KR20150102161A - System and method for providing changeable coupon, apparatus and computer readable medium having computer program recorded therefor - Google Patents

Abstract

The present invention relates to a system and a method for providing a changeable coupon, an apparatus applied thereto and a recording medium having a computer program recorded therein. More specifically, the present invention relates to a system and a method for providing a changeable coupon, an apparatus applied thereto and a recording medium having a computer program recorded therein, wherein a blind coupon is provided to a user device, the blind coupon is disclosed if conditions set for the blind coupon are satisfied, and the content of the coupon can be changed depending on the time of the disclosure. The present invention can induce users to actively check benefits and coupon-related contents by blinding benefits corresponding to a coupon to induce the curiosity of the users, can actively induce the users to visit a member store within valid time, when the users can receive enormous benefits for the coupon, and receive enormous benefits for the coupon by changing the benefits of the coupon depending on the time of disclosure caused by the removal of a blind, and accordingly increases sales in a time slot desired by the member store and maximizes the profit of the member store by actively inducing the visit of users to the member store in a specific time slot depending on the valid time.

Description

TECHNICAL FIELD [0001] The present invention relates to a variable coupon providing system and method, and a device and a computer program recorded thereon.

The present invention relates to a variable coupon providing system and method, and a recording medium on which apparatus and computer program are recorded. More particularly, the present invention relates to a variable coupon providing system and method, The present invention also relates to a variable coupon providing system and method for allowing coupon contents to be varied according to the time of publication, and a recording medium on which apparatuses and computer programs recorded thereon are recorded.

Along with the development of current network and various mobile devices, a user can receive various coupons from a server providing various coupon related services including a discount benefit related to an affiliated store from a server affiliated with an affiliated store used by a user by using a user device .

Accordingly, the user can receive various discounts using coupons to be provided from the server, and the coupons for the merchants desired by the user among the various merchants can be selectively issued and used.

However, since the issuance policy of the coupon is determined mainly based on the servers to which the merchant is affiliated, such coupon-related services are used only for strategic coupons, such as intensively supplying coupons at desired discount rates to the merchants, Planning is not easy.

Therefore, it is required to develop a system and an apparatus for providing coupons in consideration of the sales policy focused on the merchant.

Korean Registered Patent No. 10-1197240 [Title of the Invention: Targeted Advertising System and Method Using Customer Information and Location Information by Point Compensation Service]

When the coupon is blind processed and the user device satisfies a predetermined condition corresponding to the coupon, the blind is released to release the coupon content, thereby causing the user's curiosity to check the coupon content, The purpose of this study is to enable users to actively use coupons by limiting the benefits according to contents, thereby effectively supporting the seller's sales policy.

In addition, the present invention makes it possible to instantly confirm the coupon usage when using the coupon, thereby collecting the coupon usage pattern of the user in real time to evaluate the effectiveness of the sales policy, So as to maximize the efficiency of the system.

A service providing apparatus for providing a variable coupon according to an exemplary embodiment of the present invention includes a coupon management unit that stores one or more benefit information corresponding to a coupon and disclosure condition information on a disclosure condition of the coupon, A coupon issuing unit for providing a blind coupon to the user device by blind processing of the corresponding benefit information, a use receiving unit for receiving use information about use of the public coupon in which the blind of the blind coupon is removed and the benefit information is disclosed according to satisfaction of the disclosure condition And a coupon variable part for varying the benefit information of the public coupon issued to the user device when the usage information is not received from the usage history collection part within a predetermined effective time in the benefit information disclosed according to the history collection part and the public coupon .

As an example related to the present invention, the coupon management unit may include the merchant information corresponding to the coupon in the blind coupon.

As an example related to the present invention, the service providing apparatus may further include an open processing unit that removes the blind of the blind coupon issued to the user apparatus and processes the open coupon with the benefit information disclosed when the open condition information is satisfied can do.

In an embodiment of the present invention, the coupon issuing unit generates a blind coupon by encrypting a coupon according to a preset encryption scheme, and transmits the blind coupon to the user device. The open processing unit decrypts the blind coupon when the disclosure condition is satisfied, And transmits the decrypted coupon to the device so as to generate a public coupon in which the blind is removed through the decryption code.

As an example related to the present invention, the service providing apparatus may further include a position information collecting unit for collecting position information of the user device, and when the position information is located within a preset range in the disclosure condition information, And the like.

