KR20130038534A - Method and system for selling commodity in online shopping mall - Google Patents

Method and system for selling commodity in online shopping mall Download PDF

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Publication number
KR20130038534A
KR20130038534A KR1020110102945A KR20110102945A KR20130038534A KR 20130038534 A KR20130038534 A KR 20130038534A KR 1020110102945 A KR1020110102945 A KR 1020110102945A KR 20110102945 A KR20110102945 A KR 20110102945A KR 20130038534 A KR20130038534 A KR 20130038534A
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KR
South Korea
Prior art keywords
mall
product
information
vendor
server
Prior art date
Application number
KR1020110102945A
Other languages
Korean (ko)
Inventor
김경중
김선윤
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김경중
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Filing date
Publication date
Application filed by 김경중 filed Critical 김경중
Priority to KR1020110102945A priority Critical patent/KR20130038534A/en
Publication of KR20130038534A publication Critical patent/KR20130038534A/en

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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06K—GRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K19/00—Record carriers for use with machines and with at least a part designed to carry digital markings
    • G06K19/06—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code
    • G06K19/06009—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code with optically detectable marking
    • G06K19/06018—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code with optically detectable marking one-dimensional coding
    • G06K19/06028—Record carriers for use with machines and with at least a part designed to carry digital markings characterised by the kind of the digital marking, e.g. shape, nature, code with optically detectable marking one-dimensional coding using bar codes
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0613—Third-party assisted
    • G06Q30/0619—Neutral agent
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0623—Item investigation
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/0601—Electronic shopping [e-shopping]
    • G06Q30/0641—Shopping interfaces

Abstract

The present invention discloses a merchandise sales system and a method of selling the same in an online shopping mall. The present invention relates to a product click on a main shopping mall website in the form of a Mall In Mall in which a plurality of vendor shopping mall websites are registered as members. It is configured to link to the vendor shopping mall website, but the user is present on a terminal such as a computer, a laptop, a smartphone, etc., which has a wired / wireless internet connection, or directly or directly retrieves a face or upper and lower body picture of oneself or friends. After the shooting, it is composed of the products selected on the main shopping mall website and configured to directly stylize whether the products on the shopping mall are suitable for the user himself. So that you can decide whether to buy the product This is to increase the purchasing power of products in online shopping malls.

Description

Product sales system of online shopping mall and its sales method {Method and System for Selling Commodity in Online Shopping Mall}

The present invention relates to an online shopping mall, and more specifically, a vendor shopping mall website when a product (for example, clothing) is clicked on a main shopping mall website in the form of a Mall In Mall in which several vendor shopping mall websites are registered as members. The user's face or upper and lower body photos of his or her friends, especially those who are on a wired or wireless terminal (e.g. computer, laptop, smartphone, etc.). On the mall website A product sales system of an online shopping mall that synthesizes selected products and directly styles the products on the shopping mall website to suit the user himself, and makes recommendations on the products according to the styling results while determining whether to purchase the products. And a method of selling the same.

Recently, with the development of technologies such as the Internet, electronic commerce through the Internet has become a new method of commerce in addition to the conventional field trading. Such an electronic commerce method is characterized in that a transaction between a seller who opens a shopping mall website in a global communication network called the Internet and a buyer who wants to enter a shopping mall and purchases a product is performed by computer communication.

The Internet shopping mall method utilizes recently developed communication protocols, image processing technology, software, multimedia, and multitasking technology, and does not require a wide range of stores and management personnel as in conventional market transactions, and does not require the labor of buyers. It is easy to find a product, and it is attracting much attention from many operators because it has a greater promotional effect than its efforts.

However, one of the biggest differences between the online shopping mall using the Internet and the traditional offline market is whether the consumer can directly touch, use and purchase the displayed products.

In particular, in the case of clothing or footwear, it is common to purchase a product only after confirming whether or not it is suited to oneself. However, when purchasing clothes or shoes through an online shopping mall, only eyes can be checked directly. You can't try or wear it.

Therefore, there is a problem that online commerce is disadvantageous in the case of clothing than other items. Even in the case of a clothing or shoe shopping mall using e-commerce, if the consumer can directly wear the product or experience the effect of wearing it, it will be a much more effective and profitable e-commerce shopping mall.

