WO2017057841A1 - Procédé de fourniture de réserve à l'aide de fenêtre pop-up, terminal mobile pour mettre en oeuvre ce procédé, et support d'enregistrement lisible par ordinateur - Google Patents

Procédé de fourniture de réserve à l'aide de fenêtre pop-up, terminal mobile pour mettre en oeuvre ce procédé, et support d'enregistrement lisible par ordinateur Download PDF

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Publication number
WO2017057841A1
WO2017057841A1 PCT/KR2016/008605 KR2016008605W WO2017057841A1 WO 2017057841 A1 WO2017057841 A1 WO 2017057841A1 KR 2016008605 W KR2016008605 W KR 2016008605W WO 2017057841 A1 WO2017057841 A1 WO 2017057841A1
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WO
WIPO (PCT)
Prior art keywords
reserve
application
pop
window
specific application
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PCT/KR2016/008605
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English (en)
Korean (ko)
Inventor
권순부
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권순부
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Publication date
Application filed by 권순부 filed Critical 권순부
Publication of WO2017057841A1 publication Critical patent/WO2017057841A1/fr

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F9/00Arrangements for program control, e.g. control units
    • G06F9/06Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
    • G06F9/44Arrangements for executing specific programs
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor

Definitions

  • the present invention relates to a method for providing a reserve using a pop-up window that provides a reserve by displaying a pop-up window on a screen through a mobile application, and a mobile terminal and a computer-readable recording medium for performing the method.
  • Rewards app is a type of app service that allows users of smartphones to install the app and watch advertisements through installed apps or to participate in events and perform the desired missions of the advertiser.
  • the reward to see the advertisement the accumulated reserves or points can be purchased or refunded in cash, can also be exchanged for gift certificates.
  • These rewards apps can be rewarded with points or cash for consumers, and advertisers can easily promote their products or events through smartphone users.
  • the existing Rewards app is a form that can be earned only if the user runs the app directly, there is a disadvantage that the continuous user participation is impossible.
  • the present invention was devised to solve the above problems, and by installing only an application on the user's mobile terminal, a pop-up window is provided to enable earning by displaying a pop-up window (ad window) on the screen of the mobile terminal through the installed application. It is an object of the present invention to provide a reserve providing method, a mobile terminal for performing the method, and a computer readable recording medium.
  • Another object of the present invention is to use the specific application by providing a pop-up window of the dedicated application immediately after the use of the specific application in conjunction with the specific application installed on the mobile terminal to provide the reserve of the present invention is terminated.
  • the present invention provides a method for inducing a user to continuously participate by providing a reserve and a mobile terminal and a computer readable recording medium.
  • Another object of the present invention is to prevent the indiscriminate earning by popping up the screen to wait for earning if the use of a specific application before the earning waiting time by setting a waiting time for earning.
  • a method for providing a reserve using a pop-up window for achieving the above object, as a method for providing a reserve using a pop-up window in a mobile terminal, at least the application linkage of the mobile terminal to be linked with a cache application to provide a reserve Defining one specific application and checking whether to execute or terminate the at least one specific application; Executing the cache application when the execution of the at least one specific application is terminated by an application execution unit of the mobile terminal; Delivering app information on a specific application for which the application execution unit of the mobile terminal is terminated to a reserve calculation unit; Calculating a reserve based on the app information according to whether the reserve calculation unit of the mobile terminal uses the specific application; And outputting a pop-up window including the reserve through the cache application which is executed by the application execution unit of the mobile terminal, and receives the reserve calculated through the reserve calculation unit.
  • the application information regarding the terminated specific application is terminated. Time can be passed to the application execution unit.
  • the application execution unit checks whether the elapsed time from the time when the output of the previous pop-up window has exceeded the preset waiting time, and if the accumulated waiting time exceeds the reserve This marked popup window can be displayed.
  • the application execution unit may output an accumulated waiting screen waiting while counting the accumulated waiting time.
