US1857415A - Aerial advertising and apparatus - Google Patents

Aerial advertising and apparatus Download PDF

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Publication number
US1857415A
US1857415A US279087A US27908728A US1857415A US 1857415 A US1857415 A US 1857415A US 279087 A US279087 A US 279087A US 27908728 A US27908728 A US 27908728A US 1857415 A US1857415 A US 1857415A
Authority
US
United States
Prior art keywords
cable
advertisement
aircraft
sheets
sheet
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Expired - Lifetime
Application number
US279087A
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English (en)
Inventor
Udet Ernst
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
FIRM UDET SCHLEPPSCHRIFT GmbH
FIRM UDET-SCHLEPPSCHRIFT GmbH
Original Assignee
FIRM UDET SCHLEPPSCHRIFT GmbH
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by FIRM UDET SCHLEPPSCHRIFT GmbH filed Critical FIRM UDET SCHLEPPSCHRIFT GmbH
Application granted granted Critical
Publication of US1857415A publication Critical patent/US1857415A/en
Anticipated expiration legal-status Critical
Expired - Lifetime legal-status Critical Current

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    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F21/00Mobile visual advertising
    • G09F21/06Mobile visual advertising by aeroplanes, airships, balloons, or kites
    • G09F21/12Mobile visual advertising by aeroplanes, airships, balloons, or kites the advertising matter being towed by the aircraft
    • FMECHANICAL ENGINEERING; LIGHTING; HEATING; WEAPONS; BLASTING
    • F41WEAPONS
    • F41JTARGETS; TARGET RANGES; BULLET CATCHERS
    • F41J9/00Moving targets, i.e. moving when fired at
    • F41J9/08Airborne targets, e.g. drones, kites, balloons
    • F41J9/10Airborne targets, e.g. drones, kites, balloons towed

Definitions

  • AERIAL ADVERTISING AND APPARATUS Filed May 19, 1928 i' atenteti May id, 1932 umrro s'rA'rEs PATENT OFFICE ERNST UDET, OF BERLIN, GERMANY, ASSIGNOR TO THE FIRM: UDET-SCHLEPPSCHRIFT GIESELLSCHAFT MIT BESCHRANKTEB.HAFTUNG, OF BERLIN, GERMANY AERIAL ADVERTISING AND APPARATUS Application filed May 19, 1928, Serial No. 279,087, and in Gerniany June 1, 1927.
  • the sky as a background, the sheet being one which is in no way stiffened by framework.
  • the sheets are lowered, substantially vertically, and are carried in this state, instead of streaming out to the rear in the manner of banners, as was heretofore usual.
  • This method of display is to a large extent independent of atmospheric conditions
  • the advertisements can be made luminous, or can be illuminated.
  • the aircraft is able to traverse a very large area with the advertisements, and the an nouncements on the sheets can be made of practically any desired size allowed by the area of the sheets, which are kept Well extended or spread while the machine is travelling.
  • the cable carrying the sheet or sheets can, if desired, be lowered to within a comparatively short distance of the earth without requiring the machine to descend below a safe altitude.
  • the advertisements are prominently and strikingly displayed in the field of view of pedestrians, and an extraordinarily large field of display is obtainable by causing the machine to travel in a spiral path. Legibility is not adversely affected by strong sunlight, or by rolling or banking of the machine, and the optical effect is very striking, as the advertisement appears to the casual observer to be floating freely, without connection to the remote machine.
  • the advertisements can be easily changed, by changing the sheet or sheets, and this can be done either on the ground or in the air.
  • This is a feature rendering the invention use ful for certain signalling purposes, as for example for signalling between aircraft flying in squadrons.
  • No particular training is required for this method of advertisement or signal display, neither is it necessary to use any particular type of aircraft, or special appliances on the aircraft, except perhaps a winch or its equivalent, for dealing with the cable.
  • the advertisement appliances required are not expensive, and are not subjected to excessive wear.
  • kite and balloons for displaying advertisements in or on stiff frames suspended therefrom, for example advertisements in opaque characters on netting within frames. It has also been proposed to attach an advertisement flag to a frame fixed above or behind the elevator of an aeroplane, in the propeller stream, where of course the size of the advertisement is strictly limited, and the same can only be dis layed at the altitude at which the machine fiies.
  • Fig. 1 represents diagrammatically an aircraft in flight, with an advertisement composed of two characters suspended therefrom according to our method.
  • Fig. 2 is a View illustrating the effect of this advertising method, when viewed from a distance, the advertisement displayed in this case being the word Lux.
  • Fig. l, 1 represents an aeroplane, from which a cable 2 is suspended, the point of at tachment of the cable being near the center of gravity, and the cable being preferably sufficiently thin to be practically invisible against the sky, from a distance.
  • a stream-lined weight 3 serving as a loading means therefor.
  • the advertisement characters 6, maybe painted on the sheets, or may be made separately, and be attached to the sheets by any convenient means. It will of course be understood that characters or designs of any kind may thus be displayed.
  • On the aeroplane there is a Winch 7 for the cable.
  • the machine takes off with the cable wound on the winch drum, together with the foldable sheets 4, 5.
  • the weight 3 is cast off, and the cable lowered, the sheets 4, 5 being in due course unfolded, and spreading out aft.
  • the netting or gauze is invisible at a distance, against the sky, so that the characters appear-to be floating free ly in the atmosphere, as illustrated in Fig. 2.
  • the method of aerial advertising which consists in suspending from motor driven aircrafta substantially vertical disposed cable device with a flexible and readily furlable sheet bearing visible announcing or advertising material and attached along one .edge to said device and towing the same through the air at sufficient speed to cause the unfolding and extension of the sheet by the airstream for exhibiting the visible announcements in a vertical plane.
  • aerial advertising which consists in supporting from motor driven aircraft with a substantial clearance and in a vertical plane a flexible furlable sheet hearing advertisement or announcement material thereon which is visible when the sheet is extended and towing the same through the air at sufiicient speed relatively to the air to cause the unfolding and extension of the vertical sheet by the airstream and the display of said advertisement or announcement material.
  • An apparatus for aerial advertising including a cable reel attached to a motor driven aircraft and one elongated cable, a weight on the free end of the cable, said cable being adapted to be vertically suspended from the craft, a flexiblesheet of extensive area attached to the cable along one edge and adapted to be readily folded or furled, said sheet bearing announcement or advertisement material which is visible when the sheet is extended so that with the cable unreeled during movement of the craft through the air the sheet is automatically extended and spread out by the airstream in a vertical plane and the announcement or advertisement material displayed.
  • An apparatus for aerial advertising in cluding a motor driven aircraft having a cable device with a weight on the free end of ly let out in a vertical plane and pulled in and an extended surface of soft and unstifl'- ened sheet material fixed to the cable device only at one edge thereof-and adapted to be readily folded or furled, said surface bearing advertisement or announcement material in contrast with the surface itself whereby with the weighted cable let out from the craft and the same towed through the air at sufficient speed relatively to the air said surface is caused to be unfolded and spread out by the airstream in a vertical plane for exhibition of the advertisements or announcements thereon.
  • a motor driven aircraft a cable adapted to be lowered from the said aircraft means connecting the cable with the aircraft, a loading means suspended at the free end of the said cable, a soft, foldable fabric of large surface having only one edge attached to the cable and adapted to be unfolded in the airstream in a vertical plane when lowered from the aircraft, said fabric being essentially invisible when seen at a distance against the horizon, but carrying an easily distinguished character which does not disturb the folding or unfolding of the fabric surface.
  • Apparatus for aerial advertising consisting of a motor driven aeroplane, a long supporting cable with one end connected with the aircraft and its other end carrying a load-weight, a soft and foldable fabric of large surface being attached at only one edge to the cable above the load, the cable and fab- 'ric being adapted to be lowered from or retracted into the aircraft and adapted to be towed through the air in a vertical plane from the aircraft, the fabric surface carrying letters or characters that do not disturb the retraction into the fuselage of the fabric, said letters being distinctly readable while said fabric is floating through the air in an unfolded condition and at a considerable distance from the aircraft.

