KR101380384B1 - Apparatus and method for providing community service based on social credit card - Google Patents

Abstract

Disclosed are a social card-based community service providing apparatus and method. The storage unit stores information of a subscriber of a social card, which is a payment method that allows a contract member to purchase goods or services at a discount rate set in advance, and information of a personal platform generated for the subscriber. The transceiver unit transmits and receives data to and from a card company server that issues and issues a social card. When the subscriber receives transaction information including the purchase history information using the social card and the affiliate store information from the card company server through the transceiver, the controller retrieves the transaction information and the card company from the storage unit by searching the information of the personal platform corresponding to the subscriber. Post a link to the server through your personal platform. According to the present invention, unlike the conventional social commerce to sell discount coupons with a limit of the expiration date and the amount of use, causing the inconvenience of the user can increase the subscriber's satisfaction without lowering the quality of the service, It can also help with publicity.

Description

Apparatus and method for providing community service based on social credit card}

The present invention relates to an apparatus and method for providing a social card based community service, and more particularly, to an apparatus and method for attracting buyers and card subscribers online through a credit card providing a social commerce function. .

Social commerce is a type of e-commerce that utilizes social media and online media. The social commerce is generally classified into four types: social link type, social web type, co-purchase type, and offline linked type.

Among these, co-purchasing social commerce is the most common form of social commerce, which allows a buyer to receive a discount of 50% or more when a minimum amount of purchase is achieved for each product, and further allows the buyer to obtain a third party through a social network. It encourages purchases by involving them in joint purchases.

However, as these co-purchased social commerce has been expanded, various problems have been raised recently. For example, if a merchant coupon is not used within a predetermined period of use, it cannot be refunded. There is a problem such that the quality of service may be degraded because buyers are concentrated at the merchants due to the limitation of the usage period.

Therefore, consumers can always receive a discount service without limiting the period of use, and accordingly, a new type of social commerce that can attract potential consumers by increasing satisfaction with the service is required.

Korean Patent No. 0737688 describes a technology for jointly purchasing a ticket that induces a joint purchase of an unsold ticket to users of mobile communication terminals and provides a discount to the purchaser by using a telecommunication company's communication network to prevent the ticket from being unsold. It is disclosed, but this is limited to the subscribers of the mobile communication company limited to the co-purchase marketing target, it is difficult to say the true social commerce.

In addition, Korean Patent Publication No. 2007-0118576 discloses a joint purchase using a joint purchase code and client credit card information generated on the basis of the joint purchase information by the client using the joint purchase web server on the wired / wireless Internet. Disclosed is a joint purchase payment method for discounting a payment amount based on purchase discount information. However, this technology uses the co-purchase information and credit card payment information to discount the payment products at the time of credit card payment. Therefore, the discount price is displayed so that the product provider is immediately aware of the purchase of the co-purchase discount product. In the case of post-payment, the purchaser of the co-purchase discount product, which is a card user, must check the billing statement of the card individually to check whether the purchased co-purchase discount product has been discounted and paid. There is a inconvenience to go through.

The technical problem to be achieved by the present invention is to provide a social card-based community service providing apparatus and method that allows the user to use the social commerce at any time without limiting the period of use and limiting the number of purchases without purchasing a separate coupon have.

Another technical problem to be achieved by the present invention is to implement a social card-based community service providing method in which a user can use social commerce at any time without restricting the period of use and limiting the number of purchases without purchasing a separate coupon on a computer. The present invention provides a computer-readable recording medium having recorded thereon a program.

In order to achieve the above technical problem, the social card-based community service providing apparatus according to the present invention includes information on subscribers of a social card, which is a payment means for purchasing goods or services at a discount rate set in advance at a contracted affiliate store; A storage unit for storing information of the personal platform created for the subscriber; Transmitting and receiving unit for transmitting and receiving data with a card company server for issuing and paying the social card; And transaction information including purchase history information using the social card and information of the affiliated store at the affiliated store through the transceiver unit from the card company server, and information of the personal platform corresponding to the subscriber from the storage unit. And a controller for searching for the transaction information and posting a connection link to the card company server through the personal platform.

In order to achieve the above technical problem, the social card-based community service providing method according to the present invention, (a) the subscriber of the social card, which is a payment means for purchasing goods or services at a discount rate set in advance at the contracted merchant Receiving transaction information including purchase history information using the social card and information of the affiliated store from the card company server that provides issuance and payment service of the social card; And (b) an access link for retrieving the information of the personal platform corresponding to the subscriber from the storage unit in which the information of the personal platform generated for the subscriber is stored and accessing the transaction information and the card company server through the personal platform. Publishing;

According to the apparatus and method for providing a social card based community service according to the present invention, by promoting the usage history of the social card without limitation of the expiration date and the amount of usage through the personal platform and SNS account to attract new subscribers of the social card, Unlike the existing social commerce, discount coupons with limited expiration date and usage amount can be used to increase the user's satisfaction without degrading the service quality, which can be helpful for the promotion of merchants. Can be.

