JP2012073795A - Server device, recipe information providing method and recipe information providing program - Google Patents

Abstract

PROBLEM TO BE SOLVED: To enable a user to easily purchase ingredients of a displayed recipe.SOLUTION: This invention comprises; receiving means which receives ingredient information showing ingredients of a dish from a contribution terminal device; storage control means storing recipe information including the received ingredient information in storage means; retrieval control means letting retrieval means, which retrieves products available for purchase on an e-commerce Web site, retrieve products including the ingredients shown in the ingredient information included in the stored recipe information; acquisition means acquiring link information of at least one product for the each ingredient, which shows a link to a merchandise page of a Web site which is a Web page of the products retrieved by the retrieval means; and transmission means transmitting the stored recipe information and the acquired link information to a browsing terminal device as content information showing a content of a recipe page which is a Web page displaying a recipe.

Description

  The present invention relates to a technical field of a server device, a recipe information providing method, and a recipe information providing program that provide recipe information including cooking ingredients and present a purchase destination of ingredients.

  2. Description of the Related Art Conventionally, Web sites that provide information on recipes selected by a user from a plurality of recipes on the Internet are known. A user who browses this Web site can make a dish based on information on the recipes posted. When a user prepares a dish, it may be necessary to purchase ingredients for that dish. For example, there is an EC (Electronic Commerce) site as a purchase source of the material. Thus, a technique for linking a site that provides recipe information and an EC site has been proposed.

  For example, in Patent Document 1, when an intention to purchase ingredients for a recipe selected by the user is confirmed, an EC site of a store where online shopping is possible is presented to the user, and the store selected by the user from the presented stores is displayed. Describes the technology for presenting products.

JP 2002-342668 A

  However, in the technique described in Patent Document 1, even if the handling products of the store selected by the user are presented, the ingredients of the recipe selected by the user must be searched one by one from the handling products. Therefore, it takes time for the user to purchase the ingredients for the recipe.

  Then, this invention is made | formed in view of the above point, and provides the server apparatus, the recipe information provision method, and recipe information provision program which a user can purchase the material of the presented recipe easily. Objective.

  In order to solve the above problem, the invention according to claim 1 is such that a posting terminal device used by a recipe poster and a browsing terminal device used by a recipe viewer can be connected via a network, respectively. A server device, receiving means for receiving material information indicating cooking ingredients from the posting terminal device, storage control means for storing recipe information including the received material information in a storage means, and the storage Search control means for searching for a product including the material indicated by the material information included in the recipe information by a search means for searching for a product that can be purchased on an electronic commerce website, and a search for the product searched by the search means It is a Web page that acquires link information indicating a link to a product page on the Web site for at least one product for each material. Means for transmitting the stored recipe information and the acquired link information to the browsing terminal device as content information indicating the content of the recipe page, which is a Web page for displaying the recipe. It is characterized by that.

  According to the present invention, the recipe page on which the posted recipe is displayed includes a link to the product page on the electronic commerce website as the product web page including the material indicated by the recipe. Therefore, when the viewer selects this link, the product page is displayed on the terminal device. Therefore, the user can easily purchase the material indicated by the recipe by performing a necessary operation through the displayed product page.

  The invention according to claim 2 is the server device according to claim 1, further comprising specifying means for specifying a poster of the recipe indicated by the stored recipe information, wherein the acquisition means indicates the affiliate link. As the link information, the link information including target person information indicating the specified poster as a target person to whom a reward for an affiliate program is given is acquired.

  According to the present invention, since the reward for the affiliate program is given to the person who posted the recipe, it is possible to encourage the posting of the recipe.

  According to a third aspect of the present invention, in the server device according to the first or second aspect, the receiving means receives a material name as the material information from the posting terminal device, and a keyword corresponding to a cooking material A keyword transmitting means for transmitting, to the posting terminal device, a material name included in the stored recipe information as a keyword displayed by default in an input field displayed on the posting terminal device for inputting Keyword receiving means for receiving a keyword transmitted from the posting terminal device based on an input from a person, and the storage control means stores the received keyword in the recipe stored in the storage means The search control means stores the product in the search means based on a keyword included in the stored recipe information. Characterized in that to search.

  According to this invention, when the search means searches the material name itself indicated by the recipe as a keyword and an appropriate product cannot be searched, the user can search for the appropriate product by editing the keyword. Can do. Therefore, since the viewer does not need to search for an appropriate product, the user can easily purchase the material indicated by the recipe.

  According to a fourth aspect of the present invention, in the server device according to any one of the first to third aspects, condition information receiving means for receiving condition information indicating a material as a recipe search condition from the browsing terminal device; And recipe information search means for searching the recipe information including the received condition information from the storage means, wherein the transmission means transmits the searched recipe information as the content information, and the reception Transmitting the acquired link information so that the priority of display of the link corresponding to the material indicated by the condition information is lower than the priority of display of the link corresponding to another material. Features.

  According to the present invention, when a material that the viewer has as a recipe search condition is specified, the priority of display of the link corresponding to the material is lowered, so the product including the material that the viewer has It is less likely that the viewer will accidentally display the page. Therefore, materials that the user does not have can be easily purchased.

  According to a fifth aspect of the present invention, in the server device according to any one of the first to fourth aspects, the vendor information for acquiring the vendor information indicating the store of the seller of the product searched by the search means. And an extracting means for extracting a store that sells all materials for which products are searched for by the searching means based on the acquired selling source information, and the transmitting means is the extracting means. Store page link information indicating a link to a store page on the Web site that is a Web page of the store is transmitted to the browsing terminal device as the content information.

  According to the present invention, a link to a store page on an electronic commerce Web site is included as a Web page of a store that sells all materials for which merchandise has been searched. Therefore, when the viewer selects this link, the store page is displayed on the terminal device. Therefore, the user can purchase necessary materials from a store that sells all the ingredients of the dish indicated by the recipe by performing necessary operations through the displayed store page.

  The invention according to claim 6 is a request transmitted from the browsing terminal device when a link to the store page included in the recipe page is selected by the viewer in the server device according to claim 5. Request information receiving means for receiving information, and when the request information is received, at least one product for which the extracted store is a sales source is selected for each material from the products searched by the search means Displaying a list of products registered as purchase candidates by the viewer; and selecting means for registering the selected products on the website as products selected by the viewer as purchase candidates; Transmission control means for transmitting the store page including the operation element from the Web site to the browsing terminal device is further provided.

  According to the present invention, a product whose sales source is a store that sells all materials for which a product has been searched is selected as a purchase candidate for each material, and registered on the electronic commerce website. Then, a store page that displays a list of products registered as purchase candidates and includes operation elements for purchasing the registered products collectively is displayed on the terminal device. Therefore, based on the user operating the operation elements included in the displayed store page, the user can purchase all the materials for which the merchandise has been searched from a single store.

  According to a seventh aspect of the present invention, in the server device according to the sixth aspect, the receiving means receives the material information and first amount information indicating the amount of the material from the posting terminal device, and performs the storage control. The means stores the recipe information including the received material information and the first quantity information in the storage means, and second quantity information indicating the quantity of the material contained in the product searched by the search means A quantity information acquisition means for acquiring the information, wherein the selection means includes, in the stored recipe information, a quantity indicated by the acquired second quantity information among the products searched by the search means. A product that is equal to or larger than the quantity indicated by the first quantity information and closest to the quantity indicated by the first quantity information is selected.

  According to the present invention, a product that is a sufficient amount for making the dish indicated by the recipe and that has a small amount of remaining ingredients after the dish is made is selected as a purchase candidate. Therefore, the user can easily purchase an appropriate amount of ingredients for making the dish indicated by the recipe.

  According to an eighth aspect of the present invention, in the server device according to the sixth or seventh aspect, condition information receiving means for receiving condition information indicating a material as a recipe search condition from the browsing terminal device, and the reception A recipe information search unit that searches the storage unit for the recipe information that includes the material indicated by the condition information, and the selection unit is a material indicated by the received condition information from a material for selecting a product. It is characterized by excluding.

  According to this invention, when the material which the viewer has as the search condition for the recipe is specified, the product including the material which the user has is not selected as a purchase candidate. Therefore, it is possible to prevent the user from purchasing the material possessed by the user by mistake.

  According to a ninth aspect of the present invention, in the server device according to any one of the sixth to eighth aspects, the selection unit excludes a seasoning from a material for selecting a product.

  According to the present invention, a product including a seasoning that the user has a high possibility of having compared with other materials is not selected as a purchase candidate. Therefore, it is possible to prevent the user from purchasing the material possessed by the user by mistake.

  According to a tenth aspect of the present invention, in the server device according to any one of the first to fourth aspects, the Web site is an internet supermarket capable of delivering an item ordered in a predetermined time zone on the same day. It is characterized by being a Web site.

  According to this invention, the user can obtain the material which a recipe shows early.

  The invention according to claim 11 is the server apparatus according to claim 10, wherein from the net super information storage means for storing, for each user, net super information indicating a net super used by a user among a plurality of net supers, Internet super information acquisition means for acquiring the net super information corresponding to the viewer is further provided, and the search control means is acquired as a product including the material indicated by the material information included in the stored recipe information. The search means is made to search for products that can be purchased on the Internet supermarket website indicated by the Internet supermarket information.

  According to this invention, a user can purchase materials using a net supermarket convenient for the user.

  The invention according to claim 12 is a recipe information providing method in a server device to which a posting terminal device used by a recipe poster and a browsing terminal device used by a recipe viewer can be connected via a network, respectively. A receiving step of receiving material information indicating ingredients of cooking from the posting terminal device, a storage control step of storing recipe information including the received material information in storage means, and the stored recipe information A search control step of searching for a product including the material indicated by the material information included in the search by a search unit that searches for a product that can be purchased on an electronic commerce Web site, and a Web page of the product searched by the search unit Yes Link information indicating a link to a product page on the website is attached to at least one product for each material. A transmitting step of transmitting the acquired recipe information, the stored recipe information, and the acquired link information to the browsing terminal device as content information indicating the content of a recipe page that is a Web page displaying a recipe. It is characterized by including these.

  The invention according to claim 13 is a computer included in a server device to which a posting terminal device used by a recipe poster and a browsing terminal device used by a recipe viewer can be connected via a network. Receiving means for receiving material information indicating cooking ingredients from the posting terminal device, storage control means for storing recipe information including the received material information in the storage means, and the ingredients included in the stored recipe information Search control means for searching for a product containing the material indicated by the information by a search means for searching for a product that can be purchased on an electronic commerce website; a Web page for the product searched by the search means; Acquisition means for acquiring link information indicating a link to a page for at least one product for each material; and The stored recipe information and the acquired link information are made to function as transmission means for transmitting to the browsing terminal device as content information indicating the content of a recipe page that is a Web page for displaying a recipe. And

  According to the present invention, a recipe page on which a posted recipe is displayed includes a link to a product page on an electronic commerce website as a product web page including the material indicated by the recipe. Therefore, when the viewer selects this link, the product page is displayed on the terminal device. Therefore, the user can easily purchase the material indicated by the recipe by performing a necessary operation through the displayed product page.

