WO2017118167A1 - 一种透明橱窗展示装置 - Google Patents

一种透明橱窗展示装置 Download PDF

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Publication number
WO2017118167A1
WO2017118167A1 PCT/CN2016/103068 CN2016103068W WO2017118167A1 WO 2017118167 A1 WO2017118167 A1 WO 2017118167A1 CN 2016103068 W CN2016103068 W CN 2016103068W WO 2017118167 A1 WO2017118167 A1 WO 2017118167A1
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WO
WIPO (PCT)
Prior art keywords
light source
plate
window display
display device
linear light
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PCT/CN2016/103068
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English (en)
French (fr)
Inventor
孙文波
张启平
李德君
张胜
Original Assignee
京东方科技集团股份有限公司
合肥京东方显示光源有限公司
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Application filed by 京东方科技集团股份有限公司, 合肥京东方显示光源有限公司 filed Critical 京东方科技集团股份有限公司
Priority to US15/522,176 priority Critical patent/US10660457B2/en
Publication of WO2017118167A1 publication Critical patent/WO2017118167A1/zh

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    • A—HUMAN NECESSITIES
    • A47—FURNITURE; DOMESTIC ARTICLES OR APPLIANCES; COFFEE MILLS; SPICE MILLS; SUCTION CLEANERS IN GENERAL
    • A47F—SPECIAL FURNITURE, FITTINGS, OR ACCESSORIES FOR SHOPS, STOREHOUSES, BARS, RESTAURANTS OR THE LIKE; PAYING COUNTERS
    • A47F3/00—Show cases or show cabinets
    • A47F3/001—Devices for lighting, humidifying, heating, ventilation
    • A—HUMAN NECESSITIES
    • A47—FURNITURE; DOMESTIC ARTICLES OR APPLIANCES; COFFEE MILLS; SPICE MILLS; SUCTION CLEANERS IN GENERAL
    • A47F—SPECIAL FURNITURE, FITTINGS, OR ACCESSORIES FOR SHOPS, STOREHOUSES, BARS, RESTAURANTS OR THE LIKE; PAYING COUNTERS
    • A47F11/00—Arrangements in shop windows, shop floors or show cases
    • A47F11/06—Means for bringing about special optical effects
    • A—HUMAN NECESSITIES
    • A47—FURNITURE; DOMESTIC ARTICLES OR APPLIANCES; COFFEE MILLS; SPICE MILLS; SUCTION CLEANERS IN GENERAL
    • A47F—SPECIAL FURNITURE, FITTINGS, OR ACCESSORIES FOR SHOPS, STOREHOUSES, BARS, RESTAURANTS OR THE LIKE; PAYING COUNTERS
    • A47F11/00—Arrangements in shop windows, shop floors or show cases
    • A47F11/06—Means for bringing about special optical effects
    • A47F11/10—Arrangements of light sources

Definitions

  • the present invention relates to the field of display technology, and in particular, to a transparent window display device for displaying articles.
  • window display is one of the most common types of physical consumption.
  • the window is a window to show the brand and grade, and is an important channel to push the product to the extreme.
  • the existing window display mostly uses light projection or decoration to display the appearance of the product, and cooperates with the LCD display in the store or the advertisement of the external wall screen to promote the appearance and performance of the product, but most of the two are for consumers who have not yet purchased. It is impossible to achieve the intended promotional effect at the same time. Therefore, a transparent window display device including a transparent display screen capable of simultaneously achieving the dual purpose of window display and display promotion is realized, and the transparent window display device can simultaneously realize static window display by means of the transparent display screen included therein. Dynamic display promotion.
  • the existing transparent window display device is difficult to obtain the desired product display and display promotion effect.
  • Embodiments of the present invention provide a transparent window display device that can achieve the desired window display and display promotional effects.
  • a transparent window display device includes a transparent display screen, a top panel, a back panel, a base, a first side wall and a second side wall, wherein the transparent display screen and the back panel are oppositely disposed and respectively located on the front and back sides of the transparent window display device.
  • the base and the top plate are oppositely disposed and respectively located at the bottom and the top of the transparent window display device, and the first side wall and the second side wall are oppositely disposed and respectively located on two sides of the transparent window display device, the transparent display screen, the top plate, the back plate, the base,
  • the first side wall and the second side wall form an inner space for placing the exhibit, wherein the transparent window display device further includes a diffuser plate disposed in the inner space.
  • the diffuser plate forms an angle with the back plate, and a light source is located between the top plate and the diffuser plate, wherein the diffuser plate is used for diffusing light emitted by the light source to obtain desired light for exhibit display and/or Or provide backlighting for the transparent display.
  • the diffusing plate is provided with optical elements such as lenses or prisms arranged periodically on the surface facing the light source; and/or the angle between the diffusing plate and the backing plate is 60° to 80°. .
  • the light source includes one or more linear light sources.
