KR102558411B1 - Apparatus and method for sharing contents - Google Patents

Abstract

Embodiments disclosed herein relate to a content sharing apparatus and a content sharing method, and the contents sharing apparatus according to an embodiment includes a storage unit for storing information about contents uploaded by users and rewards accumulated for each user; a communication unit that communicates with a user terminal used by each user, receives new content from the user terminal, and transmits the contents stored in the storage unit to the user terminal according to a request of the user terminal; When the first content is newly uploaded by the first user, the uploaded first content is posted, an exposure order of the first content is changed and posted according to a reaction of one or more second users who have viewed the first content, and a control unit is configured to provide a reward to the first user based on at least one of the number of times the second user reads and shares the first content counted for a predetermined time.

Description

Content sharing device and content sharing method {APPARATUS AND METHOD FOR SHARING CONTENTS}

Embodiments disclosed herein relate to a content sharing device and a content sharing method, and more particularly, to a method for providing a service capable of sharing content between users, promoting content sharing, and distributing profits generated thereby to users, and an apparatus for performing the same.

Recently, with the development of online communication technology, anyone can create content and share it with others. Accordingly, in addition to various media contents produced for the purpose of profit or public interest from the beginning, many people create contents with various ideas simply for fun and share them with others.

In addition, as contents diversify like this, the number of consumers of contents is also increasing. In particular, as portable personal information processing terminals become commonplace, and since content consumption is possible anytime, anywhere, individual content consumption is steadily increasing. In particular, the culture in which everyone produces and consumes content is spreading widely, and consumption of personally produced content that is fun and novel because it does not fit into a frame is increasing.

However, in the process of supplying and consuming personal content, it was possible for content mediators to earn steady advertising revenue, while users who supplied and consumed content generally used the service for free. In particular, users who consistently consume content are treated as simply benefiting users and are completely alienated from the distribution of advertising revenue.

However, from the user's point of view, they not only have to deal with fatigue because they are constantly exposed to advertisements in the process of consuming content, but also, as a potential consumer for the target of advertisement, the above-mentioned content sharing service is maintained. In that it is the entity with the highest contribution, there is a need to distribute profits to users as well.

In relation to this, Korean Patent Publication No. 10-2018-0070471, a prior art document, discloses a method and apparatus for collecting tags tagged to content available to users, storing the collected tags, and providing content searched for based on the tags to users. Through this, users can easily share content with others, but even with such prior art, there is a limit to providing a system in which content providers and consumers can earn profits together.

Therefore, a technique for solving the above problems has been required.

On the other hand, the above-described background art is technical information that the inventor possessed for derivation of the present invention or acquired during the derivation process of the present invention, and cannot necessarily be referred to as known art disclosed to the general public prior to filing the present invention.

Embodiments disclosed in this specification are intended to provide a service capable of sharing content between users, promote content sharing, and provide a method and apparatus for performing the method for distributing revenue generated thereby to users.

As a technical means for achieving the above-described technical problem, according to an embodiment, a storage unit for storing information about contents uploaded by users and rewards accumulated for each user; a communication unit that communicates with a user terminal used by each user, receives new content from the user terminal, and transmits the contents stored in the storage unit to the user terminal according to a request of the user terminal; And when first content is newly uploaded by a first user, the uploaded first content is posted, an exposure order of the first content is changed and posted according to a reaction of one or more second users who have viewed the first content, and a content sharing apparatus including a control unit configured to provide a reward to the first user based on at least one of the number of times the second user reads and shares the first content counted for a predetermined time.

According to another embodiment, the step of posting the uploaded first content when the first content is newly uploaded by the first user, performed by the content sharing device; changing and posting an exposure order of the first content according to a reaction of at least one second user who viewed the posted first content; Disclosed is a content sharing method comprising providing a reward to the first user based on at least one of the number of reading and sharing of the first content by the second user, counted during a predetermined time period.

According to another embodiment, a computer-readable recording medium having a program for performing a content sharing method is recorded, wherein the content sharing method includes posting the uploaded first content when first content is newly uploaded by a first user; changing and posting an exposure order of the first content according to a reaction of at least one second user who viewed the posted first content; and providing a reward to the first user based on at least one of the number of times the second user reads the first content and the number of times the first content is shared, counted during a predetermined time period.

Furthermore, according to another embodiment, it is performed by a content sharing device, and a computer program stored in a medium is initiated to perform a content sharing method, wherein the content sharing method includes, when first content is newly uploaded from a first user, posting the uploaded first content; changing and posting an exposure order of the first content according to a reaction of at least one second user who viewed the posted first content; and providing a reward to the first user based on at least one of the number of times the second user reads the first content and the number of times the first content is shared, counted during a predetermined time period.

According to any one of the above-described problem solving means, it is possible to provide a service capable of sharing content between users, promote content sharing, and provide a method and apparatus for distributing profits generated thereby to users.

Effects obtainable from the disclosed embodiments are not limited to the effects mentioned above, and other effects not mentioned will be clearly understood by those skilled in the art from the description below to which the disclosed embodiments belong.

1 is a network configuration diagram including a content sharing device according to an embodiment.
2 is a block diagram showing the configuration of a content sharing device according to an embodiment.
3 and 4 are flowcharts illustrating a content sharing method according to an exemplary embodiment.
5 is a diagram for explaining a method of distributing revenue according to a content sharing method according to an exemplary embodiment.

