CN112767025A - Method and system for putting advertisement program list - Google Patents
Method and system for putting advertisement program list Download PDFInfo
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Abstract
The application relates to a method and a system for putting an advertisement program list, which belong to the technical field of computers, wherein the method comprises the following steps: receiving a setting request of an advertisement program list, and creating a circular play list and a timing play list; acquiring at least one circularly played program, and sequentially adding the circularly played program to the circularly played list; acquiring at least one timing playing program, and adding the timing playing program to the timing playing list; setting a timing period and a playing priority of the timing playlist, and setting a playing priority of the circular playlist; and sending the timing play list and the circular play list to a display terminal so that the display terminal plays the advertisement programs. By adopting the method and the device, the setting process of the advertising program list can be simplified, and the time cost and the labor cost in the putting process of the advertising program list are reduced.
Description
Technical Field
The present application relates to the field of computer technologies, and in particular, to a method and a system for delivering an advertisement program guide.
Background
With the rapid development of electronic information technology and semiconductor technology, the advertisement delivery form has changed greatly, and the traditional forms of original leaflet distribution, poster pasting and newspaper publishing are gradually changed into electronization and informatization. The advertisement is put on the electronic display screen, which is the next common advertisement putting form.
In the whole delivery process, a merchant can arrange an electronic display screen in a designated area and establish communication connection between the electronic display screen and an advertisement delivery server. Then, the merchant can set program lists to be played on the electronic display screen on the advertisement delivery server, one program list can contain the advertisement content of one or more advertisements, and the advertisement delivery server can send the set program list to the electronic display screen, so that the electronic display screen can release the advertisement content according to the program unicast. Or, the merchant can set a program list on the control terminal, and then send the set program list to the advertisement delivery server for storage, and when the advertisement is delivered, the advertisement delivery server can directly send the stored program list to the electronic display screen.
In the process of implementing the present application, the inventors found that the above-mentioned technology has at least the following problems:
when a merchant sets a program list, the commercial content of each commercial (also referred to as a program) is generally added one by one to the program list, and then the playing time of each commercial content is set, so that each commercial needs to be set, the operation is complex, and similarly, when the program list is adjusted, the attribute information of each program of the program list needs to be opened, and the playing time needing to be adjusted is set, so that the process is complex, and the consumed time cost and the labor cost are high.
Disclosure of Invention
In order to simplify the setting process of the advertising program list and reduce the time cost and the labor cost in the putting process of the advertising program list, the embodiment of the application provides a method and a system for putting the advertising program list. The technical scheme is as follows:
in a first aspect, an embodiment of the present application provides a method for delivering an advertisement program list, where the method includes:
receiving a setting request of an advertisement program list, and creating a circular play list and a timing play list;
acquiring at least one circularly played program, and sequentially adding the circularly played program to the circularly played list;
acquiring at least one timing playing program, and adding the timing playing program to the timing playing list;
setting a timing period and a playing priority of the timing playlist, and setting a playing priority of the circular playlist;
and sending the timing play list and the circular play list to a display terminal so that the display terminal plays the advertisement programs.
Based on the technical scheme, the setting of the advertisement program list is adjusted to the setting of a circular play list and a timing play list, the setting of the playing time of each advertisement program is adjusted to the setting of only the timing time interval of the timing play list, the setting process of the advertisement program list can be simplified, and therefore the time cost and the labor cost in the putting process of the advertisement program list can be reduced.
Optionally, the playing of the advertisement program by the display terminal includes:
and the display terminal plays the advertisement programs in the list with the highest playing priority in the timing playing list and the circular playing list at the same time.
Based on the technical scheme, the advertisement programs needing to be played at each moment can be determined by setting the playing priority, so that the condition that a plurality of advertisement programs conflict with each other at the same moment can be avoided.
Optionally, the sending the timing playlist and the circular playlist to a display terminal includes:
generating a daily mode program list based on the timing playing list and the circular playing list, and sending the daily mode program list to a display terminal, wherein advertisement programs corresponding to a plurality of time periods in one day are arranged in the daily mode program list, the timing time periods in the time periods correspond to the timing playing programs, and other time periods except the timing time periods in the time periods correspond to the circular playing programs.
