CN112465571A - Price comparison-based live webcast commodity information processing method and device - Google Patents
Price comparison-based live webcast commodity information processing method and device Download PDFInfo
- Publication number
- CN112465571A CN112465571A CN202011628148.1A CN202011628148A CN112465571A CN 112465571 A CN112465571 A CN 112465571A CN 202011628148 A CN202011628148 A CN 202011628148A CN 112465571 A CN112465571 A CN 112465571A
- Authority
- CN
- China
- Prior art keywords
- price
- commodity
- goods
- searched
- live
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Withdrawn
Links
Images
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
- G06Q30/0203—Market surveys; Market polls
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
- G06Q30/0206—Price or cost determination based on market factors
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0641—Shopping interfaces
- G06Q30/0643—Graphical representation of items or shoppers
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
Landscapes
- Business, Economics & Management (AREA)
- Finance (AREA)
- Accounting & Taxation (AREA)
- Engineering & Computer Science (AREA)
- Development Economics (AREA)
- Strategic Management (AREA)
- General Business, Economics & Management (AREA)
- Entrepreneurship & Innovation (AREA)
- Economics (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Data Mining & Analysis (AREA)
- Game Theory and Decision Science (AREA)
- Computer Networks & Wireless Communication (AREA)
- Signal Processing (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
A price comparison-based online live broadcast goods-carrying information processing method and device are provided, the method comprises the following steps: acquiring current sales promotion commodity information in at least one live webcast room; the method comprises the steps that goods shelf price in a live webcast room is obtained in a promotion time period corresponding to promotion goods information, matching search of corresponding goods is conducted on at least one e-commerce platform according to the promotion goods information when the goods shelf price is obtained, and the current price of the searched corresponding goods is output; comparing the searched current price of the corresponding commodity with the commodity listing price, and acquiring a purchase link of the searched corresponding commodity when the current price of the corresponding commodity is lower than the commodity listing price; pushing the searched purchasing link of the corresponding commodity at a user side corresponding to the live webcast room; therefore, the authenticity of the preferential price of the commodity in the live online goods can be effectively judged and identified, the reference of the user for lower price is provided, and the user is prevented from impulsing consumption.
Description
Technical Field
The invention relates to the field of electronic commerce, in particular to a price comparison-based method and device for processing live webcast commodity information.
Background
Live webcast is an important mode for the current e-commerce sales, and live webcast helps consumers to purchase good-quality and cheap commodities selected by a director in advance in the shortest time; the anchor interacts with the consumer, detailed explanation of the anchor on the product and trust of the consumer on the anchor improve the purchasing desire of the consumer; for enterprises, the 'marketing link' is greatly shortened by live broadcast of the goods; only ten minutes or even minutes are required from recommendation, product introduction to ordering; the long marketing route and the marketing cost of the traditional marketing are broken through, and the product sales volume is greatly driven.
However, in such a sales environment, the sense of the audience is stimulated as much as possible by the full-passion speech and the large-amplitude gestures, so that the live broadcast effect is increased; a large number of mouth numbers of 'sales promotion discount', 'time-limited rush purchase' are easy to cause 'impulse consumption' of partial audiences; often, there are some false promotions and inducements, such as some of the "lowest price on the net" commodities on the target, but not actually; therefore, the problem to be solved at present is how to judge and identify the authenticity of the preferential price of the goods in the live webcast goods.
Disclosure of Invention
The purpose of the invention is as follows:
in order to overcome the defects in the background art, the embodiment of the invention provides a price comparison-based online live broadcast goods-carrying information processing method and device, which can effectively solve the problems related to the background art.
The technical scheme is as follows:
a price comparison-based online live broadcast goods information processing method comprises the following steps:
acquiring current sales promotion commodity information in at least one live webcast room;
acquiring the goods listing price in the live webcast room in the promotion time period corresponding to the promotion goods information, and when the goods listing price is acquired, performing matching search of corresponding goods on at least one e-commerce platform according to the promotion goods information and outputting the current price of the searched corresponding goods;
comparing the searched current price of the corresponding commodity with the commodity listing price, and acquiring a purchase link of the searched corresponding commodity when the current price of the corresponding commodity is lower than the commodity listing price;
and pushing the searched purchasing link of the corresponding commodity at a user side corresponding to the live webcast room.
As a preferred mode of the present invention, the method further includes:
identifying the promotion keywords in the live webcast room in the promotion time period corresponding to the promotion commodity information, and performing matching search of corresponding commodities on at least one e-commerce platform according to the promotion commodity information when the promotion keywords are identified to exist;
and the promotion keyword is the lowest price of the whole network.
