TW201403518A - Online trading method and trading server - Google Patents

Online trading method and trading server Download PDF

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TW201403518A
TW201403518A TW101123740A TW101123740A TW201403518A TW 201403518 A TW201403518 A TW 201403518A TW 101123740 A TW101123740 A TW 101123740A TW 101123740 A TW101123740 A TW 101123740A TW 201403518 A TW201403518 A TW 201403518A
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Taiwan
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seller
buyer
transaction
purchase
information
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TW101123740A
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Chinese (zh)
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Po-Yao Huang
Javis Chou
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Expor Company Ltd
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Abstract

An online transaction method is disclosed, in which a transaction server executes for a buyer and a plurality of sellers to carry out transaction through a network. It mainly comprises: providing a buyer login interface for the buyer to input trading items including a product name and a plurality of purchase conditions arranged in accordance with the priority order of buyer's willingness to buy, where each purchase condition has a preset evaluation parameter; providing a seller login interface for the sellers to register the information of the product to be sold; searching at least one of the sellers that has the product to sell according to the product name in the trading items; and then according to the evaluation parameter of the purchase conditions, calculating the evaluation value of the at least one seller to create a matchmaking result form of the at least one seller according to the order of the evaluation values and the product information and provide the matchmaking result form to the buyer.

Description

網路交易方法及交易伺服器 Online trading method and transaction server

本發明是有關於一種網路交易方法,特別是指一種根據買方設定的購買條件,提供符合該購買條件的賣方商品給買方的網路交易方法。 The present invention relates to an online transaction method, and more particularly to an online transaction method for providing seller goods to the buyer according to the purchase conditions set by the buyer.

現有電子商務型式的購物網站大多由商品販賣者設定價錢,供消費者評估是否購買,販售行為主要由販賣者發動。另外,目前Online Shopper及Google Shopper有提供一個供消費者設定商品的關鍵字及價格的功能,若有搜尋到符合消費者設定的商品,則會通知消費者。但其僅單純通知消費者,並不是一能讓消費者直接進行購物的整合性購物平台。至於其它的商品售價比較網站則只選擇比較知名的購物網、商家或拍賣網。且由於網路上充斥著購物網、拍賣網、團購網、特定商品交流網站、免費廣告板(craigslist、kijiji)、價錢比較網以及各大中小型商家網站等,消費者往往須要花費許多時間和精力至各網站收集商品資訊來比價,且無法討價還價或決定希望購買的價格和時間,同時賣家也不清楚買家願意付的價格,易導致賣家因庫存、廣告、運輸及通路上架等費用提高。 Most of the existing e-commerce-type shopping websites are set by the commodity sellers for consumers to evaluate whether to buy or not, and the selling behavior is mainly initiated by the seller. In addition, Online Shopper and Google Shopper currently provide a function for consumers to set keywords and prices for products. If they find a product that meets the consumer's settings, they will notify the consumer. But it only tells consumers that it is not an integrated shopping platform that allows consumers to shop directly. As for other commodity price comparison websites, only the well-known shopping network, merchants or auction network are selected. And because the Internet is full of shopping networks, auction networks, group buying networks, specific commodity exchange websites, free advertising boards (craigslist, kijiji), price comparison networks, and various small and medium-sized business websites, consumers often have to spend a lot of time and energy. To the website to collect product information to compare prices, and can not bargain or decide the price and time of the purchase, and the seller is not clear about the price that the buyer is willing to pay, which may lead to the sellers increasing the cost of inventory, advertising, transportation and access.

因此,本發明之目的,即在提供一種由買方主動訂定交易條件並主導交易,讓賣方去迎合買方所設定的交易條件,使買方花較少時間即能找到想要的商品而順利達成交 易目的之網路交易方法以及實現該方法的交易伺服器。 Therefore, the object of the present invention is to provide a buyer who actively sets the trading conditions and leads the transaction, so that the seller can cater to the trading conditions set by the buyer, so that the buyer can find the desired product in less time and successfully complete the transaction. An easy-to-use network transaction method and a transaction server implementing the method.

為達到上述目的,本發明一種網路交易方法,由一交易伺服器執行以提供一買方與複數賣方透過網路進行交易,並包括下列步驟:(A)執行一註冊程序,其提供一買方註冊介面供該買方建立一買方帳戶,以及提供一賣方註冊介面供各該賣方各別建立一包含其商店資訊的賣方帳戶;(B)執行一登錄程序,其提供一買方登錄介面供該買方輸入一交易項目,該交易項目包含一商品名稱以及依照該買方購買意願優先順序排列的複數個購買條件,且每一購買條件具有一預設的評價參數,並且提供一賣方登錄介面供該等賣方登錄其所要販售的商品資訊;及(C)執行一媒合程序,其根據該買方輸入的交易項目中的商品名稱搜尋該等賣方中有販售該商品的至少一賣方,並判斷該至少一賣方的商店資訊及商品資訊是否符合該等購買條件,以根據該等購買條件的評價參數,計算該至少一賣方的一評價值,再產生一按照評價值的高低排序該至少一賣方及其商品資訊的媒合結果表單並提供給該買方。 To achieve the above object, an online transaction method of the present invention is executed by a transaction server to provide a buyer and a plurality of sellers to conduct transactions through the network, and includes the following steps: (A) executing a registration procedure that provides a buyer registration The interface is for the buyer to establish a buyer account, and provides a seller registration interface for each seller to establish a seller account containing its store information; (B) executing a login procedure, providing a buyer login interface for the buyer to enter a a transaction item, the transaction item comprising a product name and a plurality of purchase conditions arranged in accordance with the purchase intention of the buyer, and each purchase condition has a predetermined evaluation parameter, and a seller login interface is provided for the seller to log in to the transaction And (C) executing a mediation process for searching for at least one seller of the sellers in the transaction item in the transaction item entered by the buyer, and determining the at least one seller Whether the store information and product information meet the purchase conditions, based on the evaluation parameters of the purchase conditions The evaluation of a value of at least one seller, and then produce a value evaluation in accordance with the level of sort of the at least one matchmaking results form the seller and merchandise and information provided to the buyer.

