TWI812345B - Online group buying system and online group buying method - Google Patents

Abstract

An online group buying system and an online group buying method. The online group buying system can enable the group buying web page to be operated to generate web links for reposting to other community pages when a group buying of a product is initiated for other consumers. The account is logged in through this web link and the card is used to purchase the product. If the number of group purchasers has reached M, N will be selected from them to complete the group purchase collection process, and the card payment for the remaining group purchase orders will be refunded, and a bonus will be provided to the account of the consumer who initiated the group purchase, and for each unpurchased item, Compensation is provided for consumer accounts. Through the design of the above-mentioned online group buying method, consumers can act as product salesmen. Even if the products are purchased without discounts, they can still receive bonuses or compensations. This can effectively stimulate consumers to help initiate and participate in group purchases, and greatly increase product exposure.

Description

Online group buying system and online group buying method

The present invention relates to a shopping system and method, in particular to an online group purchasing system and an online group purchasing method.

The current common business model is for company business personnel or dealers to put products on e-commerce platforms for sale. However, this method of static display and sales on e-commerce platforms can only wait for consumers to search and discover the products on their own. And choose to purchase. If you want to increase the exposure of the product to attract consumers' browsing attention, you must spend money to purchase advertisements from the e-commerce platform and display product advertisements on the e-commerce platform's web pages. However, whether it is a static display waiting to be discovered by search, or paying for advertising display, it can only passively wait for consumers to log in to the e-commerce platform, so the marketing effect is still quite limited.

Therefore, the purpose of the present invention is to provide a new business model online group purchasing method that can improve at least one shortcoming of the prior art.

Therefore, the online group purchasing method of the present invention includes the following steps:

Providing products for purchase, so that an online group purchasing system provides a product web page for a logged-in consumer account to purchase;

The step of initiating a group purchase enables the online group purchase system to provide an inquiry page asking whether to initiate a group purchase for the product when one of the products in the product web page is purchased, and an option to initiate a group purchase on the inquiry page is selected. When doing so, provide a web link to the group purchasing web page for the product for copying;

The step of managing the number of group purchasers enables the online group purchase system to create a group purchase order and accumulate one group purchaser when another consumer account logs into the group purchase webpage through the webpage link and chooses to participate in the group purchase of the product and completes the payment by credit card. , and when it is determined that the number of group purchasers for the product has reached M, complete the group purchase recruitment process for the product;

The selection step enables the online group buying system to randomly select N group buying orders from M group buying orders to complete the group buying collection process for the product, and notify the bank corresponding to each group buying order that has not been selected to withdraw the product. The amount of group purchase, N＜M; and

Provide group purchase reward/compensation steps so that after completing the group purchase collection process of the product, the online group purchase system will provide a reward certificate to the consumer account that initiated the group purchase of the product, and for each group purchase order that has not been selected The corresponding consumer account provides a compensation certificate.

Another object of the present invention is to provide a new business model online group purchasing system that can improve at least one shortcoming of the prior art.

Therefore, the online group purchasing system of the present invention includes a product management module, a group purchasing management module, and a voucher management module. The product management module can display a product webpage that can be operated to purchase products on an electronic device used to log in with a consumer account.

The group purchase management module includes a group purchase initiation unit, a group purchase management unit, and a group purchase selection unit.

The group purchase initiating unit will display an inquiry page on the electronic device asking whether to initiate a group purchase for the product when one of the products on the product webpage is purchased, and can be selected on one of the inquiry page to initiate a group purchase option. When selecting, the electronic device displays a group purchase webpage corresponding to the product, and when a web link option in the group purchase webpage is operated, the URL of the group purchase webpage is copied to generate a group purchase webpage that can be reposted to other social pages. Web link.

The group purchase management unit will create a group purchase order when other consumer accounts log in to the group purchase webpage through other electronic devices through the webpage link, and pay by swiping a card to purchase the product on the group purchase webpage. The number of group purchasers will be accumulated, and the number of group purchasers will be calculated. When M numbers have been reached, the group purchase collection process for the product is completed.