It is a figure which shows an example of schematic structure of information provision system S1 which concerns on one Embodiment. It is a block diagram which shows an example of schematic structure of the recipe server 1 which concerns on one Embodiment. It is a block diagram which shows an example of schematic structure of the online shopping mall server 2 which concerns on one Embodiment. (A) is a figure showing an example of contents registered into member information DB3a concerning one embodiment, and (b) is a figure showing an example of contents registered into recipe information DB12a concerning one embodiment. Yes, (c) is a diagram showing an example of the contents set in the material related information according to one embodiment, and (d) is an example of the contents set in the related product keyword information according to one embodiment. (E) is a figure showing an example of contents registered in store information DB22a concerning one embodiment, and (f) is a figure of contents registered in merchandise information DB22b concerning one embodiment. It is a figure which shows an example, (g) is a figure which shows an example of the content registered into shopping basket information DB22c which concerns on one Embodiment. It is a sequence diagram which shows the process example at the time of the posting of the recipe of information provision system S1 which concerns on one Embodiment. It is an example of a screen display of the contribution page concerning one embodiment. (A) is a screen display example of a material setting window according to one embodiment, (b) is a screen display example of a related product setting window according to one embodiment, and (c) is a screen display according to one embodiment. It is an example of a screen display of the related product information display column 141 on the posting page. It is a sequence diagram which shows the process example at the time of browsing the recipe of information provision system S1 which concerns on one Embodiment. It is a sequence diagram which shows the process example at the time of browsing the recipe of information provision system S1 which concerns on one Embodiment. It is a screen display example of the recipe page which concerns on one Embodiment. It is an example of a screen display of a shopping cart page according to an embodiment. It is a flowchart which shows the process example in the related product information request reception process of the system control part 14 of the recipe server 1 which concerns on one Embodiment. It is a flowchart which shows the process example in the related product information request reception process of the system control part 14 of the recipe server 1 which concerns on one Embodiment. It is a flowchart which shows the process example in the related product information request reception process of the system control part 14 of the recipe server 1 which concerns on one Embodiment. It is a flowchart which shows the process example in the process at the time of the cart input request request reception of the system control part 14 of the recipe server 1 which concerns on one Embodiment. It is a figure which shows an example of schematic structure of information provision system S2 which concerns on one Embodiment. It is a block diagram which shows an example of schematic structure of the recipe server 1 which concerns on one Embodiment. It is a figure which shows an example of the content registered into favorite net super information DB12b which concerns on one Embodiment.

  Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings. The embodiment described below is an embodiment when the present invention is applied to an information providing system.

[1. First Embodiment]
[1-1. Overview of information provision system and functions]
First, the configuration and functional overview of the information providing system S1 according to the present embodiment will be described with reference to FIG. FIG. 1 is a diagram illustrating an example of a schematic configuration of an information providing system S1 according to the present embodiment.

  As shown in FIG. 1, the information providing system S <b> 1 includes a recipe server 1, an online shopping mall server 2, a database management server 3, and a plurality of user terminals 4. The recipe server 1, the online shopping mall server 2, and each user terminal 4 can mutually transmit and receive data via the network NW, for example, using TCP / IP as a communication protocol. The network NW is constructed by, for example, the Internet, a dedicated communication line (for example, a CATV (Community Antenna Television) line), a mobile communication network (including a base station), a gateway, and the like. The recipe server 1, the online shopping mall server 2, and the database management server 3 can transmit and receive data to and from each other via the network NL. The network NL is, for example, a LAN (Local Area Network).

  The recipe server 1, the online shopping mall server 2, and the database management server 3 are server devices belonging to a domain of a general site that is a Web site for providing various services to a user, for example. Multiple sites for providing specific services belong to the general site. When the user registers as a member to the general site, the user can use the services of each site belonging to the general site.

  The recipe server 1 (an example of a server device in the present invention) is a server device that executes various processes related to a recipe site belonging to a general site. The recipe site is a Web site that accepts posting of a recipe from a user and publishes the posted recipe as recipe information (an example of recipe information and content information in the present invention). The recipe information is information indicating a cooking method of cooking including information indicating cooking ingredients. In response to a request from the user terminal 4, the recipe server 1 transmits, for example, a web page of a recipe site or performs a process of registering a posted recipe.

  The online shopping mall server 2 is a server device that executes various processes related to the online shopping mall belonging to the general site. In this online shopping mall, a plurality of stores are opened as merchandise sales side. A user can purchase a desired product from a desired store by using the online shopping mall. In response to a request from the user terminal 4, the online shopping mall server 2 transmits, for example, a web page of the online shopping mall or performs processing related to product search or purchase.

  Moreover, the online shopping mall server 2 executes various processes related to an affiliate program for products that can be purchased in the online shopping mall. For example, when a product is purchased from an online shopping mall via an affiliate link (hyperlink corresponding to an affiliate program) included in a certain web page, a user (affiliator) who embeds the affiliate link in the web page, for example, A reward is given according to the purchase amount. As a reward to be granted, for example, money may be used, or a point in a point service implemented at a general site may be used. This point can be used, for example, to pay for the purchase price of goods in an online shopping mall. Note that the affiliate program may not be a result reward type, for example, a click guarantee type.

  The database management server 3 manages a database in which information commonly used by various server devices belonging to the domain of the general site is registered. For example, the database management server 3 manages a member information DB (database) 3a that is a database of information related to members of the general site. In the present embodiment, when the recipe server 1 or the online shopping mall server 2 acquires information from the member information DB 3a, the recipe server 1 or the online shopping mall server 2 transmits a request to the database management server 3. This means that information registered in the member information DB 3a is received from the database management server 3.

  A user terminal 4 (an example of a posting terminal device and a browsing terminal device in the present invention) is a terminal device of a user who uses various websites. The user terminal 4 accesses a server device such as the recipe server 1 or the online shopping mall server 2 based on an operation from the user. Thereby, the user terminal 4 receives and displays the Web page from the server device. Software such as a browser and an e-mail client is incorporated in the user terminal 4. As the user terminal 4, for example, a personal computer, a PDA (Personal Digital Assistant), a mobile information terminal such as a smartphone, a mobile phone, or the like is used.

  In the information providing system S1 having such a configuration, the recipe server 1 provides information in cooperation with the online shopping mall server 2. Specifically, when the recipe server 1 transmits a Web page (hereinafter referred to as “recipe page”) that displays recipe information to the user terminal 4, the online shopping mall server 2 includes the material indicated by the recipe information. A product (including a case where the material itself is a product) is searched from products sold in the online shopping mall. Then, the recipe server 1 displays the information (hereinafter referred to as “related product information”) on the recipe page with the searched product as the related product of the material. In addition, when submitting a recipe, the user can select a material for displaying related product information from all materials necessary for making a dish.

  When the user selects the related product information displayed on the recipe page, the product page of the product indicated by the selected related product information is displayed on the user terminal 4. A product page (an example of a product page in the present invention) is a Web page that displays information about a product in the online shopping mall, and exists for each product. On the product page, for example, a product name, a product image, a price, a description about the product, an amount of food contained in the product, a shopping basket input button, and the like are displayed.

  When the user selects the shopping cart input button, the product whose information is displayed on the product page is put into the shopping cart, and the shopping cart page is displayed on the user terminal 4. The shopping cart in the present embodiment is a virtual container in which a product selected by the user as a candidate for purchase is placed in the online shopping mall. The shopping cart page (an example of the store page in the present invention) is a store that sells the product whose information is displayed on the previous product page among the products that the user puts in the shopping cart. It is a Web page that displays a list of products. When the user selects an order procedure button, which will be described later, on the shopping cart page, the user can perform a purchase procedure for the products displayed in a list.

  In addition, the recipe server 1 is a store that handles all materials whose related product information is displayed on the recipe page among stores that are open in the online shopping mall (hereinafter referred to as “all material handling stores”). To extract. A store handling food means that the store sells a product containing the food. The recipe server 1 displays the extracted information on all material handling stores (hereinafter referred to as “all material handling store information”) on the recipe page.

  When the user selects all material handling store information displayed on the recipe page, the recipe server 1 selects related products for which all material handling stores are sold by all the materials for which the related product information is displayed on the recipe page. The online shopping mall server 2 puts them into the shopping cart.

  When the related product is put into the shopping cart, the shopping cart page of the store indicated by the all material handling store information selected by the user is transmitted from the online shopping mall server 2 to the user terminal 4. Since the related products corresponding to all materials are in the shopping basket of one store, all necessary materials can be purchased from one store in a lump through the online shopping mall. A person who purchases ingredients necessary for cooking from one store is less time-consuming for ordering than a plurality of stores, and the delivery fee may be lower.

[1-2. Configuration of each server device and database]
Next, the configuration of each server device and the configuration of the database will be described with reference to FIGS.

[1-2-1. Composition of recipe server]
FIG. 2 is a block diagram illustrating an example of a schematic configuration of the recipe server 1 according to the present embodiment. As shown in FIG. 2, the recipe server 1 includes a communication unit 11, a storage unit 12, an input / output interface 13, and a system control unit 14. The system control unit 14 and the input / output interface 13 are connected via a system bus 15.

  The communication unit 11 is connected to a network NW or NL and controls the communication state with other server devices, user terminals 4 and the like.

  The storage unit 12 (an example of a storage unit in the present invention) is configured by, for example, a hard disk drive. In the storage unit 12, a database such as a recipe information DB 12a is constructed. The storage unit 12 stores a seasoning list. The seasoning list is a list of seasoning names such as “salt”, “soy sauce”, “sugar”, and the like. Unlike other ingredients, the seasoning is likely to be already possessed by the user. That is, the possibility that the user purchases the seasoning is low. Therefore, the system control unit 14 does not cause the seasoning to be put into the shopping basket even when the user selects all material handling store information on the recipe page.

  The storage unit 12 stores various data such as an HTML (Hyper Text Markup Language) document, an XML (Extensible Markup Language) document, image data, text data, an electronic document, and the like constituting the Web page of the online shopping mall. Yes.

  The storage unit 12 stores various programs such as an operating system, a WWW (World Wide Web) server program, a DBMS (DataBase Management System), a recipe information management program, and an online shopping mall API (Application Program Interface). . The recipe information management program is a program for executing various processes related to the recipe site. The online shopping mall API is a program provided from the electronic shopping mall. This online shopping mall API is a program for the recipe server 1 to use various functions related to the online shopping mall of the electronic shopping mall server 2. For example, the system control unit 14 requests the online shopping mall server 2 to search for a product by designating a search keyword or the like and calls an online shopping mall API, and acquires the search result from the shopping server 2. Note that various programs such as a recipe information management program (including an example of a recipe information providing program in the present invention) may be acquired from another server device or the like via a network NW, or may be a DVD ( It may be recorded on a recording medium such as a digital versatile disc and read via a drive device.

  The input / output interface 13 performs interface processing between the communication unit 11 and the storage unit 12 and the system control unit 14.

  The system control unit 14 includes a CPU (Central Processing Unit) 14a, a ROM (Read Only Memory) 14b, a RAM (Random Access Memory) 14c, and the like. The system control unit 14 reads and executes various programs by the CPU 14a, so that the receiving means, the storage control means, the search control means, the acquisition means, the sending means, the condition information receiving means, the recipe information searching means in the present invention, It functions as a vendor information acquisition unit, an extraction unit, a request information reception unit, a registration unit, a transmission control unit, a quantity information acquisition unit, a keyword transmission unit, and a keyword reception unit.

  Note that the recipe server 1 may be composed of a plurality of server devices. For example, a server device that performs registration of recipe information, search for related products, extraction of all material handling stores, a server device that transmits a web page of a recipe site in response to a request from the user terminal 4, and a database are managed Server devices or the like that connect to each other may be connected to each other via a LAN or the like.

[1-2-2. Configuration of electronic shopping mall server]
FIG. 3 is a block diagram illustrating an example of a schematic configuration of the online shopping mall server 2 according to the present embodiment. As shown in FIG. 3, the online shopping mall server 2 includes a communication unit 21, a storage unit 22, an input / output interface 23, and a system control unit 24. The system control unit 24 and the input / output interface 23 are connected via a system bus 25.

  The communication unit 21 is connected to a network NW or NL and controls the communication state with other server devices, user terminals 4 and the like.

  The storage unit 22 is configured by, for example, a hard disk drive. In the storage unit 22, databases such as a store information DB 22a, a product information DB 22b, and a shopping cart information DB 22c are constructed.

  In addition, the storage unit 22 stores various data such as an HTML document, an XML document, image data, text data, and an electronic document that constitute a Web page of the online shopping mall.