較佳地,本方法在步驟(C)之該媒合程序中,在搜尋出有販售該商品的該至少一賣方之後,還進一步篩選出商品資訊及商店資訊完全符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 Preferably, in the matching procedure of the step (C), after searching for the at least one seller selling the commodity, the method further extracts the product information and the store information completely in accordance with the purchase conditions. The at least one seller further calculates the evaluation value of the at least one seller according to the evaluation parameters of the purchase conditions.

或者,較佳地,本方法在步驟(C)之該媒合程序中,在搜尋出有販售該商品的該至少一賣方之後,還進一步篩 選出商品資訊及商店資訊至少部分符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 Or, preferably, the method further sifts in the matching procedure of step (C) after searching for the at least one seller selling the commodity The at least one seller who selects the commodity information and the store information at least partially meets the purchase conditions, and then calculates the evaluation value of the at least one seller according to the evaluation parameters of the purchase conditions.

此外,較佳地,本發明在步驟(C)之該媒合程序中,還判斷該買方是否針對該媒合結果表單中的某一賣方提出一交易要求,若是,則進行一金流及物流程序以完成商品交易。 In addition, preferably, in the matching procedure of step (C), the present invention further determines whether the buyer proposes a transaction request for a seller in the matchmaking result form, and if so, performs a gold flow and logistics The program completes the commodity transaction.

另外,較佳地,在步驟(C)中,該媒合模組還根據該買方輸入的至少一購買條件以及所搜尋到的該至少一賣方的商店資訊或商品資訊,計算一媒合成功機率百分比,並將該媒合成功機率百分比顯示於該媒合結果表單中。 In addition, in step (C), the mediation module further calculates a success probability of the match based on at least one purchase condition input by the buyer and the searched store information or product information of the at least one seller. Percentage, and the percentage of success rate of the match is displayed in the match result form.

再者,本發明實現上述方法的一種交易伺服器,可提供一買方與複數賣方透過網路進行交易,並包括一註冊模組、一登錄模組及一媒合模組。該註冊模組執行一註冊程序以提供一買方註冊介面供該買方輸入個人資訊以建立一買方帳戶,以及提供一賣方註冊介面供各該賣方輸入其商店資訊以建立一賣方帳戶;該登錄模組執行一登錄程序以提供一買方登錄介面接受該買方輸入一交易項目,該交易項目包含一商品名稱以及依照該買方購買意願優先順序排列的複數個購買條件,且每一購買條件具有一預設的評價參數,並且提供一賣方登錄介面供該等賣方登錄其所要販售的商品資訊;該媒合模組執行一媒合程序以根據該交易項目的商品名稱搜尋該等賣方中有販售該商品的至少一賣方,並判斷該至少一賣方的商店資訊及商品資訊是否符合 該等購買條件,以根據該等購買條件的評價參數,計算該至少一賣方的一評價值,再產生一按照評價值的高低排序該至少一賣方及其商品資訊的媒合結果表單並提供給該買方。 Furthermore, the transaction server of the present invention for implementing the above method can provide a buyer and a plurality of sellers to conduct transactions through the network, and includes a registration module, a login module and a mediation module. The registration module performs a registration process to provide a buyer registration interface for the buyer to input personal information to establish a buyer account, and a seller registration interface for each seller to input his store information to establish a seller account; the login module Executing a login procedure to provide a buyer login interface to accept the buyer to input a transaction item, the transaction item comprising a product name and a plurality of purchase conditions arranged according to the buyer's purchase intention priority, and each purchase condition has a preset Evaluating parameters and providing a seller login interface for the sellers to log in to the merchandise information they want to sell; the mediation module executes a mediation procedure to search for merchandise among the sellers based on the merchandise name of the transaction item At least one seller, and determine whether the at least one seller's store information and product information meets The purchase conditions are calculated according to the evaluation parameters of the purchase conditions, and an evaluation value of the at least one seller is calculated, and a match result form of the at least one seller and its product information is sorted according to the evaluation value and provided to the The buyer.

較佳地,該媒合模組在搜尋出有販售該商品的該至少一賣方之後,還進一步篩選出商品資訊及商店資訊至少部分符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 Preferably, after searching for the at least one seller that sells the product, the mediation module further filters out the at least one seller whose product information and store information meet at least partially the purchase conditions, and then according to the The evaluation parameter of the purchase condition calculates the evaluation value of the at least one seller.

或者,較佳地,該媒合模組在搜尋出有販售該商品的該至少一賣方之後,還進一步篩選出商品資訊及商店資訊至少部分符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 Or, preferably, after searching for the at least one seller that sells the product, the mediation module further filters out the at least one seller whose product information and store information meet at least partially the purchase conditions, and then according to the The evaluation parameter of the purchase condition calculates the evaluation value of the at least one seller.

此外,較佳地,該媒合模組還判斷該買方是否針對該媒合結果表單中的某一賣方提出一交易要求,若是,則進行一金流及物流程序以完成該商品交易。 In addition, preferably, the mediation module further determines whether the buyer makes a transaction request for a certain seller in the matchmaking result form, and if so, performs a gold flow and logistics process to complete the commodity transaction.

