CN113169987A - Advertisement putting control method, server, storage cabinet and flexible display clothes - Google Patents

Advertisement putting control method, server, storage cabinet and flexible display clothes Download PDF

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Publication number
CN113169987A
CN113169987A CN201880097631.6A CN201880097631A CN113169987A CN 113169987 A CN113169987 A CN 113169987A CN 201880097631 A CN201880097631 A CN 201880097631A CN 113169987 A CN113169987 A CN 113169987A
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China
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advertisement
flexible display
task
execution terminal
request
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CN201880097631.6A
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Chinese (zh)
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张政
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Shenzhen Royole Technologies Co Ltd
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Shenzhen Royole Technologies Co Ltd
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L65/00Network arrangements, protocols or services for supporting real-time applications in data packet communication
    • H04L65/40Support for services or applications

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  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

An advertisement placement control method comprising: receiving an advertisement putting request from an advertisement initiating terminal, wherein the advertisement putting request at least comprises advertisement content (501); responding to the advertisement putting request, and transmitting the advertisement putting request to a plurality of advertisement execution terminals (502); when response information that at least one advertisement execution terminal agrees to respond to the advertisement putting request is received, the advertisement content in the advertisement putting request is controlled to be sent to the flexible display clothes corresponding to the advertisement execution terminal agreeing to receive the advertisement putting request, and the corresponding flexible display clothes are controlled to display the advertisement content (503, 505). A server, a storage cabinet and a flexible display garment of an advertisement putting control system are provided. Can carry out advertisement propelling movement through sharing flexible display dress, reduce advertisement input cost.

Description

Advertisement putting control method, server, storage cabinet and flexible display clothes Technical Field
The application relates to the field of intelligent control, in particular to an advertisement putting control method, a server, a storage cabinet and flexible display clothes.
Background
Advertisement placement is a common way to achieve product promotion. There are many ways of advertising available, such as open air billboards, printed flyers, etc. However, the materials used for the advertisement delivery of the open-air advertising board, the printing leaflet and the like are all disposable, and after one advertisement is delivered, the corresponding advertising board, the printing leaflet and the like manufactured by the advertisement delivery are all wasted and cannot be recycled, so that the material waste is caused and the environment is not protected.
Disclosure of Invention
The embodiment of the application discloses an advertisement putting control method, a server, a storage cabinet and flexible display clothes, which can realize advertisement putting by sharing the flexible display clothes, realize recycling and reduce advertisement putting cost so as to solve the problems.
The server for the advertisement putting control system disclosed by the embodiment of the application comprises: the communication unit is used for receiving an advertisement putting request from an advertisement initiating terminal, wherein the advertisement putting request at least comprises advertisement content; and the processor is used for responding to the advertisement putting request, controlling the advertisement putting request to be forwarded to the advertisement execution terminals through the communication unit, and controlling the advertisement content in the advertisement putting request to be sent to the flexible display clothes corresponding to the advertisement execution terminals which agree to receive the advertisement putting request and controlling the corresponding flexible display clothes to display the advertisement content when response information that at least one advertisement execution terminal agrees to respond to the advertisement putting request is received.
The utility model provides a deposit storing compartment of flexible display dress disclosed in embodiment includes: one or more storage bins for storing flexible display apparel; the communication unit is used for receiving a door opening instruction from the server; and the processor is used for responding to the door opening instruction to control the corresponding storage box to be opened.
The flexible display dress disclosed by the embodiment of the application comprises: the system comprises a flexible display screen, a communication unit and a processor, wherein the communication unit is used for receiving advertisement content from a server; the processor controls the flexible display screen to display the advertising content.
The advertisement putting control method disclosed by the embodiment of the application is applied to a server of an advertisement putting control system, and comprises the following steps: receiving an advertisement putting request from an advertisement initiating terminal, wherein the advertisement putting request at least comprises advertisement content; responding to the advertisement putting request, and transmitting the advertisement putting request to a plurality of advertisement execution terminals; when response information that at least one advertisement execution terminal agrees to respond to the advertisement putting request is received, the advertisement content in the advertisement putting request is controlled to be sent to the flexible display clothes corresponding to the advertisement execution terminal agreeing to receive the advertisement putting request, and the corresponding flexible display clothes are controlled to display the advertisement content.
The advertisement putting control method, the server, the storage cabinet and the flexible display clothes can realize advertisement putting through a mode of sharing the flexible display clothes, realize recycling, bring economic income for the advertisement execution terminal, have strong pertinence to advertisements, can put in specific time intervals in specific areas, greatly reduce advertisement waste, bring more attention and income for the advertisement initiation terminal, and provide a 'three-win' effect for the advertisement execution terminal, the advertisement initiation terminal and the server terminal.
Drawings
In order to more clearly illustrate the technical solutions in the embodiments of the present application, the drawings needed to be used in the embodiments will be briefly described below, and it is obvious that the drawings in the following description are only some embodiments of the present application, and it is obvious for those skilled in the art to obtain other drawings without creative efforts.
Fig. 1 is a block diagram of an advertisement placement control system according to an embodiment of the present application.
Fig. 2 is a block diagram of a server of an advertisement placement control system according to an embodiment of the present application.
Fig. 3 is a block diagram illustrating a storage cabinet of an advertisement placement control system according to an embodiment of the present application.
Fig. 4 is a schematic block diagram of a flexible display garment of an advertisement placement control system in an embodiment of the present application.
Fig. 5 is a flowchart illustrating an advertisement placement control method according to an embodiment of the present application.
Detailed Description
The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present application.
The terms "comprises" and "comprising," and any variations thereof, in the description and claims of this application and the drawings described above, are intended to cover non-exclusive inclusions. For example, a process, method, system, article, or apparatus that comprises a list of steps or elements is not limited to only those steps or elements listed, but may alternatively include other steps or elements not listed, or inherent to such process, method, article, or apparatus. The terms "first," "second," and "third," etc. in the description and claims of this application and the above-described drawings are used for distinguishing between different objects and not for describing a particular order.