As a preferred mode of the present invention, the acquiring current information of the promoted goods in at least one webcast room includes:
acquiring the name, the manufacturer and the model of a current promoted commodity in at least one live webcast room; or, obtaining the image of the current promoted goods in at least one network live broadcast room.
As a preferred mode of the present invention, the method further includes:
when the commodity shelf price is obtained, historical price matching search of corresponding commodities is carried out on at least one E-commerce platform according to the information of the promoted commodities, and the searched historical prices of the corresponding commodities are output;
and comparing the searched historical prices of the corresponding commodities with the commodity listing price, and pushing the searched historical prices of the corresponding commodities to a user side corresponding to the network live broadcast room when the compared historical prices of the searched corresponding commodities are lower than the commodity listing price.
As a preferred mode of the present invention, the method further includes:
when the commodity shelf price is obtained, matching search is carried out in other live webcast rooms according to the promoted commodity information, and when other live webcast rooms corresponding to the promoted commodity information are found, the corresponding commodity shelf price is obtained in the other live webcast rooms and named as a commodity reference price;
and comparing the searched commodity reference price with the commodity shelf price, and switching the live webcast room to other live webcast rooms when the searched commodity reference price is lower than the commodity shelf price, or connecting the purchase link aiming at the promoted commodity information in other live webcast rooms to a user side corresponding to the live webcast room for pushing.
A price comparison-based webcast in-stock commodity information processing device, the device comprising:
the promotion commodity information acquisition module is used for acquiring current promotion commodity information in at least one live webcast room;
the goods on-shelf price acquisition module is used for acquiring the goods on-shelf price in the live webcast room in the promotion time period corresponding to the promotion goods information;
the first matching search module is used for performing matching search on corresponding commodities on at least one E-commerce platform according to the information of the promoted commodities and outputting the current prices of the searched corresponding commodities when the commodity shelf price is acquired;
the first commodity price comparison module is used for comparing the searched current price of the corresponding commodity with the commodity price on shelf;
the purchase link acquisition module is used for acquiring the purchase link of the searched corresponding commodity when the current price of the searched corresponding commodity is lower than the commodity listing price;
and the first purchase link pushing module is used for pushing the searched purchase links of the corresponding commodities to the user side corresponding to the live webcast room.
As a preferred mode of the present invention, the apparatus further includes:
the promotion keyword identification module is used for identifying promotion keywords in the live webcast room in a promotion time period corresponding to the promotion commodity information;
the second matching search module is used for performing matching search on corresponding commodities on at least one e-commerce platform according to the information of the promoted commodities when the promotion keyword is identified;
and the promotion keyword is the lowest price of the whole network.
As a preferable mode of the present invention, the promoted merchandise information acquisition module includes:
the first promoted commodity information acquisition submodule is used for acquiring the name, the manufacturer and the model of the current promoted commodity in at least one live webcast room;
and the second promoted commodity information acquisition submodule is used for acquiring the image of the current promoted commodity in at least one live webcast room.
As a preferred mode of the present invention, the apparatus further includes:
the third matching search module is used for performing historical price matching search on corresponding commodities on at least one E-commerce platform according to the information of the promoted commodities and outputting the searched historical prices of the corresponding commodities when the commodity shelf price is acquired;
the second commodity price comparison module is used for comparing the searched historical price of the corresponding commodity with the commodity price on shelf;
and the historical price pushing module is used for pushing the searched historical price of the corresponding commodity to the client corresponding to the live webcast room when the historical price of the searched corresponding commodity is lower than the commodity listing price.
As a preferred mode of the present invention, the apparatus further includes:
the fourth matching search module is used for performing matching search in other live webcast rooms according to the information of the promoted commodities when the commodity shelf price is obtained;
the commodity reference price acquisition module is used for acquiring corresponding commodity shelf prices in other live webcast rooms when other live webcast rooms corresponding to the promoted commodity information are searched out, and the prices are named as commodity reference prices;
the third commodity price comparison module is used for comparing the searched commodity reference price with the commodity shelf price;
the live webcast room switching module is used for switching the live webcast room to the other live webcast rooms when the reference price of the searched commodities is lower than the commodity shelf price;
and the second purchasing link pushing module is used for pushing purchasing links aiming at the information of the promoted commodities in other live webcast rooms to the user side corresponding to the live webcast rooms.
The invention realizes the following beneficial effects:
1. the invention acquires the commodity shelf price in the live webcast room by acquiring the current sales promotion commodity information in the live webcast room, performs matching search of corresponding commodities on an E-commerce platform according to the sales promotion commodity information when the commodity shelf price is acquired, and acquires the purchase link of the searched corresponding commodity to push at the user end corresponding to the live webcast room when the current price of the searched corresponding commodity is lower than the commodity shelf price, so that the authenticity of the preferential price of the commodity in the live webcast brought by the live webcast can be effectively judged and identified, the reference of lower price of a user is provided, and the impulse consumption of the user is avoided.
