CN114615516A

CN114615516A - Data processing method and device, electronic equipment and storage medium

Info

Publication number: CN114615516A
Application number: CN202210255654.3A
Authority: CN
Inventors: 王语嫣
Original assignee: Beijing Dajia Internet Information Technology Co Ltd
Current assignee: Beijing Dajia Internet Information Technology Co Ltd
Priority date: 2022-03-15
Filing date: 2022-03-15
Publication date: 2022-06-10

Abstract

The disclosure relates to a data processing method, a data processing device, an electronic device and a storage medium, wherein the method comprises the following steps: responding to the interactive operation of the first anchor account by adopting the method, and displaying a candidate account list; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive income information comprises first pre-estimated information and/or second pre-estimated information after the first anchor account and the candidate user account are interacted; the first pre-estimated information is used for representing the pre-estimated quantity information of the newly added associated user account of the first anchor account; the second pre-estimation information is used for representing pre-estimation times information for initiating an acquisition request to a target object corresponding to the first anchor account; and responding to the selection operation of the target user account in the candidate account list, and initiating an interaction request between the first anchor account and the target user account. By adopting the method and the system, the resource utilization rate of the server can be improved.

Description

Data processing method and device, electronic equipment and storage medium

Technical Field

The present disclosure relates to the field of internet technologies, and in particular, to a data processing method and apparatus, an electronic device, and a storage medium.

Background

With the development of internet technology, more and more people enrich amateur life by browsing live broadcast content provided by a live broadcast platform. Live interaction (live PK) may refer to a primary account of one live room initiating a challenge to a primary account of another live room. Once the challenge is received by the other anchor account, anchor accounts of the two live broadcast rooms start to carry out microphone connecting interaction, real-time live broadcast interfaces of clients where fan accounts of the two parties are located are divided into two parts, and live broadcast pictures of the two anchor accounts are displayed simultaneously.

In the related art, when a anchor account wants to perform live broadcast interaction with an anchor account of another live broadcast room, the live broadcast platform often randomly allocates an interactive anchor account to the anchor account to perform live broadcast interaction with the anchor account, and this way often fails to accurately allocate an interactive anchor account meeting the requirement of the anchor account to the anchor account, thereby reducing the time for the anchor account to perform live broadcast interaction in the live broadcast platform and lowering the utilization rate of live broadcast interaction resources provided by the server.

Therefore, the problem of low utilization rate of the live broadcast interactive resources exists in the related technology.

Disclosure of Invention

The present disclosure provides a data processing method, an apparatus, an electronic device, and a storage medium, so as to at least solve the problem of low utilization rate of live interactive resources in the related art. The technical scheme of the disclosure is as follows:

according to a first aspect of the embodiments of the present disclosure, there is provided a data processing method, including:

responding to the live broadcast interaction operation of the first anchor account, and displaying a candidate account list; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive profit information comprises first pre-estimated information and/or second pre-estimated information after the first anchor account and the candidate user account are subjected to live broadcast interaction; the first pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the first anchor account; the second pre-estimation information is used for representing pre-estimation frequency information for initiating an acquisition request aiming at a target object corresponding to the first anchor account;

and responding to the selection operation of a target user account in the candidate account list, and initiating a live interaction request between the first anchor account and the target user account.

In one possible implementation, the displaying a candidate account list in response to a live interaction operation of the first anchor account includes:

responding to the live broadcast interaction operation, and receiving interaction income information corresponding to each candidate user account;

and taking an account ranking list obtained by ranking the candidate user accounts according to the interactive income information as the candidate account list and displaying the candidate account list.

In one possible implementation, the displaying a candidate account list in response to the interactive operation of the first anchor account includes: detecting the matching degree between the first anchor account and each candidate user account; the matching degree is used for representing the matching degree between at least one of virtual space type information, virtual space state information, user account authorization information and concerned account quantity information corresponding to the candidate user account and the interactive service initiated by the first anchor account; displaying the adjusted account list; the adjusted account list is obtained by adjusting the display sequence of each candidate user account in the candidate account list according to the matching degree.

In one possible implementation, the initiating a request for a live interaction between the first anchor account and a target user account in response to a selection operation of the target user account in the candidate account list includes:

responding to the selection operation of a target user account in the candidate account list, and displaying first virtual resource information; the first virtual resource information is used for representing the virtual resource consumption of the first anchor account after the first anchor account and the target user account perform live broadcast interaction; the virtual resource consumption is determined according to the interactive income information corresponding to the target user account;

and under the condition that the consumption of the virtual resources is less than or equal to the residual quantity of the virtual resources of the first anchor account, responding to an interaction initiating operation of the target user account, and initiating the live interaction between the first anchor account and the target user account.

In one possible implementation manner, the candidate account list further includes an interaction invitation entry corresponding to each candidate user account, and the displaying of the first virtual resource interaction information in response to the selection operation of the target user account in the candidate account list includes:

responding to the triggering operation of the interaction invitation entrance, and taking a candidate user account corresponding to the triggered interaction invitation entrance as the target user account;

displaying an interaction information display page aiming at the target user account; the interactive information display page comprises the first virtual resource information.

In one possible implementation manner, the interactive information display page further includes a live interaction initiation entry, and initiating live interaction between the first anchor account and the target user account in response to an interaction initiation operation on the target user account includes:

responding to the trigger operation of the live broadcast interaction initiating entrance, and initiating a live broadcast interaction request between the target user accounts to a server; the live broadcast interaction request is used for triggering the server to send notification information to the target user account; the notification information is used for prompting the first anchor account to initiate a live broadcast interaction application to the target user account.

In one possible implementation, the method further includes:

if the fact that the interaction amount of the virtual resources is larger than the residual amount of the virtual resources is detected, setting a control corresponding to the live broadcast interaction initiating entrance to be in an inactivated state, and displaying prompt information that the residual amount of the virtual resources is insufficient in the interaction information display page;

and if the virtual resource interaction amount is detected to be less than or equal to the virtual resource residual amount, setting a control corresponding to the live broadcast interaction initiating entrance to be in an activated state.

In one possible implementation, the method further includes:

displaying user account description information corresponding to each candidate user account in the candidate account list; the user account description information includes at least one of account attribute information corresponding to the candidate user account, number information of user accounts currently in a virtual space corresponding to the candidate user account, and user portrait information corresponding to associated user accounts of the candidate user account.

In one possible implementation, the method further includes: displaying the first interactive information; the first interaction information comprises at least one of quantity information of a first audience account, frequency information of an acquisition request initiated by the first audience account aiming at the target object, frequency information of an attention request initiated by the first audience account aiming at the first anchor account, frequency information of an attention request initiated by a second audience account aiming at the first anchor account and virtual space access information of the target user account; the first audience account is an audience user account which enters the virtual space corresponding to the first anchor account from the virtual space corresponding to the target user account; the first audience account is an audience user account in a virtual space corresponding to the target user account.

According to a second aspect of the embodiments of the present disclosure, there is provided a data processing method, including:

displaying an interaction application message for initiating live interaction to a second anchor account; the interactive application message comprises interactive income information corresponding to an interactive initiator account; the interactive profit information comprises third pre-estimated information and/or fourth pre-estimated information after the second anchor account and the interactive initiator account perform live broadcast interaction; the third pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the second anchor account; the fourth pre-estimated information is used for representing pre-estimated time information for initiating an acquisition request aiming at a target object corresponding to the interactive initiator account;

responding to the receiving operation of the interactive application message, and sending an interactive application receiving message to a server; and the interactive application receiving message is used for triggering the server to initiate the live broadcast interaction between the second anchor account and the interactive initiator account.

