WO2010047464A4 - Système intégré pour confirmer la transmission d'une émission et établir l'indice d'audience au moyen d'un code séquentiel pour chaque trame et procédé correspondant - Google Patents

Système intégré pour confirmer la transmission d'une émission et établir l'indice d'audience au moyen d'un code séquentiel pour chaque trame et procédé correspondant Download PDF

Info

Publication number
WO2010047464A4
WO2010047464A4 PCT/KR2009/004397 KR2009004397W WO2010047464A4 WO 2010047464 A4 WO2010047464 A4 WO 2010047464A4 KR 2009004397 W KR2009004397 W KR 2009004397W WO 2010047464 A4 WO2010047464 A4 WO 2010047464A4
Authority
WO
WIPO (PCT)
Prior art keywords
code
broadcast
detector
frame
data
Prior art date
Application number
PCT/KR2009/004397
Other languages
English (en)
Korean (ko)
Other versions
WO2010047464A3 (fr
WO2010047464A2 (fr
Inventor
이재은
최영호
Original Assignee
Lee Jae-Eun
Choe Young-Ho
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Lee Jae-Eun, Choe Young-Ho filed Critical Lee Jae-Eun
Publication of WO2010047464A2 publication Critical patent/WO2010047464A2/fr
Publication of WO2010047464A3 publication Critical patent/WO2010047464A3/fr
Publication of WO2010047464A4 publication Critical patent/WO2010047464A4/fr

Links

Images

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/29—Arrangements for monitoring broadcast services or broadcast-related services
    • H04H60/33—Arrangements for monitoring the users' behaviour or opinions
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H20/00—Arrangements for broadcast or for distribution combined with broadcast
    • H04H20/28—Arrangements for simultaneous broadcast of plural pieces of information
    • H04H20/30—Arrangements for simultaneous broadcast of plural pieces of information by a single channel
    • H04H20/31—Arrangements for simultaneous broadcast of plural pieces of information by a single channel using in-band signals, e.g. subsonic or cue signal
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04H—BROADCAST COMMUNICATION
    • H04H60/00—Arrangements for broadcast applications with a direct linking to broadcast information or broadcast space-time; Broadcast-related systems
    • H04H60/35—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users
    • H04H60/37—Arrangements for identifying or recognising characteristics with a direct linkage to broadcast information or to broadcast space-time, e.g. for identifying broadcast stations or for identifying users for identifying segments of broadcast information, e.g. scenes or extracting programme ID