  • the linear light source may be a prismatic structure. Specifically, each linear light source is parallel to the diffusion plate, and two ends of each linear light source respectively protrude from the first side wall and the second side wall of the window display device, or when the light source includes In at least two linear light sources, the at least two linear light sources are connected in parallel, and the two ends shared by the at least two linear light sources in parallel respectively protrude from the first side wall and the second side wall of the window display device.
  • the transparent window display device further includes a knob structure on a surface of the first side wall and the second side wall facing the exterior of the transparent window display device for respectively connecting with the two ends to adjust the light output of the linear light source angle.
  • the knob structure is connected to the two ends by means of a thread or by splicing.
  • the light source comprises at least two linear light sources
  • the at least two linear light sources are sequentially arranged in the direction from the back plate to the transparent display screen between the top plate and the diffusion plate, and The distance between the linear light source and the backing plate increases, and the distance between the linear light source and the top plate decreases.
  • the linear light source is an LED light.
  • the backboard is a transparent backboard
  • the first sidewall and the second sidewall are transparent sidewalls.
  • the inner side of the transparent display screen and the inner side of the back board are respectively provided with front protrusions and rear protrusions for fixing the diffusion board.
  • the base is used to fix the exhibit.
  • the transparent display screen is a liquid crystal display.
  • the back panel of the transparent window display device is further provided with a regulating mechanism, and the regulating mechanism can lead out a black elastic body, and the end of the black elastic body is connected with the end of the diffusing plate adjacent to the convex portion, so that the diffusing plate and the back can be adjusted.
  • the angle between the plates is further provided with a regulating mechanism, and the regulating mechanism can lead out a black elastic body, and the end of the black elastic body is connected with the end of the diffusing plate adjacent to the convex portion, so that the diffusing plate and the back can be adjusted. The angle between the plates.
  • the light source may include at least two linear light sources, and between the top plate and the diffusion plate, the at least two linear light sources are sequentially arranged in a direction from the back plate to the transparent display screen, the top plate extension line Forming an angle with the extension of the diffuser plate, the line connecting the at least two linear light sources is located on the bisector of the angle.
  • the inside of the top plate may be a bright reflecting surface.
  • the linear light source may also be a cylindrical light source.
  • the linear light source may also have a rectangular parallelepiped structure.
  • the light emitted by the diffusing plate is adjusted by adjusting the light intensity and/or the light exiting angle of the light emitted by the light source and adjusting the angle of the diffusing plate to the backing plate.
  • the linear light source is parallel to the diffusion plate and has a rectangular parallelepiped structure
  • the method includes:
  • the light-emitting, large-area plane of the linear light source that maintains the rectangular parallelepiped structure is parallel to the plane of the diffusion plate, and the light intensity value derived from the diffusion plate is the maximum value at this time;
  • the two ends of the linear light source extending outside the first side wall and the second side wall are rotated to drive the rotation of the linear light source inside the window display device, so that the linear light source of the rectangular parallelepiped structure emits light.
  • the larger area of the plane is no longer parallel to the diffuser plane to achieve the desired light intensity and/or exit angle derived from the diffuser.
  • the transparent window display device of the present invention mutually cooperating light sources and diffusing plates are provided, and by adjusting the light source and/or the diffusing plate, the light emitted from the light source is made desired by means of optical elements disposed on the surface of the diffusing plate. Diffusion such that the diffused light has a desired light intensity and/or light exit angle to illuminate the exhibit and provide backlighting for the transparent display to achieve desired window display and display The effect of the promotion.
  • FIG. 1 is a perspective view of a transparent window display device according to an embodiment of the present invention.
  • FIG. 2 is a side view of a transparent window display device according to an embodiment of the present invention.
  • FIG. 3 is a plan view showing a first connection manner between a knob structure and a linear light source in a transparent window display device according to an embodiment of the present invention
  • FIG. 4 is a plan view showing a second connection manner between a knob structure and a linear light source in a transparent window display device according to an embodiment of the present invention
  • FIG. 5 is a schematic diagram of a method for adjusting light intensity and light exit angle by a transparent window display device according to an embodiment of the present invention
  • FIG. 6 is a top plan view of a parallel two-line light source of a knob structure in a transparent window display device according to an embodiment of the present invention
  • FIG. 7 is a manner of simultaneously adjusting a light intensity and a light exit angle by a transparent window display device according to an embodiment of the present invention.
  • FIG. 8 is a schematic diagram of a transparent window display device for adjusting the angle between the diffusion plate and the back plate according to an embodiment of the present invention.
  • 107 knob structure
  • 107a screw hole
  • 107b card slot
  • a transparent window display device includes a transparent display 101, a base 102, a back plate 103, a top plate 104, a rear protrusion 105, a light source 106, a knob structure 107, and a diffusion plate 108.
  • the side view of the transparent window display device shown in Figure 2 more clearly shows the positional relationship of the various components it includes.
