JP2013054173A - Pop label and labeled container - Google Patents

Abstract

PROBLEM TO BE SOLVED: To provide a POP label which can be stuck to a container with its projection erected like a plane.SOLUTION: A POP label 1 includes: an adhesion part 3 having an adhesive surface 73 which can be stuck to an article; and a projection 4 projecting apart from the article. The projection 4 is continuous to the adhesion part 3 via a narrow connection part 6, and a lateral width of the narrow connection part 6 on the boundary between the projection 4 and the adhesion part 3 is narrower than that of the adhesion part 3, and a pair of adhesion reinforcing parts 51 and 52 having adhesive surfaces 75 which can be stuck to the article are extended from one end of the adhesion part 3 with the narrow connection part 6 interposed therebetween, and the pair of adhesion reinforcing parts 51 and 52 are opposite to each other and extend toward the projection.

Description

  The present invention relates to a POP label that can be stuck so as to protrude from an end of a product, and a labeled container to which the POP label is stuck.

Various articles such as beverages, confectionery, cosmetics, medicines, detergents, and shampoos are packaged in containers and boxes and distributed as products.
Labels are attached to these products for advertising and displaying raw materials.
Among these labels, a POP label that can be attached in a state in which a part of the label protrudes from an end of a product is known in order to attract consumers' attention and enhance an advertisement function (Patent Document 1). The POP label is also called an eye catch label.
The POP label is generally formed from a label base material having a predetermined shape, and has an attaching portion that can be attached to a part of the product and a protruding portion that protrudes outward from the end of the product.
By sticking this sticking part to the product, the protruding part that is a part of the POP label protrudes to the outside of the product, so that the display area of the design is enlarged and the product looks large and attracts consumers' attention. be able to.

By the way, when the product is a bottle-type container, the POP label is attached to the upper part of the body part of the container, as in Patent Document 1, so that the protruding part is located above the body part. And stand up in front of the shoulder.
However, since the outer shape of the body portion of the container has a circular cross section, the sticking portion is curved according to the outer shape of the shell portion, and the protruding portion is also bent following the sticking portion.
When the protruding portion is curved in this manner, the protruding portion does not stand up in a flat shape, and there is a problem that the display area expansion effect of the design by the protruding portion is halved.

Moreover, the POP label attached only by the attaching part can be easily peeled off by picking up the protruding part. For this reason, the conventional POP label may be peeled off from the container by mischief or the like.
When the POP label is attached to the container, the protruding portion protrudes away from the container, so that the POP label may be peeled off while the container with the POP label is conveyed.

JP2002-351333

  An object of the present invention is to provide a POP label and a container with a label that can be stuck to a container with a protruding portion standing in a substantially flat shape and hardly peeled off from the container.

  The POP label of the present invention has an adhesive portion having an adhesive surface that can be attached to a product, and a protruding portion that protrudes away from the product, and the protruding portion is attached to the product via a narrow connecting portion. The width of the narrow connecting portion at the boundary with the sticking portion is shorter than the width of the sticking portion, and one end of the sticking portion sandwiches the narrow connecting portion. And a pair of sticking reinforcement parts which have the adhesion side which can be stuck on goods are extended, and the above-mentioned pair of sticking reinforcement parts are separated from each other and are prolonged to the above-mentioned projection side.

The POP label is used, for example, by sticking its sticking portion to an arc surface portion having a cross-sectional arc shape of a product. Although the sticking part stuck to the arc surface part is curved, since the protruding part of the POP label is connected to the sticking part via the narrow connecting part, even if the sticking part is curved, the width is wide. The narrow connecting portion does not bend so much, and thus the protruding portion does not curve and rises in a substantially planar shape.
In addition, the POP label has a pair of sticking reinforcing portions extending from the sticking portion to the product, so that the sticking reinforcing portion provides an anchoring effect. Is not easily peeled off. For this reason, it is possible to prevent the POP label attached to the product from being peeled off by mischief or peeling off during transportation.

  In the preferred POP label of the present invention, the narrow connecting portion has the shortest lateral width at the boundary with the sticking portion, and the lateral width gradually increases toward the protruding portion side.

  In such a preferable POP label, since the narrow connecting portion has the shortest lateral width at the boundary with the sticking portion, the bending of the narrow connecting portion becomes as small as possible, and the protruding portion surely stands up in a flat shape. Furthermore, since the lateral width of the narrow connecting portion becomes longer toward the projecting portion side, the projecting portion is supported from below by the narrow connecting portion, and the projecting portion becomes flat and stably stands up.

As for the preferable POP label of this invention, the said narrow connection part cannot be stuck on goods.
In such a preferred POP label, since the narrow connecting portion cannot be attached to the product, it is possible to prevent the protruding portion from being tilted and standing up when the narrow connecting portion is attached to the product.

According to another aspect of the present invention, a labeled container is provided.
Such a container with a label is a container with a label having a body and a shoulder having a diameter smaller than that of the body, and a POP label attached to the container. An adhering part having a surface, a protruding part connected to the adhering part via a narrow connecting part shorter than a width of the adhering part, and the adhering part across the narrow connecting part. A pair of sticking reinforcement portions extending from one end and having an adhesive surface, and the sticking portion is stuck to the trunk or shoulder of the container or across the trunk and shoulder of the container And a pair of said sticking reinforcement part is stuck on the said shoulder part, and the said protrusion part protrudes away from the container.

