CN201749493U - Advertising player passenger flow volume statistical system - Google Patents

Advertising player passenger flow volume statistical system Download PDF

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Publication number
CN201749493U
CN201749493U CN2010202309002U CN201020230900U CN201749493U CN 201749493 U CN201749493 U CN 201749493U CN 2010202309002 U CN2010202309002 U CN 2010202309002U CN 201020230900 U CN201020230900 U CN 201020230900U CN 201749493 U CN201749493 U CN 201749493U
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China
Prior art keywords
module
pin
infrared
advertisement machine
resistance
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Expired - Fee Related
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CN2010202309002U
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Chinese (zh)
Inventor
吕新期
张宏宽
金昊炫
胡权
李林敏
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HANGZHOU WEST LAKE ELECTRONIC GROUP CO Ltd
Soyea Technology Co Ltd
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HANGZHOU WEST LAKE ELECTRONIC GROUP CO Ltd
Soyea Technology Co Ltd
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Abstract

The utility model discloses an advertising player passenger flow volume statistical system which comprises an advertising player. A control unit, an infrared transmitting module and an infrared receiving module are arranged on the advertising player, wherein the infrared transmitting module is electrically connected with the control unit and the signal of the infrared receiving module is input to the control unit. By using the principle of infrared transmitting and receiving, infrared received signals are analyzed and processed, passenger flow volume passing from the front of the advertising player can be precisely detected and the counting is more accurate; since data is wirelessly transmitted to a remote data center, the remote data center can realize the centralized statistical analysis of advertising player passenger flow data of all address terminals; and moreover, the distribution of passenger flow volume at different periods in one day can be recorded and the statistical analysis can be conveniently conducted to the passenger flow volume at different periods.