Hereinafter, various embodiments will be described in detail with reference to the accompanying drawings. Embodiments described below may be modified and implemented in various different forms. In order to more clearly describe the characteristics of the embodiments, detailed descriptions of matters widely known to those skilled in the art to which the following embodiments belong are omitted. And, in the drawings, parts irrelevant to the description of the embodiments are omitted, and similar reference numerals are attached to similar parts throughout the specification.

Throughout the specification, when a component is said to be “connected” to another component, this includes not only the case of being “directly connected” but also the case of being “connected with another component intervening therebetween”. In addition, when a certain component "includes" a certain component, this means that other components may be further included without excluding other components unless otherwise specified.

Hereinafter, embodiments will be described in detail with reference to the accompanying drawings.

However, prior to explaining this, the meaning of the terms used below is first defined.

First, in the embodiment disclosed in this specification, content is a set of digital data formed by combining one or more types of data among text, audio, image, and video data, and is recognized as a unit when posted and shared online. It is an object.

In addition to the terms defined above, terms that require explanation are separately explained below.

1 is a network configuration diagram including a content sharing device 100 according to an embodiment. The content sharing device 100 according to the embodiment is implemented as a normal server device that communicates with other devices through a network N, allows a plurality of users to upload new content, stores and manages the uploaded content, and posts the content so that users can freely view it. In addition, the content sharing device 100 may allow an advertisement to be inserted into the content or posted together with other content as an independent content in the process of posting and sharing the content.

Through this, the content sharing device 100 allows users to distribute revenues from advertisements to all users in the process of sharing content as providers or consumers of content, or both providers and consumers.

The content sharing device 100 may be implemented as a normal server device, and may be composed of a server group including a plurality of server devices, such as a database server for storing and managing content, an application server for running a server application using the user terminal 200 as a client, which will be described later, and a load balancing server for distributing data processing load according to terminal connections.

Meanwhile, a terminal device used by users who use the service provided by the content sharing device 100 is referred to as a user terminal 200 hereinafter. Hereinafter, for convenience of explanation, 'users' using the user terminal 200 may be referred to as 'content providers' who post content through the content sharing device 100, and 'content consumers' who receive and view content supplied by content providers. However, all users can be both content providers and consumers, and the accounts of the two types of users are not separately managed. Also, hereinafter, a 'content provider' may be indicated as a 'first user' and a 'content consumer' may be indicated as a 'second user'.

According to the embodiment, one user can perform both posting and viewing of content. In addition, the client program installed in the user terminal 200 accordingly is not separately provided to the supplier and the consumer. That is, the content provider and the content consumer may be the same user, but hereinafter, for convenience of explanation, they are separately described according to the performed operation.

According to the embodiment, the user terminal 200 may be implemented as an electronic terminal. At this time, the electronic terminal may be implemented as a computer or portable terminal capable of accessing a remote server through a network N or connecting to other terminals and servers, a television, a wearable device, and the like. Here, the computer includes, for example, a laptop, desktop, or laptop equipped with a web browser, and the portable terminal is, for example, a wireless communication device that ensures portability and mobility, and includes a Personal Communication System (PCS), Personal Digital Cellular (PDC), Personal Handyphone System (PHS), Personal Digital Assistant (PDA), Global System for Mobile communications (GSM), International Mobile Telecommunication (IMT)-2 000, CDMA (Code Division Multiple Access)-2000, W-CDMA (W-Code Division Multiple Access), Wibro (Wireless Broadband Internet), smart phone, mobile WiMAX (Mobile Worldwide Interoperability for Microwave Access), and the like. In addition, television may include IPTV (Internet Protocol Television), Internet TV (Internet Television), terrestrial TV, cable TV, and the like. Furthermore, a wearable device is a type of information processing device that can be worn directly on the human body, such as, for example, a watch, glasses, accessories, clothes, shoes, etc., and can be connected to a server in a remote location via a network directly or through another information processing device, or can be connected to other terminals.

The user may use the service provided by the above-described content sharing device 100 by using an application installed on the user terminal 200 .

Meanwhile, as shown in FIG. 1 , the content sharing device 100 may communicate with the advertiser terminal 300 through a network N. The content sharing apparatus 100 may provide settlement data for calculating advertisement fees for advertisements exposed to users within a service based on a request of an advertiser using the advertiser terminal 300 . When the advertiser terminal 300 requests the progress of a specific advertisement campaign, the content sharing device 100 may expose the corresponding advertisement to users along with other contents within the service after receiving payment for the advertisement campaign. In addition, the advertisement fee may be settled within the paid cost according to the number of exposures, etc., and information on the advertisement fee to be settled may be provided to the advertiser terminal 300 as settlement data.

At this time, the advertiser terminal 300 may also be composed of a normal electronic terminal, and a web browser or application for exchanging data with the content sharing device 100 may be installed in the advertiser terminal 300 .

Meanwhile, the configuration of the content sharing device 100 will be described in more detail below. 2 is a block diagram showing the configuration of a content sharing device according to an embodiment.