In one possible implementation manner, the interactive application message includes an account information viewing portal, and the method further includes:

responding to the triggering operation of the account information viewing entrance, and displaying an account information description page of the interactive initiator account;

the account information description page comprises second virtual resource information; the second virtual resource information is used for representing the virtual resource increment of the second anchor account after the second anchor account and the interaction initiator account perform live broadcast interaction; and the virtual resource increment is determined according to the interactive profit information corresponding to the interactive initiator account.

In one possible implementation manner, the displaying an account information description page of the interactive initiator account in response to the triggering operation of the account information viewing portal includes:

and displaying the object description information of the target object corresponding to the interactive initiator account in the account information description page.

In one possible implementation, the method further includes: displaying the second interactive information; the second interaction information comprises at least one of number information of a third audience account, frequency information of an acquisition request initiated by the third audience account for the target object, frequency information of an attention request initiated by the third audience account for the interaction initiator account, frequency information of an attention request initiated by a fourth audience account for the interaction initiator account, and virtual space access information of the second anchor account; the third audience account is an audience user account which enters the virtual space corresponding to the interactive initiator account from the virtual space corresponding to the second anchor account; the fourth audience account is an audience user account in the virtual space corresponding to the second anchor account.

According to a third aspect of the embodiments of the present disclosure, there is provided a data processing apparatus, comprising:

the list display unit is configured to execute a live broadcast interaction operation responding to the first anchor account and display a candidate account list; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive profit information comprises first pre-estimated information and/or second pre-estimated information after the first anchor account and the candidate user account are subjected to live broadcast interaction; the first pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the first anchor account; the second pre-estimation information is used for representing pre-estimation frequency information for initiating an acquisition request aiming at a target object corresponding to the first anchor account;

and the interaction initiating unit is configured to execute a selection operation of a target user account in the candidate account list, and initiate a live interaction request between the first anchor account and the target user account.

In one possible implementation manner, the list display unit is specifically configured to perform receiving, in response to the interaction operation, interaction profit information corresponding to each of the candidate user accounts; and taking an account ranking list obtained by ranking the candidate user accounts according to the interactive income information as the candidate account list and displaying the candidate account list.

In one possible implementation manner, the list display unit is specifically configured to perform detection of a matching degree between the first anchor account and each of the candidate user accounts; the matching degree is used for representing the matching degree between at least one of virtual space type information, virtual space state information, user account authorization information and concerned account quantity information corresponding to the candidate user account and the interactive service initiated by the first anchor account; displaying the adjusted account list; the adjusted account list is obtained by adjusting the display sequence of each candidate user account in the candidate account list according to the matching degree.

In one possible implementation manner, the interaction initiating unit is specifically configured to perform a selection operation in response to a target user account in the candidate account list, and display first virtual resource information; the first virtual resource information is used for representing the virtual resource consumption of the first anchor account after the first anchor account interacts with the target user account; the virtual resource consumption is determined according to the interactive income information corresponding to the target user account; and in the case that the virtual resource consumption is less than or equal to the virtual resource surplus of the first anchor account, responding to the interaction initiating operation of the target user account, and initiating the interaction between the first anchor account and the target user account.

In a possible implementation manner, the candidate account list further includes an interaction invitation entry corresponding to each candidate user account, and the interaction initiating unit is specifically configured to execute a triggering operation in response to the interaction invitation entry, and take the candidate user account corresponding to the triggered interaction invitation entry as the target user account; displaying an interaction information display page aiming at the target user account; the interactive information display page comprises the first virtual resource information.

In one possible implementation manner, the interaction information display page further includes an interaction initiation entry, and the interaction initiation unit is specifically configured to execute a triggering operation in response to the interaction initiation entry, and initiate an interaction request between the target user accounts to a server; the interaction request is used for triggering the server to send notification information to the target user account; the notification information is used for prompting the first anchor account to initiate an interactive application to the target user account.

In a possible implementation manner, the apparatus is further configured to execute, if it is detected that the interaction amount of the virtual resource is greater than the remaining amount of the virtual resource, setting a control corresponding to the interaction initiating entry to be in an inactive state, and displaying a prompt message indicating that the remaining amount of the virtual resource is insufficient in the interaction information display page; and if the detected virtual resource interaction amount is less than or equal to the virtual resource residual amount, setting the control corresponding to the interaction initiating entrance to be in an activated state.

In one possible implementation manner, the apparatus is further configured to perform displaying, in the candidate account list, user account description information corresponding to each of the candidate user accounts; the user account description information includes at least one of account attribute information corresponding to the candidate user account, number information of user accounts currently in a virtual space corresponding to the candidate user account, and user portrait information corresponding to associated user accounts of the candidate user account.

In one possible implementation, the apparatus is further configured to perform displaying the first interaction information; the first interaction information comprises at least one of quantity information of a first audience account, frequency information of an acquisition request initiated by the first audience account aiming at the target object, frequency information of an attention request initiated by the first audience account aiming at the first anchor account, frequency information of an attention request initiated by a second audience account aiming at the first anchor account and virtual space access information of the target user account; the first audience account is an audience user account which enters the virtual space corresponding to the first anchor account from the virtual space corresponding to the target user account; the first audience account is an audience user account in a virtual space corresponding to the target user account.

According to a fourth aspect of the embodiments of the present disclosure, there is provided a data processing apparatus comprising:

the message display unit is configured to execute and display an interactive application message for initiating live interaction to the second anchor account; the interactive application message comprises interactive income information corresponding to an interactive initiator account; the interactive profit information comprises third pre-estimated information and/or fourth pre-estimated information after the second anchor account and the interactive initiator account perform live broadcast interaction; the third pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the second anchor account; the fourth pre-estimated information is used for representing pre-estimated time information for initiating an acquisition request aiming at a target object corresponding to the interactive initiator account;

a message sending unit configured to execute an acceptance operation in response to the interactive application message and send an interactive application acceptance message to a server; and the interactive application receiving message is used for triggering the server to initiate the live broadcast interaction between the second anchor account and the interactive initiator account.

In one possible implementation manner, the interactive application message includes an account information viewing entry, and the apparatus is further configured to execute a triggering operation in response to the account information viewing entry, and display an account information description page of the interactive initiator account; the account information description page comprises second virtual resource information; the second virtual resource information is used for representing the virtual resource increment of the second anchor account after the second anchor account interacts with the interaction initiator account; and the virtual resource increment is determined according to the interactive profit information corresponding to the interactive initiator account.

In one possible implementation manner, the apparatus is further configured to execute displaying, in the account information description page, object description information of a target object corresponding to the interactive initiator account.

In one possible implementation, the apparatus is further configured to perform displaying the second interactive information; the second interaction information comprises at least one of number information of a third audience account, frequency information of an acquisition request initiated by the third audience account for the target object, frequency information of an attention request initiated by the third audience account for the interaction initiator account, frequency information of an attention request initiated by a fourth audience account for the interaction initiator account, and virtual space access information of the second anchor account; the third audience account is an audience user account which enters the virtual space corresponding to the interactive initiator account from the virtual space corresponding to the second anchor account; the fourth audience account is an audience user account in the virtual space corresponding to the second anchor account.

According to a third aspect of the embodiments of the present disclosure, an electronic device is provided, which includes a memory and a processor, where the memory stores a computer program, and the processor, when executing the computer program, implements a live broadcast interaction data processing method according to the first aspect or any one of the possible implementations of the first aspect, and/or implements a live broadcast interaction data processing method according to the second aspect or any one of the possible implementations of the second aspect.

According to a fourth aspect of embodiments of the present disclosure, there is provided a storage medium having stored thereon a computer program which, when executed by a processor, implements a live interactive data processing method according to the first aspect or any one of the possible implementations of the first aspect, and/or the second aspect or any one of the possible implementations of the second aspect.