Description

Advertisement machine guest flow statistics system
Technical field
The utility model relates to a kind of guest flow statistics system, especially a kind of advertisement machine guest flow statistics system.
Background technology
Client is the carrier of currency, be again the potential buyer of commodity, so passenger flow statistics is significant for the industry that depends on passenger flow.For advertiser, whether the product of oneself is subjected to the user is paid close attention to, whether the position distribution of advertisement machine is reasonable, these information have accurately been grasped, just can effectively assess, optimization, exploitation and promotion budget, change the beholder into potential shopper, bring into play the propaganda strength of product to greatest extent.Therefore the passenger flow statistics device is installed on advertisement machine, write down the volume of the flow of passengers distribution of different time sections in the middle of a day, the volume of the flow of passengers in a period of time is carried out statistical study, very important for advertiser.
In the prior art, because advertisement itself does not have the measuring ability of passenger flow, people by can only be near advertisement machine the doorway or passage in the people stream counting instrument be set count, there is following defective in such counting mode: 1, because the people stream counting instrument is arranged in doorway or the passage number that can not accurately be reflected at the preceding process of advertisement machine usually or stay; 2, existing people stream counting instrument all is freestanding, and function is comparatively simple, need artificially collect all data usually, and workload is bigger; What 3, existing people stream counting instrument reacted usually is the counting total amount, and can not accurately react the volume of the flow of passengers of different time sections, has brought inconvenience to critical-path analysis.
Summary of the invention
The purpose of this utility model is a kind of advertisement machine guest flow statistics system that can accurately detect through the volume of the flow of passengers before the advertisement machine that provides for the deficiency that solves above-mentioned technology.
In order to achieve the above object, the advertisement machine guest flow statistics system that the utility model is designed, comprise advertisement machine, on described advertisement machine, be provided with control module, infrared transmission module and infrared receiving module, described infrared transmission module is electrically connected with control module, and the signal of described infrared receiving module inputs to control module.
As preferably, the reception head of the emitting head of described infrared transmission module and infrared receiving module is installed in the advertisement machine front, and the distance between them is 10cm~20cm.
Preferred scheme is also to be provided with wireless sending module on the described advertisement machine, and described control module is electrically connected with this wireless sending module; At least one of described advertisement machine quantity; Also comprise the remote data center that contains wireless receiving module, control module communicates to connect by wireless sending module and wireless receiving module and this remote data center.
Preferred scheme is that described infrared transmission module mainly is made of oscillatory circuit module and infrared emission drive circuit module, and the oscillatory circuit module comprises NE555 timer chip, resistance R A, adjustable potentiometer RB, capacitor C 3, C4; The infrared emission drive circuit module comprises infrared transmitting tube D1, resistance R C, NPN triode;
The VCC pin of NE555 timer chip connects resistance R A, infrared transmitting tube D1 and noble potential simultaneously, resistance R A connects successively with resistance R B, capacitor C 3, and resistance R A also is connected with the adjustable output terminal of resistance R B and is connected the DIS pin of NE555 timer chip, and resistance R B and the link of capacitor C 3 are connected TR, the Th pin of NE555 timer chip simultaneously; The other end of described infrared transmitting tube D1 connects the collector of NPN triode, and the emission collection of NPN triode connects electric capacity RC, and base stage connects the OUT pin of NE555 timer chip; Described capacitor C 4 is connected between NE555 timer chip CO pin and the GND pin, and the other end of described GND pin, capacitor C 3 and resistance R C all is connected AGND; The RST pin of described NE555 timer chip is connected with control module;
Described wireless sending module mainly is made up of GPRS wireless module and the SIM card that is connected with this GPRS wireless module, and SIM card number is unique in the mobile network, can conveniently determine the address of current advertisement machine;
Described infrared receiving module mainly is made up of pull-up resistor R2, HS0038B type infrared receiving terminal, filter capacitor CA2; The output pin Irin signal of described HS0038B type infrared receiving terminal inputs to control module, described pull-up resistor R2 is connected between output pin Irin and the noble potential, No. 2 pin of HS0038B type infrared receiving terminal connect AGND, its No. 3 pin connect noble potentials, and described filter capacitor CA2 is connected between No. 2 pin and No. 3 pin.As preferably, described GPRS wireless module is the GTM900 module, and described infrared transmitting tube D1 is the TASL6200 power valve, and described control module is the STC89C51rc single-chip microcomputer.