As an example related to the present invention, the disclosure processor may disclose the benefit information of the blind coupon when the location and time according to the location information fall within the disclosure condition set in the disclosure condition information.

As an example related to the present invention, the coupon varying unit may change the benefit information to other benefit information when the validity time set in the benefit information is exceeded, or to change the benefit information according to preset variable conditions.

According to an embodiment of the present invention, the coupon variable unit may change the benefit information of the public coupon when the usage information is not received within a preset valid time from the time of disclosure of the blind coupon according to the public coupon.

As an example related to the present invention, the service providing apparatus may further include a statistic unit for collecting usage information of each user device collected from the usage history collecting unit and generating statistical information corresponding to the benefit information of the coupon have.

As an example related to the present invention, the service providing apparatus may further include a scheduling unit for generating scheduling information by scheduling benefit information indicating the highest frequency of use based on statistical information on a time basis, and the coupon issuing unit may include scheduling information The present invention provides a blind coupon having different benefit information for each user over time.

A user device for providing a variable coupon according to an exemplary embodiment of the present invention receives and stores blind coupons including one or more blind-processed benefit information and disclosure condition information on disclosure conditions of benefit information from a service providing device providing coupons When the user location information satisfies the disclosure condition according to the disclosure condition information, the blind of the blind coupon is removed, and at least one of the benefit information is processed as a public coupon in which the benefit information is disclosed And a coupon processor for determining whether to use the public coupon within a valid time preset in the benefit information from the disclosure time of the blind coupon according to the public management part and the public coupon, and changing the disclosed benefit information if the coupon is not used.

As an example related to the present invention, the disclosure management unit may disclose the coupon benefit information when the location and time according to the user location information fall within the disclosure condition set in the disclosure condition information.

As an example related to the present invention, the coupon processing unit may change the benefit information to other benefit information when the time is set to the benefit information from the disclosure time, or change the benefit information according to preset variable conditions.

The method of providing variable coupons according to an embodiment of the present invention is a method for providing a variable coupon according to an embodiment of the present invention, in which a service providing apparatus communicating with a user device performs blind processing on benefit information in a coupon including one or more benefit information and disclosure condition information on disclosure conditions of a coupon Providing a blind coupon to the user device; receiving a blind voucher of the blind coupon according to satisfaction of the disclosure condition and receiving the use of the public coupon in which the benefit information is disclosed; and providing the service providing device with the benefit information And varying the benefit information of the public coupon when the usage information for use of the blind coupon is not received within the preset validity time.

As a related example of the present invention, a method of providing a variable coupon may include a step of providing a blind coupon when the position and time according to the user location information transmitted from the user apparatus are within the disclosure condition according to the disclosure condition information, And disclosing the benefit information of the user.

The recording medium according to the embodiment of the present invention may store a computer program for performing the above-described variable coupon providing method.

The variable coupon providing system according to the embodiment of the present invention requests issuance of a coupon and includes a user device that generates and transmits user location information and a disclosure condition for disclosure conditions of one or more benefit information and a coupon when issuing a coupon of the user device, Providing blind coupons that blind processed benefit information to coupons including information, providing the blind coupons to blind coupons of the blind coupons of the blind coupons, And if the usage information on the use of the public coupon is not received within the preset valid time in the benefit information, the service providing apparatus may change the benefit information of the public coupon.

The present invention induces a user to inquire about benefits and coupon information by inducing curiosity of a user by blind processing a benefit corresponding to a coupon and at the same time, The user can actively induce the user to receive the coupon with a high benefit by visiting the merchant within the valid time period. In this way, the user can actively induce the user to visit the merchant at a specific time according to the valid time, And maximize the profit of the merchant.

In addition, the present invention can encourage the customer's psychology to apply the high benefit by reducing the benefits every time the coupon is valid from the point of time when the coupon is published, And it has the effect of increasing the deal closing rate.

In addition, the present invention can statistically collect the transaction completion rate of customers according to each benefit and schedule it as the best efficiency by time zone, so that it is possible to establish a strategy for maximizing the efficiency by providing the coupon have.

