KR20210034874A - System for meal kit sales service provision according to recipe contents and method thereof - Google Patents

Abstract

The present invention relates to a system for providing a meal kit sales service according to recipe content recommendation and a method thereof. The method for providing a meal kit sales service according to recipe content recommendation of the present invention comprises: a step of uploading a plurality of pieces of pre-made recipe content from a provider terminal to the system for providing a meal kit sales service; a step of extracting a list of top n pieces of recipe content with a high number of recommendations or views from among the recipe content; a step of providing a meal kit sales list through an application pre-installed in a consumer terminal when the meal kit sales list corresponding to the recipe content included in the extracted list is uploaded; a step of requesting delivery of a meal kit included in order information by the system for providing a meal kit sales service when the order information is input by the consumer terminal, and an order is completed; and a step of distributing and paying an amount of money at a preset rate to the provider terminal that provided the recipe content of the meal kit included in the order information. As described above, according to the present invention, by selling the meal kit produced using the recipe content selected by a consumer and distributing a sales revenue to a recipe provider, it is possible to create no capital and no store profit, thereby reducing the startup risk.

Description

Milk kit sales service provision system and method according to recipe content recommendation {SYSTEM FOR MEAL KIT SALES SERVICE PROVISION ACCORDING TO RECIPE CONTENTS AND METHOD THEREOF}

The present invention relates to a system and method for providing a meal kit sales service according to a recipe content recommendation, and more particularly, to sell a milk kit produced using recipe content selected by a consumer and distribute some sales revenue to a recipe provider. It relates to a system and method for providing a milk kit sales service according to recipe content recommendation.

Recently, as single-person households expand and women's social activities increase, interest in home meal replacement (HMR) is increasing. In the past, large family structures prepared meals for a large number of people at once, so the cost of preparing meals per person was low. In line with the needs, the effort and time required to prepare meals has been reduced, and home convenience meals with price competitiveness compared to eating out are showing a full-fledged growth trend. In addition, the increase in the elderly population is also acting as a factor leading to the expansion of simple cooked foods and small packaged foods that can be easily eaten at home.

These home convenience meals can be classified into RTE (Ready To Eat), RTH (Ready To Heat), and RTC (Ready To Cook) according to the recipe. First, RTE is a product that can be eaten immediately without a cooking process. These include instant rice, frozen dumplings, and retort foods, and RTH is a product that can be eaten only by warming it. In addition, RTC is a product that can be eaten after simple cooking, and wheat kits (such as stew, stir-fried food, and soup) belong to this.

Among them, the market for the meal kit, which is delivered in a state where food ingredients are pre-treated and unprocessed, is enclosed with recipes and is showing a rapid growth.

In addition, as medical technology has developed and interest in health has increased, it is rapidly entering the age of aging, while the average age for retirement is far less than this, and the entry barrier for re-employment after retirement is high, so the barrier to entry is relatively high. Start-ups are concentrated in the low-cost restaurant industry.

However, since it is unreasonable for seniors with weak information to actively engage in public relations activities, the probability of success in starting a business is lower than for younger people.

And due to the increase of large franchise companies, small business owners of small catering businesses take pride in their recipes, but it is natural that they are defeated by large franchises in advertising marketing or price competition, so it is difficult to obtain good results.

Therefore, it is possible to reduce the start-up risk of the information vulnerable class, who is difficult to provide online marketing promotion, or the young class who is difficult to prepare startup costs, and the platform that allows you to easily cook and enjoy delicious dishes at home by actively using recipes from food experts. Development is needed.

The technology behind the present invention is disclosed in Korean Patent Application Publication No. 10-2018-0097367 (published on August 31, 2018).

The technical problem to be achieved by the present invention is to provide a system and method for providing a milk kit sales service according to recipe contents recommendation that sells milk kits produced using recipe contents selected by consumers and distributes sales profits to recipe providers. will be.

