JP2016051380A - Marketing information registration processor and marketing information registration processing program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a marketing information registration processor and a marketing information registration processing program capable of encouraging users to use public transportation systems while reducing load imposed on the users and the public transportation systems.SOLUTION: The marketing information registration processor includes: a commodity master that stores commodity information for each commodity code which is uniquely allotted to the respective commodities; a transaction file storing information relevant to each transaction; a reader-writer that reads and writes a wireless tag on a traffic system card; and a control section that, determining that a use history of the public transportation systems is stored in the traffic system card, imparts a point according to the sales amount.SELECTED DRAWING: Figure 1

Description

  Embodiments described herein relate generally to a sales information registration processing apparatus and a sales information registration processing program.

  Due to increasing awareness of energy conservation in recent years, attempts have been made in various fields to encourage the use of public transportation from private cars.

  In the distribution industry, various attempts have been made to encourage customers to use public transportation instead of private cars.

  For example, a technology has been proposed in which a common point data area that can be used in both stores and public transportation is provided in a storage unit of a transportation electronic money card, and points granted in the store can be used in public transportation. .

  However, this technology requires reissuing a traffic electronic money card that has already been issued, which is a heavy burden for both public transportation facilities such as railway companies and users.

JP 2004-252803 A

  Accordingly, there is a need for a sales information registration processing device and a sales information registration processing program that are less burdensome for both public transportation and users and that can encourage the use of public transportation.

  In order to solve the above-described problem, an embodiment of the present invention includes a product master that stores product information for each product code that is uniquely assigned to a product, a transaction file that stores the contents of one transaction, and a transportation card. Sales information registration processing device comprising: a reader / writer that reads and writes the wireless tag of the card and a control unit that gives points according to the sales amount when it is determined that the use history of public transportation is stored in the transportation card I will provide a.

It is a block diagram which shows the structure of the sales information registration processing apparatus which concerns on 1st Embodiment. It is a figure which shows the data structure of ID log | history file. It is a figure which shows the data structure of a member ID memory | storage part. It is a figure which shows the data structure of the point file which concerns on 1st Embodiment. It is a flowchart which shows the operation | movement by the control part of the sales information registration processing apparatus which concerns on 1st Embodiment. It is a block diagram which shows the structure of the sales information registration processing apparatus which concerns on 2nd Embodiment. It is a figure which shows the data structure of the point file which concerns on 2nd Embodiment. It is a flowchart which shows the operation | movement by the control part of the sales information registration processing apparatus which concerns on 2nd Embodiment.

  Hereinafter, an embodiment of a sales information registration processing device and a sales information registration processing program will be described in detail with reference to the drawings.

  The sales information registration processing device according to the present embodiment reads and writes a product master that stores product information for each product code that is uniquely assigned to a product, a transaction file that stores the contents of one transaction, and a wireless card wireless tag. A reader / writer, and a control unit that gives points in accordance with the sales amount when it is determined that the use history of public transportation is stored in the transportation card.

(First embodiment)
FIG. 1 is a block diagram showing a configuration of a sales information registration processing device (hereinafter referred to as a registration processing device) 3. As shown in FIG. 1, an information processing terminal 1 is installed in a public transportation facility, for example, a railway station, a bus, etc., a registration processing device 3 is installed in a store, and a server 5 is installed in a headquarters. Further, the customer owns a transportation electronic money card (hereinafter referred to as transportation system card 2) and, if necessary, a store membership card 4.

  The information processing terminal 1 may be a so-called kiosk terminal, a ticket or commuter ticket vending machine, or a bus fee settlement machine, which is a general-purpose information processing terminal of a corresponding installation type.

  The information processing terminal 1 reads / writes a control unit 101 including a CPU (central processing unit) that is an arithmetic device, a storage unit 102 including a storage device such as a memory and a hard disk drive, and a wireless tag built in the traffic card 2. A reader / writer 103.

  The transportation card 2 has a built-in wireless tag. The wireless tag includes an antenna that transmits and receives electromagnetic waves, a power supply unit that generates power from electromagnetic waves received by the antenna, an amplifier that amplifies transmission / reception signals, a modulator that modulates transmission signals, and a demodulator that demodulates modulation signals. The unit 203 is provided.

  The wireless tag includes an ID that is an identifier uniquely assigned to the traffic card 2, a storage unit 202 that stores an ID history file 202A that stores a point and a use history for each ID, a storage unit 202, and a communication unit. And a control unit 201 for controlling 203.