  The storage unit 22 stores various programs such as an operating system, a WWW server program, a DBMS, an electronic commerce management program, and an affiliate management program. The electronic commerce management program is a program for executing processing related to an electronic shopping mall, such as registration of sales merchandise, input of merchandise into a shopping cart, and ordering of merchandise. The affiliate management program is a program for executing processing related to the affiliate program. Note that the various programs may be acquired from another server device or the like via the network NW, or may be recorded on a recording medium such as a DVD and read via the drive device. .

  The input / output interface 23 performs interface processing between the communication unit 21 and the storage unit 22 and the system control unit 24.

  The system control unit 24 includes a CPU 24a, a ROM 24b, a RAM 24c, and the like. The system control unit 24 functions as search means in the present invention by the CPU 24a reading and executing various programs.

  The online shopping mall server 2 may be composed of a plurality of server devices. For example, a server device that performs processing related to electronic commerce, a server device that performs processing related to an affiliate program, a server device that transmits a web page of an online shopping mall in response to a request from the user terminal 4, a server device that manages a database, and the like They may be connected to each other via a LAN or the like.

[1-2-3. Database configuration]
FIG. 4A is a diagram illustrating an example of contents registered in the member information DB 3a according to the present embodiment. The database management server includes a system control unit configured with a CPU and the like, a storage unit configured with a hard disk drive, and the like, a communication unit, and the like. A member information DB 3 a is constructed in the storage unit of the database management server 3. In the member information DB 3a, member information related to users registered as members in the general site is registered. Specifically, in the member information DB 3a, the user ID, password, name, date of birth, sex, address, telephone number, e-mail address, number of possessed points, etc., which are user identification information, are associated with each user. be registered.

  FIG. 4B is a diagram illustrating an example of contents registered in the recipe information DB 12a according to the present embodiment. Recipe information is registered in the recipe information DB 12a. Specifically, the recipe information DB 12a includes a recipe ID, a poster user ID, a category ID, a release flag, a release date, a recipe title, a dish name, a dish image, material-related information, a comment, a cooking procedure, and a related product. Keyword information and the like are registered in association with each posted recipe.

  The recipe ID is recipe identification information. The poster user ID is the user ID of the user who posted the recipe. The category ID is identification information of a category as a recipe to which the posted recipe belongs. Categories are defined hierarchically. For example, as a top category, there are “a side dish / snacks recipe”, “a staple recipe”, “a snack recipe”, and the like. In addition, for example, “Recipes using vegetables / fruits”, “Recipes using meat”, “Recipes using seafood / seaweed”, etc., are subordinate to “Ozazu / Snacks Recipes”. . In addition, as a category belonging to the lower level of “recipe using vegetables and fruits”, for example, “cabbage recipe”, “lettuce recipe”, “mizuna recipe”, and the like exist.

  The disclosure flag is information indicating whether or not the posted recipe is disclosed. When the disclosure flag is set to ON, it indicates that the recipe is disclosed, and when the disclosure flag is set to OFF, it indicates that the recipe is not disclosed. Recipe information for which the public flag is set to OFF cannot be viewed by a user other than the user who has posted.

  FIG.4 (c) is a figure which shows an example of the content set to the material relevant information which concerns on this embodiment. In the material-related information, information related to the material necessary for making the dish targeted by the recipe is set. For each material, the material name (an example of material information in the present invention) and a necessary quantity (an example of first quantity information in the present invention) are set in association with each material. The quantity is indicated by, for example, the number of materials, weight, etc., or “a little”, “appropriate amount”, or the like is set. In addition, the number of subjects is set in the material related information. The target number of people indicates how many dishes can be made with the amount of ingredients indicated in the material-related information.

  FIG. 4D is a diagram illustrating an example of contents set in the related product keyword information according to the present embodiment. The related product keyword information is a list of related product keywords (an example of keywords in the present invention) that are keywords for searching for related products of recipe ingredients. That is, a product that satisfies the search condition indicated by the keyword set in the related product keyword information is searched for as a related product. Each related product keyword can be freely edited by a user who submits a recipe. In addition, a plurality of keywords may be registered as one related product keyword with a space left between them. In this case, at the time of product search, a product that satisfies all the search conditions indicated by each keyword included in one related product keyword is searched. That is, the so-called AND search is performed. 4D shows that four related product keywords can be registered, the number of related product keywords that can be registered may be other than four.

  The default content of the related product keyword is a material name set in the material related information. Explain the reason for searching for related products using related product keywords, not the material name itself. First, it is for searching for an appropriate related product. For example, a name set as a material name may not be appropriate as a name for searching for a product. In addition, when a search is performed using only the material name as a keyword, a product other than the material indicated by the material name may be searched. In this case, for example, an appropriate related product may not be shown on the recipe page. Therefore, the user who has seen the recipe information has to search for the product himself / herself. Therefore, the user cannot easily purchase the material. Therefore, by appropriately setting the related product keyword, it is possible to search for a product that the recipe poster wants. Second, the recipe contributor can select the ingredients that the recipe viewer wants to purchase.

  FIG. 4E is a diagram illustrating an example of contents registered in the store information DB 22a according to the present embodiment. Store information related to stores that are open in the online shopping mall is registered in the store information DB 22a. Specifically, a store ID, a store name, an address, a telephone number, an e-mail address, etc., which are store identification information, are registered in association with each store in the store information DB 22a.

  FIG. 4F is a diagram illustrating an example of contents registered in the product information DB 22b according to the present embodiment. In the product information DB 22b, product information related to products sold in the online shopping mall is registered. Specifically, in the product information DB 22b, product ID, sales store ID, genre ID, product name, price, quantity, product image, product description, and the like, which are product identification information, are registered in association with each product. The

  The store ID of the store is the store ID of the store that sells the product corresponding to the product ID. The genre ID is identification information of a product genre to which the product belongs. Product genres are defined hierarchically. For example, “personal computer / peripheral equipment”, “ladies fashion”, “food”, etc. exist as the top product genre. In addition, for example, “vegetables / mushrooms”, “fishery products / fishery products”, “meat / meat products”, etc., exist as product genres that belong to “food”. Further, for example, “asparagus”, “pumpkin”, “cabbage”, and the like exist as product genres that belong to the next lower level of “vegetables / mushrooms”. The amount is the amount of food or the like contained in one product, and is registered when the product is food. This amount is indicated, for example, by the number, weight, etc. of foodstuffs.

  FIG. 4G is a diagram illustrating an example of contents registered in the shopping cart information DB 22c according to the present embodiment. Shopping cart information related to the shopping cart is registered in the shopping cart information DB 22c. Specifically, in the shopping cart information DB 22c, the input user ID, the store store ID, the input product ID, and the input number are registered for each product input to the shopping cart.

  The input user ID is the user ID of the user who put the product in the shopping basket. The store ID of the store is the store ID of the store where the product in the shopping cart is sold. The input product ID is the product ID of the product in the shopping basket. The input number is the number of items in the shopping basket.

[1-3. Operation of information provision system]
Next, the operation of the information providing system S1 will be described with reference to FIGS.

[1-3-1. Operation when submitting recipes]
FIG. 5 is a sequence diagram showing a processing example when posting a recipe of the information providing system S1 according to the present embodiment.

  A user who wants to post a recipe first needs to log in to the recipe site. For example, the user terminal 4 transmits the user ID and password input by the user to the recipe server 1. The recipe server 1 authenticates the user by comparing the user ID and password received from the user terminal 4 with the user ID and password registered in the member information DB 3a. If the authentication is successful, the recipe server 1 transmits the received user ID to the user terminal 4 as a cookie (hereinafter referred to as “user identification cookie”). Then, a user ID as a user identification cookie is added to the HTTP request (hereinafter referred to as “request”) transmitted from the user terminal 4. Therefore, the recipe server 1 can acquire the user ID of the user who uses the user terminal 4 that has transmitted the request. This user identification cookie is a common cookie in the domain of the general site. Therefore, the user ID is also added to the request from the user terminal 4 to the online shopping mall server 2. The user ID as the user identification cookie may be encrypted, for example.

  For example, the system control unit 14 may add a user ID to a URL of a link to a recipe site or an online shopping mall included in a Web page transmitted to the user terminal 4. Thereby, the user ID is added to the URL included in the request transmitted from the user terminal 4 to the recipe server 1 or the online shopping mall server 2.

  The user inputs the recipe title, dish name, and the like of the recipe to be created on the recipe creation Web page displayed on the user terminal 4. Then, as shown in FIG. 5, the user terminal 4 transmits the input information to the recipe server 1 (step S1).

  The system control unit 14 of the recipe server 1 that has received the recipe title, the dish name, and the like generates a new recipe ID (step S2). Subsequently, the system control unit 14 registers recipe information including information such as the generated recipe ID, the user ID of the user who has posted, the recipe title, and the dish name in the recipe information DB 12a (step S3). At this time, the system control unit 14 sets the disclosure flag to OFF. Next, the system control unit 14 transmits a posting page to the user terminal 4 (step S4). The user terminal 4 displays the received posting page on the screen (step S5).

  FIG. 6 is a screen display example of a posting page according to the present embodiment. The posting page is a Web page for editing recipe information to be posted. As shown in FIG. 6, the posting page includes a recipe ID display column 101, a recipe title display column 102, a dish name display column 103, a target number display column 104, an ingredient display column 105, a dish image display column 106, and a comment display column. 107, a plurality of procedure display fields 108, a related product setting button 109, a disclosure button 110, and the like are displayed.

  A recipe ID is displayed in the recipe ID display field 101. In the recipe title display field 102 and the dish name display field 103, the recipe title and the dish name are displayed. The user can change the recipe title and the dish name by selecting and operating the recipe title display field 102 and the dish name display field 103.

  In the target number display column 104, the target number of the amount of material displayed in the material display column 105 is displayed. In the material display column 105, the material name and the amount of the material are displayed. When the user performs a selection operation on the material display field 105, the user terminal 4 displays a material setting window superimposed on the posting page (step S6).

  FIG. 7A is a screen display example of the material setting window according to the present embodiment. The material setting window is a window for inputting information on the material. As shown in FIG. 7A, a target number input field 121, a plurality of material setting areas 122, a save button 125, and the like are displayed in the material setting window. The target number input field 121 is an input field for inputting the target number of persons. Each material setting area 122 is an area for inputting information of one material. In the material setting area 122, a material name input field 123, a quantity input field 124, and the like are displayed. The material name input field 123 is an input field for inputting a material name. The quantity input field 123 is an input field for inputting a quantity. Although two material setting areas 122 are displayed in FIG. 7A, the number of material setting areas 122 can be increased or decreased by a user operation. Further, the display order of the material setting area 122 can be replaced with another material setting area 122 by a user operation. The display order of the material setting area 122 corresponds to the display order of ingredients in the dish name display field 103. The save button 125 is a button for saving information input in the material setting window.

  The user inputs the target number of persons, the material name, and the quantity, and selects the save button 125 (step S7). Then, the user terminal 4 transmits the material related information including the input information and the recipe ID to the recipe server 1 (step S8). When receiving the material related information as the receiving means, the system control unit 14 of the recipe server 1 registers the material related information in the recipe information DB 12a as the storage control means (step S9). Specifically, the system control unit 14 registers the material related information in the recipe information corresponding to the received recipe ID. In the target number display column 104 and material display column 105 of the posting page, the input target number, material name, and quantity are displayed.

  In the dish image display field 106, an image of the completed dish is displayed. When the user performs a selection operation on the dish image display field 106, an image to be displayed can be designated. In the comment display field 107, comments of users who post are displayed. A user can input or change a comment by selecting and operating the comment display field 107. In each procedure display column 108, an explanation of the cooking procedure and an image showing the procedure are displayed. The user performs various operations on each procedure display field 108 to input or change the explanation of the procedure, specify an image, add / delete the procedure display field 108, The order of 108 can be changed.

