CA2663078A1 - Methods for measuring emotive response and selection preference - Google Patents

Methods for measuring emotive response and selection preference Download PDF

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Publication number
CA2663078A1
CA2663078A1 CA002663078A CA2663078A CA2663078A1 CA 2663078 A1 CA2663078 A1 CA 2663078A1 CA 002663078 A CA002663078 A CA 002663078A CA 2663078 A CA2663078 A CA 2663078A CA 2663078 A1 CA2663078 A1 CA 2663078A1
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Prior art keywords
consumer
data
visual stimulus
presenting
aoi
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
CA002663078A
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English (en)
French (fr)
Inventor
Charles John Berg, Jr.
David Keith Ewart
Nick Robert Harrington
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Procter and Gamble Co
Original Assignee
The Procter & Gamble Company
Charles John Berg, Jr.
David Keith Ewart
Nick Robert Harrington
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Application filed by The Procter & Gamble Company, Charles John Berg, Jr., David Keith Ewart, Nick Robert Harrington filed Critical The Procter & Gamble Company
Publication of CA2663078A1 publication Critical patent/CA2663078A1/en
Abandoned legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201Market modelling; Market analysis; Collecting market data
    • G06Q30/0203Market surveys; Market polls

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Game Theory and Decision Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Measurement Of The Respiration, Hearing Ability, Form, And Blood Characteristics Of Living Organisms (AREA)
  • Measuring Pulse, Heart Rate, Blood Pressure Or Blood Flow (AREA)
CA002663078A 2006-09-07 2007-09-07 Methods for measuring emotive response and selection preference Abandoned CA2663078A1 (en)

Applications Claiming Priority (9)

Application Number Priority Date Filing Date Title
US84275506P 2006-09-07 2006-09-07
US84275706P 2006-09-07 2006-09-07
US60/842,757 2006-09-07
US60/842,755 2006-09-07
US88600407P 2007-01-22 2007-01-22
US88599807P 2007-01-22 2007-01-22
US60/886,004 2007-01-22
US60/885,998 2007-01-22
PCT/US2007/019487 WO2008030542A2 (en) 2006-09-07 2007-09-07 Methods for measuring emotive response and selection preference

Publications (1)

Publication Number Publication Date
CA2663078A1 true CA2663078A1 (en) 2008-03-13

Family

ID=39157853

Family Applications (1)

Application Number Title Priority Date Filing Date
CA002663078A Abandoned CA2663078A1 (en) 2006-09-07 2007-09-07 Methods for measuring emotive response and selection preference

Country Status (7)

Country Link
US (2) US20080065468A1 (pt)
EP (1) EP2062206A4 (pt)
JP (1) JP5249223B2 (pt)
BR (1) BRPI0716106A2 (pt)
CA (1) CA2663078A1 (pt)
MX (1) MX2009002419A (pt)
WO (1) WO2008030542A2 (pt)

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