KR20020025389A - Advertisement system and method with the use of receipts, and media for storing program source thereof - Google Patents

Abstract

PURPOSE: A system and a method for operating an AD(ADvertisement) using a receipt and a recording medium storing a program source for the same are provided to give a premium according to an event number by printing the AD discount coupon information at the back of the receipt and giving the event number to a buyer buying a product with the printed AD coupon. CONSTITUTION: The system connects with a plurality of user terminals(10,11), the member store terminals(20,21), a cooperating roll-receipt maker server(30), a cooperating AD company server(40) and a main server(100) through an Internet communication network(50). The main server gives the event number by the request of the member store terminals, makes a database with the AD discount coupon information inputted from the AD company server and requests the roll receipt maker server to print the roll receipt having the AD discount coupon at the back of the receipt. The main server includes a product sale module(101), an AD providing module(102), an event number management module(103), a receipt making request module(104), an event drawing and premium giving module(105) and an event support module(106).

Description

ADVERTISEMENT SYSTEM AND METHOD WITH THE USE OF RECEIPTS, AND MEDIA FOR STORING PROGRAM SOURCE THEREOF}

The present invention relates to an advertising operation system and method using a receipt, and a recording medium recording the program source thereof.

More specifically, the advertisement discount coupon information provided from the advertising company is posted on the website while printing on the back of the receipt, and when purchasing the item using the advertising coupon printed on the back of the receipt to the buyer to the event number The present invention relates to an advertising operation system and method using a receipt for payment of a prize using this event number, and a recording medium recording the program source.

In general, the receipt records the item, quantity and price of the purchased product on the front side, and blanks on the back side or prints the terms and conditions of the merchandise trading company.

In addition, the advertisement content of the goods written on the top or bottom and back of the receipt to provide a discount coupon of the advertising product, and future buyers can receive a discount amount corresponding to the advertisement details recorded on the receipt when purchasing the goods.

1 is a receipt printed on the back of a conventional advertisement discount coupon, which is issued at the time of purchase of any item. In the receipt 5 shown in FIG. 1, an advertisement message for advertising a predetermined product is printed on the back of the produced bill paper together with an advertisement discount coupon.

The user who received the receipt 5 checks whether there is an advertisement discount coupon among the advertisement discount coupons printed on the back of the receipt when purchasing a predetermined item, and if the advertisement discount coupon exists, the user calculates the price of the purchased product. The discount coupon will be presented to the receipt issuer.

Then, the receipt issuer charges a discount amount corresponding to the advertisement discount coupon from the original amount of the purchase price.

The receipt issuer provides the amount corresponding to the advertisement discount coupon received from the buyer, that is, the amount discounted to the buyer, together with the advertisement discount coupon to the corresponding advertisement discount coupon release company, and is compensated for the amount from the publisher.

The publisher confirmed the recognition using the advertisement discount coupon information provided from the receipt issuer, and used the advertisement discount coupon as an advertisement for selling the corresponding item, but this is a passive advertisement form that discounts only a predetermined amount. There was a problem that can not maximize the effect of advertising.

The present invention has been made in order to solve the above problems, and the advertisement discount coupon information provided from the advertising company to be printed on the back of the receipt while showing on the website, the advertising coupon printed on the back of the receipt When purchasing the goods by using the purchaser, an event number is given to the buyer, and the advertising operation system and method using the receipt for the prize can be paid using the event number, and the recording medium recording the program source are provided. .

An embodiment of the present invention for achieving the above object is to DB advertising discount coupon information provided from the affiliated advertising company server on the network communication and to publish the advertising discount coupon information on the website, while to the receipt manufacturer It includes a main server for supporting the advertisement discount coupon information to be carried on the back of the receipt.

The main server, when a purchaser purchases the corresponding item with the advertisement discount coupon described on the back of the receipt and receives the advertisement discount coupon use signal from the merchant terminal, issues the event number corresponding to the advertisement discount coupon to the merchant terminal. If the buyer enters the event number to participate in the event after the online connection, the buyer establishes a DB of the event number, and the event number registered and stored in the DB is drawn every predetermined period. Assistance in awarding the prize.