1 is a configuration environment diagram of a variable coupon providing system according to an embodiment of the present invention;
FIG. 2 is a block diagram of a variable coupon providing system in a variable coupon providing system according to an embodiment of the present invention. FIG.
3 is a configuration diagram of a service providing apparatus according to an embodiment of the present invention;
4 is a diagram illustrating a blind removal process for a blind coupon of a service providing apparatus according to an embodiment of the present invention;
FIG. 5 is another example of a blind removal process for a blind coupon of a service providing apparatus according to an embodiment of the present invention; FIG.
6 is a diagram illustrating an example of a configuration for determining whether or not a coupon is variable based on an effective time of a coupon of a service providing apparatus according to an exemplary embodiment of the present invention.
FIG. 7 is a diagram illustrating an example of a configuration of a coupon variable according to a coupon unused in a service providing apparatus according to an embodiment of the present invention; FIG.
FIG. 8 is a diagram illustrating a configuration of a benefit scheduling process for a coupon according to a coupon usage history of a service providing apparatus according to an exemplary embodiment of the present invention; FIG.
9 is a configuration diagram of a user apparatus according to an embodiment of the present invention;
10 is a flowchart of a method for providing a variable coupon according to an embodiment of the present invention.

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings.

FIG. 1 is a configuration environment diagram of a variable coupon providing system according to an embodiment of the present invention. As shown in FIG. 1, a service providing apparatus 100, a user apparatus 200 and a merchant point apparatus 300 may be interconnected through a communication network . At this time, various known communication methods can be applied to the communication network.

At this time, the service providing apparatus 100 transmits the coupon information for the coupon that can be used at the merchant corresponding to the merchant point device 300 to the user device 200 through the communication network to the user device 100, May apply the coupon information received from the service providing apparatus 100 to the merchant point device 300 to benefit from discounts or exchanges of the specific merchandise provided by the merchant corresponding to the merchant point device 300 .

Such a general coupon issuing method is a structure that does not positively induce the use of a coupon by the user, and therefore, a system and an apparatus that actively induce the use of the coupon by the user are required.

2, the service providing apparatus 100 receives benefit information, disclosure condition information, and merchant point information for coupon issuance from the merchant point device 300 to generate coupon information .

In this case, the coupon information further includes coupon identification information, and the benefit information included in the coupon information includes various benefits provided by the merchant corresponding to the merchant point device, such as a product discount, a gift certificate payment, etc., Merchant location information, and the like.

The service providing apparatus 100 may be configured to transmit the coupon information generated in correspondence with the merchant point device 300 to the user device 200 according to the issuance request of the user device 200, The blind coupon information generated by blind processing the benefit information may be generated and transmitted to the user device 200 to issue the blind coupon. At this time, the service providing apparatus 100 may be replaced with a case where the area corresponding to the benefit information is distorted or blanked as another example of blind processing.

Also, the service providing apparatus 100 may transmit coupon list information for one or more coupon information generated in correspondence with one or more different merchants to the user device 200, and may transmit the coupon list information to the user device 200 may send one or more blind coupon information blind processed one or more coupon information for the selected coupon to the user device 200 to issue one or more blind coupons.

Thereby, the user device 200 can receive blind coupon information for the blind coupon in a state where the benefit information can not be confirmed, from the service providing apparatus 100.

As described above, the disclosure condition information included in the coupon information is set such that the blind of the benefit information is removed and the benefit information can be confirmed by the user device. A time range in which the user device is located in the range of the area, and the like may be set.

Accordingly, when the user device 200 satisfies the disclosure condition such as being located in an area range corresponding to the disclosure condition or being located in the corresponding area within the time range corresponding to the disclosure condition, The blind of the blind coupon information issued to the device 200 can be removed and the benefit information can be processed to be disclosed.

For example, the service providing apparatus 100 may encrypt the coupon information to generate blind coupon information and transmit the blind coupon information to the user device 200. When the user device 200 satisfies the disclosure condition, The decryption code for decryption may be transmitted to the user device 200 so that the blind coupon information is decrypted by the user device 200 so that the benefit information is disclosed.

Thereafter, the user device 200 discloses the benefit information included in the public coupon information generated according to the open processing through the blind removal of the blind coupon information, and the user can confirm the open benefit information based on the public coupon information have.

At this time, in order to encourage the active use of the coupon, the validity time may be set in advance in the benefit information, and when the user of the user device 200 visits the merchant corresponding to the coupon within the valid time and uses the public coupon information, Benefit information can be applied.

