JP6427417B2 - 多次元広告入札 - Google Patents

多次元広告入札 Download PDF

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Publication number
JP6427417B2
JP6427417B2 JP2014541108A JP2014541108A JP6427417B2 JP 6427417 B2 JP6427417 B2 JP 6427417B2 JP 2014541108 A JP2014541108 A JP 2014541108A JP 2014541108 A JP2014541108 A JP 2014541108A JP 6427417 B2 JP6427417 B2 JP 6427417B2
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advertisement
performance
value
determining
impression
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Japanese (ja)
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JP2014533405A5 (enExample
JP2014533405A (ja
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ヘゲマン、ジョン
ヤン、ロン
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フェイスブック，インク．
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    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/08—Auctions
    • G—PHYSICS
    • G06—COMPUTING OR CALCULATING; COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Development Economics (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
JP2014541108A 2011-11-10 2012-11-01 多次元広告入札 Active JP6427417B2 (ja)

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US13/294,052 US20130124297A1 (en) 2011-11-10 2011-11-10 Multi-dimensional advertisement bidding
US13/294,052 2011-11-10
PCT/US2012/063053 WO2013070491A1 (en) 2011-11-10 2012-11-01 Multi-dimensional advertisement bidding

Publications (3)

Publication Number Publication Date
JP2014533405A JP2014533405A (ja) 2014-12-11
JP2014533405A5 JP2014533405A5 (enExample) 2015-11-05
JP6427417B2 true JP6427417B2 (ja) 2018-11-21

Family

ID=48281518

Family Applications (1)

Application Number Title Priority Date Filing Date
JP2014541108A Active JP6427417B2 (ja) 2011-11-10 2012-11-01 多次元広告入札

Country Status (6)

Country Link
US (1) US20130124297A1 (enExample)
JP (1) JP6427417B2 (enExample)
KR (2) KR20190075141A (enExample)
AU (2) AU2012336185A1 (enExample)
CA (1) CA2848448A1 (enExample)
WO (1) WO2013070491A1 (enExample)