Another embodiment of the present invention for achieving the above object, in the advertisement management method using the receipt, DB advertising discount coupon information provided from the affiliated advertising company server, the advertising discount coupon information website On the other hand, characterized in that it comprises the step of transmitting the advertisement discount coupon information to the receipt manufacturer to be printed on the back of the receipt.

Another embodiment of the present invention for achieving the above object, in the recording medium recording the advertising management program source using the receipt, (A) DB of the advertising discount coupon information provided from the affiliate advertising company server and Placing the advertisement discount coupon information on a website and transmitting the advertisement discount coupon information to a receipt manufacturer so that the advertisement discount coupon information is printed on the back of the receipt; (B) when the buyer receives a discount on a part of the price of the item using an advertisement discount coupon of a receipt issued after purchasing a predetermined product, when the advertisement discount coupon use signal is received according to the operation of the seller, the advertisement Issuing and sending an event number corresponding to a discount coupon to the seller; (C) a process of establishing a DB using user information and an event number inputted from the purchaser in an online connection state; And (D) a process of allowing the prizes to be paid by drawing event information registered and stored in the DB every predetermined period.

1 is a receipt printed on the back of a conventional advertising discount coupon.

Figure 2 is a block diagram of the advertising operation system using a receipt according to the present invention.

Figure 3 is an embodiment of a website provided by the advertising management system utilizing the receipt of the present invention.

4a and 4b is a flow chart for explaining the operating method of the advertising operation system using the receipt according to the present invention.

<Explanation of symbols for the main parts of the drawings>

5: receipt 10: user terminal

20: merchant terminal 30: affiliated roll receipt manufacturer server

40: affiliate advertiser server 100: main server

101: product sales module 102: advertisement providing module

103: event number management module 104: receipt manufacturing request module

105: event lottery and giveaway module 106: event support module

110: product information DB 120: advertising discount coupon information DB

130: event participation information DB 140: event information DB

150: regional news information DB 160: menu items

Hereinafter, exemplary embodiments of the present invention will be described in detail with reference to the accompanying drawings.

Hereinafter, the present invention will be described as a preferred embodiment of the advertisement operating system capable of wired / wireless network communication, but the technical spirit of the present invention is not limited thereto and can be variously modified and modified by those skilled in the art. .

Preferred embodiments of the invention also include embodiments such as computer systems and computer program products programmed to carry out the methods of the invention. According to an embodiment of a computer system, a set of instructions for executing a method resides in one or more memories (RAM), which sets of other computer memory, such as, for example, a hard disk, until needed by the computer system. Can be stored as a computer program product. These computer program products may be transmitted to a user workstation by a communication network or an external network such as the Internet.

2 is a block diagram of an advertisement management system using a receipt according to the present invention, Figure 3 is an embodiment of a website provided by the advertisement management system according to the present invention.

Referring to Figure 2, the system of the present invention is a network communication network 50, a plurality of user terminals 10, 11, merchant terminal 20, 21, affiliated roll receipt manufacturer server 30, affiliated advertising company server 40 and give the event number at the request of the affiliated store terminal 20, 21, receives the advertisement discount coupon information in accordance with the request of the affiliate advertising company server 40, DB, as well as the affiliated roll receipt The main server 100 is connected to the manufacturer server 30 requesting that the roll receipt printing the advertisement discount coupon on the back is manufactured.

Here, the present invention is limited to the roll receipt, but the present invention can be implemented for all receipts including the roll receipt.

The user terminal 10 (11) is equipped with a wired communication interface means or a wireless communication interface means and a web browser to enable wired or wireless Internet communication.

The main server 100 receives a file containing advertisement discount coupon information and advertisement posting start date information desired by the affiliate advertiser server 40 according to an advertisement request request signal from the affiliate advertiser company server 40, The affiliated roll receipt manufacturer server 30 downloads the advertisement discount coupon information and the advertisement posting start date information so that the affiliated roll receipt manufacturer 30 can produce a roll receipt with the advertisement discount coupon information printed on the rear side. In addition, the advertisement information produced by using the advertisement discount coupon information is posted and managed on the website.

In this case, the advertisement information displayed on the website may be the same as the advertisement discount coupon information without going through a separate production process.

The main server 100 includes a product information DB (110), an advertisement discount coupon information DB (120), event participation information DB (130), event information DB (140), the server using the above DB The product sales module 101, the advertisement providing module 102, the event number management module 103, the receipt manufacturing request module 104, the event lottery and prize providing module 105, and the event support module 106 are operated to operate. Include.