Referring to fig. 1, fig. 1 is a block diagram of an advertisement placement control system 1000 according to an embodiment of the present application. The advertisement putting control system 1000 includes an advertisement initiating terminal 100, a server 200, a storage cabinet 300, a plurality of flexible display clothes 400, and a plurality of advertisement executing terminals 500. The advertisement initiating terminal 100 is a terminal held by a user for initiating an advertisement task. The server 200 is a server or a cloud server of the advertisement delivery control system 1000. The storage cabinet 300 is used for storing a plurality of flexible display clothes 400. It is understood that a plurality of flexible display apparel 400 may be stored in a predetermined order in predetermined locations of storage cabinet 300. The advertisement execution terminal 500 is a terminal held by a user for executing an advertisement task. The advertisement initiation terminal 100 and the advertisement execution terminal 500 may be, but are not limited to, smart terminals such as mobile phones, tablet computers, wearable electronic devices, and the like. The server 200 is respectively connected to the advertisement initiating terminal 100, the storage cabinet 300, the flexible display clothes 400 and the advertisement executing terminals 500 in a communication manner.
Referring to fig. 2, the server 200 includes a first communication unit 210, a first processor 220 and a first storage unit 230. The first processor 220 is electrically connected to the first communication unit 210 and the first storage unit 230, respectively. The first storage unit 230 is used for storing any data of the first processor 220 during data processing and other data required to be stored. The first communication unit 210 is configured to receive an advertisement delivery request from the advertisement initiating terminal 100. Wherein the advertisement putting request at least comprises advertisement content. The first processor 220 is configured to respond to the advertisement delivery request, and control to forward the advertisement delivery request to a plurality of advertisement execution terminals 500 through the first communication unit 210. When response information that at least one of the advertisement execution terminals 500 agrees to respond to the advertisement placement request is received, the first processor 220 controls to transmit the advertisement content in the advertisement placement request to the flexible display garment 400 corresponding to the advertisement execution terminal 500 agreeing to receive the advertisement placement request and controls the corresponding flexible display garment 400 to display the advertisement content.
Therefore, the advertisement delivery can be realized by sharing the flexible display clothing 400, economic income can be brought to the advertisement execution terminal 500, the advertisement pertinence is strong, the advertisement can be delivered in a specific time interval in a specific area, the advertisement can be repeatedly utilized, the advertisement cost can be greatly reduced, and more attention and income can be brought to the advertisement initiation terminal 100.
The advertisement putting request further comprises advertisement putting duration, an advertisement putting area and advertisement picking task person times. The first processor 220 is configured to generate an advertisement delivery route according to at least one of an advertisement delivery duration, an advertisement delivery area, and an advertisement pickup task person count in the advertisement delivery request. Specifically, in this embodiment, the first processor 220 generates an advertisement delivery route according to the advertisement delivery duration, the advertisement delivery area, and the number of advertisement pickup task persons in the advertisement delivery request. The advertisement delivery route is used for guiding the user of the advertisement execution terminal 500 to deliver the advertisement according to the advertisement delivery route, so that a better advertisement delivery effect can be achieved.
The first processor 220 calculates a corresponding advertisement fee according to the advertisement placement request. Specifically, the first processor 220 calculates a corresponding advertisement fee according to at least one of an advertisement placement duration, an advertisement placement area, and an advertisement pickup task person count in the advertisement placement request.
The first processor 220 also issues a payment request to the advertisement origination terminal 100 according to the calculated advertisement fee. Specifically, the first processor 220 controls the first communication unit 210 to issue a payment request to the advertisement initiation terminal 100.
The advertisement initiation terminal 100 receives the payment request, performs payment operation according to the payment request, and sends feedback information of payment success to the server 200 when payment is successful.
The server 200 transmits the advertisement delivery request to a plurality of advertisement execution terminals 500 upon receiving feedback information of successful payment from the advertisement initiation terminal 100.
The advertisement execution terminals 500 respectively display the advertisement delivery requests to inform the users of the advertisement execution terminals 500 that there is an advertisement task to be executed currently. When the user of the advertisement execution terminal 500 agrees to respond to the advertisement delivery request, the advertisement execution terminal 500 transmits feedback information agreeing to the advertisement delivery request to the server 200.
In an embodiment, the agreement to respond to the advertisement delivery request means that the advertisement execution terminal 500 plays the advertisement delivery request and confirms the advertisement delivery request. If the advertisement execution terminal 500 does not play the advertisement delivery request or does not confirm the advertisement delivery request after playing the advertisement delivery request, it indicates that the advertisement execution terminal 500 does not agree to respond to the advertisement delivery request. Wherein whether the confirmation of the advertisement delivery request indicates that the user of the advertisement execution terminal performed an operation of agreeing or disagreeing with the acceptance of the advertisement delivery request.
It is to be understood that, in one variant embodiment, when the advertisement execution terminal 500 displays the advertisement placement request, the advertisement placement request is regarded as being approved to be responded to only in response to the response operation of the user of the advertisement execution terminal 500 that is approved to be accepted, and the advertisement placement request is regarded as not approved to be responded to in response to the response operation of the user of the advertisement execution terminal 500 that is not approved to be accepted.
When at least one advertisement execution terminal 500 among the advertisement execution terminals 500 agrees to respond to the advertisement putting request, the first processor 220 sends a task reminder to the advertisement execution terminal 500 agreeing to accept the advertisement putting request, wherein the task reminder is used for indicating the storage cabinet 300 of the advertisement execution terminal 500 at the predetermined place to confirm the task and binding the flexible display garment 500 stored in the storage cabinet of the predetermined place. The user of the advertisement execution terminal 500 takes out the flexible display garment 400 from the storage 300 according to the task reminder. When the flexible display garment 400 is removed from the storage 300, the server 200 transmits the advertisement content to the flexible display garment 400 to control the flexible display garment 400 to display the advertisement content.
