KR20140036497A - Game method and game application device - Google Patents
Game method and game application device Download PDFInfo
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- KR20140036497A KR20140036497A KR1020120102625A KR20120102625A KR20140036497A KR 20140036497 A KR20140036497 A KR 20140036497A KR 1020120102625 A KR1020120102625 A KR 1020120102625A KR 20120102625 A KR20120102625 A KR 20120102625A KR 20140036497 A KR20140036497 A KR 20140036497A
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- 238000000034 method Methods 0.000 title claims abstract description 51
- 230000006870 function Effects 0.000 claims description 25
- 238000004891 communication Methods 0.000 claims description 23
- 230000001186 cumulative effect Effects 0.000 claims description 3
- 238000010586 diagram Methods 0.000 description 6
- 230000000694 effects Effects 0.000 description 2
- 230000003190 augmentative effect Effects 0.000 description 1
- 230000005540 biological transmission Effects 0.000 description 1
- 238000005516 engineering process Methods 0.000 description 1
- 239000011435 rock Substances 0.000 description 1
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0209—Incentive being awarded or redeemed in connection with the playing of a video game
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
- G06Q30/0258—Registration
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
- G06Q50/10—Services
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Abstract
The present invention relates to a location information-based game method having an advertisement function and a location information-based game application device, and more particularly, to implement a game background on an electronic map based on the location of a reality and at least one advertisement content or one. If the user selects an advertisement store in a specific location, and stores a game program that is designed to implement the above advertisement store at the corresponding location, and transmits a game composed using the image related to the advertisement store to the corresponding terminal. Game, and accumulate the points earned by the user as a result of the game to send coupons that can be used in the advertising store to the terminal so that the user can use the coupon offline, so that users can easily enjoy games and information Advertisers and advertisers It relates to the location-based game method and location-based gaming app for this device with high performance.
Description
The present invention relates to a location information-based game device and method having an advertisement function, and a location information-based game application device for the same. If a user stores one or more advertisement stores in the game service server, and the user selects an advertisement store in a specific location, the game is composed by using a video related to the advertisement store. The game can be enjoyed simply by sending the game to the user, by accumulating the points earned by the user as a result of the game, and sending the coupon to the terminal so that the user can use the coupon offline. Information and advertisers can increase For having a Rock ad features location-based gaming apparatus and method as it relates to location-based gaming app device.
Due to the development of video game technology, various video games are provided.
Video games are provided through game providing media such as video games, computer games (MMORPG-Massive Multiplayer Online Role Playing Game, etc.), and smartphone games. It is categorized into board, role-playing game (RPG), arcade, sports, quiz, action, simulation, and racing game.
The representative game is an Angry Birds game using a smartphone as a medium. It is a shooting game with a virtual space as a background.
On the other hand, various subjects of real life advertise in various ways for their public relations (PR), and advertising methods using various media are provided due to the development of advertisement techniques.
As a representative advertising method, it is a PPL-Product placement that naturally promotes advertisement by exposing advertisement contents in a movie or drama in exchange for sponsorship.
However, since the conventional game is produced in the background of the virtual world, game users have only an experience that is far from reality, and games in the augmented reality field that are attracting attention these days have only a limited environment.
In addition, the conventional advertising method has a problem in that the ads for the location of the business site to be advertised passively focused on the content-oriented advertising passively.
Accordingly, the present invention for solving the above problems implements the game background on the electronic map on the basis of the location of the real world and the game program to make the one or more advertising content or one or more advertising stores in the corresponding location to the game service server When the user selects an advertisement store that exists at a specific location, the game composed by using the image related to the advertisement store is transmitted to the terminal to play the game, and the points obtained by the user as a result of the game are accumulated and used in the advertisement store. By providing a coupon that can be used offline by the user by sending a coupon to the terminal, providing users with games and information that can be easily enjoyed by the users, and advertisers can increase the advertising effect based on location information Game method and location information based game application The purpose is to provide a.
