KR101723637B1 - System and method for expediting selling goods by using margin distribution according to success of event - Google Patents

Abstract

The present invention relates to a system and a method to promote product sales, capable of promoting the sales of products by increasing cash assets of purchasers by distributing a part of sales profits to the purchasers if a product sales event, set by a seller, succeeds. The present invention includes: an event setting part receiving at least one among a product price, a target sales period, and a target sales quantity through a terminal of a seller, setting an event, which succeeds when the target sales quantity is satisfied during the target sales period, and receiving at least one among a dividend amount, a distribution method, and a distribution ratio to be applied to a purchaser when the event succeeds; a product payment part making payment for the product through a terminal of the purchaser; an event management part activating the event, and confirming whether the number of times making payment for the product reaches the target sales quantity; and a dividend distributing part distributing the dividend to the purchaser if the event management part confirms that the event succeeds.

Description

BACKGROUND OF THE INVENTION 1. Field of the Invention The present invention relates to a system and method for promoting sales of goods using sales revenue distribution according to event success,

The present invention relates to a system and method for promoting sales of merchandise using profit distribution according to the success of an event. More particularly, the present invention relates to a system and method for promoting sale of merchandise using a profit distribution according to event success, To a sales promotion system and a method for promoting sales of a product.

The consumption behavior in the conventional economic system is that, when the cash is spent by consumption, a product corresponding to the cash is obtained. In such a structure, consumers are forced to reduce their consumption in order to increase or maintain their cash assets, because the more consumers spend, the less the cash assets of a consumer are reduced.

Therefore, if the economic recession comes, consumers will reduce consumption, resulting in a decrease in product sales and a decrease in sales of merchandise sellers, thereby reducing workers or reducing wages. The vicious circle is repeated.

However, if consumption increases cash assets, the opposite will happen. Consumers will increase consumption more, resulting in a rapid increase in product sales, and sales of merchandise will increase sales, thereby increasing workers and raising wages, which in turn will increase consumption based on increased income. If such an economic system becomes possible, the world economy will be in a state of boom.

Therefore, there is a need for a system that can realize an economic structure in which cash assets increase as consumption increases.

The object of the present invention is to provide a system and method for promoting sales of goods according to an embodiment of the present invention by distributing a portion of sales revenue to buyers when a sales event set by the seller is successful, The present invention also provides a system and method for promoting sales of a commodity.

The objects of the present invention are not limited to those mentioned above, and other objects not mentioned can be clearly understood by those skilled in the art from the following description.

The system for promoting sales of goods according to an embodiment of the present invention is characterized in that at least one of a sales price of a product, a sales target period and a sales target quantity is input by a seller terminal, An event setting unit for setting at least one of an amount of distribution profit to be distributed to the buyer, a distribution profit distribution method, and a distribution profit distribution ratio if the event is successful; A goods payment unit for making payment of the goods by the purchaser's terminal; An event management unit activating the event and confirming whether the number of settlement of the goods made by the goods settlement unit reaches the target sales amount; And a profit distribution unit for distributing the distribution profit to the purchasers when the event management unit confirms that the event is successful.

The event management unit may transmit an event notification message to the terminal of the member who subscribes to the commodity sales promotion system before the activation of the event.

The event management unit may activate the event after the waiting time elapses from the start time of activation of the event.

In the event setting unit, a reward amount less than the selling price is input by the seller's terminal, and the payment made in the event management unit may be payment of the reward money or payment of the selling price.

Wherein the commodity sales promotion system comprises: a system account unit for depositing a settlement amount generated by the settlement; And a member account unit allocated to a member who subscribes to the commodity sales promotion system and in which at least one of cyber money and cash is accumulated.

The seller's event deposit of the same amount as the distributing profit may be transferred from the member account department of the seller to the system account section before or at the start of the activation of the event.

The event management unit transmits an additional settlement request of the sales price to a terminal of a buyer who solely paid the rewards (hereinafter, referred to as "reward deposit purchaser"), (Hereinafter referred to as " sales price additional payment purchaser ") that has additionally paid the sales price from the amount deposited in the system account unit, the amount corresponding to the reward amount is transferred to the member account part of the reward payment purchaser .

The merchandise sales promotion system may include a shipping management unit for sending the purchaser who paid the selling price (hereinafter referred to as "sales price payment purchaser") without payment of the security money and the shipping address of the sales price additional payment purchaser to the seller's terminal .

The product sales promotion system sends a purchase confirmation request to the terminal of the sales price settlement purchaser and the terminal of the settlement buyer who has paid the sales price and transmits the purchase confirmation request from the terminal of the sales price settlement buyer to the terminal of the purchase price addition payment buyer And if the response is a purchase cancellation response, the profit distributing unit distributes the amount corresponding to the selling price to the sales account settlement buyer and the member account unit of the sales price addition payment buyer, If the event management unit determines that the event is successful, the amount of money corresponding to the security money can be transmitted.

The product sales promotion system sends a purchase confirmation request to the terminal of the sales price settlement purchaser and the terminal of the settlement buyer who has paid the sales price and transmits the purchase confirmation request from the terminal of the sales price settlement buyer to the terminal of the purchase price addition payment buyer And if the response is a purchase cancellation response, the profit distribution unit distributes the sales price to the member account unit of the sales price payment buyer and the sales price addition payment buyer to the guarantee money from the sale price And when the event management unit determines that the event has failed, the profit distribution unit distributes the amount corresponding to the reward amount to the member account unit of the sales price settlement buyer and the sales price addition payment buyer Lt; / RTI >

The product sales promotion system sends a purchase confirmation request to the terminal of the sales price settlement purchaser and the terminal of the settlement buyer who has paid the sales price and transmits the purchase confirmation request from the terminal of the sales price settlement buyer to the terminal of the purchase price addition payment buyer Wherein when the purchase confirmation response is received by the purchase confirmation management unit and the event management unit determines that the event is successful, the profit distribution unit distributes the distribution profit to the distribution profit margin, The distributing profit to be distributed to the sales price settlement buyer and the sales price addition payment buyer (hereinafter referred to as "purchase determined buyer") who have made the purchase decision response are determined by applying the distribution profit distribution method and the distribution profit distribution ratio , The profit distribution unit It is possible to transfer the individual distribution profit from the amount stored in the account part to the member account part of the purchase final purchaser.

The merchandise sales promotion system further includes a minimum reward calculation unit for informing the terminal of the seller of the minimum reward when the reward is inputted by the terminal of the seller by the terminal of the seller, And may be a value obtained by dividing the largest amount among the individual distribution profit calculated by the sales target quantity by the sales target quantity.

Wherein the merchandise sales promotion system further includes a minimum reward calculation unit for informing the terminal of the seller of the minimum reward when the reward is inputted by the terminal of the seller by the terminal of the seller, And dividing the sales target amount by the sales target amount. The distributing profit distribution method comprises: arranging the purchasers successively in accordance with a settlement order; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the quickest settlement; And paying the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit, by the distribution profit distribution ratio, to the second purchase final buyer who made the second quickest payment have.

Wherein the member account department includes a cyber money account in which cyber money is accumulated, and the distribution profit distribution method includes a value obtained by multiplying the cyber money amount accumulated in the cyber money account of the purchase final purchaser by the number of settlement of the purchase final purchaser Order cyber money amount ") in order; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the highest ranking cyber money amount; And paying the second individual distributing profit obtained by multiplying the remaining amount by subtracting the first individual distributing profit from the distributing profit by the distributing profit distribution ratio to the second purchase finalized purchaser having the second largest number of ranking cyber money, . ≪ / RTI >

Wherein the distributing profit distribution method comprises: arranging the purchase-determined buyers in order according to a settlement order of the sales price; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase decision buyer who has paid the sales price most quickly; And paying the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit, and the second individual distribution profit obtained by multiplying the remaining amount by the distribution profit distribution ratio, to the second purchase final buyer who has paid the sale price second fast .

Wherein the distributing profit distribution method comprises: arranging the purchase-determined buyers in order according to a purchase decision response sequence; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the earliest purchase decision response; And paying the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit, by the distribution profit distribution ratio, to the second purchase decision buyer having the second quickest purchase decision response can do.

