JP2022088525A - Information processing device, information processing method and program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide an information processing system, method and program for giving points to any of a plurality of accounts of a user through content.

SOLUTION: An information processing system includes a storage part, a communication part and a control part. The storage part stores information on a first account of a plurality of users and cooperation information on a second account cooperated with the first account in association with user identification information, and stores content to be published on a web page. The communication part communicates with a user terminal of a user. When receiving a display request for content from the user terminal, the control part transmits the web page publishing the content to the user terminal, determines whether the second account cooperated with the first account of the user exists on the basis of the cooperation information, gives prescribed points to the second account of the user in the case of determining that the second content exists, and gives the points to the first account in the case of determining that no second account exists.

SELECTED DRAWING: Figure 4

COPYRIGHT: (C)2022,JPO&INPIT

Description

The present invention relates to an information processing device, an information processing method, and a program that execute information processing for giving points to a user in response to an operation or the like by a user of a user terminal.

Conventionally, there has been a technique for giving points to a user when the user browses a website on which advertisement information or the like is posted. For example, Patent Document 1 below discloses a computer system that allows a user to earn points on the condition that the user clicks on a banner advertisement to browse an advertisement page.

Japanese Unexamined Patent Publication No. 2006-235951

By the way, nowadays, users have accounts for various different services, and in many cases, points are given separately from those services. However, in the above technique, the above URL corresponds only to the point granting to one specific account, and a separate URL is required to acquire points for other accounts.

In view of the above circumstances, an object of the present invention is an information processing device, an information processing method and a program capable of giving points to either one or a plurality of accounts of a user via one content. Is to provide.

The information processing system according to one embodiment of the present invention has a storage unit, a communication unit, and a control unit. The storage unit stores information about the first account of a plurality of users and cooperation information about the second account linked to the first account in association with user identification information, and content posted on a web page. Remember. The communication unit communicates with the user terminal of the user. When the control unit receives a display request for the content from the user terminal, the control unit sends a web page containing the content to the user terminal and cooperates with the user's first account based on the cooperation information. It is determined whether or not the second account is present, and if it is determined that the second account exists, a predetermined point is given to the second account of the user, and if it is determined that the second account does not exist, the first account is determined. The point giving process is controlled so that the above points are given to the user.

With this configuration, when the information processing system receives a content display request from the user, the information processing system confirms the existence of the second account linked to the user's first account, so that the user's 1 or 1 or the user can use the content. Points can be awarded to any of multiple accounts. The information processing system may be composed of one or more information processing devices.

The control unit transmits link information in which a hyperlink to the content in which the user identification information is embedded is set to the user terminal, and receives a display request for the content via the hyperlink. By acquiring the embedded user identification information, it may be determined whether or not the above-mentioned linked second account exists.

The information for which the hyperlink is set may be sent to the user terminal by e-mail, push notification, or the like.

The above content may be service facility information. In this case, the control unit has set a hyperlink to the service facility information in which points are given to the second account according to the use to the user terminal of the user in which the linked second account exists. A link that sends link information and sets a hyperlink to the service facility information that gives points to the first account according to the use to the user terminal of the user who does not have the linked second account. Information may be sent.

As a result, the information processing system can introduce the service facility corresponding to the account to which the points are awarded to the user.

The information processing method according to another embodiment of the present invention
The information about the first account of a plurality of users and the cooperation information about the second account linked to the first account are stored in association with the user identification information, and the content posted on the web page is stored.
When a display request for the content is received from the user terminal of the user, the web page containing the content is transmitted to the user terminal, and the link is linked to the user's first account based on the link information. Determine if a second account exists and
When it is determined that the second account exists, predetermined points are given to the second account of the user, and when it is determined that the second account does not exist, the points are given to the first account. It includes controlling the point granting process.

The program according to another embodiment of the present invention can be applied to an information processing apparatus.
The step of storing the information about the first account of a plurality of users and the cooperation information about the second account linked to the first account in association with the user identification information and storing the content posted on the web page. ,
When a display request for the content is received from the user terminal of the user, the web page containing the content is transmitted to the user terminal, and the link is linked to the user's first account based on the link information. Steps to determine if a second account exists and
When it is determined that the second account exists, predetermined points are given to the second account of the user, and when it is determined that the second account does not exist, the points are given to the first account. The step to control the point granting process and the step to be executed are executed.