  • the application execution unit In the step of outputting the pop-up window containing the reserve, the application execution unit outputs the selection button for the immediate accumulation and the selection button for additional accumulation in the pop-up window, if the selection button for the immediate accumulation is selected the pop-up window Accumulate the corresponding reserve indicated on the user's ID immediately.
  • the termination of the specific application is determined based on whether the back button or the home button is selected for the specific application that the application linking unit is executing.
  • the reserve calculation unit receives the app information for the terminated specific application from the application execution unit based on the number of pop-ups, the number of accumulations, or the use time of the specific application before the pop-up window To calculate the reserve.
  • the reserve calculation unit may calculate the reserve level of the reserve differently according to the type of the specific application.
  • the reserve calculation unit updates the user's level and experience value according to the number of pop-ups and the number of accumulation of the pop-up window until the previous period every predetermined period, and according to the updated user's level and experience value.
  • the earning level of the reserve may be calculated differently.
  • the method of providing a reserve using the pop-up window may further include collecting usage history information on at least one specific application executed and terminated by the application linkage unit for a predetermined period and transferring the collected history information to an accumulation service providing server.
  • the computer-readable recording medium when executed by the terminal, checks whether or not to execute and terminate at least one specific application installed in the terminal, When the execution of any one specific application of one particular application is terminated calculates the reserve based on the information, the end time, the number of pop-ups, the number of accumulations for the specific application is terminated, and a pop-up window containing the calculated reserve of the terminal It may include a command to display on the screen.
  • the command may be to calculate the reserve to the reserve calculation unit in the terminal or an external reserve service providing server.
  • a mobile terminal performing a reserve using a pop-up window defines at least one specific application to be linked with a cache application for providing a reserve, the at least one An application linking unit which checks execution and termination of a specific application; Reserve calculation unit for calculating the reserve depending on the use of the specific application; And executing the cache application when the execution of the at least one specific application is terminated and transferring app information about the terminated specific application to the reserve calculation unit, and the reserve calculated by the reserve calculation unit for the terminated specific application. It includes an application execution unit for immediately outputting a pop-up window containing the reserve through the cache application running under the authorization.
  • the application interworking unit when the execution of any one specific application of the at least one specific application is terminated, transmits the application information and the end time of the terminated specific application to the application execution unit.
  • the application execution unit before outputting the pop-up window containing the reserve, checks whether the time elapsed from the time of outputting the previous pop-up window has exceeded the preset waiting time, and if the accumulated waiting time is exceeded It may output a pop-up window containing the reserve, or if the saving wait time does not exceed the earning waiting screen counting while the counting waiting time can be output.
  • the application execution unit outputs a selection button for immediate accumulation and a selection button for additional accumulation in the popup window including the reserve, and if the selection button for immediate accumulation is selected, the corresponding reserve included in the popup window is used. You can earn immediately with the ID of.
  • the reserve calculation unit may calculate the reserve according to the number of pop-ups that output the previous pop-up window, the number of accumulations, and the use time of the specific application when the application information about the specific application terminated by the application execution unit is authorized.
  • a popup window of the mobile application is provided to provide a reserve to effectively induce the user's continuous participation.
  • FIG. 1 is a block diagram illustrating a network configuration of a mobile terminal for providing a reserve using a pop-up window according to an embodiment of the present invention.
  • FIG. 2 is a diagram showing a detailed configuration of a mobile terminal for providing a reserve using a pop-up window according to an embodiment of the present invention.
  • FIG. 3 is a conceptual diagram illustrating interworking between applications according to an embodiment of the present invention.
  • Figure 4 is a block diagram showing a server providing a service for providing reserves in the system for providing reserves using the pop-up window according to an embodiment of the present invention.
  • FIG. 5 is a flowchart illustrating a method of providing a reserve using a pop-up window according to an embodiment of the present invention.
  • FIG. 6 is a flowchart illustrating a method of limiting accumulation by placing a waiting time for saving in a method of providing a reserve using a pop-up window according to an embodiment of the present invention.
  • FIG. 7 is an exemplary view showing an interface screen of a mobile terminal displaying a pop-up window through a mobile application according to an embodiment of the present invention.
