KR101306141B1 - Server for providing personalized discount service and method thereof - Google Patents

Abstract

PURPOSE: A customized discount service providing server and a method thereof are provided to supply an advertising effect through an SNS of a customer or to discount payments according to an effort of the customer by approving payment by applying different discount rates according to customer grades. CONSTITUTION: An information storage unit (21) stores customer information and customer grades in an SNS of a customer corresponding to the customer information. When a payment request is received from a member store terminal, a control unit (23) requests the approval of a payment to which a discount rate according to a grade of the customer is applied to a card company server. The control unit confirms advertising material records stored in the information storage unit. When there are member store advertising materials of the customer about a member store requesting the payment, the control unit applies the discount rate according to the grade of the customer. [Reference numerals] (21) Information storage unit; (22) Payment settlement unit; (23) Control unit

Description

Customized discount service server and its method {SERVER FOR PROVIDING PERSONALIZED DISCOUNT SERVICE AND METHOD THEREOF}

The present invention relates to a customized discount service providing server and a method thereof, and more particularly, a customized discount service providing server for applying a different discount rate according to a grade of a customer when a credit card payment request from a merchant is performed. It's about how.

A typical credit card payment system is a communication network supporting data communication between a credit card and a payment terminal in a merchant that performs receipt processing according to an authorization request and a result, and a payment terminal and a value added network (VAN) server. And a payment agent server that receives the authorization request from the payment terminal, transmits it to the financial institution server, which is the approval institution of the card, and receives a response, and sends the response to the payment terminal, and the authorization processing of the transaction details of the credit card and the merchant and credit. It is made up of a financial institution server that handles the expense deposit and withdrawal between cardholders.

The credit card payment system is a system that simply pays for the purchase price or service usage fee of the customer, and discounts the payment amount of the customer by applying different discount rates based on the grade set according to the customer's awareness and degree of promotion of the merchant. No service has been provided.

Accordingly, there is a demand for a customized discount service capable of discounting payment amounts at different discount rates according to the recognition of customers and the degree of promotion of merchants.

In order to meet the above requirements, the present invention sets the rating of the customer based on the degree of recognition of the customer in the SNS (Social Network Service) and the degree of promotion of the merchant, the customer's credit card payment request from the merchant It is an object of the present invention to provide a server and a method for providing a customized discount service for allowing payment approval to be applied by applying different discount rates according to the grade.

The objects of the present invention are not limited to the above-mentioned objects, and other objects and advantages of the present invention which are not mentioned can be understood by the following description, and will be more clearly understood by the embodiments of the present invention. It will also be readily apparent that the objects and advantages of the invention may be realized and attained by means of the instrumentalities and combinations particularly pointed out in the appended claims.

In order to achieve the above object, the server of the present invention includes a customized discount service providing server, comprising: an information storage unit for storing customer information and a customer grade in a social network service (SNS) of a customer corresponding to the customer information; And a controller configured to, upon receiving a payment request including the customer information from a merchant terminal, request authorization from the card company server at a payment price applied with a discount rate according to the customer grade of the customer corresponding to the received customer information.

In addition, the method of the present invention for achieving the above object, the method for providing a customized discount service, storing the customer information and the customer grade in the customer's SNS corresponding to the customer information; And receiving a payment request including the customer information from a merchant terminal, requesting an approval from a card company server at a payment price applied with a discount rate according to a customer grade of the customer corresponding to the received customer information.

The present invention as described above, determines the rating of the customer based on the degree of recognition of the customer in the SNS and the degree of promotion of the merchant, and the payment approval by applying different discount rates according to the rating of the customer when requesting payment from the merchant By doing this, the customer can receive a discount on the payment price according to his or her efforts, and the merchant has the effect of enjoying the publicity effect through the customer's SNS.

In addition, the present invention has an effect that can actively induce the customer's promotional activities for the merchant by applying a discount rate according to the customer's grade when the customer's promotional article for the merchant.

1 is a configuration diagram of an embodiment of a customized discount service providing system to which the present invention is applied;
2 is a configuration diagram of an embodiment of a customized discount service providing server according to the present invention;
3 is a flow chart of an embodiment of a method for providing a customized discount service according to the present invention;
4 is a flowchart illustrating another embodiment of a method for providing a customized discount service according to the present invention.

BRIEF DESCRIPTION OF THE DRAWINGS The above and other objects, features and advantages of the present invention will become more apparent from the following detailed description of the present invention when taken in conjunction with the accompanying drawings, It can be easily carried out. In the following description, well-known functions or constructions are not described in detail since they would obscure the invention in unnecessary detail. Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a configuration diagram of an embodiment of a customized discount service providing system to which the present invention is applied.

As shown in FIG. 1, the customized discount service providing system to which the present invention is applied includes a customer terminal 10, an SNS server 20, an affiliated store terminal 30, and a value added network (VAN) server 40. ), And a card company server 50.