  The registration processing device 3 includes a control unit 301 including a CPU as an arithmetic device, a storage unit 302 including a storage device such as a memory and a hard disk drive, and an input / output including devices such as a display, a touch panel, and a keyboard. A unit 303, a communication unit 304 that performs communication, a card reader 305 that reads the membership card 4, and a reader / writer 306 that reads and writes the wireless tag of the transportation card 2.

  The storage unit 302 stores a product master that stores product information such as a unit price and a product name for each product code that is uniquely assigned to each product, and a transaction file that stores the contents of one transaction.

  The storage unit 302 further stores a sales information registration processing program, and the control unit 301 sequentially reads and executes the sales information registration processing program from the storage unit 302.

  The member card 4 includes a member ID storage unit 401 such as a magnetic stripe that stores a member ID that is an identifier uniquely assigned to a customer.

  The server 5 includes a control unit 501 including a CPU that is an arithmetic device, a storage unit 502 including a storage device such as a memory and a hard disk drive, and a communication unit 503 that performs communication.

  The storage unit 502 stores a point file 502A that stores current points, which are current point balances, for each member ID uniquely assigned to a customer.

  FIG. 2 shows the data structure of the ID history file 202A. As shown in FIG. 2, the ID history file 202A includes an “ID” that is an identifier uniquely assigned to the traffic card 2, a “point” that indicates the current point, and a “usage history” that is a usage history of the transportation facility. Is stored.

  “Usage history” includes, for example, “year / month / day / time” indicating the date and time of use, “classification” indicating point or regularity, “riding section” and “departing section” used, and “amount” indicating the amount used. Can be included.

  As an example of each data, the ID is “123456”, the point is “5000”, the date is “201404031236625”, the classification is “use point”, the boarding section is “A station”, the getting off section is “B station”, The amount is “250”.

  FIG. 3 is a diagram illustrating a data structure of the member ID storage unit 401. As illustrated in FIG. 3, the member DI storage unit 401 stores “member ID” that is an identifier uniquely assigned to a customer.

  An example of the member ID data is “456789”.

  FIG. 4 shows the data structure of the point file 502A. As shown in FIG. 4, the point file 502A includes a “member ID”, an “ID”, a customer “name”, a customer “phone number”, a “current point” indicating a current point balance, Is stored.

  As an example of each data, the member ID is “456789”, the ID is “123456”, the name is “Oyama △ male”, the telephone number is “1234567”, and the current point is “4000”.

  FIG. 5 is a flowchart illustrating an operation performed by the control unit 301 of the registration processing apparatus 3. As shown in FIG. 5, in step 601, the information processing terminal 1 stores the use history in the ID history file 202 </ b> A of the transportation system card 2 when the customer uses public transportation.

  Thereafter, the customer purchases a product at the store. At this time, the registration processing device 3 performs the following operation.

  In step 602, the registration processing device 3 registers a product purchased by the customer. That is, the registration processing device 3 reads product information from the product master based on the input product code, and stores it in the transaction file together with the quantity.

  In step 603, the registration processing device 3 determines whether the subtotal key has been pressed. If the registration processing device 3 determines that the subtotal key has been pressed, the process proceeds to step 604. If it is determined that the subtotal key has not been pressed, the registration processing apparatus 3 returns to step 602.

  In step 604, the registration processing device 3 calculates a subtotal.

  In step 605, the registration processing device 3 reads the usage history from the customer's transportation card 2.

  In step 606, the registration processing device 3 determines whether public transportation has been used. If the registration processing device 3 determines that the public transport has been used, the process proceeds to step 607. If the registration processing device 3 does not determine that the public transport has been used, the process proceeds to step 615.

  Here, the registration processing device 3 can determine that the public transportation has been used when there is a use at the nearest station on the day when the accounting process is performed with reference to the use history.

  In step 607, the registration processing device 3 reads the member ID from the member card 4.

  In step 608, the registration processing device 3 sends a member ID to the server 5 to inquire about the current point.

  In step 609, when the server 5 receives the member ID and the current point inquiry from the registration processing device 3, the server 5 searches the point file 502A based on the member ID and reads out the corresponding current point.

  In step 610, the server 5 transmits the current point to the registration processing device 3.

  In step 611, the registration processing device 3 receives the current point from the server 5.

  In step 612, the registration processing device 3 gives points according to the subtotal amount. At this time, the registration processing device 3 can be configured to give more points when the boarding section is farther than the predetermined section.