According to a fifth aspect of embodiments of the present disclosure, there is provided a computer program product, the program product comprising a computer program, the computer program being stored in a readable storage medium, from which at least one processor of a device reads and executes the computer program, so that the device performs a data processing method according to the first aspect or any one of the possible implementations of the first aspect, and/or the second aspect or any one of the possible implementations of the second aspect.

The technical scheme provided by the embodiment of the disclosure at least brings the following beneficial effects: displaying a candidate account list through a live interaction operation responding to the first anchor account; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive profit information comprises first pre-estimated information and/or second pre-estimated information after live broadcast interaction is carried out on the first anchor account and the candidate user account; the first pre-estimated information is used for representing pre-estimated quantity information of newly increased associated user accounts of the first anchor account; the second pre-estimated information is used for representing pre-estimated quantity information of an acquisition request initiated by a target object corresponding to the first anchor account; the method comprises the steps that the first anchor account and the candidate user accounts are subjected to live broadcast interaction, and the first anchor account can obtain the interaction profit information corresponding to the candidate user accounts as a reference basis for selecting a target user account from the candidate user accounts to conduct live broadcast interaction; meanwhile, a live broadcast interaction request between the first anchor account and the target user account is initiated by responding to the selection operation of the target user account in the candidate account list, so that the first anchor account can be favorable for quickly and effectively initiating live broadcast interaction to the target anchor account meeting the live broadcast interaction requirement of the first anchor account, the time of the first anchor account for live broadcast interaction in a live broadcast platform is prolonged, and live broadcast interaction resources provided by a server are effectively utilized.

It is to be understood that both the foregoing general description and the following detailed description are exemplary and explanatory only and are not restrictive of the disclosure.

Drawings

The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and, together with the description, serve to explain the principles of the disclosure and are not to be construed as limiting the disclosure.

FIG. 1 is a diagram illustrating an application environment for a method of data processing, according to an exemplary embodiment.

FIG. 2 is a flow chart illustrating a method of data processing according to an exemplary embodiment.

Fig. 3 is a diagram illustrating a live function selection interface in accordance with an exemplary embodiment.

FIG. 4 is a schematic diagram illustrating a list of candidate accounts according to an example embodiment.

Fig. 5 is a schematic diagram illustrating an interactive information presentation page, according to an example embodiment.

FIG. 6 is a schematic diagram illustrating a flow chart of a data processing method according to an exemplary embodiment.

Fig. 7 is a diagram illustrating an interactive application message, according to an example embodiment.

FIG. 8 is a schematic diagram illustrating an account information description page in accordance with an illustrative embodiment.

FIG. 9 is a block diagram illustrating a data processing apparatus according to an example embodiment.

FIG. 10 is a block diagram illustrating another data processing apparatus according to an example embodiment.

FIG. 11 is a block diagram illustrating an electronic device in accordance with an example embodiment.

Detailed Description

In order to make the technical solutions of the present disclosure better understood by those of ordinary skill in the art, the technical solutions in the embodiments of the present disclosure will be clearly and completely described below with reference to the accompanying drawings.

It should be noted that the terms "first," "second," and the like in the description and claims of the present disclosure and in the above-described drawings are used for distinguishing between similar elements and not necessarily for describing a particular sequential or chronological order. It is to be understood that the data so used is interchangeable under appropriate circumstances such that the embodiments of the disclosure described herein are capable of operation in sequences other than those illustrated or otherwise described herein. The implementations described in the exemplary embodiments below are not intended to represent all implementations consistent with the present disclosure. Rather, they are merely examples of apparatus and methods consistent with certain aspects of the present disclosure, as detailed in the appended claims.

It should also be noted that the user information (including but not limited to user device information, user personal information, etc.) and data (including but not limited to data for presentation, analyzed data, etc.) referred to in the present disclosure are both information and data that are authorized by the user or sufficiently authorized by various parties.

The data processing method provided by the present disclosure may be applied to the application environment shown in fig. 1. Wherein the electronic device 102 communicates with the server 104 over a network. The data storage system may store data that the server 104 needs to process. The data storage system may be integrated on the server 104, or may be located on the cloud or other network server. The data processing method provided by the present disclosure may be applied to the application environment shown in fig. 1. The electronic equipment 102 displays a candidate account list in response to a live interaction operation of the first anchor account; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive profit information comprises first pre-estimated information and/or second pre-estimated information after live broadcast interaction is carried out on the first anchor account and the candidate user account; the first pre-estimated information is used for representing the pre-estimated quantity information of the newly added associated user account of the first anchor account; the second pre-estimated information is used for representing pre-estimated quantity information of an acquisition request initiated by a target object corresponding to the first anchor account; the electronic device 102 initiates a request for live interaction between the first anchor account and the target user account to the server 104 in response to a selection operation of the target user account in the candidate account list. The electronic device 102 may be, but not limited to, various personal computers, notebook computers, smart phones, tablet computers, internet of things devices, and portable wearable devices, and the internet of things devices may be smart speakers, smart televisions, smart air conditioners, smart car-mounted devices, and the like. The portable wearable device can be a smart watch, a smart bracelet, a head-mounted device, and the like. The server 104 may be implemented as a stand-alone server or as a server cluster comprised of multiple servers.

Fig. 2 is a flowchart illustrating a data processing method according to an exemplary embodiment, which is used in an electronic device, as shown in fig. 2, and includes the following steps.

In step S210, a candidate account list is displayed in response to an interactive operation of the first anchor account.

The candidate account list may refer to a list consisting of at least one candidate user account. In practical applications, the list of candidate accounts may be named as a list of users of the live interaction. For example, a list of users for pk battles.

In practical applications, the candidate user account may be an anchor account satisfying a preset condition. In practical application, the candidate user accounts may be a popularity anchor account in a live broadcast state and a friend anchor account of the first anchor account.

The candidate user account may be a friend account of the first anchor account, that is, a friend of the anchor corresponding to the first anchor account.

The live interaction may include, but is not limited to, live PK, live wheat, etc.

The interactive operation may refer to an operation in which the first anchor account controls the electronic device to execute a live interactive function.

The candidate account list comprises interaction income information corresponding to each candidate user account.

The interactive profit information comprises first pre-estimated information and/or second pre-estimated information after live broadcast interaction is carried out on the first anchor account and the candidate user account.

The first pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the first anchor account.

In practical applications, the associated user account may refer to a fan account of the first anchor account; the first pre-estimated information may be a new fan pre-estimated value of the first anchor account after the first anchor account and the candidate user account perform live broadcast interaction.

The second pre-estimated information is used for representing pre-estimated quantity information of an acquisition request initiated by a target object corresponding to the first anchor account.

In practical applications, the target object may refer to a commodity provided by the live broadcast room where the first anchor account is located (for example, a commodity that can be purchased in the live broadcast room), and the second estimated information may refer to an estimated transaction amount of the commodity after the live broadcast interaction between the first anchor account and the candidate user account is performed.

In specific implementation, when the first anchor account needs to perform live broadcast interaction, the first anchor account can input live broadcast interaction operation of the first anchor account to the electronic device by clicking a live broadcast interaction entry in the real-time video interface. After receiving the live broadcast interaction operation of the first anchor account, the electronic equipment responds to the live broadcast interaction operation of the first anchor account and displays the candidate account list. The candidate account list includes interactive profit information corresponding to each candidate user account.

Specifically, the electronic device sends a candidate user account query request to the server in response to the live broadcast interaction operation of the first anchor account, after the server queries a candidate user account matched with the first anchor account, the server can predict a new fan pre-estimated value of the first anchor account and a predicted closing amount of the commodity after the first anchor account and the candidate user account perform live broadcast interaction by adopting a preset calculation rule or by using a neural network model and combining user attribute information of respective pairs of the first anchor account and the candidate user account, and uses the new fan pre-estimated value and the predicted closing amount corresponding to each candidate user account as interaction income information. And then, the server issues the interactive income information corresponding to each candidate user account to the electronic equipment. And the electronic equipment generates and displays the candidate account list after receiving the interactive income information corresponding to each candidate user account.