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Aviation & Aerospace Engineering (AREA)
  • General Engineering & Computer Science (AREA)
  • Illuminated Signs And Luminous Advertising (AREA)
  • Professional, Industrial, Or Sporting Protective Garments (AREA)
US279087A 1927-06-01 1928-05-19 Aerial advertising and apparatus Expired - Lifetime US1857415A (en)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
DEU9736D DE506529C (de) 1927-06-01 1927-06-01 Einrichtung zur Bildung von Luftreklame oder aehnlichen Ankuendigungen vom betriebenen Luftfahrzeuge, insbesondere Flugzeuge aus

Publications (1)

Publication Number Publication Date
US1857415A true US1857415A (en) 1932-05-10

Family

ID=7566920

Family Applications (1)

Application Number Title Priority Date Filing Date
US279087A Expired - Lifetime US1857415A (en) 1927-06-01 1928-05-19 Aerial advertising and apparatus

Country Status (5)

Country Link
US (1) US1857415A (de)
CH (1) CH137900A (de)
DE (1) DE506529C (de)
FR (1) FR654546A (de)
GB (1) GB291396A (de)

Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5280904A (en) * 1992-11-19 1994-01-25 Rodriguez David G Football goal post and net display apparatus
US20040157687A1 (en) * 1998-07-14 2004-08-12 Champions Consultants Inc., A Canadian Corporation Multi-filamentous net or mesh having an image on one side
US20190259315A1 (en) * 2018-02-20 2019-08-22 Fallswood Llc System and Method for a Retractable Reel Safety Flags on a Strap
US20220355928A1 (en) * 2019-08-26 2022-11-10 Ivesky Co., Ltd. Atmospheric environment-improving drone having life-saving and advertising functions

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US3373994A (en) * 1966-01-25 1968-03-19 Navy Usa Method of achieving vertical displacement of a towed target from a towing aircraft
DE3539856A1 (de) * 1985-11-09 1987-05-14 Alt Michael Helmut Fadennetzwerk fuer zaeune und/oder spiele

Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5280904A (en) * 1992-11-19 1994-01-25 Rodriguez David G Football goal post and net display apparatus
US20040157687A1 (en) * 1998-07-14 2004-08-12 Champions Consultants Inc., A Canadian Corporation Multi-filamentous net or mesh having an image on one side
US20060105865A1 (en) * 1998-07-14 2006-05-18 Champion Consultants Inc., A Canadian Corporation Multi-filamentous net or mesh having an image on one side
US20190259315A1 (en) * 2018-02-20 2019-08-22 Fallswood Llc System and Method for a Retractable Reel Safety Flags on a Strap
US11735074B2 (en) * 2018-02-20 2023-08-22 Fallswood, LLC System and method for a retractable reel safety flags on a strap
US20220355928A1 (en) * 2019-08-26 2022-11-10 Ivesky Co., Ltd. Atmospheric environment-improving drone having life-saving and advertising functions

Also Published As

Publication number Publication date
CH137900A (de) 1930-01-31
GB291396A (en) 1928-10-25
FR654546A (fr) 1929-04-08
DE506529C (de) 1930-09-06

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