Accordingly, the present invention is to compensate for the shortcomings presented in the conventional method of selling a product of an e-commerce, and a product (eg; Apparel is configured to link to the vendor shopping mall website when the user clicks on it. After importing or shooting directly, you can synthesize the selected products on the main shopping mall website and configure the products on the shopping mall website to suit yourself. To encourage each other to decide whether or not to The purpose of the present invention is to provide a product sales system and a method of selling the online shopping mall, which enhances the purchasing power of the online shopping mall.

The merchandise sales system of the online shopping mall according to the present invention for achieving the above object comprises: a vendor server for establishing a database storing product information and providing a vendor website for merchandise sales; The product information corresponding to the click signal is generated when a click signal for the displayed product information is provided while providing a mall-in-web site that is networked with the vendor servers and receives and displays the product information stored in the database of the vendor servers. Mall server that links the vendor website of the vendor server providing a server; The mall-in-mall server comprises a styling view processing unit for synthesizing the displayed goods and the photo information provided from the purchaser terminal; An information storage unit for storing and managing information of vendors and information of buyers who are registered members, and storing and managing information synthesized by the styling processing unit; An information analysis unit analyzing the purchaser's purchase pattern and styling information through the synthesis processing information stored in the information processing unit and providing the same to the vendor servers; And a sales processing unit for transmitting the order according to the sale to the vendor servers when the product is sold. As shown in FIG.

In addition, the purchaser terminal is a smart phone capable of wireless Internet access.

In addition, the purchaser terminal is connected to the Mall-in-Mall server through a bar code including the access link address of the Mall-in-Mall server, or the connection is made while downloading and installing an application that can access the online website of the Mall-in-Mall server. It is configured to lose.

In addition, the barcode is a patterned code that can represent data values such as letters, numbers, special characters, etc. in black and white color, and can be optically decoded. The barcode is a one-dimensional barcode and a standard two-dimensional barcode. , Data Matrix, Maxi Code, or PDF 417 Code.

In addition, the mall-in-mall server further comprises an ad processing unit that provides an advertising space for promoting the vendor's product sales, and a mini shop space processing unit that provides a space for displaying the vendor's products in the form of a mini shop.

In addition, the product is any one of clothing, glasses, accessories, wigs that can be worn by the buyer.

According to another aspect, a merchandise method implemented by the merchandise sales system of the on-line shopping mall includes a first method in which a buyer accesses a mall-in-mall website built on a mall-in-mall server through a terminal capable of wired / wireless internet access and undergoes an authentication procedure. step; A second step of performing a product search after the first step of authentication processing; A third step of linking a vendor web site of a vendor server providing a clicked product when clicking on the searched product from the second step to provide detailed information about the product; A fourth step of determining whether a styling request signal is transmitted through the purchaser's terminal after the third step; A fifth step of synthesizing the buyer's or third party's photo information with the buyer's terminal by receiving the styling request signal from the buyer terminal; And a sixth step of determining whether to purchase a product from the synthesis information of the fifth step, and processing sales, payment, and delivery of the product according to the guided purchase. .

In addition, in the first step, the access to the Mall-in-Mall server is performed by recognizing the barcode including the access link address through the purchaser terminal, or downloading and installing an application that can access the online website of the Mall-in-Mall server. Is done in.

In addition, the fifth step includes the step of storing the commodity photograph and the photograph of the buyer or a third party information storage unit; And analyzing the buyer's purchase pattern and styling information from the composite information stored from the step and providing the results to the vendor servers. As shown in FIG.

As described above, the present invention is configured such that a link to a vendor shopping mall website is made when a product is clicked on a main shopping mall website in the form of a Mall In Mall in which several vendor shopping mall websites are registered as members. Receive photos taken by yourself or your friends' faces or upper and lower body photos on your computer, laptop, smartphone, etc. Esau's products are designed to directly stylize whether the product fits the user himself. This allows the user to decide whether or not to purchase the product while recommending the product to each other through information styled with each other as well as the user. We can expect effect to raise power to purchase product of The.

1 is a schematic block diagram showing the overall flow of goods sales of an online shopping mall in an embodiment of the present invention.
Figure 2 is a block diagram of a product sales system of an online shopping mall according to an embodiment of the present invention.
3 is a flowchart illustrating a product selling method of an online shopping mall according to an embodiment of the present invention.
4 and 5 are screen views for styling a buyer's picture and a product picture in an embodiment of the present invention.
6 is a state in which the screen styling the picture of the buyer and the product picture on the buyer terminal in the embodiment of the present invention.