Taking the live room sales scenario as an example, assume that the first anchor account is an e-commerce anchor a that promotes a target object (e.g., item a). When the e-commerce anchor A needs to live and connect with an anchor of another live broadcast room, the e-commerce anchor A can click a live broadcast interaction entry 310 in a live broadcast function selection interface (shown in fig. 3), and then the live broadcast interaction operation of the e-commerce anchor A is input to the electronic device. After the electronic equipment responds to the live broadcast interaction operation of the E-commerce anchor A, the electronic equipment displays a candidate account list (as shown in FIG. 4); the electronic device may display the interactive revenue information 420 corresponding to each candidate anchor account in the candidate account list 410; the interactive profit information 420 may include a new fan pre-estimated value of the e-commerce anchor a after the e-commerce anchor a performs live broadcast interaction with the candidate user account, and an estimated transaction amount of the commodity a after the e-commerce anchor a performs live broadcast interaction with the candidate user account. In practical application, the estimated cost, which is the consumption of the virtual resources of the emailing a after the emailing a performs live broadcast interaction with the candidate user account, may also be displayed in the candidate account list 410.

In step S220, in response to the selection operation of the target user account in the candidate account list, an interaction request between the first anchor account and the target user account is initiated.

Wherein the target user account may refer to a candidate user account selected by the first anchor account.

In a specific implementation, when the first anchor account can input a selection operation on a target user account in the candidate account list by clicking an invitation control corresponding to the target user account in the candidate account list, the electronic device responds to the selection operation on the target user account in the candidate account list and initiates a live broadcast interaction request between the first anchor account and the target user account to the server, so as to instruct the server to initiate live broadcast interaction between the first anchor account and the target user account.

In the above example, after the e-commerce anchor A finishes checking the interactive income information corresponding to each candidate anchor account, the e-commerce anchor A can use the interactive income information corresponding to each candidate anchor account as a basis for selecting the target user account; after the e-commerce anchor a determines a target user account (e.g., high fan anchor B) to initiate the live broadcast interaction, the e-commerce anchor a may click on the invitation control 430 corresponding to the high fan anchor B in the candidate account list 410 to send a live broadcast interaction application to the high fan anchor B, thereby implementing the live broadcast interaction between the e-commerce anchor a and the high fan anchor B.

In the data processing method, a candidate account list is displayed by responding to the live broadcast interaction operation of the first anchor account; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive profit information comprises first pre-estimated information and/or second pre-estimated information after live broadcast interaction is carried out on the first anchor account and the candidate user account; the first pre-estimated information is used for representing pre-estimated quantity information of newly increased associated user accounts of the first anchor account; the second pre-estimated information is used for representing pre-estimated quantity information of an acquisition request initiated by a target object corresponding to the first anchor account; the method and the system have the advantages that benefits which are generated when the first anchor account and the candidate user accounts are subjected to live broadcast interaction are made clear, and therefore the first anchor account can use the interaction benefit information corresponding to the candidate user accounts as a reference basis for selecting the target user account from the candidate user accounts to conduct live broadcast interaction; meanwhile, a live broadcast interaction request between the first anchor account and the target user account is initiated by responding to the selection operation of the target user account in the candidate account list, so that the first anchor account can be favorable for quickly and effectively initiating live broadcast interaction to the target anchor account meeting the live broadcast interaction requirement of the first anchor account, the time of the first anchor account for live broadcast interaction in a live broadcast platform is prolonged, and live broadcast interaction resources provided by a server are effectively utilized.

In an exemplary embodiment, displaying the candidate account list in response to the interactive operation of the first anchor account includes: responding to the interactive operation, and receiving interactive income information corresponding to each candidate user account; and taking an account ranking list obtained by ranking the candidate user accounts according to the interactive profit information as a candidate account list and displaying the candidate account list.

In a specific implementation, in the process that the electronic device displays the candidate account list in response to the live broadcast interaction operation of the first anchor account, the electronic device may send a candidate user account query request to the server in response to the live broadcast interaction operation, and the server may query a candidate user account matched with the first anchor account in the user account set according to a preset screening condition. And then, the server can predict the corresponding interactive profit information of each first anchor account and the candidate user account after the live broadcast interaction is carried out by adopting a preset calculation rule or by using a neural network model and combining the attribute information of each pair of the first anchor account and the candidate user account. The server can rank the candidate user accounts according to the interactive income information corresponding to the candidate user accounts to obtain the account ranking information of the candidate user accounts. In practical application, the server may also predict the exposure click rate ctr of each candidate user account by using a neural network model, and optimize the account ranking information of each candidate user account by using the exposure click rate ctr of each candidate user account to obtain the optimized ranking information. And finally, the server can issue the interactive income information corresponding to each candidate user account and the account sequencing information of each candidate user account to the electronic equipment. The electronic device can generate and display a candidate account list according to the interactive income information corresponding to each candidate user account and the account sorting information of each candidate user account. In practical applications, the electronic device may also perform the step of ranking the candidate user accounts to obtain the optimized ranking information, which is not described herein again.

After the electronic equipment responds to the live broadcast interaction operation of the e-commerce anchor A, the electronic equipment can send a candidate user account query request to the server, and the server can query candidate user accounts which are in broadcasting, can initiate live broadcast interaction and can be matched with the e-commerce anchor A's e-commerce anchor ranking standard in the user account set. Then, the server can predict a new increased fan pre-estimated value of the e-commerce anchor A after the e-commerce anchor A performs live broadcast interaction with the candidate user account and a predicted transaction amount of the commodity A after the e-commerce anchor A performs live broadcast interaction with the candidate user account by adopting a preset calculation rule or by utilizing a neural network model and combining the e-commerce attribute information (such as store grade information, store credit information, store sales volume information and the like) of the e-commerce anchor A and the attribute information (such as fan volume information, fan shopping history information and the like) of the attention of each candidate user account.

More specifically, the candidate user account a corresponds to 50000 people of fan amount information, and the candidate user account b corresponds to 1000 people of fan amount information; it can be seen that the fan base of the candidate user account a is much larger than that of the candidate user account b; after live broadcast interaction is carried out on the E-commerce anchor A and the candidate user account a, the number of the newly added fans of the E-commerce anchor A is probably larger than that of the newly added fans of the E-commerce anchor A after the E-commerce anchor A and the candidate user account b are subjected to live broadcast interaction; after live broadcast interaction is carried out between the E-commerce anchor A and the candidate user account a, the estimated transaction amount of the commodity A is probably larger than that of the commodity A after the E-commerce anchor A and the candidate user account b are subjected to live broadcast interaction.

Based on the analysis, corresponding estimated volume weights (volume rates) can be assigned to the candidate user accounts by utilizing the volume relation among the number of the followers corresponding to the candidate user accounts; and calculating the interactive income information corresponding to each candidate user account by using the volume pre-estimated weight. For example, the estimated volume of interest corresponding to the candidate user account a is 5%, and the estimated volume of interest corresponding to the candidate user account b is 0.1%; since the shop sales information of the e-commerce anchor A is that 10000 commodities can be sold by the virtual shop every day, the estimated trading volume corresponding to the candidate user account a can be preliminarily calculated to be 500; the estimated volume of the candidate user account b is 10.