Referring to FIG. 2 , the content sharing device 100 according to an embodiment may include a storage unit 110, a communication unit 120, and a control unit 130.

The storage unit 110 may install and store various types of data, such as files, programs such as applications, and data necessary for executing the programs. The control unit 130, which will be described later, may access and use data stored in the storage unit 110, or may store new data in the storage unit 110. Also, the controller 130 may execute a program installed in the storage unit 110 .

In particular, various uploaded contents may be stored in the storage unit 110 . Information about a user who uploaded the corresponding content may be associated with each content. Further, the storage unit 110 may store information on rewards accumulated for each user and information on the amount of tokens each user possesses. Rewards and tokens will be described later.

Meanwhile, the communication unit 120 may perform wired/wireless communication with other devices or networks. To this end, the communication unit 120 may include a communication module supporting at least one of various wired/wireless communication methods. For example, the communication module may be implemented in the form of a chipset.

The wireless communication supported by the communication unit 120 may be, for example, Wireless Fidelity (Wi-Fi), Wi-Fi Direct, Bluetooth, Ultra Wide Band (UWB), or Near Field Communication (NFC). In addition, wired communication supported by the communication unit 120 may be, for example, USB or High Definition Multimedia Interface (HDMI).

For example, the communication unit 120 may communicate with the user terminal 200 to perform a content sharing method. For example, data may be received from a content provider terminal, and content according to the received data may be provided to a content consumer terminal.

At this time, the user terminal 200 may be provided with a user interface that allows the user to interact with the content sharing device 100, and the communication unit 120 may transmit data to be displayed on the user interface or receive commands or data input from the user interface.

The controller 130 controls the overall operation of the content sharing device 100 and may include a processor such as a CPU. The controller 130 may control other components included in the content sharing device 100 to perform an operation corresponding to the manager input received through the input/output unit 110 .

For example, the controller 130 may execute a program stored in the storage unit 110, read a file stored in the storage unit 110, or store a new file in the storage unit 110.

According to the embodiment, the controller 130 may provide users with an online service through which a plurality of users can access, post, and view content. The controller 130 may provide the service through an Internet site or through an application installed in the user terminal 200 .

According to the embodiment, the control unit 130 may identify a user who accesses the service based on the identification information of the user or the identification information of the user terminal 200 . For example, the content sharing device 100 may assign an account to each user and identify the user through identification information matched to the account.

Also, the control unit 130 may receive content from a content provider through the communication unit 120 . In this case, the meaning of receiving the content may include not only receiving the content itself but also receiving information linked to the content posted online.

In addition, the controller 130 can publish the content received from the content provider on the service so that the content consumer can view it. In this case, the controller 130 may provide advertisements while providing content. For example, when an advertisement is attached to the bottom of the content or the content is sound or video, the content may be processed to reproduce the advertisement before content is played. The control unit 130 can generate revenue from content sharing through the provision of advertisements as described above, and can activate content sharing by distributing the generated revenue to users. The method of distributing revenue in this regard will be described later in the relevant section.

According to an embodiment, the control unit 130 may provide a content list generated by enumerating thumbnails of content to a content consumer in order to browse the content. At this time, the content list may include not only content thumbnails, but also content titles and the like.

According to the embodiment, the control unit 130 may post the content, set the exposure order of the content, and change the order in which the thumbnails of the content are arranged in the content list according to the set exposure order.

When content is initially posted, the controller 130 may determine a ranking based on a quality score of the content. In this case, the controller 130 may assign a quality score to the corresponding content based on at least one of the length of text data included in the content, the number of images, and the relevance of the images. In this case, the correlation between images refers to a relationship between a plurality of images included in the content or a relationship between an image and text included in the content. According to an embodiment, the controller 130 may assign a quality score in proportion to the length of text and the number of images, and may assign a higher quality score as the relevance of the image increases. In addition, the controller 130 may determine the exposure order of content based on the quality score.

After the content is posted, the control unit 130 calculates a response score based on a response to the content from a content consumer who browses the content, for example, a recommendation or non-recommendation input, and the like, and determines the exposure order of the content based on the response score. In addition, after the content is posted, the priority of exposure of the content may be determined by comprehensively determining the above-described quality score and response score.

Here, 'recommendation' and 'non-recommendation' refer to positive or negative responses, such as 'like', 'dislike', 'up', and 'down' in normal online services.

In addition, the controller 130 may update the exposure ranking of content at regular intervals. That is, the control unit 130 may update the response scores for the content at regular intervals and, accordingly, compare the response scores of a plurality of contents or the sum of quality scores and response scores to change the exposure ranking.

In addition, the control unit 130 may create a content list according to the exposure order of the content determined and updated, and provide the content list to users.

Meanwhile, according to an embodiment, the control unit 130 may receive a selection of a content thumbnail included in a content list from a content consumer through the communication unit 120 . In addition, the controller 130 may provide content corresponding to the selected content thumbnail to the content consumer.

Meanwhile, the controller 130 may provide a 'reward' to at least one of a content provider and a content consumer. In this case, a 'reward' refers to an online good having a certain exchange value as a reward paid in response to a user's action. According to an embodiment, the controller 130 may exchange the reward for goods that can be used offline, for example, cash, according to predetermined conditions. In addition, it may be exchanged for various types of coupons, tickets, gift certificates, etc., and provided.