The merchant point device 300 or the user device 200 may generate usage information according to use of the coupon and transmit the usage information to the service providing apparatus 100. The service providing apparatus 100 may transmit the usage information to the user apparatus 200 100) can be processed using the coupon (blind coupon information).

However, if the coupon information is not used until the valid time is exceeded, the service providing apparatus 100 transmits the benefit information corresponding to the coupon issued to the user apparatus 200 to the other benefit information received from the merchant point device 300 .

For example, when the coupon is not used within the validity period, the service providing apparatus 100 may change the discount rate to benefit information that is lower than the existing benefit information, or may change the price of the specific merchandise to a price higher than the price Can be changed to the set benefit information.

Accordingly, the present invention can induce a user to visit a merchant actively within a valid period of time and receive a coupon at a high discount rate, thereby actively inducing a user to visit a merchant at a specific time according to the valid time .

Therefore, according to the present invention, it is possible to maximize the profit of the merchant by extending the selling rate at a desired time of the merchant, and the user can purchase the merchandise at a high discount rate along with the curiosity of the benefit information.

3 is a detailed configuration diagram of the service providing apparatus 100 based on the above configuration. As shown in the figure, the coupon managing unit 110, the coupon issuing unit 120, the usage history collecting unit 130, (140), a public processing unit (150), and a location information collecting unit (160).

First, the coupon management unit 110 receives from the merchant point device 300 corresponding to the merchant, at least one benefit information corresponding to the coupon, disclosure condition information on the coupon's disclosure condition, and merchant point information in order to generate a coupon corresponding to the merchant And store the coupon information related to the coupon in the coupon DB 103. [

At this time, the coupon information may include coupon identification information (coupon code, coupon ID, etc.), benefit information, disclosure condition information, and merchant information.

The coupon management unit 110 receives location information from the user device 200 through the location information collection unit 160 and transmits the location information to the user based on the user information of the user DB 101 corresponding to the user device 200. [ Purchase pattern, interest information, and the like, extracts from the merchant DB 102 the merchant information within a predetermined range from the user's current location based on the user location information, and stores merchant information Can be extracted from the coupon DB 103 and can be issued to the user device 200. [

Meanwhile, as shown in FIG. 4, the coupon issuing unit 120 transmits blind coupon information generated by blind processing of the benefit information corresponding to the coupon information to the user device 200 to issue coupons have. At this time, the coupon issuing unit 120 may generate the blind coupon information in which the benefit information is blind processed in the coupon information by encrypting the coupon information using a preset encryption scheme.

The coupon issuing unit 120 extracts the coupon information corresponding to the coupon issued at the time of issuing the coupon from the coupon DB 103 and extracts the user identification information corresponding to the user device 200 from the user DB 101, The coupon issuing information including the coupon information and the user identification information corresponding to the issued coupon can be stored in the coupon DB 103. [

Accordingly, since the user device 200 receives the blind coupon information in the blinded state of the benefit information, the user can not confirm the benefit according to the coupon but can confirm the disclosure condition for removing the blind through the disclosure condition information .

Accordingly, the service providing apparatus 100 can induce the user of the user device to complete the intended disclosure condition in the merchant point device 300 to remove the blind of the coupon, and the customer's curiosity by blind processing of the benefit information .

On the other hand, the open processing unit 150 removes blinds of the blind coupon information issued to the user device 200 when the disclosure condition satisfies the disclosure condition according to the disclosure condition information of the user device 200 and displays the benefit information corresponding to the blind coupon information So that the public coupon information is generated in the user device 200.

At this time, the disclosure condition may be set as a disclosure condition, such as downloading the application designated by the merchant from the user device 200, or registering the merchant information on the social network related site.

Accordingly, the open processing unit 150 can check whether the disclosure condition is satisfied through communication with the user device 100, and can perform processing such that blinds of the blind processed benefit information corresponding to the blind coupon information are removed from the user device 100 So that the user can view the benefit information.

For example, when the disclosure condition is satisfied, the open processing unit 150 transmits a decryption code for decrypting blind processed benefit information to the user device 100 through encryption, and decrypts the decryption code using the decryption code in the user device 100 So that the blinds can be removed.

