KR100910718B1 - System for renovating a dynamic rank and renewal method of the same - Google Patents

Abstract

A dynamic rank update system and an updating method for enhancing the advertising efficiency of an information provider are provided to prevent excessive competition according to the top priority secure of site or the notice material. A site or a posting is registered within a portal site and a web site(S10). The spent money about the search keyword or the rank update frequency is assigned(S20). A website or a notice material matched with the search keyword is expressed in the portal site and the website(S30, S50). The rank number of renewal is obtained according to usage cost. One of manual update and automatic update is implemented within the rank number of update(S60, S70, S80). The web site or the notice is arranged within the portal site(S90).

Description

System for renovating a dynamic Rank and Renewal Method of the Same}

The present invention relates to a site management technology. In particular, after a web site or a post is registered in a portal site and a web site, a web site or a web site or a search keyword is input at a point in time when a predetermined usage amount is paid for the search keyword and the number of rank updates. The present invention relates to a dynamic ranking update system and a method of updating the posts that are displayed in the portal site and the web site, and the web site or the post is ranked first in the portal site and the web site within the ranking update frequency.

Conventional site management techniques include cost per click (CPC) and cost per month (CPM).

In the CPC site management technique, the starting order is determined according to a keyword price search based on keyword bidding, and a cost is generated when a user clicks on the price.

Currently, the popular search keywords are priced at a very high price due to excessive competition between the companies, there is a problem that excessive advertising costs are spent due to the cost generated when clicked.

In addition, the new companies usually start the Internet-related start-up in small capital, there is a problem that often gives up the advertising itself due to the burden on the advertising costs generated.

The CPM site management technique is a popular technique for banner advertisements. It pays a certain amount of money and performs fixed Internet advertisement regardless of clicks.

At this time, there is a problem that even small businesses have a large cost burden due to the generation of fixed advertising costs irrespective of the number of clicks. In other words, small businesses may have a direct impact on cases such as abandonment or temporary suspension of Internet advertising because small businesses have to spend a fixed amount of advertising costs due to the publication of a website or post when sales are lost that month or day. There is a problem that is also causing a huge damage to the operator of the portal site receiving the.

The dynamic ranking update system of the present invention and its updating method are devised to solve the problems of the prior art. The first object of the present invention is a search keyword after a web site or a post is registered in a portal site and a web site. When the search keyword is entered, the website or post is displayed within the portal site and the website when the search keyword is input, and the website or the post is ranked first within the ranking update count. This is to prevent the excessive competition due to overheating of the search keyword advertisement and securing the highest priority of the web site or the posts displayed in the portal site and the web site.

A second object of the present invention is to allow a blog or a general web site to be distributed on a portal site evenly with a higher priority given to more web sites or posts.

The third object of the present invention is to provide a variety of web information to netizens and to increase the advertising efficiency of information providers to provide opportunities for profit generation for both information providers and site operators.

The present invention for achieving the above object includes the following configuration.

That is, the dynamic ranking update method according to an embodiment of the present invention includes the steps of registering a web site or a post in a portal site and a web site; Determining a usage amount for a search keyword or a rank update number for displaying the web site or the post registered in the portal site and the web site, respectively; Displaying a web site or a post matched with the search keyword in the portal site and the web site when the search keyword is input, as the use amount predetermined for the search keyword is paid; As the usage amount predetermined for the rank update count is paid, the rank update count is given, and a selected one of manual update and automatic update is performed within the given rank update count; And ranking the portal site and the web site or post posted in the web site in the highest priority by the selected one implementation.

In addition, the dynamic ranking update system according to an embodiment of the present invention includes a registration processing unit for registering a website or a post in a portal site and a web site; An amount stipulation unit for setting a usage amount for a search keyword or a rank update number for displaying the web site or a post previously registered in the portal site and the web site; A deposit confirmation unit confirming that a predetermined use amount is paid for the use amount predetermined for the search keyword or the number of times of rank update; An expression control unit for determining that the search keyword is input as the use amount is received and displaying the web site or post matched with the search keyword in the portal site and the web site; A ranking update control unit which assigns the rank update number and applies the selected one of manual update and automatic update to the web site or the post within the received rank update number as the usage amount is confirmed as the deposit completion; And a ranking rearrangement that ranks the web sites or posts posted in the portal site and the web site first.

The dynamic ranking update system of the present invention and the update method thereof include a web site or a post when a web site or a post is registered in a portal site and a web site, and then a search keyword and a web site at the time of input of a search keyword have been paid. Or overheating and portal sites for search keyword ads by posting posts within portal sites and websites, and placing websites or posts first and within the portal sites and websites within the number of rank updates; It has a first effect of preventing excessive competition due to securing the highest priority of a website or a post posted within the website.