According to an embodiment, the controller 130 may provide a reward in response to a content provider's act of posting content. For example, the controller 130 may receive content from a content provider and provide a reward to the content provider when posting the received content.

At this time, the control unit 130 may pay a reward to the provider of the corresponding content in proportion to the utilization rate of the content. According to an embodiment, the control unit 130 may calculate the utilization rate based on at least one of the number of reading and sharing of content. That is, the utilization rate may be calculated based on the number of times the content consumer reads the content and the number of times the content consumer shares the content with other content consumers. The control unit 130 may pay a higher reward to the provider of the corresponding content as the usage rate of the content increases. Here, sharing of content may mean, for example, transmitting the URL of the selected content to other users or other people who are not subscribed to the service, or posting the content to other services in the form of messages or postings of other services.

In addition, the control unit 130 may set a limit on the reward payment period corresponding to the act of posting content. For example, a reward may be paid based on a usage rate for 24 hours after content is posted, and a time limit may be set in which no reward is further paid even if the usage rate increases thereafter.

Accordingly, the control unit 130 may calculate a utilization rate based on at least one of the number of readings or sharing of the content counted for a predetermined time after the content is posted, and then provide a corresponding reward to the content provider.

Accordingly, content providers can maximize the number of views and shares within a certain period of time and strive to receive a lot of rewards. To this end, content providers may share content with other users or induce other acquaintances who are not subscribed to the service to consume the content in order to increase the utilization rate of the content. Furthermore, content providers can try to improve the utilization rate by raising the exposure ranking of content, and can consume tokens for this purpose. Here, the 'token' will be described later.

Also, the controller 130 may provide a reward to the content provider based on the content exposure ranking. For example, a reward may be paid to a corresponding content provider in proportion to a content exposure rank, and according to an embodiment, a reward may be provided by integrating content exposure rank and utilization rate. The method for determining the exposure priority has been described above.

Meanwhile, the controller 130 may provide a reward in response to a content consumer's content browsing behavior. At this time, the controller 130 may set a predetermined condition to determine whether or not to pay a reward.

For example, the controller 130 may provide a reward based on the time spent on an Internet page on which content is posted. For example, if the stay time is longer than the set time, the corresponding content may be regarded as having been viewed and a reward may be provided.

Also, the controller 130 may provide a reward based on a viewing rate for one piece of content. That is, the controller 130 may provide a reward in proportion to the reading ratio or consider the corresponding content as having been viewed if the set reading ratio or more is read. For example, if it is determined that 80% of the content has been viewed, an 80% reward can be provided compared to the 1 unit reward provided when the content is viewed 100%. Alternatively, if it is determined that 80% or more of the content has been read, the content can be regarded as read and a 1-unit reward can be provided.

To this end, the controller 130 may calculate a viewing rate for the content based on the time spent on the Internet page on which the content is posted. For example, the controller 130 may determine that a predetermined ratio has been read when the stay time satisfies the set time. In addition, when the content is posted on a plurality of Internet pages, the reading rate may be calculated based on the ratio of the number of pages viewed to the total number of pages on which the content is posted. In addition, when the vertical or horizontal length of the Internet page on which the content is posted is longer than the vertical or horizontal length of the display screen of the content consumer terminal, the browsing rate can be calculated based on the ratio of the Internet page exposed according to a scroll input for moving the Internet page vertically or horizontally. In addition, the reading rate may be calculated based on the reproduction time of sound, video, etc. included in the content. For example, the reading rate may be calculated based on the ratio of the actual playback time to the total playback time of the content.

Meanwhile, the control unit 130 may set a restriction on reward payment corresponding to content reading behavior. For example, the control unit 130 may limit the amount of rewards that can be provided to one content consumer per unit time for reading content. For example, it is possible to limit the payment of up to 5 units of reward per hour to one content consumer.

Meanwhile, according to an embodiment, the control unit 130 may provide a reward in return when the user performs a specific event. For example, when a user recruits another user, a reward may be provided in response thereto. When a new user inputs identification information of another user as a recommendation while registering as a member, a reward may be provided to the user corresponding to the identification information input as the recommendation. In addition, when an existing user transmits publicity information including a hyperlink object linked to a service to a new user, for example, when a hyperlink object including an Internet site address of a content sharing service or a hyperlink object linked to an installation page of an application providing a content sharing service is transmitted, and a new user accesses the service based on the publicity information received and registers as a member, a reward may be paid to the user who has transmitted the publicity information. Depending on the embodiment, the controller 130 may also provide a reward to a new user who has received a service recommendation from an existing user, such as inputting a recommender while registering as a member, or accessing a service based on promotional information and subscribing as a member.

Meanwhile, the controller 130 may classify users into active users and inactive users based on the user's service use status. For example, if a predetermined period or more elapses from the time the connection to the service is terminated, an active user may be converted into an inactive user. In addition, when an application providing a service is deleted or a predetermined period or more elapses after deletion, an active user may be converted into an inactive user.

In this regard, when a user sends a 'gift' to another active user, the controller 130 may provide a reward to both the user who sent the 'gift' and the user who received the gift. At this time, a 'gift' is characterized in that it can be exchanged between users, and is a digital good having a certain exchange value on a content sharing service.