  • the transparent display screen 101 is located at the nearest end of the transparent window display device facing the observer, that is, on the front side of the transparent window display device, the back plate 103 is disposed opposite to the transparent display screen 101, on the back of the transparent window display device, and the base 102 is located in the transparent window display.
  • the bottom of the device is disposed opposite to the top plate 104, and the first side wall 111 and the second side wall 112 are also disposed opposite to each other.
  • the transparent display 101, the base 102, the back plate 103, the top plate 104, the second side wall 111, and the second side wall 112 form an interior for placing and securing the exhibit.
  • the base 102 is used to place and fix the exhibit 110, as shown in FIG. 1, but the present invention is not limited thereto, and the exhibit 110 may be otherwise placed and fixed in the inner space of the transparent window display device.
  • Light source 106 is located between top plate 104 and diffuser plate 108.
  • the front side of the transparent display 101 and the back plate 103 are respectively provided with a front protrusion 109 and a rear protrusion 105 for fixing the diffusion plate 108 to prevent it from coming off.
  • the surface of the diffuser 108 has optical elements such as lenses or prisms arranged periodically to diffuse light emitted by a light source such as a point or line source to obtain a desired, for example, planar light.
  • the diffuser plate 108 is disposed obliquely in the inner space of the transparent window display device, and forms an angle with the back plate 103.
  • the angle is set to be 60 to 80 degrees.
  • the internal storage space of the window display device can be maximized, and at the same time, the light source can be well matched to achieve a better visual effect.
  • the light source 106 between the top plate 104 and the diffuser plate 108 is preferably a linear light source.
  • Linear light sources can deliver higher light intensities.
  • the linear light source can be, for example, a cylindrical light source.
  • the linear light source may be a prismatic structure.
  • the linear light source has a prismatic structure, the light exit angles of the different prism faces and the light intensity and the light exit angle of the diffuser plate 108 are different, so that the display of the exhibit 110 of the transparent window display device and the display of the transparent display 101 can be provided. Different light intensities and light exit angles.
  • the linear light source is parallel to the diffusion plate 108, and the linear light source has a rectangular parallelepiped structure, and both ends of the linear light source respectively extend to the outside of the first side wall and the second side wall of the window display device, that is, linear A portion of the light source is outside the cabinet window of the window display device.
  • the linear light source is an integrated structure, when the linear light source is rotated outside the cabinet window of the window display device, the light source angle of the linear light source inside the window display device can be conveniently adjusted and finally reaches the diffusion plate. 108 light intensity and light angle to choose the best display.
  • the initial positional relationship is: the plane of the large-area of the linear light source that maintains the rectangular parallelepiped structure is parallel to the plane of the diffusion plate 108, and the light intensity value derived from the diffusion plate 108 is maximum at this time.
  • the value of the light exiting angle is perpendicular to the plane of the diffuser plate 108, and the brightness value of the exhibit 110 that is irradiated onto the base is the maximum value.
  • the part of the linear light source extending outside the two side walls can be rotated by means of pulling or twisting to drive the rotation of the linear light source inside the window display device, so that the linear light source of the rectangular parallelepiped structure emits light.
  • the plane of the larger area is no longer parallel to the plane of the diffuser plate 108, so that the light intensity value derived from the diffuser plate 108 is lowered, the light exit angle is changed, and the brightness of the exhibit 110 irradiated onto the base 110 is lowered.
  • the transparent window display device further includes a knob structure 107 on the surface of the first side wall 111 and the second side wall 112 facing the exterior of the window display device for respectively connecting with both ends of the linear light source To adjust the light exit angle of the linear light source.
  • the knob structure 107 and the end portions of the linear light source extending from the two side walls may be connected by a thread, or may be spliced by means of plugging and unplugging, so that in actual use, only by adjusting the knob structure 107 on both sides, That is, the light intensity value derived from the linear light source via the diffusion plate 108 can be conveniently adjusted.
  • the method (1) when the knob structure 107 is connected with the end of the linear light source extending from the side walls, the knob structure 107 can be provided with a screw hole 107a and a cross section outside. a handle for the ellipse, a screw hole in the knob structure 107 107a is tightened by cooperating with the thread 106b of the surface of the first protrusion 106a extending from the end of the two side walls of the linear light source, see FIG.
  • the knob structure 107 may be provided with a card slot 107a', and a handle having an elliptical cross section, and the end of the linear light source extending from the side walls
  • the pattern 106b' of the surface of the second protrusion 106a' is equivalent in size and matched in shape.
  • the rotating structure of the knob structure 107 is asymmetric, so that the knob structure 107 can drive the linear light source to be displayed in the transparent window.
  • the prism face inside the device changes its light exit angle and its light intensity and light exit angle to the diffuser plate, as shown in Figure 4.
  • the mode (1) is more tight, so that the knob structure 107 is not easy to fall off; the mode (2) is more convenient and easy to disassemble.
  • the number of the linear light sources is freely set according to the size of the internal space and the environment, which is not limited by the present invention.