  In step 613, the registration processing device 3 adds the given point to the received current point to obtain the current point, and transmits the current point and the member ID to the server 5.

  In step 614, the server 5 stores the received current point in the current point of the received member ID.

  In step 615, the registration processing device 3 calculates change based on the cash deposited from the customer, and ends one transaction.

(First modification)
In the first embodiment described above, the granted points are stored in the point file 502A of the server 5.

  On the other hand, the added points can be added to the points of the ID history file of the transportation system card 2 and stored in the points of the ID history file without using the server 5.

(Second modification)
In the first embodiment described above, the server 5 stores the current point for each member ID in the point file 502A.

  In contrast, the current point may be stored for each ID of the transportation card 2.

  In this case, it is not necessary to use a membership card.

(Effects of the first embodiment)
As described above, the registration processing device 3 of the present embodiment includes a product master that stores product information for each product code that is uniquely assigned to a product, a transaction file that stores the contents of one transaction, and a transportation card 2. A reader / writer 306 that reads and writes the wireless tag, and a control unit 301 that gives points according to the sales amount when it is determined that the use history of public transportation is stored in the transportation card 2.

  Therefore, there is an effect that there is less burden on both public transportation and the user, and it is possible to promote the use of public transportation.

(Second Embodiment)
FIG. 6 is a block diagram showing the configuration of the registration processing device 3. As shown in FIG. 6, the information processing terminal 1 is installed in a public transportation facility such as a railway station or a bus, a registration processing device 3 is installed in a store, and a server 5 is installed in the headquarters. The customer also owns the store membership card 4.

  The information processing terminal 1 may be a so-called kiosk terminal, a ticket or commuter ticket vending machine, or a bus fee settlement machine, which is a general-purpose information processing terminal of a corresponding installation type.

  The information processing terminal 1 includes a control unit 101 including a CPU that is an arithmetic device, a storage unit 102 including a storage device such as a memory and a hard disk drive, a card reader 104 that reads the membership card 4, and a communication unit 105 that performs communication. .

  The registration processing device 3 includes a control unit 301 including a CPU as an arithmetic device, a storage unit 302 including a storage device such as a memory and a hard disk drive, and an input / output including devices such as a display, a touch panel, and a keyboard. A unit 303, a communication unit 304 that performs communication, and a card reader 305 that reads the membership card 4.

  The storage unit 302 stores a product master that stores product information such as a unit price and a product name for each product code that is uniquely assigned to each product, and a transaction file that stores the contents of one transaction.

  The storage unit 302 further stores a sales information registration processing program, and the control unit 301 sequentially reads and executes the sales information registration processing program from the storage unit 302.

  The member card 4 includes a member ID storage unit 401 such as a magnetic stripe that stores a member ID that is an identifier uniquely assigned to a customer.

  The server 5 includes a control unit 501 including a CPU that is an arithmetic device, a storage unit 502 including a storage device such as a memory and a hard disk drive, and a communication unit 503 that performs communication.

  The storage unit 502 stores a point file 502A that stores current points, which are current point balances, for each member ID uniquely assigned to a customer.

  The data structure of the member ID storage unit 401 is the same as that shown in FIG.

  FIG. 3 is a diagram illustrating a data structure of the member ID storage unit 401. As illustrated in FIG. 3, the member DI storage unit 401 stores “member ID” that is an identifier uniquely assigned to a customer.

  An example of the member ID data is “456789”.

  FIG. 7 shows the data structure of the point file 502A. As shown in FIG. 4, the point file 502A includes a “member ID”, a “history” indicating the date and time when the public transportation was used, a customer “name”, a customer “phone number”, and a current point. “Current point” indicating the balance is stored.

  As an example of each data, the member ID is “456789”, the history is “201404503”, the name is “Oyama △ male”, the telephone number is “1234567”, and the current point is “4000”.

  FIG. 8 is a flowchart illustrating an operation performed by the control unit 301 of the registration processing apparatus 3. As shown in FIG. 8, in step 801, the information processing terminal 1 stores the use date in the history of the point file 502 </ b> A of the server 5 when the customer uses public transportation.

  Thereafter, the customer purchases a product at the store. At this time, the registration processing device 3 performs the following operation.

  In step 802, the registration processing device 3 registers a product purchased by the customer. That is, the registration processing device 3 reads product information from the product master based on the input product code, and stores it in the transaction file together with the quantity.