In addition, when a user urges another inactive user to use a service and the inactive user receiving the prompt uses the service, the controller 130 may provide a reward to the user who urged the user to use the service. For example, the controller 130 may transmit a push message to the inactive user when identification information matched with another inactive user is received or selected from a user and a message prompting the use of a service is received. At this time, a reward may be paid to a user who urges the use of an inactive user. Alternatively, when a user transmits a use urging message including a hyperlink object linked to a content sharing service, for example, when a use urging message including a hyperlink object including an Internet site address of a content sharing service or a hyperlink object linked to an installation page of an application providing a content sharing service is transmitted, and an inactive user connects to the service based on the use urging message received and is converted into an active state, a reward may be paid to the user who sent the use urging message. In this case, the hyperlink object included in the use prompt message may include identification information capable of identifying the user who sent the use prompt message. Depending on the embodiment, the controller 130 may provide a reward to the user who inputs the prompt when the inactive user who has received the prompt accesses the service and is converted to an active state. At this time, a reward may be provided even to an activated user.

Meanwhile, the controller 130 may provide a reward based on a relationship with other users. According to the embodiment, the controller 130 may establish a 'friend' relationship between users and provide predetermined functions. For example, the controller 130 may establish a friend relationship between users by receiving identification information of another user who wants to make friends and a friend request from the user. Depending on the embodiment, when an input of acceptance is received from the user who is the target of the friend request, a friend relationship may be established. In addition, when a user recruits another user, the controller 130 may establish a friend relationship between the recruited user and the recruited user. According to an embodiment, the control unit 130 may provide a user with a friend list including identification information of other users who have a friend relationship with the corresponding user, and may provide functions that can be performed between users set as friends, such as sending a message, sending a gift, and urging a friend in an inactive state to use it.

According to an embodiment, the control unit 130 may limit the amount of rewards that can be paid to one content consumer per unit time for viewing content, but increase the amount of rewards that can be paid in proportion to the number of friends. At this time, friends serving as standards for increasing the amount of payable rewards may include only active friends. For example, the reward given per unit time can be increased by 1 unit per friend. That is, when payment is limited to 5 units of reward per hour or less for one content consumer, if you make friends with 5 users, you can increase the amount of reward that can be paid up to 10 units per hour.

Meanwhile, the control unit 130 may provide a 'token', which is a digital commodity that must be paid in order to use a predetermined function provided on the content sharing service, to the user. In this regard, the control unit 130 may deduct a token held by the user when the user performs a designated function on the content sharing service. The control unit 130 may provide a 'mission' requesting actions that users can perform within the content sharing service, and provide a token to a user who completes the mission. In addition, when a user uses a function set to consume a token, the token held by the user may be deducted.

According to an embodiment, the controller 130 may deduct a token when a content provider posts new content. Further, when a content provider requests an increase in the exposure rank of its own content on the content list, the control unit 130 may deduct the token of the corresponding content provider and expose the thumbnail of the corresponding content relatively higher on the content list.

In addition, the control unit 130 may deduct tokens when a content consumer applies for 'funding' for the content. At this time, 'funding' refers to a function of distributing the generated revenue to users who have applied for funding for the content when revenue is generated for a predetermined content. For example, the control unit 130 may distribute revenue generated from the content by 1/N to N users who have applied for funding for the content. In this case, the revenue for the predetermined content may include revenue generated from advertisements included in the corresponding content. According to the embodiment, the number of funding applications for how many users have applied for funding may be a criterion for determining the popularity or profitability of the corresponding content, and the controller 130 may determine the utilization rate based on the number of funding applications for the corresponding content when paying a reward to the content provider of the corresponding content.

Furthermore, if the content consumer applies for 'funding' for the content and the token of the content consumer is deducted in this way, the control unit 130 can also relatively raise the exposure ranking of the corresponding content. Accordingly, the funded content may occupy the top of the content list continuously for a time proportional to the number of funding applications, and accordingly, the content utilization rate may increase. On the other hand, users who have funded specific content in this way can receive a portion of the reward to be paid by the provider of the content.

According to an embodiment, the control unit 130 may provide tokens to users according to predetermined conditions. For example, the controller 130 may sell tokens to users. At this time, the sale of the token may be made by account transfer of goods used offline, card payment, etc., and according to the embodiment, the sale of the token may be made by deducting the reward held by the user.

Also, the control unit 130 may mutually exchange tokens and rewards. For example, a reward held by a user may be deducted and a token may be paid in response to the deduction of the reward, as well as a token held by the user may be deducted and a reward may be paid in response to the deduction of the token. At this time, the exchange of rewards to tokens or tokens to rewards may be performed according to a predetermined ratio, and depending on the embodiment, the exchange ratio of rewards to tokens or tokens to rewards may vary. For example, the controller 130 may collect exchange cases of users' rewards and tokens, and set an exchange rate based thereon. For example, if the amount of tokens exchanged for rewards is greater than the amount of tokens exchanged for rewards, the value of the rewards may increase, increasing the amount of tokens required for the reward exchange. In addition, the controller 130 may set an exchange rate based on the amount of issued and existing rewards and tokens.