As described above, according to the present invention, points can be awarded to either one or a plurality of accounts of a user via one content. However, the effect does not limit the present invention.

It is a figure which showed the structure of the restaurant information provision system which concerns on one Embodiment of this invention. It is a figure which showed the hardware configuration of the restaurant information provision server which concerns on one Embodiment of this invention. It is a figure which showed the structure of the database which the restaurant information providing server which concerns on one Embodiment of this invention has. It is a flowchart which showed the flow of the DM transmission processing by the restaurant information provision server which concerns on one Embodiment of this invention. It is a flowchart which showed the flow of the point giving process by the restaurant information provision server which concerns on one Embodiment of this invention. It is a figure which showed the example of the DM which is transmitted and displayed to the user terminal by the restaurant information providing server in one Embodiment of this invention.

Hereinafter, embodiments of the present invention will be described with reference to the drawings.

[System configuration]
FIG. 1 is a diagram showing a configuration of a restaurant information providing system according to the present embodiment.

As shown in the figure, this system includes a restaurant information providing server 100 on the Internet 50, a plurality of user terminals 200, a plurality of restaurant terminals 300, and another EC (E-Commerce) server 400. include.

The restaurant information providing server 100 is a web server that operates a portal site on which information about restaurants is posted. The restaurant information providing server 100 is connected to a plurality of user terminals 200 and a restaurant terminal 300 of a plurality of restaurants via the Internet 50.

The restaurant information providing server 100 provides a restaurant information search system for the user of the user terminal 200 on the portal site. Specifically, the restaurant information providing server 100 searches for restaurant information that matches the search conditions based on the search request from the user terminal 200, generates a Web page containing the search results, and sends the user terminal 200 to the user terminal 200. Send. Further, the restaurant information providing server 100 acts as a proxy for accepting reservations for any restaurant from the user terminal 200 of the user who browses the restaurant information.

The user terminal 200 (200A, 200B, 200C ...) is a terminal used by the user, and is, for example, a smartphone, a mobile phone, a tablet PC (Personal Computer), a notebook PC, a desktop PC, or the like. The user terminal 200 accesses the restaurant information providing server 100, receives the Web page, and displays it on the screen by a browser or the like.

The user terminal 200 determines a restaurant search condition based on the user's operation, and transmits a restaurant search request based on the search condition to the restaurant information providing server 100. In the present embodiment, a search request can be transmitted by the user of the user terminal 200 selecting preset search conditions such as a restaurant location area (nearest station), a genre, and a price range. Then, the user terminal 200 can transmit a reservation request to any of the restaurants displayed as the search result to the restaurant information providing server 100 based on the user's operation.

In order for the user to use various services such as restaurant reservation through the portal site, the user has an account (ID) as a member of the service provided by the restaurant information providing server 100, and the user has the account. You need to log in to the above portal site using. When the user uses a predetermined service with the account, points corresponding to the content of the service are given to the user (account).

On the other hand, the restaurant information providing server 100 provides a restaurant information management screen (Web page) for restaurants (member stores) posted on the portal site. The user of the restaurant terminal 300 edits and updates the restaurant information on the web page provided to the general user as the search result via the management screen, and uploads the web page to the portal site. Can be done.

The restaurant terminal 300 (300A, 300B, 300C ...) is a terminal installed in each restaurant, and is a tablet PC, a notebook PC, a desktop PC, or the like. The restaurant terminal 300 can execute processing related to its own restaurant information, such as editing / updating the restaurant information, by communicating with the restaurant information providing server 100, based on the operation of the administrator.

Further, the other EC server 400 provides EC services for members in the same manner as the restaurant information providing server 100. In order to use the service provided by the EC server 400, the user of the user terminal 200 needs to have an account as a member and log in to the portal site using the account. Even when the user uses a predetermined service with the account, points corresponding to the content of the service are given to the user (account).

In the present embodiment, the user of the user terminal 200 has an account for using the restaurant information providing service provided by the restaurant information providing server 100 (hereinafter referred to as a first account) and an EC provided by another EC server 400. It is possible to link the account for using the service (hereinafter referred to as the second account) by a predetermined linkage request procedure.