The POP label of the present invention can be stuck to a container with the protruding portion standing in a substantially planar shape, and is not easily peeled off from the product even if the protruding portion is picked and pulled.
In the labeled container according to the present invention, since the protruding portion of the POP label stands up in a substantially flat shape away from the container, it is easy to show the display displayed on the protruding portion to the consumer. Since it is difficult to peel off, it has an advertising effect until the consumer purchases it.

The front view of the POP label which concerns on one embodiment. The rear view of the POP label. The longitudinal cross-sectional view cut | disconnected by the III-III line | wire of FIG. The cross-sectional view cut | disconnected by the IV-IV line of FIG. The front view of the labeled goods by which the POP label was stuck to the container (goods). The right view of goods with the label. The front view of the POP label which concerns on other embodiment. The front view of the POP label which concerns on other embodiment. The rear view of the POP label which concerns on other embodiment. The rear view of the POP label which concerns on other embodiment. The rear view of the POP label which concerns on other embodiment. The rear view of the POP label which concerns on other embodiment. The front view of the POP label which concerns on other embodiment. The longitudinal cross-sectional view cut | disconnected by the XIV-XIV line | wire of FIG. The right view of the labeled goods which concern on other embodiment. The right view of the labeled goods which concern on other embodiment.

Hereinafter, embodiments of the present invention will be specifically described with reference to the drawings.
However, in the present specification, the “longitudinal direction” refers to a direction parallel to the arrangement direction of the protruding portion, the narrow connection portion, and the sticking portion. “Horizontal width” refers to a width in a direction perpendicular to the vertical direction.
In addition, “first” and “second” may be added as prefixes of terms, but these are only for the purpose of distinguishing terms, and do not have special meaning such as order or superiority.

1 to 4, a POP label 1 of the present invention includes a base material 2 and adhesive surfaces 73 and 75 that are provided on a part of the back surface of the base material 2 and can be attached to a product.
When this POP label 1 is classified according to the positional relationship with the product when it is attached to the product, the POP label 1 extends from one end of the adhesive unit 3 having an adhesive surface 73 that can be attached to the product. And a pair of sticking reinforcing parts 51 and 52 having an adhesive surface 75 that extends from one end of the sticking part 3 and can be stuck to a product. In addition, it is connected to the sticking part 3 through the narrow connecting part 6. The said protrusion part 4 is a part which can leave | separate from the edge part of goods and may protrude from goods, when the said sticking part 3 is stuck to goods.

The adhesive surfaces 73 and 75 are surfaces where the adhesive is exposed. The back surface of the protrusion 4 does not substantially have the adhesive surface.
In addition, the back surface of the protrusion 4 does not substantially have an adhesive surface. The entire back surface of the protrusion 4 does not have an adhesive surface, or the adhesive surface is provided in a partial region of the back surface of the protrusion 4. However, when the protruding portion 4 cannot be placed along the container with the adhesive surface of the partial region (that is, even if the adhesive surface is provided in the partial region, the adhesive surface is not attached to the sticking portion 3. In the case where the protruding portion 4 protrudes from the container without having an adhesive force that resists the bending restoring force of the protruding portion 4. In the present embodiment, the entire back surface of the protruding portion 4 does not have an adhesive surface.
The width W6 of the narrow connection part 6 at the boundary with the sticking part 3 is shorter than the width W3 of the sticking part 3. That is, the relationship of the formula 1: width W3 of the sticking part 3> width W6 of the narrow connection part 6 at the boundary of the sticking part 3 is satisfied. Moreover, the horizontal width W3 of the sticking part 3 and the horizontal width of the protrusion part 4 may be the same, and either one may be longer than the other.
Preferably, the lateral width of the protruding portion 4 is longer than the lateral width W6 of the narrow connecting portion 6 or the lateral width W3 of the pasting portion 3 at the boundary of the pasting portion 3. In particular, it is preferable to satisfy the relationship of the formula 2: the lateral width of the protruding portion 4> the lateral width W3 of the pasting portion 3> the lateral width W6 of the narrow connecting portion 6 at the boundary of the pasting portion 3

  The specific dimension of the width W6 of the narrow connection part 6 in the boundary with the sticking part 3 is not specifically limited. However, if the width W6 is too long, the curve of the narrow connecting part 6 affects the protruding part 4 when the POP label 1 (adhering part 3) is attached to the product, and the protruding part 4 becomes substantially planar. There is a risk of not standing. On the other hand, if the width W6 is too short, the POP label 1 may be bent when the POP label 1 is affixed to the product, or when the protrusion 4 is pulled due to mischief or the like, the narrow connection portion. 6 may be broken and the protrusion 4 may fall off. From such a point, the lateral width W6 of the narrow coupling portion 6 at the boundary with the sticking portion 3 is, for example, 3 mm to 15 mm, and preferably 5 mm to 10 mm.