Accordingly, the present invention for solving the above problems is to store a game program that implements the location of one or more advertising destinations or one or more advertising content as a game item on the electronic map based on the location information in the service server (1) A first process;
A second process of requesting a game from the
Transmitting a game program to which the advertisement information and the advertisement content corresponding to the game target store selected by the user are applied to the
A fourth process of the user playing the location-based game output on the screen of the
The points accumulated by the game are transmitted from the
According to the present invention, it is possible to provide game users with games and information that can be simply enjoyed, and advertisers can increase the effectiveness of advertisements, and game users correspond to points earned while playing games containing advertisement images registered by advertisers in advance. You can expect the effect that you can be used to buy goods or receive services at the actual store by being given a coupon.
1 is a block diagram showing a hardware configuration for the implementation of a location information-based game method having an advertisement function of the present invention.
Figure 2 is a block diagram showing the configuration of a terminal applied to the present invention.
Figure 3 is a flow chart showing a position view group game process made in the terminal in the present invention.
Figure 4 is a flow chart showing a location information based game method having an advertisement function of the present invention.
5 is a diagram illustrating advertisement information of an advertiser stored in a database.
6 is a diagram illustrating an electronic map screen displayed on a terminal screen after a location and an industry are selected.
7 is a diagram illustrating a game screen.
8 is a diagram illustrating a coupon screen output to the user terminal after the game.
9 is a view showing a location-based game application device according to another embodiment of the present invention.
10 is a view showing a location-based game application in the game application device of the present invention.
11 is a view showing a configuration of a location information input application applied to the present invention.
12 is a view showing a start screen of a game implemented by the game application device of the present invention.
13 to 19 is a view showing a screen state according to the implementation of the game application device of the present invention.
Hereinafter, preferred embodiments of the present invention will be described with reference to the accompanying drawings, FIGS. 1 to 19.
Referring to Figures 1 to 8 the location information game device and method of the present invention will be described.
According to the drawings, the present invention
A first step of storing, in the
A second process of requesting a game from the
Transmitting a game program to which the advertisement information and the advertisement content corresponding to the game target store selected by the user are applied to the
A fourth process of the user playing the location-based game output on the screen of the
The points accumulated by the game are transmitted from the
In addition, the second process,
A first step of the user inputting a specific key provided in the
A second step of confirming, by the
In the second step, when the user selects the game target as the current terminal position, the
A fourth step of the user selecting an industry type of the game target store through an industry type selection screen displayed on the screen of the
When the game target location and the game target industry are selected, the
On the electronic map of the fifth step, the user selects a specific game target store, and the
In addition, the location information is characterized in that any one of the position information (X, Y) consisting of address information, latitude and longitude,
The industry information is characterized in that any one of the global standard industry classification (GICS) information, the standard industry classification information for each country.
In addition, the terminal includes a
The advertiser requests the advertisement while accessing the
In addition, the advertiser may access the
1 and 2 illustrate a location-based game device for implementing the present invention,
On the electronic map based on the location information, a game implemented as a game item is stored for at least one advertisement site or at least one advertisement content, and upon request of a location-based game from the terminal, The location information-based game program for the target advertisement store that satisfies the target industry is transmitted to the
It has a GPS information receiving function, the user selects the location and advertisement target industry information sent to the service server (1) to request the game, the cumulative points obtained by the user to the game server by sending a coupon issued by the coupon A terminal (2) to make;
A satellite 3 for transmitting GPS location information to the
.
The
Using the advertiser information (location information, symbol, sale article, event) provided from the
An
Characterized in that it consists of a
The
A
A
The control unit guides the user to select a location and a business type of the game target store according to the control program provided by the
An
A
A
The
A
A
A
And a control unit.
In addition, the advertiser accesses the
The advertiser may access the
Referring to the operation of the present invention configured as described above is as follows.
First, the advertiser accesses the
The game program stored in the
In this state, the user operates the
When the game is executed, the
The input of location information allows input of coordinate information consisting of an address or latitude and longitude, or the user can input location information using a voice recognition function.
As described above, when the user selects the current location or inputs specific location information and the location information of the game target is set, the
Through this series of processes, the location and type of the game object the user wants to play are selected, and the
In the electronic map displayed on the
When the user touches and selects a specific game target store on the electronic map, the
7 illustrates an execution screen of a location information-based game implemented in the
During the game, when the event item passes to the upper side of the screen and the user shoots and matches the event item, the user wins an event separately presented by the advertiser.
