SG11201810711PA - Target customer identification method and device, electronic device and medium - Google Patents

Target customer identification method and device, electronic device and medium

Info

Publication number
SG11201810711PA
SG11201810711PA SG11201810711PA SG11201810711PA SG11201810711PA SG 11201810711P A SG11201810711P A SG 11201810711PA SG 11201810711P A SG11201810711P A SG 11201810711PA SG 11201810711P A SG11201810711P A SG 11201810711PA SG 11201810711P A SG11201810711P A SG 11201810711PA
Authority
SG
Singapore
Prior art keywords
sales representative
customers
telephone sales
customer
target
Prior art date
Application number
SG11201810711PA
Inventor
Fang Li
Jianming Wang
Jing Xiao
Original Assignee
Ping An Technology Shenzhen Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Ping An Technology Shenzhen Co Ltd filed Critical Ping An Technology Shenzhen Co Ltd
Publication of SG11201810711PA publication Critical patent/SG11201810711PA/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G06Q30/0202—Market predictions or forecasting for commercial activities
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/06—Resources, workflows, human or project management; Enterprise or organisation planning; Enterprise or organisation modelling
    • G06Q10/063—Operations research, analysis or management
    • G06Q10/0639—Performance analysis of employees; Performance analysis of enterprise or organisation operations
    • G06Q10/06398—Performance of employee with respect to a job function
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0201—Market modelling; Market analysis; Collecting market data
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G06Q30/0246—Traffic
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0255—Targeted advertisements based on user history
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06N—COMPUTING ARRANGEMENTS BASED ON SPECIFIC COMPUTATIONAL MODELS
    • G06N20/00—Machine learning
    • G06N20/20—Ensemble learning
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q10/00—Administration; Management
    • G06Q10/10—Office automation; Time management
    • G06Q10/109—Time management, e.g. calendars, reminders, meetings or time accounting
    • G06Q10/1091—Recording time for administrative or management purposes

Abstract

The present solution provides a target customer identification method and a de vice, an electronic device and a medium, which is applicable to the field of information processing. The method includes: obtaining personal characteristics data of potential customers; calculating a customer conversion rate of a telephone sales representative during each working time period according to the total number of customers who have made a transaction and the total number of marketing target customers of the telephone sales representative in each of working time periods; inputting the customer conversion rate of the telephone sales representative in the current working time period and the personal characteristics data of the potential customers into a pre-established random forest model to output product purchase probabilities of the potential customers; and determining a potential customer whose product purchase probability is greater than a preset threshold as a target customer of the telephone sales representative in the current working time period. In the present solution, the consideration factor of the real-time marketing capability of the telephone sales representative is added, so that the telephone sales representative can accurately find out the target customers at the current time, thereby improving customer conversion rate, marketing efficiency and target customer identification accuracy. FIG.
SG11201810711PA 2017-08-24 2017-09-29 Target customer identification method and device, electronic device and medium SG11201810711PA (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
CN201710736127.3A CN107590688A (en) 2017-08-24 2017-08-24 The recognition methods of target customer and terminal device
PCT/CN2017/104490 WO2019037202A1 (en) 2017-08-24 2017-09-29 Method and apparatus for recognising target customer, electronic device and medium

Publications (1)

Publication Number Publication Date
SG11201810711PA true SG11201810711PA (en) 2019-03-28

Family

ID=61042717

Family Applications (1)

Application Number Title Priority Date Filing Date
SG11201810711PA SG11201810711PA (en) 2017-08-24 2017-09-29 Target customer identification method and device, electronic device and medium

Country Status (4)

Country Link
US (1) US20210365963A1 (en)
CN (1) CN107590688A (en)
SG (1) SG11201810711PA (en)
WO (1) WO2019037202A1 (en)

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CN113570392B (en) * 2020-04-29 2024-04-09 中移动信息技术有限公司 User grouping method, device, electronic equipment and computer storage medium
CN111667307B (en) * 2020-05-28 2023-04-07 中国工商银行股份有限公司 Method and device for predicting financial product sales volume
CN111860299B (en) * 2020-07-17 2023-09-08 北京奇艺世纪科技有限公司 Method and device for determining grade of target object, electronic equipment and storage medium
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CN112163887A (en) * 2020-09-30 2021-01-01 深圳前海微众银行股份有限公司 Electric sales system, electric sales list management method, device, equipment and storage medium
CN112215420B (en) * 2020-10-13 2023-05-16 广东电网有限责任公司 Customer passing identification method and system for resident electricity consumption
CN112418978B (en) * 2020-11-17 2024-04-09 中国平安财产保险股份有限公司 Product recommendation method, device, equipment and medium
CN112927012A (en) * 2021-02-23 2021-06-08 第四范式（北京）技术有限公司 Marketing data processing method and device and marketing model training method and device
US20220270117A1 (en) * 2021-02-23 2022-08-25 Christopher Copeland Value return index system and method
CN112927017A (en) * 2021-02-26 2021-06-08 第四范式（北京）技术有限公司 Control method, device and system for outbound marketing process
CN113256070A (en) * 2021-04-26 2021-08-13 北京淇瑀信息科技有限公司 Supporting line distribution method and device based on electricity-pin conversion rate and electronic equipment
CN113191821A (en) * 2021-05-20 2021-07-30 北京大米科技有限公司 Data processing method and device
CN113850623A (en) * 2021-09-27 2021-12-28 中国人寿保险股份有限公司上海数据中心 Screening method for potential life insurance long-risk customers in vehicle insurance customer group
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CN114979369A (en) * 2022-04-14 2022-08-30 马上消费金融股份有限公司 Abnormal call detection method and device, electronic equipment and storage medium
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CN117035798B (en) * 2023-10-08 2024-01-30 北京国都互联科技有限公司 Monitoring method for message sending quality detection

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Publication number Publication date
WO2019037202A1 (en) 2019-02-28
US20210365963A1 (en) 2021-11-25
CN107590688A (en) 2018-01-16

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