The specific dimension of the width W3 of the sticking part 3 is not specifically limited. In this invention, since the sticking reinforcement parts 51 and 52 are provided, even if it is the sticking part 3 comparatively narrow, the POP label 1 does not drop out from goods. Moreover, since the protrusion part 4 is connected with the sticking part 3 via the narrow connection part 6, even if the width W3 of the sticking part 3 is very long, when the POP label 1 is stuck, it is a protrusion part. 4 is not curved. For example, the width W3 of the sticking part 3 is 12 mm or more, preferably 15 mm or more. Moreover, the width W3 of the sticking part 3 is 80 mm or less, for example, Preferably it is 40 mm or less.
Moreover, the specific dimension of the lateral width of the protrusion 4 is not particularly limited. However, since the POP label 1 that attracts the attention of the consumer by the protrusion 4 is not provided if the width of the protrusion 4 is too short, the width of the protrusion 4 is preferably 20 mm or more, and more preferably 25 mm or more. In addition, although the upper limit of the horizontal width of the protrusion part 4 is set suitably, it is 80 mm normally, Preferably it is 40 mm.

The lateral widths of the protruding portion 4, the sticking portion 3, and the narrow connecting portion 6 may be substantially the same in the vertical direction, or may have portions having different horizontal widths in the vertical direction.
In addition, when the horizontal width of the protruding portion 4 is not constant in the vertical direction, the horizontal width of the protruding portion 4 in the formula 1 or 2 means the maximum horizontal width of the protruding portion 4, and the horizontal width of the sticking portion 3 is When the vertical direction is not constant, the width of the sticking part 3 in the formula 1 or the formula 2 means the maximum width of the sticking part 3.
The narrow connection portion 6 is preferably formed such that the lateral width is shortest at the boundary with the sticking portion 3 and the lateral width is gradually increased toward the protruding portion 4 side. It is preferable that the back surface of the narrow connection portion 6 is not provided with an adhesive surface that can be attached to the product, and the narrow connection portion 6 is not attachable to the product.

The pair of sticking reinforcing portions 51 and 52 are respectively extended from one end of the sticking portion 3 with the narrow coupling portion 6 interposed therebetween. Specifically, the pair of sticking reinforcing portions 51 and 52 only need to extend from one end selected from all the ends of the sticking portion 3 with the narrow coupling portion 6 interposed therebetween. Preferably, as illustrated, the pair of sticking reinforcing portions 51 and 52 are extended from one end on the protruding portion side along a direction orthogonal to the vertical direction.
The pair of sticking reinforcing portions 51 and 52 are separated from each other and extend toward the protruding portion 4. Hereinafter, when distinguishing and explaining the adhesion reinforcement parts 51 and 52, one adhesion reinforcement part is described as the 1st adhesion reinforcement part 51, and the other adhesion reinforcement part is the 2nd adhesion reinforcement part 52. It may be noted.
The first sticking reinforcing part 51 and the second sticking reinforcing part 52 are formed in a band shape as a whole, and are made to be band-like parts that are curved or bent outward so as to move away from each other toward the protruding part 4 side. It is. The band-like first sticking reinforcing portion 51 and the second sticking reinforcing portion 52 that are curved or bent outward in this way are preferable because they provide a more excellent anchor effect.

  The POP label 1 may be configured by forming the sticking part 3, the projecting part 4, the narrow connecting part 6 and the sticking reinforcing parts 51 and 52 from different base materials and connecting them, preferably The at least sticking part 3, the protruding part 4 and the narrow connecting part 6 are formed from one base material, and more preferably, the sticking part 3, the protruding part 4, the narrow connecting part 6 and the sticking reinforcing part. 51 and 52 are formed from one base material.

Specifically, by using one base material 2 formed in a predetermined outer shape and forming the cut lines 81 and 82 in the surface of the base material 2, the sticking part 3, the protruding part 4, The narrow connection part 6 and the sticking reinforcement parts 51 and 52 are formed.
As the substrate 2, a sheet material (generally called a film is also synonymous) is used. Examples of the sheet material include paper, synthetic paper, synthetic resin sheet, metal vapor deposition sheet, foamed resin sheet, and a laminated sheet in which two or more layers thereof are laminated. The material of the synthetic resin sheet or the like is not particularly limited, and examples thereof include polyethylene, polypropylene, cyclic olefin, polyolefins such as polyethylene-containing copolymer, polyesters such as polyethylene terephthalate and polylactic acid, polyamides, and polystyrenes. Can be mentioned. When the design printing described later is applied to the back surface, it is preferable to use a transparent sheet material so that it can be visually recognized.

The thickness of the base material 2 is not specifically limited, Usually, it is about 30 micrometers-150 micrometers.
Design printing (not shown) representing a desired design is applied to the front surface or the back surface of the substrate 2. Note that design printing may be performed on substantially the entire base material 2, or may be performed on a part of the base material 2 (at least a portion that becomes the protruding portion 4).
When the substrate 2 is transparent, the design printing is preferably performed on the back surface of the substrate 2 in order to prevent the design from being damaged.

In this embodiment, the base material 2 is formed in the front substantially T shape. That is, the base material 2 has a front rectangular or square first rectangular region 21 and a second rectangular region 22 having a shorter width than the first rectangular region 21, and the lower center of the first rectangular region 21. The second rectangular region 22 is continuously provided in the part.
By forming the cut lines 81 and 82 in the plane of the first rectangular area 21 and in the plane of the second rectangular area 22, the sticking portion 3, the protruding portion 4, and the narrow width from one base material 2. The connection part 6 and the sticking reinforcement parts 51 and 52 are formed.
Each of the cut lines 81 and 82 is a line that cuts the base material 2 in the thickness direction, and is a line having ends. Hereinafter, one cut line is referred to as a first cut line 81, and the other cut lines 81 and 82 are referred to as a second cut line 82.