In addition, as a more preferable embodiment of the disclosure condition, as shown in FIG. 5, the disclosure condition may be set as a disclosure condition, which is set in advance based on the location of the merchant.

At this time, the user device provides a 'location' button for displaying the location information of the merchant as shown in FIG. 4 on the basis of the public coupon information, and the user device 200 displays' The position information corresponding to the position of the franchisee can be displayed on the map information as shown in Fig. In addition, the user device 200 may display the predetermined area range corresponding to the disclosure condition information on the map information based on the merchant location information.

5, the public processing unit 150 receives the user location information through the location information collection unit 160 that collects the location information from the user device 200, The blind processed benefit information corresponding to the blind coupon information issued to the user device 200 is removed so that the user can receive the benefit information through the generated public coupon information So that the information can be confirmed.

As shown in the figure, the disclosure condition information includes a time range other than the predetermined area range, and a plurality of conditions according to the range and the time can be set in combination. For example, as shown in FIG. 00 " to " 14: 00 ".

Therefore, the open processing unit 150 is located within a predetermined area range according to the disclosure condition information based on the user location information received from the location information collection unit 160, and when the location is within the time range according to the disclosure condition information, The blind of the blind coupon information received at the device may be removed.

In addition, the disclosure condition information included in the blind coupon information may be set to a deadline for blind removal, and the public processing unit 150 may determine that the user device 200 satisfies the disclosure condition based on the disclosure condition information within the deadline Only the blinds can be removed.

For example, in the disclosure condition information, a deadline such as 'until January 8 of deadline' is set in addition to 'publicly located at 13:00 to 14:00 within 50 m near an affiliate shop', and the disclosure processing unit 150 The blinds may be removed only if they are located within 50m of the merchant within 8 days from 13:00 to 14:00.

Accordingly, the service providing apparatus 100 can support the establishment of a disclosure condition for actively guiding the customer to visit the customer at a desired time zone.

On the other hand, the usage history collecting unit 130 receives the coupon information from the merchant point device 300 or the user device 200 when using the coupon information from which the blind is removed, and compares the coupon information with the coupon issuing information stored in the coupon DB 103 The coupon issuing information corresponding to the coupon information can be processed.

At this time, the usage history collection unit 130 may refuse to use the coupon when the blind coupon information in which the blind is not removed is received from the user device 200 or the merchant device 300, To the device 200 or the merchant device 300. [

In the above-described process, the benefit information on which the blind is removed may be set to an effective time as shown in FIG. 4. As shown in FIG. 6, the usage history collecting unit 130 collects the benefit information The time point can be recorded in the coupon issue information stored in the coupon DB 103. [ At this time, the valid time may be set to a time range or a designated time.

In addition, the usage history collection unit 130 may determine whether to use the coupon within the valid period from the publication time, and may transmit the unused information to the coupon variable unit 140 when the coupon is not used.

Accordingly, the coupon variable 140 can change the benefit information of the blind coupon information transmitted to the user device when the coupon variable 140 is not used within the valid time based on the unused information.

Referring to FIG. 7, a detailed embodiment of the coupon variable 140 of the coupon variable 140 will be described with reference to FIG. 7. As shown in FIG. 7, the coupon variable 140 is based on the unused information received from the usage history collection unit 130 To the user device 200, coupon update information for changing the benefit information corresponding to the unused public coupon information to other benefit information within the valid time.

At this time, in the above-described configuration, the coupon management unit 110 receives benefit schedule information for one or more benefit information set by a predetermined time interval or a designated time from the merchant point device 300, matches the coupon information with the coupon information, Lt; / RTI >

Accordingly, the coupon variable section 140 transmits the benefit information included in the public coupon information corresponding to the coupon information transmitted to the user device 200 to the benefit information stored in the coupon DB 103 every time the validity time corresponding to each benefit information is exceeded The coupon update information for changing the existing benefit information to the benefit information according to the schedule information is transmitted to the user device 200 so that the blind coupon information included in the blinded coupon information of the blind coupon information issued to the user device 200 The existing benefit information may be updated to the benefit information based on the coupon update information.

For example, as shown in the figure, the coupon variable 140, which counts the time from the time of blind removal of the blind coupon information and receives the unused information from the usage history collection unit 130 when the time exceeds the valid time, The coupon update information for changing the 'all item 50% discount' set as the benefit information of the coupon information and the '25% discount for all items' according to other benefit information and the coupon update information for changing the valid time to another valid time is transmitted to the user device 200 , The existing benefit information of the blind coupon information can be changed to other benefit information.