Looking at each of the above components, first, the customer terminal 10 is a terminal that can be connected to various web servers by wired / wireless Internet access, smart phones, mobile communication terminals, wireless LAN terminals (iPad, Galaxy Note) Etc.), netbooks, personal computers (PCs), and the like.

In addition, the customer terminal 10 is equipped with various SNS applications (Twitter, Facebook, etc.) can be used for SNS, and also provides an electronic discount coupon from the payment agency server 40 in return for the merchant promotion You can get it. At this time, the merchant promotion is preferably made through the customer's SNS, but is not limited thereto.

In addition, the customer terminal 10 may be connected to the payment agent server 40 to perform the process of registering the customer's membership and card information of the customer.

Meanwhile, the customer terminal 10 may access the SNS server 20 and register a card information of the customer.

The customer card information registration process may be implemented in one or two ways according to the designer's choice.

Next, the SNS server 20 records / manages each customer's merchant promotion activity and customer's awareness (in the case of Twitter, the number of followers, the number of retweets, etc.), and periodically stores this information in the payment agency server 40. It provides or provides the payment agency server 40 of the customer's rating determined based on this information.

In addition, the SNS server 20 periodically updates the rating of the customer based on the customer promotion activities of the customer and the recognition of the customer.

In addition, the SNS server 20 is provided to the payment agency server 40 by extracting the merchant promotional material (written about the evaluation, location, menu, etc.) that the customer registered through the SNS so that the merchant owners are properly promoted. At this time, the SNS server 20 may also provide the number of propagation so that you can know how many people the propagation has been propagated.

Next, the affiliated store terminal 30 is a terminal installed in affiliated stores located throughout the country to process payment, at least one of a credit authorization terminal (POS), a point of sales (POS) terminal, a wired terminal, and a wireless terminal. It includes. The merchant terminal 30 combines the functions of a cash register and a computer terminal, and stores data such as brand name and price at the time of sale to settle the amount of sales, and at the same time collects various information and data necessary for retail management. It is possible to process.

In addition, when the customer requests payment, the affiliated store terminal 30 requests a payment to the payment agent server 40 connected through a communication network, and receives the approval result accordingly. At this time, the owner of the merchant terminal 30 has a contract with the payment agency in advance to discount the payment price according to the customer's grade, so that the payment price to which the discount rate corresponding to the customer's grade is applied to the payment request price Can be.

Next, the payment agent server 40 is a server to which the customized discount service providing server according to the present invention is applied. Of course, the customized discount service providing server according to the present invention may provide a customized discount service in conjunction with the payment agency server 40 in a state implemented separately from the payment agency server 40.

In addition, the payment agent server 40 receives the customer's rating information from the SNS server 20. In this case, the rating information of the customer is determined based on the degree of recognition of the customer and the degree of promotion (number of times) of the customer.

On the other hand, the payment agent server 40 is not provided with the customer's rating information from the SNS server 20, the customer's recognition and the degree of promotion of the customer (count) of the customer directly from the SNS server 20 is received directly You can also decide the rating. At this time, the higher the awareness, the higher the merchant promotion activities, the higher the rating.

The payment agent server 40 periodically updates the rating of the customer based on the customer's merchant promotion activity and the customer's recognition.

In addition, the payment agent server 40, upon request for payment from the affiliated store terminal 30, requests an approval from the card company server 50 with the discounted payment price by applying a discount rate according to the rating of the corresponding customer, and the result is the merchant Provided to the terminal 30.

In addition, the payment agent server 40 by providing the customer promotional material and / or promotional material propagation information for the merchant provided from the SNS server 20 to the corresponding merchant, so that the merchant owner can check the promotion status.

In addition, the payment agent server 40 performs a member registration process of the customer, and at this time, the card information registration process of the customer may be performed together.

Meanwhile, the payment agent server 40 may be provided with card information (which may include customer information) of the customer in conjunction with the SNS server 20.

Next, the card company server 50 performs a function of approving or rejecting the payment price approval request from the payment agent server 40.

2 is a configuration diagram of an embodiment of a customized discount service providing server according to the present invention.

As shown in FIG. 2, the customized discount service providing server according to the present invention includes an information storage unit 21, a payment processing unit 22, and a controller 23.

Looking at each of the above components, first, the information storage unit 21 stores the customer information and the customer rating in the social network service (SNS). In this case, the customer information includes customer personal information and customer card information (number, etc.) input during membership registration. Such customer information may be input directly from the customer terminal 10, or may be provided from the SNS server 20 in partnership with an SNS provider.