2. The invention can confirm the authenticity of declaring 'lowest price in the whole network' in live broadcast delivery of E-commerce, thereby suppressing false propaganda.
3. The invention can push the searched historical prices of the corresponding commodities to the user side corresponding to the live webcast room so as to help the user to refer to the purchase of the commodities.
4. The invention can compare the goods-loading prices of live broadcast with goods in different live broadcast rooms for the same goods, and when the reference price of the searched goods is lower than the goods-loading price, the live broadcast room is switched to other live broadcast rooms, or the purchase link aiming at the information of the promoted goods in other live broadcast rooms is pushed at the user end corresponding to the live broadcast room, thereby improving the goods purchase experience of the user.
Drawings
The accompanying drawings, which are incorporated in and constitute a part of this specification, illustrate embodiments consistent with the present disclosure and together with the description, serve to explain the principles of the disclosure.
Fig. 1 is a schematic flow chart of a price comparison-based live webcast commodity information processing method according to an embodiment of the present invention;
fig. 2 is a schematic flow chart of a price comparison-based live webcast commodity information processing method according to the second embodiment;
fig. 3 is a schematic flow chart of a price comparison-based live webcast commodity information processing method according to a third embodiment;
fig. 4 is a schematic flow chart of a price comparison-based live webcast commodity information processing method according to the fourth embodiment;
fig. 5 is a schematic diagram of a configuration 1 of a price comparison-based live webcast commodity information processing device according to a fifth embodiment;
fig. 6 is a schematic diagram of a configuration 2 of a price comparison-based live webcast commodity information processing device according to a fifth embodiment;
FIG. 7 is a schematic diagram of a configuration 3 of a price comparison-based live webcast commodity information processing apparatus according to a fifth embodiment;
fig. 8 is a schematic diagram of a configuration 4 of a price comparison-based live webcast commodity information processing apparatus according to a fifth embodiment.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments.
The steps illustrated in the flow charts of the figures may be performed in a computer system such as a set of computer-executable instructions. Also, while a logical order is shown in the flow diagrams, in some cases, the steps shown or described may be performed in an order different than here.
In the prior network live broadcast delivery, the sense of audiences is stimulated as much as possible by the full passion speech and the large-amplitude gesture, so that the live broadcast effect is improved; a large number of mouth numbers of 'sales promotion discount', 'time-limited rush purchase' are easy to cause 'impulse consumption' of partial audiences; often, there are some false promotions and inducements, such as some of the "lowest price on the net" commodities on the target, but not actually; therefore, the problem to be solved at present is how to judge and identify the authenticity of the preferential price of the goods in the live webcast goods. Therefore, the embodiment of the invention provides a price comparison-based live webcast commodity information processing method and device.
Example one
The embodiment provides a price comparison-based online live broadcast goods information processing method, which is executed by a background live broadcast server running a program or a webpage corresponding to an online live broadcast room; referring to fig. 1, the method comprises the steps of:
and S10, acquiring current promotional commodity information in at least one live webcast room.
In this embodiment, the acquiring current information of the promoted goods in at least one webcast room includes: acquiring the name, the manufacturer and the model of a current promoted commodity in at least one live webcast room; or, obtaining the image of the current promoted goods in at least one network live broadcast room.
Aiming at the former, when detecting that live broadcast personnel are marketing commodities, the live broadcast server acquires the names, manufacturers and models of the commodities by combining the voice of the live broadcast personnel and the commodity information displayed in a network live broadcast room; for example, as an example, the acquired merchandising information is: cell phone, apple, IPhone 12; for the latter, when detecting that the direct broadcast personnel is promoting the goods, the image capturing of different visual angles is carried out on the promoting goods in the network direct broadcast room, thereby forming the image data of the promoting goods.
S11, obtaining the goods listing price in the network live broadcast room in the promotion time period corresponding to the promotion goods information, and when the goods listing price is obtained, performing matching search of corresponding goods on at least one E-commerce platform according to the promotion goods information and outputting the current price of the searched corresponding goods.
In practical application, for live broadcast delivery of a commodity, live broadcast personnel usually introduce and promote the commodity, and then the commodity is delivered to a live broadcast room of a network for a user to purchase based on a final delivery price; that is, in the sales promotion period corresponding to the sales promotion commodity information, the live broadcast server acquires the commodity shelf price in the live webcast room, and the acquisition mode includes:
1. based on the detection of the voice keywords of the live personnel, for example, when the live personnel says ' final goods-loading price ', ' the corresponding price is obtained;
2. the method comprises the steps that a live broadcast picture of a network live broadcast room is detected, for example, when live broadcast personnel display a final goods price through a hand card, a corresponding price is obtained;
3. the price obtained based on the purchase link.
