JP2021131893A - Sales support device, sales support method, and program - Google Patents

Abstract

To provide means that allows a customer to easily purchase, in an online store, a product, such as clothes the customer tried on in a store, if the product is out of stock at the store.SOLUTION: A sales support device of a sales system comprises: a try-on unit configured to enable virtual try-on at a real store, a determination unit configured to determine whether a tried-on product displayed by the try-on unit is in stock or not, and an output unit configured to output information on the tried-on product to a terminal held by a clerk if the product is determined to be in stock by the determination unit.SELECTED DRAWING: Figure 1

Description

The present invention relates to a sales support device, a sales support method, and a program.

When purchasing clothes, it is common for customers to try on clothes in the dressing room of the store and check whether the type and color of the clothes match their appearance. This fitting requires the removal and removal of clothes for each piece of clothing, which is troublesome for the customer. In addition, the clothes that have been tried on are likely to be wrinkled or damaged, and for stores, trying on clothes is a factor that causes costs. In order to solve such a problem, a system that enables virtual fitting using a computer, a so-called virtual fitting system, has been developed.

Patent Document 1 discloses a virtual fitting device including a half mirror and a display device provided on the back surface thereof. This device superimposes the mirror image of the user reflected on the half mirror and displays the clothing image on the display device.

Patent Document 2 discloses a fitting support system that synthesizes and displays an image of an apparel product registered in a database and an image of a photographed user.

Japanese Unexamined Patent Publication No. 2010-070888 Japanese Unexamined Patent Publication No. 2013-008249

In the case of virtual fitting at a store using the virtual fitting system disclosed in Patent Document 1 or Patent Document 2, when the user decides the clothes he / she wants to purchase, the clothes are out of stock at the store. There are cases. Until now, the clothes that were tried on were limited to those in stores, so the possibility of such out-of-stock was relatively low. Since the virtual fitting targets the clothes registered in the virtual fitting system, the risk of such out-of-stock is high.

On the other hand, a store or a company that develops a store may sell the same clothes as the clothes sold at the store at an online store (electronic store) using the Internet or the like. If the store is out of stock, it would be convenient if the user could easily purchase it at the online store. This applies not only to clothing, but also to, for example, other products such as hats, shoes and accessories.

An object of the present invention is to provide a means for easily purchasing a product such as clothes virtually tried on in a store when the product is out of stock at the store.

The sales support device according to the embodiment of the present invention determines whether or not the fitting means for virtually fitting in the actual store and the fitting product displayed by the fitting means are in stock in the actual store. A sales support device including means and an output means for outputting information about the fitting product to a terminal owned by a clerk when it is determined by the determination means that the product is in stock.

In the sales support method according to the embodiment of the present invention, the computer processes the virtual fitting in the actual store and determines whether or not the fitting product, which is the product displayed by the fitting, is in stock in the actual store. Then, when it is determined that the product is in stock, the information about the fitting product is output to the terminal owned by the clerk.

If a product such as clothes that is virtually tried on in a store is out of stock at the store, the user can easily purchase the product at the online store.

FIG. 1 is a configuration diagram of the sales system 40 according to the first embodiment. FIG. 2 is a block diagram of the product table 60. FIG. 3 is an operation flowchart of the fitting unit 11. FIG. 4 is a diagram showing an example of display by the fitting unit 11. FIG. 5 is an operation flowchart of the output unit 13. FIG. 6 is an operation flowchart of the sales unit 22 when accessed from the output unit 13. FIG. 7 is an operation flowchart of the sales unit 22 when accessed from the terminal device 50. FIG. 8 is a configuration diagram of the sales support device 10 according to the second embodiment.

<First Embodiment>
(composition)
FIG. 1 is a configuration diagram of a sales system 40 according to the present embodiment. The sales system 40 is a system for selling products to be tried on. Here, the products to be tried on are items to be worn, such as clothes, hats, shoes, gloves, eyeglasses, and accessories. The product is given a unique model number that specifies the type of the product, and is further given a variation number within the range of the model number. The variation number specifies, for example, the size of the product of the model number. The variation number may specify the color, pattern, pattern, and material of the product of the model number. The variation number may or may not exist in a plurality of types (for example, size and color) with respect to the model number.

