EP3699895B1 - Methode pour publicité statique sur terrains de jeu avec gazon ou surface de jeu similaire - Google Patents

Methode pour publicité statique sur terrains de jeu avec gazon ou surface de jeu similaire Download PDF

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Publication number
EP3699895B1
EP3699895B1 EP17808965.2A EP17808965A EP3699895B1 EP 3699895 B1 EP3699895 B1 EP 3699895B1 EP 17808965 A EP17808965 A EP 17808965A EP 3699895 B1 EP3699895 B1 EP 3699895B1
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EP
European Patent Office
Prior art keywords
grass
advertising
similar field
playing fields
field surface
Prior art date
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Application number
EP17808965.2A
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German (de)
English (en)
Other versions
EP3699895C0 (fr
EP3699895A1 (fr
Inventor
Pere Barrios Sturlese
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Investment Trust Pbs SL
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Investment Trust Pbs SL
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Publication of EP3699895A1 publication Critical patent/EP3699895A1/fr
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Publication of EP3699895B1 publication Critical patent/EP3699895B1/fr
Publication of EP3699895C0 publication Critical patent/EP3699895C0/fr
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Classifications

    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G09F19/22—Advertising or display means on roads, walls or similar surfaces, e.g. illuminated
    • G09F19/228—Ground signs, i.e. display signs fixed on the ground
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00—Advertising or display means not otherwise provided for
    • G09F19/22—Advertising or display means on roads, walls or similar surfaces, e.g. illuminated

Definitions

  • Device for static advertising on playing fields with grass or similar field surface comprising a surface with openings representing an advertising motif, characterized in that the surface weight is between 3 and 6 kg/m 2 and comprises a block system for the surface on the grass.
  • Spanish Patent ES2268253 "DISPOSITIVO PARA UTILIZAR SUPERFICIES DE CÉSPED COMO SUPERFICIES PUBLICITARIAS" (Device for using grass surfaces as advertising surfaces) belongs to the state of the art, and the object of the invention is a process for showing advertising or information on grass surfaces with said process comprising the following steps: tilting the grass stalks on the grass surface in a tilted direction; ballasting the tilted grass stalks with at least one weight (various weights can be used together), the contour and/or orifices of which correspond to the contours and/or orifices of the advertising image, so that the grass stalks stand in the tilted direction at least in a way approximately parallel to the ground: suppressing the weight after a certain time. After biasing or brushing again, the weight can be used again.
  • Patent WO 2009/028980 "ADVERTISING ON NATURAL GRASS" is also known, which proposes a very similar solution to the previous document. It is a procedure wherein initially the stalks are tilted in one direction, and subsequently the templates are put in position and the stalks are tilted in a direction opposite to the direction of the first stage.
  • Patent GB2361572 "METHOD OF FORMING INDICIA ON A GRASS SURFACE" is worth mentioning, which describes a method that is similar to the previous one. The method consists of two stages: tilting the grass in one direction and subsequently in the opposite direction in the specific areas by using templates fixed to the surface to avoid undesirable shifting. Also, the possibility of biasing the specific areas is also foreseen.
  • German document DE 102005030926 "PRODUCING ADVERTISING MESSAGE(S) ON AREA(S) OF MOWN SURFACE”.
  • This document is from the year 2005 and claims a similar method to the previous documents, wherein a template is used to outline the areas of the image. Basically, it is the same idea: tilting in one direction, then putting the templates in place and tilting the accessible areas of the grass in another direction.
  • document EP1655709 "DEVICE FOR USING LAWN AS ADVERTISING SURFACE" suggests a device for the displaying of advertisements or information on lawn surfaces with grass blades slightly inclined in one direction, that includes at least one weight with a base surface which temporarily loads the grass blades so that they are kept at least approximately parallel to the ground.
  • the base surface of the weight corresponds to the design of the advertisement of information.
  • weights preferably interconnected, can be used to achieve the desired effect.
  • a method for the producing of a display on a grass surface entailing the use of one or more weights with a base surface designed to produce the desired effect is disclosed.
  • This invention comes under the inventions that allow cutting the grass to show an advertising motif.
  • Said invention solves the problem of the undesired shifting of the surface by fixing some attachments to the ground.
  • the problem is that it does not calculate the weight of the surface with respect to the grass, which may lead to the field having one area lower than the other depending on the period of exposure and the weight.
  • the attachment to the ground is a delicate issue in playing fields, because of the fear of lifting up the grass once the surface has been attached to the ground.
  • the inventor has solved the problem by calculating the weight that the device must have, which is between 3 to 6 kg/m 2 , which prevents it from getting damaged.
  • the inventor has solved the problem of attaching the device to the grass to avoid its shifting, by means of pointed areas that stick into but are not attached to the ground, so that they do not damage the ground and the device can be lifted up without any inconvenience, because it is not attached to the ground.
  • An object of this invention is a method for static advertising on playing fields with grass or similar field surface, wherein a device comprising a surface, with openings representing an advertising motif is mechanically applied on the grass or similar field surface to show said advertising motif, characterized in that: the surface weighs between 3-6 kg/m 2 and the device comprises a block system for the surface on the grass that comprises pointed areas arranged on the side of the surface, wherein the surface is applied over the playing field with grass or similar field surface for a period of time of 30 minutes at the most.
  • Figure 1 (only one) illustrates a surface 1, some openings 2 which represent a motif, a block system 3, lifting means like some handles 4 and some orifices 5, some extensions 6 and grass 7, 8.
  • a device for static advertising on playing fields with grass and the like of the type comprising a surface 1, with some openings 2 representing an advertising motif.
  • the grass is brushed in one direction, for example, as shown by reference 7 and then the grass 8 that gets out through the openings 2 is brushed in a different direction to that of grass 7.
  • the inventor has calculated that the surface 1 must weigh between 3 to 6 kg/m 2 , for a period of time of 30 minutes at the most.
  • Tests have been done on different types of natural grass such as Proa Pratense, Ray-Grass, Bermuda, Zoysia or Fetusca, and the tests have indicated that with a weight of between 4.5 to 5 kg/m 2 , good results are obtained for a 30-minute period.
  • the block system 3 is very important because a slight shifting of surface 1 on the grass can damage the work.
  • the surface 1 comprises lifting means 4, 5 to facilitate removing the device from the grass, without damaging the motif obtained by the cutting or painting.
  • Said lifting means can be handles 4 or orifices 5 formed in the proximity of the perimeter of surface 1, for passing the hand through the orifice and lifting the device from the ground.
  • extensions 6 in the form of curve-edged side pieces.
  • This invention describes a new method for static advertising on playing fields with grass or similar field surface.