The progress of the game can be made by the operation of a separate key provided in the
When the game ends, the
The coupon is displayed through the
As described above, a coupon corresponding to a cumulative point may be issued, and as another embodiment, another payment means for discounting a price of a purchased article may be provided.
In the game of the present invention, when the user selects the current location and proceeds with the game, the user selects a store from the current location where the user is located and executes the game, and then discounts the purchase price of the goods with a coupon corresponding to the points obtained as a result of the game. can do.
In addition, if the user selects a specific location and proceeds with the game, the user selects a store in another region to be visited in the future, receives the coupon in advance of the game in advance, and presents the coupon when visiting the store in the future. You will be able to get a discount.
In addition, the
Meanwhile, FIGS. 9 to 19 illustrate a location information based game application apparatus having an advertisement function as another embodiment of the present invention.
Installed in the terminal, the terminal operates to be used as a game machine based on the location information, and outputs an input screen on which the game user can input the location information and the industry information on the terminal screen, and the location that the game user inputs. Transmits information and industry information to the location-based server application unit, outputs a game program including an advertisement target business and advertisement content received from the location-based server application unit, and accumulates game-related accumulated information to the location-based server application unit. A location-based
The location information-based game application unit is transmitted to the terminal so that the location information-based game application unit is installed in the terminal. Then, if the location information and industry information are transmitted from the location information-based game application unit, the advertisement target business and advertisements located near the location are advertised. The location information-based
The location information-based
A location information-based game application installed in the terminal to operate the terminal based on location information, and to operate to select location information and industry type information;
It has a communication function through wired / wireless internet network or wired / wireless telephone network, receives location information based game application program from location information server application unit and installs it in the terminal, and outputs data from location information based game application to location information based server application unit. A
The location information based
A game for connecting to a game in any one of the coordinate
When the user requests a game connection based on location information, the user can display a sector information selection screen that allows the game user to select an industry sector of the advertiser to be played using any one of an industry input mode and a voice input mode on the terminal screen. Industry type
Based on the agreement between the advertiser and the game provider, the terminal screen displays a payment method selection screen that allows game users to pay for gift certificates, points, coupons, memberships, payments, etc. acquired through the game by the payment provider and payment method specified by the game provider. Payment means
.
When the location-based
The game start screen displays 'Current position mode' (P1) and 'Location information input mode' (P2).
The current location mode (P1) is to search for a game target store based on the current location of the terminal carried by the user to execute a location information-based game, and the location information input mode (P2) centers on a specific location other than the current location. By searching the target store to run the location-based game.
When the user selects the current location mode (P1), the terminal uses the GPS location information provided from the satellite to set the current location of the terminal as a game target search location to perform the industry information selection operation, and the user inputs the location information. If the mode (P2) is selected, a screen for the user to input the location information is output.
By selecting the user's location information input mode (P2), the location
When the user selects the coordinate input mode icon, the coordinate
When the user selects the address input icon, the
When the user selects the road name input icon, the road
When the user selects the building name input icon, the building
When the user selects the map input icon, the map input mode 111e is operated to display the map input mode screen as shown in FIG. 18 on the terminal, and the user inputs the location on which the target store to be played is located on the map. The input mode 111e stores the location information input by the user in the location information-based
As described above, the
The location-based
When the user selects any one of a plurality of stores displayed on the electronic map, the selection information is transmitted to the location information
When the game proceeds and the points are accumulated, the location information-based
The payment means
The use of the coupon is made by the user executing the payment means
In addition, the location information
A
An update module for updating the latest location-based game application program while periodically communicating with the location-based game application unit;
A communication control module communicating data with the location information based game application unit and communicating with a communication control unit forming a communication network when a game connection request is made from the location information based game application unit to control a location information based game to be performed; .
Location-based
The
The
In addition, the
In addition, the terminal in which the location information-based
Operation of the location information-based game application device, which is another embodiment of the present invention, has been described in the aforementioned game device and method, and thus detailed description thereof will be omitted.