The advertisement machine guest flow statistics system that the utility model obtains utilizes the principle of infrared emission and reception, and the signal of infrared reception is carried out analyzing and processing, can accurately detect through the volume of the flow of passengers before the advertisement machine, thereby make that counting is more accurate; By wireless mode data are sent to remote data center, remote data center can be realized the advertisement machine volume of the flow of passengers data of each End of Address are concentrated statistical study; Simultaneously, the volume of the flow of passengers that can write down different time sections in the middle of a day distributes, and convenient the volume of the flow of passengers of each section in the time is carried out statistical study.
Description of drawings
Fig. 1 is the structural representation of embodiment 1;
Fig. 2 is the structural representation of embodiment 2 advertisement machine;
The structural representation of Fig. 3 embodiment 2;
The circuit diagram of Fig. 4 embodiment 3 infrared transmission modules;
The circuit diagram of Fig. 5 embodiment 3 infrared receiving modules;
The circuit diagram of Fig. 6 embodiment 3 control modules;
The circuit diagram of Fig. 7 embodiment 3 wireless sending modules;
Fig. 8 is the infrared ray wave form varies synoptic diagram of embodiment 3;
The structural representation of Fig. 9 embodiment 3.
Among the figure: advertisement machine 1, infrared transmission module 2, infrared receiving module 3, wireless receiving module 4, emitting head 5, receive 6, control module 7, wireless sending module 8, remote data center 9, oscillatory circuit module 10, infrared emission drive circuit module 11.
Embodiment
The utility model will be further described in conjunction with the accompanying drawings below by embodiment.
Embodiment 1
As shown in Figure 1, the described advertisement machine guest flow statistics of present embodiment system, comprise advertisement machine 1, on described advertisement machine 1, be provided with control module 7, infrared transmission module 2 and infrared receiving module 3, described infrared transmission module 2 is electrically connected with control module 7, and the signal of described infrared receiving module 3 inputs to control module 7.The emitting head 5 of described infrared transmission module 2 and the reception of infrared receiving module 36 is installed in advertisement machine 1 front, and the distance between them is 10cm~20cm.
The described advertisement machine guest flow statistics of present embodiment implementation method, it comprises adopts advertisement machine 1, it is characterized in that: infrared transmission module 2 and infrared receiving module 3 are set on advertisement machine 1, utilize infrared transmission module 2 emission infrared rays, before different definite advertisement machine 1 of the signal that signal that human body reflection back infrared receiving module 3 receives and reflection infrared receiving module 3 receive, whether the people is arranged according to infrared ray, and carry out corresponding counts and operate.The corresponding counts operation is finished by being arranged on local control module 7.
The described advertisement machine guest flow statistics of present embodiment system, infrared emission head 5 and infrared receiving terminal 6 are installed in advertisement machine 1 front, both apart from one at 10cm~20cm, can obtain best detection effect, during use, utilize infrared transmission module 2 emission infrared rays, before advertisement machine 1, man-hour is arranged, infrared ray is received by infrared receiving module 3 through human body reflection back, and when the preceding no one of advertisement machine 1, infrared ray can't be reflected, infrared receiving module 3 can't receive infrared ray, therefore the difference that receives signal according to two kinds of situations can judge before the advertisement machine 1 whether the people is arranged, and has the people then to count, and nobody does not then count.
Embodiment 2
As shown in Figure 2, the described advertisement machine guest flow statistics of present embodiment system also is provided with wireless sending module 8 on the described as different from Example 1 advertisement machine 1, and described control module 7 is electrically connected with this wireless sending module 8; At least one of described advertisement machine 1 quantity (its quantity can be determined according to actual needs); Also comprise the remote data center 9 that contains wireless receiving module 4, control module 7 communicates to connect with this remote data center 9 by wireless sending module 8 and wireless receiving module 4.Remote data center 9 is the PCs that the guest flow statistics analysis software is installed, and the real time data of each End of Address received of achieving a butt joint is carried out analyzing and processing.
The described advertisement machine guest flow statistics of present embodiment implementation method, every advertisement machine 1 terminal is sent to remote data center 9 with real time data in real time by wireless mode as different from Example 1, is added up, is handled by the real time data of 9 pairs of each advertisement machine 1 terminals of remote data center.
The described advertisement machine guest flow statistics of present embodiment system utilizes the principle of infrared emission and reception, and the signal of infrared reception is carried out analyzing and processing, can accurately detect through the volume of the flow of passengers before the advertisement machine 1, thereby make that counting is more accurate; By wireless mode data are sent to remote data center 9, remote data center 9 can be realized advertisement machine 1 volume of the flow of passengers data of each End of Address are concentrated statistical study; Simultaneously, the volume of the flow of passengers that can write down different time sections in the middle of a day distributes, and convenient the volume of the flow of passengers of each section in the time is carried out statistical study.