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Illuminated Signs And Luminous Advertising (AREA)
  • Cultivation Of Plants (AREA)
  • Vehicle Waterproofing, Decoration, And Sanitation Devices (AREA)
  • Soil Working Implements (AREA)

Claims (5)

  1. Procédé de publicité statique sur des terrains de jeu recouverts d'herbe ou autre surface de terrain similaire, selon lequel un dispositif comportant une surface (1) avec des ouvertures (2) représentant un motif publicitaire est appliqué mécaniquement sur l'herbe ou la surface de terrain similaire pour montrer ledit motif publicitaire, le dispositif comprenant en outre un système de bloc (3) pour la surface (1) sur l'herbe comportant des zones pointues agencées sur le côté de la surface (1), caractérisé en ce que
    - le poids de la surface (1) est situé entre 3 et 6 kg/m2 et que
    - la surface (1) est appliquée sur le terrain de jeu recouvert d'herbe ou autre surface de terrain similaire pendant une durée de 30 minutes maximum.
  2. Procédé selon la revendication 1, caractérisé en ce que le dispositif comprend en outre des moyens de levage (4, 5) pour la surface (1).
  3. Procédé selon la revendication 2, caractérisé en ce que les moyens de levage sont des poignées (4).
  4. Procédé selon la revendication 2, caractérisé en ce que les moyens de levage sont des orifices (5) formés à proximité du périmètre de la surface (1).
  5. Procédé selon la revendication 1, caractérisé en ce que la surface (1) comprend des extensions (6) sous la forme de pièces latérales avec des bords incurvés.
EP17808965.2A 2017-10-17 2017-10-17 Methode pour publicité statique sur terrains de jeu avec gazon ou surface de jeu similaire Active EP3699895B1 (fr)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/ES2017/070687 WO2019077168A1 (fr) 2017-10-17 2017-10-17 Dispositif pour publicité statique sur terrains de jeu avec gazon ou similaire

Publications (3)

Publication Number Publication Date
EP3699895A1 EP3699895A1 (fr) 2020-08-26
EP3699895B1 true EP3699895B1 (fr) 2023-10-04
EP3699895C0 EP3699895C0 (fr) 2023-10-04

Family

ID=60574626

Family Applications (1)

Application Number Title Priority Date Filing Date
EP17808965.2A Active EP3699895B1 (fr) 2017-10-17 2017-10-17 Methode pour publicité statique sur terrains de jeu avec gazon ou surface de jeu similaire

Country Status (3)

Country Link
EP (1) EP3699895B1 (fr)
ES (1) ES2966972T3 (fr)
WO (1) WO2019077168A1 (fr)

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1999049945A1 (fr) * 1998-03-31 1999-10-07 Turf Image Limited Procede de tracage de motifs sur une surface herbeuse
EP1655709A1 (fr) * 2004-11-03 2006-05-10 Otries Consulting Ltd. Dispositif pour l'utilisation de la pelouse comme surface publicitaire
US20060109511A1 (en) * 2004-11-19 2006-05-25 Rory Snyder Apparatus and method for forming logo on a surface

Family Cites Families (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
GB2361572B (en) 2000-03-09 2004-03-31 Malcolm John Siddall Method of marking indicia onto a grass surface
DE10251994A1 (de) 2002-11-06 2004-05-19 Klaus Ortmanns Vorrichtung zur Nutzung von Rasenflächen als Werbeflächen
DE102005030926A1 (de) 2005-07-02 2007-01-04 Josef Luber Verfahren zur Erzeugung zumindest einer Werbebotschaft auf zumindest einem Rasenflächenabschnitt
ES2308922B1 (es) 2007-05-17 2009-07-24 Juan Miguel Mayordomo Vicente Sistema de publicidad estatica para todo tipo de superficies de cesped.
WO2009028980A1 (fr) 2007-08-27 2009-03-05 Marat Railievich Usmanov Publicité sur gazon naturel

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1999049945A1 (fr) * 1998-03-31 1999-10-07 Turf Image Limited Procede de tracage de motifs sur une surface herbeuse
EP1655709A1 (fr) * 2004-11-03 2006-05-10 Otries Consulting Ltd. Dispositif pour l'utilisation de la pelouse comme surface publicitaire
US20060109511A1 (en) * 2004-11-19 2006-05-25 Rory Snyder Apparatus and method for forming logo on a surface

Also Published As

Publication number Publication date
EP3699895C0 (fr) 2023-10-04
WO2019077168A1 (fr) 2019-04-25
ES2966972T3 (es) 2024-04-25
EP3699895A1 (fr) 2020-08-26

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