而且,較佳地,該交易伺服器還包括一資料庫,其中至少記錄有該買方的個人資訊、各該賣方的商店資訊及商品資訊,以及該買方輸入的交易項目。 Moreover, preferably, the transaction server further includes a database in which at least the personal information of the buyer, the store information and the product information of the seller, and the transaction items input by the buyer are recorded.

另外,較佳地,該媒合模組還將該買方輸入的交易項目傳送給該搜尋到的至少一賣方。 In addition, preferably, the mediation module further transmits the transaction item input by the buyer to the searched at least one seller.

又,較佳地,該媒合模組還根據該買方輸入的至少一購買條件以及所搜尋到的該至少一賣方的商店資訊或商品資訊,計算一媒合成功機率百分比,並將該媒合成功機率百分比顯示於該媒合結果表單中。 Moreover, the mediation module further calculates a probability of success of the match based on at least one purchase condition input by the buyer and the searched store information or product information of the at least one seller, and the mediation is combined. The percentage of success probabilities is displayed in the match result form.

本發明的功效在於交易伺服器藉由登錄模組提供的買方登錄介面讓買方可主動輸入想要購買的商品以及設定所要購買條件的優先順序,且登錄模組依該等購買條件的優先順序訂定其評價參數,讓媒合模組可根據買方設定的該等購買條件及其評價參數,計算所搜尋到之有販售該商品的至少一賣方的評價值,並提供一依評價值的高低排序該至少一賣方之媒合結果表單給該買方,讓買方可輕易地從中比價並找到最符合其設定條件的商品,不但有效縮短買方上網搜尋商品的時間和精力,而且媒合模組會同時將該買方輸入的交易項目內容傳送給該搜尋到的至少一賣方,讓該至少一賣方清楚知道買方願意付的價格,而能夠適時提出相應的行銷策略,以助於順利達成交易,進而降低其庫存、廣告、運輸或通路上架等成本,達到本發明的目的。 The effect of the invention is that the transaction server provides the buyer with the buyer login interface provided by the login module to actively input the goods to be purchased and the priority order of the purchase conditions, and the login module is ordered according to the priority of the purchase conditions. The evaluation parameter is determined, and the mediation module can calculate the evaluation value of at least one seller that has sold the product according to the purchase condition and the evaluation parameter set by the buyer, and provide a rating according to the evaluation value. Sorting the at least one seller's match result form to the buyer, so that the buyer can easily compare the price and find the product that best meets the set conditions, not only effectively shortening the time and effort of the buyer to search for the product online, but also the media module will simultaneously Transmitting the content of the transaction item input by the buyer to the at least one seller that is searched, allowing the at least one seller to clearly know the price that the buyer is willing to pay, and being able to propose a corresponding marketing strategy in time to facilitate the smooth completion of the transaction and thereby reduce the The cost of inventory, advertising, transportation, or access to shelves is attained for the purposes of the present invention.

有關本發明之前述及其他技術內容、特點與功效,在以下配合參考圖式之較佳實施例的詳細說明中,將可清楚的呈現。 The foregoing and other objects, features, and advantages of the invention are set forth in the <RTIgt;

參見圖1所示,本發明交易伺服器的一較佳實施例是用以實現本發明網路交易方法,該交易伺服器1是一電腦主機,其於網路上架設一交易網站以提供複數買方B1、B2…Bn與複數賣方S1、S2…Sm透過該交易網站進行商品交易,並主要包括一註冊模組11、一登錄模組12及一媒合模組13。 Referring to FIG. 1, a preferred embodiment of the transaction server of the present invention is used to implement the network transaction method of the present invention. The transaction server 1 is a computer host that sets up a transaction website on the network to provide a plurality of buyers. B1, B2, ... Bn and a plurality of sellers S1, S2, ... Sm conduct commodity transactions through the transaction website, and mainly include a registration module 11, a login module 12 and a mediation module 13.

首先,如圖2的步驟21,註冊模組11執行一註冊程 序,以於該交易網站提供(產生)一買方註冊介面供買方、B2…Bn各別建立一包含個人資訊的買方帳戶,並且提供一賣方註冊介面供該等賣方S1、S2…Sm各別建立一包含其商店資訊的賣方帳戶。更明確地說,當買方想要上該交易網站購買商品時,他/她必須先透過該交易網站的買方註冊介面註冊其個人資訊,包括姓名、實體地址、連絡電話、電子郵件地址…等資料於交易伺服器1的一資料庫14中,以取得一買方帳號,買方才能以該買方帳號於該交易網站進行商品交易。同理,賣方想透過該交易網站販售商品時,賣方亦須先透過該交易網站提供的賣方註冊介面註冊其商店資訊,包括公司(或個人)姓名、實體地址(並註明是否有店面等)、連絡電話、電子郵件地址、以及是否提供面交服務…等於資料庫14中,以取得一賣方帳號,之後賣方才能以其賣方帳號於該交易網站上登錄想要販售的商品資訊。 First, as shown in step 21 of FIG. 2, the registration module 11 performs a registration process. In order to provide (produce) a buyer registration interface for the buyer, B2...Bn to establish a buyer account containing personal information, and provide a seller registration interface for each of the sellers S1, S2...Sm to establish A seller account that contains information about its store. More specifically, when the buyer wants to purchase the goods on the transaction website, he/she must first register his personal information through the buyer registration interface of the transaction website, including name, physical address, contact number, email address, etc. In a database 14 of the transaction server 1, to obtain a buyer account, the buyer can conduct commodity transactions on the transaction website with the buyer account. In the same way, when the seller wants to sell goods through the trading website, the seller must first register his store information through the seller registration interface provided by the transaction website, including the company (or individual) name and physical address (and indicate whether there is a storefront, etc.) , contact phone number, email address, and whether to provide face-to-face service... equal to the database 14 to obtain a seller account, after which the seller can log in to the transaction website with the seller account to log the product information that he wants to sell.