Then, the electronic equipment performs descending order arrangement on each candidate user account based on the pre-estimated deal amount corresponding to each candidate user account; meanwhile, the account ranking information of each candidate user account can be optimized by combining the exposure click rate of each candidate user account, and the optimized ranking information is obtained. Then, the electronic device generates a candidate account list 410 by using the sorting result of each candidate user account and the pre-estimated value of the newly added fan and the pre-estimated transaction amount corresponding to each candidate user account.

According to the technical scheme, the account ranking list obtained by ranking the candidate user accounts according to the interactive profit information is used as the candidate account list and displayed, so that the candidate user accounts can be recommended to the first anchor account according to the interactive profit information, and the first anchor account can quickly find the target anchor account meeting the live broadcast interaction requirement of the first anchor account in the candidate account list to initiate live broadcast interaction.

In an exemplary embodiment, displaying the candidate account list in response to the interactive operation of the first anchor account includes: detecting the matching degree between the first anchor account and each candidate user account; the matching degree is used for representing the matching degree between at least one of virtual space type information, virtual space state information, user account authorization information and concerned account quantity information corresponding to the candidate user account and the interactive service initiated by the first anchor account; displaying the adjusted account list; the adjusted account list is a list obtained by adjusting the display sequence of each candidate user account in the candidate account list according to the matching degree.

The virtual space type information may refer to a live broadcast room type corresponding to a live broadcast room in which the candidate user account is located.

The virtual space state information may refer to a live broadcast room state corresponding to a live broadcast room where the candidate user account is located. For example, the live room status may include live connected to other anchor, live disconnected from other anchor, live not live, and so on.

The user account authorization information may be information for characterizing whether the candidate user account is preset to allow receiving the interaction invitation of the first anchor account. For example, assuming that the candidate user account is set in advance to not allow receipt of an interaction invitation for the first anchor account, the candidate user account is sorted at the bottom of the list.

Wherein the account number of interest information may be a number of user accounts of interest of the candidate user accounts. In practice, the account number of interest may be named fan number.

In a specific implementation, in the process that the electronic equipment responds to the interaction operation of the first anchor account and displays the candidate account list, the electronic equipment can detect the matching degree between the first anchor account and each candidate user account; specifically, activity attribute information of an interactive activity initiated by the first anchor account can be acquired, and the activity attribute information is matched with the live broadcast room type, the live broadcast room state, the interactive authorization information, the fan number and the like corresponding to each candidate user account to determine the matching degree between each first anchor account and each candidate user account; the matching degree may be used to characterize a desire to interact between the first anchor account and a candidate user account.

For example, the interactive service initiated by the first anchor account is known as an activity of promoting a kind of electronic auction peripheral product; the type of the live broadcast room corresponding to the candidate user account A is game type live broadcast, and the number of the fans is 1000; the type of the live broadcast room corresponding to the candidate user account B is game type live broadcast, and the number of the vermicelli is 2000; the type of the live broadcast room corresponding to the candidate user account C is singing live broadcast, and the number of the vermicelli is 2000; at this time, the matching degree between the first anchor account and the candidate user account B is greater than the matching degree between the first anchor account and the candidate user account a; the degree of match between the first anchor account and candidate user account a is greater than the degree of match between the first anchor account and candidate user account c. The electronic device may display candidate user account B, candidate user account a, and candidate user account C in the adjusted account list in order, with candidate user account B being ranked in front of candidate user account a.

According to the technical scheme of the embodiment, the matching degree between the first anchor account and each candidate user account is detected; the matching degree is used for representing the matching degree between at least one of virtual space type information, virtual space state information, user account authorization information and concerned account quantity information corresponding to the candidate user account and the interactive service initiated by the first anchor account; and displaying the adjusted account list; the adjusted account list is obtained by adjusting the display sequence of each candidate user account in the candidate account list according to the matching degree, so that the sequencing recommendation of the candidate user accounts is realized, the user can quickly find the target user account with the highest interaction willingness in the candidate account list for live broadcast interaction, the live broadcast interaction time of the first anchor account in the live broadcast platform is prolonged, and the live broadcast interaction resources provided by the server are effectively utilized.

In an exemplary embodiment, the candidate account list further includes an interaction invitation entry corresponding to each candidate user account, and the initiating of the interaction request between the first anchor account and the target user account in response to the selection operation of the target user account in the candidate account list includes: responding to the selection operation of a target user account in the candidate account list, and displaying first virtual resource information; and under the condition that the consumption of the virtual resources is less than or equal to the residual quantity of the virtual resources of the first anchor account, responding to the interaction initiating operation of the target user account, and initiating the interaction between the first anchor account and the target user account.

Responding to the selection operation of the target user account in the candidate account list, and displaying first virtual resource interaction information, wherein the displaying of the first virtual resource interaction information comprises: responding to the triggering operation of the interaction invitation entrance, and taking a candidate user account corresponding to the triggered interaction invitation entrance as a target user account; displaying an interactive information display page aiming at a target user account; the interactive information display page comprises first virtual resource information.

The first virtual resource information is used for representing the virtual resource consumption of the first anchor account after the first anchor account and the target user account perform live broadcast interaction; the virtual resource consumption is determined according to the interactive profit information corresponding to the target user account. In practical application, the first virtual resource information may refer to an estimated cost of the first anchor account after the first anchor account performs live broadcast interaction with the target user account.

In a specific implementation, the candidate account list further includes interaction invitation entrances corresponding to the candidate user accounts, and in a process that the electronic device initiates a live broadcast interaction request between the first anchor account and the target user account in response to a selection operation on the target user account in the candidate account list, the electronic device may respond to a trigger operation on the interaction invitation entrance (e.g., the invitation control 430) and take the candidate user account corresponding to the triggered interaction invitation entrance as the target user account. Then, the electronic device may display an interaction information presentation page for the target user account (as shown in fig. 5); the interactive information presentation page includes first virtual resource information 510. The first virtual resource information 510 is used to represent the virtual resource consumption of the first anchor account after the first anchor account performs live broadcast interaction with the target user account.

And then, the electronic equipment responds to the interaction initiating operation of the target user account and initiates the live broadcast interaction between the first anchor account and the target user account under the condition that the virtual resource consumption is less than or equal to the virtual resource surplus of the first anchor account.

Still following the above example, in the process of displaying the interactive information display page for the target user account, the electronic device may obtain the pre-estimated value of the new fan and the pre-estimated transaction amount corresponding to the high fan anchor B, and determine the pre-estimated cost (i.e., the virtual resource consumption) for the anchor account a after the anchor account a and the high fan anchor B perform live broadcast interaction according to a preset calculation manner. And then, displaying the estimated cost aiming at the anchor account A in an interactive information display page. And under the condition that the estimated cost of the anchor account A is less than or equal to the current account balance of the anchor account A, allowing the anchor account A to initiate live broadcast interaction to the high-fan anchor B, further avoiding the bad account phenomenon caused by insufficient balance of the E-commerce anchor, and further avoiding the live broadcast interaction from being interrupted.

In an exemplary embodiment, the interaction information presentation page further includes an interaction initiation portal, and in response to an interaction initiation operation on the target user account, initiates an interaction between the first anchor account and the target user account, including: responding to the triggering operation of the interaction initiating entrance, and initiating an interaction request between the target user accounts to the server; the interaction request is used for triggering the server to send notification information to the target user account; the notification information is used for prompting the first anchor account to initiate an interactive application to the target user account.

In a specific implementation, the interaction information display page further includes a live broadcast interaction initiating entry 520, and in a process that the electronic device initiates a live broadcast interaction between the first anchor account and the target user account in response to an interaction initiating operation on the target user account, if the electronic device detects that the virtual resource interaction amount is less than or equal to the virtual resource remaining amount, the control corresponding to the live broadcast interaction initiating entry is set to be in an activated state, so that the first anchor account is allowed to initiate the live broadcast interaction to the target user account.