  • FIG. 8 is an exemplary diagram showing an interface screen of a mobile terminal displaying a screen for waiting to earn through a mobile application according to an embodiment of the present invention.
  • 9 to 11 are exemplary views showing an interface screen for a detailed menu in a mobile application according to an embodiment of the present invention.
  • FIG. 1 is a block diagram illustrating a network configuration of a mobile terminal for providing a reserve using a pop-up window according to an embodiment of the present invention.
  • Mobile terminal 100 to provide the reserve using the pop-up window according to an embodiment of the present invention is connected to the earning service providing server 200 through a communication network as shown in Figure 1 provides a reward (reward) service.
  • connection between the mobile terminal 100 and the earning service providing server 200 may be made through a mobile application (or app) 100A.
  • the mobile application 100A is mounted on the mobile terminal 100 and outputs a pop-up window on the terminal screen when a predetermined event occurs and provides a service for rewarding the user with the reserve.
  • the predetermined event means an occurrence signal for outputting the pop-up window.
  • the generation signal may be a generation signal by a user's manipulation, and may be a push signal set by the accumulation service providing server 200.
  • a pop-up window may be output as an input event occurrence.
  • the earning service providing server 200 may output a pop-up window by a push signal for providing a new advertisement at regular intervals or from time to time.
  • an event generation by a user's request will be mainly performed.
  • the mobile terminal 100 accesses the earning service providing server 200 through the mobile application 100A, receives advertisement information or game information from the earning service providing server 200, and receives the received information from the mobile application 100A.
  • the advertisement information or game information is information to be advertised by any advertiser or game company, may include a video, event information, game type, or may also include app information to induce installation of a related app.
  • App information can be set in advance corresponding to the reserve, and when providing the app information can also provide information about the reserve.
  • the mobile terminal 100 defines at least one specific application to be linked with the mobile application 100A through the mobile application 100A, and the use of the at least one specific application ends.
  • the mobile application (100A) is executed to output a pop-up window.
  • the mobile terminal 100 obtains the reserve through the output pop-up window, and receives additional advertisement information and game information in connection with the earning service providing server 200 for additional accumulation and obtains the reserve based on the received information.
  • the use of a specific application includes a process of executing a specific application in the mobile terminal 100 and performing an operation through the executed specific application.
  • the mobile chatting application may be executed and an activity of checking a message or exchanging a message with a user who is made as a friend through the executed mobile chat application may be included.
  • the mobile terminal 100 collects usage history information on at least one specific application executed and ended during a predetermined period and transmits the collected usage information to the accumulation service providing server 200.
  • the accumulation service providing server 200 basically receives an order from an advertisement company or a game company, collects corresponding advertisement information or game information, and sets a reserve for additional accumulation.
  • the earning service providing server 200 may collect usage history information on at least one specific application from the mobile terminal 100 to collect and analyze information on the specific application in which the mobile terminal 100 is active. The configuration thereof will be described in detail with reference to FIG. 4.
  • FIG. 2 is a view showing a detailed configuration of a mobile terminal for providing a reserve using a pop-up window according to an embodiment of the present invention
  • Figure 3 is a conceptual diagram illustrating the interworking between applications according to an embodiment of the present invention.
  • a mobile application is referred to as a 'cache application'.
  • the mobile terminal 100 for providing a reserve using a popup window includes an application linking unit 110, an application executing unit 120, a reserve calculating unit 130, and an output unit 140. Can be implemented.
  • the application interworking unit 110 defines at least one specific application (associated application # 1, # 2 to #K) to be interlocked with the cache application, and defines at least one specific application (associated application #). 1, # 2 to #K) are checked for execution and termination.
  • At least one specific application may include all of the specific applications that can be downloaded and used by the general user in the mobile terminal 100. For example, an application that provides a chat or show network service such as Kakao Talk, Kakao Story, Band, Line, Facebook, etc. may be applied.