  In addition, whenever a user inputs or specifies a recipe title, a dish name, a dish image, a comment, a cooking procedure, and the like on the posting page, the user terminal 4 sends the input or designated information to the recipe server 1. The recipe server 1 registers the received information in the recipe DB 12a.

  The related product setting button 109 is a button for displaying a related product setting window (to be described later) for editing related product keywords. When the user selects the related product setting button 109, the user terminal 4 transmits a related product keyword information request including a recipe ID to the recipe server 1 in order to acquire the related product keyword to be edited (step S10).

  The system control unit 14 of the recipe server 1 tries to acquire related product keyword information corresponding to the recipe ID included in the received related product keyword information request from the recipe information DB 12a. However, the related product keyword information is not yet registered when a new recipe is posted. Therefore, the system control unit 14 acquires material-related information corresponding to the recipe ID from the recipe information DB 12a. Then, the system control unit 14 sets each material name included in the material related information as each related product keyword of the related product keyword information (step S11). When the number of related product keywords is determined in advance, the system control unit 14 acquires the material names from the first material name included in the material related information to the predetermined number of materials and acquires the related product keywords. And The system control unit 14 transmits the related product keyword information including the material name as the related product keyword to the user terminal 4 as the keyword transmission unit (step S12). The user terminal 4 that has received the related product keyword information displays the related product setting window so as to overlap the posting page (step S13).

  FIG. 7B is a screen display example of the related product setting window according to the present embodiment. The related product setting window is a window for editing related product keywords. In the related product setting window, a plurality of related product keyword input fields 131, a save button 132, and the like are displayed.

  The related product keyword input field 131 is an input field for editing one related product keyword. When a related item setting window is displayed for the first time when a new recipe is posted, the name of the material displayed in the material display column 105 of the posting page is displayed in each related item keyword input column 131. That is, the default content of the related product keyword is the material name itself. In FIG. 7B, four related product keyword input fields 131 are displayed, but the number of related product keyword input fields 131 may be other than four. In addition, the number of related product keyword input fields 131 may be increased or decreased by a user operation.

  When the user edits the related product keyword such as input, change, and deletion and selects the save button 132 (step S14), the user terminal 4 displays the related product keyword information including the edited related product keyword, the recipe ID, Is transmitted to the recipe server 1 (step S15). When receiving the related product keyword information as the keyword receiving means, the system control unit 14 of the recipe server 1 registers the related product keyword information in the recipe information DB 12a (step S16). Specifically, the system control unit 14 registers the related product keyword information in the recipe information corresponding to the received recipe ID.

  Next, the system control unit 14 causes the online shopping mall server 2 to search for related products. Specifically, the system control unit 14 sets a related product keyword included in the registered related product keyword information as a search keyword, and sets a genre ID of “food” as a search genre ID. And the system control part 14 transmits the goods search request containing the set search keyword and search genre ID to the online shopping mall server 2 (step S17).

  The system control unit 24 of the online shopping mall server 2 that has received the product search request searches for related products (step S18). Specifically, the system control unit 24 searches the product information DB 22b for product information including a word matching the search keyword in at least one of the product name or the product description from the product information including the search genre ID. . Next, the system control unit 24, for each searched product information, the product ID, the seller store ID (an example of the seller information in the present invention), the product name, the price, and the quantity (an example of the second quantity information in the present invention). Information such as the URL of the product image and the URL of the product page is acquired. Next, the system control unit 24 transmits the acquired information as search result information to the recipe server 1 (step S19). Note that the system control unit 24 may perform a genre search instead of a keyword search. In this case, the system control unit 24 searches for products that belong to the product genre whose genre name includes the word that matches the search keyword.

  The system control unit 14 of the recipe server 1 selects one related product for displaying the related product information on the posting page based on the received search result information (step S20). When the related product keyword information includes a plurality of related product keywords, the processes of steps S16 to S20 are performed for each related product keyword.

  When the search for all the related products is completed, the system control unit 14 transmits to the user terminal 4 related product display data including the product name of the selected related product, the URL of the product image, the URL of the product page, and the related product keyword. (Step S21). The user terminal 4 displays related product information in the posting page based on the received related product display data (step S22). For example, the user terminal 4 embeds each piece of information included in the related merchandise display data at a predetermined position of the HTML document by rewriting a part of the HTML document of the displayed posting page.

  FIG. 7C is a screen display example of the related product information display column 141 on the posting page according to the present embodiment. As shown in FIG. 7C, the related product information display column 141 for the same number as the related product keyword is displayed on the posting page. In the related product information display column 141, related product information and the like are displayed. Specifically, the related product information display column 141 displays a related product image 142, a related product link 143, and a search link 144. If there is no product that satisfies the search condition indicated by the related product keyword, the related product information display column 141 may include, for example, “There was no product that met the specified search condition”. A message is displayed.

  The related product image 142 is an image of a related product. The related product link 143 is a character link indicating the product name of the related product. When the user selects the related product link 143, the user terminal 4 transmits a request including the URL of the product page of the related product to the online shopping mall server 2, and the online shopping mall server 2 selects a product page corresponding to the request. It transmits to the user terminal 4. Then, the user terminal 4 displays the received product page on the screen.

  When the user selects the search link 144, the user terminal 4 transmits a product search request including the corresponding related product keyword as a search keyword to the online shopping mall server 2. The system control unit 24 of the online shopping mall server 2 searches for a product using a search keyword included in the product search request. Then, the system control unit 24 transmits the product search result page to the user terminal 4, and the user terminal 4 displays the received product search result page on the screen.

  The user can check whether the set related product keyword is appropriate by looking at the information displayed in the related product information display column 141 or by selecting a link in the related product information display column 141. It is possible to check what products are searched with the set related product keyword.

  When the user inputs information necessary for posting the recipe and selects the publish button 110, the user terminal 4 transmits a publish request including the recipe ID to the recipe server 1 (step S23). The system control unit 14 of the recipe server 1 changes the disclosure flag in the recipe information corresponding to the recipe ID included in the received disclosure request to ON in the recipe information DB 12a. In addition, the system control unit 14 generates an HTML document in which each piece of information included in the recipe information corresponding to the recipe ID is embedded at a predetermined position as an HTML document of the recipe page, and stores the generated recipe page in the storage unit 12. (Step S24). This completes the posting of the recipe.

[1-3-2. Operation when viewing recipes]
FIG. 8 and FIG. 9 are sequence diagrams illustrating a processing example at the time of browsing a recipe of the information providing system S1 according to the present embodiment.

  For example, the user inputs a search keyword (an example of condition information in the present invention) for searching a recipe on the top page of the recipe site. Then, the user terminal 4 transmits the input search keyword to the recipe server 1 (step S51). When receiving the search keyword as the condition information receiving unit, the system control unit 14 of the recipe server 1 searches the recipe information satisfying the search condition indicated by the search keyword as the recipe information searching unit (step S52). Specifically, the system control unit 14 selects at least one of the recipe title, the dish name, and the comment from the recipe information in which the disclosure flag is set to ON in the recipe information DB 12a. Search for recipe information included in.

  When the user selects a category on the top page of the recipe site, the user terminal 4 transmits the category ID of the selected category (an example of condition information in the present invention) to the recipe server 1. Then, the recipe server 1 searches the recipe information DB 12a for recipe information including the received category ID.

  Next, the system control unit 14 transmits the search result page to the user terminal 4 (step S53). At this time, the system control unit 14 stores the received search keyword as a search condition word in association with the user terminal 4. The search condition word is used when selecting a related product to be put in the shopping cart. As a method of holding the search condition word, the system control unit 14 transmits the search condition word to the user terminal 4 as a cookie (hereinafter referred to as “search condition cookie”). Thereby, a search condition word as a search condition cookie is added to the request transmitted from the user terminal 4 to the recipe server 1. Therefore, the system control unit 14 can effectively hold the search condition word. Alternatively, for example, after the search result page, the system control unit 14 may add a search condition word to the URL of the link to the recipe site included in the Web page transmitted to the user terminal 4. Thereby, the search condition word is added to the URL included in the request transmitted from the user terminal 4 to the recipe server 1. Alternatively, the system control unit 14 may embed a script for transmitting the search condition word to the recipe server 1 in the HTML document of the Web page transmitted to the user terminal 4.

  When the system control unit 14 receives a category ID from the user terminal 4, the system control unit 14 holds a part obtained by removing the characters “recipe” from the category name corresponding to the category ID as a search condition word.

  The user terminal 4 displays the search result page received from the recipe server 1 on the screen (step S54). The search result page is a Web page that displays a list of search results for recipe information. The search result page displays the recipe title, recipe ID, image, comment, material name, and the like of the searched recipe information. Here, when the user selects any recipe title, the user terminal 4 transmits a recipe page request to the recipe server 1 (step S55). The system control unit 14 of the recipe server 1 transmits a recipe page to the user terminal 4 as a transmission unit (step S56). Specifically, the system control unit 14 acquires an HTML document of a recipe page corresponding to the received request from the storage unit 12, and transmits the acquired HTML document to the user terminal 4. The user terminal 4 displays a recipe page on the screen based on the received HTML document (step S57).

  FIG. 10 is a screen display example of a recipe page according to the present embodiment. As shown in FIG. 10, the recipe page includes a recipe ID display field 151, a recipe title display field 152, a dish name display field 153, a target number display field 154, an ingredient display field 155, a dish image display field 156, and a comment display field. 157, a plurality of procedure display fields 158, etc. are displayed. In these display fields, the recipe ID, recipe title, dish name, number of subjects, ingredients and quantity, dish image, comment and procedure are displayed.

  When displaying the recipe page, the user terminal 4 transmits a related product information request including the recipe ID to the recipe server 1 (step S58). For example, a script to be executed at the timing when the display of the recipe page is completed is described in the HTML document of the recipe page. The user terminal 4 transmits a related product information request by executing this script.

  The system control unit 14 of the recipe server 1 that has received the related product information request causes the online shopping mall server 2 to search for related products as search control means, and the online shopping mall server as sales source information acquisition means and quantity information acquisition means. The search result information is acquired from 2. Specifically, the system control unit 14 acquires a recipe ID from the related product information request. Then, the system control unit 14 acquires related product keyword information corresponding to the recipe ID from the recipe information registered in the recipe information DB 12a. And the system control part 14 selects one related product which displays related product information on a recipe page by performing the process similar to step S17-S20 shown in FIG. 5 based on the acquired related product keyword information. (Steps S59 to S62).

  Next, the system control unit 14 acquires, as an acquisition unit, a URL indicating an affiliate link of the product page of the related product (hereinafter referred to as “affiliate URL”). Specifically, the system control unit 14 transmits an affiliate URL request including the product ID of the selected related product and the user ID of the user who posted the recipe information (step S63). The system control unit 24 of the online shopping mall server 2 generates an affiliate URL (an example of link information and content information in the present invention) based on the product ID and the user ID included in the received affiliate URL request (step). S64). Specifically, the system control unit 24 generates an affiliate URL to the product page of the product corresponding to the product ID included in the affiliate URL request. At this time, the system control unit 24 sets the user ID included in the affiliate URL request as the affiliate user ID (an example of target person information in the present invention) in the affiliate URL. The reward for the affiliate program is given to the user corresponding to the user ID of the affiliate included in the affiliate URL. The system control unit 14 may set information other than the user ID as the affiliate URL as long as it is information that can identify the affiliate. For example, the system control unit 14 may set an encrypted affiliator user ID. The system control unit 24 transmits the generated affiliate URL to the recipe server 1 (step S65). Note that the recipe server 1 itself may generate an affiliate URL.

  When receiving the affiliate URL, the system control unit 14 of the recipe server 1 extracts all the material handling stores that handle all the materials for which the related product information is displayed on the recipe page as an extraction unit (step S66). Next, the system control unit 14 transmits to the user terminal 4 related product display data including the product name of the selected related product, the URL of the product image, the affiliate URL of the product page, and the related product keyword. Further, the system control unit 14 transmits to the user terminal 4 all-material handling store display data including the store name of the extracted store, the store ID, and the product ID for each material of the related products handled by the store ( Step S67).