  • the linear light sources are sequentially arranged in the direction from the back plate 103 to the transparent display 101 between the top plate 104 and the diffusion plate 108. And as the distance between the linear light source and the backing plate 103 increases, the distance between the linear light source and the top plate 104 decreases. Wherein, the distance between the at least two linear light sources and the diffusion plate 108 can be kept unchanged. At this time, as shown in FIG. 2, the connection and the diffusion plate of the linear light source can be seen from the side view.
  • the distance between the at least two linear light sources and the diffusion plate 108 may vary, and the extension of the top plate 104 forms an angle with the extension of the diffusion plate 108 when viewed from a side view.
  • the line connecting the light source is located on the bisector of this angle (not shown).
  • the light source can be more fully mixed between the diffuser 108 and the top plate 104, and the specific case can be determined according to the actual situation.
  • the inside of the top plate 104 is preferably a bright reflecting surface.
  • the diffusion plate 108 is provided with a black elastic sealing body such as black rubber at a contact position with the both side walls.
  • the linear light source is an LED light.
  • the transparent display screen 101 is a liquid crystal display.
  • the light source 106 and the diffuser 108 in the transparent display window device collectively serve as a backlight to provide backlighting for the transparent display 101.
  • the knob structure 107 on both sides of the window display device is transparently displayed, and the light intensity and the light exit angle required for the transparent display screen 101 can be provided as needed.
  • the position indicated by the solid line is one, the plane of the light-emitting, large-area plane of the rectangular parallelepiped is parallel to the plane of the diffuser; the position indicated by the broken line is two, the light of the linear light source of the rectangular parallelepiped The plane of the larger area is no longer parallel to the plane of the diffuser plate.
  • the intensity of the light led out by the diffuser plate 108 is correspondingly reduced, and the angle of the light exits changes to the transparent display.
  • the backlight intensity on 101 is correspondingly reduced.
  • the linear light sources 106 when the number of the linear light sources 106 is not less than two, the linear light sources may be connected in parallel, and the two end portions shared by the plurality of parallel linear light sources respectively protrude from the window display.
  • the first side wall and the second side wall of the device are coupled to the knob structure 107.
  • only one knob structure 107 can be adjusted to realize simultaneous changes of the light characteristics of the two linear light sources such as the light exit angle and the light intensity, as shown in FIG. 7 from the solid line of the linear light source 106 and the knob structure 107.
  • the light intensity and the light exit angle which are derived from the diffusion plate 108 are changed accordingly.
  • the relative position of the diffusion plate 108 and the back plate 103 can be adjusted as shown in FIG. It should be noted that since the size of the diffusion plate 108 is a fixed value, the angle between the diffusion plate 108 and the back plate 103 referred to herein means that the extension line of the diffusion plate 108 and the extension line of the back plate 103 are formed. The angle of the. In order to avoid the problem of light leakage caused by adjusting the angle between the diffusion plate 108 and the back plate 103, the back plate 103 is provided with a regulating mechanism 113.
  • the black elastic body 114 can be led out, and the end thereof and the diffusion plate 108 are Adjacent to one end of the rear projection 105, the black elastic body 114 can serve as a fulcrum for the rear projection 105, thereby controlling the angle between the diffusion plate 108 and the backing plate 103 by controlling the length of the black elastic body 114.
  • the transparent window display device in the embodiment of the present invention provides an excellent way for the display of exhibits such as products, that is, the light source between the back plate and the diffusion plate provides a surface for the display exhibit and the transparent display.
  • the light can realize the appearance display of products and other exhibits while using the light source effect in the transparent window, and can also display detailed information of pictures, animations, advertisements, etc., thereby achieving the purpose of product promotion.
  • the design of the transparent window display device of the present invention can also save cost, provide convenience, and improve efficiency.