The sales system 40 includes a sales support device 10, an electronic store server device 20, and a physical store server device 30 connected to the Internet 41. The terminal device 50 carried by the user is also connected to the Internet 41 via the mobile phone network 42 and the base station 43.

An input / output device 15 and a mirror image display device 16 are connected to the sales support device 10. The sales support device 10, the input / output device 15, and the mirror image display device 16 are installed in, for example, a physical store that sells products. The server device 20 of the electronic store and the server device 30 of the actual store may be installed anywhere.

In the sales system 40, for example, the user carries the terminal device 50 and goes to a physical store to perform virtual fitting in the fitting room. The fitting room is provided with an input / output device 15 and a mirror image display device 16. When the user inputs the model number of the product and the specification of the variation from the input / output device 15, the input data is transmitted to the sales support device 10, and the sales support device 10 has the model number and the image of the product of the variation. The image of the user is superimposed and displayed on the mirror image display device 16 as a mirror image of the user wearing the product. That is, a mirror image as if the user tried on the product is displayed on the mirror image display device 16. The user observes the mirror image and determines whether or not the product suits himself / herself.

When the model number and variation of the product to be purchased are determined, the user may purchase the product at the physical store if the product is in stock at the physical store, but if not, the user accesses the server device 20 of the electronic store and electronically. Purchase from the store.

In order to facilitate the purchase of the product by the user, the sales support device 10 provides information that can identify the Web page of the electronic store where the product displayed on the mirror image display device 16 can be purchased, for example, a URL (Uniform Resource Locator). It is transmitted to the terminal device 50. This Web page is a page in which the product displayed by the mirror image display device 16 is specified, and the user can purchase the product without having to select the product again. Further, since the URL of the page is transmitted to the terminal device 50 carried by the user, the user can log in to the electronic store and give an instruction to purchase a product using the terminal device 50. The user can purchase the product without worrying about leaving information such as a login password on the terminal of the store.

Hereinafter, the configuration of the sales system 40 will be described in detail.

As shown in FIG. 1, the sales support device 10 includes a fitting unit 11, an inventory search unit 12, an output unit 13, and a product information storage unit 14. The fitting unit 11 is connected to the input / output device 15 and the mirror image display device 16. The inventory search unit 12 is connected to the Internet 41. The output unit 13 is connected to the fitting unit 11, the inventory search unit 12, the product information storage unit 14, the input / output device 15, and the Internet 41.

The fitting unit 11 executes virtual fitting. That is, the fitting unit 11 superimposes the image of the user and the image of the designated product and displays them on the mirror image display device 16 as a mirror image of the user who wears the product. The fitting unit 11 and the mirror image display device 16 are realized by using, for example, the technique disclosed in Patent Document 1 or 2.

The user specifies a product to be virtually tried on using the input / output device 15. For example, the input / output device 15 includes a keyboard and a display, and the user may type in the model number and variation number from the keyboard. Alternatively, for example, the input / output device 15, the mirror image display device 16, or the wall surface of the fitting room is provided with an IC (Integrated Circuit) tag reader, and the user reads the tag on which the model number and the variation number are recorded from the tag reader. You may let me. For example, the input / output device 15, the mirror image display device 16, or the wall surface of the fitting room is provided with a reading device, and the user can read the model number and variation number printed in characters or one-dimensional or two-dimensional bar code. It may be read from the tag and recognized. The tag is attached to, for example, a product displayed in a physical store.

The inventory search unit 12 specifies the model number and the variation number from the fitting unit 11 and the output unit 13, and acquires the presence or absence of inventory of the product from the server device 20 of the electronic store and the server device 30 of the actual store.