  • the application linking unit 110 may transmit the application information and the end time of the terminated specific application to the application execution unit 120 when the execution of any one of the at least one specific application is terminated through the check.
  • the end time is to be used as a basis for analyzing the activity usage history for a specific application later in the mobile terminal 100, but is not limited thereto, and is replaced with a signal (hereinafter, an end signal) indicating that the app is terminated. Applicable
  • the execution of the specific application may be determined in various ways, but the application linkage unit 110 according to the present embodiment may determine whether the back button or the home button of the mobile terminal 100 is selected while the specific application is being executed. You can judge. That is, when the back button is selected or the home button is selected for the specific application being executed, it is determined that the execution of the specific application is ended and the time at which the termination time is checked.
  • the application interworking unit 110 collects usage history information on at least one specific application executed and ended during a certain period, and delivers the usage history information to the earning service providing server 200 to use as a basis for analyzing user patterns. Can be.
  • the application executor 120 executes the cache application when the app information and the end time (or the end signal) of the specific application are received from the application interlocking unit 110. Then, the app information for the terminated specific application is authorized to the reserve calculation unit 130.
  • the execution of the cache application here can be regarded as an operation of activating a cache application that is already running. Of course, this could also include running the cache application for the first time by clicking the actual app icon.
  • the application execution unit 120 immediately outputs a popup window (refer to FIG. 7) including the reserve through the running cache application to the output unit 140 when the reserve calculated through the reserve calculation unit 130 is authorized.
  • the pop-up window is displayed the reserve, it may include a selection button for immediate accumulation and selection buttons for additional accumulation. If the selection button for immediate accumulation is selected, the application execution unit 120 immediately accumulates the corresponding reserves indicated in the pop-up window as the user's ID. When the selection button for additional earning is selected, the application executor 120 may provide additional reserves by inviting friends, installing advertising apps or game apps, and performing missions.
  • the application execution unit 120 If the accumulated waiting time is exceeded, the application execution unit 120 outputs a pop-up window containing the reserve, and if the accumulation waiting time does not exceed the counting waiting time counting waiting waiting screen (see Fig. 8) output unit Output to 140.
  • the application execution unit 120 may count the waiting time to accumulate from the time when the pop-up window corresponding to the specific application is terminated by classifying the pop-up window for at least one specific application. For example, when the execution of the first specific application is terminated and the second specific application is subsequently executed and then terminated, the waiting time for accumulation is based on the termination time of the second specific application, not the termination time of the previous first application. By counting, the application can be applied differently. However, the present invention is not limited thereto, and counting wait time may be counted based on a time point at which execution of the immediately preceding application is terminated without being classified for each application.
  • the reserve calculation unit 130 receives the app information about the specific application terminated from the application execution unit 120, the one or more conditions of the number of pop-ups, the number of accumulations, or the use time of the specific application that previously output the pop-up window Calculate the reserve on the basis.
  • the reserve calculation unit 130 may calculate a different accumulation level of the reserve according to at least one specific application type. In addition, the reserve calculation unit 130 may calculate the reserve level of the reserve differently according to the user's level and experience value.
  • the user's level and experience value are calculated according to the number of pop-ups and the number of accumulations of the previous pop-up window output from the user's mobile terminal (100 in FIG. 1).
  • An update request may be made to the service providing server 200 of FIG. 1, and the updated level and experience value may be received and stored.
  • the above configuration and function are described as being performed based on the hardware configuration in the mobile terminal 100, but may be provided as one application.
  • the application is recorded on a predetermined recording medium that can be read by a computer.
  • the recording medium is an internal type of a computer, such as a hard disk, flash memory, RAM, ROM, or an external type such as an optical disc such as a CD-R or a CD-RW.
  • the computer may include a mobile terminal, a PC, a personal digital assistant (PDA), a tablet, and the like.
  • the application recorded on the computer-readable recording medium when executed by the terminal, checks whether the at least one specific application installed in the terminal is executed or terminated, and the application of any one of the at least one specific application.
  • the calculation may be made according to the app information, the end time, the number of pop-ups and the number of accumulations for the specific application, and may include a command to display a pop-up window including the calculated reserves on the screen of the terminal.