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WO2015103342A1 (en) * 2013-12-31 2015-07-09 Thomson Licensing A dynamic mechanism for selling online advertisements with user feedback
US9628950B1 (en) 2014-01-12 2017-04-18 Investment Asset Holdings Llc Location-based messaging
US10325283B2 (en) * 2014-01-24 2019-06-18 Facebook, Inc. Pacing objectives of an advertising campaign throughout a duration of the advertising campaign
US20150332317A1 (en) * 2014-05-15 2015-11-19 Facebook, Inc. Generation of an advertisement bid-reach landscape
US20150332310A1 (en) * 2014-05-15 2015-11-19 Facebook, Inc. Prediction of advertisement reach based on advertiser specified bid and/or budget amounts
US20150332313A1 (en) * 2014-05-16 2015-11-19 Facebook. Inc. Objective Prediction of an Ad Creative Based on Feature Scores
US9537811B2 (en) 2014-10-02 2017-01-03 Snap Inc. Ephemeral gallery of ephemeral messages
US9396354B1 (en) 2014-05-28 2016-07-19 Snapchat, Inc. Apparatus and method for automated privacy protection in distributed images
US9113301B1 (en) 2014-06-13 2015-08-18 Snapchat, Inc. Geo-location based event gallery
US10824654B2 (en) 2014-09-18 2020-11-03 Snap Inc. Geolocation-based pictographs
US11216869B2 (en) 2014-09-23 2022-01-04 Snap Inc. User interface to augment an image using geolocation
US9015285B1 (en) 2014-11-12 2015-04-21 Snapchat, Inc. User interface for accessing media at a geographic location
US10339611B2 (en) * 2014-12-09 2019-07-02 Facebook, Inc. Systems and methods for page recommendations
US9385983B1 (en) 2014-12-19 2016-07-05 Snapchat, Inc. Gallery of messages from individuals with a shared interest
US10311916B2 (en) 2014-12-19 2019-06-04 Snap Inc. Gallery of videos set to an audio time line
US10565626B2 (en) * 2015-03-18 2020-02-18 Xandr Inc. Methods and systems for dynamic auction floors
WO2016149594A1 (en) 2015-03-18 2016-09-22 Allen Nicholas Richard Geo-fence authorization provisioning
US10135949B1 (en) 2015-05-05 2018-11-20 Snap Inc. Systems and methods for story and sub-story navigation
WO2017029855A1 (ja) 2015-08-17 2017-02-23 ソーシャル ギア プライベート リミテッド 広告管理システム及び広告管理装置
US20170161779A1 (en) * 2015-12-07 2017-06-08 Facebook, Inc. Applying guardrails for a multi-objective advertisement campaign at an online system
US10354425B2 (en) 2015-12-18 2019-07-16 Snap Inc. Method and system for providing context relevant media augmentation
US10311487B2 (en) * 2015-12-28 2019-06-04 Facebook, Inc. Selecting and pricing content items including multiple bid amounts
JP6407185B2 (ja) * 2016-03-18 2018-10-17 ヤフー株式会社 補正装置、補正方法および補正プログラム
JP6822786B2 (ja) * 2016-05-24 2021-01-27 ヤフー株式会社 広告装置、広告方法および広告プログラム
US10915911B2 (en) * 2017-02-03 2021-02-09 Snap Inc. System to determine a price-schedule to distribute media content
US10582277B2 (en) 2017-03-27 2020-03-03 Snap Inc. Generating a stitched data stream
US10581782B2 (en) 2017-03-27 2020-03-03 Snap Inc. Generating a stitched data stream
US11514353B2 (en) * 2017-10-26 2022-11-29 Google Llc Generating, using a machine learning model, request agnostic interaction scores for electronic communications, and utilization of same
KR102044458B1 (ko) * 2018-03-23 2019-11-14 주식회사 페르소나미디어 인플루언서 매칭 및 검색 서비스 제공방법
JP6833780B2 (ja) * 2018-09-14 2021-02-24 デジタル・アドバタイジング・コンソーシアム株式会社 情報処理方法及びプログラム
WO2022108073A1 (ko) * 2020-11-20 2022-05-27 삼성전자주식회사 서버 및 그의 제어 방법
JP2025031642A (ja) * 2023-08-23 2025-03-07 ネイバー コーポレーション ユーザクエリに対する情報提供者を選定する方法およびシステム

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JP4328716B2 (ja) * 2001-12-25 2009-09-09 株式会社電通 情報配信システム及びその方法並びにその方法を実現するプログラム及びそのプログラムに係る情報媒体
JP4338486B2 (ja) * 2003-09-11 2009-10-07 株式会社電通 データベース融合装置および広告メディアプランニング支援装置
US20070260515A1 (en) * 2006-05-05 2007-11-08 Schoen Michael A Method and system for pacing online advertisement deliveries
KR100867088B1 (ko) * 2006-08-31 2008-11-04 엔에이치엔(주) 프로모션 제품에 대한 바이럴 마케팅 방법 및 상기 방법을수행하는 시스템
AU2008248091A1 (en) * 2007-05-04 2008-11-13 Google Inc. Metric conversion for online advertising
US20090197616A1 (en) * 2008-02-01 2009-08-06 Lewis Robert C Critical mass billboard
US8271325B2 (en) * 2008-12-02 2012-09-18 Google Inc. Adjusting bids based on predicted performance
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JP5844274B2 (ja) * 2009-12-04 2016-01-13 ティヴォ インク 多機能マルチメディア装置
KR20130009754A (ko) * 2010-02-01 2013-01-23 점프탭, 인크. 통합형 광고 시스템

Also Published As

Publication number Publication date
AU2012336185A1 (en) 2014-04-03
US20130124297A1 (en) 2013-05-16
WO2013070491A1 (en) 2013-05-16
JP2014533405A (ja) 2014-12-11
KR20190075141A (ko) 2019-06-28
KR20140091533A (ko) 2014-07-21
CA2848448A1 (en) 2013-05-16
AU2018202057A1 (en) 2018-04-19

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