The output unit 13 obtains the model number and the variation number from the fitting unit 11 and outputs the identification information of the purchase page of the product of the electronic store, for example, the URL to the terminal device 50. The output unit 13 may transmit the URL to the terminal device 50 via, for example, the input / output device 15. For transmission, for example, communication according to the BlueTooth® standard may be used. The output unit 13 may, for example, convert the URL into a two-dimensional bar code and display it on the display of the input / output device 15. The user can read the two-dimensional code from the camera provided in the terminal device 50 and recognize it. Alternatively, the output unit 13 may send the URL to the e-mail address of the terminal device 50 as an e-mail. The user may convert the e-mail address into a two-dimensional bar code and display it on the terminal device 50. The user can have the input / output device 15 read the two-dimensional code from the camera included in the device and recognize it.

The product information storage unit 14 stores the product table 60. The product table 60 is stored in the product information storage unit 14 in advance by the manager of the sales support device 10.

FIG. 2 is a block diagram of the product table 60. The product table 60 stores variation numbers for each product model number. Further, the product table 60 stores a sample image and a product image for each variation number of the model number of the product.

The sample image is a small image displayed on the terminal device 50 so that the user can understand the difference in the variation of the product having the variation number. When the variation is a color, the sample image is an image that reproduces the color. When the variation is a pattern, the sample image is an image that reproduces the pattern.

The product image is an image of the product having the model number and the variation, and is used for virtual fitting.

The fitting unit 11, the inventory search unit 12, and the output unit 13 of the sales support device 10 are composed of logic circuits. The fitting unit 11, the inventory search unit 12, and the output unit 13 are software stored in the memory (not shown) of the sales support device 10 which is a computer and executed by the processor (not shown) of the sales support device 10. May be realized by. The product information storage unit 14 is a recording medium such as a disk device.

As shown in FIG. 1, the server device 20 of an electronic store includes an inventory storage unit 21, a sales unit 22, and a customer information storage unit 23.

The inventory storage unit 21 stores the number of inventories of products in the electronic store. When the sales unit 22 receives the model number and the variation number of the product from the inventory search unit 12 of the sales support device 10, the sales unit 22 searches the inventory quantity of the product from the inventory storage unit 21 and responds with the inventory quantity or the presence / absence of the stock.

The customer information storage unit 23 stores, for example, a customer identifier, a password, a name, an address, a credit card number, and an e-mail address of a user of an electronic store. When the sales unit 22 receives a login request or a product purchase request from the terminal device 50, the sales unit 22 refers to the customer information storage unit 23 and performs a login process and a sales process. When the sales unit 22 receives the login request, for example, it acquires a customer identifier and a password to authenticate the user. Upon receiving the product purchase request, the sales unit 22 identifies the product to be purchased and executes the sales process. The sales process is, for example, a process for sending an order notification email for the product, shipping the product, and charging the credit card of the purchasing user.

In addition to the above-described processing, when the sales unit 22 receives the model number and variation number of the product from the output unit 13 of the sales support device 10, the sales unit 22 generates the URL of the order page of the product and returns it to the output unit 13. This process will be described later.

The sales unit 22 is composed of a logic circuit. The sales unit 22 may be realized by software stored in a memory (not shown) of the server device 20 of the electronic store, which is a computer, and executed by a processor (not shown) of the server device 20 of the electronic store. The inventory storage unit 21 and the customer information storage unit 23 are recording media such as a disk device.

As shown in FIG. 1, the server device 30 in the actual store includes an inventory storage unit 31 and a management unit 32.

The inventory storage unit 31 stores the number of inventories of products in the actual store. When the management unit 32 receives the model number and variation number of the product from the inventory search unit 12 of the sales support device 10, the management unit 32 searches the inventory quantity of the product from the inventory storage unit 31 and responds with the inventory quantity or the presence or absence of inventory. do.

The management unit 32 is composed of a logic circuit. The management unit 32 may be realized by software stored in a memory (not shown) of the server device 30 of the actual store, which is a computer, and executed by a processor (not shown) of the server device 30 of the actual store. The inventory storage unit 31 is a recording medium such as a disk device.

(motion)
FIG. 3 is an operation flowchart of the fitting unit 11. When the user inputs the model number of the product into, for example, the input / output device 15, the fitting unit 11 is activated.