Further, in the present embodiment, the restaurant information providing server 100 can provide the restaurant information to the user terminal 200 in response to the restaurant information search request, and also relates to reservations and the like between the restaurant and the user. Send and receive messages on behalf of the restaurant. Further, the restaurant information providing server 100 periodically transmits DM (direct mail) containing restaurant advertisement information introducing a plurality of restaurants to the user terminal 200, for example.

Then, when the user accesses the web page on which the detailed restaurant information is posted from the hyperlink set in the restaurant advertisement information posted on the DM, the restaurant information providing server 100 becomes the first account. It is possible to control the point awarding process so that points are awarded to any of the accounts depending on whether or not the second account is linked. The details of the point awarding process will be described later.

[Hardware configuration of restaurant information server]
FIG. 2 is a diagram showing a hardware configuration of the restaurant information providing server 100. As shown in the figure, the restaurant information providing server 100 connects a CPU (Central Processing Unit) 11, a ROM (Read Only Memory) 12, a RAM (Random Access Memory) 13, an input / output interface 15, and these to each other. The bus 14 is provided.

The CPU 11 appropriately accesses the RAM 13 and the like as necessary, and comprehensively controls each block of the restaurant information providing server 100 while performing various arithmetic processes. The ROM 12 is a non-volatile memory in which firmware such as an OS, a program, and various parameters to be executed by the CPU 11 is fixedly stored. The RAM 13 is used as a work area of the CPU 11, and temporarily holds an OS, various applications being executed, and various data being processed.

A display unit 16, an operation reception unit 17, a storage unit 18, a communication unit 19, and the like are connected to the input / output interface 15.

The display unit 16 is a display device using, for example, an LCD (Liquid Crystal Display), an OELD (Organic ElectroLuminescence Display), a CRT (Cathode Ray Tube), or the like.

The operation reception unit 17 is, for example, a pointing device such as a mouse, a keyboard, a touch panel, or other input device. When the operation reception unit 17 is a touch panel, the touch panel may be integrated with the display unit 16.

The storage unit 18 is a non-volatile memory such as an HDD (Hard Disk Drive), a flash memory (SSD; Solid State Drive), or another solid-state memory. The OS, various applications, and various data are stored in the storage unit 18.

As will be described later, particularly in the present embodiment, the storage unit 18 has a restaurant information database, a user information database, and a DM information database, in addition to programs such as applications required for the point granting process described later.

The communication unit 19 is, for example, various modules for wireless communication such as a NIC (Network Interface Card) for Ethernet and a wireless LAN, and is responsible for communication processing with the user terminal 200.

Although not shown, the basic hardware configuration of the user terminal 200 and the restaurant terminal 300 is substantially the same as the hardware configuration of the restaurant information providing server 100.

[Database configuration of restaurant information providing server]
FIG. 3 is a diagram showing a configuration of a database included in the restaurant information providing server 100.

As shown in the figure, the restaurant information providing server 100 has a restaurant information database 31, a user information database 32, and a DM information database 33 in the storage unit 18.

The restaurant information database 31 includes, for each restaurant, the store name, location (address or latitude / longitude) information, area information, access information (nearest station information, walking distance information from the nearest station) phone number of the restaurant, and its location. ID that identifies a restaurant (store ID), category information of the restaurant's business type / service, information that introduces the restaurant (information that indicates the characteristics of the restaurant such as PR text of the restaurant, event information that the restaurant performs, etc. ), Image data related to restaurants (introducing restaurants), menu information related to menus provided by restaurants, average budget information, business hours, information such as website URLs, etc. are stored. These information are input from the restaurant terminal 300 of each restaurant via the management screen provided by the restaurant information providing server 100. Further, the restaurant information database 31 may store information (reservation ledger information) indicating the reservation acceptance status at each restaurant.

The above menu information is information corresponding to the menu posted on the site of each restaurant on the above portal site, and the menu names of a plurality of menus that can be provided by each restaurant are stored for each restaurant. .. The menu information may be stored for each menu category such as appetizer / main, lunch / dinner / course, and the like. Further, as the menu information, in addition to the text information indicating the menu name, price, description, etc., image information such as a photograph of the menu is also stored in association with each other.