Based on the technical scheme, the advertisement program list is set in a daily mode program list form, so that the advertisement program list can be conveniently set and reused.
Optionally, there are a plurality of the timed playlists, and each timed playlist corresponds to a different playing priority.
Based on the technical scheme, the playing time setting of a plurality of regularly played programs can be realized in order by utilizing a plurality of regularly played lists, and the playing time conflict among a plurality of advertisement programs can be effectively avoided.
Optionally, the method further includes:
when a time interval adjustment request for playing a program at a fixed time is received, determining a fixed time playing list to which the program at the fixed time belongs;
determining the playing priority Na level of the timing playing list, and resetting the timing period information of the timing playing list;
and sending the timing period information and the Na level to a display terminal so that the display terminal replaces the timing period information corresponding to the Na level.
Based on the technical scheme, the advertisement programs in the timing play list are determined by using the play priority, and even if the list identification of the timing play list cannot be acquired at the display terminal (for example, after the timing play list and the circular play list are fused to generate an advertisement program list), the timing time interval of the advertisement programs in the corresponding list can be adjusted.
Optionally, the method further includes:
when a deleting request of a timing play list is received, determining the playing priority Nb level of the timing play list;
and sending a playing time interval clearing instruction carrying Nb level to the display terminal so that the display terminal clears the timing time interval information corresponding to the Nb level.
Based on the technical scheme, the advertisement programs in the timing play list are determined by using the play priority, and even if the list identification of the timing play list cannot be acquired at the display terminal (for example, after the timing play list and the circular play list are fused to generate an advertisement program list), the advertisement programs of the corresponding list can be deleted.
Optionally, the method further includes:
when a replacing request of a circularly played program is received, updating the circularly played list according to the circularly played program to be replaced, and sending the updated circularly played list to the display terminal so that the display terminal updates all circularly played programs;
when an advertisement program resetting request is received, resetting the playing priority of the circular playing list, and sending the list identification of the circular playing list and the reset playing priority to the display terminal, so that the display terminal deletes all the regularly played programs.
Based on the technical scheme, two different effects of reserving the regularly played programs, only updating the cyclically played programs, updating the cyclically played programs and deleting all the regularly played programs can be realized by simply adjusting the operation of the cyclically played list.
In a second aspect, an embodiment of the present application further provides a delivery system for an advertisement program list, where the system includes an advertisement delivery server and a display terminal, where the advertisement delivery server is configured to:
receiving a setting request of an advertisement program list, and creating a circular play list and a timing play list;
acquiring at least one circularly played program, and sequentially adding the circularly played program to the circularly played list;
acquiring at least one timing playing program, and adding the timing playing program to the timing playing list;
setting a timing period and a playing priority of the timing playlist, and setting a playing priority of the circular playlist;
and sending the timing play list and the circular play list to the display terminal so that the display terminal plays the advertisement programs.
The display terminal is used for:
and playing the advertisement programs in the list with the highest playing priority in the timing playing list and the circular playing list at the same time.
Optionally, the advertisement delivery server is specifically configured to:
generating a daily mode program list based on the timing playing list and the circulating playing list, and sending the daily mode program list to a display terminal, wherein advertisement programs corresponding to a plurality of time periods in one day are arranged in the daily mode program list, the timing time periods in the time periods correspond to the timing playing programs, and other time periods except the timing time periods in the time periods correspond to the circulating playing programs.
Optionally, there are a plurality of the timed playlists, and each timed playlist corresponds to a different playing priority.
Optionally, the advertisement delivery server is further configured to:
when a time interval adjustment request for playing a program at a fixed time is received, determining a fixed time playing list to which the program at the fixed time belongs;
determining the playing priority Na level of the timing playing list, and resetting the timing period information of the timing playing list;
and sending the timing period information and the Na level to a display terminal so that the display terminal replaces the timing period information corresponding to the Na level.
Optionally, the advertisement delivery server is further configured to:
when a deleting request of a timing play list is received, determining the playing priority Nb level of the timing play list;
and sending a playing time interval clearing instruction carrying Nb level to the display terminal so that the display terminal clears the timing time interval information corresponding to the Nb level.