In addition, the customer grade may be determined by at least one or a combination of the degree of awareness and the degree of promotion of the merchant in the SNS (such as the number of times). This customer rating may be provided from the SNS server 20. Alternatively, the customer grade may be determined by the controller 23 based on the degree of awareness and the degree of the merchant promotion in the SNS of the customer provided from the SNS server 20.

The information storage unit 21 also periodically updates the stored customer ratings under the control of the control unit 23.

Next, the payment processing unit 22 receives the payment request including the customer information from the merchant terminal 30, and under the control of the control unit 23, the payment price to which the discount rate according to the rating of the customer is applied to the payment request. Request the approval to the card company server, and receives the approval result and transmits to the merchant terminal.

Next, the controller 23 controls the payment processor 22 to request approval by applying a discount rate according to the grade of the corresponding customer according to the payment request received by the payment processor 22.

In addition, the control unit 23 may be directly linked to the SNS server 20, and after receiving the customer recognition in the SNS and the merchant promotion information (number, etc.) of the customer, may directly determine the customer grade. At this time, the higher the recognition of the customer and the more the merchant promotion activity, the higher the customer rating. In addition, the higher the grade, the higher the discount rate.

Here, an example of the discount rate according to the rating of the customer is as shown in Table 1 below. The discount rate according to the grade of the customer may be adjusted according to the type of business, the size of the affiliated store sales, the size of the affiliated store, the number of affiliated visitors.

[Table 1]

Meanwhile, the controller 23 may control the payment processor 22 to request the approval of the payment request from the affiliated store terminal 30 without applying a discount rate according to the rating of the corresponding customer at the time of payment. In this case, the controller 23 may transmit a discount coupon corresponding to the discount rate to the customer terminal 10 so that the customer may receive a discount service at a later visit to the corresponding affiliated store. Meanwhile, the controller 23 may control the information storage unit 21 to store the discount coupon in correspondence with the corresponding customer information so that the customer may receive a discount service at a later visit to the affiliate store. .

In addition, the control unit 25 provides the affiliated store's customer promotional material (the affiliated store promotional material promoted by the customer through the SNS) for the affiliated store provided from the SNS server 20, so that the affiliated store owner knows what kind of promotion the customer has actually promoted. To help.

In addition, the control unit 25 may provide a discount service according to whether or not there is an SNS promotion fact of the customer to the affiliated store who requested the payment without providing a discount service according to the customer level unconditionally as a subscribed customer. That is, the customer may be provided with a discount service only when there is a promotional article for the affiliated store that has requested payment. At this time, the controller 25 records whether or not to provide a discount service to each promotional article, so that the customer does not receive a duplicate discount for one promotional article.

For example, when the customer Y requests payment from the merchant X, if the customer Y does not write a promotional article for the merchant X through SNS, the controller 25 processes the payment without providing a discount. . However, if the Y customer promotes the X affiliate store through SNS within a predetermined period after the payment, the discount coupon may be provided to the Y customer's address, an email, a mobile phone, or the like. In addition, the discount coupon may be matched with the customer information and stored in the information storage unit 21, and the discount service may be provided based on the discount coupon when the Y customer requests payment again at the X affiliate store.

3 is a flowchart illustrating a method of providing a customized discount service according to the present invention.

First, the information storage unit 21 stores the customer information and the customer grade in the SNS (301). In this case, the customer grade may be determined by at least one or a combination of the degree of recognition in the SNS and the degree of promotion of the merchant (such as the number of times). The customer grade may be provided from the SNS server 20, or may be directly determined by the controller 23 by receiving the recognition and merchant promotion information in the SNS from the SNS server 20.

Here, the customer rating is higher the higher the recognition and the more the merchant promotional activities.

Thereafter, the payment processor 22 receives a payment request including customer information from the affiliated store terminal 30 (302).

Thereafter, the controller 23 applies the discount rate according to the customer's grade to the payment request received by the payment processing unit 22 (303).

Thereafter, the payment processing unit 22 requests an approval from the card company server at the payment price to which the discount rate is applied, receives the approval result, and transmits the approval result to the affiliated store terminal (304).

Through this process, the customer can receive a discounted payment price according to his or her efforts, and the merchant can enjoy the publicity effect through the customer's SNS.

Meanwhile, in the above-described embodiment of the present invention, a method of providing a discount service according to a grade to a customer who visits an affiliated store is illustrated and described. As another embodiment of the present invention, promotion of a corresponding affiliated store among customers who have visited an affiliated store is provided. It is also possible to offer discounted services based on the grade for the writer.

4 is a flowchart illustrating another embodiment of a method for providing a customized discount service according to the present invention.

First, the information storage unit 21 stores the customer information and the customer grade in the SNS and the promotional details for each customer (401). At this time, the promotional details include promotional articles for each merchant. In addition, the promotional information for each customer is provided from the SNS server 20.

Thereafter, the payment processing unit 22 receives a payment request including customer information from the affiliated store terminal 30 (402).