A method for providing a meal kit sales service according to a recipe content recommendation according to an embodiment of the present invention for achieving this technical problem includes: receiving, by the milk kit sales service providing system, uploading a plurality of previously produced recipe contents from a provider terminal; Extracting a list of top n recipe contents with a high number of recommendations or views from among the recipe contents; If a meal kit sales list corresponding to the recipe content included in the extracted list is uploaded, providing the meal kit sales list through an application pre-installed in a consumer terminal; When order information is input by the consumer terminal and an order is completed, the milk kit sales service providing system requesting delivery of the milk kit included in the order information; And distributing and paying an amount of a predetermined ratio to a provider terminal that provided the recipe content of the milk kit included in the order information.

In addition, the order information includes at least one of the milk kit to be purchased, the buyer's name, contact information, address information, and the total amount. The kit sales service providing system may request delivery of the corresponding milk kit after the order is completed.

In addition, in the step of uploading a plurality of previously produced recipe contents, contents for a recipe meeting a preset evaluation condition among a plurality of recipes are uploaded, and the recipe contents are videos, story images, or images including all cooking processes. Can be provided as

In addition, in the providing of the milk kit sale list, the milk kit sale list may be provided in the order of recommendation using subscription information including age, gender, housing type, and preferred food input at the time of membership registration.

In addition, the providing of the milk kit sales list includes accessing a direct agricultural and fishery product server to set the sales amount of the milk kit reflecting the real-time price of the ingredients included in the milk kit in real time, and the calculated sales amount to the milk kit sales list. Can be provided together when provided.

In addition, in the step of distributing and paying the amount, an amount corresponding to a preset ratio of the amount deposited from the consumer terminal may be distributed and paid to the provider terminal that provided the recipe of the recipe content.

In addition, when a recipe content sharing between a plurality of consumer terminals or advertising proceeds due to viral marketing occurs, an amount corresponding to a preset ratio of the advertising proceeds is distributed and paid to the provider terminal that provided the recipe of the shared recipe content. It may further include a step.

In addition, a system for providing a meal kit sales service according to a recipe content recommendation according to an embodiment of the present invention includes: a content uploading unit for uploading a plurality of previously produced recipe contents from a provider terminal; A content list extracting unit for extracting a list of top n recipe contents with a high number of recommendations or views from among the recipe contents; When a meal kit sales list corresponding to the recipe content included in the extracted list is uploaded, a sales list providing unit that provides the meal kit sales list through an application pre-installed on a consumer terminal; A delivery request unit for requesting delivery of the milk kit included in the order information when order information is input by the consumer terminal and an order is completed; And a settlement unit that distributes and pays an amount of a predetermined ratio to a provider terminal that has provided the recipe content of the milk kit included in the order information.

As described above, according to the present invention, it is possible to create non-capital and non-store profits by selling milk kits produced by using recipe contents selected by consumers and distributing sales profits to recipe providers, thereby reducing startup risk.

In addition, according to the present invention, according to the voluntary viral marketing of consumers by sharing and introducing recipe content to SNS (Social Network Services), blogs, and personal broadcasting of consumers who have purchased the milk kit, advertising promotion costs are reduced. It can be reduced, and by distributing a portion of the revenue obtained from advertising revenue to the recipe provider, it is possible to guarantee the revenue of the recipe provider.

In addition, according to the present invention, there is an effect of improving customer satisfaction by providing quick delivery of the prepared ingredients along with the recipe to the home so that young generations who are not familiar with cooking and are busy can cook it easily and easily.

In addition, according to the present invention, when calculating the purchase amount of the milk kit, the real-time material unit price of the direct marketplace can be reflected and provided to the consumer at a lower price, and the job creation of the senior class is possible through the production of milk kit such as material trimming. can do.

1 is a block diagram showing a system for providing a milk kit sales service according to a recipe content recommendation according to an embodiment of the present invention.
FIG. 2 is a block diagram illustrating a milk kit sales service providing server shown in FIG. 1.
3 is a flowchart illustrating an operation flow of a method for providing a meal kit sales service according to a recipe content recommendation according to an embodiment of the present invention.
4 and 5 are exemplary diagrams of screens provided to a consumer terminal.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings. In this process, the thickness of the lines or the size of components shown in the drawings may be exaggerated for clarity and convenience of description.