Further, in one embodiment, after the first processor 220 sends the task reminder to the advertisement execution terminal 500 that agrees to receive the advertisement placement request, the advertisement execution terminal 500 that agrees to receive the advertisement placement request receives the task reminder. And carrying the advertisement execution terminal 500 to the storage cabinet 300 according to the task prompt by a user holding the advertisement execution terminal 500 agreeing to accept the advertisement putting request, and starting the advertisement execution terminal 500 to scan the code when the user is within a preset distance range from the code scanning position of the storage cabinet 300. It is understood that the code scanning may be, but is not limited to, scanning a one-dimensional code or a two-dimensional code, etc. The advertisement execution terminal 500 also transmits confirmation task information to the server 200. The first processor 220 receives confirmation task information from the advertisement execution terminal 500, and controls the storage cabinet 300 to open to pick up the flexible display garment 400 when the confirmation task information includes information that the deposit is successfully paid.
It is to be understood that the operation of "confirming the task at the storage 300 at the predetermined place" is not limited to the code scanning operation for the code scanning of the storage 300, but may be other confirming operations. If it is detected that the advertisement execution terminal 500 agreeing to accept the advertisement delivery request is within the preset range of the storage cabinet 300, the first processor 220 sends a short message verification code to the advertisement execution terminal 500, and the storage cabinet 300 receives a corresponding short message verification code input by the user of the advertisement execution terminal 500.
Specifically, referring to fig. 3, the storage 300 includes one or more storage compartments 310. In this embodiment, each storage compartment 310 is used to store a piece of flexible display apparel 400. The cabinet 300 further includes a second communication unit 320 and a second processor 330. The second communication unit 320 is configured to receive a door opening instruction from the server 200. It is understood that, when the first processor 220 of the server 200 determines that the confirmation task information includes the information of successful payment of the deposit, a door opening instruction is generated and sent to the storage 300 through the first communication unit 210. The second processor 330 of the storage 300 controls one of the storage compartments 310 to be opened in response to the door opening command. It is understood that storage compartment 310, which is currently open, is storage compartment 310 with flexible display garment 400 stored therein, rather than storage compartment 310 being empty.
Further, the flexible display garment 400 is taken out from the corresponding storage box 310 of the storage cabinet 300, the server 200 sends the advertisement content to be displayed to the flexible display garment 400, and the flexible display garment 400 displays the advertisement content. In other embodiments, when the flexible display garment 400 is bound to the advertisement execution terminal 500, the flexible display garment 400 receives the advertisement content to be displayed sent by the server 200 and stores the advertisement content in the second storage unit 450, and the third processor 410 controls the flexible display screen 420 to play the advertisement content when detecting that the flexible display garment 400 reaches the task setting starting point.
Specifically, the flexible display garment 400 includes a third processor 410, a flexible display screen 420, a play status detecting unit 430, an occlusion status detecting unit 440, and a second storage unit 450. The flexible display screen 420, the play status detection unit 430, the blocking status detection unit 440, and the second storage unit 450 are electrically connected to the third processor 410, respectively. The second storage unit 450 stores any data of the third processor 410 during data processing and other data that needs to be stored.
Specifically, when the flexible display garment 400 displays the advertisement content, the third processor 410 determines whether the flexible display screen 420 normally plays the advertisement content in the advertisement putting request according to the detection data of the playing state detection unit 430. When the third processor 410 determines that the flexible display screen 420 normally plays the advertisement content, the third processor 410 further determines whether the flexible display screen 420 is shielded within a preset distance range according to the detection data of the shielding state detection unit 440. When the third processor 410 further determines that the flexible display screen 420 is not blocked within the preset distance range, it is determined that the current advertisement delivery status of the flexible display screen 420 is normal. When the third processor 410 determines that the flexible display screen 420 stops playing the advertisement content, it is determined that the current advertisement delivery status of the flexible display screen 420 is abnormal. When the processor 10 determines that the flexible display screen 420 normally plays the advertisement content currently but the flexible display screen 420 is blocked within a preset distance range, it determines that the current advertisement delivery state of the flexible display screen 420 is abnormal.
The shielding state detecting unit 440 is one of a camera and a distance sensor. When the shielding state detecting unit 440 is a camera, the camera is configured to capture an image of the flexible display screen 420 within a preset distance range, and the third processor 410 compares the image captured by the camera with an image pre-stored in the second storage unit 450 to determine whether the flexible display screen 420 is shielded within the preset distance range. When the third processor 410 determines that the flexible display screen 420 is occluded within the predetermined distance range, it determines that the flexible display screen 420 is occluded within the predetermined distance range. When the shielding state detecting unit 440 is a distance sensor, the distance sensor is configured to detect whether there is a shielding object in the predetermined distance range of the flexible display screen 420, and when the third processor 410 determines that there is a shielding object in the predetermined distance range of the flexible display screen 420, it determines that the flexible display screen 420 is shielded in the predetermined distance range.
The flexible display garment 400 also includes a bluetooth unit 460. When the flexible display garment 400 is taken out of the storage 300, the bluetooth unit 460 of the flexible display garment 400 is bound to the bluetooth unit of the advertisement execution terminal 500, so as to determine that the distance between the flexible display garment 400 and the advertisement execution terminal 500 is within a preset distance range.
The third processor 410 also controls the bluetooth unit 460 to transmit the current advertisement delivery status of the flexible display screen 420 to the advertisement execution terminal 500 through the bluetooth unit 460. The advertisement execution terminal 500 transmits the advertisement putting status of the flexible display garment 400 to the server 200.
It can be understood that, because the bluetooth transmission distance is short, if the distance between the flexible display garment 400 and the advertisement execution terminal 500 is greater than the bluetooth transmission distance, the advertisement putting status of the flexible display garment 400 cannot be transmitted to the advertisement execution terminal 500 through bluetooth, and the advertisement execution terminal 500 cannot transmit the advertisement putting status of the flexible display garment 400 to the server 200. When the server 200 determines that the distance between the flexible display clothing 400 and the advertisement execution terminal 500 is greater than the bluetooth transmission distance when the advertisement putting state from the advertisement execution terminal 500 is not received within a preset time or the like, a prompt is sent to the advertisement execution terminal 500 to prompt a user of the advertisement execution terminal 500 that the distance between the current advertisement execution terminal 500 and the flexible display clothing 400 is greater than the bluetooth transmission distance. Thus, the user of the monitoring advertisement execution terminal 500 can complete the advertisement putting task in real time according to the advertisement putting requirement.