Optionally, the advertisement delivery server is further configured to:
when a replacing request of a circularly played program is received, updating the circularly played list according to the circularly played program to be replaced, and sending the updated circularly played list to the display terminal so that the display terminal updates all circularly played programs;
when an advertisement program resetting request is received, resetting the playing priority of the circular playing list, and sending the list identification of the circular playing list and the reset playing priority to the display terminal, so that the display terminal deletes all the regularly played programs.
In a third aspect, a network device is provided, which includes a processor and a memory, where at least one instruction, at least one program, a set of codes, or a set of instructions is stored in the memory, and the at least one instruction, the at least one program, the set of codes, or the set of instructions is loaded and executed by the processor to implement the method for delivering an advertisement program list according to the first aspect.
In a fourth aspect, there is provided a computer readable storage medium having stored therein at least one instruction, at least one program, a set of codes, or a set of instructions, which is loaded and executed by a processor to implement the method of delivering an advertising program as described in the first aspect.
In summary, the present application has the following beneficial effects:
by adopting the method for launching the advertising program list, when the advertising program list is set, the circular play list and the timing play list are respectively created, the circular play program and the timing play program are respectively added into the corresponding lists, and the generation of the advertising program list is completed by setting the play priority and the timing time interval of the timing play list. Thus, the setting of the advertisement program list is adjusted to the setting of the circular play list and the timing play list, and the setting of the playing time of each advertisement program is adjusted to the setting of only the timing time interval of the timing play list, so that the setting process of the advertisement program list can be simplified, and the time cost and the labor cost in the putting process of the advertisement program list can be reduced.
And the time attributes of the circular play list and the timing play list are separated from the program content, and one circular play list and one timing play list can be repeatedly used by setting different time attributes for multiple times.
Drawings
FIG. 1 is a schematic diagram of a delivery system for advertising program listings in an embodiment of the present application;
FIG. 2 is a schematic diagram of a delivery system for advertising program listings in an embodiment of the present application;
FIG. 3 is a schematic flow chart illustrating a method for delivering an advertisement program list according to an embodiment of the present application;
fig. 4 is a schematic interface diagram of a daily mode program guide in the embodiment of the present application.
Detailed Description
In order to make the objects, technical solutions and advantages of the present application more apparent, the present application is further described in detail below with reference to fig. 1-4 and the embodiments. It should be understood that the specific embodiments described herein are merely illustrative of the present application and are not intended to limit the present application.
The embodiment of the application provides an advertisement program list delivery method, which can be applied to an advertisement delivery system shown in fig. 1, and is mainly realized by an advertisement delivery server in the advertisement delivery system and assisted by a display terminal in the advertisement delivery system, wherein the display terminal can be a terminal device with an advertisement display function, such as an led display screen, an advertisement projector and the like. The advertisement delivery server can be used for receiving an advertisement program list setting request input by a merchant, generating and storing a corresponding advertisement program list, and sending the advertisement program list to the display terminal for displaying at a specified time through communication connection between the advertisement delivery server and the display terminal. Of course, in another application scenario, referring to fig. 2, a control terminal may be further disposed in the advertisement delivery system, the control terminal may establish a communication connection with the advertisement delivery server, a merchant may operate on the control terminal to complete the setting of the advertisement program list, and then the control terminal may generate the advertisement program list based on the setting of the merchant, and upload the advertisement program list to the advertisement delivery server for storage, and a subsequent advertisement delivery server may send the stored advertisement program list to the control terminal for display at a specified time. In this embodiment, an example of directly setting an advertisement program on an advertisement delivery server is described, and a process of setting on a control terminal is similar to this, and supplementary description will be provided where necessary.
The process flow shown in fig. 3 will be described in detail below with reference to specific embodiments, and the contents may be as follows:
301, receiving a setting request of an advertisement program list, and creating a circular play list and a timing play list.
In an implementation, when a merchant needs to place an advertisement program on a display terminal, a setting request of the advertisement program can be input at an advertisement placement server. After receiving the setting request, the advertisement delivery server can create a circular play list and a timing play list. The circular play list may be a list for storing circular play programs, and similarly, the timing play list may be a list for storing timing play programs, the circular play program may be an advertisement program that is continuously and circularly played by default, and the timing play program may be an advertisement program that is played only at a specified time.