In addition, when the user performs a predetermined mission, the control unit 130 may provide a token in response thereto. For example, when a content consumer performs an activity mission such as writing more than a predetermined number of comments on content, searching for more than a predetermined number of content, inputting or sharing recommendation/non-recommendation for more than a predetermined number of content, tokens can be provided. In relation to this, a mission that is a condition of token payment may include one or more activities. In addition, the control unit 130 may provide a token when a user accesses the service and checks attendance. In this case, the attendance check may be performed when a user's access is sensed, or may be performed when a selection for an attendance check item included in the attendance check page is received from the user.

In this way, tokens that are consumed to use functions such as posting content or improving the ranking of content can be paid by performing missions that involve reactions to other content, such as commenting on other content or viewing other content. As a provider and consumer of content, users can be encouraged to consume other people's content to increase the utilization rate of their own content. In other words, through this, users can act as both suppliers and consumers, activating service use and creating a virtuous cycle.

Depending on the embodiment, the control unit 130 may provide the function of the above-described token for a reward or a function of a reward for a token. In other words, although the token and the reward have been described as being separate goods, according to an embodiment, the control unit 130 pays only one of the token and the reward to the user, so that one good can perform all of the functions of the above-mentioned two goods.

3 and 4 are flowcharts for explaining a content sharing method performed by the content sharing device 100 according to an embodiment.

The content sharing method according to the embodiment shown in FIGS. 3 and 4 includes steps that are processed time-sequentially in the content sharing apparatus 100 shown in FIG. 1 . Therefore, even if the content is omitted below, the content described above with respect to the content sharing device 100 shown in FIGS. 1 and 2 can also be applied to the content sharing method according to the embodiment shown in FIGS. 3 and 4 .

According to the embodiment, the content sharing device 100 may upload new content from one user, that is, the first user (S301). At this time, since the first user is the person who uploaded the content, it can correspond to the aforementioned content provider.

In addition, the content sharing device 100 may store the newly uploaded content and post the content so that other users can read the content.

In this case, prior to posting the content, the content sharing device 100 may determine an exposure order in which thumbnails of the content will be placed in the content list (S302). Here, before posting the content, the content sharing device 100 may determine the exposure order in which the thumbnails of the content will be arranged in the content list including a list of thumbnails of each of a plurality of content, based on a content quality score given based on at least one of the amount of data included in the content and the correlation between the data.

Then, the content sharing device 100 may post the content based on the determined exposure ranking (S303). At this time, the content sharing device 100 may post the content by arranging thumbnails of the content on the content list according to the determined exposure order.

This content list can be provided to other users.

Meanwhile, the content sharing device 100 may change the exposure order of the content based on the reaction of one or more second users who viewed the posted content (S304). To this end, the content sharing device 100 may collect data on responses of one or more second users who browse the posted content, and calculate reaction scores of the second users for the content based on the collected data. In addition, the response score may be compared with the response score of other content to determine the exposure order of the content, and the exposure order may be changed according to the determination.

At this time, as already described above, the content sharing device 100 may change the exposure order based on a score obtained by adding the response score and the above-described quality score.

Subsequently, when a predetermined time elapses from the time the content is posted (S305), the content sharing device 100 may determine the amount of the reward to be paid to the first user based on at least one of the number of times the second user has read the content and the number of sharing counted during that time, and may provide the determined amount of reward (S306).

Meanwhile, in step S304, in changing the exposure order of the content, the content sharing apparatus 100 may change the exposure order of the content in response to the first user's request for increasing the exposure order of the content. When the first user's exposure ranking is requested to be raised, the content sharing device 100 deducts the token held by the first user by a predetermined amount and places the thumbnail of the content at a relatively higher ranking than the previous exposure ranking.

In addition, in step S304, in changing the exposure order of the content, the content sharing device 100 may change the exposure order of the content in response to the second user's request for funding for the content. When funding for the second user's content is requested, the content sharing device 100 may deduct the token held by the second user by a predetermined amount and place the thumbnail of the content at a relatively higher rank than the previous exposure rank. At this time, in step S306, the content sharing device 100 distributes a part of the reward to be paid to the first user to the second user so that the second user can also receive the profit generated by the content being exposed to the top according to the funding.

Meanwhile, as shown in FIG. 4 , the content sharing device 100 may provide a content list to a second user, that is, a content consumer (S401). In this case, the contents list may include thumbnails of each of a plurality of contents. In this case, the thumbnails may be arranged according to a predetermined exposure order.

The content sharing apparatus 100 may then, when a thumbnail for any content included in the content list is selected by the second user, provide the selected content to the second user (S402).

Also, the content sharing device 100 may check the second user's reading of the content. At this time, as a criterion for determining that the content has been viewed, whether the content viewing condition is complete is, for example, the time spent on the page on which the content is displayed or, if the page on which the content is displayed is out of the screen size, the entire section of the page. It may be determined based on at least one of the ratio of the section displayed on the screen. Alternatively, it may be confirmed that the content has been viewed only when the page on which the content is displayed is displayed on the screen to the end.

Thereafter, the content sharing device 100 may provide a reward to the second user when content reading conditions are completed and content reading is confirmed.