The advertisement discount coupon information DB 120 is set by the advertisement discount coupon information, advertisement coupon issuance date information and / or the main server 100 operator to be printed on the back of the roll receipt provided from the affiliate advertiser company server 40 The advertisement period for displaying the advertisement information produced on the website using the advertisement discount coupon information is stored.

The receipt manufacturing request module 104 reads the advertisement discount coupon information and the advertisement coupon issuance date information from the advertisement discount coupon information DB 120 and transmits it to the affiliated roll receipt manufacturer server 30 in partnership with the advertisement. At the coupon issuance date, a receipt manufacturing request is made so that the advertisement discount coupon can be provided to the user.

The advertisement providing module 102 supports advertisement discount coupon information registered and stored in the advertisement discount coupon information DB 120 to be provided on the website during the advertisement period.

In addition, the main server 100 may advertise the same advertisement discount coupon information as the advertisement discount coupon information printed on the back of the receipt as described above, while supporting the purchase of goods through the Internet site like a general e-commerce server. In addition, a portal site for delivering local news or searching for predetermined information is produced and supplied.

That is, the main server 100 includes a product information DB 110 that stores product information received from the affiliated advertising company server 40, and displays a web page listing product information stored in the product information DB 110. And a product sales module 101 for supporting the user terminal 10 and 11 to be transmitted to the user terminals 10 and 11 and for supporting the user to purchase the corresponding product when the user requests to purchase a predetermined product from the product information. It includes more.

The web page may further include advertisement discount coupon information, advertisement request, product order, event participation, event lottery result and regional news.

As described above, the main server 100 may open and operate an Internet site, and manage and operate the Internet site, wherein the user who accesses the website ad discount coupon information, advertisement request, item order, event participation and the result of the event lottery and region A web page having a plurality of menu items including a post is provided as an initial web page, as shown in FIG. 3.

The web page of FIG. 3 is merely an embodiment for describing an embodiment of the present invention through an Internet site, and may be implemented as another form of web page to implement an embodiment of the present invention.

The advertisement information posted on the web page will be described as the same as the advertisement discount coupon information printed on the receipt, but more specific product data may be presented for website posting.

The merchant terminals 20 and 21 output an item purchase history on the receipt to the buyer who purchased the item using the receipt manufactured by the affiliated roll receipt manufacturer server 30, and the advertisement printed on the back of the receipt. When the price of the goods is discounted using the discount coupon, the event number issuing request signal is transmitted to the event number management module 103 of the main server 100 to receive the event number and to output it together with the item purchase details. Pay to.

The event information DB 140 registers and stores at least one event number provided to the user.

When the event number issuance request signal is transmitted from the affiliated store terminal 20 (21), the event number management module 103 retrieves a final event number from the event information DB 140, issues a new event number, and To be transmitted to the merchant terminal 20, 21.

When the user clicks on an event participation menu item through the website provided by the main server 100, the event support module 106 induces the user to participate in the event, and provides the user with the event number and event number. Provides a web page for entering event participation information including the name and / or contact information of the user to enter.

In addition, the event participation information DB 130 registers and stores at least one event participation information input by the event support module 106.

The event lottery and prize providing module 105 performs a lottery using the event information of the event participation information stored in the event participation information DB 130 every predetermined period, so that the corresponding prize is paid to the winning user. Support.

The main server 100 stores the winner information generated in the event lottery and prize providing module 105 in the event information DB 140, and when the user accesses a website and selects a winner result menu item, the winner information is displayed. A web page including the generated web page is generated and presented to the user terminal 10 (11).

In addition, the main server 100 includes a regional news information DB (150).

The regional news information DB 150 receives the individual news information generated for each community individually or stores data collected through a network, and the main server 100 is stored in the regional news information DB 150. Create a news web page using the registered and stored local news information to be sent to the user terminal 10 or 11, or link information so that the news web page can view news information provided by another website. Can be included.

Hereinafter, the advertisement operating system utilizing the receipt of the present invention will be described with reference to the accompanying drawings.

4A through 4B are flowcharts for describing a method of operating an advertisement using a receipt according to the present invention.