In addition, terms to be described later are terms defined in consideration of functions in the present invention, which may vary according to the intention or custom of users or operators. Therefore, definitions of these terms should be made based on the contents throughout the present specification.

First, a system for providing a milk kit sales service according to a recipe content recommendation according to an embodiment of the present invention will be described with reference to FIGS. 1 and 2.

1 is a block diagram showing a system for providing a milk kit sales service according to a recipe content recommendation according to an embodiment of the present invention.

As shown in FIG. 1, the milk kit sales service providing system according to an embodiment of the present invention includes a milk kit sales service providing server 100.

The Milkit sales service providing server 100 is connected to a wired/wireless network through a communication network with a plurality of consumer terminals 200 and a plurality of provider terminals 300 to transmit and receive mutual information, and through an application previously installed in the consumer terminal 200. Provides a meal kit sales service.

At this time, the milk kit sales service providing system is a milk kit sales service providing server for providing milk kit sales service to the consumer terminal 200 connected to an online platform implemented as a web or mobile application. It may be provided in the form of (100). Here, the mobile application can be downloaded and installed from the mobile application market (eg, Google Play, App Store), which is a virtual marketplace for freely buying and selling mobile content.

In addition, the consumer terminal 200 possessed by the consumer who wants to purchase the milk kit and the provider terminal 300 possessed by the recipe provider providing the recipe include a smart phone, a pad, a desktop, a PC, and a laptop computer. It may correspond to a terminal such as a (Notebook), a tablet, and the like, and may be network-connected to the Milkit sales service providing server 100 through a wired or wireless communication network. In this case, the consumer terminal 200 may be a terminal registered or authenticated as a member through a web or an app.

FIG. 2 is a block diagram illustrating a milk kit sales service providing server shown in FIG. 1.

As shown in Figure 2, the milk kit sales service providing server 100 according to an embodiment of the present invention includes a content input unit 110, a content list extraction unit 120, a sales list providing unit 130, and an order management unit 140. And a settlement unit 150.

First, the content input unit 110 receives a plurality of previously produced recipe contents uploaded from the provider terminal 300.

The provider terminal 300 in the present invention may be a terminal possessed by a recipe provider or may be used as a terminal of an administrator who manages the milk kit sales service providing server 100.

Accordingly, the content input unit 110 may receive a recipe content uploaded by the provider terminal 300 producing and uploading a recipe meeting a preset evaluation condition among a plurality of recipes.

In detail, cooked foods were selected or recommended by a number of general people or food service experts, and as a result of evaluation by a pre-selected expert evaluation team, the recipe contents produced as each content were selected and uploaded using the recipes of the food selected in the first evaluation. You can also get it.

In addition, the recipe content is preferably produced as a video, story video, or image including all cooking processes, but is not limited thereto.

In addition, the content list extraction unit 120 extracts a recipe content list for the top n recipe contents having a high number of recommendations and views among the uploaded recipe contents.

In detail, in order to make a second evaluation by a consumer who is an actual purchaser, among the recipe contents uploaded from the content input unit 110, the content with the high number of recommendations and views of the consumer terminal 200 is determined to be the content with high consumer interest. Then, a list of corresponding contents is extracted.

And when the sale list providing unit 130 is uploaded a meal kit sales list corresponding to the recipe content included in the list extracted from the content list extraction unit 120, the application pre-installed in the consumer terminal 200 The milk kit sales list uploaded through is provided through the consumer terminal 200.

That is, by producing and selling milk kits only for recipe contents with high consumer interest, it is possible to grasp the consumer's tendency and limit the menu of milk kits to be sold.

At this time, the sales list providing unit 130 uses the subscription information including the age, gender, housing type, and preferred food entered by the consumer who has the member-certified consumer terminal 200 when registering as a member, in order of recommendation. You can also provide a list of sales.