At the time of the payment, the profit distribution unit may transmit the estimated distribution order in which the purchasers who have made the settlement are arranged in order according to the distribution profit distribution method to the purchaser's terminal performing the settlement.

The expected distribution order may be a sequence of the buyers who have made the payment according to the order of payment.

The expected distribution order is a ranking of the purchasers who have made the payment according to the size of the value obtained by multiplying the cyber money amount accumulated in the cyber money account included in the member account part of the purchaser who made the payment with the number of settlement It can be done.

The expected distribution order may be a sequence of the buyers who have made the payment according to the settlement order of the sales price.

The expected distribution order may be determined based on the order of the purchasers who have made the payment according to the order of the purchasing decision request transmitted from the purchaser who made the payment to the terminal of the purchaser who has made the payment It can be arranged.

In accordance with an embodiment of the present invention, there is provided a method of promoting sales of merchandise, comprising: (a) setting at least one of a sale price, a sales target period, and a sales target quantity of goods by a seller terminal in an event setting unit; (b) an event is set up when the sales target quantity of the goods is achieved during the sales target period by the seller's terminal in the event setting unit, and when the event is successful, The method comprising: inputting at least one of an amount, a distribution profit distribution method and a distribution profit distribution ratio; (c) activating the event by the event management unit; (d) settlement of the commodity by the purchaser's terminal at the commodity settlement unit; (e) checking whether the number of settlement of the goods made by the goods settlement unit reaches the target sales quantity by the event management unit; And (f) if the event management unit determines that the event is successful, the profit distributing unit may pay the distributing profit to the buyer.

The method further includes transmitting, before the step (c), an event notification message informing the start time and the start time of activation of the event to a terminal of a member who subscribes to the commodity sales promotion system can do.

The step (c) may include activating the event after the waiting time elapses from the start time of activation of the event.

The merchandise sales promotion method may further include, before the step (c), inputting a reward amount of an amount lower than the selling price by the terminal of the seller in the event setting unit, It may be a settlement payment or a settlement of the sale price.

The merchandise sales promotion method further includes the step of, at the same time as the step (c) or at the same time as the step (c), transmitting an event deposit of the seller equal in amount to the distribution profit from the member account part of the seller to the system account part can do.

The merchandise sales promotion method may further include, after the step (d), a settlement amount generated by the settlement is deposited in the system account unit.

(D) the payment of the reimbursement amount of the commodity is performed by the purchaser's terminal in the commodity settlement unit; Transmitting the additional payment request of the selling price to the terminal of the secure payment purchaser; Further comprising: paying the sales price by the terminal of the guarantee payment purchaser in the product payment unit; And transmitting an amount corresponding to the reward amount from the amount deposited in the system account part to the member account part of the sales price additional payment purchaser.

The method may further include, after step (d), transmitting, by the delivery management unit, the delivery address of the sales price payment purchaser and the sales price additional payment purchaser to the seller's terminal.

The method of promoting sales of merchandise may further include, after step (d), sending a purchase confirmation request to a terminal of the sales price payment purchaser and a terminal of the sales price payment reseller, Receiving a response to the purchase confirmation request transmitted from the terminal of the sales price settlement purchaser and the terminal of the sale price addition payment buyer; And if the response is a purchase cancellation response, the profit distribution unit transmits an amount corresponding to the selling price to the member account unit of the sales price settlement buyer and the sales price addition payment buyer, wherein the event management unit And if it is confirmed, transmitting the amount corresponding to the security money to the limited amount.

The method of promoting sales of merchandise may further include, after step (d), sending a purchase confirmation request to a terminal of the sales price payment purchaser and a terminal of the sales price payment reseller, Receiving a response to the purchase confirmation request transmitted from the terminal of the sales price settlement purchaser and the terminal of the sale price addition payment buyer; And if the response is a purchase cancellation response, the profit distribution unit transmits the amount of money corresponding to the reward money from the sale price to the member account unit of the sales price payment purchaser and the sales price redeemable purchaser, The profit distribution unit may transmit the amount corresponding to the reward money to the member account unit of the sales price settlement buyer and the sales price addition payment buyer when it is confirmed that the event has failed.

The method of promoting sales of merchandise may further include, after step (d), sending a purchase confirmation request to a terminal of the sales price payment purchaser and a terminal of the sales price payment reseller, And receiving a response to the purchase confirmation request transmitted from the terminal of the sales price settlement purchaser and the terminal of the sales price addition payment buyer, wherein the step (f) When the purchase decision response is received by the management unit and the event management unit determines that the event is successful, the profit distribution unit applies the distribution profit distribution method and the distribution profit distribution ratio to the distribution profit margin, Determining an individual distribution profit to be distributed to the customer; And transferring the individual distributing profit from the amount of money stored in the system account unit to the member account unit of the purchase final purchaser.

The merchandise sales promotion method further includes a step in which the minimum reward calculation unit informs the terminal of the seller of the minimum recharge amount before the reward amount of the amount lower than the selling price is input by the seller's terminal in the event setting unit , And the minimum amount of money may be a value obtained by dividing the largest amount of the individual distribution profit calculated when the event succeeds by the sales target amount.

The merchandise sales promotion method further includes a step in which the minimum reward calculation unit informs the terminal of the seller of the minimum recharge amount before the reward amount of the amount lower than the selling price is input by the seller's terminal in the event setting unit , And the minimum amount of money may be a value obtained by dividing the event deposit by the sales target amount.

Wherein the distributing profit distribution method comprises: arranging the purchase-determined buyers in order according to a settlement order; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the quickest settlement; And paying the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit, by the distribution profit distribution ratio, to the second purchase final buyer who made the second quickest payment have.

Wherein the distributing profit distribution method comprises: arranging the purchase-determined buyers in order according to a ranking cyber money amount of the purchase-determined buyer; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the highest ranking cyber money amount; And paying the second individual distributing profit obtained by multiplying the remaining amount by subtracting the first individual distributing profit from the distributing profit by the distributing profit distribution ratio to the second purchase finalized purchaser having the second largest number of ranking cyber money, . ≪ / RTI >

Wherein the distributing profit distribution method comprises: arranging the purchase-determined buyers in order according to a settlement order of the sales price; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase decision buyer who has paid the sales price most quickly; And paying the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit, and the second individual distribution profit obtained by multiplying the remaining amount by the distribution profit distribution ratio, to the second purchase final buyer who has paid the sale price second fast .

Wherein the distributing profit distribution method comprises: arranging the purchase-determined buyers in order according to a purchase decision response sequence; Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the quickest response; And paying the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit by the distribution profit distribution ratio to the second purchase final buyer having the second quickest response have.

Wherein the step (d) comprises the step of transmitting, to the terminal of the purchaser who made the settlement, an estimated distribution order in which the profit distributor arranges the buyers who have made the settlement in order according to the distribution profit distribution method .

The expected distribution order may be a sequence of the buyers who have made the payment according to the order of payment.

The expected distribution order is a ranking of the purchasers who have made the payment according to the size of the value obtained by multiplying the cyber money amount accumulated in the cyber money account included in the member account part of the purchaser who made the payment with the number of settlement It can be done.

The expected distribution order may be a sequence of the buyers who have made the payment according to the settlement order of the sales price.

The expected distribution order may be determined based on the order of the purchasers who have made the payment according to the order of the purchasing decision request transmitted from the purchaser who made the payment to the terminal of the purchaser who has made the payment It can be arranged.

The system and method for promoting sales of goods according to an embodiment of the present invention distributes a part of sales revenue to buyers when a sales event set by the seller succeeds to increase the cash assets of the buyer to promote sales of the goods .

The effects of the present invention are not limited to those mentioned above, and other effects not mentioned can be clearly understood by those skilled in the art from the following description.

1 is a view schematically showing a configuration of a commodity sales promotion system according to an embodiment of the present invention.
FIG. 2 is a flowchart showing a process in which a product is sold and a profit is distributed in a product sale promotion system according to an embodiment of the present invention. When a buyer makes a settlement payment and makes a purchase decision response to an event set by the seller / RTI >
FIG. 3 is a flowchart illustrating a process in which a commodity is sold and a profit is distributed in a commodity sales promotion system according to an embodiment of the present invention. In step S230 of FIG. 2, As shown in Fig.
FIG. 4 is a flowchart illustrating a process in which a product is sold and a profit is distributed in a product sale promotion system according to an embodiment of the present invention. In the event that a buyer makes a payment for a sale price for an event set by the seller, Fig.
FIG. 5 is a flowchart illustrating a process in which a product is sold and a profit is distributed in a product sale promotion system according to an embodiment of the present invention. In step S500 of FIG. 4, A response is received.