The fitting unit 11 acquires the model number of the input product (S11), and acquires the variation corresponding to the model number and the sample image from the product information storage unit 14 (S12). Next, the fitting unit 11 requests the inventory search unit 12 to acquire the inventory quantity or the inventory availability of each of the electronic store and the actual store of each variation of the model number (S13).

The fitting unit 11 displays a sample image of each variation of the model number, and the number of stocks or the presence or absence of stock on, for example, the input / output device 15 (S14).

FIG. 4 is a diagram showing an example of display by the fitting unit 11. In this example, the fitting unit 11 inputs and outputs a sample image and a fitting instruction button for each of the variations "polka dots" and "stripe" of the product having the model number "clothes 2" (see FIG. 2) having a touch panel. It is displayed on the device 15. Then, for example, when the user touches the sample image of the variation "stripe", the presence or absence of inventory in the electronic store and the actual store of the variation is displayed.

Next, the fitting unit 11 acquires the designation of the variation to be tried on from, for example, the input / output device 15 (S15). The user makes this designation, for example, by pressing the fitting button displayed on the input / output device 15.

The fitting unit 11 acquires a product image of a specified variation of a specified model number from the product information storage unit 14 (S16), superimposes the product image and the user's image, and displays the product image on the mirror image display device 16. (S17). The fitting unit 11 may create a composite image of the user's image taken by the camera in the fitting room and the product image and display it on the display of the mirror image display device 16. Further, the fitting unit 11 may superimpose the mirror image of the user reflected on the half mirror of the mirror image display device 16 and display the product image on a display installed on the back surface of the half mirror.

Finally, the fitting unit 11 displays, for example, the purchase button of the product being displayed on the input / output device 15 (S18), and prepares for the designated input of the next product. The fitting unit 11 may display the purchase button only when the displayed product is in stock at the electronic store or the actual store.

The fitting unit 11 may acquire the model number and the variation number from the input / output device 15 without executing S12 to S15, and display the product image of the product and the user's image in an overlapping manner.

FIG. 5 is an operation flowchart of the output unit 13. When the user inputs a purchase instruction to, for example, the input / output device 15, the output unit 13 is activated. The user can, for example, press the purchase button displayed on the input / output device 15 to input the purchase instruction to the output unit 13.

When the purchase instruction is input (Y in S21), the output unit 13 acquires the model number and variation number of the displayed product from the fitting unit 11 (S23). Next, the output unit 13 requests the inventory search unit 12 to acquire the inventory quantity of each of the electronic store and the actual store of the variation of the model number, or the presence or absence of inventory (S23).

When the physical store is out of stock (“None” in S24) and the electronic store is in stock (“Yes” in S25), the output unit 13 acquires the URL of the order page of the product of the variation of the model number. (S26). The product order page is a Web page of an electronic store, and refers to a server device 20 of the electronic store that can specify the model number and variation number of the product from the URL of the page.

For example, the output unit 13 transmits the model number and the variation number to the sales unit 22 of the server device 20 of the electronic store, and has the URL of the order page of the product returned.

FIG. 6 is an operation flowchart of the sales unit 22 when accessed from the output unit 13. The server device 20 of the electronic store stores, for example, a shopping cart storage unit (not shown) for recording the model number and variation number of the product selected as the purchase target by the logged-in or non-logged-in user. Have.

When the model number and variation number are received from the output unit 13 of the sales support device 10 (S30), the sales unit 22 generates a new shopping cart in the shopping cart storage unit and outputs the model number and variation number received in the shopping cart. Store (S31).

The sales unit 22 creates a URL of the order page that specifies the identifier of the shopping cart and transmits it to the output unit 13 (S32).

The output unit 13 may collectively transmit the model numbers and variation numbers of the plurality of products for which the user has instructed to purchase to the sales unit 22. In this case, the sales unit 22 collectively stores the model numbers and variation numbers of the plurality of products in the generated shopping cart.