In addition, the sales list providing unit 130 accesses an agricultural and fishery product direct transaction server (not shown) to set the sales amount of the milk kit in real time, reflecting the real-time prices of the ingredients included in the milk kit, and sell the milk kit with the determined sales amount. It can also be provided when providing a list.

Here, the agricultural and fishery products direct transaction server may change the purchase price of each material by date through an auction, and may change the sales amount of the milk kit through the determined amount, so that it is not a fixed amount, but a variable amount according to the material unit price. It is also possible to provide a milk kit, so there is an effect that can satisfy the purchase desire of consumers who want a special price product.

In addition, when order information is input by the consumer terminal 200 and the order is completed, the order management unit 140 requests delivery of the milk kit included in the order information.

In this case, the order management unit 140 may transmit order information to an external delivery company terminal (not shown) so that the actual delivery of the corresponding milk kit is performed.

In addition, the order information includes at least one of a milk kit to be purchased, a buyer's name, contact information, address information, and a total amount.

In addition, when the order management unit 140 confirms the deposit of the total amount included in the order information, it is preferable that the order is completed and request delivery of the corresponding milk kit.

In addition, the settlement unit 150 distributes and pays an amount of a predetermined ratio to the provider terminal 300 that provided the recipe content of the milk kit included in the order information.

In detail, an amount corresponding to a preset ratio of the amount deposited from the consumer terminal 200 is distributed and paid to the provider terminal 300 that provided the recipe of the recipe content.

For example, if the preset ratio is 10% and the amount of the milk kit purchased by the consumer is 30,000 won, the settlement unit 150 provides the amount of 3,000 won, which is 10%, to the provider terminal that provided the recipe ( 300).

In addition, the settlement unit 150, when any one of recipe content sharing and viral marketing generates advertising revenue, the provider terminal 300 that provides a recipe of the shared recipe content with an amount corresponding to a preset ratio of the advertising revenue. ) And paid.

That is, the advertising proceeds are also distributed and paid to the provider terminal 300 that provided the recipe of the corresponding recipe content, so that the provider who provided the recipe can be guaranteed continuous profit.

Hereinafter, a method of providing a milk kit sales service according to a recipe content recommendation according to an embodiment of the present invention will be described with reference to FIGS. 3 to 5.

3 is a flowchart illustrating an operation flow of a method for providing a milk kit sales service according to an embodiment of the present invention, and a detailed operation of the present invention will be described with reference to this.

According to an embodiment of the present invention, first, the content input unit 110 of the milk kit sales service providing server 100 receives a plurality of previously produced recipe contents from the provider terminal 300 (S310).

In step S310, the content input unit 110 may receive, from the provider terminal 300, of a plurality of recipes, uploaded recipe content produced by producing a recipe meeting a preset evaluation condition as a content.

In addition, the recipe content is preferably produced as a video, story video, or image including all cooking processes, but is not limited thereto.

In addition, the content list extracting unit 120 extracts the top n recipe content lists having a high number of recommendations or views from among the recipe content uploaded in step S310 (S320).

And when the sales list providing unit 130 uploads the milk kit sales list corresponding to the recipe content included in the list extracted in step S320 (S330), the uploaded in step S330 through the application pre-installed in the consumer terminal 200. The milk kit sales list is provided to the consumer terminal 200 (S340).

In step S340, the sales list providing unit 130 pushes in the order of recommendation by using the subscription information including the age, sex, housing type, and food that the consumer who has the member-authenticated consumer terminal 200 entered at the time of membership registration. You can also provide a list of kit sales.

Accordingly, it is possible to reduce the concerns of consumers who have difficulty in selecting a menu, and it is possible to shorten the time required for purchase by placing a list of frequently purchased milk kits at the top.

4 is an exemplary diagram of a screen provided to a consumer terminal.

In detail, FIG. 4 is an example of a milk kit sales list provided in step S340.

According to an embodiment of the present invention, as shown in FIG. 4, a list of sales of milk kits may be provided by classifying categories by region, and each milk kit reflects the evaluation and evaluation scores of consumers who have previously purchased along with recipe contents. It can also be provided.