First, the advertisement discount coupon information provided from the affiliate advertising company server 40 is made into a DB, and the advertisement information corresponding to the advertisement discount coupon information is displayed on a website, and the affiliated roll receipt manufacturer server 30 Advertising discount coupon information and advertisement posting start date information is transmitted to the back of the receipt to print the advertising discount coupon information (S205 ~ S215) and the buyer printed the back of the previously issued receipt after purchasing the product When a part of the purchase price of the corresponding product is to be discounted using the discount coupon, the advertisement discount coupon use signal is transmitted to the main server 100 through the affiliated store terminals 20 and 21 according to the operation of the seller. The main server 100 issues an event number corresponding to the advertisement discount coupon and transmits the event number to the affiliated store terminals 20 and 21 (S220 to S230). Eojinda.

When the event number is transmitted to the affiliated store terminal 20 (21) in the step S220 ~ S230, the affiliated store terminal (20) 21 is provided so that the event number is printed together when issuing a receipt to the buyer do.

On the other hand, after the purchaser makes an online connection to the website established by the main server 100 and clicks a menu item for participating in an event among various menu items, the event lottery and prize providing module of the main server 100 is provided. In step 105, the purchaser provides a window for inputting user information including the event number (S240 to S245) and the event participation information input through the event participation information window. ) To register and save, and to draw every predetermined period using the event number of the event participation information registered in the event participation information DB 130, and to provide the corresponding prizes to the winning buyer (S250 ~ S255) Include.

In addition, the website established by the main server 100 is a web page having a plurality of menu items including advertisement information, advertisement request, item order, event participation, event lottery result, regional news, corresponding to the advertisement discount coupon information To be provided as an initial web page, and thus, the operation method of the present invention will be described through steps S260 to S295, and the part corresponding to the event will be described by limiting the user to the purchaser.

When the advertisement providing module 102 of the main server 100 receives an advertisement request from the affiliate advertiser server 40 through the network communication network 50 (S205), the advertisement discount provided by the affiliate advertiser server 40 is provided. The coupon information is registered and stored in the advertisement discount coupon information DB 120 (S210).

At this time, the receipt manufacturing request module 104 of the main server 100 downloads the advertisement discount coupon information and advertisement posting date information to be printed on the back of the roll receipt to the affiliated roll receipt manufacturer server 30, and the advertisement discount coupon information roll receipt Request to be printed on the back (S215).

On the other hand, when a purchaser purchases a predetermined product using an affiliated store affiliated with the main server 100, the affiliated store terminal 20 (21) of the affiliated store records the item purchase details on a receipt and issues a receipt to the buyer. (S220).

In step S220, the advertisement discount coupon information is printed on the back of the receipt issued to the general user, in an embodiment of the present invention, the affiliated store affiliated with the main server of the advertisement operation system using the receipt according to the present invention It will be described a case using, but this is only described as an embodiment.

On the other hand, when the buyer purchases the item using the advertisement discount coupon printed on the back of the receipt, that is, discount the portion of the purchase price of the product using the advertisement discount coupon information printed on the back of the previously issued receipt When receiving (S225), the event number management module 103 of the main server 100 receives the advertisement discount coupon use signal transmitted from the merchant terminal 20, 21, the event corresponding to the advertisement discount coupon Issuing a number to support transmission to the merchant terminal (20, 21).

At this time, the event number management module 103 retrieves the last event number from the event information database 140, generates successive event numbers, and transmits them to the affiliated store terminals 20 and 21 to purchase details of the purchased items and the receipts. The event number is printed together (S230).

On the other hand, the website established by the main server 100 has an event number, in addition to the buyers participating in the event, the general users, operators of affiliated advertisers in addition to the event menu items that make an online connection, the advertisement request, goods (items ) Have a web page produced in response to the menu item 160 to receive an order, event participation, event lottery result, and local news, and at the request of the general users and the operators of affiliate advertising companies. Provided (S238).

In addition, the event lottery and prize providing module 105 of the main server 100 determines whether the buyer has selected the event participation menu item that is not described in the web page (S240), and when the event participation menu item is selected A predetermined form having a buyer information input window is output (S245).

Here, the above-described information input window includes a field for inputting information including an event number, a name, a contact information, and the event lottery and prize providing module 105 registers information input from a buyer in the event participation information DB 130, Support to be stored (S250).