Finally, the output unit 13 outputs the acquired URL to the terminal device 50 (S27). The method in which the output unit 13 outputs the acquired URL to the terminal device 50 carried by the user is as described above.

If the actual store is in stock (“Yes” in S24), the output unit 13 may output a message including the model number and the variation number obtained from the fitting unit 11 to the registered terminal. (S28). The registered terminal is, for example, a terminal owned by a clerk. The displayed message is, for example, "Please bring the following items to the fitting booth A. Model number: XXX, variation number: VVVV ”.

Further, when there is no stock in the actual store or the electronic store (“none” in S25), the output unit 13 outputs a out-of-stock message to the input / output device 15 (S29).

The user accesses the product order page of the electronic store by tracing the received URL from the portable terminal device 50. FIG. 7 is an operation flowchart of the sales unit 22 when accessed from the terminal device 50.

When the sales unit 22 receives the URL from the terminal device 50 (S40), the sales unit 22 displays the Web page of the URL. The page is, for example, a page that prompts the user to log in, and the sales department 22 acquires a user ID and password from this page and executes a login process (S41). Subsequently, the sales unit 22 acquires the model number and variation number to be purchased from the shopping cart specified by the input URL (S42), and sells the product to the logged-in user (S43). ). An example of the process of selling is as described above.

The shopping cart may contain a plurality of product model numbers and variation numbers. In this case, the sales department 22 may perform all sales processing of the plurality of products.

(effect)
The sales support device 10 of the present embodiment provides a means by which a user can easily purchase a product virtually tried on in a store at an online store when the product is out of stock at the store.

The first reason is that the output unit 13 of the sales support device 10 outputs the identification information of the order page of the product in the electronic store to the terminal device 50. The user can easily purchase the product simply by accessing the page without having to select the product again. Further, the output unit 13 acquires the model number of the product and the variation number from the fitting unit 11. At the time of purchase, the user does not need to input the model number and variation number of the virtually tried-on product into the device.

The second reason is that the output unit 13 outputs the identification information of the order page when the actual store is out of stock and the electronic store is in stock. As a result, it is possible to prevent the user from feeling uncomfortable that the order page is accessed from the terminal device 50 but is out of stock. Alternatively, it is possible to prevent the user from purchasing from the electronic store even though the physical store has inventory.

The third reason is that the fitting unit 11 displays whether or not the product is in stock at the actual store or the electronic store before inputting the instruction for virtual fitting of the product. It is possible to prevent the user from feeling uncomfortable that the product has been virtually tried on but the product is out of stock.

Further, the sales support device 10 in the form provides a means for the user to safely purchase the product in the online store when the product virtually tried on in the store is out of stock in the store.

The reason is that the output unit 13 of the sales support device 10 outputs the identification information of the order page of the product in the electronic store to the terminal device 50. Since the terminal device 50 is, for example, a smartphone carried by the user, the user can purchase the user ID and password without worrying that the user ID and password are left on the terminal of the store and leaked.

The sales support device 10 of the present embodiment provides a means for the user to easily purchase the product in the actual store when the inventory of the product virtually tried on in the store is in the actual store. The reason is that the output unit 13 outputs a message to the terminal of the clerk urging the customer to bring the product to the fitting room.

<Modification example>
In the above, an example of a page for ordering a product is an order page using a shopping cart. However, the sales system 40 may use other methods.

In this method, the sales support device 10 stores, for example, a URL template of a page displaying an order button for each product in a memory (not shown). This template URL includes a product model number and a product specific area for inserting a variation number.

In S26 of FIG. 5, the output unit 13 of the sales support device 10 inserts, for example, the model number and the variation number obtained from the fitting unit 11 into the product specific area of the template URL, and the URL of the order page of the product. To get.

When the sales department 22 of the server device 20 of the electronic store receives this URL, in S41 of FIG. 7, the model number inserted in the URL, the model number of the product with the variation number, the photograph, the description of the specifications, and other information and shopping. Display a web page that includes a cart entry button. When the user presses the input button, the sales unit 22 generates one new shopping cart in the above-mentioned shopping cart storage unit, and stores the model number and variation number inserted in the URL in the shopping cart. The subsequent operation of the sales unit 22 is the same as the above-mentioned example.