The area information includes information about a plurality of areas having different size units. A large area is, for example, a prefecture or a municipality, a narrow area is, for example, within a few hundred meters from a station (for example, the "Ginza area"), and an area between them is, for example, an area within 1 km from a station. , Areas where multiple station areas are grouped together (for example, "Ginza / Shimbashi / Yurakucho area"), etc., but are not limited to these. As a result, even the same restaurant is linked to multiple areas depending on its size.

The above category information may include, for example, a main category such as Japanese food, Chinese food, Italian food, French food, and yakiniku, as well as more detailed subcategories such as yakitori / tempura in Japanese food and pasta / pizza in Italian food.

The user information database 32 stores information about a user (member) of the restaurant information service via the portal site provided by the restaurant information providing server 100, which owns the user terminal 200. Specifically, the user information database 32 uses information such as a user ID, password, name, email address (information to which other messages are addressed), telephone number, address, age (group), gender, birthday, and the like. I remember every time.

If the user information database 32 has a second account linked to the first account, information about the second account (hereinafter referred to as linked information) is also stored in association with the user ID. The linkage information is stored when a linkage request with the second account is sent from the user terminal 200 to the restaurant information providing server 100, and another EC server 400 that manages the second account of the linkage destination. When a cooperation request with the first account is transmitted from the user terminal 200, the other EC server 400 may receive and store the request.

Further, the user information database 32 also stores information regarding points given to the user so far. As the information related to the points, if the account linked to the first account does not exist, the information related to the points given to the first account is stored, and the second account linked to the first account exists. In this case, in addition to the points given to the first account, information about the points given to the second account is stored.

The DM information database 33 stores the manuscript data of the direct mail sent to the user terminal 200 and the restaurant advertisement information (restaurant name, introduction photo, hyperlinked website URL, etc.) posted on the direct mail. is doing. The manuscript data of the DM is created and stored for each regular delivery date of the DM.

DM is delivered in the form of e-mail (including SMTP and webmail and short message services), for example, but is delivered in other formats such as instant messaging (whether pull or push). You may.

Further, the DM information database 33 also stores information indicating an access log from the hyperlink in the restaurant advertisement information posted on the DM to the URL of the restaurant information. In the access log information, information indicating how many times the access is made from the same user is also stored for each user and each restaurant advertisement information (URL). This is because, as will be described later, in the present embodiment, points are given to the user only for the first access to one URL.

Each of these databases is used by being referred to each other as necessary in the point awarding process by the restaurant information providing server 100, which will be described later.

[Operation of restaurant information providing server]
Next, the operation of the restaurant information providing server 100 configured as described above will be described. This operation is executed by the cooperation between the hardware such as the CPU 11 and the communication unit 19 of the restaurant information providing server 100 and the software stored in the storage unit 18. In the following description, for convenience, the CPU 11 is the main operating body.

FIG. 4 is a flowchart showing the flow of DM distribution processing by the restaurant information providing server 100.

As shown in the figure, the CPU 11 of the restaurant information providing server 100 first determines whether or not the preset delivery date and time of the DM has arrived (step 41).

When it is determined that the DM delivery date and time has arrived (Yes), the CPU 11 creates a DM manuscript based on the DM manuscript data and the restaurant advertisement information stored in the DM information database 32 (step 42).

Specifically, the CPU 11 has a user ID (or other user) at the end of the hyperlink to the restaurant information posting page in the restaurant advertisement information posted on the DM for each email address of the delivery destination user. (Identification information) is embedded as a hash value to create a DM manuscript. The hyperlink is set to be redirected to the URL of the restaurant information posting page via the URL for collecting the access log of the restaurant information providing server 100. Since the content of the web page itself does not change between the redirect source and the redirect destination, the user does not have to be aware of the redirect process.

Then, the CPU 11 delivers the DM created above for each user's e-mail address (step 43).

FIG. 5 is a flowchart showing the flow of the point awarding process by the restaurant information providing server 100.

As shown in the figure, whether or not the CPU 11 has accessed the restaurant information posting page via the restaurant advertisement information in the DM delivered above (whether or not the CPU 11 has received the display request of the restaurant information posting page). Is it determined (step 44). The determination can be made by accessing the restaurant information providing server 100 before being redirected to the restaurant posting page.