Hereinafter, embodiments of the present invention will be described with reference to the accompanying drawings.

1 is a schematic block diagram showing the overall flow of goods sales of an online shopping mall in an embodiment of the present invention, FIG. 2 is a block diagram of a goods sales system of an online shopping mall in an embodiment of the present invention, and FIG. Is a flowchart illustrating a product selling method of an online shopping mall according to an embodiment of the present invention.

4 and 5 are screen views for styling a buyer's picture and a product picture according to an embodiment of the present invention, and FIG. 6 is a view showing a styling screen of a buyer's picture and a product picture on a purchaser terminal according to an embodiment of the present invention. The state diagram is shown.

1 and 2, the merchandise sales system of an online shopping mall according to an embodiment of the present invention includes a vendor server 100 that constructs a vendor website for merchandise sales, and a mall-in-mall website. Server 200, and the buyer's terminal 300 that can be connected to the wired and wireless Internet.

The vendor servers 100 are each configured with a database 101 for storing product information (clothes, glasses, accessories, wigs, etc., which can be worn by the buyer), as well as product information stored in the database 101. It is disclosed through a website, or provided to the website of the mall-in-mall server 200 and configured to be made public.

In this case, the vendor servers 100 are connected to the mall-in-mall server 200 through a network, and accordingly, each of the vendor servers 100 is connected to the mall-in-mall server 200 from the mall-in-mall server 200 for network connection. And password will be issued.

The mall-in-mall server 200 provides a space for displaying the goods provided by the vendor servers 100, as well as providing an advertisement space and a mini shop space for the goods. The mall 100, which is connected to the network 100 and receives the product information stored in the database 101 of the vendor server 100 to provide an online mall that displays online, when the click signal for the displayed product information is generated It is configured to link the vendor website of the vendor server that provides the product information corresponding to the signal, styling view processing unit 201, information storage unit 202, information analysis unit 203, sales processing unit 204, advertising A processing unit 205 and a mini shop space processing unit 206.

The styling view processor 201 is configured to synthesize the displayed product and the photo information provided from the purchaser terminal 300.

The information storage unit 202 is configured to store and manage information of vendors and information of buyers registered as members, and to store and manage information synthesized by the styling processing unit 201.

The information analyzing unit 203 analyzes the purchaser's purchase pattern and styling information through the synthesis processing information stored in the information processing unit 202 and provides the same to the vendor servers 100. From the provided information, The vendor servers 100 may not only provide specialized information to buyers, but also obtain sources for developing products according to taste.

The sales processing unit 204 is configured to transmit an order according to the sale to the vendor servers 100 when the product is sold.

The advertisement processing unit 205 is configured to provide an advertisement space for promoting sales of vendors' products to the in-mall website, and the provided advertisement space is provided according to an augmented reality program to increase the purchasing power of the buyer. will be.

The mini shop space processing unit 206 is configured to link with the vendor server 100 as well as provide a space in which a vendor's products can be displayed in a mini shop form.

The purchaser terminal 300 is most preferably a smart phone capable of wireless internet access as shown in FIG. 6, but may be a communication terminal capable of wireless internet access or a desktop computer or laptop capable of wired internet access.

In this case, when the purchaser terminal 300 is a smartphone, the purchaser connects to the Mall-in-Mall server 200 through a barcode including a connection link address of the Mall-in-Mall server 200 using the smartphone, or the The application that can be connected to the online website of the mall-in-mall server 200 was downloaded and installed so that it could be accessed.

Here, the barcode is a patterned code that can represent data values such as letters, numbers, special characters, etc. in black and white color and can be optically decoded, and is a QR code which is a one-dimensional barcode and a standard two-dimensional barcode. , Data Matrix, Maxi Code, or PDF 417 Code.

On the other hand, looking at the product sales method implemented by the product sales system of the online shopping mall configured as described above, first, as a first step (S10), the buyer is a mall-in-the-mall server (wired and wireless) through the terminal 300 that can be connected to the Internet ( After accessing to the Mall-in-Mall website established at 200 and going through the authentication procedure based on the information stored in the information storage unit 202 of the Mall-in-Mall server 200, the product in the Mall-in-Mall website as a second step (S20). Will be searched.