1: service server, 2: terminal,
3: satellite, 11: control server,
12: ad management server, 13: database,
21: GPS receiver, 22: memory,
23: control unit, 24: image processing unit,
25: display unit, 26: communication unit,
27: input unit, 28: touch panel,
29: keypad, 30: gyro sensor,
100: location information based game applications, 110: location information basic game applications,
120: communication unit, 111: location information input application,
112: business information selection application, 113: payment method application,
200: location information server application unit, 210: data control module,
220: update module, 230: communication control module,
Claims (19)
A second process of requesting a game from the service server 1 after the user selects a game target store according to his current location or specific location information and industry type information using the terminal 2;
Transmitting a game program to which the advertisement information and the advertisement content corresponding to the game target store selected by the user are applied to the terminal 2;
A fourth process of the user playing the location-based game output on the screen of the terminal 2;
The points accumulated by the game are transmitted from the terminal 2 to the service server 1, and the service server 1 generates coupons that can be used in the corresponding game target store by reflecting the accumulated points of the user. A fifth process of transmitting); Location information-based game method having an advertising function, characterized in that consisting of.
The second process is
A first step of the user inputting a specific key provided in the terminal 2 to execute the location-based game;
A second step of confirming, by the terminal 2, whether to make the game object the current terminal position;
In the second step, when the user selects the game target as the current terminal position, the terminal 2 sets the game target position as the current position transmitted from the satellite 3, and if the user does not select the current terminal position, the user arbitrarily A third step of setting a game target location by guiding input of specific location information;
A fourth step of the user selecting an industry type of the game target store through an industry type selection screen displayed on the screen of the terminal 2 after the game target position is set in the third step;
When the game target location and the game target industry are selected, the terminal 2 requests the service server 1 to receive electronic map information on which the game target stores satisfying the location and industry conditions are displayed and outputs the screen;
On the electronic map of the fifth step, the user selects a specific game target store, and the terminal 2 transmits the game target store selection information selected by the user to the service server 1 to request a game program, and the service is requested by the request. A sixth step of executing the game by executing the location information-based game program transmitted from the server 1 and outputting it to the screen; Location information-based game method having an advertising function, characterized in that consisting of.
It has a GPS information receiving function, the user selects the location and advertisement target industry information sent to the service server (1) to request the game, the cumulative points obtained by the user to the game server by sending a coupon issued by the coupon A terminal (2) to make;
A satellite 3 for transmitting GPS location information to the terminal 2;
Location information-based game device having an advertising function, characterized in that consisting of.
Using the advertiser information (location information, symbol, sale article, event) provided from the advertisement management server 12 to generate a game program applied to the advertising store and store in the database 13, and connected to the wired and wireless Internet network A control server 11 for controlling the game program to be transmitted to the terminal 2, generating a gupon according to the accumulated points of the game, and transmitting the generated game phone to the terminal 2;
An advertisement management server 12 for registering advertisers connected through wired / wireless Internet networks (location information, symbolic goods, sales items, event information);
Location information-based game device having an advertising function, characterized in that it consists of a database 13 for storing the advertiser information entered by the advertiser and the location information-based game programs generated by the control server (11).
The terminal 2 is
A GPS receiver 21 for receiving GPS position information from the satellite 3;
A memory unit 22 for storing a control program for controlling the location information-based game to be implemented, and for storing the location information-based game program transmitted from the service server 1;
The control unit guides the user to select a location and a business type of the game target store according to the control program provided by the memory unit 22, and receives and executes a game program to which the game target store selected by the user is applied from the service server 1. 23;
An image processing unit 24 for outputting an image of a game program stored in the memory unit 22 to the display unit 25 when the game is executed;
A display unit 25 for outputting an operation screen according to the control operation of the game image and the control unit 23;
A communication unit 26 communicating with an external device to allow wired and wireless Internet communication;
An input unit 27 for inputting position information or controlling the movement of a game item during a game. The position information-based game device having an advertisement function.