再者,如圖2的步驟22,登錄模組12執行一登錄程序,以於該交易網站提供(產生)一買方登錄介面接受買方B1、B2…Bn輸入一交易項目,該交易項目包含一商品名稱以及依照該買方購買意願優先順序排列的複數個購買條件。例如圖3所示,買方登錄介面會產生一交易項目表單,其中至少包含一商品名稱欄位以及複數個購買條件欄位,本實施例以購買條件1至購買條件5共5個欄位為例,且每個購買條件具有一預設的評價參數,例如最優先考慮的購買條件1之評價參數是10,第二優先考慮的購買條件2之評價參數是7,第三優先考慮的購買條件3之評價參數 是5,第四優先考慮的購買條件4之評價參數是3,最後考慮的購買條件5之評價參數是1。 Moreover, as shown in step 22 of FIG. 2, the login module 12 executes a login procedure for providing (generating) a buyer login interface to the transaction website to accept the buyer B1, B2...Bn to input a transaction item, the transaction item including an item. The name and a plurality of purchase conditions arranged in accordance with the buyer's willingness to purchase. For example, as shown in FIG. 3, the buyer login interface generates a transaction item form, which includes at least one product name field and a plurality of purchase condition fields. In this embodiment, a total of five fields from purchase condition 1 to purchase condition 5 are taken as an example. And each purchase condition has a predetermined evaluation parameter, for example, the evaluation parameter of the highest priority purchase condition 1 is 10, the evaluation parameter of the second priority purchase condition 2 is 7, and the third priority purchase condition 3 Evaluation parameter It is 5, the evaluation parameter of the fourth priority purchase condition 4 is 3, and the evaluation parameter of the last considered purchase condition 5 is 1.

當買方,例如買方B1在該交易項目表單的”商品名稱”欄位輸入想要買的商品,例如”iPhone 4S”,買方B1可於購買條件1至購買條件5的欄位中依序填入(或者從預設的選項中選擇)最優先考慮的條件是什麼,例如最先考慮的條件1設定(選擇)”價格”為”8000”,條件2設定(選擇)”店面”為”有(有店面的意思,另一選項為”不限”)”,條件3設定(選擇)”正面評價”為”20(評價需達20或以上的意思”,條件4設定(選擇)”地區”為”台北市”,條件5設定(選擇)”面交”為”有”(另一選項為”不限”),買方B1完成上述欄位後再按下”送出”鍵,登錄模組12即會將該交易項目表單內容送至媒合模組13。不過,值得一提的是,登錄模組12可被設定為不強迫買方B1一定要填完所有的購買條件1~5才能搜尋商品,買方B1也可只選填前三個或某幾個購買條件。 When the buyer, for example, the buyer B1 enters the item to be purchased in the "product name" field of the transaction item form, for example, "iPhone 4S", the buyer B1 can fill in the fields of the purchase condition 1 to the purchase condition 5 in order ( Or choose from the preset options) What are the most important conditions, for example, the first consideration of condition 1 setting (selection) "price" is "8000", condition 2 setting (selection) "storefront" is "have (have The meaning of the storefront, another option is "no limit"), condition 3 setting (selection) "positive evaluation" is "20 (evaluation needs to reach 20 or more meaning), condition 4 setting (selection) "area" is" "Taipei City", condition 5 setting (selection) "face" is "Yes" (the other option is "no limit"), the buyer B1 completes the above fields and then presses the "send" button, the login module 12 will The content of the transaction item form is sent to the mediation module 13. However, it is worth mentioning that the login module 12 can be set to not force the buyer B1 to fill all the purchase conditions 1~5 to search for goods, the buyer B1 can also only fill in the first three or several purchase conditions.

另外,登錄模組12還提供一賣方登錄介面供各該賣方S1、S2…Sm登錄想要販售的商品資訊,其中該商品資訊主要包括價格、實品照片以及商品詳細說明或介紹等。 In addition, the login module 12 further provides a seller login interface for each of the sellers S1, S2, . . . Sm to log in the merchandise information that is to be sold, wherein the merchandise information mainly includes the price, the actual photo, and the detailed description or introduction of the merchandise.

再者,設若該等賣方S1、S2…Sm中的某些賣方曾經透過交易伺服器1完成多筆交易,並且得到買方的正面評價,則其正面評價資訊會被記錄在資料庫14中。 Furthermore, if some of the sellers S1, S2, ... Sm have completed a plurality of transactions through the transaction server 1, and the buyer's positive evaluation is obtained, the positive evaluation information will be recorded in the database 14.

且如圖2之步驟23所示,媒合模組13會執行一媒合程序,因此當媒合模組13收到買方B1由該買方登錄介面 輸入的交易項目內容時,其根據該交易項目內的商品名稱搜尋資料庫14中登錄的商品,以找出有販售該項商品的至少一賣方,並判斷該至少一賣方的該項商品資訊(例如售價)及商店資訊是否符合(滿足)該交易項目內所列出的該等購買條件,且根據每一購買條件的評價參數,計算該至少一賣方的一評價值,再產生一按照評價值的高低排序該至少一賣方及其商品資訊的媒合結果表單並傳送給該買方B1。例如,假設媒合模組13搜尋到5個有販售iPhone4S的賣方S8、S12、S20、S24及S31,並傳送如圖4所示的一媒合結果清單給該買方B1,其中除了直接顯示買方B1最在乎的商品售價(即對應顯示買方B1第一個設定的購買條件1)外,買方B1還可點選列於售價右側的”詳細資料”選項,以進一步瀏覽如圖5所示的該iPhone4S商品的詳細資料清單。 As shown in step 23 of FIG. 2, the mediation module 13 performs a mediation process, so when the mediation module 13 receives the buyer B1 from the buyer login interface. When the content of the transaction item is input, it searches for the product registered in the database 14 according to the product name in the transaction item to find at least one seller who sells the product, and determines the product information of the at least one seller. Whether (for example, the selling price) and the store information meet (satisfy) the purchase conditions listed in the transaction item, and calculate an evaluation value of the at least one seller according to the evaluation parameter of each purchase condition, and generate an The rating value of the at least one seller and its merchandise information is sorted and transmitted to the buyer B1. For example, suppose the mediation module 13 searches for five sellers S8, S12, S20, S24, and S31 that sell iPhone 4S, and transmits a match result list as shown in FIG. 4 to the buyer B1, except for direct display. Buyer B1 also cares about the price of the product (ie, corresponding to the buyer's B1 first set purchase condition 1), and Buyer B1 can also click on the "Details" option listed on the right side of the price to further browse as shown in Figure 5. A detailed list of the iPhone 4S products shown.