However, prior to this, the content sharing device 100 may check whether the reward accumulated for the second user during the preset period corresponding to the current time for the second user reaches the preset maximum reward (S404). That is, when the total amount of rewards paid to the second user during the preset period corresponding to the current time has already reached the preset maximum reward, the reward is not paid to the second user, and only when it is confirmed that the maximum reward has not been reached, the reward can be paid to the second user (S405).

For example, if the maximum reward that can be accumulated by one user for one hour is set in advance as a 5-unit reward, the reward accumulated to the user from the time the period of one hour starts counting to the present before the end of the period is 4 units. Rewards can be additionally accumulated in step S405.

On the other hand, when the next cycle arrives after the set period has elapsed (S406), the content sharing device 100 initializes the rewards accumulated within the period to 0 (S407), and starts accumulating rewards according to content consumption again.

Meanwhile, in the content sharing method performed by the content sharing device 100, in addition to the steps shown in FIGS. 3 and 4, steps such as reward accumulation and token accumulation according to event performance may be additionally included.

According to the content sharing apparatus 100 and method as above, as shown in FIG. 5 , it is possible to distribute profits in a balanced manner among advertisers, content providers, and content consumers, centered on the operator of the content sharing service.

In a relationship with an advertiser, the service operator can conduct an advertising campaign while naturally exposing advertisements through content consumed by users, and receive an advertising commission in return.

A content provider can receive a reward from a service operator by uploading content and allowing other users to consume it.

Furthermore, content consumers can view content and advertisements and receive rewards in return.

At this time, the service operator can obtain a predetermined profit by paying a reward within the range of the advertising fee.

Meanwhile, although the content provider and content consumer are shown separately, they may be a single user. Accordingly, a user as a content consumer obtains tokens by commenting on or recommending/non-recommending the content of other users in the process of consuming the content of other users, uploads new content as a content provider using the acquired token, and increases the exposure ranking of the content to receive more rewards. In the end, it is possible to induce a virtuous cycle by not only producing good content to get a lot of rewards, but also consuming enough other content.

The term '~unit' used in the above embodiments means software or a hardware component such as a field programmable gate array (FPGA) or ASIC, and '~unit' performs certain roles. However, '~ part' is not limited to software or hardware. '~bu' may be configured to be in an addressable storage medium and may be configured to reproduce one or more processors. Thus, as an example, '~unit' includes components such as software components, object-oriented software components, class components and task components, processes, functions, properties, procedures, subroutines, segments of program patent code, drivers, firmware, microcode, circuits, data, databases, data structures, tables, arrays, and variables.

Functions provided within components and '~units' may be combined into smaller numbers of components and '~units' or separated from additional components and '~units'.

In addition, components and '~units' may be implemented to play one or more CPUs in a device or a secure multimedia card.

The content sharing method according to the embodiment described with reference to FIGS. 3 and 4 may also be implemented in the form of a computer-readable medium storing instructions and data executable by a computer. In this case, instructions and data may be stored in the form of program codes, and when executed by a processor, a predetermined program module may be generated to perform a predetermined operation. Also, computer-readable media can be any available media that can be accessed by a computer, and includes both volatile and nonvolatile media, removable and non-removable media. In addition, computer-readable media may be computer recording media, which may include both volatile and nonvolatile, removable and non-removable media implemented in any method or technology for storing information such as computer-readable instructions, data structures, program modules, or other data. For example, computer-readable media may include magnetic storage media such as HDDs and SSDs, optical recording media such as CDs, DVDs, and Blu-ray discs, or memories included in servers accessible through a network.

In addition, the content sharing method according to the embodiment described with reference to FIGS. 3 and 4 may be implemented as a computer program (or computer program product) including instructions executable by a computer. A computer program includes programmable machine instructions processed by a processor, and may be implemented in a high-level programming language, an object-oriented programming language, assembly language, or machine language. Also, the computer program may be recorded on a tangible computer-readable recording medium (eg, a memory, a hard disk, a magnetic/optical medium, or a solid-state drive (SSD)).

Accordingly, the content sharing method according to the embodiment described with reference to FIGS. 3 and 4 may be implemented by executing the above-described computer program by a computing device. A computing device may include at least some of a processor, a memory, a storage device, a high-speed interface connected to the memory and a high-speed expansion port, and a low-speed interface connected to a low-speed bus and a storage device. Each of these components are connected to each other using various buses and may be mounted on a common motherboard or mounted in any other suitable manner.

Here, the processor may process commands within the computing device, such commands may be stored in a memory or storage device to display graphic information for providing a GUI (Graphic User Interface) on an external input/output device, such as a display connected to a high-speed interface. As another example, multiple processors and/or multiple buses may be used along with multiple memories and memory types as appropriate. Also, the processor may be implemented as a chipset comprising chips including a plurality of independent analog and/or digital processors.

Memory also stores information within the computing device. In one example, the memory may consist of a volatile memory unit or a collection thereof. As another example, the memory may be composed of a non-volatile memory unit or a collection thereof. Memory may also be another form of computer readable medium, such as, for example, a magnetic or optical disk.

Also, the storage device may provide a large amount of storage space to the computing device. A storage device may be a computer readable medium or a component that includes such a medium, for example, may include devices or other components within a storage area network (SAN), and may be a floppy disk device, a hard disk device, an optical disk device, or a tape device, flash memory, or other semiconductor memory device or device array of the like.