Then, the electronic device may initiate a request for live interaction between the target user accounts to the server in response to a trigger operation (e.g., a click operation) on the live interaction initiation portal 520 in the activated state; the live broadcast interaction request is used for triggering the server to send notification information to the target user account; the notification information is used for prompting the first anchor account to initiate a live broadcast interactive application to the target user account.

If the electronic device detects that the interactive amount of the virtual resources is greater than the residual amount of the virtual resources, the control corresponding to the live broadcast interaction initiating entry is set to be in an inactivated state, and prompt information 530 that the residual amount of the virtual resources is insufficient is displayed in an interactive information display page. Therefore, the bad account phenomenon caused by insufficient balance of the main broadcast of the e-commerce can be avoided, and the live broadcast interaction is prevented from being interrupted.

In an exemplary embodiment, the method further comprises: and displaying user account description information corresponding to each candidate user account in the candidate account list.

The user account description information comprises at least one of account attribute information corresponding to the candidate user account, number information of user accounts currently in a virtual space corresponding to the candidate user account, and user portrait information corresponding to associated user accounts of the candidate user account.

In a specific implementation, the electronic device may further display user account description information corresponding to each candidate user account in the candidate account list. For example, referring to fig. 4, the electronic device may further display user account description information such as an avatar, an online number, a vermicelli amount and the like corresponding to each candidate user account in the candidate account list.

According to the technical scheme of the embodiment, the user account description information corresponding to each candidate user account is displayed in the candidate account list, so that the user account description information corresponding to each candidate user account can be used as a basis for selecting the target user account from the candidate account list by the first anchor account, and the first anchor account can quickly find the target anchor account meeting the live broadcast interaction requirement of the first anchor account in the candidate account list to initiate live broadcast interaction.

In an exemplary embodiment, the method further comprises: and displaying the first interactive information.

The first interaction information comprises at least one of number information of a first audience account, frequency information of an acquisition request initiated by the first audience account for a target object, frequency information of an attention request initiated by the first audience account for a first anchor account, frequency information of an attention request initiated by a second audience account for the first anchor account, and virtual space access information of a target user account. The first audience account is an audience user account which enters a virtual space corresponding to the first anchor account from a virtual space corresponding to the target user account; the second audience account is an audience user account in the virtual space corresponding to the target user account.

In a specific implementation, after the electronic device detects that the interaction between the first anchor account and the target user account is ended, or during the interaction between the first anchor account and the target user account, the electronic device obtains the first interaction information.

Taking a main broadcasting and goods carrying scene as an example, assuming that a first audience account is a main broadcasting with goods A and a target user account is a high fan main broadcasting B, the quantity information of the first audience account can refer to the quantity of audiences entering a direct broadcasting room of the main broadcasting with goods A from the direct broadcasting room of the high fan main broadcasting B;

the frequency information of the acquisition request initiated by the first audience account aiming at the target object can be the frequency of ordering target commodities by the audience entering a live broadcast room with a goods owner A from a live broadcast room with a high fan owner B;

the frequency information of the attention request initiated by the first audience account for the first anchor account can be frequency information of audience entering a live broadcast room of the anchor with goods A from a live broadcast room of the anchor with high fan B and paying attention to the anchor with goods A;

the frequency information of the attention request initiated by the second audience account for the first anchor account can be frequency information of the attention of the audience in the live broadcast room of the high fan anchor B to the anchor A with goods;

the virtual space access information of the target user account may refer to live room exposure billing information of the high fan anchor B.

After the electronic device obtains the first interaction information, the electronic device may display the first interaction information in an interaction result display page (e.g., a wallet page in a live client).

In practical application, the electronic device may calculate, according to a preset calculation rule, a virtual resource increase (benefit) and a virtual resource deduction (expenditure) of the first anchor account by using the first interaction information, to obtain virtual resource change condition information; and displaying the first interaction information in a mode that the electronic equipment displays the virtual resource change condition information in a wallet page in the live broadcast client.

According to the technical scheme, the first anchor account can be conveniently and effectively initiated to the target anchor account meeting the live broadcast interaction requirement of the first anchor account, the live broadcast interaction time of the first anchor account in the live broadcast platform is prolonged, and live broadcast interaction resources provided by the server are effectively utilized.

Fig. 6 is a flowchart illustrating a data processing method according to an exemplary embodiment, which is used in an electronic device, as shown in fig. 6, and includes the following steps.

In step S610, an interaction application message for initiating an interaction with the second anchor account is displayed.

The interactive application message may refer to a prompt message that the interactive initiator account applies for live broadcast interaction from the second anchor account.

The interactive application message comprises interactive profit information corresponding to an interactive initiator account; the interactive profit information comprises third pre-estimated information and/or fourth pre-estimated information after the second anchor account and the interactive initiator account are subjected to live broadcast interaction; the third estimated information is used for representing the estimated quantity information of the newly added associated user account of the second anchor account; the fourth pre-estimated information is used for representing pre-estimated quantity information of the acquisition request initiated by the target object corresponding to the interactive initiator account.

Still taking the above example, assuming that the account of the interactive initiator is e-commerce live broadcast a, the account of the second anchor is high-vermicelli live broadcast B, the third estimated information may be estimated yield of the rising vermicelli of the high-vermicelli live broadcast B after the e-commerce live broadcast a and the high-vermicelli live broadcast B perform live broadcast interaction, and the fourth estimated information may be estimated yield of the selling of the high-vermicelli live broadcast B after the e-commerce live broadcast a and the high-vermicelli live broadcast B perform live broadcast interaction.

In a specific implementation, the electronic device displays an interaction application message for initiating a live interaction to the second anchor account (as shown in fig. 7). The interactive application message includes interactive profit information 710 corresponding to the interactive initiator account.

In step S620, in response to the receiving operation of the interactive application message, an interactive application receiving message is sent to the server. And the interactive application receiving message is used for triggering the server to initiate the interaction between the second anchor account and the interactive initiator account.

In a specific implementation, the electronic device sends an interactive application acceptance message to the server in response to an acceptance operation of the interactive application message. And the interactive application receiving message is used for triggering the server to initiate the live broadcast interaction between the second anchor account and the interactive initiator account.

In the data processing method, an interactive application message for initiating live interaction to a second anchor account is displayed; the interactive application message comprises interactive income information corresponding to the interactive initiator account; the interactive profit information comprises third pre-estimated information and/or fourth pre-estimated information after the second anchor account and the interactive initiator account are subjected to live broadcast interaction; the third estimated information is used for representing the estimated quantity information of the newly added associated user account of the second anchor account; the fourth estimated information is used for representing estimated quantity information of an acquisition request initiated by a target object corresponding to the interactive initiator account; the method and the system have the advantages that benefits which are generated when the second anchor account and the interactive initiator account are subjected to live broadcast interaction are clarified, and the second anchor account can use the interactive benefit information corresponding to the interactive initiator account as a reference basis for determining whether the second anchor account is subjected to live broadcast interaction with the initiator account; meanwhile, the interactive application receiving message is sent to the server in response to the receiving operation of the interactive application message, the server is triggered to initiate the live broadcast interaction between the second anchor account and the interactive initiator account, so that the second anchor account can be conveniently and effectively subjected to live broadcast interaction with the interactive initiator account meeting the live broadcast interaction requirement of the second anchor account, the live broadcast interaction time of the second anchor account in a live broadcast platform is prolonged, and live broadcast interaction resources provided by the server are effectively utilized.

In an exemplary embodiment, the interactive application message includes an account information viewing portal, and the method further includes: responding to the triggering operation of the account information viewing entrance, and displaying an account information description page of the interactive initiator account; the account information description page comprises second virtual resource information; the second virtual resource information is used for representing the virtual resource increment of the second anchor account after the second anchor account interacts with the interaction initiator account; the virtual resource increment is determined according to the interactive profit information corresponding to the interactive initiator account.