Definitions

  • the present invention relates to a system and method for confirming broadcasting transmission using frame-by-frame sequential codes, and more particularly, to a broadcasting system for broadcasting (or broadcasting / broadcasting) (For example, a frame of a video material or a packet unit of a digital recording, hereinafter referred to as a 'frame') of a broadcast program (for example, a TV / radio / (Hereinafter referred to as a "broadcasting party") after inserting an information code (hereinafter, referred to as an 'information code') and a frame-by-frame sequential code (Hereinafter, referred to as "transmission acknowledgment") and a broadcast signal (hereinafter, referred to as a "broadcast signal”) by detecting an information code and a sequential code from the broadcast signal transmitted from the sender Audience rating (or audience rating, "audience rating”) survey Using the frame-by-frame code sequence incorporating processing broadcasts delivery confirmation, the present invention relates to integrated audience measurement system for broadcasting
  • a broadcast producer eg, a program producer / advertiser, hereinafter referred to as "producer”
  • the method of processing by the transmission confirmation agency is also similar.
  • most of the transmission confirmation processes are manually performed, there is a high possibility of errors and a cost and time are wasted.
  • the audience rating survey there are surveys or feature data detection methods of each frame, but in the case of the former (survey), they are rarely used and in the latter (feature data detection survey) The feature data is detected, and the audience rating is checked by collating the reference data stored in the server with each other.
  • a picture matching method which is one of the latter methods (feature data detection investigation method) is a method in which a server transmits data for reference to broadcasts of all TV media (30 points of red The data of the same conditions of the broadcasts output from the TVs to be surveyed are detected and compared with the control data for each frame, and these data are stored at a predetermined confirmation time (6-15 Second), it is regarded that the same broadcast is watched and is used as the audience rating survey data. However, if the channel of the target receiver is changed during the survey, or if any wrong data occurs due to a mechanical error, the data detected during the confirmation time (6-15 seconds) is processed by the audience rating of the other program This situation occurs every time the channel of the receiver under investigation is changed. However, even in a short time of 6-15 seconds, a broadcast having a short length and a heavy channel movement (for example, an advertisement) causes a serious error, but is accepted as an unavoidable error in the industry.
  • One of the problems of the audience rating survey is that it is impossible to search for feature data due to the characteristics of radio or personal portable media, and it is replaced with survey.
  • the present invention has been made to solve the above-mentioned problems of the conventional art, and it is an object of the present invention to provide a broadcast system in which the information code and sequential code are inserted into a certain portion of each frame of a broadcast, And then to obtain the results of the viewership survey without any errors due to the confirmation of the transmission and the movement of the channel by using the stored data in a fast and accurate manner.
  • the purpose of the present invention is to provide a system As well as to integrate them into other areas.
  • an information code and a sequential code are given to a broadcast and a frame, inserted into a certain portion of each frame, and transmitted to a sender for transmission
  • the present invention proposes a system for collecting broadcasts using frame-by-frame sequential codes, which is used to detect and store codes in a database, and to calculate transmission confirmation and audience rating results using stored information codes and sequential codes.
  • a broadcast receiver (hereinafter referred to as a receiver) for receiving and outputting a computer (or a server) and a broadcast signal of a manufacturer, a transmitter, a data user and a receiver installed in the receiver,
  • a code detector (hereinafter referred to as 'detector') for detecting a broadcast transmitter code (hereinafter referred to as 'transmitter code') that has transmitted a sequential code and a broadcast
  • a server connected to the computer (or server) and the detector of the producer, the sender, and the data user through a wired and / or wireless network; And the server transmits the transmission confirmation and the view rating result calculated by using the data stored in the database of the server to the data user.
  • an information code is a code including at least code relating to a producer, a broadcast name, a production number, and a total number of frames for identifying a broadcast, and the sequence code is a serial number of each frame for identifying a frame of the broadcast
  • the sender code is used to identify the sender who transmitted the broadcast, and may be replaced with the frequency or channel number received by the receiver.
  • the producer is a subject (for example, a program producer or an advertiser) requesting a sender to send a broadcast
  • the sender is an organization (or an individual such as a terrestrial / satellite / DMB operator broadcaster, a mobile communication carrier, a platform provider, a program provider, etc.) that transmits a broadcast commissioned by the producer by wire or wireless,
  • the users of the data are the general public or the producer or the persons concerned who use the transmission confirmation, the rating survey data calculated by the server.
  • the receiver includes a device for receiving a broadcast signal and outputting it through an output device, and includes a TV, a radio, a mobile phone, an electronic screen, a multiplex system of a billboard and a movie theater,
  • the detector is installed in the receiver internally or externally and has a unique number (or ID, hereinafter referred to as 'detector number') for identifying the detector.
  • the detector is connected to the server through a wired or wireless network,
  • the information code and the sequential code are detected in the broadcast signal
  • the transmitter code is detected in the channel adjuster (hereinafter, referred to as 'channel adjuster') of the receiver, the corresponding detector number is added to the detected data, .
  • the database consists of a production information database that stores information codes and sequential code inserted broadcasts, information codes, and related data, and a detection data DB that stores the date and time transferred to the data transmitted by each detector.
  • the server assigns information codes and sequential codes to broadcasts and frames transmitted by the producer, inserts the information codes and sequential codes into a certain portion of each frame, and then broadcasts the information codes and sequential codes,
  • a processor for storing the information code and sequential code in a DB and transmitting the broadcast to the sender,