On the other hand, the coupon management unit 110 may receive only one benefit information from the merchant point device 300 and store it in the coupon information, and the coupon variable unit 140 may store the predetermined variable condition corresponding to the benefit information in the benefit information And directly generate other benefit information and transmit it to the user device 200 as coupon update information.

For example, when the variable condition is set to 'Decrease to 1/2 discount rate and twice the effective time', the coupon variable unit 140 applies the variable condition to the benefit information, Quot; discount ", and the validity time is increased from one hour to two times in accordance with the benefit information, and then transmitted to the user device 200 as coupon update information to be transmitted to the user device 200 The coupon can be varied by allowing the coupon's benefit information to be updated with other benefit information.

On the basis of the above description, the coupon varying unit 140 can change the benefit information to another benefit information when the validity time corresponding to the other benefit information of the variable coupon is also exceeded, or additionally apply the predetermined variable condition, Of course.

Based on the above-described configuration, the coupon variable 140 may mutually interact with the open processing unit 150 and the location information collecting unit 160 to vary the benefit information before blind cancellation of the blind coupon.

For example, the coupon variable section 140 may reduce the discount rate according to the benefit information to a predetermined interval when the deadline corresponding to the disclosure condition information has elapsed, ), The benefit information can be varied at a reduced discount rate corresponding to the disclosure time.

In addition, the coupon variable section 140 is connected to the location information collecting section 160 and is connected to the location information collecting section 160, within the predetermined area range based on the coupon issuing information stored in the coupon DB 103 corresponding to the blind coupon information corresponding to the user device May be increased by a preset unit discount rate every time the distance is equal to a predetermined unit distance from the merchant location information.

Accordingly, the coupon variable portion may change the value of the benefit information preset in the blind coupon information by increasing or decreasing the discount rate in advance before blind cancellation.

The usage history collection unit 130 may receive the coupon update information from the coupon variable unit 140 every time the coupon update information is generated. In the case where the time is counted from the time of reception of the coupon update information and is not used within the valid time corresponding to the other benefit information of the variable coupon, unused information for the variable coupon is sent to the coupon variable section 140 So that the coupon variable section 140 can additionally change the benefit information corresponding to the variable coupon.

Meanwhile, the usage history collection unit 130 may cumulatively store usage information transmitted from a plurality of different user devices 200 in the usage history DB 104.

At this time, the merchant point device 300 can specify different benefit information by date and time. The usage history collection unit 130 stores usage information corresponding to the coupon generated for each of a plurality of different benefit information in the usage history DB 104 ). ≪ / RTI >

Accordingly, the service providing apparatus 100 generates the statistical information for each coupon based on the usage information, schedules based on the most efficient benefit information among the benefit information corresponding to the coupon, The corresponding coupon can be provided.

3, the service providing apparatus 100 may further include a statistics unit 170 and a scheduling unit 180. The detailed process of the statistics unit 170 and the scheduling unit 180 may be performed by the service providing apparatus 100, This will be described in detail with reference to FIG.

As shown in the figure, the statistics unit 170 may collect usage information stored in the usage history DB 104 and generate statistical information for each coupon classified according to different benefit information.

Also, the scheduling unit 180 may generate scheduling information by scheduling the benefit information indicating the highest usage frequency or sales amount over time based on the statistical information.

Accordingly, the coupon issuing unit 120 can provide the blind coupon information including the benefit information having the highest efficiency to the user device 200 based on the scheduling information.

9 is a detailed configuration diagram of a user apparatus 200 communicating with the service providing apparatus 100 according to an embodiment of the present invention. As shown in the figure, the coupon storing unit 210, the location information receiving unit 220, A coupon processing unit 230, and a coupon processing unit 240.

First, as described above, the coupon storage unit 210 blinds one or more benefit information corresponding to a coupon from the service providing apparatus 100 providing the coupon, and includes the disclosure condition information on the disclosure condition of the benefit information The blind coupon information can be received and stored.

If the user location information satisfies the disclosure condition based on the disclosure condition information based on the user location information received through the location information reception unit 220, the disclosure management unit 230 may receive at least the blinded benefit information from the blind coupon information It is possible to generate public coupon information in which one is disclosed and the blind coupon information is publicly processed.