In a specific implementation, the interactive application message includes an account information viewing entry 720, and the electronic device may respond to a trigger operation on the account information viewing entry and display an account information description page of the interactive initiator account (as shown in fig. 8); the account information description page includes second virtual resource information 810; the second virtual resource information is used for representing the virtual resource increment (namely, the estimated total income) of the second anchor account after the second anchor account and the interactive initiator account perform live broadcast interaction. The electronic device may also display object description information 820 of a target object corresponding to the interactive initiator account in the account information description page (e.g., merchandise information corresponding to merchandise promoted by e-commerce live broadcast a).

In practical applications, the account information description page further includes an application acceptance entry 830, and the electronic device sends an interactive application acceptance message to the server by responding to a trigger operation of the application acceptance entry 830.

In an exemplary embodiment, the method further comprises: displaying second interaction information after the second anchor account finishes interaction with the interaction initiator account or in the process of the interaction between the second anchor account and the interaction initiator account; the second interaction information comprises at least one of number information of a third audience account, frequency information of an acquisition request initiated by the third audience account for the target object, frequency information of an attention request initiated by the third audience account for the interaction initiator account, frequency information of an attention request initiated by a fourth audience account for the interaction initiator account and virtual space access information of a second anchor account; the third audience account is an audience user account which enters the virtual space corresponding to the interactive initiator account from the virtual space corresponding to the second anchor account; the fourth audience account is an audience user account in the virtual space corresponding to the second anchor account. It should be noted that, for the specific limitation of the step of displaying the second interactive information, reference may be made to the above specific limitation of the step of displaying the first interactive information, and details are not described herein again.

According to the technical scheme, the second anchor account can be conveniently and effectively subjected to live broadcast interaction with the interactive initiator account meeting the live broadcast interaction requirement of the second anchor account, the live broadcast interaction time of the second anchor account in a live broadcast platform is prolonged, and live broadcast interaction resources provided by the server are effectively utilized.

It should be understood that although the steps in the flowcharts of fig. 2 and 6 are shown in order as indicated by the arrows, the steps are not necessarily performed in order as indicated by the arrows. The steps are not performed in the exact order shown and described, and may be performed in other orders, unless explicitly stated otherwise. Moreover, at least some of the steps in fig. 2 and 6 may include multiple steps or multiple stages, which are not necessarily performed at the same time, but may be performed at different times, which are not necessarily performed in sequence, but may be performed in turn or alternately with other steps or at least some of the other steps.

It is understood that the same/similar parts between the embodiments of the method described above in this specification can be referred to each other, and each embodiment focuses on the differences from the other embodiments, and it is sufficient that the relevant points are referred to the descriptions of the other method embodiments.

FIG. 9 is a block diagram illustrating a data processing apparatus according to an example embodiment. Referring to fig. 9, the apparatus includes:

a list display unit 910 configured to perform a live interaction operation in response to the first anchor account, and display a candidate account list; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive profit information comprises first pre-estimated information and/or second pre-estimated information after the first anchor account and the candidate user account are subjected to live broadcast interaction; the first pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the first anchor account; the second pre-estimated information is used for representing pre-estimated quantity information of an acquisition request initiated by a target object corresponding to the first anchor account;

an interaction initiating unit 920, configured to perform a live interaction request between the first anchor account and a target user account in response to a selection operation of the target user account in the candidate account list.

FIG. 10 is a block diagram illustrating a data processing apparatus according to an example embodiment. Referring to fig. 10, the apparatus includes:

a message display unit 1010 configured to execute displaying an interactive application message for initiating a live interaction with a second anchor account; the interactive application message comprises interactive income information corresponding to an interactive initiator account; the interactive profit information comprises third pre-estimated information and/or fourth pre-estimated information after the second anchor account and the interactive initiator account perform live broadcast interaction; the third pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the second anchor account; the fourth pre-estimated information is used for representing pre-estimated quantity information of an acquisition request initiated by a target object corresponding to the interactive initiator account;

a message sending unit 1020 configured to execute sending an interactive application acceptance message to a server in response to an acceptance operation of the interactive application message; and the interactive application receiving message is used for triggering the server to initiate the live broadcast interaction between the second anchor account and the interactive initiator account.

With regard to the apparatus in the above-described embodiment, the specific manner in which each module performs the operation has been described in detail in the embodiment related to the method, and will not be elaborated here.

Fig. 11 is a block diagram illustrating an electronic device 1100 for performing the above-described data processing method according to an example embodiment. For example, the electronic device 1100 can be a mobile phone, a computer, a digital broadcast terminal, a messaging device, a gaming console, a tablet device, a medical device, a fitness device, a personal digital assistant, and so forth.

Referring to fig. 11, electronic device 1100 may include one or more of the following components: processing component 1102, memory 1104, power component 1106, multimedia component 1108, audio component 1110, input/output (I/O) interface 1112, sensor component 1114, and communications component 1116.

The processing component 1102 generally controls the overall operation of the electronic device 1100, such as operations associated with display, telephone calls, data communications, camera operations, and recording operations. The processing components 1102 may include one or more processors 1120 to execute instructions to perform all or a portion of the steps of the methods described above. Further, the processing component 1102 may include one or more modules that facilitate interaction between the processing component 1102 and other components. For example, the processing component 1102 may include a multimedia module to facilitate interaction between the multimedia component 1108 and the processing component 1102.

The memory 1104 is configured to store various types of data to support operations at the electronic device 1100. Examples of such data include instructions for any application or method operating on the electronic device 1100, contact data, phonebook data, messages, pictures, videos, and so forth. The memory 1104 may be implemented by any type or combination of volatile or non-volatile storage devices such as Static Random Access Memory (SRAM), electrically erasable programmable read-only memory (EEPROM), erasable programmable read-only memory (EPROM), programmable read-only memory (PROM), read-only memory (ROM), magnetic memory, flash memory, magnetic disk, optical disk, or graphene memory.

The power component 1106 provides power to the various components of the electronic device 1100. The power components 1106 may include a power management system, one or more power supplies, and other components associated with generating, managing, and distributing power for the electronic device 1100.

The multimedia component 1108 includes a screen between the electronic device 1100 and a user that provides an output interface. In some embodiments, the screen may include a Liquid Crystal Display (LCD) and a Touch Panel (TP). If the screen includes a touch panel, the screen may be implemented as a touch screen to receive an input signal from a user. The touch panel includes one or more touch sensors to sense touch, slide, and gestures on the touch panel. The touch sensor may not only sense the boundary of a touch or slide action, but also detect the duration and pressure associated with the touch or slide operation. In some embodiments, the multimedia component 1108 includes a front facing camera and/or a rear facing camera. The front camera and/or the rear camera may receive external multimedia data when the electronic device 1100 is in an operating mode, such as a shooting mode or a video mode. Each front camera and rear camera may be a fixed optical lens system or have a focal length and optical zoom capability.

The audio component 1110 is configured to output and/or input audio signals. For example, the audio component 1110 includes a Microphone (MIC) configured to receive external audio signals when the electronic device 1100 is in an operational mode, such as a call mode, a recording mode, and a voice recognition mode. The received audio signals may further be stored in the memory 1104 or transmitted via the communication component 1116. In some embodiments, audio component 1110 further includes a speaker for outputting audio signals.

The I/O interface 1112 provides an interface between the processing component 1102 and peripheral interface modules, which can be keyboards, click wheels, buttons, etc. These buttons may include, but are not limited to: a home button, a volume button, a start button, and a lock button.