The first score line 81 is formed from one side edge of the first rectangular region 21 of the substrate 2 to the surface of the second rectangular region 22. Accordingly, one end of the first cut line 81 is located at a part of one side edge of the first rectangular region 21, and the other end of the first cut line 81 is a surface of the second rectangular region 22. It is located in a part of the inside.
The first cut line 81 extends obliquely from one end portion to the other end portion, and preferably extends obliquely while drawing an arc shape that swells toward the narrow connecting portion 6 side.

The second score line 82 is formed from the other side edge of the first rectangular region 21 of the substrate 2 to the surface of the second rectangular region 22. Accordingly, one end portion of the second cut line 82 is located at a part of the other side edge of the first rectangular region 21, and the other end portion of the second cut line 82 is a surface of the second rectangular region 22. It is located in a part of the inside.
The second cut line 82 extends obliquely from one end portion to the other end portion, and preferably extends obliquely while drawing an arc shape that swells toward the narrow connecting portion 6 side.

  In the example of illustration, the 1st cut line 81 and the 2nd cut line 82 are formed in the line symmetrical relationship which makes the vertical direction of the base material 2 an axis line. But the 1st cut line 81 and the 2nd cut line 82 are not limited to the case where they are formed in the above-mentioned line symmetrical position relation and shape, and can be changed suitably.

The other end of the first cut line 81 and the other end of the second cut line 82 have arcuate portions 81a and 82a, respectively. For example, the other end of the first cut line 81 and the other end of the second cut line 82 are formed in a substantially U shape (the bottom of the substantially U shape corresponds to the arc-shaped portions 81a and 82a). Yes. In this way, the other end of the first cut line 81 and the other end of the second cut line 82 in the plane of the second rectangular region 22 have the arc-shaped portions 81a and 82a, thereby pulling the protrusion 4. When this occurs, it is possible to prevent a tear from occurring beyond each other end of the first cut line 81 and the second cut line 82.
However, the arc-shaped portions 81a and 82a as described above may not be formed at the other end portion of the first cut line 81 and the other end portion of the second cut line 82.

A region sandwiched between the first cut line 81 and the second cut line 82 corresponds to the narrow connecting portion 6, and one side edge and a lower edge of the first cut line 81 and the first rectangular region 21, and The region surrounded by the one side edge of the second rectangular region 22 corresponds to the first sticking reinforcing portion 51, and the second cut line 82, the other side edge and the lower edge of the first rectangular region 21, and the second. A region surrounded by the other side edge of the rectangular region 22 corresponds to the second sticking reinforcing portion 52.
The protruding part 4 and the sticking part 3 are connected via the narrow connecting part 6.
The lateral width of the narrow connection portion 6 corresponds to the lateral width between the first cut line 81 and the second cut line 82. Since the lateral width of the narrow connection portion 6 is the shortest at the other end portion of the first cut line 81 and the other end portion of the second cut line 82, the width of the narrow connection portion 6 is that of the sticking portion 3. It is the shortest at the boundary. Further, the lateral width of the narrow connecting portion 6 is gradually increased from the boundary of the sticking portion 3 toward the protruding portion 4 side.

  In the present embodiment, since the one side edge and the other side edge of the first rectangular region 21 of the base material 2 are substantially parallel to each other, the lateral width of the protruding portion 4 is substantially constant in the vertical direction. Since the one side edge and the other side edge of the rectangular region 22 are substantially parallel, the lateral width of the sticking part 3 is also substantially constant in the vertical direction.

Adhesive surfaces 73 and 75 in which the adhesive is exposed are formed on the back surfaces of the adhesive portion 3 and the adhesive reinforcement portions 51 and 52. In FIG. 2, for the sake of convenience, the area where the adhesive surface is formed is indicated by light ink painting.
The method for forming the adhesive surfaces 73 and 75 is not particularly limited. For example, an adhesive is applied to the back surface of the sticking portion 3 and the back surfaces of the sticking reinforcement portions 51 and 52, and no adhesive is applied to the back surface of the protruding portion 4 and the back surface of the narrow connection portion 6 (the protruding portion 4 and the width). Adhesive surfaces 73 and 75 can be formed on the sticking part 3 and the sticking reinforcing parts 51 and 52, respectively, by the method of leaving each back face of the narrow connection part 6 as the back face of the base material 2).

However, since it is easy to form, the adhesive part is applied to the entire back surface of the base material 2, and the sticking part is applied by the method of applying the concealing agent on the adhesive corresponding to the protruding part 4 and the narrow connection part 6. 3 and sticking reinforcement portions 51 and 52 are preferably formed with adhesive surfaces 73 and 75.
Specifically, first, as shown in FIGS. 3 and 4, an adhesive is applied to the entire back surface of the substrate 2, and an adhesive layer 78 is laminated on the back surface of the substrate 2. In this case, the adhesive may be applied to the entire back surface of the substrate 2 in a solid shape, or the adhesive may be applied to the entire back surface of the substrate 2 in a mesh shape or innumerable dots.