In addition, in step S340, the sales list providing unit 130 accesses an agricultural and fishery product direct transaction server (not shown) to set the sales amount of the milk kit reflecting the real-time price of the ingredients included in the milk kit in real time, and calculates the determined sales amount. It can also be provided with the milk kit sales list.

In addition, the order management unit 140 determines whether the order has been completed by inputting order information by the consumer terminal 200 (S350).

In this case, the order information includes at least one of a milk kit to be purchased, a buyer's name, contact information, address information, and a total amount.

If the order is completed as a result of the determination in step S350, the milk kit sales service providing server 100 requests delivery of the milk kit included in the corresponding order information (S360).

In step S360, when the payment of the total amount included in the order information is confirmed, the milk kit sales service providing server 100 determines that the order has been completed and requests delivery of the milk kit.

In addition, the settlement unit 150 distributes and pays an amount of a predetermined ratio to the provider terminal 300 that provided the recipe content of the milk kit included in the order information (S370).

In addition, the settlement unit 150 determines whether advertisement proceeds are generated by either sharing recipe content or viral marketing between the plurality of consumer terminals 200 (S380).

When the advertisement proceeds are generated as a result of the determination in step S380, the settlement unit 150 distributes and pays the amount corresponding to a preset ratio of the advertisement proceeds to the provider terminal 300 that provided the recipe of the shared recipe content (S390). ).

At this time, the advertising proceeds may be obtained by sharing and introducing recipe contents to SNS (Social Network Services), blogs, and personal broadcasting of consumers who have purchased the milk kit, and voluntary viral marketing of consumers is performed.

In addition, members who have shared recipe content can be actively participated in viral marketing by granting reserves that can be used when ordering milk kits.

5 is an exemplary diagram of a screen provided to a consumer terminal.

In detail, FIG. 5 is an example of sharing recipe contents and viral marketing by consumers.

According to an embodiment of the present invention, as shown in FIG. 5, the purchase rate may be improved by sharing recipe content to be recommended through a personal blog or personal SNS to other consumers.

As described above, the system and method for providing a meal kit sales service according to the recipe content recommendation according to an embodiment of the present invention sells the milk kit produced using the recipe content selected by the consumer and distributes the sales revenue to the recipe provider. By doing so, it is possible to create non-capital and non-store profits, thereby reducing the risk of start-up.

In addition, according to an embodiment of the present invention, according to the voluntary viral marketing of consumers by sharing and introducing recipe content to SNS (Social Network Services), blogs, and personal broadcasting of consumers who have purchased the milk kit, advertising It is possible to reduce the cost of promotion and guarantee the profit of the recipe provider by distributing a portion of the revenue obtained from advertising revenue to the recipe provider.

In addition, according to an embodiment of the present invention, there is an effect of improving customer satisfaction by allowing a simple and easy cooking for young generations who are not familiar with cooking and are busy by quickly delivering the prepared ingredients together with the recipe to the home.

In addition, according to an embodiment of the present invention, when calculating the purchase amount of the milk kit, it can be provided to consumers at a lower price by reflecting the real-time material unit price of the direct marketplace, and job creation for the senior class through the production of milk kits such as material trimming. You can make this possible.

The present invention has been described with reference to the embodiments shown in the drawings, but these are only exemplary, and those of ordinary skill in the art will understand that various modifications and other equivalent embodiments are possible therefrom. will be. Therefore, the true technical protection scope of the present invention should be determined by the technical idea of the following claims.

100: milk kit sales service providing server 110: content input unit
120: content list extraction unit 130: sales list providing unit
140: order management unit 150: settlement unit
200: consumer terminal 300: provider terminal

Claims (14)