The sensor assembly 1114 includes one or more sensors for providing various aspects of state assessment for the electronic device 1100. For example, the sensor assembly 1114 may detect an open/closed state of the electronic device 1100, the relative positioning of components, such as a display and keypad of the electronic device 1100, the sensor assembly 1114 may also detect a change in the position of the electronic device 1100 or components of the electronic device 1100, the presence or absence of user contact with the electronic device 1100, orientation or acceleration/deceleration of the device 1100, and a change in the temperature of the electronic device 1100. The sensor assembly 1114 may include a proximity sensor configured to detect the presence of a nearby object without any physical contact. The sensor assembly 1114 may also include a light sensor, such as a CMOS or CCD image sensor, for use in imaging applications. In some embodiments, the sensor assembly 1114 may also include an acceleration sensor, a gyroscope sensor, a magnetic sensor, a pressure sensor, or a temperature sensor.

The communication component 1116 is configured to facilitate wired or wireless communication between the electronic device 1100 and other devices. The electronic device 1100 may access a wireless network based on a communication standard, such as WiFi, a carrier network (such as 2G, 3G, 4G, or 5G), or a combination thereof. In an exemplary embodiment, the communication component 1116 receives broadcast signals or broadcast related information from an external broadcast management system via a broadcast channel. In an exemplary embodiment, the communication component 1116 also includes a Near Field Communication (NFC) module to facilitate short-range communications. For example, the NFC module may be implemented based on Radio Frequency Identification (RFID) technology, infrared data association (IrDA) technology, Ultra Wideband (UWB) technology, Bluetooth (BT) technology, and other technologies.

In an exemplary embodiment, the electronic device 1100 may be implemented by one or more Application Specific Integrated Circuits (ASICs), Digital Signal Processors (DSPs), Digital Signal Processing Devices (DSPDs), Programmable Logic Devices (PLDs), Field Programmable Gate Arrays (FPGAs), controllers, micro-controllers, microprocessors or other electronic components for performing the above-described methods.

In an exemplary embodiment, a computer-readable storage medium comprising instructions, such as the memory 1104 comprising instructions, executable by the processor 1120 of the electronic device 1100 to perform the method described above is also provided. For example, the computer readable storage medium may be a ROM, a Random Access Memory (RAM), a CD-ROM, a magnetic tape, a floppy disk, an optical data storage device, and the like.

In an exemplary embodiment, a computer program product is also provided, which includes instructions executable by the processor 1120 of the electronic device 1100 to perform the above-described method.

It should be noted that the descriptions of the above-mentioned apparatus, the electronic device, the computer-readable storage medium, the computer program product, and the like according to the method embodiments may also include other embodiments, and specific implementations may refer to the descriptions of the related method embodiments, which are not described in detail herein.

Other embodiments of the disclosure will be apparent to those skilled in the art from consideration of the specification and practice of the disclosure disclosed herein. This disclosure is intended to cover any variations, uses, or adaptations of the disclosure following, in general, the principles of the disclosure and including such departures from the present disclosure as come within known or customary practice within the art to which the disclosure pertains. It is intended that the specification and examples be considered as exemplary only, with a true scope and spirit of the disclosure being indicated by the following claims.

It will be understood that the present disclosure is not limited to the precise arrangements described above and shown in the drawings and that various modifications and changes may be made without departing from the scope thereof. The scope of the present disclosure is limited only by the appended claims.

Claims

1. A data processing method, comprising:

responding to the interactive operation of the first anchor account, and displaying a candidate account list; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive income information comprises first pre-estimated information and/or second pre-estimated information after the first anchor account and the candidate user account are interacted; the first pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the first anchor account; the second pre-estimation information is used for representing pre-estimation frequency information for initiating an acquisition request aiming at a target object corresponding to the first anchor account;

and responding to the selection operation of a target user account in the candidate account list, and initiating an interaction request between the first anchor account and the target user account.

2. The data processing method of claim 1, wherein displaying the list of candidate accounts in response to the interactive operation of the first anchor account comprises:

responding to the interaction operation, and receiving interaction income information corresponding to each candidate user account;

3. The data processing method of claim 1, wherein displaying the list of candidate accounts in response to the interactive operation of the first anchor account comprises:

detecting the matching degree between the first anchor account and each candidate user account; the matching degree is used for representing the matching degree between at least one of virtual space type information, virtual space state information, user account authorization information and concerned account quantity information corresponding to the candidate user account and the interactive service initiated by the first anchor account;

displaying the adjusted account list; the adjusted account list is obtained by adjusting the display sequence of each candidate user account in the candidate account list according to the matching degree.

4. The data processing method of claim 1, wherein the initiating a request for interaction between the first anchor account and a target user account in response to a selection operation of the target user account from the list of candidate accounts comprises:

responding to the selection operation of a target user account in the candidate account list, and displaying first virtual resource information; the first virtual resource information is used for representing the virtual resource consumption of the first anchor account after the first anchor account interacts with the target user account; the virtual resource consumption is determined according to the interactive income information corresponding to the target user account;

and in the case that the virtual resource consumption is less than or equal to the virtual resource surplus of the first anchor account, responding to the interaction initiating operation of the target user account, and initiating the interaction between the first anchor account and the target user account.

5. A data processing method, comprising:

displaying an interactive application message for initiating interaction to a second anchor account; the interactive application message comprises interactive income information corresponding to an interactive initiator account; the interactive profit information comprises third pre-estimated information and/or fourth pre-estimated information after the second anchor account and the interactive initiator account are interacted; the third pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the second anchor account; the fourth pre-estimated information is used for representing pre-estimated time information for initiating an acquisition request aiming at a target object corresponding to the interactive initiator account;

responding to the receiving operation of the interactive application message, and sending an interactive application receiving message to a server; and the interaction application receiving message is used for triggering the server to initiate the interaction between the second anchor account and the interaction initiator account.

6. A data processing apparatus, comprising:

a list display unit configured to perform an interactive operation in response to the first anchor account, and display a candidate account list; the candidate account list comprises interaction income information corresponding to each candidate user account; the interactive income information comprises first pre-estimated information and/or second pre-estimated information after the first anchor account and the candidate user account are interacted; the first pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the first anchor account; the second pre-estimation information is used for representing pre-estimation frequency information for initiating an acquisition request aiming at a target object corresponding to the first anchor account;

and the interaction initiating unit is configured to execute an interaction request between the first anchor account and a target user account in response to the selection operation of the target user account in the candidate account list.

7. A data processing apparatus, comprising:

the message display unit is configured to execute and display an interactive application message for initiating interaction to the second anchor account; the interactive application message comprises interactive income information corresponding to an interactive initiator account; the interactive profit information comprises third pre-estimated information and/or fourth pre-estimated information after the second anchor account and the interactive initiator account are interacted; the third pre-estimated information is used for representing pre-estimated quantity information of the newly added associated user account of the second anchor account; the fourth pre-estimated information is used for representing pre-estimated time information for initiating an acquisition request aiming at a target object corresponding to the interactive initiator account;

a message sending unit configured to execute an acceptance operation in response to the interactive application message, and send an interactive application acceptance message to a server; and the interaction application receiving message is used for triggering the server to initiate the interaction between the second anchor account and the interaction initiator account.

8. An electronic device, comprising:

a processor;

a memory for storing the processor-executable instructions;

wherein the processor is configured to execute the instructions to implement the data processing method of any one of claims 1 to 5.

9. A computer-readable storage medium, wherein instructions in the computer-readable storage medium, when executed by a processor of an electronic device, enable the electronic device to perform the data processing method of any of claims 1 to 5.

10. A computer program product comprising instructions which, when executed by a processor of an electronic device, enable the electronic device to perform the data processing method of any of claims 1 to 5.