Hereinafter, a system and method for promoting sales of goods according to an embodiment of the present invention will be described in detail with reference to the accompanying drawings. In the following description of the present invention, a detailed description of functions or configurations known to those skilled in the art will be omitted.

1 is a view schematically showing a configuration of a commodity sales promotion system according to an embodiment of the present invention.

The merchandise sales promotion system 100 according to an embodiment of the present invention includes an event setting unit 110, a goods payment unit 120, an event management unit 130, an profit distribution unit 140, a system account unit 150, A member account unit 160, a delivery management unit 170, a purchase confirmation management unit 180, and a minimum security calculation unit 190.

The seller can access the merchandise sales promotion system 100 through the wired or wireless network using the seller's terminal 10. [ The purchaser can access the merchandise sales promotion system 100 through the wired or wireless network using the purchaser's terminal 20. [ The seller's terminal 10 and the purchaser's terminal 20 are devices capable of connecting to and transmitting data to the merchandise sales promotion system 100 and include, for example, a desktop PC, a laptop PC, a smart phone, Can be used as the terminal 10 of the seller and the terminal 20 of the buyer. However, the seller's terminal 10 and the buyer's terminal 20 are not limited to the illustrated devices.

The seller and the buyer are members who are subscribed to the commodity sales promotion system 100 and the members of the commodity sales promotion system 100 have a cyber money account and a cash account linked to their account. The cyber money account and the cash account are included in the member account unit 160. The cyber money deposited in the cyber money account can be used as a distribution criterion at the time of distribution of the distribution profit to be described later, and the distribution profit is input to the cyber money account in cyber money form. Cash in a cash account can be transferred to a cyber money account and can be transferred to a cyber money account at a 1: 1 exchange rate. Conversely, the cyber money of a cyber money account can also be transferred to a cash account, but in this case it is desirable that a withdrawal fee be charged for a predetermined percentage of the transfer amount. The withdrawal fee is transferred to the system account unit 150 of the commodity sales promotion system 100, and the cash can be transferred to the member's cash account.

FIG. 2 is a flowchart showing a process in which a product is sold and a profit is distributed in a product sale promotion system according to an embodiment of the present invention. When a buyer makes a settlement payment and makes a purchase decision response to an event set by the seller / RTI >

The seller accesses the merchandise sales promotion system 100 through the seller's terminal 10 and selects an event setting menu to set a successful event when the sales target quantity of the merchandise is achieved during the sales target period. The event setting unit 110 sets a selling price, a sales target period, a sales target quantity, a reward amount, and a distribution fee to be distributed to buyers who made a purchase decision response when the event is successful, on the seller's terminal 10, The distributed profit distribution method, and the distribution profit distribution ratio, and the seller displays the sales price of the goods to be sold through the goods sale promotion system 100, the sales target period, the sales target quantity, Distribution profit distribution, distribution profit distribution method, and distribution profit distribution ratio through the seller's terminal (10). A value input to the event setting unit 110 through the seller's terminal 10 is stored in the event setting unit 110 to set an event (S110).

The guarantee money is set to an amount less than the selling price, and the buyer who wants to purchase the product can settle the sale price of the product or settle the guarantee money. The event management unit 130 issues a settlement check certificate when the sales price settlement or the security settlement is made, and the event is considered successful when the number of the settlement check certificate reaches the target sales amount. In other words, the purchaser may pay the entire sales price to participate in the event, or may pay only the guarantee money.

The sales price, sales target period, sales target quantity, reimbursement, distribution profit distribution, distributed profit distribution distribution method and distribution profit distribution ratio may be arbitrarily determined by the seller, and some of them may be appropriately determined by the product sale promotion system 100 Value, and some of them may be provided with a value that is optimized by the commodity sales promotion system 100 in advance and is a fixed value.

The minimum security calculation unit 190 may calculate the minimum security amount and the calculated minimum security amount may be transmitted to the seller's terminal 10. [

It is desirable to determine the minimum amount of money as the value obtained by dividing the largest amount of the individual distribution profit calculated when the event succeeds by the target sales amount. If the event is set with the minimum amount of guarantee recommended by the minimum amount of money calculation unit 190 (the largest amount of the individual distribution profit calculated when the event succeeds / the target quantity of sales), the largest individual distribution profit is obtained after the event is successful Even if the remaining purchasers are left with only the purchaser, the seller can pay for the individual distribution profit by the guarantee, so that the seller is not harmed.

It is also preferable to determine the minimum amount of money as a value obtained by dividing the event deposit amount by the target sales amount. As will be described later, when the purchaser cancels the purchase cancellation response after the event is successful, the purchaser is returned to the buyer with the amount excluding the reward money from the sale price, and the reward is paid to the seller. If the event is set as the minimum reward (event deposit / sales target quantity) recommended by the minimum reward calculator 190, even if all the buyers make a purchase cancellation response after the event succeeds, Are all paid to the seller, the seller will be able to recover the event deposit without damaging it.

The event management unit 130 sends a message to the seller's terminal 10 to deposit the amount corresponding to the distribution profit in the system account unit 150 as an event deposit. The seller requests the event management unit 130 to send the event deposit of the same amount as the distribution profit from the cyber money account or the cash account connected to the account of the seller through the seller's terminal 10 to the system account unit 150, The management unit 130 transmits the event deposit from the seller's cyber money account or cash account to the system account unit 150 (S120). Cash is preferably transferred to the system account unit 150. When an event deposit is transferred from the cyber money account to the system account unit 150 in cash, a withdrawal fee is generated, so that the event deposit from the cyber money account and the withdrawal fee Is deducted.

The event management unit 130 may transmit an event notification message to the terminals of the members who subscribe to the commodity sales promotion system 100 to notify the start date and the start time of the activation of the event before the activation of the event. The effect of making the number of instantaneous concurrent users of the commodity sales promotion system 100 considerably large can be obtained by predicting the start date and the start time of the activation of the event. The event notification message for notifying these events ensures a fair sale in the case where the distribution profit distribution method is a method of distributing distribution profit according to the order of settlement (that is, the order of issuance of the settlement certificate), the settlement order of the sale price, . That is, it is possible to prevent some buyers who have previously learned the event information from preempting the priority in the distribution profit distribution order.

Also, the event management unit 130 may notify the startable period of the event activation before the event is activated, and may start the event activation unexpectedly within the startable period. For example, between May 1, 2016 and May 8, 2016, members can be notified of the start of the event's activation period, and the event can be activated without notice at 13:00 on May 3, 2016.

The event management unit 130 activates the event set by the event setting unit 110 through the seller's terminal 10 at step S 140. The event management unit 130 may request the seller's terminal 10 to deposit the system usage fee before the seller activates the event and activate the event when it is confirmed that the system usage fee has been deposited in the system account unit 150 .

It is also possible that the event is activated at the start date and the start time of the event without notice without sending an event notification message to the members who subscribe to the commodity sales promotion system 100 before the event is activated.

The event management unit 130 does not directly activate the event at the start time of event activation set by the event setting unit 110 through the seller's terminal 10 but also after the predetermined waiting time elapses from the start time May be activated. Accordingly, it is possible to guarantee a fair sale in a case where the distributing profit distribution method is a method of distributing distribution profit according to a settlement order (that is, a settlement certificate issuance order), a settlement order of a sale price, or a purchase decision response order. That is, since the members can know about the event during the predetermined waiting time, it is possible to prevent some buyers who have previously learned the event information from preempting the priority in the distribution profit distribution order.

 When the event is activated, the purchaser can purchase the goods through the purchaser's terminal 20. [ The buyer can pay only the reimbursement price, or the seller can pay the full price. Hereinafter, the case where the buyer has paid only the guarantee money will be described.