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Abstract

一种透明橱窗展示装置，除透明显示屏（101）、顶板（104）、背板（103）、底座（102）和两侧壁（111、112）外，还包括扩散板（108），且扩散板（108）与背板（103）构成一夹角，至少一光源（106）位于顶板（104）和扩散板（108）之间。通过调节顶板（104）和扩散板（108）之间的光源（106）为展品展示和透明显示屏（101）显示同时提供面状的光，可以实现橱窗展示和显示宣传的双重目的，同时节省了成本、提高了效率。

Description

一种透明橱窗展示装置 技术领域
本发明涉及显示技术领域，尤其涉及一种物品展示用透明橱窗展示装置。
背景技术
随着科学技术的不断进步以及市场化竞争的不断加剧，对产品的广告宣传和展示手段也在不断发展，其中，橱窗展示作为实体消费的一种，也是最常见的。消费者在进入门店或展厅时，橱窗中所展示的产品总会最先抓住人的感官。橱窗更是展示品牌和档次的窗口，是将产品推向极致的重要渠道。
现有的橱窗展示多是利用灯光投影或装饰来展示产品的外观，配合门店内液晶显示器或者外墙屏幕播放的广告来宣传产品的外观及性能等，但多半这两者对于尚未购买的消费者来说无法同时达到预定的宣传效果。因此，能够同时实现橱窗展示和显示宣传的双重目的的包括透明显示屏的透明橱窗展示装置应运而生，这种透明橱窗展示装置借助于其所包括的透明显示屏能够同时实现静态的橱窗展示和动态的显示宣传。然而，现有的这种透明橱窗展示装置难以获得期望的产品展示和显示宣传的效果。
发明内容
本发明实施例提供了一种透明橱窗展示装置，其可以实现期望的橱窗展示和显示宣传的效果。
一种透明橱窗展示装置，包括透明显示屏、顶板、背板、底座、第一侧壁和第二侧壁，其中，透明显示屏和背板相对设置并且分别位于透明橱窗展示装置正面和背面，底座和顶板相对设置并且分别位于透明橱窗展示装置底部和顶部，第一侧壁和第二侧壁相对设置并且分别位于透明橱窗展示装置的两个侧面，透明显示屏、顶板、背板、底座、第一侧壁和第二侧壁形成了用于放置展品的内部空间，其中，所述透明橱窗展示装置还包括设于内部空间的扩散板， 所述扩散板与背板构成一夹角，以及光源，位于所述顶板和扩散板之间，其中所述扩散板用于将光源发出的光进行扩散从而获得期望的光来进行展品展示和/或为透明显示屏提供背光。
优选的，所述扩散板在其面向光源的表面上设置有周期性排列的透镜或棱镜等光学元件；和/或所述扩散板与所述背板之间的夹角为60°～80°。
光源包括一个或多个线状光源。所述线状光源可以为棱柱体结构。具体的，每个线状光源均与所述扩散板平行，并且每个线状光源的两端分别伸出所述橱窗展示装置的第一侧壁和第二侧壁，或当所述光源包括至少两个线状光源时，所述至少两个线状光源并联，并联后的至少两个线状光源共用的两端分别伸出所述橱窗展示装置的第一侧壁和第二侧壁。透明橱窗展示装置还包括有旋钮结构，其位于第一侧壁和第二侧壁的朝向透明橱窗展示装置外部的表面上，用于分别与所述两端连接以调节所述线状光源的出光角度。优选的，所述旋钮结构与所述两端通过螺纹的方式进行连接或者通过插拔的方式进行拼接。特别的，所述光源包括至少两个线状光源时，在所述顶板和扩散板之间，沿从背板至透明显示屏的方向，所述至少两个线状光源依次排布，并且随着所述线状光源与所述背板之间距离的增加，所述线状光源与所述顶板之间的距离减小。优选的，所述线状光源为LED灯。
优选的，所述背板为透明背板，所述第一侧壁和所述第二侧壁为透明侧壁。
所述透明显示屏内侧和所述背板内侧分别设有前凸起和后凸起，用以固定所述扩散板。
所述底座用于固定展品。优选的，所述透明显示屏为液晶显示屏。
特别地，透明橱窗展示装置的背板上还设有调控机构，调控机构可以导出黑色弹性体，所述黑色弹性体的末端与扩散板靠近后凸起的一端相连，从而可以调节扩散板与背板之间的夹角。
所述光源可以包括至少两个线状光源，在所述顶板和扩散板之间，沿从背板至透明显示屏的方向，所述至少两个线状光源依次排布，所述顶板延长线与扩散板延长线构成一夹角，所述至少两个线状光源的连线位于此夹角的平分线上。
所述顶板内侧可以为光亮的反射面。
所述线状光源还可以为圆柱状光源。
所述线状光源还可以为长方体结构。
一种用于调节上述透明橱窗展示装置中由扩散板导出的光的方法，包括：
通过调节光源发出的光的光强度和/或出光角度以及调节扩散板与背板的角度来调节由扩散板导出的光。
当所述光源包括一个或多个线状光源，所述线状光源与扩散板平行并且为长方体结构，所述方法包括：
初始阶段，保持长方体结构的线状光源的出光的、较大面积的平面与扩散板平面平行，此时从扩散板导出的光强度值为最大值；以及