When the commodity shelf price is obtained, the live broadcast server carries out matching search of corresponding commodities on at least one E-commerce platform according to the obtained information of the promoted commodities; specifically, the name, the manufacturer and the model of the obtained promoted commodity are used as key words to carry out matching search on the E-commerce platform, when the corresponding commodity is searched out, the selling price of the commodity on the E-commerce platform is obtained, the selling price is the actual purchasing price, and if the discount exists, the price after the discount is obtained and is used as the selling price of the commodity on the E-commerce platform; or the live broadcast server performs matching search on the e-commerce platform by using the acquired image of the promoted commodity as a search condition, and acquires the sale price of the commodity on the e-commerce platform when the corresponding commodity is searched.
And S12, comparing the current price of the searched corresponding commodity with the commodity listing price, and acquiring the purchase link of the searched corresponding commodity when the current price of the compared corresponding commodity is lower than the commodity listing price.
For example, if the price for one of the products on the shelf obtained in the webcast room is 999 and the current price for one of the e-commerce platforms is 949, the purchase link of the product searched on the e-commerce platform will be obtained because the current price for the corresponding searched product is lower than the price for the product on the shelf.
And S13, pushing the searched purchasing link of the corresponding commodity at the user side corresponding to the live webcast room.
When the purchase link of the commodity searched on the E-commerce platform is obtained, the live broadcast server pushes the purchase link to a user side corresponding to the network live broadcast room, namely only the user side can see and check the purchase link, the live broadcast side cannot see and the user can selectively purchase the purchase link according to needs.
The embodiment acquires the commodity shelf price in the live webcast room by acquiring the current sales promotion commodity information in the live webcast room, performs matching search of corresponding commodities on an e-commerce platform according to the sales promotion commodity information when acquiring the commodity shelf price, and compares that the current price of the searched corresponding commodities is lower than the purchase link of the searched corresponding commodities acquired when the commodity shelf price is acquired at the client side corresponding to the live webcast room for pushing, so that the authenticity of preferential price of the commodities in the live webcast goods can be effectively judged and identified, the reference of lower price of a user is provided, and the impulse consumption of the user is avoided.
Example two
Referring to fig. 2, the present embodiment provides a price comparison-based live webcast commodity information processing method, including the following steps:
s20, acquiring current sales promotion commodity information in at least one live webcast room;
s21, identifying the promotion key words in the network live broadcast room in the promotion time period corresponding to the promotion commodity information, and when the promotion key words exist, performing matching search of corresponding commodities on at least one e-commerce platform according to the promotion commodity information and outputting the current prices of the searched corresponding commodities; wherein, the promotion keyword is the lowest price of the whole network;
s22, comparing the current price of the searched corresponding commodity with the commodity listing price, and acquiring a purchase link of the searched corresponding commodity when the current price of the compared corresponding commodity is lower than the commodity listing price;
and S23, pushing the searched purchasing link of the corresponding commodity at the user side corresponding to the live webcast room.
In this embodiment, S20, S22, and S23 are the same as S10, S12, and S13 of the first embodiment, respectively, except for S21 and S11; in S21, in the promotion time period corresponding to the promotion commodity information, the live broadcast server identifies the promotion keyword "lowest price in the network" in the live broadcast room, that is, whether the promotion keyword exists is identified by voice of the live broadcast personnel, or whether the promotion keyword exists is identified by detecting the live broadcast picture in the live broadcast room; and if the information exists, the live broadcast server carries out matching search of corresponding commodities on at least one E-commerce platform according to the acquired information of the promoted commodities.
Through the implementation of this embodiment, can confirm the authenticity of declaring "whole net minimum price" in live tape of electricity merchant to restrain false propaganda.
EXAMPLE III
Referring to fig. 3, the present embodiment provides a price comparison-based live webcast commodity information processing method, including the following steps:
s30, acquiring current sales promotion commodity information in at least one live webcast room;
s31, acquiring the goods listing price in the live webcast room in the promotion time period corresponding to the promotion goods information, and when the goods listing price is acquired, performing matching search of corresponding goods on at least one E-commerce platform according to the promotion goods information and outputting the current price of the searched corresponding goods;
s32, when the commodity shelf price is obtained, historical price matching search of the corresponding commodity is carried out on at least one E-commerce platform according to the information of the promoted commodity, and the searched historical price of the corresponding commodity is output;
and S33, comparing the searched historical prices of the corresponding commodities with the commodity listing prices, and pushing the searched historical prices of the corresponding commodities to the user side corresponding to the live webcast room when the compared historical prices of the searched corresponding commodities are lower than the commodity listing prices.