  • the command, the command to calculate the reserve to the reserve calculation unit or the external reserve service providing server in the terminal when the reserve is calculated from the external reserve service providing server reserves through communication with the external reserve service providing server Can be provided.
  • Figure 4 is a block diagram showing a server providing a service for providing reserves in the system for providing reserves using the pop-up window according to an embodiment of the present invention.
  • the earned service providing server 200 is subscriber management unit 210, advertising management unit 220, application provider 230, data receiving unit 240, usage pattern analysis unit 250, subscriber DB 260, advertising information DB 270 and the like.
  • Subscriber management unit 210 manages the membership of the service. That is, the subscriber management unit 210 grants a unique account to a user, an advertisement company, a game company, etc. who have subscribed to the service, and stores subscription information including the ID and password given in the subscriber DB 260.
  • the advertisement manager 220 collects advertisement information or game information to be advertised by the advertising companies or game companies that subscribe to the service and makes a database in the advertisement information DB 270.
  • the advertisement information or game information may include a video, event information, game type, or may also include app information for inducing installation of a related app.
  • the advertisement manager 220 sets a reserve corresponding to the advertisement information or the game information and provides information on the reserve for providing the advertisement information or the game information.
  • the application providing unit 230 provides information necessary for the earning service through the cache application, and in particular, provides advertisement information or game information stored in the advertisement information DB 270 by matching the cache application.
  • the application providing unit 230 manages installation, modification, update, etc. in relation to the cache application.
  • the application providing unit 230 may update the user's level and experience value at regular intervals according to the number of accumulations received from the mobile terminal through the data receiving unit 240 or the number of popups output to the mobile terminal.
  • the data receiver 240 receives information on user-specific reserves, levels, and experience points accumulated through the cache application from the mobile terminal, and updates the received information to the subscriber information 260.
  • the usage pattern analyzer 250 may collect usage history information on at least one specific application from the mobile terminal and collect and analyze information on a specific application of a user (subscriber) corresponding to the mobile terminal. For example, it is possible to analyze what applications are mainly used by subscribers, how often they are used, and usage time for each particular application. Through this analysis, the earning service providing server 200 may ultimately provide a target marketing service through a mobile application.
  • FIG. 5 is a flowchart illustrating a method of providing a reserve using a pop-up window according to an embodiment of the present invention.
  • the earning service providing server defines at least one specific application to be linked to the cache application for providing the earning service of the present invention. This can be set using app information for each specific application.
  • the mobile terminal checks whether the application interworking unit 110 executes and terminates at least one specific application linked with the cache application as in step S100. Through the check, the application interworking unit 110 may check the execution time and the end time.
  • the application interworking unit 110 transmits the application information and the end time of the terminated specific application to the application execution unit 120.
  • the application interworking unit 110 may transmit an identification signal indicating that the app is terminated instead of the end time of the specific application to the application execution unit 120.
  • the application execution unit 120 executes the corresponding cache application when the app information and the end time (end signal) for the specific application are transmitted from the application linking unit 110, and reserves the received app information. Transfer to the calculation unit 130.
  • step S140 the reserve calculation unit 130 one or more conditions of the application information for the specific application and the number of pop-ups, the number of accumulation, or the level and experience value (user information) according to the user to output the previous pop-up window from the mobile terminal Calculate the reserve based on
  • the level and experience value for each user are calculated according to the number of pop-ups and the number of accumulations of the previous pop-up window, which can be updated at regular intervals through the cache application, or can be renewed by requesting the update service providing server Receive and update levels and experiences.
  • step S150 the reserve calculation unit 130 delivers the user-specific reserves calculated through the previous step to the application execution unit 120.
  • step S160 the application execution unit 120 outputs a pop-up window to the output unit of the terminal including the reserve received from the reserve calculation unit 130.
  • the pop-up window may include a first selection button 74 for immediate accumulation and second to fourth selection buttons 75, 76 and 77 for additional accumulation.