In addition, the main server 100 reads the event number registered and stored in the event participation information DB 130 at predetermined intervals and draws in accordance with a predetermined lottery method, and supports the prizes to be paid to the winning buyer (S255). .

On the other hand, as a result of the determination in step S240, it is determined whether the advertisement request menu item is selected by the operator of the predetermined advertiser, not the buyer (S260), when the advertisement request menu item is selected by the operator of the advertiser, The advertisement providing module 102 receives the advertisement discount coupon information, the advertiser information, and the advertisement discount coupon information advertisement posting date information from the affiliate advertiser server 40 to register and store the advertisement discount coupon information DB 120. (S265).

Meanwhile, as a result of the determination in step S260, when the advertisement request menu item is not selected, the main server 100 determines whether the product order menu item is selected (S270).

When the product order menu item is selected in step S270, the product selling module 101 of the main server 100 retrieves the product information from the product information DB 110 and displays a web page on which the product information is listed. 10) to be transmitted to the user 11 to view (S275). Here, the product information may be presented by providing link information to the material provided by the affiliated advertising company server or may be connected to another e-commerce server to present the information.

As a result of the determination in step S270, when the product order menu item is not selected, the main server 100 determines whether the event lottery result menu item is selected, and when the event lottery result is selected, the event lottery and prize providing module The event lottery result information is read from the event information DB 140 storing the event result through 105 and transmitted to the requested user terminal 10 (11) (S285).

On the other hand, if the determination result in step S280, the event lottery result menu item is not selected, the main server 100 determines whether the regional news news menu item is selected (S290).

As a result of the determination in step S290, when the menu item is selected, the main server 100 searches for data to be output on the web page from the regional news information DB 150 to form a list of information to the user terminals 10 and 11. To be transmitted (S295).

On the other hand, as a result of the determination in step S290, it is determined whether the end is selected when the news menu item for each region is not selected (S300), and when not selecting any menu item among a plurality of menu items including an event participation menu item The procedure for determining whether to select is repeated, and if the termination is selected, the service is terminated.

The above method is not limited to the above description, and may be performed in a different order.

The present invention is not limited to the embodiments described above, and various modifications and changes can be made by those skilled in the art, which are included in the spirit and scope of the present invention as defined in the appended claims.

Accordingly, the present invention is entitled to participate in discounts and events when the user uses the advertising discount coupon printed on the back of the receipt provided after the user purchases the product and pays the purchase price, thereby benefiting the user by a discounted amount. Not only does it guarantee, but it also provides the expectation that you can participate in the event and win prizes.

In addition, the present invention is affiliated to provide the advertisement discount coupon information because the user sees or has an interest in the advertisement discount coupon to participate in the event using the advertisement discount coupon, and always aware of the available time Advertisers provide the effect of generating a lot of revenue by maximizing the advertisement for a given product.

In addition, the affiliate advertiser through the main server implemented by the present invention is provided with the event number and user information necessary for participating in the event, it is possible to easily grasp the user's taste without a separate survey, based on the marketing idea By creating a and advertising based on this marketing idea, it provides the effect that can maximize the advertising effect.

Claims (29)