  The pressure-sensitive adhesive is preferably a pressure-sensitive adhesive, but a heat-sensitive adhesive can also be used. The pressure-sensitive adhesive is an adhesive having an adhesive force at room temperature and maintaining the adhesive force for a long time, and is widely used in conventionally known tack labels. The heat-sensitive adhesive is an adhesive that does not exhibit adhesiveness at room temperature, exhibits adhesive force when heated, and maintains the adhesive force for a long period of time.

Subsequently, a concealing agent for concealing the adhesive force of the pressure-sensitive adhesive is applied to the portion corresponding to the protruding portion 4 and the narrow connecting portion 6 on the pressure-sensitive adhesive layer 78, and the protruding portion 4 and the width A concealing layer 79 is formed on the pressure-sensitive adhesive layer 78 corresponding to the narrow coupling portion 6.
The masking agent is applied in a solid form on the entire surface of the pressure-sensitive adhesive layer 78 corresponding to the protrusion 4 and the narrow connection portion 6. Examples of the masking agent include ultraviolet curable ink, a coating agent containing silicone, and the like. The thickness of the masking layer 79 is usually 3 μm to 20 μm. By forming the masking layer 79 relatively thick, the adhesive force of the pressure-sensitive adhesive can be reliably masked.
The portion provided with the concealing layer 79 (the projecting portion 4 and the narrow connecting portion 6) is a portion that cannot substantially be attached to a product.
In the adhering part 3 and the pair of adhering reinforcing parts 51 and 52 where the concealing layer 79 is not provided, the adhesive surfaces 73 and 75 of the adhesive layer 78 are exposed.

The said POP label 1 is used by sticking the sticking part 3 and the sticking reinforcement parts 51 and 52 to goods so that the protrusion part 4 may stand apart from goods.
The product is not particularly limited, and examples thereof include various containers filled with food such as beverages and seasonings, cosmetics and chemicals, and packaging boxes for packaging various articles. Moreover, the shape of the container is not particularly limited, and examples thereof include a bottle-type container, a cylindrical container, a barrel-shaped container, and a bowl-shaped container having a body part and a neck part having a smaller diameter than the body part. The product may be a fresh product such as fruit or vegetable.

The POP label 1 of the present invention is particularly suitable for sticking to a product having an arc surface portion having a cross-sectional arc shape. Examples of the product having the arc surface portion include a circular shape, an elliptical shape, or an irregular shape having a part of the arc shape in the cross section.
The suitable product includes a first portion having an arc surface portion having an arc-shaped cross section, and a second portion having a reduced diameter surface portion that is connected to the arc surface portion and has a diameter smaller than that of the arc surface portion.
Although the sticking part 3 of the POP label 1 of the present invention is attached to the arc surface part of the first part of such a product, the sticking reinforcing parts 51 and 52 of the POP label 1 are attached to the reduced diameter part of the second part of the product. By sticking, the labeled product of the present invention is obtained. The reduced-diameter surface portion is a surface portion (contracted) that is recessed inward from the portion of the arc surface portion to which the attaching portion 3 of the POP label 1 is attached (a part of the arc surface portion). Diameter part).
This labeled product includes an adhesive part 3 having an adhesive surface, a protruding part 4 connected to the adhesive part 3 via a narrow connecting part 6, and an adhesive surface connected to the adhesive part 3. The POP label 1 having a pair of sticking reinforcing portions 51 and 52, the sticking portion 3 being stuck to an arc surface portion of the product, and the pair of sticking reinforcing portions 51 and 52 being a product. Attached to the reduced diameter surface portion, the protruding portion 3 protrudes away from the outer surface of the product (the reduced diameter surface portion of the product).

In a preferred embodiment, as shown in FIGS. 5 and 6, as a product, a trunk portion 91 having a cross-sectional arc shape, a shoulder portion 92 formed above the trunk portion 91 and having a smaller diameter than the trunk portion 91, And a container 9 in which an arc surface portion having a cross-sectional arc shape of the trunk portion 91 is formed downward from a boundary with the shoulder portion 92. The outer surface of the shoulder 92 has, for example, an arc shape in cross section. Such containers 9 include bottle-shaped containers, barrel-shaped containers, bowl-shaped containers, and the like. “Upper” and “lower” refer to directions based on a state in which the container 9 is self-supporting on a horizontal plane for convenience.
The container 9 in the illustrated example is a so-called bottle type container. The cross-sectional shape of the body 91 of the container 9 is circular or elliptical. That is, the whole trunk | drum 91 is the arc surface part of cross-sectional arc shape. Accordingly, the cross-sectional shape of the shoulder 92 is also circular or elliptical. The outer shape of the shoulder portion 92 is narrowed so as to move away from the boundary between the body portion 91 and the shoulder portion 92.
A heat-shrinkable cylindrical label 93 is attached to the body 91 and the shoulder 92 of the container 9.