1 is a view showing the configuration of an entire system including a social card-based community service providing apparatus according to the present invention,
2 is a block diagram showing the configuration of a preferred embodiment of a community service providing apparatus according to the present invention;
3 is a diagram illustrating an embodiment of a personal platform in which transaction information and a connection link to a card company server are posted by a controller; and
4 is a flowchart illustrating a preferred embodiment of a method for providing a social card based community service according to the present invention.

Hereinafter, exemplary embodiments of a social card-based community service providing apparatus and method according to the present invention will be described in detail with reference to the accompanying drawings.

1 is a diagram showing the configuration of an entire system including a social card-based community service providing apparatus according to the present invention.

Referring to FIG. 1, the community service providing apparatus 100 according to the present invention is connected to a plurality of card company servers 200 and a plurality of SNS servers 300 through a communication network.

The card company server 200 issues a social card, which is a payment method such as a credit card or a check card, which enables a merchant to purchase a product or a service at a discount rate set in advance without a separate discount coupon at a previously contracted merchant, and pays at the merchant. It is a server operated by a card company that provides a service. The subscriber of the social card can obtain the same effect as using the social commerce by using the social card at the merchant.

Information that a subscriber of a social card purchases a product or a service using a social card at each affiliate store is provided from the card company server 200 to the community service providing apparatus 100 according to the present invention.

When the subscriber is issued a social card, the community service providing apparatus 100 receives the corresponding information from the card company server 200 to generate a personal platform that is a communication network-based personal community for the subscriber of the social card. In addition, by providing a link to access the card company server 200 through the created personal platform, a third user accessing the subscriber's personal platform can be issued a social card. In addition, in order to induce issuance of the third party's social card, the subscriber may post information on the personal platform using the social card at the merchant.

The SNS server 300 refers to a social network server that provides various social network services (SNS) that are currently used universally, and the community service providing apparatus 100 is already created and held by a subscriber of a social card. The SNS server 300 can be connected to the SNS account information. In this case, the SNS account information of the subscriber may be provided by the community service providing apparatus 100 from the card company server 200 when the subscriber receives the social card. You can also register yourself.

Hereinafter, a detailed configuration of the community service providing apparatus 100 according to the present invention to provide discount information based on a purchase history using a subscriber's social card and to induce a third party to issue a social card will be described.

2 is a block diagram showing the configuration of a preferred embodiment of a community service providing apparatus 100 according to the present invention.

2, the community service providing apparatus 100 according to the present invention includes a storage unit 110, a transceiver unit 120, and a controller unit 130. Meanwhile, FIG. 2 illustrates only the case where the transceiver unit 120 is connected to one card company server 200 and the SNS server 300, respectively, but the transceiver unit 120 includes a plurality of card company servers 200 and a plurality of SNSs. The server 300 may be connected through a communication network.

The storage unit 110 stores information on the subscriber's personal platform generated based on subscriber information and subscriber information of the social card provided from the card company server 120. When the subscriber information is received from the card company server 120 after the subscriber first receives the social card, the personal platform information may be stored in the storage unit 110 after generating the personal platform for the corresponding subscriber. In this case, the subscriber information may include subscriber SNS account information. In addition, when the subscriber receives transaction information using the social card from the card company server 120 through the transceiver unit 120, the corresponding information is also stored in the storage unit 110.

The transceiver 120 transmits and receives data to and from the card company server 200 and the SNS server 300 under the control of the controller 130.

The controller 130 receives the transaction information including the purchase history information using the social card at the affiliate store and the affiliate store information from the card company server 200, and retrieves the information of the subscriber from the storage unit 110. While storing the transaction information, retrieves the information of the personal platform created for the subscriber.

Thereafter, the controller 130 posts the transaction information and link information for accessing the card company server 200 through the searched personal platform.

3 is a diagram illustrating an embodiment of a personal platform in which transaction information and a connection link to the card company server 200 are posted by the controller 130.

Referring to FIG. 3, the subscriber's personal platform 500 includes a purchase history information indicating that a subscriber used a social card issued by a card company among various card companies at a certain merchant, and the payment amount and the discount rate applied at that time. 510 may be posted, and the affiliated store information 520 including the name, contact information, address, business hours, and a map of the affiliated store may be posted separately.

