JP5044964B2 - Information distribution system and information reader - Google Patents

Description

  The present invention relates to a technology for providing information related to information posted on a posting medium such as a poster to an information terminal device such as a mobile phone, and more particularly, a storage storing identification information unique to the information terminal device. The present invention relates to an information reading apparatus including a reader for reading the identification information from a medium.

  In recent years, with the spread of mobile phones, information distribution systems that distribute information on products and services by e-mail have become widespread. In particular, recently, various ideas have been made to select and distribute information of particular interest to users among product and service information.

For example, in Patent Document 1, as an information distribution system of this type, an information manager distributes an IC (Integrated Circuit) tag to a user in advance, and an IC is placed behind an advertising medium such as a product or service poster. A configuration is disclosed in which an information providing device including an IC tag reader that reads an ID (IDentifier) recorded on a tag is installed outdoors or in a store. According to such a configuration, the user can read the ID of the IC tag by the IC tag reader installed in the back by deceiving the IC tag owned by the user on a product or service poster that the user is interested in. The detailed contents of the advertisement notified on the poster or the like are delivered from the manager's management device to the user's mobile phone via mail.
JP 2003-308267 A

  An information providing apparatus that carries an IC tag reader as described above to transmit detailed information such as a poster to a mobile phone, that is, a radio wave poster unit is expected to spread. In this case, an IC tag reader fixed inside the unit is The user must be able to recognize where the IC tag reader is installed and where the unit is fixedly installed.

  On the other hand, in a unit in which an IC tag reader and a poster are integrally formed, the place where the IC tag reader is installed is restricted. In addition, it is difficult to effectively use such a unit for a poster attached to a frame installed at a station, a shopping mall, a store, a facility, or the like.

  Therefore, the present invention has been made in view of such problems and the like, such as a place for a posting medium such as a poster affixed to a forehead installed in a station, a shopping mall, a store, a facility, etc. It is an object of the present invention to provide an information reading apparatus that can be effectively used without being restricted.

In order to solve the above-mentioned problem, the invention according to claim 1 is an information providing device that provides information to an information terminal device carried by a user, an information reading device that can communicate with the information providing device, In the information distribution system, the information reading device is a forehead installed on a wall surface, and a fixed part fixed to the forehead to which a posting medium is attached, a housing joined to the fixed part, The housing includes a reader unit that reads the identification information by radio waves from an IC tag that stores identification information unique to the information terminal device, a light emitter that emits light, and the reader unit that reads the identification information. A transmitting unit that transmits identification information to the information providing device, and the light emitter emits light, thereby allowing the user to recognize the position of the reader unit through the housing, and the IC tag. , The information terminal device surface or affixed to the inner surface of, or intended to be included with the information terminal device, wherein the fixing portion is securable to the amount at any angle relative to the horizontal plane, In the housing, an electronic substrate on which the reader unit and the light emitter are fixedly installed, a shaft, a shaft column, a weight, and a bearing are provided, and the shaft is fixedly supported by the shaft column, The shaft column is joined to the inner wall of the housing, and the bearing is attached to the shaft so as to be rotatable about the central axis of the shaft, and the electronic substrate is fixed to the bearing via a support rod. together are mounted, said weight is fixedly attached via the support rod, the information supply device, when receiving the identification information transmitted from said information reading device, wherein the received To the information terminal apparatus corresponding to another information, and transmits the relevant information about the bulletin contents posted on the notice medium.

The invention according to claim 2 is the information reading device provided in the information distribution system according to claim 1, wherein the information reading device includes the fixing unit and the housing, and the fixing unit is arbitrary with respect to a horizontal plane. The frame can be fixed to the forehead, and an electronic board, a shaft, a shaft column, a weight, and a bearing on which the reader unit and the light emitter are fixedly installed are provided in the housing. Is fixedly supported by the shaft column, and the shaft column is joined to the inner wall of the housing, and the bearing is attached to the shaft so as to be rotatable about the central axis of the shaft. The electronic board is fixedly attached via a support bar, and the weight is fixedly attached via a support bar .

The invention according to claim 3 is a forehead installed on a wall surface and fixed to the forehead to which the posting medium is affixed, a casing joined to the fixing part, and a posting on the posting medium And a memory for storing related information related to posted content, wherein the housing is an IC tag electrically connected to an information terminal device carried by a user, the identification information A reader unit that reads the identification information by radio waves from an IC tag storing therein, a light emitter that emits light to allow the user to recognize the position of the reader unit via the housing, and the reader unit A transmitter that wirelessly transmits the relevant information stored in the memory to the information terminal device when the identification information is read, and the fixed portion is attached to the forehead at an arbitrary angle with respect to a horizontal plane. Solid In the housing, an electronic board on which the reader unit and the light emitter are fixedly installed, a shaft, a shaft column, a weight, and a bearing are provided, and the shaft is supported by the shaft column. The shaft support is fixedly supported, the shaft support is joined to the inner wall of the housing, the bearing is attached to the shaft so as to be rotatable about the central axis of the shaft, and the electronic substrate is supported by the support rod. And the weight is fixedly attached via a support bar .