When the server 200 receives the advertisement putting state from the flexible display garment 400, the first processor 220 of the server 200 records a task completion progress according to the advertisement putting state, and controls the flexible display garment 400 corresponding to the advertisement execution terminal 500 to stop displaying the advertisement content when it is determined that the advertisement execution terminal 500 completes the advertisement task displaying the advertisement content according to the task completion progress.
Further, when the advertisement delivery status is normal, the first processor 220 increases the task completion progress of the advertisement execution terminal 500; when the current advertisement putting state is abnormal, stopping increasing the task completion progress of the advertisement execution terminal 500; and when the advertisement putting state of the flexible display garment 400 is recovered from the abnormality to normal, starting to increase the task completion progress of the advertisement execution terminal 500 again.
It is understood that flexible display apparel 400 also includes a positioning unit, which may be, but is not limited to, a GPS positioning unit. The positioning unit is used for positioning the flexible display garment 400. The advertisement placement status also includes the current actual location of flexible display apparel 400 and the actual task progress time. When the flexible display garment 400 does not include a positioning unit, the location information of the advertisement execution terminal 500 may be acquired from the advertisement execution terminal 500 bound through the bluetooth unit 460. Since the advertisement execution terminal 500 bound to the flexible display garment 400 needs to maintain a bound state, that is, to maintain the distance between the flexible display garment 400 and the advertisement execution terminal 500 within a preset distance range to realize normal communication through the bluetooth unit 460, an error between the position information of the advertisement execution terminal 500 and the position information of the actual flexible display garment 400 is not large.
The first processor 220 of the server 200 records an actual position of the task completion progress and an actual task progress time each time an advertisement putting state from the advertisement execution terminal 500 is received, and takes the actual position of the task completion progress when the advertisement putting state is received for the first time as an actual starting point, the actual task progress time as an actual task starting time, and takes the actual position of the task completion progress when the advertisement putting state is received for the last time as an actual ending point, and the actual task progress time as an actual task ending time. The first processor 220 of the server 200 further draws a task progress route according to the actual position when the advertisement delivery state is received each time, and calculates a task progress time length according to a difference value between the actual task end time of the last advertisement delivery state and the actual task start time of the first advertisement delivery state.
It is understood that the first storage unit 230 further stores a task setting start point, a task setting end point, a task proceeding time length, a task starting time, a task ending time, and a route.
The first processor 220 determines that the advertisement execution terminal 500 completes the task when a difference between an actual starting point and a task setting starting point of the advertisement execution terminal 500 does not exceed a preset distance, a difference between an actual end point and a task setting end point does not exceed a preset distance, a task performing time length is greater than or equal to a set time length, a difference between an actual task starting time and a set task starting time is less than a preset time length, a difference between an actual task ending time and a set task ending time is less than a preset time length, and a difference between a length of a task performing route and a length of a set route is less than a preset value.
When the first processor 220 determines that the advertisement execution terminal 500 completes the advertisement task of displaying the advertisement content, it sends a task completion prompt and/or a prompt for returning the flexible display garment 400 to the advertisement execution terminal 500, and generates a door opening instruction again.
When the advertisement execution terminal 500 receives the reminder, the user holding the advertisement execution terminal 500 carries the flexible display garment 400 to the storage cabinet 300, the storage cabinet 300 responds to the door opening instruction and opens one of the storage boxes 310 of the storage cabinet 300, it can be understood that the storage box 310 opened at this time is an empty storage box 310, and then the flexible display garment 400 is put into the storage box 310 and the storage box 310 is closed.
In one embodiment, when the flexible display garment 400 is stored in the storage box 310, the storage box 310 is electrically connected to the flexible display garment 400, so that the flexible display garment 400 can be charged, thereby ensuring that the flexible display garment 400 is in a state of sufficient electric quantity every time the flexible display garment 400 is used for advertisement placement. Here, the electrical connection between the storage box 310 and the flexible display device 400 may be an operation of a user holding the advertisement execution terminal 400, or the flexible display device 400 may be automatically electrically connected to the storage box 310 after being stored in the storage box 310. The second processor 330 controls the second communication unit 320 to feed back the status information of the storage box 310 to the server 200 every time the connection status between the storage box 310 and the flexible display garment 400 changes, where the status information of the storage box 310 includes the storage status of the storage box 310 and/or the information of the flexible display garment 400 stored in the storage box 310.
In addition, when the flexible display garment 400 is stored in the storage box 310, the storage box 310 is electrically connected to the flexible display garment 400, so that the second processor 330 can determine the number of the flexible display garments 400 currently stored in the storage box 300, the position of the storage box 310 where the flexible display garment 400 is located, and the like according to the connection state between each storage box 310 and the corresponding flexible display garment 400.
It is understood that, in one variant embodiment, the second processor 330 controls the second communication unit 320 to feed back the door opening state information of the storage box 310 to the server 200 every time the door opening state of the storage box 310 is changed.
Further, in one embodiment, a camera 340 is disposed within each storage compartment 310. The second processor 330 controls the camera 340 to take a picture of the flexible display garment 400 when the flexible display garment 400 is put into the storage box 310 to determine whether the flexible display garment 400 is damaged, and controls to close the storage cabinet 300 when it is determined that the flexible display garment 400 is not damaged.
It is understood that in one embodiment, when flexible display garment 400 is stored in storage compartment 310, storage compartment 310 is electrically connected to flexible display garment 400, and therefore, second processor 330 determines whether hardware in flexible display garment 400 is damaged through the electrical connection between storage compartment 310 and flexible display garment 400, for example, during the actual determination, whether flexible display garment 400 can perform a normal function or form an electrical circuit or determine through parameters such as voltage, current, etc. of flexible display garment 400.