And 302, acquiring at least one circularly played program, and sequentially adding the circularly played program to the circularly played list.
In implementation, the setting request of the advertisement program list received by the advertisement delivery server may carry a program identifier of a cyclically played program specified by a user, where the program identifier may be a name, a number, and/or a URL of the cyclically played program, and the advertisement delivery server may obtain at least one cyclically played program according to the program identifier, and may further add the at least one cyclically played program to the cyclically played list in sequence. It is to be understood that the adding sequence of the cyclically played programs may be a cyclically played sequence of the cyclically played programs, and may be specifically specified by a user, that is, in the setting request of the advertisement program list, each program identifier corresponds to one adding sequence, or the adding sequence may be randomly set by the advertisement delivery server.
303, obtaining at least one timing playing program, and adding the timing playing program to the timing playing list.
In implementation, the setting request of the advertisement program list received by the advertisement delivery server may carry a program identifier of a regularly played program specified by a user, where the program identifier may be a name, a number, and/or a URL of the regularly played program, and the advertisement delivery server may obtain at least one regularly played program according to the program identifier, and may further add the at least one regularly played program to the regularly played list. It can be understood that there is no specific sequence for adding the regularly played programs, and the display terminal may only refer to the timing periods corresponding to the regularly played programs when playing the regularly played programs.
304, setting the timing period and the play priority of the timed playlist, and the play priority of the circular playlist.
In implementation, after the advertisement delivery server adds the timed play program to the timed play list, the timing period and the play priority of the timed play list can be set. The timing period may be a designated playing period of a timing playing program in a timing playing list, and one timing playing list may have one or more timing periods; the broadcast priority may be a criterion for instructing the display terminal how to select the commercials to be broadcast at the same time. Meanwhile, the advertisement delivery server can set the playing priority of the circular playing list. It is worth mentioning that the loop playlist is continuously played by default, so that there is no need to set a play period, and the play priority of the loop playlist is lower than the play priority of the timing playlist.
And 305, sending the timing play list and the circular play list to the display terminal so that the display terminal plays the advertisement program.
In an implementation, after the advertisement delivery server completes the setting of the timing playlist and the circular playlist, the set timing playlist and the circular playlist may be sent to the display terminal. After receiving the two types of lists, the display terminal can play the added advertisement programs in the two types of lists according to the setting of the lists.
For step 305, the process of playing the advertisement program by the display terminal may specifically be as follows: and the display terminal plays the advertisement programs in the list with the highest priority in the timing play list and the circular play list at the same time.
In implementation, after receiving the timing playlist and the circular playlist sent by the advertisement delivery server, the display terminal may first obtain the playing priorities of the timing playlist and the circular playlist, and the timing time of the timing playlist. Then, aiming at any time in the timing time, the display terminal can select the advertisement program in the list with the highest playing priority from the timing playing list and the circular playing list to play; aiming at any time except the timing time, the display terminal can directly play the advertisement programs in the circular play list. In other words, the playing priority of the timed play list is higher than that of the circular play list, when the time is not the timed time interval, the advertising programs in the circular play list are played by the display terminal, when the time is the timed time interval, the advertising programs in the timed play list are played by the display terminal, and after the timed time interval, the advertising programs in the circular play list are played by the display terminal. When entering the next timing time slot, the advertisement programs in the timing play list are switched to be played, so that the playing is switched between the circular play list and the timing play list all the time.
For step 305, the timed playlist and the circular playlist may be transmitted in the form of a daily mode program, and the corresponding transmission process may be as follows: and generating a daily mode program list based on the timing play list and the circular play list, and sending the daily mode program list to the display terminal.
The daily mode program list is provided with advertisement programs corresponding to a plurality of time periods in one day, the timing time periods in the time periods correspond to the timing playing programs, and other time periods except the timing time periods in the time periods correspond to the circulating playing programs.