Embodiment 3
Shown in Fig. 4,6, the described advertisement machine guest flow statistics of present embodiment system, described infrared transmission module 2 mainly is made of oscillatory circuit module 10 and infrared emission drive circuit module 11, oscillatory circuit module 10 comprises NE555 timer chip, resistance R A, adjustable potentiometer RB, capacitor C 3, C4, oscillation frequency is set mainly by RA, the parameter decision of RB and C3, formula
Figure GDA0000022513350000041
Infrared emission drive circuit module 11 comprises infrared transmitting tube D1, resistance R C, NPN triode; The VCC pin of NE555 timer chip connects resistance R A, infrared transmitting tube D1 and noble potential simultaneously, resistance R A connects successively with resistance R B, capacitor C 3, and resistance R A also is connected with the adjustable output terminal of resistance R B and is connected the DIS pin of NE555 timer chip, and resistance R B and the link of capacitor C 3 are connected TR, the Th pin of NE555 timer chip simultaneously; The other end of described infrared transmitting tube D1 connects the collector of NPN triode, and the emission collection of NPN triode connects electric capacity RC, and base stage connects the OUT pin of NE555 timer chip; Described capacitor C 4 is connected between NE555 timer chip CO pin and the GND pin, and the other end of described GND pin, capacitor C 3 and resistance R C all is connected AGND; The RST pin of described NE555 timer chip is connected with control module 7, and described infrared transmitting tube D1 is the TASL6200 power valve, and described control module 7 is STC89C51rc single-chip microcomputers, and described NPN triode is the 2N3904 triode;
As shown in Figure 7, described wireless sending module 8 mainly is made up of GPRS wireless module GTM900 and the SIM card that is connected with this GPRS wireless module; Its function is that the counting with advertisement machine 1 terminal counter sends to remote data center 9 in real time with wireless mode, and SIM card number is unique in the mobile network, has determined the address of current terminal counter.The interface of GTM900 and SIM card is SIMRST, SIMCLK, SIMDATA, SIMVCC, and wherein SIMRST is the SIM card reset signal; SIMCLK is the SIM card clock signal; SIMDATA is the SIM card data-signal; SIMVCC is the SIM card power supply signal.The interface signal of GTM900 and STC89C51rc single-chip microcomputer is VIO, ON/OFF, RING, RXD, TXD, DTR, DCD and LPG, and wherein VIO is the normal initiation indicator signal of GTM900; ON/OFF is the switch controlling signal of GTM900; Ring indicator signal when RING is incoming call; LPG is the led status control signal of GTM900; RXD is that the serial ports of GTM900 sends signal, TXD is the serial ports received signal of GTM900; DTR is the device ready signal of GTM900; DCD is a detection signal;
As shown in Figure 5, described infrared receiving module 3 mainly is made up of pull-up resistor R2, HS0038B type infrared receiving terminal 6, filter capacitor CA2; The output pin Irin signal of described HS0038B type infrared receiving terminal 6 inputs to control module 7, described pull-up resistor R2 is connected between output pin Irin and the noble potential, No. 2 pin of HS0038B type infrared receiving terminal 6 connect AGND, its No. 3 pin connect noble potentials, and described filter capacitor CA2 is connected between No. 2 pin and No. 3 pin.Other are with embodiment 2.
Infrared emission head 5 and infrared receiving terminal 6 are installed in advertisement machine 1 front, both apart from one at 10cm~20cm, emission is through NE555 timer modulated carrier signal continuously for emitting head 5, and control module 7 receives an output state of 6 and judged whether the people by detecting.
As shown in Figure 8, waveform 1 is continuous 38KHz carrier signal; Waveform 2 is the modulation signal Modulation of NE555 timer modulation output; Waveform 3 is the modulating wave of infrared transmitting tube D1, i.e. 38KHz carrier signal after modulation.When receiving 6 pairs of inputs that carrier wave should be arranged, receive 6 and be output as high level; Receive 6 a carrier free input, receive 6 and be output as low level.In the time of before the people stands in advertisement machine 1, modulating wave is reflected by human body, receives 6 and can receive waveform 3, and the output that receives 6 correspondence is shown in waveform 5; Under unmanned situation, modulating wave can't reflect, and receives 6 and can't receive modulating wave, and corresponding output is shown in waveform 4.Control module 7 detects and receives an output signal of 6, nobody the time corresponding waveform 4, the corresponding waveform 5 of man-hour is arranged, by the judgment signal state, finish counting, and with the wireless GPRS mode real-time send to remote data center 9.
As shown in figure 10, the described advertisement machine guest flow statistics of present embodiment system utilizes the principle of infrared emission and reception, and the signal of infrared reception is carried out analyzing and processing, realizes counting, and it is more accurate to count; By wireless mode data are sent to remote data center 9, remote data center 9 can be realized advertisement machine 1 volume of the flow of passengers data of each End of Address are concentrated statistical study; Simultaneously, the volume of the flow of passengers that can write down different time sections in the middle of a day distributes, and convenient the volume of the flow of passengers of each section in the time is carried out statistical study.