  According to the present invention, the information reading apparatus is effectively used without being restricted by a place or the like even on a posting medium such as a poster attached to a forehead installed at a station, a shopping mall, a store, a facility, or the like. be able to.

  DESCRIPTION OF EXEMPLARY EMBODIMENTS Hereinafter, the best mode for carrying out the invention will be described with reference to the drawings.

  First, with reference to FIG. 1, an installation position and the like of an information reading apparatus according to an embodiment of the present invention will be described.

  FIG. 1A shows a front view of a poster forehead, and FIG. 1B shows a side view of the poster forehead. For example, such a forehead G is fixedly installed on a wall surface of a station, a shopping mall, a store, a facility, etc., and a poster P is pasted on the front of the forehead G, for example.

  The poster P attached to the forehead G is covered with, for example, transparent glass.

  As shown in FIGS. 1 (A) and 1 (B), the information reading device S is configured such that both ends of the forehead G are sandwiched between stoppers 1 and support rods 2a and 2b as fixing portions described later. It is attached and fixed to G. Thus, any forehead is applicable as long as it has an end portion having a length (length in the depth direction) that can be sandwiched between the stopper 1 and the support rods 2a and 2b as the fixed portion.

  Moreover, in FIG. 1 (A), (B), as an attachment state of the information reader S, two states, state a (front face part attachment) and state b (bottom part attachment), are shown. The stopper 1 and the like can be fixed at an arbitrary angle with respect to the horizontal plane.

  1A and 1B, an IC tag T as a storage medium (for example, based on a technology such as RFID (Radio Frequency Identification)) is unique to a mobile phone as an information terminal device (not shown). An IC unit (not shown) for storing the identification information and an antenna unit for transmitting and receiving radio waves are provided. The user reads the IC tag T over the information reading device S so that the identification information can be read by the information reading device S. It has become.

  Next, the configuration and functions of the information reading device S will be described with reference to FIGS.

  2A shows a front view (partially cut) of the housing K portion of the information reading device S, and FIG. 2B shows a view of the side surface of the housing K portion of the information reading device S opened. Show. FIG. 3 shows an enlarged view of the stopper 1 and the support rods 2a and 2b of the information reading device S.

  The information reading device S includes a housing K made of a translucent material such as resin, a stopper 1 and support rods 2a and 2b as fixing portions that can be detachably fixed to a poster frame, and an IC tag T. Provides information on the reader unit 4 that reads the identification information from the LED, the LED (light emitting diode) 5 as a light emitter for recognizing the position of the reader unit 4 from the front side of the forehead G, and the identification information read by the reader unit 4 A transmission unit (not shown) that transmits to the apparatus, a voice output unit including a speaker (not shown) that outputs a predetermined sound when the identification information is read by the reader unit 4, and a CPU (Central (not shown) that executes a predetermined program A controller having a processing unit (RAM), a random access memory (RAM), a read only memory (ROM), and its peripheral circuits, an LED 5, a transmission unit, an audio output unit, and a controller Power supplies Power unit relative to La and the like (for example, having a battery) is configured to include a, a. The reader unit 4, the LED 5, the transmission unit, the audio output unit, the controller, and the like except for the stopper 1 and the support rods 2 a and 2 b are accommodated in the housing K.

  Further, as shown in FIG. 3, a support bar 2b is joined and fixed to a side surface of the housing K (in the figure, one side is shown, but actually both side surfaces). A support rod 2a is provided on the inner side of the housing so as to be stretchable. The support bar 2a is contracted in the direction of the casing K by the contraction force of the spring 21, and the stopper 1 is joined and fixed to the support bar 2a. With such a structure, the stoppers 1 on both side surfaces of the housing K are fixed to the forehead G so as to be detachable by sandwiching both ends of the forehead G via the stopper rubber 1a. The stopper 1 is provided with a fixing screw insertion groove (thread cutting) 1b, and the support bar 2b is provided with a fixing screw insertion groove 22; By inserting and tightening a screw (not shown) in 22, the information reading device S is firmly fixed to the forehead G so that it is difficult to remove. Thereby, the theft of the information reading device S can be prevented.