  • the date and time transmitted to the server by the detector are added to the detection data DB, and the result of transmission confirmation and rating data calculated using the data stored in the production information DB and the detection data DB is transmitted to the data user Lt; / RTI >
  • the information code and the sequential code are assigned to the broadcasts and frames transmitted by the producer and inserted into a certain portion of each frame. Then, the broadcast code, the information code, and the related data, in which the information code and the sequential code are inserted, A first step of storing the information code and the sequence code, and transmitting the information code and the sequence code to the sender;
  • the result of the transmission confirmation and the rating data calculated using the data stored in the production information DB and the detection data DB is transmitted to the data user And a third step of performing the second step.
  • the present invention can process the transmission confirmation and the audience rating investigation in one system using the sequential code assigned to each frame, and can prevent errors, costs and time Can be minimized.
  • FIG. 1 is a block diagram of an integrated broadcasting system for confirming transmission of broadcast data using a frame-by-frame sequential code according to the present invention.
  • FIG. 2 is a block diagram illustrating a receiver and a code extractor according to the present invention.
  • FIG. 1 shows an overall configuration of a system for integrating broadcast data transmission confirmation and audience rating using a frame-by-frame sequential code according to the present invention.
  • the present invention mainly includes a server 5 constituting a wired and / or wireless network with a producer 1, a sender 2, a receiver 3, a detector 4, and a data user 8 .
  • the producer 1 creates a broadcast in a form recorded on a digital conversion file such as MPEG or a storage medium, and transmits the broadcast to the server 5 via the Internet (or a manuscript)
  • a digital conversion file such as MPEG or a storage medium
  • the server 5 uses the processor built in the server 5 to give an information code and a sequential code to a broadcast and a frame transmitted by the manufacturer and outputs a predetermined portion of each frame (e.g., an Auxiliary Data Area, a Vertical Blank Interval).
  • the information code and the related data in which the information code and the sequential code are inserted are stored in the production information DB 6 of the server 5 after inserting the information code and the sequential code in a non- .
  • Table 1 below is an example of an information code stored in the production information DB 6.
  • Table 1 division producer Broadcasting name Production number Total number of frames Information code (example) 133640 CPOO1 001 0000900 Information material (eg) Samsung Cell phone Anycall First production 900 frames
  • the information codes '133640', 'CPOO1', '001', and '0000900' refer to 'Samsung Electronics', 'Mobile phone Anycall', 'First work', and '900 frames' respectively.
  • the server 5 transmits the broadcast having the information code and the sequential code inserted thereto to the sender 2, and the broadcast signal transmitted from the sender 2 is transmitted to the output device 3-2 .
  • the receiver 3 includes a reception data input unit (e.g., an antenna) for receiving a broadcast signal, a channel adjustment unit 3-1 (e.g., a tuner), an MPEG (or a demodulator and an AD converter And an output device 3-2, and incorporates a central control device for controlling these devices.
  • a reception data input unit e.g., an antenna
  • a channel adjustment unit 3-1 e.g., a tuner
  • MPEG or a demodulator and an AD converter
  • an output device 3-2 incorporates a central control device for controlling these devices.
  • the detector 4 is installed as a built-in or external device as one of the characteristic features of the present invention.
  • the detector 4 detects the information code, the sequential code and the transmitter code when the received broadcast signal is outputted through the output device 3-2.
  • the information code and the sequential code are detected in the broadcast signal, and the transmitter code is detected in the channel adjusting section 3-1.
  • the detector 4 holds a unique detector number so as to have discrimination power, adds the detector number to the detection data, and transmits it to the server 5.
  • the server 5 adds the date and time when the detector 4 transmits the data to the server 5 using the built-in processor and stores the data in the detection data DB 7, Is an example of data stored in the detection data DB 7.
  • Table 2 division Information code Sequential code Sender code Detector number Date time Detection data (example) 133640 CP001 001 0000900 F0000801 34 00010 December 25, 2007 18: 30: 13: 00 Information content (example) Samsung Electronics, cell phone Anycall, first work, 900 frames Frame 801 Channel 34 The tenth detector Detection date Detection time
  • the information codes '133640 CP001 001 0000900', 'F0000801', '34', '0010', '2007/12/25', and '18: 30: , '80th frame', '34th channel', '10th detector', 'December 25th', '18th 30th, 13th, 00' It is shown that the detector 10 detects that the 801st frame of 'Samsung Electronics / Anycall mobile phone / first work / 900 frame' was transmitted from channel 34 to 18:30:13 00 on December 25, 2007.
  • the server 5 calculates the transmission confirmation and audience rating data using the data stored in the production information DB 6 and the detection data DB 7 using the built-in processor, and transmits the data to the data user 8.
  • the total number of frames of the broadcast stored in the production DB is compared with the detected sequential code to check whether each frame is transmitted (or omitted), and the audience rating is calculated using the following rating calculation formula.
  • A, B, and C are the total number of frames having the same information code / transmitter code, the total number of frames of the broadcast, and the total number of detectors detected in all detectors for a predetermined period of time .
  • the server 5 inserts an information code and a sequential code into a broadcast and a frame transmitted by the producer 1 using a processor included in the server 5, inserts the information code and the sequential code into a predetermined portion of each frame, Stores the broadcast information, the information code, and the related data in which the information code and the sequential code are inserted, in the production information DB 6 of the server 5, and transmits the information code and the sequence inserted with the sequential code to the sender 2 send.
  • the detector 4 provided in the receiver 3 outputs the information code and the sequential code in the broadcast signal when the broadcast signal is outputted through the output device 3-2 of the receiver 3 and the information code and the sequential code in the channel 3 -1), the detector code is added to the detected data, and the data is transmitted to the server 5.
  • the server 5 adds the date and time transmitted to the data transmitted to the server 5 by the detector 4 using the built-in processor, stores it in the detection data DB 7, And transmits the transmission confirmation and rating data to the data user 8 using the data stored in the DB 6 and the detection data DB 7.