  In step 803, the registration processing device 3 determines whether the subtotal key has been pressed. If the registration processing device 3 determines that the subtotal key has been pressed, the process proceeds to step 804. If it is determined that the subtotal key has not been pressed, the registration processing apparatus 3 returns to step 802.

  In step 804, the registration processing device 3 calculates a subtotal.

  In step 805, the registration processing device 3 reads the member ID from the member card 4.

  In step 806, the registration processing device 3 sends a member ID to the server 5 to inquire about the history. The server 5 searches the point file 502A based on the received member ID, reads the history, and transmits it to the registration processing device 3. The registration processing device 3 reads the received history.

  In step 807, the registration processing device 3 determines whether public transportation has been used. If the registration processing device 3 determines that the public transportation has been used, the process proceeds to step 808. If the registration processing apparatus 3 does not determine that the public transportation has been used, the process proceeds to step 815.

  Here, the registration processing device 3 can determine that the public transportation has been used when the date on which the accounting process is performed with reference to the usage history matches the date stored in the history.

  In step 808, the registration processing device 3 sends a member ID to the server 5 to inquire about the current point.

  In step 809, when the server 5 receives the member ID and the current point inquiry from the registration processing device 3, the server 5 searches the point file 502A based on the member ID and reads out the corresponding current point.

  In step 810, the server 5 transmits the current point to the registration processing device 3.

  In step 811, the registration processing device 3 receives the current point from the server 5.

  In step 812, the registration processing device 3 gives points according to the subtotal amount.

  In step 813, the registration processing device 3 adds the given point to the received current point to obtain the current point, and transmits this current point and member ID to the server 5.

  In step 814, the server 5 stores the received current point in the current point of the received member ID.

  In step 815, the registration processing device 3 calculates change based on the cash deposited from the customer and ends one transaction.

(Effect of 2nd Embodiment)
As described above, the registration processing device 3 of the present embodiment includes the product master that stores product information for each product code uniquely assigned to the product, the transaction file that stores the contents of one transaction, and the membership card 4. If the card reader 305 to be read and the server 5 determine that the public transport use history is stored in the point file 502A for storing the public transport use history and points for each member ID, the sales amount depends on the sales amount. And a control unit 301 for providing points.

  Therefore, there is an effect that the burden on the public transportation and the user is further reduced, and the use of the public transportation can be promoted.

  Although several embodiments have been described, these embodiments have been presented by way of example and are not intended to limit the scope of the invention. These embodiments can be implemented in various other forms, and various omissions, replacements, and changes can be made without departing from the spirit of the invention. These embodiments and their modifications are included in the scope and gist of the invention, and are also included in the invention described in the claims and the equivalents thereof.

1: Information processing terminal 2: Transportation card 3: Registration processing device 4: Member card 5: Server

Claims (6)

A product master that stores product information for each product code uniquely assigned to the product;
A transaction file that stores the contents of one transaction;
A reader / writer that reads and writes the wireless card on the transportation card,
When it is determined that the public transportation use history is stored in the transportation card, a control unit that gives points according to the sales amount;
A sales information registration processing apparatus. The controller is
The sales information registration processing apparatus according to claim 1, wherein the points are stored in a wireless tag of the transportation card. The controller is
The sales information registration processing device according to claim 1, wherein the point is stored in a point file that stores a current point for each member ID that the server has and is uniquely assigned to a customer. A product master that stores product information for each product code uniquely assigned to the product;
A transaction file that stores the contents of one transaction;
A card reader that reads a member ID uniquely assigned to a customer from a member card given to the member;
If it is determined that the public transportation use history is stored in the point file storing the public transportation use history and the current points for each member ID, the server has points according to the sales amount. A control unit for providing
A sales information registration processing apparatus. A product master that stores product information for each product code uniquely assigned to the product;
A transaction file that stores the contents of one transaction;
A reader / writer that reads and writes the wireless card on the transportation card,
A sales information registration processing device comprising:
A sales information registration processing program for functioning as point giving means for giving points according to the sales amount when it is determined that the use history of public transportation is stored in the transportation card. A product master that stores product information for each product code uniquely assigned to the product;
A transaction file that stores the contents of one transaction;
A card reader that reads a member ID uniquely assigned to a customer from a member card given to the member;
A sales information registration processing device comprising:
If it is determined that the public transportation use history is stored in the point file storing the public transportation use history and the current points for each member ID, the server has points according to the sales amount. Sales information registration processing program for functioning as a point granting means for granting.

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