The purchaser pays the reward money on the payment screen provided by the goods payment unit 120 through the purchaser's terminal 20 to purchase the goods and the reward payment payment is paid by the system payment unit 120 to the system account unit 150. [ (S150). Here, the payment for the guarantee money is a cash withdrawn from the buyer's cyber money account or cash account, a card account transferred from the credit card company, and a payment money transmitted from the mobile phone communication company. The payment method may be applied to all known online payment methods, and a detailed description thereof will be omitted.

When the security payment is made, the event management unit 130 issues a payment confirmation certificate and transmits it to the purchaser's terminal 20 (S160).

Every time the event management unit 130 issues a payment confirmation of each purchaser, the event management unit 130 confirms whether the event is successful or not (S170). This is to confirm that the sales target quantity has been achieved by the buyer who paid the reimbursement and the event was successful. If it is confirmed that the event is successful by the purchaser who paid the reimbursement, the distribution profit is started to be distributed to other buyers who are already waiting for the event success after purchasing the product and making a purchase confirmation response. The details of distribution of distribution profit will be described later.

The event management unit 130 transmits a sales price additional payment request message to the terminal 20 of the purchaser who solely paid the rewards (hereinafter referred to as "reward payment purchaser") (S180).

Upon receipt of the sales price additional payment request message, the reimbursement settlement purchaser makes a settlement of the sales price on the payment screen provided by the goods payment unit 120 through the purchaser's terminal 20 (S190). If the sales price is not further paid by the terminal 20 of the payment settlement purchaser within the additional payment validity period, the event management unit 130 determines that the payment settlement buyer has canceled the purchase, and immediately transmits the guarantee money to the seller's cash account Or pay after the event ends.

When the reimbursement buyer makes a payment for the sale price, the event management unit 130 returns the reimbursement money to the reimbursement buyer who has paid the reimbursement price (Step S200). The reimbursement is withdrawn from the amount stored in the system account department (150) and transferred to the cash account of the buyer paying the additional sales price.

The delivery management unit 170 transmits the delivery address and the payment confirmation of the buyer who has paid the sales price to the seller's terminal 10 so that the seller can deliver the goods to the seller who has added the sales price (S210). As a delivery method, it is possible to deliver by courier or direct delivery. Upon receipt of the payment, the seller scans the bar code of the payment confirmation certificate presented by the buyer for additional payment of the sales price, and confirms the identity of the customer.

The purchase confirmation management unit 180 sends a purchase confirmation request to the purchase price payment buyer who receives the goods or directly receives the goods (S220).

The purchase confirmation management unit 180 receives a response to the purchase confirmation request from the purchase price payment buyer (S230). The response to the purchase confirmation request is one of a purchase confirmation response and a purchase cancellation reply. Hereinafter, a case where the purchase decision response is a response to the purchase decision request will be described.

When the purchase confirmation management unit 180 receives the purchase confirmation response from the purchase price payment buyer, the event management unit 130 confirms whether the event is successful (S240). If the event management unit 130 confirms that the number of the settlement check certificates issued by the settlement (including both the sale price settlement and the guarantee settlement) for the goods has reached the target sales quantity, it is determined that the event is successful, 140) distributes the individual distribution profit calculated from the distribution profit to the purchase price addition buyer who made the purchase decision response in the cyber money (S250). The profit distribution section 140 calculates the distribution profit by applying the distribution profit distribution method and the distribution profit distribution ratio to the distribution profit. The individual distributing profit is withdrawn from the amount stored in the system account department 150 and transferred to the cyber money account of the buyer of the additional payment of the sales price that made the purchase decision response. Distributed profits are described as being paid in cyber money, but it is also possible to send cash in the cash account of the buyer paying the additional sales price that made the purchase confirmation response.

After the profit distribution unit 140 has paid the individual distribution profit (S250), the event management unit 130 subtracts the sum of the individual distribution profit paid out from the total sales amount (the sales price multiplied by the purchase confirmation amount) The sales amount settled is paid to the seller's cash account (S260), and the event deposit deposited in the system account unit 150 is also returned to the seller's cash account (S270). Although the steps S250, S260, and S270 are described as being sequentially performed, they may be performed at the same time or may be performed in a different order.

If the event management unit 130 determines in step S240 that the number of the payment voucher issued by the payment (including both the sales price payment and the guarantee payment) for the merchandise does not reach the sales target quantity, the event management unit 130 determines that the event has failed . If the event fails, the individual distribution profit distribution step S250 is not executed.

If the event fails, the event management unit 130 provides the total amount of sales (the product of the sale price and the purchase confirmed amount) to the merchant's cash account (S260), and the event deposit deposited in the system account unit 150 (S270). ≪ / RTI > Although steps S260 and S270 have been described as sequentially proceeding, they may be performed at the same time or may be performed in a different order.

FIG. 3 is a flowchart illustrating a case where the purchase confirmation management unit 180 receives a purchase cancellation response from the purchase price addition payment buyer in step S230 of FIG. 2. In the steps S110 to S220, Therefore, repetitive description will be omitted and will be described in detail from step S230 (corresponding to step S310 in FIG. 3) of FIG.

The purchase confirmation management unit 180 sends a purchase confirmation request to the purchase price payment buyer (S220).

The purchase confirmation management unit 180 receives a response to the purchase confirmation request from the purchase price payment buyer (S230). The response to the purchase confirmation request is one of a purchase confirmation response and a purchase cancellation reply. Hereinafter, the case where the response to the purchase confirmation request is the purchase cancellation response will be described. The purchase cancellation response is a statement of intention of a buyer who wishes to make a refund when the purchased product is unsatisfactory.

When the purchase confirmation management unit 180 receives the purchase cancellation response from the sales price additional payment purchaser (S310), the event management unit 130 confirms whether the event is successful (S320). When the event management unit 130 confirms that the number of the settlement check certificates issued by the settlement of the goods (including both the sale price settlement and the guarantee settlement) has reached the target sales quantity, the event management unit 130 determines that the event is successful, It is determined that the event has failed.

If the event is successful, the profit distribution unit 140 pays the reimbursement amount from the sale price to the purchase price payment buyer who has made the purchase cancellation response as a refund (S330). The refund is withdrawn from the amount stored in the system account unit 150 and transferred to the cash account of the buyer who has made the purchase cancellation response. The reason for deducting the reimbursement price from the sale price is that the reimbursement can be used to be paid to other buyers who have finalized the purchase as distribution profit according to the success of the event. If the buyer decides to cancel the purchase even though the event is successful, the purchaser can not easily select the cancellation response because the buyer can lose the guarantee money.

After the profit distribution unit 140 has paid the individual distributing profit to the other purchasers who have made the purchase decision response, the event management unit 130 calculates the distribution amount of the individual distribution paid (the sum of the sales price multiplied by the purchase fixed quantity) The sales amount calculated by deducting the sum of the profits is paid to the seller's cash account (S350), and the event deposit deposited in the system account unit 150 is also returned to the seller's cash account (S360).

Here, the purchase confirmation management unit 180 receives the purchase cancellation response from the sales price addition payment buyer in step S310, and after the event management unit 130 confirms the event success in step S320, the profit distribution unit 140 receives the refund When the purchasing decision management unit 180 receives the purchase cancellation response from the purchase price addition payment buyer, the profit distribution unit 140 directly receives the refund (the selling price is the selling price) The event management unit 130 checks whether or not the event is successful. If the event is successful, the event management unit 130 sends a reward to the buyer who has made the purchase cancellation response. You may proceed in a non-refundable order. The reimbursement may be immediately paid to the seller. If the event fails in step S320, the profit distribution unit 140 pays the amount corresponding to the selling price to the purchase price payment buyer who has made the purchase cancellation response as a refund (S340). The refund is withdrawn from the amount stored in the system account unit 150 and transferred to the cash account of the buyer who has made the purchase cancellation response. The reason why we do not deduct the reimbursement price from the selling price is that it is the opposite of the reason that the reimbursement fee is deducted from the selling price when the event is successful.

The event management unit 130 supplies the total sales amount (the amount obtained by multiplying the sales price and the purchase confirmed amount) to the seller's cash account (S350), and returns the event deposit deposited in the system account unit 150 to the seller's cash account (S360).