使用阶段，通过对线状光源伸出第一侧壁和第二侧壁外部的两个端部进行转动，以带动线状光源在橱窗展示装置内部的转动，使长方体结构的线状光源的出光的、较大面积的平面与扩散板平面不再平行，从而以获得期望的从扩散板导出的光强度和/或出光角度。
在本发明的透明橱窗展示装置内部，设置了相互配合的光源和扩散板，通过对光源和/或扩散板进行调节，来借助于扩散板表面上设置的光学元件将光源发出的光进行期望的扩散从而使得扩散后的光具有期望的光强度和/出光角度来对展品进行照明和为透明显示屏提供背光，从而实现期望的橱窗展示和显示 宣传的效果。
附图说明
图1为本发明实施例提供的透明橱窗展示装置的立体图；
图2为本发明实施例提供的透明橱窗展示装置的侧视图；
图3为本发明实施例提供的透明橱窗展示装置中旋钮结构与线状光源之间的第一种连接方式的俯视图；
图4为本发明实施例提供的透明橱窗展示装置中旋钮结构与线状光源之间的第二种连接方式的俯视图；
图5为本发明实施例提供的透明橱窗展示装置分别调节光强度及出光角度的方式；
图6为本发明实施例提供的透明橱窗展示装置中旋钮结构并联两线状光源的俯视图；
图7为本发明实施例提供的透明橱窗展示装置同时调节光强度及出光角度的方式；
图8为本发明实施例提供的透明橱窗展示装置调节扩散板与背板夹角大小的方式。
附图标记说明：
101——透明显示屏；     102——底座；         103——背板；
104——顶板；           105——后凸起；       106——光源；
106a——第一凸起；         106a’——第二凸起；      106b——螺纹；
106b’——图案；
107——旋钮结构；       107a——螺孔；        107b’——卡槽；
108——扩散板；         109——前凸起；       110——展品；
111——第一侧壁；       112——第二侧壁；        113——调控机构；
114——黑色弹性体。
具体实施方式
下面结合附图，对本发明实施例提供的透明橱窗展示装置进行详细的说明。
本发明实施例提供的一种透明橱窗展示装置，如图1所示，包括透明显示屏101，底座102，背板103，顶板104，后凸起105，光源106，旋钮结构107，扩散板108，前凸起109，第一侧壁111和第二侧壁112。图2中示出的透明橱窗展示装置的侧视图更清晰地示出了其所包括的各个部件的位置关系。透明显示屏101位于透明橱窗展示装置面向观测者的最近一端，即位于透明橱窗展示装置的正面，背板103与透明显示屏101相对设置、位于透明橱窗展示装置的背面，底座102位于透明橱窗展示装置底部，与顶板104相对设置，第一侧壁111和第二侧壁112位于两侧也相对设置。透明显示屏101、底座102、背板103、顶板104、第二侧壁111和第二侧壁112形成了用于放置和固定展品的内部。
通常，底座102用于放置并固定展品110，如图1所示，但是本发明不限于此，展品110也可以通过其他方式放置并固定在透明橱窗展示装置的内部空间。光源106位于顶板104和扩散板108之间。透明显示屏101和背板103内侧分别设置有前凸起109和后凸起105，用以实现扩散板108的固定，防止其脱落。扩散板108表面具有周期性排列的透镜或棱镜等光学元件，用以将例如点状或线状光源的光源发出的光进行扩散从而获得期望的例如面状的光。
扩散板108倾斜地设置在透明橱窗展示装置的内部空间，与背板103构成一夹角，优选的，所述夹角设置为60°～80°。当所述夹角设置为该区间之内时，可以最大限度地提高橱窗展示装置的内部储值空间，同时又能与光源进行良好的配合，达到更优的视觉效果。
顶板104和扩散板108之间的光源106优选为线状光源。相较于点状光源， 线状光源可以带来更高的光强度。线状光源例如可以为圆柱状光源。特别的，线状光源可以为棱柱体结构。当线状光源为棱柱体结构时，不同棱柱面的出光角度及其最终到达扩散板108的光强度、出光角度都不同，因而可以为透明橱窗展示装置的展品110展示和透明显示屏101显示提供不同的光强度和出光角度。
优选的，线状光源与扩散板108平行，并且线状光源为长方体结构，线状光源的两端分别延伸至所述橱窗展示装置的第一侧壁和第二侧壁外部，即，线状光源的一部分处在橱窗展示装置的橱窗体之外。又由于线状光源为一体化结构，所以当转动线状光源在橱窗展示装置的橱窗体之外的部分时，可以方便地调节线状光源在橱窗展示装置内部的出光角度及其最终到达扩散板108的光强度和出光角度，从而选择最佳的展示效果。当线状光源为长方体结构时，初始位置关系为：保持长方体结构的线状光源的出光的、较大面积的平面与扩散板108平面平行，此时从扩散板108导出的光强度值为最大值，出光角度垂直于扩散板108平面，照射到底座上的展品110的亮度值为最大值。实际使用时：可以采用扳动或扭转的方式通过对线状光源伸出两侧壁外部的部分进行转动，以带动线状光源在橱窗展示装置内部的转动，使长方体结构的线状光源的出光的、较大面积的平面与扩散板108平面不再平行，从而使从扩散板108导出的光强度值降低、出光角度变化，照射到底座110上的展品110的亮度降低。