In an implementation, before the advertisement delivery server sends the time play list and the circular play list to the display device, a daily mode program list may be generated based on the time play list and the circular play list, where the daily mode program list may be an advertisement program list set in units of days, the advertisement program list includes a plurality of time periods of one day, and a corresponding advertisement program may be set for each time period. The plurality of time periods may be divided into a timing period in which the programs are played at the set timing only when the advertisement programs are set, and other time periods in which the programs are played in a loop by default. The format of the day mode program list can be shown in fig. 4, wherein the left side lists time periods of 24 hours a day, the right side can set the default circulation playing programs and the timing playing programs of each timing period in detail, and clicking the rectangular bar with different colors can select the playing list of the corresponding time period. Further, the advertisement delivery server may edit the daily mode program list in advance and store the daily mode program list, and may select the edited daily mode program list when transmitting the advertisement program list to the display terminal, thereby realizing reuse of the daily mode program list.
In another embodiment, a plurality of timed playlists with different playing priorities may exist at the same time, and specifically, for an advertisement program list, a default circular list and one or more timed playlists may exist, each timed playlist is independent from the other timed playlist, the timing period may be set arbitrarily, and different timed playlists correspond to different playing priorities. When the display terminal plays the advertisement program, if the current time corresponds to the timing time interval of the plurality of timing play lists, the display terminal can also select a target timing play list with the highest playing priority from the plurality of timing play lists, and then play the advertisement program in the target timing play list.
In another embodiment, the corresponding timed playlist may be locked by play priority, and accordingly, the following process may exist in adjusting the timing slot of the advertisement program: when a time interval adjustment request for playing the program at the fixed time is received, determining a fixed time playing list to which the program at the fixed time belongs; determining the playing priority Na level of the timing playing list, and resetting the timing period information of the timing playing list; and sending the timing period information and the Na level to the display terminal so that the display terminal replaces the timing period information corresponding to the Na level.
In implementation, after the advertisement program list is delivered to the display terminal, if a merchant needs to adjust the timing period of the regularly played program, a period adjustment request for the regularly played program may be input at the advertisement delivery server, where the period adjustment request may at least carry a program identifier of the regularly played program and the adjusted timing period. Thus, after receiving the time interval adjustment request of the regularly played program, the advertisement delivery server can firstly search the regularly played list to which the regularly played program belongs according to the program identifier carried in the request, and can determine the playing priority of the regularly played list, namely the Na level. And then, the advertisement delivery server can reset the timing period information of the timing playlist according to the adjusted timing period carried by the period adjustment request. Then, the advertisement delivery server can send the reset timing period information and the playing priority Na level to the display terminal, so that the display terminal can replace the timing period information corresponding to the playing priority Na level, and the adjustment processing of the timing period of the corresponding timing playing program is completed. It will be appreciated that the process may also refer to the above flow if the merchant needs to adjust the timing period of the entire timed playlist.
Further, the timed playlist may be locked by the play priority to delete the timed playlist, and the corresponding processing may be as follows: when a deleting request of the timing playlist is received, determining the playing priority Nb level of the timing playlist; and sending a playing time interval clearing instruction carrying Nb level to the display terminal so that the display terminal clears the timing time interval information corresponding to the Nb level.
In implementation, after the advertisement program list is delivered to the display terminal, if a merchant needs to delete a certain timed playlist, a deletion request of the timed playlist may be input at the advertisement delivery server, where the deletion request may carry at least a list identifier of the timed playlist. Thus, after receiving the deletion request of the timing play list, the advertisement delivery server can determine the playing priority of the timing play list, namely the Nb level, according to the list identification carried in the timing play list. Then, the advertisement delivery server may send a Nb-level broadcast time interval clearing instruction to the display terminal, so that the display terminal clears the timing time interval information corresponding to the Nb-level broadcast priority, thereby completing the deletion process of the corresponding timing broadcast list.
In another embodiment, the replacement and resetting of the program that is played in a loop first can be implemented by different settings, and the corresponding processing can be as follows: when a replacing request of the circularly played program is received, updating a circularly played list according to the circularly played program to be replaced, and sending the updated circularly played list to the display terminal so that the display terminal updates all circularly played programs; when receiving the advertisement program resetting request, resetting the playing priority of the circular playing list, and sending the list identification of the circular playing list and the reset playing priority to the display terminal, so that the display terminal deletes all the regularly played programs.