In this embodiment, S30 and S31 are the same as S10 and S11 in the first embodiment, respectively, and only differ from S32 and S12 and from S33 and S13.
In this embodiment, the e-commerce server records the price change of each commodity on the platform and stores the price change in the cloud, that is, records the historical price of each commodity.
In S32, when the commodity shelf price is obtained, the live broadcast server performs a historical price matching search for a corresponding commodity on at least one e-commerce platform according to the information of the promoted commodity, specifically performs a matching search on the e-commerce platform using the name, the manufacturer, and the model of the obtained promoted commodity as keywords, obtains a historical price of the commodity on the e-commerce platform when the corresponding commodity is searched, where the historical price is an actual purchase price, and if there is a benefit, obtains a cost after the benefit as the historical price of the commodity on the e-commerce platform; or the live broadcast server performs matching search on the e-commerce platform by using the acquired image of the promoted commodity as a search condition, and acquires the historical price of the commodity on the e-commerce platform when the corresponding commodity is searched.
In S33, for example, if the item listing price obtained in the webcast room for one of the items is 999, and the historical prices obtained in one of the electronic commerce platforms are 1299, 1199, 999, and 949, the lowest price 949 is the confirmed historical price, and since the historical price of the searched corresponding item is lower than the item listing price, the historical price of the searched corresponding item is pushed to the user side corresponding to the webcast room, that is, the historical price of 949 is pushed to the user side corresponding to the webcast room, so as to help the user refer to the purchase of the item.
Example four
Referring to fig. 4, the present embodiment provides a price comparison-based live webcast commodity information processing method, including the following steps:
and S40, acquiring current promotional commodity information in at least one live webcast room.
This step is the same as S10.
S41, obtaining the goods on-shelf price in the live webcast room in the promotion time period corresponding to the promotion goods information, when obtaining the goods on-shelf price, carrying out matching search in other live webcast rooms according to the promotion goods information, when searching out other live webcast rooms corresponding to the promotion goods information, obtaining the corresponding goods on-shelf price in other live webcast rooms, and naming the goods on-shelf price as the goods reference price.
When the commodity shelf price is obtained, the live broadcast server carries out matching search of corresponding commodities in other live webcast rooms according to the obtained information of the promoted commodities, namely, whether live broadcast brought goods of the same commodities exist in other live webcast rooms or not is judged, and if the live broadcast brought goods exist, the corresponding commodity shelf price is obtained in the obtained other live webcast rooms and serves as the commodity reference price.
S42, comparing the searched commodity reference price with the commodity shelf price, and when the searched commodity reference price is lower than the commodity shelf price, switching the live webcast room to other live webcast rooms, or connecting the purchase links aiming at the promotion commodity information in other live webcast rooms to the user side corresponding to the live webcast room for pushing.
For example, if the shelf price of a product obtained in the webcast room is 999 for one product and the shelf price (product reference price) of a product in another webcast room is 949, the comparison result shows that the product reference price of the searched corresponding product is lower than the product shelf price, so that the webcast room is switched to the another webcast room (this function needs to be started in advance), or the purchase link for the sales promotion product information in the another webcast room is pushed to the user side corresponding to the webcast room, and similarly, the pushed purchase link can only be viewed by the user side and cannot be viewed by the live broadcast side.
Through the implementation of this embodiment, can carry out the price of getting in stocks of the live tape goods of different network live broadcast rooms to same commodity and compare, when the contrast out commodity that searches out refers to the price and is less than commodity price of putting on the shelf, will the live broadcast room of network switches to other live broadcast rooms of network, perhaps will in other live broadcast rooms of network aim at the purchase link of promoting commodity information is in the user side that the live broadcast room of network corresponds carries out the propelling movement to promote user's commodity purchase and experience.
EXAMPLE five
As shown with reference to FIG. 5; the embodiment provides a price comparison-based online live broadcast with goods information processing device, which comprises:
a promoted commodity information obtaining module 501, configured to obtain current promoted commodity information in at least one live webcast room;
a goods listing price obtaining module 502, configured to obtain a goods listing price in the live webcast room in a promotion time period corresponding to the promoted goods information;
the first matching search module 503 is configured to, when the commodity shelf price is obtained, perform matching search on corresponding commodities on at least one e-commerce platform according to the information of the promoted commodities and output a current price of the searched corresponding commodities;
a first commodity price comparison module 504, configured to compare the current price of the searched corresponding commodity with the commodity listing price;
a purchase link obtaining module 505, configured to obtain a purchase link of the searched corresponding commodity when the current price of the searched corresponding commodity is lower than the commodity listing price;
the first purchase link pushing module 506 is configured to push the searched purchase link of the corresponding product to the user side corresponding to the live webcast.