此外,媒合模組13還可根據買方B1最在乎的購買條件1,例如商品售價,計算一媒合成功機率百分比,亦即將賣方B1設定的價格7000元除以搜尋到的賣方S8、S12、S20、S24及S31之售價的平均值7840元,即可得到該媒合成功機率百分比,即7000/7840=89%,並顯示在該媒合結果清單中,供買方B1了解該商品的行情或成交機率,以便買方B1可以根據該媒合成功機率百分比,考慮是否調整其設定的商品售價,例如若媒合成功機率百分百或超過百分百,則可調低設定的商品售價,反之,若媒合成功機率不高,則調高設定的商品售價等。當然媒合模組13也可綜 合買方設定的所有購買條件或前幾項購買條件來計算媒合成功機率百分比。且若搜尋結果找不到任何符合買方設定條件的賣方,則媒合結果表單顯示的媒合成功機率百分比為零。 In addition, the matching module 13 can also calculate the probability of success of a match based on the purchase condition 1 that the buyer B1 most cares, such as the selling price of the product, and divide the price set by the seller B1 by 7,000 yuan by the searched seller S8, S12. The average selling price of S20, S24 and S31 is 7,840 yuan, and the percentage of success rate of the matchmaking is obtained, that is, 7000/7840=89%, and is displayed in the match result list for the buyer B1 to understand the product. The market or the probability of the transaction, so that the buyer B1 can consider whether to adjust the price of the commodity set according to the probability of success of the matchmaking. For example, if the success rate of the matchmaking is 100% or more than 100%, the sales of the goods can be adjusted. The price, on the other hand, if the probability of success of the match is not high, the price of the set product is increased. Of course, the media module 13 can also be integrated. Calculate the percentage of chances of success in the match with all purchase conditions or the first few purchase conditions set by the buyer. If the search result cannot find any seller that meets the conditions set by the buyer, the matchmaking result form shows that the percentage of success rate of the matchmaking is zero.

同時,媒合模組13還將該買方S8輸入的交易項目內容傳送給該等搜尋到的賣方S8、S12、S20、S24及S31,因此,該等賣方S8、S12、S20、S24及.S31可以清楚知道買方B1願意付的價格,而能夠適時提出相應的行銷策略,例如主動連絡買方B1議價或降價以達成交易等,進而降低其庫存、廣告、運輸或通路上架等成本。 At the same time, the mediation module 13 also transmits the transaction item content input by the buyer S8 to the searched sellers S8, S12, S20, S24 and S31, and therefore, the sellers S8, S12, S20, S24 and .S31 It is clear that the buyer B1 is willing to pay the price, and can propose the corresponding marketing strategy in a timely manner, such as actively contacting the buyer B1 to negotiate or reduce the price to reach a transaction, thereby reducing the cost of inventory, advertising, transportation or access.

且在該媒合結果表單中,可以看到賣方S8排在第一順位,這是因為其售價最低且低於買方設定的價格8000,因此其除了得到購買條件1的評價參數10之外,媒合模組13還會依據其售價與買方B1設定的價差給予加分或減分,例如以價差200元為一個級距,每差一級距就加1分,但加分或減分的幅度以不超過評價參數10的30%(即3分)為限。因此賣方S8在購買條件1的評價可以得到13分。反之,若賣方的售價高於買方設定的價格,則依級距扣分,例如賣方S31的售價比買方B1設定的價格多500元,則其在購買條件1的評價只能得到8分(10-2),同理,賣方S24在購買條件1的評價只得到9分。 And in the match result form, it can be seen that the seller S8 is ranked first, because its selling price is the lowest and lower than the price set by the buyer 8000, so that in addition to the evaluation parameter 10 of the purchase condition 1, The matching module 13 also gives points or points according to the price difference set by the buyer B1. For example, the price difference is 200 yuan for one step, and the difference between the first level and the first level is added by 1 point, but the points are added or subtracted. The amplitude is limited to 30% (ie 3 points) of the evaluation parameter 10. Therefore, the seller S8 can get 13 points in the evaluation of the purchase condition 1. On the other hand, if the seller's selling price is higher than the price set by the buyer, the price will be deducted according to the level. For example, if the selling price of the seller S31 is 500 yuan more than the price set by the buyer B1, then the evaluation of the purchase condition 1 can only get 8 points. (10-2), in the same way, the seller S24 only got 9 points in the evaluation of the purchase condition 1.