Accordingly, the coupon processing unit 240 determines whether or not the blind coupon information is used within the validity time preset in the benefit information from the time of disclosure of the blind coupon information according to the public coupon information, .

In addition, the disclosure manager 230 may disclose the benefit information of the blind coupon information when the location and time according to the user location information belong to the disclosure condition set in the disclosure condition information.

In addition to changing the benefit information to other benefit information when the time is set to the benefit information from the disclosure time, the coupon processing unit 240 can change the benefit information to a predetermined variable condition in the case of one benefit information as in the process described in the service providing apparatus 100 The benefit information may be changed according to the necessity.

In this way, the user device 200 can determine whether the available time set in the benefit information corresponding to the blind coupon information is exceeded, and can change the existing benefit information to other benefit information by itself.

FIG. 10 is a flowchart illustrating a method for providing a variable coupon according to an embodiment of the present invention. As shown in FIG. 10, the service providing apparatus 100 receives from the merchant point device 300 one or more benefit information corresponding to a coupon, (S1) and generate coupon information (S2).

At this time, the service providing apparatus 100 blinds the benefit information from the coupon information at the issuance request of the coupon from the user device 200 (S3), transmits the blind coupon information according to the blind coupon information to the user device 200, (S4).

Next, the service providing apparatus 100 receives the user location information from the user device 200 (S5), and when the location and time according to the user location information satisfy the disclosure condition (S6) The blind of the blind coupon information is removed to generate public coupon information in which the benefit information included in the blind coupon information is disclosed (S7).

Thereafter, when the use information on the use of the public coupon information is not received within the validity time preset in the benefit information included in the public coupon information (S8), the service providing apparatus 100 responds to the blind coupon information issued to the user apparatus The benefit information of the public coupon information can be varied (S9). If the coupon information is used within the validity period, the public coupon information can be used (S10).

The variable coupon providing method according to the embodiment of the present invention can be created by a computer program, and the codes and code segments constituting the computer program can be easily deduced by a computer programmer in the field. In addition, the computer program is stored in a computer-readable medium and readable and executed by a computer, a user apparatus according to an embodiment of the present invention, and the like, thereby implementing a variable coupon providing method .

The information storage medium includes a magnetic recording medium, an optical recording medium, and a carrier wave medium. The computer program for implementing the variable coupon providing method according to the embodiment of the present invention may be stored and installed in a user device or a built-in memory of the service providing apparatus. Alternatively, an external memory such as a smart card storing and installing a computer program for implementing a variable coupon providing method according to an embodiment of the present invention may be installed in a user apparatus and a service providing apparatus through an interface.

The foregoing and other objects, features and advantages of the present invention will become more apparent from the following detailed description of the present invention when taken in conjunction with the accompanying drawings. However, the present invention is not limited to the above-described embodiments, and various changes and modifications may be made by those skilled in the art without departing from the scope of the present invention. .

The present invention induces a user to inquire about benefits and coupon information by inducing curiosity of a user by blind processing a benefit corresponding to a coupon and at the same time, This can be used extensively in marketing service system field, open market system field, coupon service system field, etc., by actively guiding the user to visit the merchant within the validity period and apply the coupon with high benefit.

100: service providing apparatus 101: user DB
102: Merchant DB 103: Coupon DB
104: Usage history DB 110: coupon management section
120: Coupon issuing unit 130: Usage history collecting unit
140: coupon variable section 150: public processing section
160: Position information collecting unit 170: Statistics unit
180: scheduling unit 200: user equipment
210: Coupon storage unit 220: Position information receiver
230: disclosure management unit 240: coupon processing unit
300: merchant device

Claims (17)