Next, as a third step (S30), when the buyer clicks on the searched products through the terminal 300, the click signal is transmitted to the mall server 200, accordingly the mall server 200 The vendor website of the vendor server 100 that provides the product corresponding to the click signal is linked, and accordingly, the vendor server 100 displays detailed information about the clicked product on the screen of the purchaser terminal 300. will be.

At this time, the purchaser who reads the detailed information on the product displayed on the screen of the buyer terminal 300 generates a styling request signal through the buyer terminal 300 as a fourth step (S40), and then the mall server 200 ), As the fifth step (S50), the mall-in-mall server 200 provides a product picture as shown in FIG. 4 attached thereto according to the received styling request signal, and provides a buyer or a third party to the purchaser terminal 300. A signal requesting a picture of a third party (buyer's friend) or the entire upper body is transmitted.

Then, the purchaser or a third party retrieves or directly photographs his or her friends' faces or upper and lower body photographs through a camera provided in the terminal 300 and transmits them to the mall-in-the-mall server 200. The styling view processor 201 provided in the mall server 200 synthesizes the displayed goods and the photo information provided from the purchaser terminal 300 as shown in FIG. 5 and attaches the synthesized information. As shown in 6, the screen of the purchaser terminal 300 is displayed.

In this case, the information storage unit 202 provided in the mall-in-mall server 200 stores the information synthesized by the styling processing unit 201, and the information analysis unit 203 is stored in the information processing unit 202. After analyzing the purchase pattern and styling information of the buyer through the stored synthesis processing information is provided to the vendor servers (100).

Next, as a sixth step (S60), when a buyer requests a purchase for a product through a composite picture displayed through the buyer's terminal 300, the purchase request signal is a sales processing unit of the mall server 200 ( 204, and accordingly, the sales processing unit 204 transmits an order of sales, settlement, and delivery of goods to a vendor server 100 that provides product information.

Then, the vendor server 100 can be delivered to the buyer finally by processing the delivery for the goods off-line.

In other words, the present invention allows the buyer to put a product on his photo through the website, compare the match with the product to determine the purchase of the product, or to get advice while looking at the synthesized photos with friends around Through this, it will not only increase the purchasing power of the product, but also increase the satisfaction with the product, and effectively block the closure of returns caused by purchasing the product without wearing it, which is a disadvantage of the online shopping mall. .

It will be understood by those skilled in the art that various changes in form and details may be made therein without departing from the spirit and scope of the invention as defined by the appended claims. It will be easy to understand. It is also to be understood that the technical spirit of the invention is also deemed to belong to the scope of the appended claims if the practice of such improvements, alterations, substitutions or additions falls within the scope of the appended claims.

100; Vendor server 200; Mall In Mall Server
201; Styling view processor 202; Information storage
203; An information analyzer 204; Sales processing department
205; An advertisement processing unit 206; Mini shop space processor
300; Buyer terminal

Claims (12)