Here, the purchase confirmation management unit 180 receives a purchase cancellation response from the sales price addition payment buyer at step S310, and the event management unit 130 confirms the event failure at step S320. After the profit distribution unit 140 receives the refund When the purchasing decision management unit 180 receives the purchase cancellation response from the buyer who has paid the sales price additional payment, the profit distribution unit 140 immediately receives the refund The event management unit 130 checks whether or not the event is successful. If the event is a failure, the event management unit 130 sends a reward amount to the sales price additional payment buyer who made the purchase cancellation response To the second order.

FIG. 4 is a flowchart illustrating a process in which a product is sold and a profit is distributed in a product sales promotion system according to an embodiment of the present invention. Fig.

Since steps S110 to S140 are the same as those in FIG. 2, repetitive description will be omitted and step S150 (corresponding to step S450 in FIG. 4) will be described in detail.

When the event is activated by the event management unit 130 (S140), the purchaser can purchase goods through the purchaser's terminal 20. [ The purchaser may settle only the redeemable amount, or may settle all of the selling price. Hereinafter, the case where the purchaser paid the selling price will be described.

The purchaser pays the selling price on the payment screen provided by the merchandise payment unit 120 through the purchaser's terminal 20 to purchase the merchandise, and the merchandise payment unit 120 transmits the sales price payment to the system account unit 150) (S450). Here, the sales price payment amount includes cash withdrawn from the cyber money account or the cash account of the purchaser, a card transaction amount transmitted from the credit card company, and a payment amount transferred from the mobile communication company. The payment method may be applied to all known online payment methods, and a detailed description thereof will be omitted.

When the sales price is settled, the event management unit 130 issues a payment confirmation certificate to the purchaser's terminal 20 (S460).

Every time the event management unit 130 issues a payment confirmation for each purchaser, the event management unit 130 confirms whether the event is successful (S470). This is to confirm whether the sales target quantity is achieved by the purchaser who paid the sales price and the event is successful. If the buyer who has paid the sale price confirms that the event is successful, after the product has already been purchased and the purchase decision response has been made, distribution profit is distributed to other buyers awaiting the event success.

The delivery management unit 170 transmits the delivery address and payment confirmation of the purchaser who paid the sales price (hereinafter referred to as "sales price payment purchaser") to the seller's terminal 10, and the seller delivers the goods to the sales price payment buyer (S480). As a delivery method, it is possible to deliver by courier or direct delivery. At the time of direct receipt, the seller scans the bar code of the payment confirmation certificate presented by the buyer to deliver the goods to the sales price payment buyer after confirming the identity.

The purchase confirmation management unit 180 sends a purchase confirmation request to the sales price settlement buyer who receives the goods or directly receives the goods (S490).

The purchase confirmation management unit 180 receives a response to the purchase confirmation request from the sales price additional payment purchaser (S500). The response to the purchase confirmation request is one of a purchase confirmation response and a purchase cancellation reply. Hereinafter, a case where the purchase decision response is a response to the purchase decision request will be described.

When the purchase confirmation management unit 180 receives the purchase confirmation response from the sales price settlement purchaser, the event management unit 130 confirms whether the event is successful (S510). If the event management unit 130 confirms that the number of the settlement check certificates issued by the settlement (including both the sale price settlement and the guarantee settlement) for the goods has reached the target sales quantity, it is determined that the event is successful, 140 distributes the individual distribution profit calculated from the distribution profit to the sales price settlement buyer who made the purchase decision response in the cyber money (S520). The profit distribution section 140 calculates the distribution profit by applying the distribution profit distribution method and the distribution profit distribution ratio to the distribution profit. The individual distributing profit is withdrawn from the amount stored in the system account unit 150 and transferred to the cyber money account of the sales price settlement buyer who made the purchase settlement response. Distributed profits are described as being paid to cyber money, but it is also possible to send cash to the cash account of the buyer paying the purchase price with the purchase confirmation response.

After the profit distribution unit 140 has paid the individual distribution profit (S520), the event management unit 130 subtracts the sum of the individual distribution profit paid out from the total sales amount (the sales price multiplied by the purchase finalization amount) The sales amount settled is paid to the seller's cash account (S530), and the event deposit deposited in the system account unit 150 is also returned to the seller's cash account (S540). Although the steps S510, S520, S530, and S540 have been described as sequentially proceeding, they may be performed simultaneously or may be performed in a different order.

If the event management unit 130 determines in step S510 that the number of the payment voucher issued by the settlement of the goods (including both sales price payment and guarantee money settlement) does not reach the sales target quantity, the event management unit 130 determines that the event has failed . If the event fails, the individual distribution profit distribution step (S520) is not executed.

If the event fails, the event management unit 130 provides the total amount of sales (the product of the sales price and the purchase confirmed amount) to the seller's cash account (S530), and the event deposit deposited in the system account unit 150 (S540). ≪ / RTI > Here, steps S510, S530, and S540 have been described as sequentially proceeding, but they may be performed simultaneously or sequentially.

FIG. 5 is a flowchart illustrating a case where the purchase confirmation management unit 180 receives a purchase cancellation response from the sales price settlement buyer in step S500 of FIG. 4. In the steps S110 to S140 and S450 to S490, 4, the repetitive description will be omitted and will be described in detail from step S500 of FIG. 4 (corresponding to step S600 of FIG. 5).

The purchase confirmation management unit 180 sends a purchase confirmation request to the sales price settlement buyer (S490).

The purchase confirmation management unit 180 receives a response to the purchase confirmation request from the sales price settlement buyer (S600). The response to the purchase confirmation request is one of a purchase confirmation response and a purchase cancellation reply. Hereinafter, the case where the response to the purchase confirmation request is the purchase cancellation response will be described. The purchase cancellation response is a statement of intention of a buyer who wishes to make a refund when the purchased product is unsatisfactory.

If the purchase confirmation management unit 180 receives a purchase cancellation response from the sales price settlement buyer (S600), the event management unit 130 confirms whether the event is successful (S610). When the event management unit 130 confirms that the number of the settlement check certificates issued by the settlement of the goods (including both the sale price settlement and the guarantee settlement) has reached the target sales quantity, the event management unit 130 determines that the event is successful, It is determined that the event has failed.

If the event is successful, the profit distribution unit 140 pays the reimbursement amount from the sale price to the sales price settlement buyer who made the purchase cancellation response as a refund (S620). The refund is withdrawn from the amount stored in the system account unit 150 and transferred to the cash account of the sales price settlement buyer who made the purchase cancellation response. The reason for deducting the reimbursement price from the sale price is that the reimbursement can be used to be paid to other buyers who have finalized the purchase as distribution profit according to the success of the event. The sales price settlement buyer can not easily select the purchase cancellation response because the buyer can lose the guarantee money by canceling the purchase even though the event is successful.

After the profit distribution unit 140 has paid the individual distributing profit to the other purchasers who have made the purchase decision response, the event management unit 130 calculates the distribution amount of the individual distribution paid (the sum of the sales price multiplied by the purchase fixed quantity) (S640), and returns the event deposit deposited in the system account unit 150 to the seller's cash account (S650).

After the purchase confirmation management unit 180 receives the purchase cancellation response from the sales price settlement buyer in step S600 and the event management unit 130 confirms the event success in step S610, the profit distribution unit 140 receives the refund (S620). However, if the purchasing decision management unit 180 receives a purchase cancellation response from the sales price settlement purchaser, the profit distributing unit 140 directly receives a refund (a reward from the selling price) The event management unit 130 confirms whether the event is successful, and if the event is successful, the event management unit 130 does not refund the reimbursement money to the sales price payment buyer who made the purchase cancellation response You can also proceed in order. The reimbursement may be immediately paid to the seller.

If the event fails in step S610, the profit distribution unit 140 pays the sales price settlement purchaser who made the purchase cancellation response as a refund (S630). The refund is withdrawn from the amount stored in the system account unit 150 and transferred to the cash account of the sales price settlement buyer who made the purchase cancellation response. The reason why we do not deduct the reimbursement price from the selling price is that it is the opposite of the reason that the reimbursement fee is deducted from the selling price when the event is successful.

The event management unit 130 supplies the total sales amount (the amount of sales price multiplied by the purchase fixed amount) to the seller's cash account (S640), and returns the event deposit deposited in the system account unit 150 to the seller's cash account (S650).