The promoted goods information acquisition module 501 includes:
a first promoted commodity information obtaining submodule 5011 for obtaining a name, a manufacturer, and a model of a current promoted commodity in at least one webcast room;
the second promoted commodity information obtaining sub-module 5012 is configured to obtain an image of a currently promoted commodity in at least one webcast room.
As shown with reference to FIG. 6; the device further comprises:
a promotion keyword recognition module 507, configured to recognize a promotion keyword in the live webcast room in a promotion period corresponding to the promoted item information;
a second matching search module 508, configured to, when the sales promotion keyword is identified to exist, perform matching search on corresponding goods on at least one e-commerce platform according to the sales promotion goods information;
and the promotion keyword is the lowest price of the whole network.
As shown with reference to FIG. 7; the device further comprises:
a third matching search module 509, configured to, when a commodity shelf price is obtained, perform historical price matching search on a corresponding commodity on at least one e-commerce platform according to the information of the promoted commodity, and output a historical price of the searched corresponding commodity;
a second commodity price comparison module 510, configured to compare the searched historical price of the corresponding commodity with the commodity price on shelf;
and the historical price pushing module 511 is configured to push the searched historical price of the corresponding commodity to the user side corresponding to the live webcast room when the historical price of the corresponding commodity is lower than the commodity listing price.
As shown with reference to FIG. 8; the device further comprises:
the fourth matching search module 512 is configured to perform matching search in other live webcasts according to the information of the promoted commodities when the commodity shelf price is obtained;
a commodity reference price obtaining module 513, configured to, when other webcast rooms corresponding to the promoted commodity information are found, obtain a corresponding commodity shelf price in the other webcast rooms, where the commodity shelf price is named as a commodity reference price;
a third commodity price comparison module 514, configured to compare the searched commodity reference price with the commodity listing price;
the live webcast room switching module 515 is configured to switch the live webcast room to the other live webcast rooms when the reference price of the searched commodity is lower than the commodity listing price;
and a second purchasing link pushing module 516, configured to connect the purchasing link for the information of the promoted goods in the other live webcast room to the user side corresponding to the live webcast room for pushing.
The implementation process of this embodiment is consistent with the first to fourth embodiments, and specific reference is made to the above contents.
The above embodiments are merely illustrative of the technical ideas and features of the present invention, and are intended to enable those skilled in the art to understand the contents of the present invention and implement the present invention, and not to limit the scope of the present invention. All equivalent changes or modifications made according to the spirit of the present invention should be covered within the protection scope of the present invention.
Claims (10)
1. A price comparison-based online live broadcast goods information processing method is characterized by comprising the following steps:
acquiring current sales promotion commodity information in at least one live webcast room;
acquiring the goods listing price in the live webcast room in the promotion time period corresponding to the promotion goods information, and when the goods listing price is acquired, performing matching search of corresponding goods on at least one e-commerce platform according to the promotion goods information and outputting the current price of the searched corresponding goods;
comparing the searched current price of the corresponding commodity with the commodity listing price, and acquiring a purchase link of the searched corresponding commodity when the current price of the corresponding commodity is lower than the commodity listing price;
and pushing the searched purchasing link of the corresponding commodity at a user side corresponding to the live webcast room.
2. The price comparison-based network live broadcast with goods information processing method as claimed in claim 1, wherein before outputting the current price of the searched corresponding goods, the method further comprises:
identifying the promotion keywords in the live webcast room in the promotion time period corresponding to the promotion commodity information, and performing matching search of corresponding commodities on at least one e-commerce platform according to the promotion commodity information when the promotion keywords are identified to exist;
and the promotion keyword is the lowest price of the whole network.
3. The price comparison-based online live broadcast goods information processing method as claimed in claim 1, wherein the step of obtaining current promoted goods information in at least one online live broadcast room comprises:
acquiring the name, the manufacturer and the model of a current promoted commodity in at least one live webcast room; or, obtaining the image of the current promoted goods in at least one network live broadcast room.
4. The price comparison-based network live broadcast with goods information processing method of claim 1, characterized in that the method further comprises:
when the commodity shelf price is obtained, historical price matching search of corresponding commodities is carried out on at least one E-commerce platform according to the information of the promoted commodities, and the searched historical prices of the corresponding commodities are output;
and comparing the searched historical prices of the corresponding commodities with the commodity listing price, and pushing the searched historical prices of the corresponding commodities to a user side corresponding to the network live broadcast room when the compared historical prices of the searched corresponding commodities are lower than the commodity listing price.