In addition, a connection link 530 to the card company server 200 may be posted so that a third user accessing the subscriber's personal platform 500 may be issued the same social card as the social card used by the subscriber. The user may apply for issuance of a social card by accessing the card company server 200 through the access link 530.

On the other hand, in the event that a third user wants to receive a discount service from a merchant posted on the personal platform 500 without issuing a social card, the personal platform 500 is a one-time discount coupon that can be used at the merchant. The purchase link 540 may be further posted. The purchase link 540 may display an amount and a discount rate of a product or service that can be purchased using a discount coupon.

In this case, the discount rate that can be applied when the third user purchases and uses a discount coupon can be set to be lower than the discount rate that can be applied when receiving and using a social card. In addition, even when purchasing a discount coupon can be used to promote the merchant or the social card by setting the discount rate differently depending on whether or not the third user agrees to distribute the discount information through their SNS account.

In order to allow the third user to more easily access the subscriber's personal platform 500, the controller 130 uses the subscriber's SNS account information stored in the storage unit 110 to transmit and receive the personal information. By controlling to transmit the access information to the platform 500 to the SNS server 300, the access information can be distributed through the subscriber's SNS account.

In addition, the controller 130 may allow more third-party users to access the subscriber's personal platform 500 by including the purchase information of the subscriber and the information of the social card in the access information distributed through the subscriber's SNS account. By storing the information of the third user connected through the subscriber's SNS account in the storage unit 110, it can be provided to the subscriber in the form of visitor information.

As such, when the third user accesses the personal platform 500 through the access information distributed through the subscriber's SNS account or accesses the personal platform 500 through the direct path, the third user discount coupon If you purchase or get a social card is issued to the subscriber to the card company or merchants by providing their own purchase information, it is necessary to provide a certain amount of compensation to the subscriber.

Therefore, the controller 130 receives a social card by accessing the card company server 200 through a connection link 530 posted on the personal platform 500, and the third party user's information is stored in the card company server ( Whenever received from the transmission and reception unit 120 from the 200, and each time a third user purchases the discount coupon through the purchase link 540 of the discount coupon in response to the subscriber's information set points in advance By storing the information at 110, the subscriber may be continuously accumulated points. In this case, the controller 130 may set the number of points given when the third user receives the social card to be larger than the points given when the third user purchases the discount coupon.

Point information accumulated to the subscriber may be posted through the personal platform 500, the controller 130 is issued a social card through the subscriber's point information and the subscriber's personal platform 500, as shown in FIG. The earning information 550 including information of the third user who purchased the discount coupon may be posted through the personal platform 500.

In this way, by promoting new usage of social cards without limiting the expiration date and usage amount through personal platforms and social media accounts, attracting new subscribers of social cards, discounts with the expiration date and usage amount in existing social commerce Unlike the sale of coupons, which may cause inconvenience to the user, it is possible to increase the satisfaction of subscribers without degrading the quality of the service and may also be useful for the promotion of merchants. In addition, the subscriber of the social card may generate an effect of actively promoting the social card by receiving a point every time an issuance of a social card or a purchase of a discount coupon is made through its personal platform.

4 is a flowchart illustrating a preferred embodiment of a method for providing a social card based community service according to the present invention.

Referring to FIG. 4, when a subscriber receives a social card from a card company (S1010), the card company server 200 provides the community service providing apparatus 100 according to the present invention (S1015). The controller 130 stores the subscriber's information received through the transceiver 120 in the storage 110 and generates a personal platform for the subscriber (S1020).

Then, when the subscriber purchases a product or service using a social card at a merchant contracted with the card company, the card company server 200 transmits the purchase information of the subscriber to the community service providing apparatus 100 (S1025). The controller 130 posts an access link to the card company server 200 for purchase information and social card issuance received through the transceiver 120 through the subscriber's personal platform (S1030).

Meanwhile, the controller 130 allows the transceiver to transmit the access information to the personal platform to the SNS server 300 based on the SNS account information of the subscriber stored in the storage 110 (S1035), and the SNS server 300 The access information is distributed to the third users by posting the access information through the subscriber's SNS account (S1040).

The third user may access the personal platform through the SNS account of the subscriber (S1045) or access the personal platform through a direct path and then access the card company server 200 through an access link to the card company server 200. (S1050).

When the third user accesses the card company server 200 and receives a social card (S1055), the card company server 200 provides the social card issuing information of the third user to the community service providing apparatus 100 (S1060). In operation S1065, the controller 130 may grant a point to the subscriber and store the point information in the storage 110. On the other hand, even if the third user purchases a discount coupon that can be applied to the discount rate at the merchant through the personal platform, the controller 130 may give a point to the subscriber.