所以,若賣方S8的個體資訊(即店面、正面評價、地區、面交等)也都符合其它條件2至條件4的話,就可獲得一評價值共29分(13+7+5+3+1)。此外,再看賣方S12的售 價雖然高於賣方S20的售價但卻排在第二順位,其原因可能是賣方S20雖然在條件1之價格低於買方的設定而使其評價有加分,但他在其它條件2至條件5的部分可能沒有符合買方的設定(需求),例如沒有店面、正面評價未達買方的設定值,不在台北市或者沒有提供面交服務等。 Therefore, if the individual information of the seller S8 (ie, storefront, positive evaluation, region, face-to-face, etc.) also meets other conditions 2 to 4, an evaluation value of 29 points (13+7+5+3+) can be obtained. 1). In addition, look at the sale of the seller S12 Although the price is higher than the seller's S20 but ranked second, the reason may be that the seller S20 has a higher score in the condition that the price of the condition 1 is lower than the buyer's setting, but he is in other conditions 2 to condition. Part 5 may not meet the buyer's settings (requirements), such as no storefront, positive evaluation not meeting the buyer's set value, not in Taipei or not providing face-to-face service.

藉此,買方B1可以從交易伺服器1提供的媒合結果清單中一目了然地瀏覽按照自己設定的購買條件優先順序排列的賣方資料,而不需花太多時間去搜尋商品及比價,即可從中選擇自己想要的商品,也可以藉此篩選出心目中理想的賣家(賣方)。 In this way, the buyer B1 can browse the seller data arranged in the order of priority of the purchase conditions set by the transaction server 1 from the list of matching results provided by the transaction server 1, without spending too much time searching for the goods and the price, and then You can also choose the product you want, and you can also use it to filter out the ideal seller (seller).

此外,媒合模組13也可以根據買方在交易項目表單中的設定,只搜尋資料庫14中完全符合買方設定之購買條件1~5的賣方,或者符合其中幾項設定條件,例如一定要符合購買條件2及購買條件4的賣方。 In addition, the mediation module 13 can also search only the sellers in the database 14 that fully meet the purchase conditions 1~5 set by the buyer according to the settings of the buyer in the transaction item form, or meet some of the setting conditions, for example, must meet the requirements. Purchase condition 2 and seller of purchase condition 4.

再者,交易項目表單中的購買條件1至購買條件5的欄位內容是會隨著買方的設定而改變的,亦即不同的買方對於購買條件1至購買條件5的設定可能會有所不同,例如某一買方最在乎價格,因此其在購買條件1設定價格,但另一買方可能最在乎店面或正面評價,則購買條件1即被設定為店面或評價,價格反而可能被設定在購買條件2或購買條件2之後。因此,各賣方所得到的評價值亦會隨著不同買方所設定的購買條件而有所不同。 Furthermore, the contents of the fields from the purchase condition 1 to the purchase condition 5 in the transaction item form may change with the setting of the buyer, that is, different buyers may have different settings for the purchase condition 1 to the purchase condition 5 For example, if a buyer cares most about the price, so it sets the price under the purchase condition 1, but another buyer may care most about the storefront or positive evaluation, then the purchase condition 1 is set as the storefront or evaluation, and the price may be set in the purchase condition instead. 2 or after purchase condition 2. Therefore, the evaluation value obtained by each seller will also vary with the purchase conditions set by different buyers.

然後,如圖2之步驟24,媒合模組13還會判斷該買方B1是否針對媒合結果清單中的某一賣方提出一交易要 求,若是,則執行步驟25,進行一金流及物流程序,例如圖5所示,當買方瀏覽賣方S8所販售商品的詳細資料後,若決定要購買並選取清單下方的”購買”選項時,媒合模組13會收到來自買方S8的一提出交易要求指令,則媒合模組13傳送一交易訊息通知該賣方S8連絡該買方B進行金流及物流相關電子商務程序,以完成商品交易。 Then, as shown in step 24 of FIG. 2, the mediation module 13 also determines whether the buyer B1 proposes a transaction for a seller in the matchmaking result list. If yes, proceed to step 25 to perform a gold flow and logistics process. For example, as shown in FIG. 5, when the buyer browses the details of the goods sold by the seller S8, if it is decided to purchase and select the "purchase" option below the list. At this time, the mediation module 13 receives a request for a transaction request from the buyer S8, and the mediation module 13 transmits a transaction message to notify the seller S8 to contact the buyer B for the electronic flow and logistics related e-commerce procedures to complete. trading.

綜上所述,上述實施例的交易伺服器1藉由登錄模組12提供的買方登錄介面讓買方可主動輸入想要購買的商品,以及根據買方的意願設定所要購買條件的優先順序,並依購買條件的優先順序訂定其評價參數,讓媒合模組13可根據買方設定的該等購買條件及其評價參數,計算所搜尋到之有販售該商品的賣方的評價值,並提供一依評價值的高低排序該等有販售該商品的賣方之媒合結果表單給該買方,讓買方可以輕易地從中比價並找到最符合其設定條件的商品,不但有效縮短買方上網搜尋商品的時間和精力,而且媒合模組13也會同時將該買方輸入的交易項目內容傳送給該搜尋到的至少一賣方,讓該至少一賣方清楚知道買方願意付的價格,而能夠適時提出相應的行銷策略,以順利達成交易,進而降低其庫存、廣告、運輸或通路上架等成本,確實達到本發明的功效和目的。 In summary, the transaction server 1 of the above embodiment uses the buyer login interface provided by the login module 12 to allow the buyer to actively input the products to be purchased, and to set the priority order of the purchase conditions according to the buyer's wishes, and The priority of the purchase condition is determined by the evaluation parameter, and the mediation module 13 can calculate the evaluation value of the seller who has sold the product according to the purchase condition and the evaluation parameter set by the buyer, and provide a According to the level of the evaluation value, the matching result form of the seller who sells the product is sorted to the buyer, so that the buyer can easily compare the price and find the product that best meets the set conditions, thereby effectively shortening the time for the buyer to search for the product online. And the energy, and the mediation module 13 also transmits the content of the transaction item input by the buyer to the at least one seller that is searched, so that the at least one seller knows the price that the buyer is willing to pay, and can timely propose the corresponding marketing. Strategy to successfully reach a transaction, thereby reducing the cost of inventory, advertising, transportation or access to the shelves, and indeed achieve the merits of the present invention Effect and purpose.