Claims (5)

1. advertisement machine guest flow statistics system, comprise advertisement machine, it is characterized in that being provided with control module, infrared transmission module and infrared receiving module on described advertisement machine, described infrared transmission module is electrically connected with control module, and the signal of described infrared receiving module inputs to control module.
2. advertisement machine guest flow statistics according to claim 1 system is characterized in that the emitting head of described infrared transmission module and infrared receiving module receive head and be installed in the advertisement machine front, and the distance between them is 10cm~20cm.
3. advertisement machine guest flow statistics according to claim 1 and 2 system is characterized in that also being provided with on the described advertisement machine wireless sending module, and described control module is electrically connected with this wireless sending module; At least one of described advertisement machine quantity; Also comprise the remote data center that contains wireless receiving module, control module communicates to connect by wireless sending module and wireless receiving module and this remote data center.
4. advertisement machine guest flow statistics according to claim 3 system, it is characterized in that described infrared transmission module mainly is made of oscillatory circuit module and infrared emission drive circuit module, the oscillatory circuit module comprises NE555 timer chip, resistance R A, adjustable potentiometer RB, capacitor C 3, C4; The infrared emission drive circuit module comprises infrared transmitting tube D1, resistance R C, NPN triode;
The VCC pin of NE555 timer chip connects resistance R A, infrared transmitting tube D1 and noble potential simultaneously, resistance R A connects successively with resistance R B, capacitor C 3, and resistance R A also is connected with the adjustable output terminal of resistance R B and is connected the DIS pin of NE555 timer chip, and resistance R B and the link of capacitor C 3 are connected TR, the Th pin of NE555 timer chip simultaneously; The other end of described infrared transmitting tube D1 connects the collector of NPN triode, and the emission collection of NPN triode connects electric capacity RC, and base stage connects the OUT pin of NE555 timer chip; Described capacitor C 4 is connected between NE555 timer chip CO pin and the GND pin, and the other end of described GND pin, capacitor C 3 and resistance R C all is connected AGND; The RST pin of described NE555 timer chip is connected with control module;
Described wireless sending module mainly is made up of GPRS wireless module and the SIM card that is connected with this GPRS wireless module;
Described infrared receiving module mainly is made up of pull-up resistor R2, HS0038B type infrared receiving terminal, filter capacitor CA2; The output pin Irin signal of described HS0038B type infrared receiving terminal inputs to control module, described pull-up resistor R2 is connected between output pin Irin and the noble potential, No. 2 pin of HS0038B type infrared receiving terminal connect AGND, its No. 3 pin connect noble potentials, and described filter capacitor CA2 is connected between No. 2 pin and No. 3 pin.
5. advertisement machine guest flow statistics according to claim 4 system is characterized in that described GPRS wireless module is the GTM900 module, and described infrared transmitting tube D1 is the TASL6200 power valve, and described control module is the STC89C51rc single-chip microcomputer.
CN2010202309002U 2010-06-21 2010-06-21 Advertising player passenger flow volume statistical system Expired - Fee Related CN201749493U (en)

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Cited By (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101859401A (en) * 2010-06-21 2010-10-13 数源科技股份有限公司 Passenger flow volume statistic realization method and system of advertising machine
CN104102976A (en) * 2014-07-22 2014-10-15 哈尔滨工业大学 Feedback system and feedback method for commodity and packaging advertising effects
CN108074139A (en) * 2018-01-17 2018-05-25 季思东 A kind of advertisement impression information acquisition system and acquisition method

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN101859401A (en) * 2010-06-21 2010-10-13 数源科技股份有限公司 Passenger flow volume statistic realization method and system of advertising machine
CN101859401B (en) * 2010-06-21 2012-11-28 数源科技股份有限公司 Passenger flow volume statistic realization method and system of advertising machine
CN104102976A (en) * 2014-07-22 2014-10-15 哈尔滨工业大学 Feedback system and feedback method for commodity and packaging advertising effects
CN104102976B (en) * 2014-07-22 2017-07-21 哈尔滨工业大学 The reponse system and feedback method of commodity and packaging advertisement effect
CN108074139A (en) * 2018-01-17 2018-05-25 季思东 A kind of advertisement impression information acquisition system and acquisition method

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