When it is determined that the restaurant posting page has been accessed (Yes), the CPU 11 acquires the user ID embedded at the end of the URL of the redirect source (step 45).

Subsequently, the CPU 11 determines whether or not the access to the restaurant information posting page by the user is the first access by referring to the access log in the DM information database 33 (step 46).

In the present embodiment, the point award is limited to the first access to the restaurant posting page by the user, so if it is determined that the above access is the second or subsequent access (No), the CPU 11 is End the point granting process.

On the other hand, when it is determined that the access is the first access (Yes), the CPU 11 refers to the user information database 32, and the user corresponding to the acquired user ID is linked to the first account. Determine if you have a second account (step 47).

When it is determined that the first account of the user is not linked to the second account (No), the CPU 11 grants a predetermined point to the first account (step 48).

On the other hand, when it is determined that the first account of the user is linked to the second account (No), the CPU 11 grants predetermined points to the other EC server 400 that manages the second account (No). Request (step 49) to add and update the point data corresponding to the second account.

FIG. 5 is a diagram showing an example of the DM generated by the restaurant information providing server 100 and displayed on the user terminal 200.

As shown in both figures, each DM contains, for example, four restaurant advertisement information 51 (51a, 51b, 51c, 51d) arranged horizontally, two vertically, and arranged in a matrix. .. Each restaurant advertisement information 51 is composed of, for example, a rectangular area, and has, for example, a restaurant name, an introduction photo, nearest station information, recommended information, a reservation reception button, and the like. A hyperlink to the restaurant information posting page of the restaurant is set in the restaurant name.

Then, when the user of the user terminal 200 clicks (or taps) the hyperlink, the above-mentioned point-giving process is executed.

[summary]
As described above, according to the present embodiment, the restaurant information providing server 100 receives the display request of the restaurant information posting page from the user via the restaurant advertisement information in the DM transmitted to the user terminal. In some cases, by confirming the existence of a second account linked to the user's first account, points are given to either one or more users' accounts via one content (restaurant information). can do.

In addition, by embedding the user ID in the hyperlink to the above restaurant information posting page, it is determined whether or not the user is linked with the second account without requesting the user to log in, and points are given to the points given to the corresponding points. can do.

[Modification example]
The present invention is not limited to the above-described embodiment, and can be variously modified without departing from the gist of the present disclosure.

In the above-described embodiment, the restaurant advertisement information posted on the DM transmitted to the user terminal 200 is the same among the users, but the restaurant advertisement information can be obtained depending on whether or not the user is linked to the second account. The content may be different.

That is, the CPU 11 goes to the restaurant information posting page of the restaurant where points are given to the second account according to the use of the user terminal 200 of the user who has the linked second account. For the user terminal 200 of the user who does not have the linked second account, points are given to the first account according to the use. You may send restaurant advertisement information with a hyperlink to the restaurant information posting page of the restaurant. As a result, the restaurant information providing server 100 can introduce the restaurant corresponding to the account to which the points are given to the user.

In the above-described embodiment, the restaurant information providing server 100 has accessed the hyperlink by embedding the user ID as a hash value at the end of the hyperlink to the restaurant advertisement information posted on the DM to be transmitted. In this case, it was determined whether or not the second account was linked based on the user ID. Instead of this, the restaurant information providing server 100 may transmit the DM by embedding not only the user ID but also a value indicating whether or not the second account of the user is linked at the end of the hyperlink. As a result, the restaurant information providing server 100 can determine whether or not there is cooperation before DM transmission, and can immediately proceed with the point awarding process when the hyperlink is accessed.

Further, the method for the restaurant information providing server 100 to acquire the user ID is not limited to the embedding at the end of the hyperlink. For example, if the user has already logged in to the first account when the user clicks the hyperlink, the restaurant information providing server 100 may access the restaurant information providing server 100 before being redirected to the restaurant information posting page. The user ID may be acquired by Cookie at the time of access.

In the above-described embodiment, the restaurant advertisement information with a hyperlink to the restaurant information posting page is transmitted to the user terminal 200 by DM, and the restaurant information posting page is accessed from the user terminal 200 via the hyperlink information. If so, the point granting process to the first account or the second account was executed. However, the point granting process is not limited to the time of DM transmission. For example, the point-giving process may be executed by accessing the restaurant information posting page from the linked information such as a banner on the web page while the user is browsing the website.