惟以上所述者,僅為本發明之較佳實施例而已,當不能以此限定本發明實施之範圍,即大凡依本發明申請專利範圍及發明說明內容所作之簡單的等效變化與修飾,皆仍屬本發明專利涵蓋之範圍內。 The above is only the preferred embodiment of the present invention, and the scope of the invention is not limited thereto, that is, the simple equivalent changes and modifications made by the scope of the invention and the description of the invention are All remain within the scope of the invention patent.

1‧‧‧交易伺服器 1‧‧‧Transaction Server

11‧‧‧註冊模組 11‧‧‧Registration Module

12‧‧‧登錄模組 12‧‧‧ Login Module

13‧‧‧媒合模組 13‧‧‧Media module

14‧‧‧資料庫 14‧‧‧Database

21~25‧‧‧步驟 21~25‧‧‧Steps

圖1顯示本發明交易伺服器的一較佳實施例的組成方塊,以及該交易伺服器透過網際網路與複數買方及賣方通訊的示意圖;圖2是本發明網路交易方法的一較佳實施例的流程圖;圖3是本實施例的登錄模組所產生的一交易項目表單示意圖;圖4是本實施例的媒合模組所產生的一媒合結果表單示意圖;及圖5是本實施例的媒合模組顯示所搜尋到的一賣方的商品詳細資料清單的示意圖。 1 is a block diagram showing a composition of a preferred embodiment of the transaction server of the present invention, and a communication between the transaction server and a plurality of buyers and sellers via the Internet; FIG. 2 is a preferred embodiment of the network transaction method of the present invention. FIG. 3 is a schematic diagram of a transaction item form generated by the login module of the embodiment; FIG. 4 is a schematic diagram of a match result form generated by the media module of the embodiment; and FIG. The mediation module of the embodiment displays a schematic diagram of the searched seller's product details list.

21~25‧‧‧步驟 21~25‧‧‧Steps

Claims (12)