  Detailed processing of the recipe server 1 in steps S59 to S67 will be described later.

  The user terminal 4 displays related product information in the recipe page based on the received related product display data. The user terminal 4 displays all material handling store information in the recipe page based on the received all material handling store display data (step S68). For example, the user terminal 4 rewrites a part of the HTML document of the displayed recipe page, so that the information included in the related product display data and the all material handling store display data is displayed at a predetermined position of the HTML document. Embed.

  As shown in FIG. 10, a plurality of related product information display fields 161 are displayed on the recipe page. In the related product information display column 161, similar to the related product information display column 141 shown in FIG. Specifically, in the related product information display column 161, a related product image 162, a related product link 163, and a search link 164 are displayed.

  The user can view information on related products on a product page displayed by selecting the related product link 163. Further, the user can view a list of related products on the product search result page displayed by selecting the search link 164.

  The related product link 163 is an affiliate link to the product page. Therefore, when the related product link 163 is selected by the user, the system control unit 24 of the online shopping mall server 2 transmits a product page to the user terminal 4. At this time, the system control unit 24 transmits a cookie for the affiliate program (hereinafter referred to as “affiliate cookie”) to the user terminal 4. The affiliate cookie is information for identifying an affiliate to whom a reward is granted in the affiliate program. The product page request transmitted from the user terminal 4 by selection of the related product link 163 includes the user ID of the user who posted the recipe as the user ID of the affiliate. Therefore, the system control unit 24 transmits the user ID included in the product page request to the user terminal 4 as an affiliate cookie.

  When a product is purchased via the related product link 163, even if the purchased product is a product different from the product indicated by the related product link 163, a reward is given to the user who posted the recipe. You may do it.

  Here, the related product information display column 161 corresponding to the material whose name matches the search keyword used when searching for the recipe or the material indicated by the designated category is displayed more than the other related product information display column 161. Has a lower priority. Specifically, the priority of the display is higher as the related product information display column 161 is located on the left side, and the priority of the display is higher as the related product information display column 161 is positioned upward. Further, for example, when the upper limit value of the number of related product information display fields 161 that can be displayed on one recipe page is determined in advance, and the number of related product information display fields 161 to be displayed exceeds the upper limit value. , The related product information display column 161 having a high priority is displayed in order from the top. Then, on the recipe page, when a link displayed as “View more related products” is selected by the user, a related product information display column 161 that has not been displayed so far is displayed.

  The priority of display in the related product information display column 161 basically corresponds to the display position of the related product keyword input column 131 in the related product setting window. When a user searches for a recipe, the user may search for a recipe for a dish that the user himself can make using the ingredients he has. For example, if the user has bell pepper, the user inputs “green pepper” as a search keyword. When “green pepper” is registered in the related product keyword of the recipe searched by this search keyword, the related product information display column 161 corresponding to the green pepper is displayed. However, the material that the user has is less likely to be purchased than other materials. Therefore, if the display priority of the related product information display column 161 corresponding to such a material is lowered, the link included in the related product information display column 161 is less likely to be selected by the user. That is, the user does not have to perform an unnecessary operation by mistake.

  The search link 164 is an affiliate link to the product search result page. Therefore, when the search link 164 is selected by the user, the system control unit 24 of the online shopping mall server 2 transmits the user ID of the user who posted the recipe to the user terminal 4 as an affiliate cookie. When a product is purchased via the search link 164, a reward is given to the user who posted the recipe even if the purchased product is a product different from the product listed in the product search result page. You may be made to do.

  In addition, one or more all material handling store links 165 may be displayed on the recipe page as all material handling store display data. The all material handling store link 165 is a character link indicating the store name of all the material handling stores handling all the materials for which the related product information is displayed. However, seasoning is not a material to be handled. As described above, the seasoning is likely to be already possessed by the user. In addition, the material whose name matches the search keyword input by the user and the material indicated by the designated category are not handled. This is because there is a high possibility that the user already has such a material. In these cases, on the recipe page, for example, “This store has all the related products except seasonings” and “All the related products other than peppers are here” Message is displayed. In addition, if there are ingredients that could not be searched for related products, the recipe page, for example, “This store has all the related products except OO”. A message is displayed. Here, “XX” is the material name of the material for which the related product could not be searched.

  The all material handling store link 165 is an affiliate link to a shopping cart page corresponding to the all material handling store indicated by the store name. In addition, when a product is purchased via the all material handling store link 165, even if the purchased product is a product whose sales source is a store different from the store selected by the user, a recipe is posted. A reward may be given to the user who has done this.

  The related product link 163 and the all material handling store link 165 do not have to be character links, and may be image links or link buttons, for example. The link button is a button that transitions to a Web page corresponding to the URL set in the button when the button is selected.

  The recipe server 1 embeds related product display data and all material handling store display data in the HTML document of the recipe page in advance in order to display related product information and all material handling store information in the recipe page. This HTML document may be transmitted to the user terminal 4.

  Specifically, when receiving a recipe page request from the user terminal 4, the system control unit 14 of the recipe server 1 displays a related product search request and related product information in the same manner as steps S59 to S66. Selection, acquisition of affiliate URLs, and extraction of all material handling stores. In addition, the system control unit 14 generates a shopping cart input request URL including a store ID of a store that handles all materials and a product ID for each material of related products that the store handles. The URL for the shopping cart input request is a URL set in the all material handling store link 165. Next, the system control unit 14 acquires the HTML document of the recipe page corresponding to the recipe page request from the storage unit 12.

  Next, the system control unit 14 acquires the a tag in which the product name of the related product is sandwiched between the start tag and the end tag as the a tag in which the affiliate URL of the product page of the related product is set. Embed in. Further, the system control unit 14 embeds an img tag in which the URL of the product image of the related product is set in the acquired HTML document. Further, the system control unit 14 embeds an a tag in which a URL with a related product keyword added as a search keyword is set as a URL for transmitting a product search request to the online shopping mall server 2 in the acquired HTML document. . In addition, the system control unit 14 acquires the a tag in which the store name of all the material handling stores is sandwiched between the start tag and the end tag as the a tag in which the URL for the shopping cart input request is set. Embed in. Then, the system control unit 14 transmits an HTML document in which necessary information is embedded to the user terminal 4.

  When the user selects and operates the all material handling store link 165 on the recipe page (step S81), the user terminal 4 displays the all material handling store link 165 corresponding to the selected all material handling store link 165 as shown in FIG. A shopping cart input request including the store ID and the product ID of the related product is transmitted to the recipe server 1 (step S82).

  When the system control unit 14 of the recipe server 1 receives the shopping cart input request as the request information receiving means, all the materials selected by the user among the related products corresponding to all the materials for which the related product information is displayed. The products handled by the store are put into the shopping cart. In addition, when the user identification cookie which should be transmitted from the user terminal 4 with the shopping cart input request is not transmitted, that is, when the user is not logged in to the recipe site, the user needs to log in at this time. There is. This is because the recipe server 1 identifies a user who puts in the shopping cart.

  The system control unit 14 sends the shopping cart input request in which the product ID included in the received shopping cart input request, the user ID of the user who selects and operates the all material handling store link 165, and 1 as the input number to the electronic It transmits to the shopping mall server 2 (step S83). The system control unit 24 of the online shopping mall server 2 acquires a store ID corresponding to the product ID included in the received shopping cart input request from the product information registered in the product information DB 22b. Then, the system control unit 14 registers the shopping cart information including the store ID acquired from the user ID, the product ID, the number of items, and the product information included in the shopping cart insertion request in the shopping cart information DB 22c (step S84). Next, the system control unit 24 transmits a shopping basket input completion response to the recipe server 1 (step S85).

  If a plurality of product IDs are included in the shopping cart input request, the processes in steps S83 to S85 are performed for each product ID.

  Next, the system control unit 14 of the recipe server 1 acquires an affiliate URL (an example of store page link information and content information in the present invention) of a shopping cart page of all material handling stores. Specifically, the system control unit 14 transmits an affiliate URL request including the store ID included in the received shopping cart input request and the user ID of the user who posted the browsed recipe (step S86). The system control unit 24 of the online shopping mall server 2 generates an affiliate URL based on the store ID and the user ID included in the received affiliate URL request (step S87). Then, the system control unit 24 transmits the generated affiliate URL to the recipe server 1 (step S88). Note that the recipe server 1 itself may generate an affiliate URL.

  The system control unit 14 of the recipe server 1 that has received the affiliate URL causes the shopping cart page of all selected material handling stores to be transmitted from the online shopping mall to the user terminal 4 as transmission control means. Specifically, the system control unit 14 transmits a redirect instruction response with the received URL as a redirect destination to the user terminal 4 (step S89). The redirect instruction response is a URL different from the URL included in the request transmitted by the user terminal 4 (in this case, a shopping cart input request) (in this case, the URL of the shopping cart page corresponding to all selected material handling stores). It is a message instructing to send the request again. Therefore, the user terminal 4 that has received the redirect instruction response transmits a shopping cart page request to the online shopping mall server 2 (step S90).

  The system control unit 24 of the online shopping mall server 2 generates a shopping cart page based on the received shopping cart page request (step S91). The shopping cart page request includes the store ID of the store that displays the shopping cart. A user ID as a user identification cookie is added to the shopping cart page request. Therefore, the system control unit 24 searches the shopping cart information DB 22c for shopping cart information corresponding to the store ID and the user ID. Then, the system control unit 24 generates a shopping cart page based on the searched shopping cart information.

  The system control unit 24 that has generated the shopping cart page transmits the generated shopping cart page to the user terminal 4 (step S92). In addition, the system control unit 24 transmits the user ID of the affiliate set in the affiliate URL included in the shopping cart page request to the user terminal 4 as an affiliate cookie. The user terminal 4 displays the received shopping cart page on the screen (step S93).

  Here, the reason why the recipe server 1 transmits the affiliate URL to the user terminal 4 by the redirect instruction response without setting the affiliate URL in the all material handling store link 165 that is an affiliate link will be described. In the mechanism of the affiliate program in the present embodiment, in order for the affiliate cookie to be stored in the user terminal 4 when the affiliate link is selected by the user, the online shopping mall server 2 that performs processing related to the affiliate program, The user terminal 4 needs to send a request including the affiliate URL. However, when the all material handling store link 165 is selected, first, the recipe server 1 needs to perform processing for putting related products into the shopping cart. Therefore, the recipe server 1 transmits a shopping cart input request request from the user terminal 4 to the recipe server 1 when the all material handling store link 165 is selected. The recipe server 1 executes a necessary process based on the shopping cart input request, and then sends a redirect instruction response so that the user terminal 4 transmits a request including the affiliate URL to the online shopping mall server 2. Send.

  FIG. 11 is a screen display example of a shopping cart page according to the present embodiment. As shown in FIG. 11, an input product information display column 171 and an order procedure button 173 are displayed on the shopping cart page. The input product information display field 171 is displayed for each product that has been input to the shopping cart. In the input product information display column 171, for example, the product name, the amount of ingredients contained in one product, the unit price, the input number, the subtotal of the price, the change link 172, and the like are displayed. The user can increase or decrease the number of items input or remove items from the shopping basket by operating the input item information display field 171.

  When the user selects the change link 172, the user terminal 4 transmits a product search request to the online shopping mall server 2. At this time, the user terminal 4 sets a related product keyword corresponding to the related product whose information is displayed on the selected change link 172 as a search keyword in the product search request. Moreover, the user terminal 4 sets the store ID of the store corresponding to the shopping cart page in the product search request as a search condition indicating the search range. The system control unit 24 of the online shopping mall server 2 searches for a product using a search keyword included in the product search request. At this time, the system control unit 24 searches only for products whose store is the store corresponding to the store ID included in the product search request. Then, the system control unit 24 transmits the product search result page to the user terminal 4, and the user terminal 4 displays the received product search result page on the screen. For example, when the user does not like the related product in the shopping basket, the user can select another related product based on the search result displayed on the product search result page.