When determining that the flexible display garment 400 is not damaged, the second processor 330 controls the second communication unit 320 to feed back a returned garment completion message to the server 200, so as to allow the server 200 to return a deposit to the advertisement execution terminal 500 according to the returned garment completion message, and to give a corresponding fee for completing an advertisement task.
When determining that the flexible display garment 400 is damaged, the second processor 330 calculates a damage degree corresponding to the damaged flexible display garment 400, and when the damage degree of the flexible display garment 400 reaches a preset threshold value, determines that the flexible display garment 400 is damaged, at this time, the flexible display garment 400 cannot be returned normally, and needs to contact a customer service center for processing.
The first processor 220 transmits a task completion progress of each advertisement execution terminal 500 executing an advertisement promotion task to the advertisement originator terminal 100. The advertisement originator terminal 100 can thus know the progress status of the advertisement promotion task in real time. Therefore, a good interaction effect can be achieved.
Please refer to fig. 5, which is a flowchart illustrating an advertisement placement control method of the advertisement placement control system 1000 according to an embodiment of the present application. The advertisement placement control method is applied to the aforementioned advertisement placement control system 100. It is to be understood that the order of execution of the advertisement placement control method is not limited to the order shown in fig. 5. Specifically, the advertisement delivery control method includes the steps of:
an advertisement delivery request including at least advertisement content is received from an advertisement originating terminal 100 (step 501).
Wherein the advertisement placement request is generated by the advertisement initiation terminal 100 in response to an advertisement initiation operation. The advertisement putting request further comprises at least one of advertisement putting duration, advertisement putting area and advertisement getting task person number.
In response to the advertisement placement request, the advertisement placement request is forwarded to several advertisement execution terminals 500 (step 502).
When response information that at least one of the advertisement execution terminals 500 agrees to respond to the advertisement putting request is received, a task reminder for confirming a task with the storage 300 indicating that the advertisement execution terminal 500 is at the predetermined place and binding the flexible display garment 500 stored in the storage at the predetermined place is sent to the advertisement execution terminal 500 agreeing to receive the advertisement putting request (step 503).
Specifically, after the first processor 220 sends the task reminder to the advertisement execution terminal 500 that agrees to receive the advertisement placement request, the advertisement execution terminal 500 that agrees to receive the advertisement placement request receives the task reminder. And carrying the advertisement execution terminal 500 to the storage cabinet 300 according to the task prompt by a user who holds the advertisement execution terminal 500 agreeing to receive the advertisement putting request, and starting the advertisement execution terminal 500 to scan the code when the user is within a preset distance range from the code scanning position of the storage cabinet 300.
After the advertisement execution terminal 500 scans the storage 300 storing the flexible display garment 400, it transmits the confirmation task information to the server 200 (step 504).
The server 200 generates a door opening command in response to the confirmation task information and transmits the door opening command to the storage 300 (step 505).
Specifically, the first processor 220 receives confirmation task information from the advertisement execution terminal 500. When the confirmation task information includes the information that the deposit payment is successful, the first processor 220 controls the storage cabinet 300 to be opened to pick up the flexible display garment 400.
The storage cabinet 300 controls one of the storage compartments 310 to open in response to the door opening command to allow the flexible display apparel 400 located within the storage compartment to be removed (step 506).
Sending the advertisement content in the advertisement placement request to the flexible display garment 400 to control the flexible display garment 400 to display the advertisement content (step 507).
Wherein, step 503 further comprises:
calculating a corresponding advertisement fee according to the advertisement putting request, and transmitting a payment request to the advertisement initiating terminal 100;
the advertisement initiating terminal 100 sends feedback information of successful payment to the server 200 after completing payment in response to the payment request; and
receiving feedback information of successful payment from the advertisement initiating terminal 100, and forwarding the advertisement delivery request to the advertisement executing terminals 500.
Specifically, the first processor 220 calculates a corresponding advertisement fee according to at least one of an advertisement placement duration, an advertisement placement area, and an advertisement pickup task person count in the advertisement placement request.
Wherein, after step 507, further comprising:
receiving an advertisement putting state from the advertisement execution terminal when the flexible display garment 400 displays the advertisement content;
the advertisement putting state comprises a normal state and an abnormal state. When the flexible display garment 400 displays the advertisement content, the third processor 410 determines whether the flexible display screen 420 normally plays the advertisement content in the advertisement putting request according to the detection data of the playing state detection unit 430. When the third processor 410 determines that the flexible display screen 420 normally plays the advertisement content, the third processor 410 further determines whether the flexible display screen 420 is shielded within a preset distance range according to the detection data of the shielding state detection unit 440. When the third processor 410 further determines that the flexible display screen 420 is not blocked within the preset distance range, it is determined that the current advertisement delivery status of the flexible display screen 420 is normal. When the third processor 410 determines that the flexible display screen 420 stops playing the advertisement content, it is determined that the current advertisement delivery status of the flexible display screen 420 is abnormal. When the processor 10 determines that the flexible display screen 420 normally plays the advertisement content currently but the flexible display screen 420 is blocked within a preset distance range, it determines that the current advertisement delivery state of the flexible display screen 420 is abnormal.
Recording task completion progress according to the advertisement putting state, and controlling the flexible display clothing 400 corresponding to the advertisement execution terminal 500 to stop displaying the advertisement content when the advertisement execution terminal 500 is determined to complete the advertisement task of displaying the advertisement content according to the task completion progress;
specifically, when the server 200 receives the advertisement delivery status from the flexible display garment 400, the first processor 220 of the server 200 records a task completion progress according to the advertisement delivery status, and controls the flexible display garment 400 corresponding to the advertisement execution terminal 500 to stop displaying the advertisement content when it is determined that the advertisement execution terminal 500 completes the advertisement task of displaying the advertisement content according to the task completion progress.
Specifically, "recording the task completion progress according to the advertisement delivery status" includes: when the advertisement putting state is normal, the first processor 220 increases the task completion progress of the advertisement execution terminal 500; when the current advertisement putting state is abnormal, stopping increasing the task completion progress of the advertisement execution terminal 500; and when the advertisement putting state of the flexible display garment 400 is recovered from the abnormality to normal, starting to increase the task completion progress of the advertisement execution terminal 500 again.