一種網路交易方法,由一交易伺服器執行以提供一買方與複數賣方透過網路進行交易,並包括下列步驟:(A)執行一註冊程序,其提供一買方註冊介面供該買方建立一買方帳戶,以及提供一賣方註冊介面供各該賣方各別建立一包含其商店資訊的賣方帳戶;(B)執行一登錄程序,其提供一買方登錄介面供該買方輸入一交易項目,該交易項目包含一商品名稱以及依照該買方購買意願優先順序排列的複數個購買條件,且每一購買條件具有一預設的評價參數,並且提供一賣方登錄介面供該等賣方登錄其所要販售的商品資訊;及(C)執行一媒合程序,其根據該買方輸入的交易項目中的商品名稱搜尋該等賣方中有販售該商品的至少一賣方,並判斷該至少一賣方的商店資訊及商品資訊是否符合該等購買條件,以根據該等購買條件的評價參數,計算該至少一賣方的一評價值,再產生一按照評價值的高低排序該至少一賣方及其商品資訊的媒合結果表單並提供給該買方。 An internet transaction method is performed by a transaction server to provide a buyer and a plurality of sellers to conduct transactions through the network, and includes the following steps: (A) performing a registration process that provides a buyer registration interface for the buyer to establish a buyer An account, and a seller registration interface for each of the sellers to establish a seller account containing their store information; (B) executing a login procedure that provides a buyer login interface for the buyer to enter a transaction item, the transaction item containing a product name and a plurality of purchase conditions arranged in accordance with the buyer's willingness to purchase, and each purchase condition has a predetermined evaluation parameter, and a seller login interface is provided for the seller to log in to the merchandise information to be sold; And (C) executing a mediation process, searching for at least one seller of the sellers of the goods in accordance with the product name in the transaction item entered by the buyer, and determining whether the at least one seller's store information and product information are Comply with the purchase conditions to calculate an evaluation of the at least one seller based on the evaluation parameters of the purchase conditions , Then produce a value evaluation in accordance with the level of sort of the at least one matchmaking results seller and commodity information form and provided to the buyer. 依據申請專利範圍第1項所述的網路交易方法,在步驟(C)之該媒合程序中,在搜尋出有販售該商品的該至少一賣方之後,還進一步篩選出商品資訊及商店資訊完全符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 According to the online transaction method of claim 1, in the matching procedure of the step (C), after searching for the at least one seller selling the product, the product information and the store are further filtered. The at least one seller whose information fully meets the purchase conditions calculates the evaluation value of the at least one seller based on the evaluation parameters of the purchase conditions. 依據申請專利範圍第1項所述的網路交易方法,在步驟(C)之該媒合程序中,在搜尋出有販售該商品的該至少一賣方 之後,還進一步篩選出商品資訊及商店資訊至少部分符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 According to the online transaction method described in claim 1, in the matching procedure of the step (C), the at least one seller who sells the commodity is searched for Then, the at least one seller who at least partially meets the purchase conditions is further selected by the product information and the store information, and the evaluation value of the at least one seller is calculated according to the evaluation parameters of the purchase conditions. 依據申請專利範圍第1至3項其中任一項所述的網路交易方法,在步驟(C)之該媒合程序中,還判斷該買方是否針對該媒合結果表單中的某一賣方提出一交易要求,若是,則進行一金流及物流程序以完成商品交易。 According to the online transaction method of any one of claims 1 to 3, in the matching procedure of the step (C), it is further determined whether the buyer proposes to a seller in the match result form. A transaction request, if it is, a gold flow and logistics process to complete the commodity transaction. 依據申請專利範圍第4項所述的網路交易方法,在步驟(C)中,該媒合模組還根據該買方輸入的至少一購買條件以及所搜尋到的該至少一賣方的商店資訊或商品資訊,計算一媒合成功機率百分比,並將該媒合成功機率百分比顯示於該媒合結果表單中。 According to the online transaction method of claim 4, in step (C), the mediation module is further configured according to at least one purchase condition entered by the buyer and the searched at least one seller's store information or The product information is calculated as a percentage of success rate of the match, and the percentage of the success rate of the match is displayed in the match result form. 一種交易伺服器,可提供一買方與複數賣方透過網路進行交易,並包括:一註冊模組,其執行一註冊程序以提供一買方註冊介面供該買方輸入個人資訊以建立一買方帳戶,以及提供一賣方註冊介面供各該賣方輸入其商店資訊以建立一賣方帳戶;一登錄模組,其執行一登錄程序以提供一買方登錄介面接受該買方輸入一交易項目,該交易項目包含一商品名稱以及依照該買方購買意願優先順序排列的複數個購買條件,且每一購買條件具有一預設的評價參數,並且提供一賣方登錄介面供該等賣方登錄其所要販售的商品資訊;及一媒合模組,其執行一媒合程序以根據該交易項目的 商品名稱搜尋該等賣方中有販售該商品的至少一賣方,並判斷該至少一賣方的商店資訊及商品資訊是否符合該等購買條件,以根據該等購買條件的評價參數,計算該至少一賣方的一評價值,再產生一按照評價值的高低排序該至少一賣方及其商品資訊的媒合結果表單並提供給該買方。 A transaction server for providing a buyer and a plurality of sellers to conduct transactions through the network, and comprising: a registration module that performs a registration process to provide a buyer registration interface for the buyer to input personal information to establish a buyer account, and Providing a seller registration interface for each seller to input their store information to establish a seller account; a login module executing a login procedure to provide a buyer login interface to accept the buyer to enter a transaction item, the transaction item including a product name And a plurality of purchase conditions arranged in accordance with the buyer's purchase intention priority, and each purchase condition has a predetermined evaluation parameter, and provides a seller login interface for the sellers to log in to the merchandise information to be sold; and a module that performs a mediation procedure to be based on the transaction item The product name searches for at least one seller of the sellers, and determines whether the at least one seller's store information and product information meet the purchase conditions, and calculates the at least one according to the evaluation parameters of the purchase conditions. The seller's evaluation value is further generated by a matching result form of the at least one seller and its product information according to the evaluation value and provided to the buyer. 依據申請專利範圍第6項所述的交易伺服器,其中,該媒合模組在搜尋出有販售該商品的該至少一賣方之後,還進一步篩選出商品資訊及商店資訊至少部分符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 According to the transaction server of claim 6, wherein the mediation module further searches for the product information and the store information at least partially after searching for the at least one seller selling the product. The at least one seller of the purchase condition further calculates the evaluation value of the at least one seller based on the evaluation parameters of the purchase conditions. 依據申請專利範圍第6項所述的交易伺服器,其中,該媒合模組在搜尋出有販售該商品的該至少一賣方之後,還進一步篩選出商品資訊及商店資訊至少部分符合該等購買條件的該至少一賣方,再根據該等購買條件的評價參數,計算該至少一賣方的該評價值。 According to the transaction server of claim 6, wherein the mediation module further searches for the product information and the store information at least partially after searching for the at least one seller selling the product. The at least one seller of the purchase condition further calculates the evaluation value of the at least one seller based on the evaluation parameters of the purchase conditions. 依據申請專利範圍第6至8項其中任一項所述的交易伺服器,其中該媒合模組還判斷該買方是否針對該媒合結果表單中的某一賣方提出一交易要求,若是,則進行一金流及物流程序以完成該商品交易。 The transaction server according to any one of claims 6 to 8, wherein the mediation module further determines whether the buyer makes a transaction request for a seller in the match result form, and if so, Conduct a gold flow and logistics process to complete the commodity transaction. 依據申請專利範圍第6至8項其中任一項所述的交易伺服器,還包括一資料庫,其中至少記錄有該買方的個人資訊、各該賣方的商店資訊及商品資訊,以及該買方輸入的交易項目。 The transaction server according to any one of claims 6 to 8, further comprising a database in which at least the buyer's personal information, each of the seller's store information and product information, and the buyer input are recorded. Trading items. 依據申請專利範圍第10項所述的交易伺服器,其中該媒 合模組還將該買方輸入的交易項目傳送給該搜尋到的至少一賣方。 According to the transaction server described in claim 10, wherein the medium The module also transmits the transaction item entered by the buyer to the at least one seller that is searched. 依據申請專利範圍第10項所述的交易伺服器,其中該媒合模組還根據該買方輸入的至少一購買條件以及所搜尋到的該至少一賣方的商店資訊或商品資訊,計算一媒合成功機率百分比,並將該媒合成功機率百分比顯示於該媒合結果表單中。 According to the transaction server of claim 10, the mediation module further calculates a match based on at least one purchase condition input by the buyer and the searched at least one seller's store information or product information. The percentage of success probability is displayed and the percentage of success rate of the match is displayed in the match result form.
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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI559246B (en) * 2015-10-22 2016-11-21 南臺科技大學 Auction method for regulating number of bidders engaged in auction

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
TWI559246B (en) * 2015-10-22 2016-11-21 南臺科技大學 Auction method for regulating number of bidders engaged in auction

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