In this case, the CPU 11 receives information (login request) about the first account from the user before or after the transmission of the linked information, and whether or not the second account linked to the first account exists. When the user terminal accesses the hyperlink, if the second account exists, a predetermined point is given to the second account, and the second account does not exist. In that case, the point awarding process may be controlled so that the above points are given to the first account.

That is, when the user accesses the hyperlink, if the user is not logged in to the first account, the CPU 11 sends a login request screen to the user terminal 200 and completes the login process. The point awarding process may be controlled so that the existence of the second account linked to the account is determined and points are given to either the first account or the second account according to the result.

Further, the CPU 11 determines in advance the existence of the linked second account in the background while the user terminal is logged in to the first account before the transmission of the linked information, and responds to the result. The point granting process may be controlled so that points are awarded to either the first account or the second account. In this case, if the linked second account exists, the CPU 11 may post information indicating that the points are given to the second account in the linked information.

In the above-described embodiment, the restaurant advertisement information of the restaurant is mentioned as the content posted on the DM, but the posted content is not limited to the restaurant advertisement information, for example, a service facility other than the restaurant (accommodation facility). , Entertainment facilities, treatment facilities, etc.) and advertising information for products, and may be news articles, interview articles, etc. regarding products, restaurants, or other service facilities.

Among the inventions described in the scope of the patent claims of the present application, the invention described as "information processing method" is such that at least one device such as a computer automatically performs each step by information processing by software. Yes, it is not something that humans do using devices such as computers. That is, the "information processing method" is an information processing method using computer software, not a method in which a human operates a calculation tool called a computer.

11 ... CPU
18 ... Storage unit 19 ... Communication unit 31 ... Restaurant information database 32 ... User information database 33 ... DM information database 51 ... Restaurant advertisement information 100 ... Restaurant information providing server 200 ... User terminal 300 ... Restaurant terminal

Claims (5)

A storage unit that stores information about the first account of a plurality of users and cooperation information about the second account linked to the first account in association with user identification information.
A communication unit that communicates with the user terminal of the user,
When a request for using a predetermined service is received from the user terminal, it is determined based on the linkage information whether or not the second account linked to the first account of the user exists, and it is determined that the second account exists. In this case, a predetermined point is given to the second account of the user, the point is not given to the first account, and the point is given to the first account when it is determined that the point does not exist. An information processing system including a control unit that controls a point awarding process so that the points are not awarded to the second account. The information processing system according to claim 1.
The control unit transmits the link information in which the hyperlink to the content related to the service in which the user identification information is embedded is set to the user terminal, and receives the usage request of the service via the content. An information processing system that determines whether or not the linked second account exists by acquiring the embedded user identification information. The information processing system according to claim 2.
The content is service facility information and is
The control unit
The link information in which the hyperlink to the service facility information in which points are given to the second account according to the use is set is transmitted to the user terminal of the user in which the linked second account exists.
Information processing in which a hyperlink is set to the service facility information in which points are given to the first account according to the use to the user terminal of the user who does not have the linked second account. system. The information about the first account of a plurality of users and the cooperation information about the second account linked to the first account are stored in association with the user identification information.
When a request for using a predetermined service is received from the user terminal of the user, it is determined based on the linkage information whether or not the second account linked to the first account of the user exists.
When it is determined that the second account exists, a predetermined point is given to the second account of the user, and the point is not given to the first account, and when it is determined that the second account does not exist, the second account is given. An information processing method that controls a point awarding process so that the points are given to one account and the points are not given to the second account. A step of storing information about the first account of a plurality of users and cooperation information about the second account linked to the first account in association with user identification information.
When a request for using a predetermined service is received from the user terminal of the user, a step of determining whether or not the second account linked to the first account of the user exists based on the linkage information, and
When it is determined that the second account exists, a predetermined point is given to the second account of the user, and the point is not given to the first account, and when it is determined that the second account does not exist, the second account is given. A program for executing a step of controlling a point awarding process so that the points are given to one account and the points are not given to the second account.

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