  The order procedure button 173 (an example of an operation element in the present invention) is a button for proceeding to the order procedure for purchasing the products displayed in all the input product information display fields 171 in a batch. When the user selects and operates the order procedure button 173, the user terminal 4 transmits an order procedure page request to the online shopping mall server 2 (step S94), and the system control unit 24 of the online shopping mall server 2 displays the order procedure page. It transmits to the user terminal 4 (step S95). The order procedure page is a Web page for inputting information necessary for ordering a product in the shopping basket and finally confirming the order contents. After the user confirms the order contents on the order procedure page, when the user terminal 4 is selected and operated, the user terminal 4 transmits an order request to the online shopping mall server 2 (step S96). ). At this time, the user terminal 4 adds the affiliate cookie to the order request and transmits it.

  Based on the received order request, the system control unit 24 of the online shopping mall server 2 executes order acceptance processing for confirming the order of the product in the shopping cart (step S97). For example, the system control unit 24 generates order information indicating the order contents and stores the order information in the storage unit 22. Further, when the affiliate cookie is added to the order request, the system control unit 24 executes an affiliate registration process as a preparation stage process for giving a reward to the affiliate (step S98). For example, the system control unit 24 stores the user ID indicated by the affiliate cookie in the storage unit 12 in association with the order information. The process for actually giving a reward to the affiliate is performed, for example, when the settlement of the order price is completed. Detailed description of the order acceptance process and the affiliate registration process will be omitted.

[1-3-3. Operation of recipe server]
12 to 14 are flowcharts showing a processing example in the related product information request reception processing of the system control unit 14 of the recipe server 1 according to the present embodiment. The related product information request reception process is started when the recipe server 1 receives a related product information request from the user terminal 4.

  As shown in FIG. 12, first, the system control unit 14 acquires a recipe ID from the related product information request (step S101). Next, the system control unit 14 acquires a user ID, material related information, and related product keyword information corresponding to the acquired recipe ID from the recipe information registered in the recipe information DB 12a (step S102). Next, the system control unit 14 selects one related product keyword from the related product keywords included in the acquired related product keyword information (step S103).

  Next, the system control unit 14 sets the selected related product keyword as a product search keyword, and sets a genre ID corresponding to “food” as a search genre ID (step S104). Next, the system control unit 14 transmits a product search request including the set product search keyword and search genre ID to the online shopping mall server 2 (step S105). Then, the system control unit 14 receives search result information from the online shopping mall server 2 (step S106).

  Next, the system control unit 14 determines whether or not a related product has been searched based on the received search result information (step S107). At this time, if the system control unit 14 determines that the related product has not been searched (step S107: NO), the system control unit 14 generates related product display data including information indicating no corresponding product (step S108). Next, the system control unit 14 proceeds to step S116.

  On the other hand, if the system control unit 14 determines that the related product has been searched (step S107: YES), the system control unit 14 acquires the amount of material corresponding to the selected related product keyword (step S109). First, the system control unit 14 specifies a material corresponding to the selected related product keyword. For example, the administrator of the recipe site associates related keywords with all materials and registers them in a predetermined database in advance. For example, the keywords corresponding to bitter gourd include “bitter gourd”, “nigari”, “anguish”, and the like. When the related product keyword is “bitter gourd”, the system control unit 14 acquires keywords such as “bitter gourd”, “nigari”, “bitter melon” from the database. Then, the system control unit 14 searches the material related information for a material name that matches any of the acquired keywords. When the system control unit 14 specifies the material in this way, the system control unit 14 acquires an amount corresponding to the material name from the material related information.

  For example, in the related product setting window, for each related product keyword input field 131, the user may be able to select which material the input related product keyword corresponds to. . In this case, the system control unit 14 registers the related product keyword information indicating the related product keyword and the material name of the material selected by the user in association with each other in the recipe information DB 12a.

  Next, the system control unit 14 selects a related item whose amount is equal to or more than the amount of the material corresponding to the selected related product keyword from the related products searched based on the amount of each product included in the search result information. The product is extracted as a first product group (step S110). Note that if there is no related product that is equal to or more than the amount of material corresponding to the selected related product keyword, the system control unit 14 includes all of the searched related products in the first product group.

  Next, the system control unit 14 extracts, from the first product group, related products whose amount is closest to the amount of material corresponding to the selected related product keyword as the second product group (step S111).

  Next, the system control unit 14 selects, as a display target of related product information, the product with the lowest price from the second product group based on the price of each product included in the search result information (step S112). . In step S109, the material corresponding to the related product keyword may not be specified, or the obtained amount may not be an accurate amount such as “a little” or “appropriate amount”. In that case, the system control unit 14 selects the product with the lowest price from the searched related products without executing the processes of steps S110 and S111.

  Next, the system control unit 14 transmits an affiliate URL request including the user ID acquired from the recipe information and the product ID of the selected product to the online shopping mall server 2 (step S113). Then, the system control unit 14 receives the affiliate URL of the product page from the online shopping mall server 2 (step S114). Next, the system control unit 14 acquires the product name of the selected related product and the URL of the product image from the search result information. Then, the system control unit 14 generates related product display data including the product name of the related product, the URL of the product image, and the affiliate URL (step S115).

  Next, the system control unit 14 determines whether or not all related product keywords have been selected from the related product keyword information acquired from the recipe information (step S116). At this time, if the system control unit 14 determines that there is a related product keyword that has not been selected (step S116: NO), the system control unit 14 selects one related product keyword from among the related product keywords that have not yet been selected. (Step S117), the process proceeds to Step S104.

  On the other hand, if the system control unit 14 determines that all related product keywords have been selected (step S116: YES), the system control unit 14 obtains the search condition word from the search condition cookie transmitted from the user terminal 4 together with the related product information request. Obtain (step S118). Next, the system control unit 14 sets the transmission order of the related product display data corresponding to the related product keyword including the word matching the search condition word among the related product keywords included in the related product keyword information to the last. Set (step S119). The order of transmission of the related product display data corresponds to the display priority of the related product information display column 161 on the recipe page. The default order of transmission of the related product display data matches the order in which the related product keywords are acquired from the related product keyword information.

  Next, the system control unit 14 extracts all material handling stores as shown in FIG. First, the system control unit 14 extracts, as a first keyword group, related product keywords for which related products can be searched from the related product keywords included in the related product keyword information (step S131). Next, the system control unit 14 extracts, as a second keyword group, related product keywords that do not include a word matching the search condition word from the first keyword group (step S132). Next, the system control unit 14 extracts, as a third keyword group, related product keywords that do not include a word that matches the seasoning name from the second keyword group based on the seasoning list (step S133). Thus, the system control unit 14 excludes materials that may not be handled by all material handling stores as selection means.

  Next, the system control unit 14 selects the first related product keyword included in the third keyword group as the first keyword (step S134). Next, the system control unit 14 initializes the all material handling store list by generating an all material handling store list in which no store ID is registered (step S135). The all material handling store list is a list of store IDs of all material handling stores.

  Next, the system control unit 14 acquires one seller store ID from the search result information corresponding to the first keyword (step S136). Next, the system control unit 14 determines whether or not the acquired distributor store ID is registered in the all material handling store list (step S137). At this time, if the acquired distributor store ID is registered in the all-material handling store list (step S137: YES), the system control unit 14 proceeds to step S145.

  On the other hand, when the acquired distributor ID is not registered in the all-material handling store list (step S137: NO), the system control unit 14 sets 2 to the index i of the related product keyword (step S138). . Next, the system control unit 14 selects the i-th related product keyword included in the second keyword group as the second keyword (step S139). Next, the system control unit 14 searches for the acquired distributor store ID from the search result information corresponding to the second keyword (step S140). Next, the system control unit 14 determines whether or not the acquired distributor store ID is searched from the search result information corresponding to the second keyword (step S141). At this time, if the system control unit 14 determines that the seller store ID has not been searched (step S141: NO), the system control unit 14 proceeds to step S145.

  On the other hand, when the system control unit 14 determines that the sales store ID is searched (step S141: YES), the system control unit 14 adds 1 to the index i (step S142). Next, the system control unit 14 determines whether or not the value of the index i is larger than the value of the number of related product keywords included in the third keyword group (step S143). At this time, if the system control unit 14 determines that the value of the index i is equal to or less than the value of the number of related product keywords included in the third keyword group (step S143: NO), the system control unit 14 proceeds to step S139. The system control unit 14 determines whether or not the store corresponding to the acquired seller store ID is an all-material handling store by repeating the processes of steps S139 to S143.

  On the other hand, if the system control unit 14 determines that the value of the index i is larger than the value of the number of related product keywords included in the third keyword group (step S143: YES), the acquired sales store ID is set. It registers in the all material handling shop list (step S144). Next, the system control unit 14 determines whether or not all the sales outlet store IDs are acquired from the search result information corresponding to the first keyword (step S145). At this time, if the system control unit 14 determines that there is a seller store ID that has not yet been acquired (step S145: NO), one seller store ID among the seller store IDs that have not yet been acquired. Is acquired (step S146), and the process proceeds to step S137.

  On the other hand, when the system control unit 14 determines that all the sales outlet store IDs have been acquired from the search result information corresponding to the first keyword (step S145: YES), the extraction of all material handling stores is completed. Therefore, as shown in FIG. 14, the system control unit 14 selects a related product to be put in the shopping basket for each extracted material handling store. First, the system control unit 14 acquires one seller store ID from the all material handling store list (step S161). Next, the system control unit 14 sets 1 to the index i (step S162). Next, the system control unit 14 selects the i-th related product keyword included in the third keyword group (step S163).

  Next, the system control unit 14 corresponds to the sales outlet store ID selected from the related products searched corresponding to the selected related product keyword based on the search result information corresponding to the selected related product keyword. Related merchandise from which all material handling stores are sold is extracted (step S164). Next, the system control unit 14 executes a process similar to steps S109 to S112 shown in FIG. 12, thereby selecting a related product to be put in the shopping cart from the related products extracted in step S164 as a selection unit ( Steps S165 to S168).

  Next, the system control unit 14 adds 1 to the index i (step S169). Next, the system control unit 14 determines whether or not the value of the index i is larger than the value of the number of related product keywords included in the third keyword group (step S170). At this time, if the system control unit 14 determines that the value of the index i is equal to or less than the value of the number of related product keywords included in the third keyword group (step S170: NO), the system control unit 14 proceeds to step S164. The system control unit 14 repeats the processes of steps S164 to S170 to select, for each material, related products to be put in the shopping cart for all the material handling stores corresponding to the acquired selling store ID.

  On the other hand, when the system control unit 14 determines that the value of the index i is larger than the value of the number of related product keywords included in the third keyword group (step S170: YES), the system control unit 14 displays the all material handling store link 165. A URL for a shopping cart input request to be set is generated (step S171). Specifically, the system control unit 14 generates a URL for a shopping cart input request including the acquired sales agency store ID and the product ID of each related product selected corresponding to the acquired sales agency store ID. .

  Next, the system control unit 14 generates all-material handling store display data including the generated shopping cart input request URL and the store name of all the material handling stores (step S172). Next, the system control unit 14 determines whether or not all the seller store IDs are acquired from the all material handling store list (step S173). At this time, if the system control unit 14 determines that there is a seller store ID that has not yet been acquired (step S173: NO), one seller store ID of the seller store ID that has not yet been acquired. (Step S174), and the process proceeds to step S162.