In a method for providing a milk kit sales service using a milk kit sales service providing system according to a recipe content recommendation,
The milk kit sales service providing system includes the steps of uploading a plurality of previously produced recipe contents from a provider terminal;
Extracting a list of top n recipe contents with a high number of recommendations or views among the recipe contents;
If a meal kit sales list corresponding to the recipe content included in the extracted list is uploaded, providing the meal kit sales list through an application pre-installed in a consumer terminal;
When order information is input by the consumer terminal and an order is completed, the milk kit sales service providing system requests delivery of the milk kit included in the order information; And
And distributing and paying an amount of a predetermined ratio to a provider terminal that provided the recipe content of the milk kit included in the order information. The method of claim 1,
The above order information,
Including at least one of the milk kit to be purchased, the buyer's name, contact information, address information, and the total amount,
The step of requesting delivery of the milk kit,
When the payment of the total amount is confirmed, the milk kit sales service providing system requests delivery of the milk kit after the order is completed. The method of claim 1,
The step of uploading the previously produced plurality of recipe contents,
Receive content for recipes meeting preset evaluation conditions among multiple recipes,
The recipe content,
How to provide a milk kit sales service provided as a video, story video, or image that includes all cooking processes. The method of claim 1,
Providing the milk kit sales list,
A method for providing a milk kit sales service in which the milk kit sales list is provided in the order of recommendation by using subscription information including age, gender, housing type and preferred food entered at the time of membership registration. The method of claim 1,
Providing the milk kit sales list,
A method for providing a milk kit sales service that accesses a direct agricultural and fishery product server to set the sales amount of the milk kit in real time reflecting the real-time prices of ingredients included in the milk kit, and provides the set sales amount together when providing the milk kit sales list. The method of claim 1,
The step of distributing and paying the amount,
A method for providing a milk kit sales service for distributing and paying an amount corresponding to a preset ratio of the amount deposited from the consumer terminal to a provider terminal that provided the recipe of the recipe content. The method of claim 1,
When a recipe content sharing between a plurality of consumer terminals or advertising proceeds due to viral marketing occurs, the step of distributing and paying an amount corresponding to a preset ratio of the advertising proceeds to a provider terminal that provided the recipe of the shared recipe content The method of providing a milk kit sales service further including. In the milk kit sales service providing system according to recipe content recommendation,
A content input unit for uploading a plurality of previously produced recipe contents from a provider terminal;
A content list extracting unit for extracting a list of top n recipe contents with a high number of recommendations or views among the recipe contents;
When a meal kit sales list corresponding to the recipe content included in the extracted list is uploaded, a sales list providing unit that provides the meal kit sales list through an application pre-installed in a consumer terminal;
An order management unit for requesting delivery of the milk kit included in the order information when order information is input by the consumer terminal and an order is completed; And
A milk kit sales service providing system comprising a settlement unit that distributes and pays an amount of a preset ratio to a provider terminal that has provided the recipe content of the milk kit included in the order information. The method of claim 8,
The above order information,
Including at least one of the milk kit to be purchased, the buyer's name, contact information, address information, and the total amount,
The order management unit,
When the payment of the total amount is confirmed, the order is completed and a milk kit sales service providing system that requests delivery of the milk kit. The method of claim 8,
The content input unit,
Receive content for recipes meeting preset evaluation conditions among multiple recipes,
The recipe content,
Milk kit sales service provision system provided as videos, story videos or images including all cooking processes. The method of claim 8.
The sales list providing unit,
A milk kit sales service providing system that provides the milk kit sales list in the order of recommendation using subscription information including age, gender, housing type and preferred food entered at the time of membership registration. The method of claim 8.
The sales list providing unit,
A milk kit sales service providing system that accesses the agricultural and fishery products direct transaction server to set the sales amount of the milk kit in real time, reflecting the real-time prices of ingredients included in the milk kit, and provides the set sales amount together when providing the milk kit sales list. The method of claim 8,
The settlement unit,
A milk kit sales service providing system for distributing and paying an amount corresponding to a preset ratio of the amount deposited from the consumer terminal to a provider terminal that provided the recipe of the recipe content. The method of claim 8,
The settlement unit,
Milk kit that distributes and pays an amount corresponding to a preset ratio of the advertising proceeds to the provider terminal that provided the recipe of the shared recipe content when a recipe content sharing between a plurality of consumer terminals or advertising proceeds due to viral marketing occurs. Sales service delivery system.

Images