The group-buying lottery unit will randomly select N group-buying orders from M group-buying orders to complete the group-buying collection process for the product, and notify each unselected group-buying orderer who paid by credit card to refund the product. The amount of group purchase, N is less than M.

The voucher management module will provide a reward voucher to the consumer account that initiated the group purchase of the product after the group purchase selection unit completes the group purchase collection process of the product, and will provide a reward voucher to each consumer account that has not been selected. 1. Compensation voucher.

The effect of this invention is that by reposting webpage links to social platforms from consumers to create groups, selecting consumers who can purchase goods at discounted prices through group purchases, and providing design incentives and compensation certificates for participating in group purchases, consumers can act as e-commerce merchants. Product salesmen on the platform not only allow consumers who initiate and participate in group purchases to have the opportunity to purchase the products they want at group purchase discounts, but even those who have not been selected to buy group purchase products can also receive reward vouchers for participating in the group purchase. Or compensation vouchers, which can effectively stimulate consumers to help initiate and participate in group purchases of products, which can greatly increase product exposure.

Referring to Figures 1 and 2, one embodiment of the online group purchasing system 200 of the present invention is suitable for consumers to log in and make purchases online through an electronic device 700. The electronic device 700 is, for example, but is not limited to a mobile phone, a tablet computer, a smart watch, a smart glasses, and general computer equipment with networking capabilities.

The online group purchasing system 200 includes a product management module 3, a group purchasing management module 4, a voucher management module 5, and a cash withdrawal management module 6.

The product management module 3 has a product webpage that can be displayed on the electronic device 700. The product webpage displays a plurality of products that can be clicked and purchased. Since there are many types of product webpages used to display products that can be clicked and purchased, and are not the focus of the improvement of the present invention, they will not be described in detail.

For the convenience of explanation, the following will only take the group purchase of one of the products on the product webpage as an example.

The group purchase management module 4 includes a group purchase initiation unit 41 , a group purchase management unit 42 , and a group purchase lottery unit 43 . The group purchase initiating unit 41 will display an inquiry page on the product webpage to ask whether to initiate a group purchase for the product when a consumer logs in with a consumer account and purchases one of the products on the product webpage. , and when a group purchase option on the inquiry page is clicked, it will jump to a group purchase webpage corresponding to the product. The group purchase web page will display the product's image, product name, pricing, group purchase discount price, shipping fee, group purchase start time, and the upper limit of group purchase M, and will also display a clickable web link option. The group purchase initiating unit 41 will copy the URL of the group purchase webpage to generate a webpage link that can be reposted on other social platforms 802 when the webpage link option is operated.

At this time, the consumer can choose to repost the web link on the community page of any social platform 802 that he participates in. The social pages of the social platform 802 include, but are not limited to, line chat rooms, messenger chat rooms, FB (Facebook) platform, WeChat chat rooms, etc. The network link posted on the social platform 802 can, when clicked, link the electronic device 700 logged into the social platform 802 to the group purchase webpage of the product.

The group purchase management unit 42 can display a message on the group purchase webpage when another consumer clicks on the network link displayed on the electronic device 700 used to connect to the group purchase webpage and logs in with a consumer account. A group purchase inquiry screen used to inquire whether to participate in a group purchase. The group purchase inquiry screen can be operated to adjust the purchase quantity, and can switch to display a purchase data input screen when a confirmed group purchase option is operated. The group purchase management unit 42 will switch to a card payment screen linked to a third-party payment platform 801 after the purchase data input screen is operated to input the purchase data. The card payment screen can be used to input credit card data for online card verification. After the third-party payment platform 801 completes the online card payment process for the group purchase of the product, the group purchase management unit 42 will complete the group purchase operation of the corresponding consumer account for the product, and generate a corresponding group purchase order.