  On the other hand, when the system control unit 14 determines that all of the distributor store IDs have been acquired from the all material handling store list (step S173: YES), the selection of related products that enter the shopping cart is completed for all all material handling stores. . Therefore, the system control unit 14 transmits the generated related product display data to the user terminal 4 in the set order. In addition, the system control unit 14 transmits the generated all-material handling store display data to the user terminal 4 (step S175). When completing the process of step S175, the system control unit 14 ends the related product information request reception process.

  FIG. 15 is a flowchart showing a processing example in the process at the time of receiving a shopping cart input request by the system control unit 14 of the recipe server 1 according to the present embodiment. The process at the time of receiving a shopping cart input request is started when the recipe server 1 receives a shopping cart input request from the user terminal 4.

  First, the system control unit 14 acquires the user ID from the user identification cookie transmitted from the user terminal 4 together with the shopping cart input request (step S201). Next, the system control unit 14 acquires one product ID from the received shopping cart input request (step S202). Next, the system control unit 14 causes the online shopping mall server 2 to put a related product corresponding to the acquired product ID into the shopping cart as a registration unit. Specifically, the system control unit 14 transmits to the online shopping mall server 2 a shopping cart input request in which 1 is set as the acquired user ID, product ID, and input number (step S203). Then, the system control unit 14 receives a shopping cart input completion response from the online shopping mall server 2 (step S204).

  Next, the system control unit 14 determines whether or not all product IDs have been acquired from the shopping cart input request (step S205). At this time, if the system control unit 14 determines that there is a product ID that has not yet been acquired (step S205: NO), the system control unit 14 selects one product ID from among the product IDs that have not yet been acquired (step S205). S206), the process proceeds to step S203.

  On the other hand, if it is determined that all product IDs have been acquired (step S205: YES), the system control unit 14 acquires a store ID from the received shopping cart input request (step S207).

  Next, the system control unit 14 transmits an affiliate URL request including the acquired user ID and store ID to the online shopping mall server 2 (step S208). Then, the system control unit 14 receives the affiliate URL of the shopping cart page from the online shopping mall server 2 (step S209). Next, the system control unit 14 transmits a redirect instruction response including a Location header indicating the received URL as a redirect destination to the user terminal 4 (step S210). When the system control unit 14 finishes the process of step S <b> 210, the system control unit 14 ends the process when the shopping cart input request is received.

  As described above, according to the present embodiment, the system control unit 14 of the recipe server 1 receives the material name indicating the ingredients of the dish from the user terminal 4, and stores the recipe information including the received material name in the recipe information DB 12a. , The related product including the material indicated by the material name included in the registered recipe information is searched by the online shopping mall server 2 that searches for products sold in the online shopping mall, The URL of the product page is acquired for one related product for each material, and the HTML document of the recipe page including the registered recipe information and the related product display data including the acquired URL are transmitted to the user terminal 4.

  Therefore, the user can easily purchase the material indicated by the recipe by selecting the shopping cart input button displayed on the product page displayed by selecting the link included in the recipe page and then performing the necessary operation. can do.

  In addition, the system control unit 14 acquires the user ID of the user who posted the recipe, and acquires an affiliate URL that includes the acquired user ID as the user ID of the affiliate. Therefore, since the user who has posted the recipe is rewarded for the affiliate program, the user can be prompted to post the recipe.

  Further, the system control unit 14 supplies the user terminal 4 with the material name included in the recipe information registered in the recipe information DB 12a as the related product keyword displayed by default in the material name input field 123 included in the related product setting window. The related product keyword transmitted from the user terminal 4 based on the input from the user is received, the received related product keyword is registered in the recipe information registered in the recipe information DB 12a, and the registered recipe information is registered. The online shopping mall server 2 is made to search for related products using the related product keywords included as search keywords.

  Accordingly, the user can search for an appropriate product by editing the related product keyword. Therefore, since the user who browsed the recipe page does not need to search for an appropriate product, the user can easily purchase the material indicated by the recipe.

  In addition, the system control unit 14 receives a search keyword for searching for a recipe from the user terminal 4, searches the recipe information DB 12 a for recipe information including the received search keyword, and HTML of the recipe page including the searched recipe information The display priority of the related product information display column 161 corresponding to the material indicated by the received search keyword is transmitted from the document to the user terminal 4 is higher than the display priority of the related product information display column 161 corresponding to the other material. The related product display data is transmitted to the user terminal 4 for transmission in such an order that becomes lower.

  Therefore, when the material which the user who browsed the recipe has specified as a keyword, the priority of the display of the related product information display column 161 corresponding to the material becomes low, so the user who viewed the recipe has The possibility that the user who browsed the recipe erroneously displays the product page of the related product including the material is reduced. Therefore, materials that the user does not have can be easily purchased.

  In addition, the system control unit 14 acquires a store ID corresponding to the store of the related product searched by the online shopping mall server 2, and extracts all material handling stores based on the acquired store ID. Then, all the material handling store display data including the URL of the shopping cart page corresponding to the extracted all material handling store is transmitted to the user terminal 4. Then, the system control unit 14 requests the shopping cart to be transmitted from the user terminal 4 when the all material handling store link 165 displayed on the user terminal 4 is selected by the user based on the all material handling store display data. When the request is received, the related products searched by the online shopping mall server 2 are selected one by one for each material, and the selected related products are electronically selected. The shopping mall server 2 causes the shopping cart to enter the shopping cart, and the electronic shopping mall server 2 transmits the shopping cart page to the user terminal 4.

  Accordingly, the user selects the order procedure button 173 displayed on the displayed shopping cart page, and then the user performs necessary operations, thereby purchasing the ingredients of the recipe indicated by the recipe from one store in a lump. Can do.

  Further, the system control unit 14 receives the material name and the amount of the material from the user terminal 4, registers the recipe information including the received material name and the amount in the recipe information DB 12 a, and is searched by the online shopping mall server 2. The amount of the material included in the related product is acquired, and among the searched related products, the amount of the material included in the product is equal to or greater than the amount included in the recipe information and the related product closest to the amount is purchased. Put it in the basket.

  Therefore, a product that is sufficient to make the dish indicated by the recipe and that has little material remaining after cooking is put into the shopping basket, so the user can easily purchase the appropriate amount of ingredients. can do.

  In addition, since the system control unit 14 excludes the material indicated by the search condition word from the materials to be put into the shopping cart of the related product, it is possible to prevent the user from purchasing the material possessed by the user by mistake. it can.

  In addition, since the system control unit 14 excludes the seasoning from the material for putting the related product into the shopping basket, it is possible to prevent the user from purchasing the material that the user has by mistake.

  When the user selects the all material handling store link 165 on the recipe page, the top page of the store corresponding to the selected all material handling store link 165 (hereinafter referred to as “store top page”) is the user terminal. 4 may be displayed. A store top page (an example of a store page in the present invention) is a top page of a plurality of Web pages on which information related to a target store is displayed in an online shopping mall. The store top page includes, for example, a link to a product page of a product sold by the target store, an input field for searching for a product sold by the target store by a keyword, and a product sold by the target store. A link for searching by product genre is included. Further, the all material handling store link 165 in this case may be an affiliate link.

  In addition, when all of the material handling stores handle only related products including ingredients less than the amount of ingredients indicated by the recipe, the recipe server 1 includes a plurality of the same related items so as to be equal to or greater than the amount of ingredients indicated by the recipe. You can also put them in your shopping cart.

  Further, the recipe site and the online shopping mall do not have to belong to the same general site. In this case, the user needs to register as a member at the recipe site and the online shopping mall.

  Further, instead of the database management server 3, the recipe server 1 or the online shopping mall server 2 may have a configuration corresponding to the database management server 3. For example, instead of the recipe server 1, the online shopping mall server 2 may have a configuration corresponding to the recipe server 1.

[2. Second Embodiment]
In the first embodiment described above, an electronic shopping mall is applied to the electronic commerce website in the present invention. On the other hand, the second embodiment described below is an embodiment when the electronic commerce website in the present invention is applied to an internet super website (hereinafter referred to as “net super site”). In the following, differences between the second embodiment and the first embodiment will be described.

[2-1. Overview of information provision system and functions]
First, the configuration and functional overview of the information providing system S2 according to the present embodiment will be described with reference to FIG. FIG. 16 is a diagram illustrating an example of a schematic configuration of the information providing system S2 according to the present embodiment. In FIG. 16, elements similar to those in FIG.

  As shown in FIG. 16, the information providing system S2 includes a recipe server 1, an online shopping mall server 2, a database management server 3, a plurality of user terminals 4, and a plurality of net super servers 5. Has been. Each net super server 5 can transmit / receive data to / from the recipe server 1, the online shopping mall server 2, and each user terminal 4 via the network NW. In the second embodiment, the online shopping mall server 2 is not an essential device.

  Each net super server 5 is a server device that executes various processes related to the net super site. For example, a company that operates an existing supermarket chain or department store chain (hereinafter referred to as “net super company”) accepts orders from users via the network NW, and the ordered products are sent to the user's home etc. This is a delivery system. In the online supermarket, the delivery date is defined according to the ordered time. When the ordered time is included in a predetermined early time of the day, the online super company delivers the ordered product on the same day. Therefore, users who can use the internet supermarket are limited to, for example, areas where stores belonging to internet supermarkets are located. Each net super site does not belong to the above-mentioned general site. For this reason, the user needs to register as a member for each net super site to be used.

[2-2. Configuration of each server device and database]
Next, the configuration of each server device and the configuration of the database will be described with reference to FIGS. 17 and 18.

  FIG. 17 is a block diagram illustrating an example of a schematic configuration of the recipe server 1 according to the present embodiment. In FIG. 17, the same reference numerals are given to the same elements as those in FIG. 2. FIG. 18 is a diagram showing an example of contents registered in the favorite net super information DB 12b according to the present embodiment.

  As shown in FIG. 17, in addition to the recipe information DB 12a, the favorite net super information DB 12b is registered in the storage unit 12 of the recipe server 1 (an example of the net super information storage means in the present invention). In the favorite net super information DB 12b, favorite net super information related to a favorite net super often used by the user is registered. Specifically, in the favorite net super information DB 12b, as shown in FIG. 18, a user ID, a net super ID (an example of net super information in the present invention), and a net super user ID are registered in association with each user. Is done. The net super ID is identification information of a net super registered by the user as a favorite net super. The net super user ID is a user ID for the user to log in to the net super registered as a favorite. Note that a plurality of net super IDs and net super user IDs may be registered per user.

  The storage unit 12 stores an API corresponding to each net supermarket. These APIs are programs for the recipe server 1 to use various functions related to the net super site of the net super server 5 like the online shopping mall API.

  The net super server 5 includes a system control unit configured by a CPU or the like, a storage unit configured by a hard disk drive or the like, a communication unit, and the like. The storage unit of the net super server 5 has a member information DB in which information of users registered as members in the net supermarket is registered, a merchandise information DB in which information on products sold in the net supermarket is registered, shopping A shopping cart information DB or the like in which information related to the basket is registered is constructed.

[2-3. Operation of information provision system]
Next, the operation of the information providing system S2 will be described. The request transmitted from the recipe server 1 and the user terminal 4 to the online shopping mall server 2 in the first embodiment is transmitted to the net super server 5 in the second embodiment. Further, the processing content executed when the net super server 5 receives the request is basically the same as the processing content in the case of the online shopping mall server 2.

  At the time of posting the recipe, the system control unit 14 of the recipe server 1 transmits a product search request to each net super server 5 in step S17 shown in FIG. Each net super server 5 searches for related products as in the case of the online shopping mall server 2, and transmits search result information to the recipe server 1. The system control unit 14 of the recipe server 1 that has received the search result information selects a related product for displaying the related product information for each net super server 5.

  Then, the system control unit 14 transmits related product display data corresponding to each net super server 5 to the user terminal 4. The user terminal 4 displays related product information in the posting page for each net super server 5 based on the received related product display data. Thereby, the user can confirm what kind of product is searched in which net supermarket.