After the purchase confirmation management unit 180 receives the purchase cancellation response from the sales price settlement buyer in step S600 and the event management unit 130 confirms the event failure in step S610, the profit distribution unit 140 receives the refund (S630). However, when the purchasing decision management unit 180 receives the purchase cancellation response from the sales price settlement purchaser, the profit distribution unit 140 directly receives the refund The event management unit 130 checks whether or not the event is successful. If the event is a failure, the sales price settlement buyer who has made the purchase cancellation response sends the reimbursement money to the second payment And so on.

In the system and method for promoting sales of commodities according to the embodiment of the present invention, the estimated distribution ranking can be calculated before the settlement settlement responses of the settlement settlement buyers and the sales price settlement buyers are completed. The profit distribution unit 140 calculates an expected distribution ranking of the guarantee payment buyers and the sales price settlement buyers in real time every time a payment confirmation is issued by the event management unit 130 and transmits the estimated distribution orders of the guarantee payment buyers and the sales price settlement buyers The terminal 20 can transmit the real-time expected distribution rank.

In this case, the profit distribution unit 140 does not disclose the real-time estimated distribution rank until the event succeeds, and then transmits the real-time estimated distribution rank to the terminal 20 of the guaranteed payment shoppers and the sales price payment shoppers after the event succeeds. Lt; / RTI > In this case, uncertainty is more likely to stimulate the buyer's purchase, since the recharge-guaranteed buyers and the sale price-paying buyers can not know their real-time expected distribution rankings until the event is successful, which leads to the event being successful in a faster period.

In the merchandise sales promotion system and method according to the embodiment of the present invention, the distributed profit distribution method can be selected in various ways by the seller. For example, the method of distribution according to the distributing profit distribution method according to the settlement order (that is, the order in which the settlement certificate is issued), the method of distributing according to the cyber money holding amount, the method of distributing the selling price according to the settlement order, A method of distributing in order may be selected.

In the method of distributing according to the settlement order, a buyer who has made a purchase decision response (hereinafter referred to as a "purchase determined buyer") is arranged in order of settlement order. The settlement here includes both settlement payment and sales price settlement. Then, the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio is paid to the first purchase final buyer who has made the quickest settlement, and then the first individual distribution profit is deducted from the distribution profit, And distributes the second individual distribution profit obtained by multiplying the distribution ratio to the second purchase finalized purchaser who made the second quickest settlement.

The method of distribution according to the amount of cyber money is the value obtained by multiplying the amount of cyber money accumulated in the cyber money account allocated to the account of the purchaser who is determined to be purchased by the number of the payment certificate issued by the purchaser who is determined to purchase (hereinafter, "ranking cyber money amount" The buyer is ordered in accordance with the purchase order. In cyber money account, there exists cyber money which is deposited by purchasers who have purchased cash, and cyber money which is deposited as distributive profit from other events. Then, the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio is paid to the first purchase final buyer having the highest ranking cyber money amount, and then the first individual distribution profit is deducted from the distribution profit, The second individual distribution profit obtained by multiplying the amount by the distribution profit distribution ratio is paid to the second purchase final buyer having the second highest ranking cyber money amount. For example, in the case where one settlement buyer has issued five settlement check certificates, the ranking cyber money amount of the determined purchaser is calculated as (cyber money holding amount * 5).

The method of distributing the sales price according to the order of settlement includes arranging the final purchase buyers in order according to the settlement order of the selling price. Here, the settlement of the selling price includes both the case where the sales price is paid after the guarantee payment and the case where the sales price is completely paid without paying the guarantee money. Subsequently, the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio is paid to the first purchase final buyer who paid the quickest selling price, and then the first individual distribution profit is deducted from the distribution profit, The second individual distribution profit obtained by multiplying the distribution profit distribution ratio is paid to the second purchase final buyer who made the second quickest selling price settlement.

In the method of distributing according to the purchase decision response sequence, the ordered purchase buyers are arranged in order according to the purchase decision response sequence. Subsequently, the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio is paid to the first purchase final buyer who made the quickest purchase decision response, and then the first individual distribution profit is deducted from the distribution profit, And distributes the second individual distribution profit obtained by multiplying the distribution profit distribution ratio to the second purchase final buyer having the second quickest purchase decision response.

In the distributed profit distribution schemes, only the first and second purchase-determined buyers are described as an example, but the individual distribution profit calculated in the same manner is also paid to the subscribers of the subordinate purchase. For example, a third-party purchaser will be paid a third individual distribution profit, which is obtained by multiplying the remaining amount by deducting the first individual distribution profit and the second distribution profit from the distribution profit.

If all of the purchasers have been paid the individual distribution profit but the distribution profit remains, the distribution profit distribution can be repeated in the same way from the first purchase final buyer by multiplying the distribution profit margin by the distribution profit distribution ratio. However, if the distribution profit margin is less than the predetermined amount, the profit distribution unit 140 may transmit the balance to the system account unit 150 and terminate distribution of the distribution profit.

An effect obtained by the product sale promotion system and the product sale promotion method according to the embodiment of the present invention will be described with easy examples.

A computer distributor, A, has sold a laptop computer X with a retail price of $ 2,000. The average sales volume of notebook computer X of this distributor is 50 in a month. The laptop is actually the cheapest selling at $ 1,800 on the online market.

The sales agent decides to sell the notebook computer X at the lowest price of 1,800 Won on the online market by using the commodity sales promotion system according to an embodiment of the present invention and sets an event on the following conditions.

- Selling price: $ 1,800

- Sales target period: 1 month

- Sales target quantity: 2,000 units

- Security deposit: $ 20

- Distributed earnings to be distributed to buyers if the event is successful: $ 780,000

- Distributed Profit Distribution Method: Distributed according to the amount of cyber money accumulated in the purchasers' cyber money account

- Distribution of distribution profit: 0.1%

The dealership will be able to achieve a 40-fold increase in sales over the same month, compared with the previous one month's sales, so it will be $ 3,510,000 (= $ 1,800 * 1,950) will be generated. As a result, the distributor decides to distribute $ 780,000, about 22% of the additional cash inflows, to the buyers as distributing profits (this agency took three years and three months to sell 1,950 notebook computers X as before will be).

The buyer B has determined that the amount of the cyber money account among the 2,000 buyers is the first, the buyer C is the second, the buyer D is the 500th, and the buyer E is the buyer 2,000th. In this case, the cyber money that B, C, D, and E will receive is as follows.

[Amount to be paid by B]:

Individual Distributed Profits $ 780 (= Distributed Profit $ 780,000 * Distributed Profit Distribution Rate 0.1%)

[Amount to be paid by C]:

Individual distribution profit of $ 779 (= $ 779,220 from the distribution profit of $ 780,000 minus the first individual distribution profit of $ 780 * Distributed profit distribution ratio of 0.1%)

[Amount D will receive]:

Individual distribution profit of $ 473 (= $ 473,449, dividend profit minus individual distribution profit of $ 780,000 to $ 499 * Distributed profit distribution ratio of 0.1%)

[Amount to be paid by E]:

Individual distribution profit of $ 106 (= $ 105,562 less distribution profit from individual distributions from $ 780,000 to 1999) * 0.1% of distribution profit distribution

B, C, D, and E received a $ 20 reimbursement, and purchased the laptop computer X at $ 1,800, the lowest price on the online market, and $ 780, $ 779, $ 473, and $ 106 The individual distribution profit of the dollar was divided into cyber money. The cyber money can be withdrawn, cash transferred from the cyber money account to the cash account, or cash withdrawn directly from the cyber money account, thus increasing the cash assets of the buyer. In addition, since the buyer's cyber money hold rank rises by the cyber money distributed through the purchase, more individual distribution profit can be distributed at the next purchase.

If a buyer makes a settlement using an interest-free installment program provided by a credit card company, the profit of the buyer will be maximized. In the conventional purchasing system, the buyer must pay $ 2,000 to buy a laptop computer of 2,000 dollars. Therefore, the purchaser does not purchase the product because he / she feels a burden. However, after the sales promotion system 100 sets the sales amount to null interest payment, It is possible to pay the installment amount, so that the buyer's burden of purchasing disappears. This is achieved because the value of time is converted into cyber money. Particularly, when the seller increases the distribution ratio of distribution profit, the amount of distribution profit distribution to the upper buyer becomes very large, so that members' will and willingness to participate in the event become larger. An example of this will be described later.