The above-described embodiments are for illustrative purposes, and those skilled in the art to which the above-described embodiments belong can easily be modified into other specific forms without changing the technical spirit or essential features of the above-described embodiments. It will be appreciated. Therefore, it should be understood that the above-described embodiments are illustrative in all respects and not restrictive. For example, each component described as a single type may be implemented in a distributed manner, and similarly, components described as distributed may be implemented in a combined form.

100: content sharing device
110: storage unit
120: communication department
130: control unit

Claims (19)

In the content sharing device,
a storage unit for storing information about contents uploaded by users and rewards accumulated for each user;
a communication unit that communicates with a user terminal used by each user, receives new content from the user terminal, and transmits the contents stored in the storage unit to the user terminal according to a request of the user terminal; and
When the first content is newly uploaded by the first user, the uploaded first content is posted, the exposure order of the first content is changed and posted according to the reaction of one or more second users who have viewed the first content, and a control unit is configured to provide a reward to the first user based on at least one of the second user's number of viewing and sharing of the first content, counted for a predetermined time;
The control unit,
Provides a content list including a list of thumbnails of each of a plurality of contents to the user terminal of the second user through the communication unit, and when a thumbnail for the second content is selected from the content list by the second user, the second content is provided to the second user, and if the second user's viewing of the second content is confirmed, a reward is provided to the second user, but for a predetermined period corresponding to the current time When the accumulated reward reaches the preset maximum reward, the payment of the reward to the second user is stopped even if the viewing of the content of the second user is confirmed until the period of the next cycle after the elapse of the period. Content sharing device. According to claim 1,
The control unit,
Prior to posting the first content, an exposure order in which the thumbnail of the first content will be placed in the content list is determined based on a content quality score given based on at least one of an amount of data included in the first content and a correlation between the data, and the first content is posted by arranging the thumbnail of the first content according to the determined exposure order. According to claim 2,
The control unit,
With respect to the first content, after posting the first content according to the determined exposure order, according to a response score calculated based on the reaction of the second users to the first content, the content sharing device for changing the exposure order in which the thumbnail of the first content will be arranged in the content list. delete delete According to claim 1,
The control unit,
A content sharing device that deducts at least a portion of the accumulated reward for the random user and provides currency or securities corresponding to the deducted amount when an arbitrary user requests a reward conversion. According to claim 1,
the storage unit,
store information about the number of tokens held by each user;
The control unit,
A content sharing device that provides a preset mission for users to request an action that can be performed with respect to the content sharing device, and provides the token to any user when the user performs the mission. According to claim 7,
The control unit,
When the first user uploads the first content, the first user's token is deducted by a predetermined amount. According to claim 7,
The control unit,
When the first user requests an increase in the exposure rank of the first content on the content list, the token of the first user is deducted and the thumbnail of the first content is changed to a rank higher than the previous exposure rank. According to claim 7,
The control unit,
When the second user applies for funding for the first content, the second user's token is deducted, the thumbnail of the first content is changed to a higher rank than the previous exposure rank, and a part of the reward paid to the first user is deducted and distributed to the second user based on at least one of the number of times the first content is viewed and the number of shares. performed by a content sharing device;
posting the uploaded first content when first content is newly uploaded by a first user;
changing and posting an exposure order of the first content according to a reaction of at least one second user who viewed the posted first content;
Providing a reward to the first user based on at least one of the number of readings and the number of sharing of the first content by the second user counted for a predetermined time period;
The content sharing method,
providing a content list including a list of thumbnails of each of a plurality of pieces of content to the second user;
providing the second content to the second user when a thumbnail of the second content included in the content list is selected by the second user; and
If the second user's viewing of the second content is confirmed, providing a reward to the second user;
The step of paying the reward to the second user,
checking whether a reward accumulated for the second user during a preset period corresponding to a current time reaches a preset maximum reward; and
and providing a reward to the second user when it is confirmed that the maximum reward has not been reached. According to claim 11,
The content sharing method,
Prior to the step of posting the first content, based on a content quality score given based on at least one of an amount of data included in the first content and a correlation between the data, determining an exposure order in which thumbnails of the first content will be arranged in the content list;
The step of posting the first content,
and posting the first content by arranging thumbnails of the first content according to the determined exposure order. According to claim 12,
The step of changing and posting the exposure ranking,
and changing an exposure order in which a thumbnail of the first content is placed in the content list based on a response score calculated based on a reaction of the second users to the first content and the quality score. Content sharing method. delete delete According to claim 11,
The step of changing and posting the exposure ranking of the first content,
When the first user requests an increase in the exposure rank of the first content on the content list, deducting a token held by the first user and changing a thumbnail of the first content to a rank higher than a previous exposure rank Content sharing method. According to claim 11,
The step of changing and posting the exposure ranking of the first content,
When the second user applies for funding for the first content, deducting the second user's token and changing the thumbnail of the first content to a higher rank than the previous exposure rank,
The step of paying a reward to the first user,
and deducting a portion of a reward paid to the first user based on at least one of the number of reading and sharing of the first content and distributing it to the second user. A computer-readable recording medium in which a program for performing the method according to claim 11 is recorded. A computer program performed by a content sharing device and stored in a recording medium to perform the method according to claim 11.

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