A vendor server, on which a database storing product information is constructed, which provides a vendor website for product sales; The product information corresponding to the click signal is generated when a click signal for the displayed product information is provided while providing a mall-in-web site that is networked with the vendor servers and receives and displays the product information stored in the database of the vendor servers. Mall server that links the vendor website of the vendor server providing a server; And including
The mall-in-mall server,
A styling view processor for synthesizing the displayed goods and the photo information provided from the purchaser terminal;
An information storage unit for storing and managing information of vendors and information of buyers who are registered members, and storing and managing information synthesized by the styling processing unit;
An information analysis unit analyzing the purchaser's purchase pattern and styling information through the synthesis processing information stored in the information processing unit and providing the same to the vendor servers; And
A sales processing unit which transmits an order according to the sale to the vendor servers when the product is sold; Product sales system of an online shopping mall, characterized in that the configuration further comprising. The system of claim 1, wherein the purchaser terminal is a smartphone having wireless internet access. According to claim 2, wherein the purchaser terminal is connected to the Mall-in-Mall server through a barcode containing a connection link address of the Mall-in-Mall server, or downloaded and installed an application that can access the online website of the Mall-in-Mall server Product sales system of an online shopping mall, characterized in that configured to be connected to. The method of claim 3, wherein the barcode is a patterned code that is capable of optically deciphering and displaying data values such as letters, numbers, and special characters as a combination of symbols represented by black and white colors. The product sales system of an online shopping mall, which is any one of a barcode, QR Code, Data Matrix, Maxi Code, and PDF 417 Code. The method of claim 1, wherein the mall-in-mall server further comprises an advertisement processing unit for providing an advertising space for promoting the vendor's merchandise sales, and a mini shop space processing unit for providing a space for displaying the vendor's products in the form of a mini shop Product sales system of the online shopping mall, characterized in that the configuration. The system of claim 1, wherein the product is any one of clothing, glasses, accessories, and a wig that can be worn by a buyer. A first step in which a purchaser accesses a Mall-in-Mall web site established on a Mall-in-Mall server through a terminal capable of accessing the wired or wireless Internet, and performs an authentication procedure;
A second step of performing a product search after the first step of authentication processing;
A third step of linking a vendor web site of a vendor server providing a clicked product when clicking on the searched product from the second step to provide detailed information about the product;
A fourth step of determining whether a styling request signal is transmitted through the purchaser's terminal after the third step;
A fifth step of synthesizing the buyer's or third party's photo information with the buyer's terminal by receiving the styling request signal from the buyer terminal; And
A sixth step of instructing to decide whether to purchase a product from the synthesis information of the fifth step, and processing sales, payment, and delivery of the product according to the guided purchase; Product sales method of an online shopping mall, characterized in that to proceed. 8. The method of claim 7, wherein in the first step, the connection to the Mall-in-Mall server is performed by recognizing a barcode including a connection link address through the purchaser terminal or downloading an application that can access an online website of the Mall-in-Mall server. Product sales method of an online shopping mall, characterized in that the installation takes place. 8. The method of claim 7, wherein the fifth step comprises: storing a commodity picture and a picture of a buyer or a third party in an information storage unit; And analyzing the buyer's purchase pattern and styling information from the composite information stored from the step and providing the results to the vendor servers. Product sales method of an online shopping mall, characterized in that further comprising. The method of claim 8, wherein the purchaser terminal is a smart phone capable of wireless Internet access. The method of claim 10, wherein the barcode is a patterned code that is optically decipherable by representing a data value such as letters, numbers, special characters, etc. in black and white color, and is a one-dimensional barcode and a standard two-dimensional code. A method of selling a product in an online shopping mall, wherein the barcode is any one of QR Code, Data Matrix, Maxi Code, and PDF 417 Code. The method of claim 7, wherein the product is any one of clothing, glasses, accessories, and a wig that can be worn by a purchaser.
KR1020110102945A 2011-10-10 2011-10-10 Method and system for selling commodity in online shopping mall KR20130038534A (en)

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Cited By (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20190017783A (en) * 2016-05-10 2019-02-20 에프에이피엘, 엘엘씨 System and method for linking database entries of a network platform
KR20200084643A (en) 2019-01-03 2020-07-13 뉴21커뮤니티(주) Product distribution system including smart movable storage
KR20220116719A (en) 2021-02-15 2022-08-23 네오네시아 주식회사 An apparatus for collecting and providing product sales information posted on a mobile messenger and a method therefor
KR20230001672A (en) 2021-06-29 2023-01-05 김혜림 On-line shopping mall construction system

Cited By (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR20190017783A (en) * 2016-05-10 2019-02-20 에프에이피엘, 엘엘씨 System and method for linking database entries of a network platform
CN109416806A (en) * 2016-05-10 2019-03-01 发普有限责任公司 The system and method for data base entries for linked network platform
US10846758B2 (en) 2016-05-10 2020-11-24 Fapl, Llc Systems and methods for creating a navigable path between pages of a network platform based on linking database entries of the network platform
KR20210125111A (en) * 2016-05-10 2021-10-15 에프에이피엘, 엘엘씨 Systems and methods for linking database entries of a network platform
CN109416806B (en) * 2016-05-10 2022-06-24 发普有限责任公司 System and method for linking database entries of a network platform
US11392996B2 (en) 2016-05-10 2022-07-19 Fapl, Llc Systems and methods for creating a navigable path between pages of a network platform based on linking database entries of the network platform
KR20200084643A (en) 2019-01-03 2020-07-13 뉴21커뮤니티(주) Product distribution system including smart movable storage
KR20220116719A (en) 2021-02-15 2022-08-23 네오네시아 주식회사 An apparatus for collecting and providing product sales information posted on a mobile messenger and a method therefor
KR20230001672A (en) 2021-06-29 2023-01-05 김혜림 On-line shopping mall construction system

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