As for the seller, the sales amount can not be compared with the conventional sales amount in a short period of time, so that a larger operating profit is obtained. Even if the distributing profit is distributed, the sales amount can be obtained in a short period of time from several months to several years. In addition, if the seller increases the distribution profit or increases the distribution profit distribution ratio in order to increase the possibility of the event success, the member intensely wants to participate in the event, so that the desired sales target quantity can be quickly and reliably achieved.

The Merchandise Promotion System may generate revenue by the system usage fee received from the merchant when the merchant activates the event and the withdrawal fee received from the member when the member withdraws the cyber money from the cyber money account. In addition, if the number of events activated by a large number of sellers around the world is countless, the cash balance of the system account portion generated by the event will be kept at a very large amount, so that system usage fees, withdrawal fees and events It is possible to make a profit by making a cyber money secured loan or a second trust investment using the cash balance remaining in the system account department.

Members will be able to withdraw cyber money from the cyber money account and cash it, or cyber money as collateral and receive a loan from the commodity sales promotion system. A member can make a withdrawal fee and cash out, but in this case the cyber money holdings of the cyber money account will be reduced, which may result in a disadvantage in the distribution of the distribution of the event. Accordingly, in order to enable cashing while maintaining the cyber money holding amount, the commodity sales promotion system can secure the cyber money of the member and pay the loan using the cash of the system account department. As a result, the commodity sales promotion system can actually run a financial business.

Hereinafter, a further improved effect obtained by the seller in increasing the distribution profit distribution and the distribution profit distribution ratio in the product sales promotion system and the product sales promotion method according to an embodiment of the present invention will be described with reference to an easy example.

Famous fitness center A has been selling a 3-year membership with a consumer price of $ 3,000. This fitness center has a maximum of 10 sales per day for a three-year membership X. These memberships are actually the cheapest selling at $ 2,800 in the online marketplace, and an operating profit of $ 1,650 when you sell one of these fitness centers' three-year memberships X.

The fitness center A decided to sell the 3-year membership card at the lowest online market price of $ 2,800 using the commodity sales promotion system according to an embodiment of the present invention, and set the event on the following conditions.

- Selling price: $ 2,800

- Sales target period: 1 day

- Sales target quantity: 1,000

- Deposit: $ 1,300

- Distributed earnings to buyers if the event is successful: $ 1,300,000

- Distributed profit distribution method: Determination of purchase Distribution according to the order of payment of buyers

- Distributed profit distribution ratio: 0.6%

The fitness center will be able to achieve a 100-fold increase in sales over the same day during the same day for a single day, so it will cost $ 2,772,000 more than the traditional one-day cash inflow of $ 30,000 (= $ 2,800 * 990) additional cash inflows.

In addition, the operating profit for one day will have an inflow of additional inflows of $ 1,633,500 (= $ 1,650 * 990) from the previous $ 16,500.

As a result, the fitness center decides to distribute approximately $ 78 million, or $ 1.3 million, of additional operating profit, to distributors as distributing profits (which the fitness center traditionally uses to sell 990 3-year memberships for at least about three months And there is no guarantee that you will be able to sell 990 3-year memberships in about 3 months.)

B, the buyer of B is determined to be ranked first, the buyer of C is the second, the buyer of D is the buyer of D, and the buyer of D becomes the buyer of the order of 1000th. In this case, the cyber money that B, C, D, and E will receive is as follows.

[Amount to be paid by B]:

Individual Distributed Profit $ 7,800 (= Distributed Profit $ 1,300,000 * Distributed Profit Distribution Rate 0.6%)

[Amount to be paid by C]:

Individual Distributed Profits of $ 7,753 (= $ 13,900.00 divided by dividend income of $ 1,300,000 minus the first individual distribution profit of $ 7,800 * Distributed Profit Distribution Rate of 0.6%)

[Amount D will receive]:

Individual Distributed Profits of $ 387 (= $ 64,528 * Distributed Profit of $ 64,528 minus Individual Distributed Profits of $ 1,300,000 to 499)

[Amount to be paid by E]:

Individual Distributed Profit $ 19 (= $ 3,184 less dividend income from individual distribution profits of $ 1,300,000 to 999 * * Distribution of dividend distribution ratio 0.6%)

B, C, D, and E each receive $ 1,300 in reimbursement and $ 3,800 for the fitness center, $ 7,800, $ 7,753, $ 387 and $ 19, respectively, were distributed to cyber money.

The cyber money can be withdrawn, cash transferred from the cyber money account to the cash account, or cash withdrawn directly from the cyber money account, thus increasing the cash assets of the buyer. In particular, B and C, who are ranked first and second in distribution profit distribution, earn money even after deducting the price of three-year membership X. It is additionally increased by consumption.

Through the above-described two examples, it can be confirmed that the commodity sales promotion system 100 according to an embodiment of the present invention provides a consumption tax (consumption + investment) system for increasing wealth through consumption, As a result, the consumption, transaction, and turnover rate are maximized, enabling a new economic paradigm to enter.

While the present invention has been described in connection with certain exemplary embodiments thereof, it will be apparent to those skilled in the art that various modifications and variations can be made without departing from the scope of the present invention.

10: Seller's terminal
20: Buyer's terminal
100: Merchandise promotion system
110: Event setting section
120:
130: Event management unit
140: Distribution of profit distribution
150:
160: Member Account Department
170:
180: Purchase confirmation management unit
190: Minimum security calculation unit

Claims (44)