The present invention can also be embodied as computer-readable codes on a computer-readable recording medium. A computer-readable recording medium includes all kinds of recording apparatuses in which data that can be read by a computer system is stored. Examples of the computer-readable recording medium include a ROM, a RAM, a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like, and may be implemented in the form of a carrier wave (for example, transmission via the Internet) . The computer-readable recording medium may also be distributed over a networked computer system so that computer readable code can be stored and executed in a distributed manner.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is clearly understood that the same is by way of illustration and example only and is not to be taken by way of limitation in the embodiment in which said invention is directed. It will be understood by those skilled in the art that various changes in form and detail may be made therein without departing from the scope of the appended claims.

100-Community Service Provider
110-storage
120-transceiver
130 -
200-card company server
300-SNS Server

Claims (13)

A storage unit for storing information of a subscriber of a social card, which is a payment method for allowing a contract member to purchase goods or services at a discount rate set in advance, and information of a personal platform, which is a personal community based on a communication network, created for the subscriber;
Transmitting and receiving unit for transmitting and receiving data with a card company server for issuing and paying the social card; And
When the subscriber receives transaction information including purchase history information using the social card and information of the affiliated store from the card company server through the transceiver, the subscriber stores information of the personal platform corresponding to the subscriber from the storage unit. And a controller for searching and posting the transaction information and an access link to the card company server through the personal platform.
The access link is a link for issuing the social card provided by the card company server,
The storage unit further stores account information of the social network service of the subscriber,
The control unit controls the transmission and reception unit to transmit the transaction information and the access information to the personal platform on which the access link is posted to a social network server providing the social network service, so that the access information controls the social network service account of the subscriber. Community service providing apparatus, characterized in that to be distributed through. delete The method according to claim 1,
And the control unit stores in the storage unit information of a user accessing a personal platform of the subscriber through the access information distributed through the social network service account of the subscriber. The method according to claim 1 or 3,
The control unit further publishes a purchase link of a discount coupon that can receive a preset discount rate when purchasing a product or service through the personal platform, and issues the discount coupon to a user connected through the purchase link. Community service providing apparatus, characterized in that. 5. The method of claim 4,
And a discount rate applied through the discount coupon is set to a value smaller than the discount rate of the social card. 5. The method of claim 4,
The control unit accesses the card company server through an access link that can be connected to the card company server, the information of the user who has issued the social card is received from the card company server through the transceiver or the purchase link of the discount coupon. Each time a coupon is issued, a preset point is stored in the storage unit corresponding to the subscriber information. The method according to claim 1 or 3,
And the transaction information comprises at least one of information of the social card, discount rate information applied to the affiliated store, and price information paid by the subscriber using the social card. In the community service providing method performed by the community service providing apparatus for transmitting and receiving data with the card company server,
(a) a subscriber of a social card, which is a payment method that enables a contracted merchant to purchase goods or services at a discount rate set in advance, the transaction information including the purchase history information using the social card at the merchant and information of the merchant; Receiving from the card company server providing the issue and payment service of the social card; And
(b) a connection link for retrieving the information of the personal platform corresponding to the subscriber from the storage unit in which the information of the personal platform, which is a communication network-based personal community created for the subscriber, is stored, and accessing the transaction information and the card company server; Publishing through the personal platform;
The access link is a link for issuing the social card provided by the card company server,
The storage unit further stores account information of the social network service of the subscriber,
In the step (b), the transaction information and access information on the personal platform on which the access link is posted are transmitted to a social network server providing the social network service so that the access information is transmitted through the social network service account of the subscriber. Community service providing method characterized in that to be distributed. delete 9. The method of claim 8,
(c) storing the user information of the user accessing the personal platform of the subscriber through the access information distributed through the subscriber's social network service account, in the storage unit. . The method of claim 8 or 10,
In the step (b), the purchase link of the discount coupon that can be applied to the discount rate set in advance when purchasing a product or service in the merchant further posts through the personal platform,
and (d) issuing the discount coupon to a user connected through the purchase link. 12. The method of claim 11,
(e) The user information of the user who has issued the social card by accessing the card company server through an access link for accessing the card company server is received from the card company server or issuing the discount coupon through a purchase link of the discount coupon. And storing the preset point in the storage unit in correspondence with the information of the subscriber each time it is made. A computer-readable recording medium having recorded thereon a program for executing the community service providing method according to any one of claims 8 and 10 on a computer.

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