Specifically, the "determining that the advertisement execution terminal 500 completes the advertisement task of displaying the advertisement content according to the task completion progress" includes:
when the difference between the actual starting point and the task setting starting point of the advertisement execution terminal 500 does not exceed the preset distance, the difference between the actual end point and the task setting end point does not exceed the preset distance, the task execution time length is greater than or equal to the set time length, the difference between the actual task starting time and the set task starting time is less than the preset time length, the difference between the actual task ending time and the set task ending time is less than the preset time length, and the difference between the length of the task execution route and the length of the set route is less than the preset value, it is determined that the advertisement execution terminal completes the task.
Specifically, the first processor 220 of the server 200 records an actual position of the task completion progress and an actual task performing time each time an advertisement putting state is received from the advertisement execution terminal 500, and takes the actual position of the task completion progress when the advertisement putting state is received for the first time as an actual starting point, the actual task performing time as an actual task starting time, and takes the actual position of the task deflection progress when the advertisement putting state is received for the last time as an actual ending point, and the actual task performing time as an actual task ending time. The first processor 220 of the server 200 further draws a task progress route according to the actual position when the advertisement delivery state is received each time, and calculates a task progress time length according to a difference value between the actual task end time of the last advertisement delivery state and the actual task start time of the first advertisement delivery state. The first processor 220 determines that the advertisement execution terminal 500 completes the task when a difference between an actual starting point and a task setting starting point of the advertisement execution terminal 500 does not exceed a preset distance, a difference between an actual end point and a task setting end point does not exceed a preset distance, a task performing time length is greater than or equal to a set time length, a difference between an actual task starting time and a set task starting time is less than a preset time length, a difference between an actual task ending time and a set task ending time is less than a preset time length, and a difference between a length of a task performing route and a length of a set route is less than a preset value.
When the flexible display screen 420 of the flexible display garment 400 plays the advertisement content, the advertisement putting control method further includes the steps of:
judging whether the flexible display screen 420 normally plays the advertisement content in the advertisement putting request;
if not, determining that the flexible display screen 420 does not normally play the advertisement content in the advertisement putting request currently, and determining that the advertisement putting state of the flexible display clothes is abnormal; if so, determining that the flexible display screen 420 is currently and normally playing the advertisement content in the advertisement putting request, and continuously judging whether the flexible display screen 420 is shielded within a preset distance range;
if so, determining that the flexible display screen 420 is shielded within a preset distance range, the advertisement putting state of the flexible display garment is abnormal, and if not, determining that the flexible display screen 420 is not shielded within the preset distance range, the advertisement putting state of the flexible display garment is normal.
Further, the advertisement delivery control method further comprises the steps of:
the current advertisement delivery status of the flexible display screen 420 is sent to the advertisement execution terminal 500 through the bluetooth unit 460. The advertisement execution terminal 500 transmits the advertisement putting status of the flexible display garment 400 to the server 200.
Further, the advertisement delivery control method further comprises the steps of:
when the advertisement execution terminal 500 is determined to complete the advertisement task of displaying the advertisement content, a task completion reminder and/or a reminder to return to the flexible display garment 400 is sent to the advertisement execution terminal 500, and a door opening instruction is generated again;
when the advertisement execution terminal 500 receives the reminder, the user holding the advertisement execution terminal 500 carries the flexible display garment 400 to the storage cabinet 300, and the storage cabinet 300 responds to the door opening instruction, opens one of the storage boxes 310 of the storage cabinet 300, then puts the flexible display garment 400 into the storage box 310, and closes the storage box 310.
Further, the advertisement delivery control method further comprises the steps of:
when the connection state between the storage box 310 and the flexible display garment 400 changes, the second communication unit 320 is controlled to feed back the state information of the storage box 310 to the server 200, wherein the state information of the storage box 310 comprises the storage state of the storage box 310 and/or the information of the flexible display garment 400 stored in the storage box 310
Further, a camera 340 is disposed in each storage box 310. The advertisement putting control method further comprises the following steps:
the second processor 330 controls the camera 340 to take a picture of the flexible display garment 400 when the flexible display garment 400 is put into the storage box 310 to determine whether the flexible display garment 400 is damaged, and controls to close the storage cabinet 300 when it is determined that the flexible display garment 400 is not damaged;
when determining that the flexible display garment 400 is not damaged, the second processor 330 controls the second communication unit 320 to feed back a returned garment completion message to the server 200, so as to allow the server 200 to return a guarantee fee to the advertisement execution terminal 500 according to the returned garment completion message, and to give a corresponding fee for completing an advertisement task;
when determining that the flexible display garment 400 is damaged, the second processor 330 calculates a damage degree corresponding to the damaged flexible display garment 400, and when the damage degree of the flexible display garment 400 reaches a preset threshold value, determines that the flexible display garment 400 is damaged, at this time, the flexible display garment 400 cannot be returned normally, and needs to contact a customer service center for processing and the like.
Further, the advertisement delivery control method further comprises the steps of:
the first processor 220 transmits a task completion progress of each advertisement execution terminal 500 executing an advertisement promotion task to the advertisement originator terminal 100. The advertisement originator terminal 100 can thus know the progress status of the advertisement promotion task in real time. Therefore, a better interaction effect can be achieved.
Therefore, the advertisement delivery can be realized by sharing the flexible display garment 400, economic income can be brought to the advertisement execution terminal 500, the advertisement pertinence is strong, the advertisement can be delivered in a specific time interval in a specific area, the advertisement waste can be greatly reduced, and more attention and income can be brought to the advertisement initiation terminal 100.
It should be noted that the first Processor 220, the second Processor 330, and the third Processor 410 may be a Central Processing Unit (CPU), other general purpose processors, Digital Signal Processors (DSP), Application Specific Integrated Circuits (ASIC), Field Programmable Gate Arrays (FPGA) or other Programmable logic devices, discrete Gate or transistor logic devices, discrete hardware components, etc. The general purpose processor may be a microprocessor or a general purpose processor, any conventional processor, or the like.