In a commodity sales promotion system,
At least one of a sales price of a product, a sales target period, a sales target quantity, and a reward amount of an amount lower than a sales price is input by the seller's terminal, and when a product of the sales target quantity is sold during the sales target period, An event setting unit for inputting at least one of an amount of distribution profit to be distributed, a distribution profit distribution method, and a distribution profit distribution ratio when an event is successful;
A merchandise settlement unit for making settlement of merchandise by the buyer's terminal, the settlement being selectable from settlement of guarantee money and settlement of sale price;
An event management unit for activating an event and confirming that the event is successful when the number of settlement of goods made by the goods settlement unit reaches the target sales quantity;
A member account portion allocated to a member who subscribes to a commodity sales promotion system and to which cyber money and cash are accumulated;
A purchase confirmation request is sent to the terminal of the sales price payment purchaser who has paid the sales price without payment of the guarantee money and the terminal of the payment price buyer who has paid the sales price after paying only the guarantee money, A purchase confirmation management unit for receiving a response to the purchase confirmation request from the terminal of the purchaser and the payment buyer of the sales price addition; And
If the purchase confirmation response is received by the purchase confirmation management unit and the event is determined to be successful by the event management unit, the distribution profit distribution method and the distribution profit distribution ratio are applied to the distribution profit, And a profit distributing unit for transferring the individual distributing profit to the cyber money to the member account part of the purchaser who has determined the individual distribution profit to be distributed to the additional payment purchaser (hereinafter referred to as "
Cash in the member's account can be converted into cyber money,
Distribution profit distribution method
Arranging the purchase-determined buyers in order according to a value obtained by multiplying the cyber money amount accumulated in the member account portion of the final purchase purchaser by the settlement number of the final purchase purchaser (hereinafter referred to as "ranking cyber money");
Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the highest ranking cyber money amount; And
And distributing the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit to the distribution profit distribution ratio to the second purchase final buyer having the second highest ranking cyber money amount Product sales promotion system that features.
The method according to claim 1,
Wherein the event management unit transmits an event notification message indicating the start date and the start time of the activation of the event to the terminal of the member who subscribes to the commodity sales promotion system before activating the event.
The method according to claim 1,
Wherein the event management unit activates the event after the waiting time elapses from the start time of the activation of the event.
delete The product sales promotion system according to claim 1,
Further comprising: a system account part for depositing a settlement amount generated by settlement,
The event deposit of the seller having the same amount as the distribution profit is transmitted to the system account section from the member account section of the seller before or at the start of the activation of the event.
delete The product sales promotion system according to claim 1,
Further comprising: a system account part for depositing a settlement amount generated by settlement,
The event management unit transmits a further settlement request of the sales price to the terminal of the guarantee payment buyer who is the purchaser who only paid the guarantee money,
And when the sales price is additionally paid by the terminal of the buyer who receives the guarantee payment, the amount corresponding to the guarantee money is transferred from the amount deposited in the system account section to the member account section of the payment purchaser who adds the sale price. system.
The product sales promotion system according to claim 1,
Further comprising a delivery management unit for transmitting the sales price payment buyer and the payment address of the payment buyer who has added the selling price to the terminal of the seller.
The method according to claim 1,
If the response to the purchase confirmation request is a purchase cancellation response, the profit distribution unit transmits the amount corresponding to the sale price to the member account unit of the sales price settlement buyer and the sales price addition payment buyer. If the event management unit determines that the event is successful, The amount of money corresponding to the guarantee amount is transmitted as the limited amount.
The method according to claim 1,
If the response to the purchase confirmation request is a purchase cancellation response, the profit distribution unit transmits the amount of money corresponding to the reward amount from the selling price to the member account unit of the sales price payment buyer and the sales price addition payment buyer, The profit distributing unit transmits the amount corresponding to the guarantee money to the member account unit of the sales price settlement buyer and the sales price addition payment buyer.
delete The product sales promotion system according to claim 1,
And a minimum security amount calculation unit for informing the seller's terminal of the minimum security amount when the security amount is inputted by the seller's terminal in the event setting unit,
Wherein the minimum guarantee is a value obtained by dividing the largest amount of the individual distribution profit calculated when the event succeeds by the target sales amount.
6. The product sales promotion system according to claim 5,
And a minimum security amount calculation unit for informing the seller's terminal of the minimum security amount when the security amount is inputted by the seller's terminal in the event setting unit,
Wherein the minimum amount of money is a value obtained by dividing the event deposit by the target sales amount.
delete delete delete delete The method according to claim 1,
At the time of settlement, the profit distribution unit transmits the estimated distribution order in which the buyers who have made the settlement are arranged in order according to the distribution profit distribution method, to the terminal of the buyer who made the settlement,
Wherein the predicted distribution order is arranged in order of the buyers who have made the payment according to the size of the value obtained by multiplying the cyber money amount accumulated in the member account portion of the purchaser who made the settlement with the number of settlement.
delete delete delete delete A method for promoting sales of a commodity for allowing a seller to sell a commodity to a purchaser through a commodity sales promotion system,
(a) setting at least one of a sales price of a product, a sales target period, a sales target quantity, and a reward amount of an amount lower than a selling price by a seller's terminal in an event setting unit;
(b) If the sales target quantity of the goods is achieved during the sales target period by the seller's terminal in the event setting section, the success event is set and if the event is successful, the amount of distribution profit distribution, distribution profit distribution method and distribution distribution Wherein at least one of the ratios is input;
(c) activating an event by the event management unit;
(d) payment of a commodity by the purchaser's terminal in the commodity settlement unit, wherein the settlement can be selected from settlement of the guarantee money and settlement of the sale price;
(e) confirming whether or not the number of settlement of goods made in the goods settlement unit reaches the target sales quantity;
(f) a purchasing decision maker requesting settlement of purchase with the terminal of the seller of the sales price settlement buyer who has paid the sale price without settlement of the guarantee money, ;
(g) receiving a response to the purchase confirmation request transmitted from the terminal of the sales price settlement purchaser and the terminal of the payment price buyer who has added the sale price;
(h) If the purchase confirmation response is received by the purchase confirmation management unit and the event management unit determines that the event is successful, the profit distribution unit applies the distribution profit distribution method and the distribution profit distribution ratio to the distribution profit distribution Establishing an individual distribution profit to be distributed to a sales price settlement buyer and a payment price addition buyer (hereinafter referred to as a "purchase determined buyer"); And
(i) transferring the individual distribution profit to the member account section of the profit distribution distributor installment purchaser to the cyber money,
The member account department will be credited with cyber money and cash, the cash in the member account part can be converted into cyber money,
Distribution profit distribution method
Arranging the purchase-determined buyers in order according to a value obtained by multiplying the cyber money amount accumulated in the member account portion of the final purchase purchaser by the settlement number of the final purchase purchaser (hereinafter referred to as "ranking cyber money");
Paying the first individual distribution profit obtained by multiplying the distribution profit by the distribution profit distribution ratio to the first purchase final buyer having the highest ranking cyber money amount; And
And distributing the second individual distribution profit obtained by multiplying the remaining amount by subtracting the first individual distribution profit from the distribution profit to the distribution profit distribution ratio to the second purchase final buyer having the second highest ranking cyber money amount How to promote merchandise sales with features.
24. The method of claim 23,
Before step (c)
Further comprising the step of the event management unit transmitting an event notification message informing the start date and the start time of activation of the event to the member terminal of the member who subscribes to the commodity sales promotion system.
24. The method of claim 23, wherein step (c)
And activating the event after the waiting time elapses from the start time of activation of the event by the event management unit.
delete 24. The method of claim 23,
(c) before or simultaneously with step (c)
Further comprising the step of transferring the event deposit from the seller to the system account unit from the member account department of the seller in the same amount as the distribution profit.
24. The method of claim 23,
After step (d)
Further comprising the step of depositing a payment amount generated by the payment in the system account portion.
24. The method of claim 23, wherein step (d)
The payment of the reimbursement of the commodity is performed by the purchaser's terminal in the commodity settlement unit;
Transmitting an additional settlement request of a sales price to a terminal of a guarantee payment purchaser who is a purchaser who has paid only the guarantee money;
A step in which the sales price is additionally settled by the terminal of the payment buyer in the product payment unit; And
And transferring an amount corresponding to the guarantee money from the amount deposited in the system account part to the member account part of the sales price addition payment buyer.
24. The method of claim 23,
After step (d)
Further comprising the step of the shipping management unit sending the shipping address of the sales price payment purchaser and the sales price additional payment purchaser to the seller's terminal.
24. The method of claim 23,
After step (d)
The purchase confirmation management unit sends a purchase confirmation request to the terminal of the sales price payment purchaser and the terminal of the payment price purchaser who adds the sales price;
Receiving a response to a purchase confirmation request transmitted from a terminal of a sales price payment purchaser and a terminal of a payment price purchaser who adds a sales price; And
If the response to the purchase confirmation request is a purchase cancellation response, the profit distribution unit transmits the amount corresponding to the sale price to the member account unit of the sales price settlement buyer and the sales price addition payment buyer. If the event management unit determines that the event is successful, And transmitting the amount corresponding to the reimbursement amount to the limited amount.
24. The method of claim 23,
After step (d)
The purchase confirmation management unit sends a purchase confirmation request to the terminal of the sales price payment purchaser and the terminal of the payment price purchaser who adds the sales price;
Receiving a response to a purchase confirmation request transmitted from a terminal of a sales price payment purchaser and a terminal of a payment price purchaser who adds a sales price; And
If the response to the purchase confirmation request is a purchase cancellation response, the profit distribution unit transmits the amount of money corresponding to the reward amount from the selling price to the member account unit of the sales price payment buyer and the sales price addition payment buyer, The profit distributing unit further comprises a step of transmitting an amount corresponding to the guarantee money to the member account unit of the sales price settlement buyer and the sales price addition payment buyer when it is determined that the profit has failed.
delete 24. The method of claim 23,
Before the step of inputting the security fee by the seller's terminal in the event setting unit,
Further comprising the step of notifying the terminal of the seller of the minimum security to the terminal of the minimum security,
Wherein the minimum amount of money is a value obtained by dividing the largest amount of individual distribution profit calculated when the event is successful divided by the target sales amount.
28. The method of claim 27,
Before the step of inputting the security fee by the seller's terminal in the event setting unit,
Further comprising the step of notifying the terminal of the seller of the minimum security to the terminal of the minimum security,
Wherein the minimum guarantee is a value obtained by dividing the event deposit by the sales target quantity.
delete delete delete delete 24. The method of claim 23, wherein step (d)
And transmitting to the terminal of the purchaser who has made the settlement the estimated distribution order in which the purchaser who made payment at the payment distributing section in settlement is arranged in order according to the distribution profit distribution method,
Wherein the expected distribution ranking is arranged in order of the buyers who have made the settlement according to the size of the value obtained by multiplying the cyber money amount accumulated in the member account portion of the purchaser who made settlement with the number of settlement. delete delete delete delete

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