  Next, as shown in FIG. 2A, the reader unit 4 and the LED (light emitting diode) 5 are mounted (fixed installation) on the holding unit electronic substrate 6 in the housing K. A plurality of LEDs 5 are provided around the reader unit 4 (for example, in a circular shape or a rectangular shape). Of course, it is not restricted to this, For example, LED5 can be arrange | positioned by various design configurations, such as providing so that a star shape may be formed.

  The reader unit 4 includes a reader controller (not shown) and an antenna (for example, formed by a coil) that transmits and receives radio waves. When the IC tag T approaches a predetermined distance (antenna), the IC tag is transmitted by radio waves. Communication with T is performed to read the identification information.

  Furthermore, a shaft 10, a shaft support 11, a weight (weight) 12, and a bearing 13 are provided in the housing K. The shaft support 11 is joined and fixed to the inner wall of the housing K, and the shaft 10 is fixedly supported by the shaft support 11. A bearing 13 is attached to the shaft 10 so as to be rotatable about the central axis of the shaft 10. The bearing portion electronic substrate 6 is fixedly attached to the bearing 13 via a support bar 6a, and a weight (weight) 12 is fixedly attached to the bearing 13 via a support bar 12a. As a result, the weight (weight) 12 is attached at any angle of the housing K (that is, as shown in FIG. In other words, the vertical electronic board 6 always keeps a certain angle with respect to the horizontal plane, with the bearing (the part supporting the shaft 10 in the shaft column 11) being always in the vertical position. In the example of FIG. 2 (B), the surface of the electronic board 6 on which the LED 5 is provided is always oriented approximately 45 degrees above the horizontal plane. As a result, the user carrying the IC tag T can easily recognize the light emitted from the LED 5 on the holding unit electronic substrate 6, and thus can easily recognize the position of the reader unit 4. In addition, the user can easily pick up the IC tag T against the reader unit 4.

  Then, when the user holds the IC tag T against the reader unit 4 in the information reading device S, the reader unit 4 reads the identification information from the IC tag T via the housing K, and the identification information is It is sent to the controller via the connector cable 7.

  When the identification information is read by the reader unit 4, the controller outputs a predetermined sound from a sound output unit having a speaker or the like.

  Thus, the read identification information is transmitted to the information providing apparatus (information providing server) through the transmission unit and the communication network under the control of the controller. Then, the related information related to the posted contents posted on the poster P is transmitted to the e-mail address of the user's mobile phone registered in the information providing apparatus in association with the identification information by the information providing apparatus. When the mobile phone receives the related information transmitted from the information providing apparatus, the related information is displayed on the display unit of the mobile phone, and the user displays the advertisement contents (for example, including coupons) of the poster P and the guidance contents. You can check the related information about the posted contents.

  The transmission unit provided in the information reading device S may be wired or wireless, but does not require a network connection cable and can be connected to the information providing device wirelessly via a communication network. Is more preferable. This is because it can be attached at a desired position with almost no restrictions on the place or the like.

  In addition, the above-mentioned “related information regarding posted contents” means, for example, when the posted medium is an advertising medium such as a poster, the sales period, the sales company, the manufacturer, the content of the product related to the advertisement. If the amount, ingredient, effect, price, coupon (discount coupon, etc.) is applicable, and the posted media is information bulletin media such as guidance bulletins or notices, the information source, posting period, guidance Applicable to maps and contact information.

  As described above, according to the above-described embodiment, the information reading device S can be removed from the amount G for the posting medium on which a poster P or the like installed at a station, a shopping mall, a store, a facility, or the like is attached. Since it can be fixed, the information reading apparatus can be used effectively without being restricted by a place or the like. In addition, since the user always faces the horizontal surface on the surface on which the LED 5 and the like of the holding unit electronic substrate 6 are provided, the user can easily recognize the position of the reader unit 4 and the reader unit 4 In contrast, the IC tag T can be easily deceived.

  The above-described identification information may be any information that can uniquely identify each IC tag T. For example, a serial number assigned in advance at the time of factory shipment can be used as unique identification information. . In this way, since the IC tag T is battery-free, it can be flexibly processed and reduced in size and thickness according to application examples. The IC tag T processed into a seal shape can be used on the surface of a portable object such as a mobile phone. It is also possible to attach the IC tag T attached to the inner surface or processed into a shape such as a strap to a portable object such as a mobile phone.

  In the above-described embodiment, a mobile phone has been described as an example of the information terminal device. However, the present invention is not limited to this, and may be a PDA, PHS, portable PC, or the like.