It should be noted that the first storage unit 230 and the second storage unit 450 can be used to store computer programs and/or modules. In addition, the first storage unit 230 and the second storage unit 450 may include a high-speed random access memory, and may further include a nonvolatile memory, such as a hard disk, a memory, a plug-in hard disk, a Smart Media Card (SMC), a Secure Digital (SD) Card, a Flash memory Card (Flash Card), a plurality of magnetic disk storage devices, a Flash memory device, or other volatile solid state storage devices.
It should be noted that, for simplicity of description, the above-mentioned embodiments of the method are described as a series of acts or combinations, but those skilled in the art should understand that the present application is not limited by the order of acts described, as some steps may be performed in other orders or simultaneously according to the present application. Further, those skilled in the art should also appreciate that the embodiments described in the specification are preferred embodiments and that the acts and modules referred to are not necessarily required in this application.
In the above embodiments, the descriptions of the respective embodiments have respective emphasis, and for parts that are not described in detail in a certain embodiment, reference may be made to the related descriptions of other embodiments.
The steps in the method of the embodiment of the application can be sequentially adjusted, combined and deleted according to actual needs.
It will be understood by those skilled in the art that all or part of the processes of the methods of the embodiments described above can be implemented by hardware related to instructions of a computer program, and the program can be stored in a computer readable storage medium, and when executed, can include the processes of the embodiments of the methods described above. The storage medium may be a magnetic disk, an optical disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), or the like.
The foregoing detailed description of the embodiments of the present application has been presented to illustrate the principles and embodiments of the present application, and the above description of the embodiments is only provided to help understand the method and the core concept of the present application; meanwhile, for a person skilled in the art, according to the idea of the present application, there may be variations in the specific embodiments and application scope, and in summary, the content of the present specification should not be construed as a limitation to the present application.

Claims (22)

  1. A server for an advertisement placement control system, the server comprising:
    the communication unit is used for receiving an advertisement putting request from an advertisement initiating terminal, wherein the advertisement putting request at least comprises advertisement content;
    and the processor is used for responding to the advertisement putting request, controlling the advertisement putting request to be forwarded to the advertisement execution terminals through the communication unit, and controlling the advertisement content in the advertisement putting request to be sent to the flexible display clothes corresponding to the advertisement execution terminals which agree to receive the advertisement putting request and controlling the corresponding flexible display clothes to display the advertisement content when response information that at least one advertisement execution terminal agrees to respond to the advertisement putting request is received.
  2. The server according to claim 1, wherein the advertisement delivery request further includes an advertisement delivery duration, an advertisement delivery area, and an advertisement pickup task number, and the processor generates an advertisement delivery route according to at least one of the advertisement delivery duration, the advertisement delivery area, and the advertisement pickup task number in the advertisement delivery request, and the advertisement delivery route is used to guide the advertisement execution terminal to deliver the advertisement according to the advertisement delivery route.
  3. The server according to claim 2, wherein the processor calculates a corresponding advertisement fee according to at least one of an advertisement delivery duration, an advertisement delivery area and an advertisement pickup task frequency in the advertisement delivery request, and sends a payment request to the advertisement originating terminal; and when receiving the feedback information of successful payment from the advertisement initiating terminal, controlling to forward the advertisement putting request to the advertisement executing terminals through the communication unit.
  4. The server according to claim 1, wherein the processor sends a task reminder to the advertisement execution terminal agreeing to respond to the response information of the advertisement placement request when the advertisement execution terminal agrees to respond to the response information of the advertisement placement request, the task reminder being for confirming a task with a storage cabinet indicating that the advertisement execution terminal is at a predetermined location and binding flexible display apparel stored in the storage cabinet of the predetermined location; and transmitting the advertisement content to the flexible display clothing to control the flexible display clothing to display the advertisement content.
  5. The server according to claim 4, wherein the processor controls the storage cabinet storing the flexible display garment to be opened when a task prompt is sent to the advertisement execution terminal and confirmation task information is received from the advertisement execution terminal, and the confirmation task information includes information that a deposit is successfully paid.
  6. The server of claim 1, wherein the processor receives an advertisement placement status from the flexible display garment in real-time as the flexible display garment displays the advertising content; and recording task completion progress according to the advertisement putting state, and controlling the flexible display clothing corresponding to the advertisement execution terminal to stop displaying the advertisement content when the advertisement execution terminal is determined to complete the advertisement task of displaying the advertisement content according to the task completion progress.
  7. The server according to claim 6, wherein the processor increases the task completion progress of the advertisement execution terminal when it is determined that a current advertisement placement state is normal; stopping increasing the task completion progress of the advertisement execution terminal when the current advertisement putting state is abnormal; and when the advertisement putting state of the flexible display clothes is recovered from the abnormity to the normal state, the task completion progress of the advertisement execution terminal is increased again.
  8. The server according to claim 6, wherein the processor determines that the advertisement execution terminal completes the advertisement task of displaying the advertisement content when a difference between an actual starting point of the flexible display garment and a task setting starting point does not exceed a preset distance, a difference between an actual ending point and a task setting ending point does not exceed a preset distance, a task progress time period is greater than or equal to a set time period, a difference between an actual task starting time and a set task starting time is less than a preset time period, and a difference between an actual task ending time and a set task ending time is less than a preset time period, and a difference between a length of a task progress route and a length of a set route is less than a preset value.
  9. The server according to any one of claims 6 to 8, wherein the processor issues a task completion reminder and/or a reminder to return to a flexible display garment to the advertisement execution terminal when determining that the advertisement execution terminal completes an advertisement task of displaying the advertisement content.
  10. The server of claim 9, wherein the processor transmits a task completion progress of each advertisement execution terminal to the advertisement initiation terminal.
  11. A cabinet for storing flexible display apparel, the cabinet comprising:
    one or more storage bins for storing flexible display apparel;
    the communication unit is used for receiving a door opening instruction from the server; and
    and the processor is used for responding to the door opening instruction to control the corresponding storage box to be opened.