Landscapes

  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Social Psychology (AREA)
  • Testing, Inspecting, Measuring Of Stereoscopic Televisions And Televisions (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

La présente invention concerne un système intégré utile pour confirmer la transmission d'une émission et établir l'indice d'audience au moyen d'un code séquentiel pour chaque trame et un procédé correspondant. Le système et le procédé permettent d'intégrer et de traiter les données pour assurer la confirmation de la transmission et l'établissement de l'indice d'audience, et comprennent les étapes suivantes: attribution d'un code d'information et d'un code séquentiel à chaque trame de l'émission et une trame et insertion de ces deux codes dans une certaine partie de chaque trame; envoi des trames à un module de transmission en vue de la transmission; détection du code d'information et du code séquentiel dans un signal de diffusion; et utilisation d'un système pour calculer les résultats pour la confirmation de la transmission et l'établissement de l'indice d'audience.
PCT/KR2009/004397 2008-10-23 2009-08-06 Système intégré pour confirmer la transmission d'une émission et établir l'indice d'audience au moyen d'un code séquentiel pour chaque trame et procédé correspondant WO2010047464A2 (fr)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
KR20080104039A KR100966022B1 (ko) 2008-10-23 2008-10-23 프레임별 순차코드를 이용한 방송물 송출확인, 시청률조사통합 시스템 및 그 방법
KR10-2008-0104039 2008-10-23

Publications (3)

Publication Number Publication Date
WO2010047464A2 WO2010047464A2 (fr) 2010-04-29
WO2010047464A3 WO2010047464A3 (fr) 2010-07-01
WO2010047464A4 true WO2010047464A4 (fr) 2010-08-26

Family

ID=42119790

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/KR2009/004397 WO2010047464A2 (fr) 2008-10-23 2009-08-06 Système intégré pour confirmer la transmission d'une émission et établir l'indice d'audience au moyen d'un code séquentiel pour chaque trame et procédé correspondant

Country Status (2)

Country Link
KR (1) KR100966022B1 (fr)
WO (1) WO2010047464A2 (fr)