5. The price comparison-based network live broadcast with goods information processing method of claim 1, characterized in that the method further comprises:
when the commodity shelf price is obtained, matching search is carried out in other live webcast rooms according to the promoted commodity information, and when other live webcast rooms corresponding to the promoted commodity information are found, the corresponding commodity shelf price is obtained in the other live webcast rooms and named as a commodity reference price;
and comparing the searched commodity reference price with the commodity shelf price, and switching the live webcast room to other live webcast rooms when the searched commodity reference price is lower than the commodity shelf price, or connecting the purchase link aiming at the promoted commodity information in other live webcast rooms to a user side corresponding to the live webcast room for pushing.
6. A price comparison-based online live broadcast with goods information processing device is characterized by comprising:
the promotion commodity information acquisition module is used for acquiring current promotion commodity information in at least one live webcast room;
the goods on-shelf price acquisition module is used for acquiring the goods on-shelf price in the live webcast room in the promotion time period corresponding to the promotion goods information;
the first matching search module is used for performing matching search on corresponding commodities on at least one E-commerce platform according to the information of the promoted commodities and outputting the current prices of the searched corresponding commodities when the commodity shelf price is acquired;
the first commodity price comparison module is used for comparing the searched current price of the corresponding commodity with the commodity price on shelf;
the purchase link acquisition module is used for acquiring the purchase link of the searched corresponding commodity when the current price of the searched corresponding commodity is lower than the commodity listing price;
and the first purchase link pushing module is used for pushing the searched purchase links of the corresponding commodities to the user side corresponding to the live webcast room.
7. The price comparison-based online live goods with goods information processing device according to claim 6, further comprising:
the promotion keyword identification module is used for identifying promotion keywords in the live webcast room in a promotion time period corresponding to the promotion commodity information;
the second matching search module is used for performing matching search on corresponding commodities on at least one e-commerce platform according to the information of the promoted commodities when the promotion keyword is identified;
and the promotion keyword is the lowest price of the whole network.
8. The price comparison-based online live broadcast with goods information processing device as claimed in claim 6, wherein the promoted goods information acquiring module comprises:
the first promoted commodity information acquisition submodule is used for acquiring the name, the manufacturer and the model of the current promoted commodity in at least one live webcast room;
and the second promoted commodity information acquisition submodule is used for acquiring the image of the current promoted commodity in at least one live webcast room.
9. The price comparison-based online live goods with goods information processing device according to claim 6, further comprising:
the third matching search module is used for performing historical price matching search on corresponding commodities on at least one E-commerce platform according to the information of the promoted commodities and outputting the searched historical prices of the corresponding commodities when the commodity shelf price is acquired;
the second commodity price comparison module is used for comparing the searched historical price of the corresponding commodity with the commodity price on shelf;
and the historical price pushing module is used for pushing the searched historical price of the corresponding commodity to the client corresponding to the live webcast room when the historical price of the searched corresponding commodity is lower than the commodity listing price.
10. The price comparison-based online live goods with goods information processing device according to claim 6, further comprising:
the fourth matching search module is used for performing matching search in other live webcast rooms according to the information of the promoted commodities when the commodity shelf price is obtained;
the commodity reference price acquisition module is used for acquiring corresponding commodity shelf prices in other live webcast rooms when other live webcast rooms corresponding to the promoted commodity information are searched out, and the prices are named as commodity reference prices;
the third commodity price comparison module is used for comparing the searched commodity reference price with the commodity shelf price;
the live webcast room switching module is used for switching the live webcast room to the other live webcast rooms when the reference price of the searched commodities is lower than the commodity shelf price;
and the second purchasing link pushing module is used for pushing purchasing links aiming at the information of the promoted commodities in other live webcast rooms to the user side corresponding to the live webcast rooms.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202011628148.1A CN112465571A (en) | 2020-12-31 | 2020-12-31 | Price comparison-based live webcast commodity information processing method and device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN202011628148.1A CN112465571A (en) | 2020-12-31 | 2020-12-31 | Price comparison-based live webcast commodity information processing method and device |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN112465571A true CN112465571A (en) | 2021-03-09 |