  12. The storage cabinet according to claim 11, wherein the storage box is electrically connected to the flexible display garment when the flexible display garment is stored in the storage box, the processor controls the communication unit to feed back status information of the storage box to the server each time a connection status between the storage box and the flexible display garment changes, and the status information of the storage box includes a storage status of the storage box and/or information of the flexible display garment stored in the storage box.
  13. The storage cabinet of claim 12, wherein the processor controls the communication unit to feed back a returned clothing finish message to the server to allow the server to return a deposit to the advertisement execution terminal according to the returned clothing finish message and give a corresponding fee for completing an advertisement task when it is determined that the flexible display clothing bound with the advertisement execution terminal is not damaged.
  14. The flexible display garment is characterized by comprising a flexible display screen, a communication unit and a processor, wherein the communication unit is used for receiving advertisement content from a server; the processor controls the flexible display screen to display the advertising content.
  15. The flexible display garment of claim 14, wherein the flexible display garment further comprises a Bluetooth unit, the flexible display clothing further comprises a playing state detection unit and a shielding state detection unit, the processor judges whether the flexible display screen normally plays the advertisement content in the advertisement putting request according to the detection data of the playing state detection unit, the processor also judges whether the flexible display screen is shielded within a preset distance range according to the detection data of the shielding state detection unit, when the processor determines that the flexible display screen currently and normally plays the advertisement content in the advertisement putting request and is not blocked within a preset distance range, determining that the current advertisement putting state of the flexible display screen is normal, otherwise, determining that the current advertisement putting state of the flexible display screen is abnormal; the processor also controls the Bluetooth unit to send the current advertisement putting state of the flexible display clothing to the advertisement execution terminal through the Bluetooth unit so as to allow the advertisement execution terminal to send the current advertisement putting state of the flexible display clothing to the server.
  16. An advertisement putting control method is applied to a server of an advertisement putting control system, and is characterized by comprising the following steps:
    receiving an advertisement putting request from an advertisement initiating terminal, wherein the advertisement putting request at least comprises advertisement content;
    responding to the advertisement putting request, and transmitting the advertisement putting request to a plurality of advertisement execution terminals;
    when response information that at least one advertisement execution terminal agrees to respond to the advertisement putting request is received, the advertisement content in the advertisement putting request is controlled to be sent to the flexible display clothes corresponding to the advertisement execution terminal agreeing to receive the advertisement putting request, and the corresponding flexible display clothes are controlled to display the advertisement content.
  17. The advertisement delivery control method of claim 16, wherein the advertisement delivery request further includes an advertisement delivery duration, an advertisement delivery area, and an advertisement pickup task frequency, and the "responding to the advertisement delivery request and forwarding the advertisement delivery request to a plurality of advertisement execution terminals" includes:
    calculating corresponding advertisement cost according to the advertisement putting time length, the advertisement putting area and the advertisement picking task person number in the advertisement putting request, and sending a payment request to the advertisement initiating terminal; and
    and receiving feedback information of successful payment from the advertisement initiating terminal, and transmitting the advertisement putting request to the advertisement executing terminals.
  18. The advertisement placement control method according to claim 17, wherein the controlling of sending the advertisement content in the advertisement placement request to the flexible display apparel corresponding to the advertisement execution terminal that agrees to receive the advertisement placement request and controlling the corresponding flexible display apparel to display the advertisement content comprises:
    sending a task reminder to the advertisement execution terminal;
    receiving confirmation task information from the advertisement execution terminal, and controlling the storage cabinet storing the flexible display clothes to be opened when the confirmation task information comprises information that the payment of the deposit is successful;
    and controlling the advertisement content in the advertisement putting request to be sent to the flexible display clothes in the corresponding storage box of the storage cabinet so as to control the flexible display clothes to display the advertisement content.
  19. The advertisement placement control method according to claim 16, characterized by further comprising the steps of:
    receiving an advertisement placement status from the flexible display apparel while the flexible display apparel displays the advertisement content;
    and recording task completion progress according to the advertisement putting state, and controlling the flexible display clothes corresponding to the advertisement execution terminal to stop displaying the advertisement content when the advertisement execution terminal is determined to complete the advertisement task of displaying the advertisement content according to the task completion progress.
  20. The advertisement delivery control method according to claim 19, wherein the "recording task completion progress according to the advertisement delivery status" includes:
    when the current advertisement putting state is determined to be normal, increasing the task completion progress of the advertisement execution terminal;
    stopping increasing the task completion progress of the advertisement execution terminal when the current advertisement putting state is abnormal; and
    and when the advertisement putting state of the flexible display clothes is recovered from the abnormity to the normal state, the task completion progress of the advertisement execution terminal is increased again.
  21. The advertisement delivery control method of claim 19, wherein the "determining that the advertisement execution terminal completes the advertisement task of displaying the advertisement content according to the task completion progress" comprises:
    judging whether the difference value between the actual starting point of the advertisement execution terminal and the task setting starting point is smaller than a preset distance or not;
    judging whether the difference value between the actual end point of the advertisement execution terminal and the task setting end point is smaller than a preset distance or not;
    judging whether the task execution time length is greater than a preset value or not;
    judging whether the difference value of the actual task starting time and the set task starting time is smaller than a preset time length or not;
    judging whether the difference value between the actual task ending time and the set task ending time is less than a preset time length or not;
    judging whether the difference value between the length of the task carrying route and the length of the set route is smaller than a preset value or not;
    and if the judgment result is yes, determining that the advertisement execution terminal completes the advertisement task of displaying the advertisement content.
  22. The advertisement placement control method according to any one of claims 16 to 21, characterized by further comprising the steps of:
    when the advertisement execution terminal is determined to finish the advertisement task of displaying the advertisement content, sending a task completion prompt and/or a prompt of returning flexible display clothes to the advertisement execution terminal;
    and sending the task completion progress information of each advertisement execution terminal to the advertisement initiating terminal.
CN201880097631.6A 2018-12-17 2018-12-17 Advertisement putting control method, server, storage cabinet and flexible display clothes Pending CN113169987A (en)

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