In implementation, the advertisement delivery server supports two updating processes for the cyclically played program, one is a case of keeping the periodically played program and only updating the cyclically played program, and the other is a case of updating the cyclically played program and deleting all the periodically played programs. Specifically, the following may be mentioned:
for the case of reserving a regularly played program, the merchant may input a replacement request for the cyclically played program at the ad serving server, which may indicate the cyclically played program to be replaced. In this way, the advertisement delivery server can acquire the circular broadcast program to be replaced according to the replacement request, and update the circular broadcast list according to the circular broadcast program to be replaced. And then, the advertisement delivery server can send the updated circular play list to the display terminal, and the display terminal can update all circular play programs in the advertisement program list based on the content in the circular play list.
For the case where all regularly played programs are deleted, the merchant may enter an ad program reset request at the ad serving server. When receiving the request, the advertisement delivery server can reset the playing priority of the circular playing list, and can send the list identification of the circular playing list and the reset playing priority to the display terminal, so that the display terminal can delete all the regularly played programs in the advertisement program list. It should be noted that the reset playing priority may be selected as an arbitrary playing priority different from the original playing priority of the circular playing list, and when the display terminal detects that the playing priority of the circular playing list changes, the display terminal may trigger execution of processing of deleting all the regularly played programs.
By adopting the method for launching the advertising program list, when the advertising program list is set, the circular play list and the timing play list are respectively created, the circular play program and the timing play program are respectively added into the corresponding lists, and the generation of the advertising program list is completed by setting the play priority and the timing time interval of the timing play list. Thus, the setting of the advertisement program list is adjusted to the setting of the circular play list and the timing play list, and the setting of the playing time of each advertisement program is adjusted to the setting of only the timing time interval of the timing play list, so that the setting process of the advertisement program list can be simplified, and the time cost and the labor cost in the putting process of the advertisement program list can be reduced.
And the time attributes of the circular play list and the timing play list are separated from the program content, and one circular play list and one timing play list can be repeatedly used by setting different time attributes for multiple times.
Based on the same technical concept, the embodiment of the present application further provides a delivery system of an advertisement program list, the system includes an advertisement delivery server and a display terminal, wherein the advertisement delivery server is configured to:
receiving a setting request of an advertisement program list, and creating a circular play list and a timing play list;
acquiring at least one circularly played program, and sequentially adding the circularly played program to the circularly played list;
acquiring at least one timing playing program, and adding the timing playing program to the timing playing list;
setting a timing period and a playing priority of the timing playlist, and setting a playing priority of the circular playlist;
and sending the timing play list and the circular play list to the display terminal so that the display terminal plays the advertisement programs.
The display terminal is used for:
and playing the advertisement programs in the list with the highest playing priority in the timing playing list and the circular playing list at the same time.
Optionally, the advertisement delivery server is specifically configured to:
generating a daily mode program list based on the timing playing list and the circulating playing list, and sending the daily mode program list to a display terminal, wherein advertisement programs corresponding to a plurality of time periods in one day are arranged in the daily mode program list, the timing time periods in the time periods correspond to the timing playing programs, and other time periods except the timing time periods in the time periods correspond to the circulating playing programs.
Optionally, there are a plurality of the timed playlists, and each timed playlist corresponds to a different playing priority.
Optionally, the advertisement delivery server is further configured to:
when a time interval adjustment request for playing a program at a fixed time is received, determining a fixed time playing list to which the program at the fixed time belongs;
determining the playing priority Na level of the timing playing list, and resetting the timing period information of the timing playing list;
and sending the timing period information and the Na level to a display terminal so that the display terminal replaces the timing period information corresponding to the Na level.
Optionally, the advertisement delivery server is further configured to:
when a deleting request of a timing play list is received, determining the playing priority Nb level of the timing play list;
and sending a playing time interval clearing instruction carrying Nb level to the display terminal so that the display terminal clears the timing time interval information corresponding to the Nb level.
Optionally, the advertisement delivery server is further configured to:
when a replacing request of a circularly played program is received, updating the circularly played list according to the circularly played program to be replaced, and sending the updated circularly played list to the display terminal so that the display terminal updates all circularly played programs;
when an advertisement program resetting request is received, resetting the playing priority of the circular playing list, and sending the list identification of the circular playing list and the reset playing priority to the display terminal, so that the display terminal deletes all the regularly played programs.