For such a container 9, the POP label 1 is used as follows.
The sticking part 3 of the POP label 1 is interposed via the adhesive surface 73 so that the border between the sticking part 3 of the POP label 1 and the narrow connecting part 6 substantially coincides with the border between the trunk part 91 and the shoulder part 92 of the container 9. A pair of sticking reinforcement portions 51 and 52 extending from one end of the sticking portion 3 are made to follow the inclination of the shoulder portion 92 and are attached to the upper portion (arc surface portion) of the body portion 91. 51 and 52 are attached to the shoulder 92 through the adhesive surface 75.
In the present embodiment in which the entire sticking portion 3 of the POP label 1 is stuck to the trunk portion 91, the shoulder portion 92 corresponds to a reduced diameter surface portion.

In addition, although it is preferable to stick the POP label 1 so that the boundary of the sticking part 3 and the narrow connection part 6 may substantially correspond with the boundary of the trunk | drum 91 and the shoulder part 92 of the container 9, The boundary of the narrow connection portion 6 may be slightly displaced above and below the boundary between the body portion 91 and the shoulder portion 92 of the container 9. This is because it may be difficult to align the POP label 1 so that the two boundaries exactly coincide. In this case, when the boundary between the sticking portion 3 and the narrow connection portion 6 is slightly displaced below the boundary between the body portion 91 and the shoulder portion 92 of the container 9, the protruding portion 4 is on the shoulder portion 92 side. You can stand up without leaning.
If the sticking part 3 is stuck to the trunk | drum 91 of the container 9, the protrusion part 4 and the narrow connection part 6 which do not have an adhesive surface will not stick to the container 9. FIG.

  As shown in FIGS. 5 and 6, the obtained labeled container 10 has the sticking portion 3 attached to the body portion 91 of the container 9, and the pair of sticking reinforcement portions 51 and 52 are shoulder portions of the container 9. The protrusion 4 protrudes away from the container. The protruding portion 4 is substantially planar and stands above the trunk portion 91 and in front of the shoulder portion 92.

  More specifically, the labeled container 10 is formed on the upper portion including the boundary with the shoulder portion 92, the trunk portion 91 having an arc surface portion having a cross-sectional arc shape, and above the trunk portion 91. The container 9 having a small-diameter shoulder 92 and the POP label 1 partially attached to the container 9 are provided. The POP label 1 has a sticking part 3 attached to the body part 91 and a pair of sticking reinforcement parts 51 and 52 attached to a shoulder part 92. The part 6 protrudes away from the container 9, and the protruding part 4 stands up in a substantially planar shape.

  In the labeled container 10, the attaching portion 3 attached to the trunk portion 91 is curved according to the shape of the arc surface portion. In the POP label 1 of the present invention, since the protruding portion 4 is connected to the sticking portion 3 via the narrow connecting portion 6, even if the sticking portion 3 is curved, the narrow connecting portion 6 is too curved. Therefore, the protrusion 4 is difficult to bend. For this reason, the POP label 1 of the present invention can be attached by raising the protruding portion 4 in a substantially flat shape above the trunk portion 91 and in front of the shoulder portion 92.

Further, since the narrow connecting portion 6 cannot be attached to the product, the projecting portion 4 having a substantially flat shape is tilted and stands up toward the product side when the narrow connecting portion 6 is attached to the product. Nor.
Moreover, since the horizontal width of the narrow connection part 6 is the shortest at the boundary of the sticking part 3, the curvature of the narrow connection part 6 can be made as small as possible, and the protrusion part 4 can be stood up planarly reliably.

Since the lateral width of the narrow connection portion 6 becomes longer toward the protruding portion 4 side, the protruding portion 4 can be stably erected in a substantially planar shape.
Specifically, the protruding portion 4 has a relatively large area, and the protruding portion 4 having a relatively large area is relatively heavy and susceptible to resistance such as wind. Since the narrow connection part 6 is a part which connects this protrusion part 4 to the sticking part 3, according to the narrow connection part 6 which is long as the lateral width goes to the protrusion part 4 side, the protrusion part 4 is stabilized from below. Can be supported. For this reason, the POP label 1 can stably stand up with the protruding portion 4 having a substantially planar shape.

Moreover, since a pair of adhesion reinforcement parts 51 and 52 extended from the end of the adhesion part 3 are affixed on the shoulder part 92 of the container 9, even if it picks up the protrusion part 4, its peeling force is affixed The POP label 1 is not peeled off from the container 9 without acting only on the part 3.
For this reason, the POP label 1 is prevented from being accidentally peeled off from the container 9 due to the protruding portion 4 being caught by a foreign object during the transportation of the labeled container 10 (labeled product), or the POP label 1 is peeled off by mischief. it can.

  Note that the present invention is not limited to the above-described embodiment, and the design can be changed as appropriate. Hereinafter, although other embodiment of this invention is described, about the structure similar to the said embodiment, description is abbreviate | omitted and a term and a code | symbol may be used.

The POP label 1 in the above embodiment is formed from the front substantially T-shaped base material 2 in which the first rectangular region 21 and the second rectangular region 22 are combined, but the POP label 1 of the present invention has various types. It can be formed from a shaped substrate.
For example, as shown in FIG. 7, by forming the cut lines 81 and 82 similar to those of the above-described embodiment on one base material 23 having a front rectangular shape, the sticking portion 3, the protruding portion 4, and the narrow width The POP label 1 in which the connection part 6 and the adhesion reinforcement parts 51 and 52 are formed can also be comprised. In the POP label 1 of FIG. 7, the horizontal width of the protruding portion 4 and the horizontal width of the sticking portion 3 are both substantially the same in the vertical direction, and the respective horizontal widths are equal.
Similarly, for example, as shown in FIG. 8, by forming the cut lines 81 and 82 similar to those of the above-described embodiment on one front circular base 24, the sticking part 3 and the protruding part 4 are formed. Moreover, the POP label 1 in which the narrow connection part 6 and the adhesion reinforcement parts 51 and 52 were formed can also be comprised.