特别的，透明橱窗展示装置还包括有旋钮结构107，其位于第一侧壁111和第二侧壁112的朝向橱窗展示装置外部的表面上，用于分别与所述线状光源的两端连接以调节所述线状光源的出光角度。旋钮结构107与线状光源伸出两侧壁的端部之间可以通过螺纹的方式进行连接，也可以通过插拔的方式进行拼接，从而在实际使用时，仅通过调节两侧旋钮结构107，即可以方便地调节线状光源经由扩散板108导出的光强度值。具体的，方式(1)：当旋钮结构107与线状光源伸出两侧壁的端部之间以螺纹的方式进行连接时，旋钮结构107可以内设有螺孔107a、外设有横截面为椭圆的把手，旋钮结构107内设的螺孔 107a通过与线状光源伸出两侧壁的端部的第一凸起106a表面的螺纹106b相配合实现拧紧，见图3；方式(2)：当旋钮结构107与线状光源伸出两侧壁的端部之间以插拔的方式进行拼接时，旋钮结构107可以内设有卡槽107a’、外设有横截面为椭圆的把手，其与线状光源伸出两侧壁的端部的第二凸起106a’表面的图案106b’尺寸相当、形状相匹配，转动旋钮结构107时，因其相互垂直的旋转截面为非对称结构，使得旋钮结构107可以带动线状光源位于透明橱窗展示装置内部的棱柱面，使其出光角度及其最终到达扩散板的光强度和出光角度改变，见图4。方式(1)更为紧固，使得旋钮结构107不易脱落；方式(2)则更为方便，易于拆卸。
线状光源的数目依据内部空间的大小及环境的需求自由设定，本发明对此不作限定。
特别地，当透明橱窗展示装置包括至少两个线状光源时，在所述顶板104和扩散板108之间，沿从背板103至透明显示屏101的方向，所述线状光源依次排布，并且随着所述线状光源与所述背板103之间距离的增加，所述线状光源与所述顶板104之间的距离减小。其中，所述至少两个线状光源与所述扩散板108之间的距离可以保持不变，则此时，如图2所示，可以从侧视图看到线状光源的连线与扩散板108平行；此外，所述至少两个线状光源与所述扩散板108之间的距离可以变化，从侧视图的角度观察时，顶板104延长线与扩散板108延长线构成一夹角，线状光源的连线位于此夹角的平分线上(图中未给出)。以上两种情况都可以使光源在扩散板108与顶板104之间的混光进行得更为充分，而具体采用哪种情况可以依实际情况而定。此外，为使混光进行得更为充分，顶板104内侧优选为光亮的反射面。为防止漏光，扩散板108与两侧壁的接触位置设有黑色弹性密封体，例如黑色橡胶。优选的，所述线状光源为LED灯。
优选的，透明显示屏101为液晶显示屏。透明展示橱窗装置中的光源106和扩散板108共同作为背光源为透明显示屏101提供背光。同样地，通过调节 透明展示橱窗装置两侧的旋钮结构107，可以根据需要提供给透明显示屏101需要的光强度和出光角度。如图5所示，实线表示的位置一时，长方体状的线状光源的出光的、较大面积的平面与扩散板平面平行；虚线表示的位置二时，长方体状的线状光源的出光的、较大面积的平面与扩散板平面不再平行，例如，沿图5所示的箭头方向进行旋转，则由扩散板108导出的光强度相应地降低，出光角度发生变化，照射到透明显示屏101上的背光强度相应降低。
此外，如图6所示，当线状光源106的数目不小于两个时，可以将线状光源进行并联，并联后的多个线状光源共用的两个端部分别伸出所述橱窗展示装置的第一侧壁和第二侧壁，与旋钮结构107连接。此时只需调节一个旋钮结构107即可实现两个线状光源的例如出光角度和光强度的光特性的同时改变，如图7所示，从线状光源106和旋钮结构107的实线表示的位置一转动到虚线表示的位置二，相应地从扩散板108导出的光强度和出光角度都会发生变化。
并且，除通过调节旋钮结构107来调节线状光源的出光角度外，还可以如图8所示，调节扩散板108与背板103的相对位置。值得注意的是，由于扩散板108尺寸为固定值，此时所指的扩散板108与背板103之间的夹角是指扩散板108的延长线与背板103的延长线之间所成的夹角。为了避免由于调节扩散板108与背板103的夹角带来的漏光问题，此时背板103上设有一调控机构113，通过调控机构113，可以导出黑色弹性体114，其末端与扩散板108靠近后凸起105的一端相连，黑色弹性体114可以以后凸起105作为支点，进而通过控制导出黑色弹性体114的长度，控制扩散板108与背板103之间的夹角。
通过如上设置，本发明实施例中的透明橱窗展示装置为产品等展品的展示提供了绝佳的途径，即，通过背板与扩散板之间的光源为展示展品和透明显示屏同时提供面状的光，在利用透明橱窗内光源效果实现产品等展品的外观展示的同时，还能够播放图片、动画、广告等信息的详细介绍，从而实现产品推广的目的。采用本发明中的透明橱窗展示装置的设计，还能节约成本、提供便利、提高效率。