The fitting unit 11 may acquire the presence or absence of inventory in S16 in addition to or in place of S13 in FIG.

<Second Embodiment>
FIG. 8 is a configuration diagram of the sales support device 10 according to the present embodiment.

The sales support device 10 includes a fitting unit 11 and an output unit 13. The fitting unit 11 is input with the model number of the product, and displays an image in which the product of the model number and the person are superimposed.

The output unit 13 determines whether or not the fitting product, which is the product displayed by the fitting means, is in stock at the electronic store, and if it is in stock, transmits the identification information of the order page of the fitting product of the electronic store to the terminal device. Output.

The sales support device 10 of the present embodiment provides a means by which a user can easily purchase a product virtually tried on in a store at an online store when the product is out of stock at the store.

The first reason is that the output unit 13 of the sales support device 10 outputs the identification information of the order page of the product in the electronic store to the terminal device 50. The user can easily purchase the product simply by accessing the page without having to select the product again. Further, the output unit 13 outputs the order page of the product displayed by the fitting unit 11. At the time of purchase, the user does not need to input the model number and variation number of the virtually tried-on product into the device.

The second reason is that the output unit 13 outputs the identification information of the order page when the electronic store is in stock. As a result, it is possible to prevent the user from feeling uncomfortable that the order page is accessed from the terminal device 50 but is out of stock.

Although the invention of the present application has been described above with reference to the embodiment, the invention of the present application is not limited to the above embodiment. Various changes that can be understood by those skilled in the art can be made within the scope of the present invention in terms of the structure and details of the present invention.

This application claims priority on the basis of Japanese application Japanese Patent Application No. 2014-030753 filed on February 20, 2014, and incorporates all of its disclosures herein.

10 Sales support device 11 Try-on section 12 Inventory search section 13 Output section 14 Product information storage section 15 Input / output device 16 Mirror image display device 20 Electronic store server device 21, 31 Inventory storage section 22 Sales section 23 Customer information storage section 30 Actual store Server equipment 32 Management department 40 Sales system 41 Internet 42 Mobile phone network 43 Base station 60 Product list

Claims (7)

A fitting method that virtually tries on in a physical store,
A determination means for determining whether or not the fitting product, which is the product displayed by the fitting means, is in stock at the actual store, and
A sales support device including an output means for outputting information about the fitting product to a terminal owned by a clerk when it is determined by the determination means that the product is in stock. The sales support device according to claim 1, wherein the fitting means displays a composite image in which the product and the wearable body are virtually overlapped with each other in the actual store. Further equipped with an input receiving means for receiving input of the model number of the product and the variation of the model number.
The sales support device according to claim 2, wherein the fitting means displays the composite image in which the input product of the variation and the wearable body are overlapped with each other. .. The determination means further determines whether or not the fitting product is in stock at the electronic store.
When it is determined by the determination means that the electronic store is in stock, it is further provided with a generation means for generating identification information of an order page that identifies a shopping cart in which information about the fitting product of the electronic store is stored.
The sales support device according to any one of claims 1 to 3, wherein the output means further outputs the generated identification information. The determination means determines whether or not the fitting product is in stock in the actual store, and when it is determined that the fitting product is out of stock in the actual store, the determination means determines whether or not the fitting product is in stock in the electronic store.
The sales support device according to claim 4, wherein the output means outputs the identification information to a terminal owned by the customer. The computer
Process virtual fitting in a physical store and
It is determined whether or not the fitting product, which is the product displayed by the fitting, is in stock at the actual store.
A sales support method characterized in that when it is determined that the product is in stock, information about the fitting product is output to a terminal owned by a clerk. On the computer of the sales support device,
The process of virtually trying on in a physical store,
The process of determining whether or not the fitting product, which is the product displayed by the fitting, is in stock at the actual store,
A program for executing a process of outputting information about the fitting product to a terminal owned by a clerk when it is determined that the product is in stock.

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