Families Citing this family (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN104246816A (zh) * 2011-12-13 2014-12-24 英特尔公司 确定多媒体内容的恰当呈现

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20030010167A (ko) * 2001-07-25 2003-02-05 (주) 젠터닷컴 방송시청률 조사 시스템 및 방법
KR20060097267A (ko) * 2005-03-04 2006-09-14 이미정 디지털 방송의 시청률 조사 시스템 및 그 조사방법
KR20080000968A (ko) * 2006-06-28 2008-01-03 주식회사 케이티 Ｉｐｔｖ 서비스 시스템 및 그것의 시청률 조사 방법

Also Published As

Publication number Publication date
WO2010047464A3 (fr) 2010-07-01
KR100966022B1 (ko) 2010-06-24
WO2010047464A2 (fr) 2010-04-29
KR20100045023A (ko) 2010-05-03

Similar Documents

Publication Publication Date Title
CN1545790B (zh) 基于被捕获实况广播频道的互联网流的广播视频频道冲浪系统
JPH1175224A (ja) インターネットテレビジョンを用いた視聴率調査方法及びシステム
EP1043853B1 (fr) Système de mesure d'audience pour la télévision numérique
JP3303241B2 (ja) 通信網でのメッセ−ジの選択的分配装置
US20100325667A1 (en) System, server and method for providing supplementary information service related to broadcast content
EP2225884B1 (fr) Système et procédé pour lier des types de notification à des applications pour une structure de notification
US20090260027A1 (en) Monitoring TV Viewing with Programs from Cable/Satellite Providers
US7587168B2 (en) Conditional access method and DMB system for regionally limiting DMB reception
CN1411663A (zh) 可寻址电视广播系统
WO2005011294A1 (fr) Systeme de sondage de visionnement d'emission
KR100713406B1 (ko) 디지털 멀티미디어 방송 시스템에서의 아이콘을 이용한전자 프로그램 가이드 제공 방법
CN1711775A (zh) 尚未播放节目的收视率预测
EP1858184A2 (fr) Serveur et méthode pour collectionner des informations relatives au mode de visualisation ou de l'audition d'un terminal portable pour la réception de la diffusion numérique terrestre ainsi que logiciel pour la transmission d'informations relatives au mode de visualisation ou de l'audition d'un terminal portable pour la réception de la diffusion numérique terrestre
US20070192803A1 (en) Broadcast receiving device, viewing management server, viewing determination method, broadcasting system, viewing determination program, and storage medium
US20120276515A1 (en) User answer collection server, user answer collection system, broadcast reception apparatus and control method
WO2010074395A2 (fr) Mesure du taux d'audience d'une d'émission en direct en ligne
WO2010047464A4 (fr) Système intégré pour confirmer la transmission d'une émission et établir l'indice d'audience au moyen d'un code séquentiel pour chaque trame et procédé correspondant
WO2014126328A1 (fr) Appareil d'affichage, serveur et procédé de commande correspondant
WO2020075959A1 (fr) Appareil et procédé de calcul d'une évaluation de téléspectateur à l'aide de données de changement de canal
EP2552135B1 (fr) Procédé, système et terminal adaptés pour traiter des informations en mode texte dans un système de diffusion multimédia mobile
JP3631125B2 (ja) ディジタル放送システム
JP4329758B2 (ja) 受信装置
WO2012121513A2 (fr) Système automatisé permettant de surveiller un contenu de diffusion et de publicité
KR100744331B1 (ko) 통신 사업자 데이터를 방송하기 위한 디지털 방송 시스템및 디지털 방송 방법
KR100562367B1 (ko) 디지털방송의 시청률조사방법

Legal Events

Date Code Title Description
121 Ep: the epo has been informed by wipo that ep was designated in this application

Ref document number: 09822140

Country of ref document: EP

Kind code of ref document: A2

NENP Non-entry into the national phase

Ref country code: DE

122 Ep: pct application non-entry in european phase

Ref document number: 09822140

Country of ref document: EP

Kind code of ref document: A2