In addition, more websites or posts, as well as blogs or general web sites, are assigned the highest priority and have the second effect of being equally available on portal sites.

In addition, it provides a third effect that provides a variety of web information to netizens and increase the advertising efficiency of the information provider to create profit opportunities for both information providers and site operators.

EXAMPLE

Hereinafter, embodiments of the present invention will be described in detail with reference to the accompanying drawings.

1 is a diagram illustrating a dynamic ranking update system according to an embodiment of the present invention.

Referring to FIG. 1, the dynamic ranking update system 1000 includes a registration processing unit 100, an amount calculation unit 200, a deposit confirmation unit 300, an expression control unit 400, a rank update control unit 500, and a ranking allocation unit. And 600.

The registration processing unit 100 registers a web site or a post in the portal site and the web site.

In addition, the registration processing unit 100 registers not only a website or a post, but also a blog or a general website to the portal site. In the present invention, the registration processing unit 100 is to select and describe a web site or a post representatively, in advance that the registration of the portal site of the blog or a general web site is naturally implemented in the registration processing unit 100 even if not separately explained. To mention.

The amount planning unit 200 sets a usage amount for a search keyword or a rank update number for expressing the web site or the post registered in the portal site and the web site, respectively.

The amount planning unit 200 is a kind of arithmetic processing unit, which is used to input the search keyword in the portal site and the web site or to update the ranking or the number of ranks of the search keyword inputted by a plurality of nets when the ranking is to be updated automatically or manually. Determine and calculate the amount of use accordingly.

The deposit confirmation unit 200 determines whether the amount of money pre-determined in the search keyword or the number of rank updates is paid by the information provider who wants to post a website or a post in the portal site and the web site. Check whether or not.

If the information provider has not paid the predetermined use amount, the deposit confirmation unit 300 checks the unpaid status and updates the search keyword or rank of the website or post posted on the portal site and the website. Hold for a while or issue a disable command for a search keyword or rank update.

In other words, when a predetermined usage amount is paid, when a search keyword is entered, the website or post is viewed on the portal site and the website, and automatically or manually renewed the highest priority within the number of automatic rankings given by the website or post. This is done within the portal site and web site.

In addition, in another embodiment, when the rank update control unit 500 to be described below has exhausted the number of rank updates received by the donation, the deposit check unit 300 is a new use amount pre-determined in the search keyword or rank update times Check the wage status of whether the website or post has been repaid by the portal site and the information provider who wants to post it within the website.

Here, an information provider who wants to post a website or post may want the website or post to be viewed within the portal site and the web site according to a search keyword input that matches the website or post 1: 1. It is important to understand that when a website or post posted within the site is placed in the highest priority by updating its ranking, it is necessary to pay a predetermined amount of usage.

Subsequently, as the wage check unit 300 transmits a confirmation signal confirming that the payment is in a delinquent state to the display control unit, the display control unit 400 grants the authority to use the search keyword to the web site or the post and the search keyword is the portal site. And identifying a case where the information is entered in the web site and displaying the web site or the post that matches the search keyword in the portal site and the web site.

The rank update control unit 500 confirms that the use amount has been deposited, and assigns a rank update count, and applies one of manual update and automatic update to the web site or the post within the given rank update count.

When the ranking update control unit 500 confirms that the website or post is continuously lowered below a certain rank, the automatic updating method is applied to the website or the post, and the website or post is automatically changed to the highest priority within the number of ranking updates. Let's do it.

The rank update control unit 500 manually updates a website or a post only when it is confirmed that the update command signal generated by the information provider who wants to upload the website or post in the portal site and the website within the rank update count is input. Manually change to the highest priority.

The ranking allocation unit 600 prioritizes the web sites or posts posted in the portal site and the web site by being affected by the manual update or the automatic update of the ranking update control unit 500.

The ranking system 600 controls the web sites or posts that are ranked as the top priority to be placed in the upper area among the portal sites and the corresponding web pages in the web site, and checks and checks the link status of the web sites or posts in real time. .

In another embodiment, if ranking locator 600 confirms that the portal site and other websites or posts posted within the website are assigned the highest priority, ranking locator 600 ranks the website or post. To lower the rank.

In addition, as the ranking locator 600 ranks a web site or a post as a priority, the ranking update control unit 500 defaults to the automatic updating operation for a predetermined period of time.

2 is a flowchart illustrating a dynamic ranking update method according to an embodiment of the present invention.

Referring to FIG. 2, in the dynamic ranking update method, when a website or a post is registered in a portal site and a web site, a search keyword and a usage amount predetermined for the rank update count are paid, and then the web site or the search keyword is input. Posts are displayed in the portal site and the web site, and the ranking of the web site or the post is ranked first within the number of times of updating the ranking and the portal site and the web site.