Thereafter, the controller 23 checks whether there is a promotional article written for the affiliated store that the customer requests payment based on the information stored in the information storage unit 21 (403).

As a result of the verification (403), if present, a discount rate according to the grade of the customer is applied to the payment request (404).

Thereafter, the payment processing unit 22 requests an approval from the card company server at the payment price to which the discount rate is applied, receives the approval result, and transmits the result of the approval to the affiliated store terminal (405).

Thereafter, the controller 23 may control to record whether or not a discount service is provided for the corresponding promotional article so that the duplicate discount service for the same promotional article may not be provided.

As a result of the check 403, if there is no promotional text of the customer for the affiliate store, the card company server requests the approval result with the payment price not applied to the discount rate, and receives the approval result and transmits the result to the merchant terminal 406. .

On the other hand, when the customer writes a promotional post after the payment request time, and if the discount service is not provided at the time of the payment request, the discount coupon is transmitted based on the stored customer information (customer's address, email, mobile phone, etc.) You can also offer discount services.

In addition, the control unit 23 may control to store the promotional details of the customer received from the SNS server 20, so that the customer may receive a discount service at a later visit to the merchant.

Through this process, the discount service providing server may receive a discount service only when there is a promotional message of the customer for the affiliated store, thereby actively inducing the promotional activity of the customer for the affiliated store.

Meanwhile, the method of the present invention as described above can be written in a computer program. And the code and code segments constituting the program can be easily deduced by a computer programmer in the field. In addition, the written program is stored in a computer-readable recording medium (information storage medium), and read and executed by a computer to implement the method of the present invention. The recording medium may include any type of computer readable recording medium.

It will be apparent to those skilled in the art that various modifications and variations can be made in the present invention without departing from the spirit or scope of the invention. The present invention is not limited to the drawings.

21: information storage unit 22: payment processing unit
23:

Claims (17)

An information storage unit for storing customer information and a customer grade in a social network service (SNS) of a customer corresponding to the customer information; And
When the payment request including the customer information is received from the merchant terminal, the control unit for controlling the request to the card company server with the payment price applied to the discount rate according to the customer rating of the customer corresponding to the received customer information,
The information storage unit stores the details of the merchant promotional material corresponding to the customer information,
The controller checks the details of the promotional material stored in the information storage unit, and controls to apply a discount rate according to the rating of the corresponding customer when there is an affiliated store promotional material for the customer who requested the payment. Discount service provider server.
The method of claim 1,
The customer rating is
Personalized discount service providing server, characterized in that determined by at least one of the number of awareness and the number of merchant promotions in the SNS.
3. The method of claim 2,
The customer grade is a customized discount service providing server, characterized in that provided from the SNS server.
3. The method of claim 2,
The customer grade is a customized discount service providing server, characterized in that determined by the control unit based on at least one of the recognition and merchant promotion activity information in the SNS of each customer provided from the SNS server.
The method of claim 1,
The control unit,
Personalized discount service providing server, characterized in that for controlling the customer to provide the affiliated store promotional material promoted through the SNS.
delete delete The method of claim 1,
The control unit,
And providing a discount service for the merchant promotional material of the customer to be stored in the information storage unit.
The method of claim 1,
The control unit,
Customized discount service providing server, characterized in that for controlling to update periodically the customer grade stored in the information storage.
In the method of providing a customized discount service of the customized discount service providing server,
Storing customer information and a customer grade in an SNS of a customer corresponding to the customer information; And
If a payment request including the customer information is received from a merchant terminal, requesting an authorization from the card company server with the payment price applied to the discount rate according to the customer grade of the customer corresponding to the received customer information,
The storing step, receiving and storing the details of the merchant promotional material corresponding to the customer information from the SNS server,
The approval request step, the method of providing a customized discount service, characterized in that to check the details of the stored promotional material, and if there is a merchant promotional material of the customer for the merchant requesting the payment, applying a discount rate according to the corresponding customer grade. .
11. The method of claim 10,
The customer rating is
Method for providing a customized discount service, characterized in that determined by at least one of the recognition in the SNS and the number of merchant promotions.
11. The method of claim 10,
The storing step,
Personalized discount service providing method characterized in that the customer grade received from the SNS server and stored
11. The method of claim 10,
The storing step,
Receiving the recognition and merchant promotion activity information of each customer from the SNS server; And
Determining a customer grade based on the provided information;
Customized discount service providing method comprising a.
11. The method of claim 10,
Receiving, from the SNS server, a merchant promotional material promoted by the customer through SNS; And
Providing the provided merchant promotional material to the corresponding merchant
Customized discount service providing method comprising more.
delete delete 11. The method of claim 10,
The approval request step,
And storing whether or not to provide a discount service for the merchant promotional material of the customer.

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