The present application further provides a computer-readable storage medium, where at least one instruction, at least one program, a code set, or a set of instructions is stored in the storage medium, and the at least one instruction, the at least one program, the code set, or the set of instructions is loaded and executed by a processor to implement the method for delivering an advertisement program list according to steps 301 to 305.
The embodiment of the present application further provides a network device, where the network device includes a processor and a memory, where the memory stores at least one instruction, at least one program, a code set, or an instruction set, and the at least one instruction, the at least one program, the code set, or the instruction set is loaded and executed by the processor to implement the method for delivering an advertisement program list according to steps 301 to 305.
The foregoing is a preferred embodiment of the present application and is not intended to limit the scope of the application in any way, and any features disclosed in this specification (including the abstract and drawings) may be replaced by alternative features serving equivalent or similar purposes, unless expressly stated otherwise. That is, unless expressly stated otherwise, each feature is only an example of a generic series of equivalent or similar features.
Claims (10)
1. A method for delivering an advertisement program list, the method comprising:
receiving a setting request of an advertisement program list, and creating a circular play list and a timing play list;
acquiring at least one circularly played program, and sequentially adding the circularly played program to the circularly played list;
acquiring at least one timing playing program, and adding the timing playing program to the timing playing list;
setting a timing period and a playing priority of the timing playlist, and setting a playing priority of the circular playlist;
and sending the timing play list and the circular play list to a display terminal so that the display terminal plays the advertisement programs.
2. The method of claim 1, wherein the displaying terminal plays the advertisement program, comprising:
and the display terminal plays the advertisement programs in the list with the highest playing priority in the timing playing list and the circular playing list at the same time.
3. The method of claim 1, wherein sending the timed playlist and the looped playlist to a display terminal comprises:
generating a daily mode program list based on the timing playing list and the circulating playing list, and sending the daily mode program list to a display terminal, wherein advertisement programs corresponding to a plurality of time periods in one day are arranged in the daily mode program list, the timing time periods in the time periods correspond to the timing playing programs, and other time periods except the timing time periods in the time periods correspond to the circulating playing programs.
4. The method of claim 1, wherein there are multiple timed playlists, and wherein each timed playlist corresponds to a different play priority.
5. The method of claim 1, further comprising:
when a time interval adjustment request for playing a program at a fixed time is received, determining a fixed time playing list to which the program at the fixed time belongs;
determining the playing priority Na level of the timing playing list, and resetting the timing period information of the timing playing list;
and sending the timing period information and the Na level to a display terminal so that the display terminal replaces the timing period information corresponding to the Na level.
6. The method of claim 1, further comprising:
when a deleting request of a timing play list is received, determining the playing priority Nb level of the timing play list;
and sending a playing time interval clearing instruction carrying Nb level to the display terminal so that the display terminal clears the timing time interval information corresponding to the Nb level.
7. The method of claim 1, further comprising:
when a replacing request of a circularly played program is received, updating the circularly played list according to the circularly played program to be replaced, and sending the updated circularly played list to the display terminal so that the display terminal updates all circularly played programs;
when an advertisement program resetting request is received, resetting the playing priority of the circular playing list, and sending the list identification of the circular playing list and the reset playing priority to the display terminal, so that the display terminal deletes all the regularly played programs.
8. The system for delivering the advertisement program list is characterized by comprising an advertisement delivery server and a display terminal, wherein the advertisement delivery server is used for:
receiving a setting request of an advertisement program list, and creating a circular play list and a timing play list;
acquiring at least one circularly played program, and sequentially adding the circularly played program to the circularly played list;
acquiring at least one timing playing program, and adding the timing playing program to the timing playing list;
setting a timing period and a playing priority of the timing playlist, and setting a playing priority of the circular playlist;
and sending the timing play list and the circular play list to the display terminal so that the display terminal plays the advertisement programs.
9. A network device comprising a processor and a memory, wherein the memory has stored therein at least one instruction, at least one program, a set of codes, or a set of instructions, which is loaded and executed by the processor to implement the method of delivery of an advertising program as claimed in any one of claims 1 to 7.
10. A computer readable storage medium having stored therein at least one instruction, at least one program, a set of codes, or a set of instructions, which is loaded and executed by a processor to implement the method of delivery of an advertising program as claimed in any one of claims 1 to 7.
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