The purchase information includes, but is not limited to, the recipient's name, contact number, shipping address, email, etc. The credit card swiping information includes, but is not limited to, credit card number, expiration date, verification code, etc. The group purchase order includes but is not limited to the order number, order date, product drawing, product name, total product amount, payment method and payment date, etc. Since providing the purchase information input screen for filling in purchase information and linking the third-party payment platform 801 for online card payment verification operations are existing technologies, they will not be described in detail.

It must be noted that when the group purchase management unit 42 connects to the group purchase webpage by clicking on the network link displayed on the electronic device 700 used by the consumer and clicks on the confirmed group purchase option, if When the consumer has not logged in through a consumer account/password, he or she will be required to perform a member login process or a member registration process, and create a member information based on the filled-in registration content during the member registration process. Since the requirement to log in with a consumer account/password and the requirement to register as a member are common technologies in existing shopping platforms, they will not be described in detail.

The group purchase management unit 42 will add one group purchaser in total after completing the group purchase operation of the product for one consumer account and establishing a group purchase order. At the same time, the group purchase management unit 42 will also start timing a group purchase end time from the group purchase start time, for example, start timing 24 hours. The group purchase management unit 42 will determine that the group purchase recruitment of the product is successful before the end of the group purchase deadline when the current cumulative number of group purchasers is equal to the upper limit M of the group purchasers for the product, and complete the group purchase recruitment process for the product. Open other consumers to participate in group purchases. The group buying management unit 42 will also determine that the group buying recruitment of the product has failed when the group buying deadline ends and the number of group buying people is less than the upper limit M of the group buying number, and terminates the group buying recruitment process for the product.

The group purchase selection unit 43 will randomly select N group purchase orders from the M group purchase orders after the group purchase management unit 42 completes the group purchase recruitment process of the product, N < M, and only select the selected group purchase orders. After completing the subsequent group purchase payment collection process and product shipping process, at the same time, the group purchase lottery unit 43 will also notify the bank 803 of each group purchase order that was not selected for credit card payment to refund the group purchase payment for the product. In other words, only the consumers corresponding to the selected N group buying orders can purchase the product at a discounted group buying price, and the remaining consumers with group buying orders cannot buy the product.

In addition, when the group purchase lottery unit 43 determines that the group purchase collection of the product has failed, it will notify the bank 803 that has participated in the group purchase for each group purchase order to refund the group purchase payment for the product.

The voucher management module 5 will provide a reward voucher to the consumer account that initiated the group purchase after the group purchase lottery unit 43 completes the lottery for the group purchase of the product, and will provide a reward voucher for each remaining group purchase order that has not been selected. A compensation voucher is provided corresponding to the consumer account. In addition, the voucher management module 5 will also start counting a hesitation period after the group purchase lottery unit 43 completes the group purchase lottery operation of the product. The hesitation period is, for example, 7 days or 10 days, and ends when the hesitation period ends. Afterwards, the corresponding reward voucher is converted into a bonus, and each corresponding compensation voucher is converted into a compensation.

Each consumer can click an order voucher detail option on a member page, so that the online group purchasing system 200 displays the current orders, reward vouchers and compensation vouchers in his consumer account, as well as the currently accumulated bonuses and compensation. compensation. Since query orders, reward vouchers, compensation vouchers, compensation and compensation are existing technologies, they will not be described in detail.

The cash withdrawal management module 6 can display a certificate detail screen on the electronic device 700 used when a consumer account is logged in, and display the currently existing reward certificates, compensation certificates, and current reward certificates on the certificate details screen. Accumulated bonuses and compensation. And when a withdrawal option displayed on the certificate details screen is operated, the bonus and/or compensation can be withdrawn.