Moreover, in the said embodiment, although the 1st cut line 81 and the 2nd cut line 82 are formed in circular arc shape, as shown in FIG. 7, you may be formed in linear form, for example.
Furthermore, in the said embodiment, although the other end part of the 1st cut line 81 and the other end part of the 2nd cut line 82 are each bent by the substantially U shape (it is not returned to each other end part). For example, as shown in FIG. 7, substantially circular holes 81b and 82b are connected to the other end of the first cut line 81 and the other end of the second cut line 82, as shown in FIG. May be. The circles forming the holes 81b and 82b correspond to the arcuate portions that are substantially orthogonal to the extending direction of the first cut line 81 and the second cut line 82 described in the above embodiment. Also about the 1st cut line 81 and the 2nd cut line 82 which have these hole parts 81b and 82b, when the protrusion part 4 is pulled, the other end part of the 1st cut line 81 and the 2nd cut line 82 It is possible to prevent the formation of a tear beyond the boundary.

In the said embodiment, although the whole back surface of the narrow connection part 6 is made non-adhesive with respect to goods, for example, as shown in FIG. An adhesive surface 76 may be formed in the vicinity region of the boundary (the vicinity region of the boundary with the attaching portion 3 may be attached to the product). Further, as shown in FIG. 10, an adhesive surface 76 may be formed on the entire narrow coupling portion 6. In FIG. 9 and FIG. 10, the range where the adhesive surface is formed is shown in light ink for convenience.
In this case, when the POP label 1 is attached to the product, the protruding part 4 stands up in a substantially flat shape, but the lower part of the narrow connection part 6 (the region near the boundary with the attachment part 3) is attached to the product. Since it sticks, there exists a possibility that the protrusion part 4 may incline a little to the goods side, and may stand in a substantially planar shape. For this reason, like the said embodiment, it is preferable that the whole narrow connection part 6 cannot be stuck with respect to goods.

  In the above embodiment, the adhesive surface is not formed on the back surface of the protruding portion 4. For example, as shown in FIG. 11, even if the adhesive surface 77 is formed in a partial region of the back surface of the protruding portion 4. Good. In FIG. 11, the range where the adhesive surface is formed is shown in light ink for convenience. In the illustrated example, the adhesive surface 77 is formed at each of the two corners of the protrusion 4. The POP label 1 before being attached to the product is usually transported by temporarily sticking an adhesive surface such as an adhesive portion 3 on the release paper, but the entire back surface of the protruding portion 4 does not have an adhesive surface. During the conveyance, the protruding portion 4 of the POP label 1 may be rolled from the release paper. In this regard, if the adhesive surface 77 is formed in a partial area on the back surface of the protruding portion 4, the protruding portion 4 is unlikely to be rolled from the release paper while the POP label 1 is being conveyed. As shown in the figure, even if the adhesive surface 77 is formed in a partial area of the back surface of the protruding portion 4, the protruding portion 4 cannot be placed along the container with the adhesive surface of the partial area. The protrusion part 4 of an aspect does not have an adhesive surface substantially).

In the said embodiment, although the adhesive surface is each formed in the whole back surface of the sticking reinforcement parts 51 and 52 and the whole back surface of the sticking part 3, if these are the grades which are not peeled from goods, the sticking reinforcement part 51 is. , 52 and / or an adhesive surface may not be formed in a partial region of the back surface of the sticking part 3.
For example, as shown in FIG. 12, the adhesive surface does not need to be formed in the front-end | tip part of a pair of sticking reinforcement parts 51 and 52. As shown in FIG. In FIG. 12, the range where the adhesive surface is formed is shown in light ink for convenience.

In the said embodiment, although the adhesion reinforcement parts 51 and 52 are provided 1 each on either side on both sides of the narrow connection part 6, two or more adhesion reinforcement parts may be provided, respectively. One sticking reinforcing part may be provided on one side, and two or more sticking reinforcing parts may be provided on the other (not shown).
The POP label 1 of the present invention only needs to be provided with at least a pair of sticking reinforcing portions 51 and 52.

Moreover, in the said embodiment, although the POP label 1 is a 1 layer structure which consists of one base material, the POP label 1 of this invention may be the multilayered structure on which the peelable tack label was laminated | stacked.
For example, the POP label 1 shown in FIGS. 13 and 14 has a two-layer structure in which the tack label 11 is laminated on the base material 2 described above. This tack label 11 has a base material 111 and an adhesive layer 112 provided on the back surface of the base material 111, and the protruding portion 4 of the POP label 1 via the surface (adhesive surface) of the adhesive layer 112. Is laminated and adhered to the surface. In the illustrated example, the tack label 11 is laminated from the surface of the protruding portion 4 to a part of each surface of the pair of sticking reinforcing portions 51 and 52 and the narrow connecting portion 6. In this case, a first cut line 81 and a second cut line 82 are also formed in the surface of the tack label 11 in order to separate the pair of sticking reinforcing portions 51 and 52 from the protruding portion 4. Therefore, a part of the tack label 11 is attached to the surface of the pair of sticking reinforcement portions 51 and 52, but it hinders the sticking of the pair of sticking reinforcement portions 51 and 52 to the product. Absent.