A coupon management unit for storing one or more benefit information corresponding to coupons and disclosure condition information on disclosure conditions of the coupons;
A coupon issuing unit for providing a blind coupon to the user device, the blind coupon being a blind processing of the benefit information corresponding to the coupon when the coupon is requested to be issued from the user device;
A usage history collection unit for receiving usage information on use of a public coupon in which the blind of the blind coupon is removed according to satisfaction of the disclosure condition and the benefit information is disclosed; And
And a coupon variable unit for varying the benefit information of the public coupon issued to the user device when the usage information is not received from the usage history collection unit within a predetermined validity time of the benefit information disclosed according to the public coupon A service providing apparatus for providing variable coupons. The method according to claim 1,
Wherein the coupon management unit transmits merchandise information corresponding to the coupon in the blind coupon. The method according to claim 1,
Further comprising an open processing unit for removing the blind of the blind coupon issued to the user device and processing the open coupon with the benefit information when the disclosure condition is satisfied. . The method of claim 3,
Wherein the coupon issuing unit generates the blind coupon by encrypting the coupon according to a preset encryption scheme, and transmits the blind coupon to the user device,
Wherein the open processing unit is configured to transmit the decryption code of the blind coupon to the user device when the disclosure condition is satisfied, and to generate the open coupon with the blind removed through the decryption code Gt; The method of claim 3,
And a location information collecting unit for collecting location information of the user equipment,
Wherein the open processing unit causes the benefit information of the blind coupon to be disclosed when the location information is located within a predetermined range in the disclosure condition information. 6. The method of claim 5,
Wherein the open processing unit is configured to open the benefit information of the blind coupon when the location and time according to the location information belong to the disclosure condition set in the disclosure condition information. The method according to claim 1,
Wherein the coupon varying unit changes the benefit information to other benefit information when the expiration time set in the benefit information is exceeded or changes the benefit information according to a predetermined variable condition. The method according to claim 1,
Wherein the coupon varying unit changes the benefit information of the public coupon when the usage information is not received within the preset valid time from the time of disclosure of the blind coupon according to the public coupon. Device. The method according to claim 1,
Further comprising a statistic unit for collecting usage information of each user device collected from the usage history collection unit and generating statistical information corresponding to benefit information of the coupon. 10. The method of claim 9,
And a scheduling unit for generating scheduling information by scheduling benefit information indicating the highest frequency of use based on the statistical information by time,
Wherein the coupon issuing unit provides the blind coupon having different benefit information to the user apparatus based on scheduling information of the scheduling unit. A coupon storage unit for receiving and storing a blind coupon including at least one benefit information blinded from a service providing apparatus providing coupons and disclosure condition information about disclosure conditions of the benefit information;
A location information receiving unit for receiving user location information;
A public management unit for removing blinds of the blind coupon and processing at least one of the benefit information as a public coupon when the user location information satisfies a disclosure condition according to disclosure condition information; And
And a coupon processing unit for determining whether the public coupon is used within a valid time preset in the benefit information from the time of publication of the blind coupon according to the public coupon and changing the disclosed benefit information if the coupon is not used / RTI > 12. The method of claim 11,
Wherein the disclosure management unit discloses benefit information of the coupon when the location and time according to the user location information belong to the disclosure condition set in the disclosure condition information. 12. The method of claim 11,
Wherein the coupon processing unit changes the benefit information to the other benefit information upon the time set in the benefit information from the disclosure time or changes the benefit information according to a preset variable condition. The service providing apparatus communicating with the user apparatus provides a blind coupon that blinds the benefit information in a coupon containing one or more benefit information and disclosure condition information on the disclosure condition of the coupon when the coupon is requested to be issued to the user apparatus step;
The blind coupon of the blind coupon is removed according to satisfaction of the disclosure condition, and the service providing apparatus receives whether or not to use the public coupon in which the benefit information is disclosed; And
And changing the benefit information of the public coupon when the service providing apparatus does not receive usage information on use of the blind coupon within a valid time preset in the benefit information. 15. The method of claim 14,
If the position and time according to the user location information transmitted from the user apparatus are within the disclosure condition based on the disclosure condition information after the provision of the blind coupon, disclosing the benefit information of the blind coupon Further comprising the steps of: 16. The method according to any one of claims 14 and 15,
And a computer program for performing the variable coupon providing method. A user device for requesting issuance of a coupon and generating and transmitting user location information; And
The present invention provides a blind coupon that is blind processed in a coupon containing one or more benefit information and disclosure condition information on a disclosure condition of the coupon at the time of issuing a coupon of the user device, The blind coupon is removed from the blind coupon upon satisfaction of the disclosure condition based on the location information, and whether the use of the public coupon in which the benefit information is disclosed is used is received, And a service providing device for changing the benefit information of the public coupon when usage information is not received.

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