When performing a cash withdrawal operation, the withdrawal management module 6 will first determine whether the member information corresponding to the consumer account already has bank account information. If it is determined that the member's information already contains bank account information, the bonus and/or compensation will be transferred to the corresponding bank account based on the bank account information to complete the withdrawal operation. If it is determined that the member information does not contain bank account information, a member information page that requires filling in bank account information will be provided, and after it is determined that the member information page has been filled in with bank account information, the bonus will be calculated based on the bank account information. And/or the compensation will be transferred to the corresponding bank account. If the member information page is closed before being filled in completely, for example, when the consumer is unwilling to provide bank account information, the cash withdrawal management module 6 will not proceed because the member information does not contain bank account information. Withdrawal of bonuses and/or compensation.

Referring to Figures 1, 2, and 3, an embodiment of the online group purchasing method 900 of the online group purchasing system 200 of the present invention will be described below. The online group purchasing method 900 includes the following steps:

Step 901 of providing products for selection. The online group purchasing system 200 is configured to provide a product web page for consumers who have logged in with a consumer account to purchase.

Initiate group buying step 902. The online group purchasing system 200 is configured to provide an inquiry page asking whether to initiate a group purchase for the product when one of the products in the product webpage is purchased, and to jump when the option to initiate a group purchase on the inquiry page is selected. Go to the group purchase web page of the product, and when the web link option of the group purchase web page is operated, a web link that can be reposted to other social pages is generated. In addition, the online group buying system 200 is also caused to start timing a group buying deadline after the group buying of the product is initiated.

Step 903 of managing the number of people buying in a group. The online group buying system 200 is caused to create a group buying order and accumulate one group buying number when another consumer account logs into the group buying web page through the web link and chooses to participate in the group buying of the product and completes the card payment.

Then, when the online group buying system 200 determines that the number of group buying people has reached M during the group buying cut-off time, the group buying recruitment process for the product is completed, and when the group buying cut-off time ends, and the number of group buying people has not reached M, When the time comes, the group purchase collection process for the product will be terminated. And when the online group buying system 200 terminates the group buying recruitment process of the product, it notifies the bank 803 corresponding to each group buying order to refund the group buying money of the product.

Lottery step 904. After completing the group purchase collection process for the product, the online group purchase system 200 randomly selects N group purchase orders from the M group purchase orders to complete the group purchase collection process for the product, and notifies each group purchase order that has not been selected. The corresponding bank 803 refunds the group purchase amount for the product.

Provide group purchase reward/compensation step 905. The online group buying system 200 is caused to provide a reward voucher to the consumer account that initiated the group buying of the product after completing the group buying recruitment process of the product, and to provide a reward certificate to the consumer account corresponding to each group buying order that has not been selected. 1. Compensation voucher.

In addition, the online group purchasing system 200 is also allowed to convert the reward voucher into bonus money after a hesitation period after the group purchase payment collection process of the product is completed, and convert each compensation voucher into compensation money.

Withdraw step 906. The online group purchasing system 200 is caused to transfer the bonus and/or the compensation of each consumer account to a corresponding bank account.

In the withdrawal step 906, the online group purchasing system 200 will cause the online group purchasing system 200 to click on a withdrawal option in the voucher details screen, and determine that the corresponding member information already contains bank account information, and transfer the bonus and/or The compensation will be transferred to the bank account corresponding to the bank account information.

In addition, when the cash withdrawal option is clicked and it is determined that the member information of the consumer account does not contain bank account information, the online group purchasing system 200 provides a member information page that requires filling in the bank account information, and when it is determined that the member information of the consumer account does not exist, After the bank account information has been filled in on the member information page, the bonus and/or the compensation will be transferred to the bank account corresponding to the bank account information. If the required bank account information is not completely filled in on the member information page, the bonus and/or compensation will not be withdrawn.