  A desired design is displayed on the surface of the tack label 11 (base material 111). Further, by displaying the prize application information or the bag on the back side of the tack label 11, the tack label 11 can be used as a campaign label.

Moreover, in the labeled container 10 of the said embodiment, although the whole sticking part 3 of the POP label 1 is stuck to the trunk | drum 91 (the boundary of the sticking part 3 and the narrow connection part 6 is the container 9). The sticking part 3 is stuck to the trunk part 91 via the adhesive surface 73 so as to substantially coincide with the boundary between the trunk part 91 and the shoulder part 92), but the whole sticking part 3 is stuck to the trunk part 91. Not limited to wearing.
For example, the sticking part 3 of the POP label 1 may be stuck across the trunk part 91 and the shoulder part 92, or the whole sticking part 3 of the POP label 1 is stuck across the shoulder part 92. It may be worn.
For example, FIG. 15 shows the labeled container 10 in which the sticking part 3 of the POP label 1 is stuck across the trunk part 91 and the shoulder part 92 of the container 9.
In this case, the surface portion (the upper portion of the body portion 91 and the lower portion of the shoulder portion 92) to which the attaching portion 3 of the POP label 1 is attached may be an arc surface portion, and that portion with reference to this arc surface portion. Adhering to a part of the shoulder portion 92 that is recessed inwardly (upper portion of the shoulder portion 92 than the attaching position of the attaching portion 3, which corresponds to the reduced diameter surface portion in relation to the arc surface portion) The reinforcement parts 51 and 52 are stuck.
In the labeled container 10 according to this other embodiment, since the upper part of the sticking part 3 is stuck to the shoulder 92 of the container 9, it is connected to the sticking part 3 via the narrow connecting part 6. Although the provided projecting portion 4 is inclined toward the container, the projecting portion 4 is substantially planar and stands away from the container 9.

FIG. 16 shows the labeled container 10 in which the attaching part 3 of the POP label 1 is attached to the shoulder 92 of the container 9. However, in FIG. 16, the container 9 without the heat-shrinkable cylindrical label is illustrated.
In this case, the surface portion (the lower portion of the shoulder portion 92) to which the attaching portion 3 of the POP label 1 is attached may be an arc surface portion, and is recessed on the inner side with respect to the arc surface portion. Adhesive reinforcement portions 51 and 52 are attached to a part of the shoulder portion 92 (the upper portion of the shoulder portion 92 above the attaching position of the attaching portion 3 and corresponding to the reduced diameter surface portion in relation to the arc surface portion). Worn.
Also in the labeled container 10 according to this other embodiment, the protrusion 4 is inclined to the container side, but is substantially flat and stands away from the container 9. In particular, as shown in FIG. 16, in the case of the container 9 having the shoulder 92 whose diameter reduction rate increases toward the upper side, the protruding portion 4 is substantially flat and sufficiently separated from the shoulder 92 of the container 9. It is preferable because it can stand up. The same applies to the labeled container 10 in which the sticking part 3 of the POP label 1 is stuck across the trunk part 91 and the shoulder part 92 of the container 9.

  Note that various configurations shown in the above embodiments can be appropriately combined or replaced within the scope of the present invention.

  DESCRIPTION OF SYMBOLS 1 ... POP label, 2 ... Base material, 3 ... Adhesion part, 73 ... Adhesive surface of an adhesion part, 4 ... Protrusion part, 51,52 ... Adhesion reinforcement part, 75 ... Adhesion surface of an adhesion reinforcement part, 6 ... Narrow connecting part, 9 ... container (product)

Claims (4)

Having an adhesive part having an adhesive surface that can be attached to a product, and a protruding part protruding away from the product,
The protruding portion is connected to the sticking portion via a narrow connecting portion, and the width of the narrow connecting portion at the boundary with the sticking portion is shorter than the width of the sticking portion,
At one end of the sticking part, a pair of sticking reinforcing parts having an adhesive surface that can be stuck to a product are extended across the narrow connecting part, and the pair of sticking reinforcing parts are A POP label which is separated from each other and extends toward the protruding portion.   2. The POP label according to claim 1, wherein the narrow coupling portion has a shortest lateral width at a boundary with the sticking portion and gradually increases in width toward the protruding portion side.   The POP label according to claim 1 or 2, wherein the narrow connection portion is not attachable to a product. A container having a body and a shoulder having a diameter smaller than that of the body, and a POP label attached to the container,
The POP label sandwiches the sticking part having an adhesive surface, a protruding part connected to the sticking part through a narrow connecting part shorter than the lateral width of the sticking part, and the narrow connecting part. And having a pair of sticking reinforcement parts extending from one end of the sticking part and having an adhesive surface,
The sticking part is stuck to the trunk or shoulder of the container or straddling the trunk and shoulder of the container, the pair of sticking reinforcement parts are stuck to the shoulder, and the protruding part is a container Labeled container that protrudes away from.

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