In the network communication, the advertisement discount coupon information provided from the affiliated advertising server server is databased, the advertisement discount coupon information is posted on the website, and the advertisement discount coupon information is sent to a receipt manufacturer to the back of the receipt to be provided to the buyer. Advertisement management system using a receipt comprising a main server that supports loading. The method of claim 1, wherein the main server, When the buyer purchases the corresponding item with the advertisement discount coupon described on the back of the receipt and receives the advertisement discount coupon use signal from the merchant terminal, it issues an event number corresponding to the advertisement discount coupon and transmits it to the merchant terminal. After the purchaser makes an online connection and inputs the event number to participate in an event, a DB is established with the event number and the event number is registered and stored in the DB for a predetermined period so that the corresponding prize is paid. Ad operation system using a receipt, characterized in that supported. The method of claim 1, wherein the main server, An advertisement for displaying on the website an advertisement discount coupon information file, an advertisement discount coupon issuance date, and / or the advertisement discount coupon information set by the main server operator to be printed on the back of a receipt provided from an affiliate advertiser server. An advertising discount coupon information database for storing time periods; Read the advertisement discount coupon information and the advertisement coupon issuance date from the advertisement discount coupon storage database and transmits it to a receipt manufacturer server in affiliation, so that a receipt is manufactured to provide the advertisement coupon to a user at the advertisement coupon issuance date. A receipt manufacturing request module; And an advertisement providing module for supporting advertisement discount coupon information of the advertisement discount coupon information database on a website during the advertisement period. The method of claim 3, wherein the main server A product information database storing product information received from an affiliate advertising company server; And a product sales module for displaying the product information stored in the product information database on the website and supporting the user to purchase the corresponding product when the user requests to purchase a predetermined product among the product information. Ad operation system using a receipt. The method of claim 2, wherein the main server Issuing an event number provided to the buyer, advertising management system using a receipt, characterized in that it further comprises an event information database for storing the issued event number. The method of claim 5, wherein the main server After the purchaser purchases a predetermined product, when the event number issuance request signal is transmitted from the merchant terminal by presenting the advertisement discount coupon printed on the back of the receipt, the final event number is retrieved from the event information database, and a new event Advertisement management system using a receipt characterized in that it comprises an event number management module for issuing a number to be transmitted to the merchant terminal. The method of claim 1, wherein the main server, Supporting a web page having a plurality of menu items including advertisement discount coupon information, advertisement request, goods order, event participation, event lottery result, and local news to a buyer accessing the website as an initial web page Ad operation system using a receipt. The system of claim 7, further comprising an event support module and an event participation information database for inducing the buyer to participate in an event when the buyer clicks on an event participation menu item through a website provided by the main server. The event support module provides a web page for inputting event participation information including the event number, a user's name for inputting an event number, and / or a contact number to the user, The event participation information database, the advertisement management system using a receipt, characterized in that for storing the event participation information input by the event support module. The method of claim 8, wherein the main server Receiving a receipt, characterized in that for performing a lottery using the event number stored in the event participation information database every predetermined period, and the event lottery and prize providing module for supporting the prize to be paid to the winning buyer Utilized system. In operating the e-commerce system using the receipt, (a) database the advertisement discount coupon information provided from the affiliate advertising agency server and display the advertisement discount coupon information on a website, and transmit the advertisement discount coupon information to a receipt manufacturer, on the back of the receipt to be provided to the buyer. A method of operating an advertisement using a receipt characterized in that it comprises a step of making it printed. The method of claim 10, (b) when the purchaser receives a discount on a part of the price of the goods using an advertisement discount coupon of a receipt issued after purchasing a predetermined product, when the advertisement discount coupon use signal is received from a merchant terminal to the main server, A main server issuing an event number corresponding to the advertisement discount coupon and transmitting the event number to the affiliated store terminal; (c) after the purchaser makes an online connection to the main server, building a DB using user information and an event number input from the purchaser; And (d) lottery by the event information registered and stored in the DB every predetermined period of time so that the corresponding prizes are paid to the advertising operation method using a receipt characterized in that it is made. The method of claim 10, wherein step (a) comprises: (a1) displaying the advertisement discount coupon information file to be printed on the back of the receipt provided from the affiliate advertiser server, the advertisement coupon issuance date, and / or the advertisement discount coupon information set by the main server operator on the website. Building a DB using an advertisement period; And (a2) Receipt manufacture requesting to read the advertisement discount coupon information and the advertisement coupon issuance date from the DB and transmits to the receipt manufacturer server in a partnership to request that the advertisement coupon is produced as a receipt provided to the buyer on the advertisement coupon issuance date Method of operating an advertisement using a receipt characterized in that it further comprises a request step. The method of claim 14, wherein step (a2), And (a2-1) of