To sum up, through the design of consumers reposting webpage links to social platform 802 to find groups, selecting consumers who can buy goods at group buying discounts, and providing incentives and compensation for participating in group buying, consumers can act as e-commerce merchants. The product salesmen on the platform not only allow consumers who initiate and participate in group purchases to have the opportunity to purchase the products they want at group purchase discounts, but also receive rewards for participating in group purchases even if they are not selected for group purchase products. Money or compensation, that is to say, the shopping behavior of participating in this group purchase does not necessarily involve spending money. Of course, if you can't buy it, you don't have to pay, and you will be given compensation. Therefore, through the design of the online group buying method of the above-mentioned online group buying system, it can effectively stimulate consumers to help initiate and participate in group buying of products. In addition to greatly increasing product exposure, it also helps to improve the product sales performance of e-commerce platforms. Therefore, the online group purchasing system 200 and the online group purchasing method 900 of the present invention are indeed a quite innovative creation, and can indeed achieve the purpose of the present invention.

However, the above are only examples of the present invention. They cannot be used to limit the scope of the present invention. All simple equivalent changes and modifications made based on the patent scope of the present invention and the contents of the patent specification are still within the scope of the present invention. within the scope covered by the patent of this invention.

200:Online group purchasing system 3: Product management module 4: Group purchase management module 41: Group purchase initiating unit 42:Group purchase management unit 43: Group purchase lottery unit 5:Certificate management module 6: Withdrawal management module 700: Electronic devices 801: Third-party payment platform 802:Social platform 803:Bank 900:Online group buying method 901:Provide products for purchase 902: Initiate group buying steps 903: Steps to manage group buying numbers 904: Lottery step 905: Provide group buying rewards/compensation steps 906: Withdrawal steps

Other features and effects of the present invention will be clearly presented in the embodiments with reference to the drawings, in which: Figure 1 is a schematic structural diagram of an embodiment of the online group purchasing system of the present invention; Figure 2 is a functional block diagram of this embodiment; and Figure 3 is a flow chart of an embodiment of the online group purchasing method of the present invention.

900:Online group buying method

901:Provide products for purchase

902: Initiate group buying steps

903: Steps to manage group buying numbers

904: Lottery step

905: Provide group buying rewards/compensation steps

906: Withdrawal steps

Claims (9)