The input unit 27
A touch panel 28 implemented on the display unit 25;
A keypad 29 including a plurality of character input keyboards;
A gyro sensor 30 which detects up, down, left and right movements of the terminal 2;
Location information-based game device having an advertising function, characterized in that it comprises a.
The location information-based game application unit is transmitted to the terminal so that the location information-based game application unit is installed in the terminal. The location information-based server application unit 200 transmits game information including content to the location information-based game application unit and generates a coupon according to the game point transmitted from the location information-based game application unit and transmits the coupon to the location information-based game application unit. ; Location information based game app device, characterized in that consisting of.
The location information based game application unit 100
A location information-based game application installed in the terminal to operate the terminal based on location information, and to operate to select location information and industry type information;
It has a communication function through wired / wireless internet network or wired / wireless telephone network, receives location information based game application program from location information server application unit and installs it in the terminal, and outputs data from location information based game application to location information based server application unit. A communication unit 120 for transmitting; Location information-based game application device having an advertising function, characterized in that consisting of.
The location information based game application 110,
A game for connecting to a game in any one of the coordinate input mode 111a, the address input mode 111b, the road name input mode 111c, the building name input mode 111d, the map input mode 111e, and the voice input mode. A location information input application (111) for displaying a game connection mode input screen for inputting connection location information on a terminal screen;
When the user requests a game connection based on location information, the user can display a sector information selection screen that allows the game user to select an industry sector of the advertiser to be played using any one of an industry input mode and a voice input mode on the terminal screen. Industry type information selection application 112;
Based on the agreement between the advertiser and the game provider, the terminal screen displays a payment method selection screen that allows game users to pay for gift certificates, points, coupons, memberships, payments, etc. acquired through the game by the payment provider and payment method specified by the game provider. Payment means application 113 displayed on the;
Location information-based game application device having an advertising function, characterized in that consisting of.
The location information server application unit 200 is
A data control module 210 for storing and transmitting a location information-based game application program to be downloaded to the location information-based game application unit 100;
An update module for updating the latest location-based game application program while periodically communicating with the location-based game application unit;
A communication control module communicating data with the location information based game application unit and communicating with a communication control unit forming a communication network when a game connection request is made from the location information based game application unit to control a location information based game to be performed; Location information-based game application device having an advertising function, characterized in that consisting of.
The terminal is
Location information-based communication application device having an advertising function, characterized in that any one of a wired terminal, mobile phone, smart phone, tablet PC.
The terminal comprises:
A console type game terminal based on a dedicated control program, a desktop PC using a wired / wireless communication network, a PAD, a mobile phone, a smart phone, a tablet PC.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
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KR1020120102625A KR20140036497A (en) | 2012-09-17 | 2012-09-17 | Game method and game application device |
Applications Claiming Priority (1)
Application Number | Priority Date | Filing Date | Title |
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KR1020120102625A KR20140036497A (en) | 2012-09-17 | 2012-09-17 | Game method and game application device |
Publications (1)
Publication Number | Publication Date |
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KR20140036497A true KR20140036497A (en) | 2014-03-26 |
Family
ID=50645730
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
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KR1020120102625A KR20140036497A (en) | 2012-09-17 | 2012-09-17 | Game method and game application device |
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Cited By (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR101580909B1 (en) * | 2015-01-23 | 2016-01-04 | 주식회사 스포카 | Method for Providing Personalized Coupons in Offline Store |
WO2021076264A1 (en) * | 2019-10-14 | 2021-04-22 | Cerberus Interactive, Inc. | Game platform |
-
2012
- 2012-09-17 KR KR1020120102625A patent/KR20140036497A/en not_active Application Discontinuation
Cited By (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
KR101580909B1 (en) * | 2015-01-23 | 2016-01-04 | 주식회사 스포카 | Method for Providing Personalized Coupons in Offline Store |
WO2021076264A1 (en) * | 2019-10-14 | 2021-04-22 | Cerberus Interactive, Inc. | Game platform |
US11331578B2 (en) | 2019-10-14 | 2022-05-17 | Cerberus Interactive, Inc. | Game platform |
US11491401B2 (en) | 2019-10-14 | 2022-11-08 | Cerberus Interactive, Inc. | Game platform |
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