  • the first reserve button 74 for the immediate accumulation is displayed the corresponding reserve, when the first selection button 74 is selected, the reserve is immediately accumulated and renewed in the total reserve.
  • the second to fourth selection buttons 75, 76 and 77 include a function of providing additional accumulation by inducing installation of an advertising app or a game app, or providing additional accumulation when performing a mission during a specific event or promotion period. do.
  • it may include a function for inviting friends, in this case, the application executor 120 may provide a service to invite a friend through a specific application linked.
  • the fourth selection button 77 is a function for performing an additional accumulation due to a friend invitation, and may be credited to the recommender user when the invited friend is active.
  • the accumulation waiting time may be counted to limit the accumulation. This will be described with reference to FIGS. 6 and 8.
  • step S161 the application execution unit counts a preset waiting time.
  • step S162 before the application execution unit outputs the pop-up window, it is checked whether the time elapsed from the time when the previous pop-up window is output exceeds the preset waiting time.
  • step S163 the application execution unit outputs a pop-up window including the reserve.
  • step S164 the application execution unit outputs a waiting wait screen waiting while counting the waiting time to accumulate.
  • the reserve waiting screen may be provided as shown in FIG. 8.
  • a button 81 for notifying information of waiting until the earning waiting time arrives is displayed on the button 81.
  • a progress 82 that counts the waiting time for earning may be displayed.
  • the total amount of reserve 72 corresponding to the user ID is displayed, a button 73 for checking the details of my information, for additional earning
  • the second to fourth selection buttons 75, 76, and 77 may be provided.
  • the present invention can induce active participation of the user in the form that the reserve is provided according to the use of a specific application installed in the terminal.
  • a pop-up window is displayed through a cache application to provide a differentiated earning to a user who is actively using a specific application.
  • 9 to 11 are exemplary views showing an interface screen for a detailed menu in a mobile application according to an embodiment of the present invention.
  • FIG. 9 is a detailed information screen for confirming my information, and may be provided when the check my information button 73 is selected in the pop-up window of FIG.
  • the detailed information screen includes the total amount of reserves (91), user ID and level and experience information for each user ID (92), friends invited history information (93), reserve information accumulated by the activity of the invited friends (94), etc. It may be provided including.
  • 10 is a screen for additional earning.
  • the screen of FIG. 10 may be provided when the second and third selection buttons 75 and 76 are selected for additional accumulation in the pop-up window of FIG. 7 or in the standby standby screen of FIG. 8.
  • advertisement information or game information received from at least one advertiser or game company is displayed along with the reserve, and the menu items of the additional accumulation by the category or the unit price of the reserve (for example, more earned 1, more earned 2). ) Can be provided separately.
  • 11 is a screen for a reward.
  • information about a bank, an account number, an account holder, a refund amount, etc., to be refunded with respect to the total reserves may be input.
  • the present invention is applicable to the field of mobile applications of smart phones.
  • it can be utilized for reward services, advertising services, etc. that provide a reserve using a mobile application of the smartphone.

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Abstract

La présente invention concerne un procédé de fourniture de réserve à l'aide d'une fenêtre pop-up et un terminal mobile pour mettre en oeuvre le procédé, qui permettent, si une application est simplement installée dans un terminal mobile de l'utilisateur, l'accumulation d'une réserve par affichage d'une fenêtre pop-up sur un écran du terminal mobile selon qu'au moins une application spécifique ayant un interfonctionnement avec l'application installée est utilisée ou non.
PCT/KR2016/008605 2015-10-02 2016-08-04 Procédé de fourniture de réserve à l'aide de fenêtre pop-up, terminal mobile pour mettre en oeuvre ce procédé, et support d'enregistrement lisible par ordinateur WO2017057841A1 (fr)

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KR1020150139011A KR102016635B1 (ko) 2015-10-02 2015-10-02 팝업창을 이용한 적립금 제공 방법 및 그 방법을 수행하기 위한 컴퓨터 판독 가능한 기록매체
KR10-2015-0139011 2015-10-02

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