显然，本领域的技术人员可以对本发明进行各种改动和变型而不脱离本发明的精神和范围。这样，倘若本发明的这些修改和变型属于本发明权利要求及其等同技术的范围之内，则本发明也意图包含这些改动和变型在内。

Claims (18)

  1. 一种透明橱窗展示装置，包括透明显示屏、顶板、背板、底座、第一侧壁和第二侧壁，其中，透明显示屏和背板相对设置并且分别位于透明橱窗展示装置正面和背面，底座和顶板相对设置并且分别位于透明橱窗展示装置底部和顶部，第一侧壁和第二侧壁相对设置并且分别位于透明橱窗展示装置的两个侧面，透明显示屏、顶板、背板、底座、第一侧壁和第二侧壁形成了用于放置展品的内部空间，其特征在于，所述透明橱窗展示装置还包括设于内部空间的扩散板，所述扩散板与背板构成一夹角；以及光源，位于所述顶板和扩散板之间，其中所述扩散板用于将光源发出的光进行扩散从而获得期望的光来进行展品展示和/或为透明显示屏提供背光。
  2. 如权利要求1所述的透明橱窗展示装置，其特征在于，所述扩散板在其面向光源的表面上设置有周期性排列的透镜或棱镜等光学元件；和/或
    所述扩散板与所述背板之间的夹角为60°～80°。
  3. 如权利要求1所述的透明橱窗展示装置，其特征在于，所述光源包括一个或多个线状光源。
  4. 如权利要求3所述的透明橱窗展示装置，其特征在于，所述线状光源为棱柱体结构。
  5. 如权利要求3所述的透明橱窗展示装置，其特征在于，每个线状光源均与所述扩散板平行；并且
    每个线状光源的两端分别伸出所述橱窗展示装置的第一侧壁和第二侧壁，或当所述光源包括至少两个线状光源时，所述至少两个线状光源并联，并联后的至少两个线状光源共用的两端分别伸出所述橱窗展示装置的第一侧壁和第二侧壁。
  6. 如权利要求5所述的透明橱窗展示装置，还包括旋钮结构，其位于第一侧壁和第二侧壁的朝向透明橱窗展示装置外部的表面上，用于分别与所述两端连接以调节所述线状光源的出光角度。
  7. 如权利要求6所述的透明橱窗展示装置，其特征在于，所述旋钮结构与所述两端通过螺纹的方式进行连接或者通过插拔的方式进行拼接。
  8. 如权利要求3所述的透明橱窗展示装置，其特征在于，所述光源包括至少两个线状光源，在所述顶板和扩散板之间，沿从背板至透明显示屏的方向，所述至少两个线状光源依次排布，并且随着所述线状光源与所述背板之间距离的增加，所述线状光源与所述顶板之间的距离减小。
  9. 如权利要求1所述的透明橱窗展示装置，其特征在于，所述背板为透明背板。
  10. 如权利要求1所述的透明橱窗展示装置，其特征在于，所述第一侧壁和所述第二侧壁为透明侧壁。
  11. 如权利要求1所述的透明橱窗展示装置，其特征在于，所述透明显示屏内侧和所述背板内侧分别设有前凸起和后凸起，用以固定所述扩散板。
  12. 如权利要求11所述的透明橱窗展示装置，其特征在于，在背板上还设有调控机构，调控机构用于导出黑色弹性体，所述黑色弹性体的末端与扩散板靠近后凸起的一端相连，以调节扩散板与背板之间的夹角。
  13. 如权利要求3所述的透明橱窗展示装置，其特征在于，所述光源包括至少两个线状光源，在所述顶板和扩散板之间，沿从背板至透明显示屏的方向，所述至少两个线状光源依次排布，所述顶板延长线与扩散板延长线构成一夹角，所述至少两个线状光源的连线位于此夹角的平分线上。
  14. 根据权利要求1所述的透明橱窗展示装置，其特征在于，所述顶板内 侧为光亮的反射面。
  15. 根据权利要求3所述的透明橱窗展示装置，其特征在于，所述线状光源为圆柱状光源。
  16. 根据权利要求4所述的透明橱窗展示装置，其特征在于，所述线状光源为长方体结构。
  17. 一种用于调节权利要求1至16中的任意一项所述的透明橱窗展示装置中由扩散板导出的光的方法，包括：
    通过调节光源发出的光的光强度和/或出光角度以及调节扩散板与背板的角度来调节由扩散板导出的光。
  18. 根据权利要求17所述的方法，其中所述光源包括一个或多个线状光源，所述线状光源与扩散板平行并且为长方体结构，所述方法包括：
    初始阶段，保持长方体结构的线状光源的出光的、较大面积的平面与扩散板平面平行，此时从扩散板导出的光强度值为最大值；以及
    使用阶段，通过对线状光源伸出第一侧壁和第二侧壁外部的两个端部进行转动，以带动线状光源在橱窗展示装置内部的转动，使长方体结构的线状光源的出光的、较大面积的平面与扩散板平面不再平行，从而以获得期望的从扩散板导出的光强度和/或出光角度。
PCT/CN2016/103068 2016-01-05 2016-10-24 一种透明橱窗展示装置 WO2017118167A1 (zh)

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