supporting the advertisement discount coupon information of the advertisement discount coupon information DB to be provided on the website during the advertisement period. The method of claim 10, (e) constructing a product information DB using product information received from an affiliate advertising company server; And (f) displaying the product information registered and stored in the product information DB on the website, and supporting the user to purchase the corresponding product when the user requests to purchase a predetermined product among the product information. Advertisement operation method using a receipt, characterized in that made. The method of claim 11, wherein in step (b), After the purchaser purchases a predetermined product, when presenting the advertisement discount coupon printed on the back of the receipt, the merchant terminal transmits an event number issuance request signal to the main server, the main server is the last from the event information DB Searching for an event number, and issuing a new event number to be transmitted to the merchant terminal (b-1) further comprising the operation of using the receipt characterized in that the made. The method of claim 11, wherein in step (c) (C1) providing a web page having a plurality of menu items including advertisement discount coupon information, advertisement request, item order, event participation, event lottery result, and regional news to a buyer who accesses the website; Advertisement operation method using a receipt characterized in that the further comprises. The method of claim 16, wherein in the step (c1), when the buyer selects an event participation menu item through a website, Wherein the main server further comprises the step of receiving the user information and the event information input from the buyer (c1-1) using the receipt, characterized in that the advertising operation method. 17. The method of claim 16, wherein in the step (c1) the buyer selects a product order menu item, And (c1-2) searching for the product information DB storing the product information and outputting a web page including the product information. The method of claim 16, wherein in the step (c1), when the buyer selects an event lottery result menu item, And a web page including an event result (c1-3). A recording medium recording a source of an advertisement management program using a receipt, the method comprising: (A) database of advertisement discount coupon information provided from an affiliate advertising agency server and displaying the advertisement discount coupon information on a website; Recording medium recording the advertising operation program source using the receipt, characterized in that it comprises the process of transmitting the advertising discount coupon information printed on the back of the receipt to be provided to the buyer. The method of claim 20, (B) when the buyer receives a discount on a part of the price of the item using an advertisement discount coupon of a receipt issued after purchasing a predetermined product, when the advertisement discount coupon use signal is received according to the operation of the seller, the advertisement Issuing and sending an event number corresponding to a discount coupon to the seller; (C) a process of establishing a DB using user information and an event number inputted from the purchaser in an online connection state; And (D) a recording medium for recording the advertising operation program source using the receipt, characterized in that the process further comprises the process of drawing the event information registered and stored in the DB for a predetermined period to pay the prizes. The process of claim 20, wherein the process (A) (A1) displaying the advertisement discount coupon information file to be printed on the back of the receipt provided from the affiliate advertiser server, the advertisement coupon issuance date, and / or the advertisement discount coupon information set by the main server operator on the website. A process of building a DB using an advertisement period; And (A2) Receipt manufacture requesting to read the advertisement discount coupon information and the advertisement coupon issuance date from the DB and transmits to the receipt manufacturer server in a partnership to request that the advertisement coupon is produced as a receipt provided to the buyer at the advertisement coupon issuance date Recording medium recording the source of the advertising operation program using the receipt, characterized in that further comprising the request process. The process of claim 22, wherein the process A2 is And a process (A2-1) of supporting advertisement discount coupon information of the advertisement discount coupon information DB to be provided on the website during the advertisement period. Recorded media. The method of claim 20, (E) a process of building a product information DB using the product information received from the affiliate advertising company server; And (F) the process of posting the product information registered and stored in the product information DB on the website, and when the user requests to purchase a predetermined product among the product information, supports the user to purchase the product. Recording medium recording the source of the advertising operation program using a receipt, characterized in that the made. The process of claim 21, wherein in process (B), After the purchaser purchases a predetermined product, when presenting the advertisement discount coupon printed on the back of the receipt, the merchant terminal transmits an event number issuance request signal to the main server, the main server is the last from the event information DB And a process (B-1) of retrieving an event number and issuing a new event number to be transmitted to the affiliated store terminal. The process of claim 21, wherein in the process (C) A process (C1) of providing a web page with a plurality of menu items including advertisement discount coupon information, advertisement request, ordering items, event participation, event lottery result, and regional news to a buyer who accesses the website. Record medium recording the advertising operation program source using a receipt characterized in that it further comprises. 27. The method of claim 26, wherein in the process C1, when the buyer selects an event participation menu item via a website, The main server records the advertising operation program source using the receipt, characterized in that further comprises a process (C1-1) for receiving the user information input from the buyer and the event information. 27. The method of claim 26, wherein in the process C1, the buyer selects a product order menu item, And a process (C1-2) of retrieving a product information DB storing the product information and outputting a web page including the product information. 27. The method of claim 26, wherein when the buyer selects an event lottery result menu item in the process C1, And a process (C1-3) of outputting a web page including an event result.