  In the above embodiment, the related information is configured to be transmitted from the information providing apparatus to the mobile phone. As another example, the related information is transmitted from the information reading apparatus S via the IC tag T. You may comprise so that it may be provided to a mobile telephone.

  In this case, the information reading device S includes a memory (for example, a non-volatile memory) that stores related information related to the posted content posted on the poster P in addition to the above-described components. Further, the IC tag T and the mobile phone are electrically connected (the IC tag T may be mounted in the mobile phone).

  Then, when the identification information is read by the reader unit 4, the controller wirelessly transmits the related information stored in the memory to the mobile phone via the IC tag T (for example, the IC tag T and the reader unit 4. (Transmission by wireless radio waves).

  If comprised in this way, in addition to the effect in the said embodiment, the said relevant information can be rapidly provided with respect to a user, without going through an information provision apparatus.

(A) shows a front view of a poster forehead, and (B) shows a side view of the poster forehead. (A) is a front view (partially cut) of the housing K portion of the information reading device S, and (B) is a view showing a view of the side surface of the housing K portion of the information reading device S being cut away. . It is a figure which shows the enlarged view of the stopper 1 and the support bar 2a, 2b part of the information reader S.

Explanation of symbols

1 Stopper 2a, 2b Support bar 4 Reader section 5 LED
6 Overhead electronic substrate 10 Shaft 11 Shaft support 12 Weight 13 Bearing K Housing S Information reader G Frame P Poster

Claims (3)

In an information distribution system comprising: an information providing device that provides information to an information terminal device carried by a user; and an information reading device that can communicate with the information providing device.
The information reader is
A fixed part fixed to the forehead, on which the posting medium is attached,
A housing joined to the fixed portion;
With
The housing is
A reader unit for reading the identification information by radio waves from an IC tag storing identification information unique to the information terminal device;
A light emitter that emits light;
A transmission unit that transmits the identification information read by the reader unit to the information providing device;
Store the
The light emitter emits light to allow the user to recognize the position of the reader unit through the housing,
The IC tag is attached to the surface or the inner surface of the information terminal device or attached to the information terminal device,
The fixing portion can be fixed to the forehead at an arbitrary angle with respect to a horizontal plane,
In the housing, an electronic substrate on which the reader unit and the light emitter are fixedly installed, a shaft, a shaft column, a weight, and a bearing are provided,
The shaft is fixedly supported by the shaft column,
The shaft support is joined to the inner wall of the housing,
The bearing is attached to the shaft so as to be rotatable about a central axis of the shaft,
The electronic board is fixedly attached to the bearing via a support bar, and the weight is fixedly attached to the bearing via a support bar.
When the information providing device receives the identification information transmitted from the information reading device, the information providing device relates to the information posted on the posting medium with respect to the information terminal device corresponding to the received identification information. An information distribution system characterized by transmitting information. The information reader provided in the information distribution system according to claim 1,
Comprising said housing and said fixing portion,
The fixing portion can be fixed to the forehead at an arbitrary angle with respect to a horizontal plane,
In the housing, an electronic substrate on which the reader unit and the light emitter are fixedly installed, a shaft, a shaft column, a weight, and a bearing are provided,
The shaft is fixedly supported by the shaft column,
The shaft support is joined to the inner wall of the housing,
The bearing is attached to the shaft so as to be rotatable about a central axis of the shaft,
The information reading apparatus , wherein the electronic substrate is fixedly attached to the bearing via a support bar, and the weight is fixedly attached to the bearing via a support bar . A fixed portion fixed to the forehead, which is a forehead installed on a wall and to which a posting medium is pasted, a housing joined to the fixed portion, and related information relating to the posted contents posted on the posting medium are stored An information reading device comprising:
The housing is
An IC tag electrically connected to an information terminal device carried by a user, the reader unit reading the identification information by radio waves from an IC tag storing the identification information;
A light emitter that causes the user to recognize the position of the reader unit through the housing by emitting light;
A transmitter that wirelessly transmits the related information stored in the memory to the information terminal device when the identification information is read by the reader unit;
Store the
The fixing portion can be fixed to the forehead at an arbitrary angle with respect to a horizontal plane,
In the housing, an electronic substrate on which the reader unit and the light emitter are fixedly installed, a shaft, a shaft column, a weight, and a bearing are provided,
The shaft is fixedly supported by the shaft column,
The shaft support is joined to the inner wall of the housing,
The bearing is attached to the shaft so as to be rotatable about a central axis of the shaft,
The information reading apparatus , wherein the electronic substrate is fixedly attached to the bearing via a support bar, and the weight is fixedly attached to the bearing via a support bar .

Images