First, the web site or post is registered in the portal site and the web site (S10).

A usage amount for a search keyword or a rank update number for expressing a website or a post registered in the portal site and the web site is determined, respectively (S20).

When a predetermined usage amount is paid for the search keyword (S30), when the search keyword is input, a website or a post matched with the search keyword is displayed in the portal site and the web site (S40, S50).

In addition, when a predetermined amount of use is paid for the number of rank updates (S60), the number of rank updates is given (S70), and a selected one of manual update and automatic update is performed within the given rank update count (S80). .

In this case, when the number of rank updating is exhausted, the web site or post is re-ranked within the newly given rank updating number only after a new use amount predetermined for the rank updating count is paid again.

The portal site and the web site or post posted in the web site are ranked first by the selected implementation (S90).

However, if the portal site and other web sites or posts posted in the web site are other embodiments in which the priorities are prioritized, the web sites or posts which are already prioritized in the prior art are lowered in the next order.

In this regard, if a website or a post that has already been prioritized prior to the ranking continues to be lowered below a certain rank, the website or post is automatically changed to the highest priority according to the automatic renewal within the ranking renewal rate, or the same number of renewal times. Only when a predetermined update command signal is input within the number, the website or post is manually changed to the highest priority according to the manual update.

Here, if a web site or a post is ranked first, the automatic update operation is not performed for a certain period of time.

While the above has been described with reference to a preferred embodiment of the present invention, those skilled in the art will be able to variously modify and change the present invention without departing from the spirit and scope of the invention as set forth in the claims below. It will be appreciated.

1 is a diagram illustrating a dynamic ranking update system according to an embodiment of the present invention.

2 is a flowchart illustrating a dynamic ranking update method according to an embodiment of the present invention.

Claims (12)

The website or posting is registered within the portal site and the website; Determining a usage amount for a search keyword or a rank update number for displaying the web site or the post registered in the portal site and the web site, respectively; Displaying a web site or a post matched with the search keyword in the portal site and the web site when the search keyword is input, as the use amount predetermined for the search keyword is paid; As the usage amount predetermined for the rank update count is paid, the rank update count is given, and a selected one of manual update and automatic update is performed within the given rank update count; And And ranking the web site or the post published in the portal site and the web site as a top priority by the selected one implementation. The method of claim 1, And if the web site or post is ranked first, further comprising the step of defaulting the automatic update operation for a certain period of time. The method of claim 1, And if the portal site and other web sites or posts posted in the web site are assigned the highest priority, the web site or the posts being ranked down to the next highest order. The method according to claim 1 or 3, And when the web site or the post is lowered below a predetermined rank, automatically changing the web site or the post to the highest priority according to the automatic update within the number of rank updates. According to claim 1, And manually changing the web site or post to the highest priority according to the manual update only when a predetermined update command signal is input within the rank update number. The method of claim 1, If the number of ranking updates is exhausted, the method further includes the step of re-ordering the website or post within the newly received ranking update number only after the new use amount predetermined for the ranking update count is paid again. Dynamic rank update method, characterized in that. A registration processing unit that registers the web site or the post in the portal site and the web site; An amount stipulation unit for setting a usage amount for a search keyword or a rank update number for displaying the web site or a post previously registered in the portal site and the web site; A deposit confirmation unit confirming that a predetermined use amount is paid for the use amount predetermined for the search keyword or the number of times of rank update; An expression control unit for determining that the search keyword is input as the use amount is received and displaying the web site or post matched with the search keyword in the portal site and the web site; A ranking update control unit which assigns the rank update number and applies the selected one of manual update and automatic update to the web site or the post within the received rank update number as the usage amount is confirmed as the deposit completion; And Dynamic ranking update system including a ranking locator that prioritizes the web site or the post placed in the portal site and the website. The method of claim 7, wherein And the ranking update control unit defaults the web site or the post as a priority, and the ranking updating control unit defaults the automatic updating operation for a predetermined period of time. The method of claim 7, wherein the ranking allocation And confirming that the portal site and other web sites or posts posted in the web site are assigned the highest priority, the web site or the posts are lowered in order of priority. The method of claim 7, wherein the rank update control unit, And confirming that the web site or the post is lowered below a predetermined rank, the web site or the post is automatically updated within the rank update number and automatically changed to the highest priority. The method of claim 7, wherein the rank update control unit, And dynamically changing the web site or post to the highest priority according to the manual update only when it is confirmed that a predetermined update command signal is input within the rank update frequency. The method of claim 7, wherein the deposit confirmation unit, And when the rank update control unit has exhausted the rank update count, confirming that a new use amount predetermined for the rank update count is paid again.

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