  At the time of browsing the recipe, in step S58 shown in FIG. 8, the system control unit 14 of the recipe server 1 acquires the user ID from the user identification cookie transmitted from the user terminal 4 together with the related product information request. Next, the system control unit 14 acquires favorite net super information corresponding to the acquired user ID from the favorite net super information DB 12b as a net super information acquiring unit. Then, the system control unit 14 transmits a product search request to the net super server 5 corresponding to the net super ID included in the favorite net super information. Then, the system control unit 14 acquires search result information from the net super server 5.

  Further, the system control unit 14 does not acquire an affiliate link URL and extract all material handling stores. The system control unit 14 transmits related product display data including the normal URL of the product page of the related product to the user terminal 4. In addition, the system control unit 14 sets the net super link regardless of whether or not the net supermarket corresponding to the net super ID has been able to search for the related merchandise of all the materials for which the related merchandise information is displayed on the recipe page. , Display on the recipe page. The net super link is a link to a shopping cart page of the net supermarket registered as a favorite by the user, and is a character link indicating the name of the net supermarket. The system control unit 14 transmits to the user terminal 4 net super display data including the name of the net super corresponding to the net super ID, the net super ID, and the product ID for each material of the related products handled by the net super. To do. The user terminal 4 displays related product information in the recipe page based on the received related product display data, and displays a net super link in the recipe page based on the net super display data. In addition, for example, a message such as “XX Supermarket handles XXX and ΔΔΔ” is displayed on the recipe page. Here, “XX super” is the name of a favorite net supermarket. “XXX” and “ΔΔΔ” are material names of materials handled in the net supermarket indicated by “XX super”.

  When the user performs a selection operation on the net super link, the user terminal 4 transmits a shopping cart input request request including the net super ID corresponding to the selected net super link and the product ID of the related product to the recipe server 1. The system controller 14 of the recipe server 1 sets the product ID included in the received shopping cart input request and the net super user ID included in the favorite net super information acquired from the favorite net super information DB 12b. A car input request is transmitted to the net super server 5. Then, the net super server 5 performs registration processing in the shopping cart information DB. When the user terminal 4 tries to display the shopping cart page of the net super site, the user logs in to the net super site as necessary.

  As described above, according to this embodiment, the user can quickly obtain the material indicated by the recipe.

  In addition, the system control unit 14 acquires a net super ID corresponding to the user who has viewed the recipe from the favorite net super information DB 12b, and includes the material indicated by the material name included in the recipe information registered in the recipe information DB 12a. As a product, the net super server 5 corresponding to the acquired net super ID is searched for related products. Therefore, the user can purchase materials using a net supermarket convenient for the user.

  The recipe server 1 may cause the online supermarket server 5 to search for related products and the online shopping mall server 2 to search for related products when searching for related products for cooking ingredients. Then, the system control unit 14 may display related product information corresponding to the online supermarket on the recipe page, and may display related product information and all material handling store information corresponding to the online shopping mall.

  Moreover, the recipe server 1 may display an affiliate link on the user terminal 4 as a net super link included in the recipe page. In this case, it is necessary for the net supermarket to support, for example, an affiliate program provided by an affiliate service provider. In addition, the user who submits the recipe needs to register as a member in advance with the affiliate service provider. An affiliate server provided by an affiliate service provider is connected to the network NW. The affiliate server is a server device that performs processing for generating an affiliate URL, giving a reward for an affiliate program, and the like. The recipe server 1 acquires an affiliate URL from the affiliate server.

  Further, when the user selects a net super link on the recipe page, the top page of the net super site corresponding to the selected net super link may be displayed on the user terminal 4.

  In addition, the net super site may belong to the general site, and the user may be able to use the net super of one or a plurality of net super companies in the net super site.

  In addition, the electronic commerce website according to the present invention may be applied to, for example, an EC site for a sales source such as a single store to sell products to users. In this case, an EC server is connected to the network NW for each EC site. The EC server is a server device that executes each process related to the EC site. The recipe server 1 uses an API corresponding to each EC site as in the case of the net supermarket. The recipe server 1 transmits a product search request to each EC server, and acquires search result information from each EC server. And the recipe server 1 collects the search result information received from each EC server for every material, and selects the related product which displays related product information on a recipe page for every material. Moreover, the recipe server 1 processes the EC site which sells all the materials which display related merchandise information on a recipe page as a whole material handling store. Moreover, the recipe server 1 may display an affiliate link on the user terminal 4 as the all-material handling store link 165 included in the recipe page, as in the case of the internet supermarket.

  Moreover, the recipe server 1 is good also as conditions on condition that all ingredients including seasonings are handled as conditions of all the material handling stores. Moreover, the recipe server 1 is on condition that all the materials including the search keyword input in order to search the recipe and the material indicated by the name of the designated category are handled as conditions for all material handling stores. Also good.

  Further, the recipe server 1 selects a related product other than the related product whose quantity and price satisfy the above-described conditions, for example, the related product indicated at the beginning of the search result as the related product for displaying the related product information on the recipe page. You may do it. In addition, when the all material handling store link 165 is selected, the recipe server 1 may select a related product other than the related product whose quantity and price satisfy the above-described conditions as the related product to be put in the shopping cart.

  It is not essential to display all material handling store information on the recipe page. The recipe server 1 may display a plurality of related product information for each material on the recipe page.

  Also, registration of related product keywords is not essential. In this case, the recipe server 1 may cause the online shopping mall server 2 to search for related products using the material name itself included in the material related information as a search keyword.

1 Recipe Server 2 Electronic Shopping Street Server 3 Database Management Server 3a Member Information DB
4 User terminal 5 Net super server 11 Communication unit 12 Storage unit 12a Recipe information DB
12b Favorite Net Super Information DB
13 Input / output interface 14 System controller 14a CPU
14b ROM
14c RAM
15 System bus 21 Communication unit 22 Storage unit 22a Store information DB
22b Product information DB
22c Shopping basket information DB
23 I / O interface 24 System controller 24a CPU
24b ROM
24c RAM
25 System Bus NW Network S1, S2 Information Providing System

Claims (13)

The posting terminal device used by the poster contributor and the browsing terminal device used by the recipe viewer can each be connected via a network,
Receiving means for receiving material information indicating ingredients for cooking from the posting terminal device;
Storage control means for storing recipe information including the received material information in a storage means;
Search control means for searching for a product including the material indicated by the material information included in the stored recipe information by a search means for searching for a product that can be purchased on an electronic commerce website;
Acquisition means for acquiring, for each material, link information indicating a link to a product page on the Web site that is a Web page of the product searched by the search means;
Transmitting means for transmitting the stored recipe information and the acquired link information to the browsing terminal device as content information indicating the content of a recipe page that is a web page displaying a recipe;
A server device comprising: The server device according to claim 1,
Further comprising a specifying means for specifying a poster of the recipe indicated by the stored recipe information;
The acquisition means acquires, as the link information indicating an affiliate link, the link information including target person information indicating the specified poster as a target person who is given a reward of an affiliate program. apparatus. In the server apparatus according to claim 1 or 2,
The receiving means receives a material name as the material information from the posting terminal device,
In order to input a keyword corresponding to a cooking ingredient, the name of the material included in the stored recipe information is transmitted to the posting terminal device as a keyword displayed by default in an input field displayed on the posting terminal device. A keyword transmission means;
Keyword receiving means for receiving a keyword transmitted from the posting terminal device based on an input from the poster, further comprising:
The storage control means stores the received keyword in the recipe information stored in the storage means,
The search control means causes the search means to search for a product based on a keyword included in the stored recipe information. The server apparatus according to any one of claims 1 to 3,
Condition information receiving means for receiving condition information indicating a material as a recipe search condition from the browsing terminal device;
Recipe information searching means for searching the recipe information including the received condition information from the storage means;
Further comprising
The transmission means transmits the searched recipe information as the content information, and the display priority of the link corresponding to the material indicated by the received condition information is the display of the link corresponding to another material. The server apparatus transmits the acquired link information so as to be lower than the priority order. The server apparatus according to any one of claims 1 to 4,
Distributor information acquisition means for acquiring distributor information indicating the store of the seller of the product searched by the search means;
Extraction means for extracting a store that sells all materials for which products are searched for by the search means based on the acquired vendor information;
Further comprising
The server device transmits the store page link information indicating the link to the store page on the Web site as the content information to the browsing terminal device. . The server device according to claim 5,
Request information receiving means for receiving request information transmitted from the browsing terminal device when a link to the store page included in the recipe page is selected by the viewer;
When the request information is received, selecting means for selecting at least one product for which the extracted store is a sales source for each material from among the products searched by the search means;
Registration means for registering the selected product on the website as a product selected by the viewer as a purchase candidate;
Transmission for displaying a list of products registered as purchase candidates by the viewer and transmitting the store page including operation elements for purchasing registered products in a batch from the Web site to the browsing terminal device Control means;
The server apparatus further comprising: The server device according to claim 6,
The receiving means receives the material information and the first quantity information indicating the quantity of the material from the posting terminal device,
The storage control means stores the recipe information including the received material information and the first quantity information in the storage means,
A quantity information acquisition means for acquiring second quantity information indicating the quantity of the material contained in the product searched by the search means;
The selection means has a quantity indicated by the acquired second quantity information among the products searched by the search means is equal to or greater than an quantity indicated by the first quantity information included in the stored recipe information; The server apparatus characterized by selecting a product closest to the quantity indicated by the first quantity information. In the server apparatus according to claim 6 or 7,
Condition information receiving means for receiving condition information indicating a material as a recipe search condition from the browsing terminal device;
Recipe information search means for searching the recipe information including the material indicated by the received condition information from the storage means;
Further comprising
The server device, wherein the selection unit excludes a material indicated by the received condition information from a material for selecting a product. The server device according to any one of claims 6 to 8,
The server device characterized in that the selection means excludes seasonings from materials for selecting products. The server apparatus according to any one of claims 1 to 4,
The server device according to claim 1, wherein the Web site is a Web site of a net supermarket capable of delivering a product ordered in a predetermined time zone on the same day. The server device according to claim 10,
Net super information acquisition means for acquiring the net super information corresponding to the viewer from net super information storage means for storing, for each user, net super information indicating a net supermarket used by a user among a plurality of net supermarkets; Prepared,
The search control means, as the product including the material indicated by the material information included in the stored recipe information, as a product that can be purchased on the Internet super website indicated by the acquired net super information, A server device characterized by causing a server to search. A recipe information providing method in a server device that can be connected via a network to a posting terminal device used by a recipe poster and a browsing terminal device used by a recipe viewer,
A receiving step of receiving material information indicating ingredients of cooking from the posting terminal device;
A storage control step of storing in the storage means recipe information including the received material information;
A search control step of searching for a product including the material indicated by the material information included in the stored recipe information by a search unit that searches for a product that can be purchased on an electronic commerce website;
An acquisition step of acquiring link information indicating a link to a product page on the Web site that is a Web page of the product searched by the search means for at least one product for each material;
A transmission step of transmitting the stored recipe information and the acquired link information to the browsing terminal device as content information indicating the content of a recipe page which is a web page displaying a recipe;
The recipe information provision method characterized by including this. A computer included in a server device to which a posting terminal device used by a recipe poster and a browsing terminal device used by a recipe viewer can be connected via a network,
Receiving means for receiving material information indicating ingredients for cooking from the posting terminal device;
Storage control means for storing recipe information including the received material information in a storage means,
Search control means for searching for a product including the material indicated by the material information included in the stored recipe information by a search means for searching for a product that can be purchased on an electronic commerce website;
An acquisition means for acquiring, for each material, link information indicating a link to a product page on the Web site that is a Web page of the product searched by the search means; and
Transmitting means for transmitting the stored recipe information and the acquired link information to the browsing terminal device as content information indicating the content of a recipe page that is a Web page for displaying a recipe;
Recipe information providing program characterized by functioning as

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