Family
ID=74802220
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN202011628148.1A Withdrawn CN112465571A (en) | 2020-12-31 | 2020-12-31 | Price comparison-based live webcast commodity information processing method and device |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN112465571A (en) |
Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN113286204A (en) * | 2021-05-13 | 2021-08-20 | 北京达佳互联信息技术有限公司 | Information display method and device, computer equipment and computer readable storage medium |
| CN113312527A (en) * | 2021-07-28 | 2021-08-27 | 太平金融科技服务(上海)有限公司深圳分公司 | Purchase data processing method and device, computer equipment and storage medium |
| CN113919912A (en) * | 2021-10-13 | 2022-01-11 | 广州风雷益信息技术有限公司 | Intelligent product selection method, system, equipment and readable storage medium |
| CN115086734A (en) * | 2021-03-12 | 2022-09-20 | 北京字节跳动网络技术有限公司 | Information display method, device, equipment and medium based on video |
| CN115225921A (en) * | 2022-06-08 | 2022-10-21 | 深圳软银思创科技有限公司 | Live broadcast interaction control method, device, equipment and storage medium based on big data |
| CN118379107A (en) * | 2024-04-23 | 2024-07-23 | 菏泽永星网络科技有限公司 | Evaluation analysis system based on network security |
-
2020
- 2020-12-31 CN CN202011628148.1A patent/CN112465571A/en not_active Withdrawn
Cited By (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN115086734A (en) * | 2021-03-12 | 2022-09-20 | 北京字节跳动网络技术有限公司 | Information display method, device, equipment and medium based on video |
| CN113286204A (en) * | 2021-05-13 | 2021-08-20 | 北京达佳互联信息技术有限公司 | Information display method and device, computer equipment and computer readable storage medium |
| WO2022237190A1 (en) * | 2021-05-13 | 2022-11-17 | 北京达佳互联信息技术有限公司 | Information display method and electronic device |
| CN113312527A (en) * | 2021-07-28 | 2021-08-27 | 太平金融科技服务(上海)有限公司深圳分公司 | Purchase data processing method and device, computer equipment and storage medium |
| CN113312527B (en) * | 2021-07-28 | 2021-10-29 | 太平金融科技服务(上海)有限公司深圳分公司 | Purchase data processing method and device, computer equipment and storage medium |
| CN113919912A (en) * | 2021-10-13 | 2022-01-11 | 广州风雷益信息技术有限公司 | Intelligent product selection method, system, equipment and readable storage medium |
| CN113919912B (en) * | 2021-10-13 | 2023-06-02 | 广州风雷益信息技术有限公司 | Intelligent product selection method, system, equipment and readable storage medium |
| CN115225921A (en) * | 2022-06-08 | 2022-10-21 | 深圳软银思创科技有限公司 | Live broadcast interaction control method, device, equipment and storage medium based on big data |
| CN115225921B (en) * | 2022-06-08 | 2024-02-06 | 深圳软银思创科技有限公司 | Live broadcast interactive control method, device, equipment and storage medium based on big data |
| CN118379107A (en) * | 2024-04-23 | 2024-07-23 | 菏泽永星网络科技有限公司 | Evaluation analysis system based on network security |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN112465571A (en) | Price comparison-based live webcast commodity information processing method and device | |
| CN109754302B (en) | Commodity information display method of electronic price tag and electronic price tag | |
| CN106570716B (en) | Method and device for providing commodity object information | |
| CN104881807A (en) | Method and device for recommending goods information | |
| KR101695570B1 (en) | Method of creating online shopping cart automatically by extracting keywords | |
| CN110751498A (en) | Article recommendation method and system | |
| CN110458640A (en) | Commodity display method, commodity display device, server and storage medium | |
| CN106600330A (en) | Information interaction method, data collection method, information interaction device and data collection device | |
| CN110659421B (en) | Commodity recommendation system of retail cabinet | |
| CN108573412B (en) | Advertisement recommendation terminal, advertisement recommendation system and advertisement recommendation method | |
| CN106097040A (en) | Information-pushing method, device and terminal unit | |
| CN107424046A (en) | A kind of multi-platform marketing system of cross-border electric business based on cloud computing | |
| CN108600323B (en) | Multi-center data sharing system and using method thereof | |
| CN104616167A (en) | Method and device for providing through service at user equipment and network equipment | |
| USRE49889E1 (en) | Systems and methods for generating and/or modifying electronic shopping lists from digital advertisements | |
| CN112529666A (en) | Commodity recommendation method, commodity recommendation system, computer equipment and storage medium | |
| CN110557684B (en) | Information processing method, system, electronic device, and computer-readable medium | |
| US8719107B2 (en) | Machine-implemented method for assisting labeling of correct product selling prices | |
| CN114219589B (en) | Virtual entity object generation and page display method and device and electronic equipment | |
| CN115907592A (en) | Page interaction method and device, storage medium and computer equipment | |
| CN116433310A (en) | Commodity recommendation method and device, electronic equipment and storage medium | |
| CN104571816A (en) | Method, terminal and system for acquiring information | |
| KR100361228B1 (en) | Internet electronic commerce method using local information analysis program | |
| CN103577601A (en) | Method and device for obtaining data | |
| CN114240556A (en) | Information pushing method and device and electronic equipment |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| WW01 | Invention patent application withdrawn after publication |
Application publication date: 20210309 |
|
| WW01 | Invention patent application withdrawn after publication |