An online group purchasing method includes the following steps: Providing products for purchase, so that an online group purchasing system provides a product web page for a logged-in consumer account to purchase; The step of initiating a group purchase enables the online group purchase system to provide an inquiry page asking whether to initiate a group purchase for the product when one of the products in the product web page is purchased, and an option to initiate a group purchase on the inquiry page is selected. When doing so, provide a web link to the group purchasing web page for the product for copying; The step of managing the number of group purchasers enables the online group purchase system to create a group purchase order and accumulate one group purchaser when another consumer account logs into the group purchase webpage through the webpage link and chooses to participate in the group purchase of the product and completes the payment by credit card. , and when it is determined that the number of group purchasers for the product has reached M, complete the group purchase recruitment process for the product; The selection step enables the online group buying system to randomly select N group buying orders from M group buying orders to complete the group buying collection process for the product, and notify the bank corresponding to each group buying order that has not been selected to withdraw the product. The amount of group purchase, N＜M; Provide group buying reward/compensation steps so that the online group buying system will provide a reward voucher to the consumer account that initiated the group buying of the product after completing the group buying recruitment process for the product, and corresponding to each group buying order that has not been selected A compensation certificate is provided for the consumer account. The online group buying method as described in request item 1, wherein the step of providing group buying rewards/compensation also causes the online group buying system to issue the corresponding product after a hesitation period after the group buying payment collection process for the product has ended. The reward voucher for each consumer account is converted into a bonus, and the compensation voucher for each corresponding consumer account is converted into a compensation. The online group buying method also includes a cash withdrawal step, so that the online group buying system converts each consumer account into a bonus. 1. The bonus and/or the compensation from the consumer account are transferred to a corresponding bank account. The online group buying method as described in request item 2, wherein the cash withdrawal step causes the online group buying system to display the The consumer's currently accumulated bonuses and/or compensations, and when a cash withdrawal option is clicked and it is determined that the membership information of the consumer's account already contains bank account information, the bonuses and/or compensations will be transferred Enter the bank account corresponding to the bank account information. The online group buying method as described in request item 3, wherein in the withdrawal step, the online group buying system will determine that the member information of the consumer account does not have bank account information when the withdrawal option is clicked. , provide a member information page that requires filling in bank account information, and after determining that the member information page has been filled in with bank account information, transfer the bonus and/or the compensation to the bank account corresponding to the bank account information. The online group buying method as described in request item 1, wherein in the step of managing the number of people buying in the group, the online group buying system is also made to start timing after the group buying of the product is initiated, and when the timing exceeds a group buying deadline, and the number of people buying in the group is When M numbers are not reached, the group purchase collection process for the product will be terminated, and the bank where each group purchase order was paid by credit card will be notified to refund the group purchase payment for the product. An online group purchasing system, including: A product management module capable of displaying a product webpage operable to purchase products on an electronic device used to log in with a consumer account; A group purchase management module includes a group purchase initiation unit, a group purchase management unit, and a group purchase selection unit. The group purchase initiation unit will display an inquiry on the electronic device when one of the products in the product web page is purchased. An inquiry page for whether to initiate a group purchase for the product, and when one of the group purchase options on the inquiry page is selected, a group purchase web page for the product is displayed on the electronic device, and a web link in the group purchase web page is displayed. When the option is operated, copy the URL of the group purchase webpage to generate a web link that can be reposted on other social platforms; the group purchase management unit will log in to the group purchase webpage through the web link when other consumer accounts are available, and the group purchase management unit will When you pay by credit card on the webpage to purchase the product, a group purchase order is generated, and one group purchaser is accumulated. When the number of group purchasers reaches M, the group purchase recruitment process for the product is completed; the group purchase selection unit will randomly select from the M group purchase orders. Place N group purchase orders to complete the group purchase payment collection process for the product, and notify the bank that made the card payment for each group purchase order that was not selected to refund the group purchase payment for the product, N < M; and A voucher management module will provide a reward voucher to the consumer account that initiated the group purchase of the product after the group purchase selection unit completes the group purchase collection process of the product, and to each consumer account that has not been selected Provide a compensation voucher. The online group purchasing system as described in request item 6, wherein the voucher management module will, after a product has completed the group purchase payment process and a hesitation period has passed, the corresponding consumer account will correspond to the product obtained. The reward voucher is converted into a bonus, and the compensation voucher obtained by each consumer account corresponding to the product is converted into a compensation. The online group purchasing system also includes a cash withdrawal management module, which can be used in a When the consumer logs in to his or her account, the currently accumulated bonus and/or compensation will be displayed on the electronic device used, and when one of the displayed withdrawal options is operated, the currently accumulated bonus and/or compensation can be transferred to the electronic device. The compensation is transferred to a bank account corresponding to the consumer's account. The online group purchasing system as described in request item 7, wherein the cash withdrawal management module will determine whether the member information corresponding to the consumer account has bank account information when the withdrawal option is clicked. If it is determined that the member information If there is bank account information in the member's information, the bonus and/or compensation will be transferred to the bank account corresponding to the bank account information. If it is determined that the member's information does not have bank account information, a request to fill in the bank account information will be provided. Member information page, and after determining that the bank account information has been filled in on the member information page, transfer the bonus and/or compensation to the bank account corresponding to the bank account information. The online group buying system as described in request item 6, wherein the group buying management unit will start timing when the option to initiate a group buying is selected in the inquiry page, and when the timing exceeds the group buying deadline and the number of group buying does not reach M At this time, the group purchase collection process for the product will be terminated, and the bank where each group purchase order was paid by card will be notified to refund the group purchase payment for the product.

Images