CN112163914A - Intelligent elevator advertisement management system - Google Patents

Intelligent elevator advertisement management system Download PDF

Info

Publication number
CN112163914A
CN112163914A CN202011206296.4A CN202011206296A CN112163914A CN 112163914 A CN112163914 A CN 112163914A CN 202011206296 A CN202011206296 A CN 202011206296A CN 112163914 A CN112163914 A CN 112163914A
Authority
CN
China
Prior art keywords
module
elevator
advertisement
server
display
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Withdrawn
Application number
CN202011206296.4A
Other languages
Chinese (zh)
Inventor
莫建军
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Ma'anshan Ruixiang Media Advertising Co ltd
Original Assignee
Ma'anshan Ruixiang Media Advertising Co ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Ma'anshan Ruixiang Media Advertising Co ltd filed Critical Ma'anshan Ruixiang Media Advertising Co ltd
Priority to CN202011206296.4A priority Critical patent/CN112163914A/en
Publication of CN112163914A publication Critical patent/CN112163914A/en
Withdrawn legal-status Critical Current

Links

Images

Classifications

    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0242Determining effectiveness of advertisements
    • G06Q30/0244Optimization
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06VIMAGE OR VIDEO RECOGNITION OR UNDERSTANDING
    • G06V40/00Recognition of biometric, human-related or animal-related patterns in image or video data
    • G06V40/10Human or animal bodies, e.g. vehicle occupants or pedestrians; Body parts, e.g. hands
    • G06V40/16Human faces, e.g. facial parts, sketches or expressions
    • G06V40/161Detection; Localisation; Normalisation
    • G06V40/166Detection; Localisation; Normalisation using acquisition arrangements

Landscapes

  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • General Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Multimedia (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Oral & Maxillofacial Surgery (AREA)
  • Human Computer Interaction (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

The invention discloses an intelligent elevator advertisement management system which comprises an elevator server, an elevator display module, a face scanning module, an effective timing module, a people counting module, a pricing analysis module, a merchant payment module and an advertisement input module, wherein the elevator display module, the face scanning module, the effective timing module, the people counting module, the pricing analysis module, the merchant payment module and the advertisement input module are connected with the elevator server. The elevator advertisement putting system automatically matched with passengers plays the advertisements according to the interest of passengers, and has the advantages of accurate putting and good advertisement effect; the elevator advertisement delivery system automatically matched with passengers determines the range of advertisement contents according to different crowds by matching with a face recognition system.

Description

Intelligent elevator advertisement management system
Technical Field
The invention belongs to the field of elevator advertisements, and particularly relates to an intelligent elevator advertisement management system.
Background
The advertisement management system, also called network advertisement management system, internet advertisement management system, online media advertisement management system, is a management system which is developed along with the development of internet advertisement market and aims to help website owners and advertisers to easily realize professional advertisement putting, management, data statistics and other works. With the development of the network advertisement market, network media planning and product marketing personnel need to manage more carefully and optimize advertisements in time to ensure that network advertisement resources are used efficiently, and meanwhile, network managers need to organize and allocate network resources more flexibly, and under the premise of ensuring accurate advertisement delivery, the network media planning and product marketing personnel are deeply integrated with a sales team by relying on the technical basis of an advertisement management system to form a diversified sales scheme. Driven by the market, various advertisement management systems are produced. The accurate advertisement delivery system can select specific target users and areas on a network number system platform according to the advertisement owner and the advertisement content, adopts three forms of characters, pictures or videos, and accurately delivers the advertisement to a display window of a first page, a background or an instant video of a network number of the user without the limitation of the number of people, time and areas. The conventional advertisement delivery system generally plays a plurality of fixed advertisements according to a preset sequence, and the randomness of advertisement delivery is high, and the accuracy is low.
Disclosure of Invention
The invention aims to overcome the problems in the prior art and provides an intelligent elevator advertisement management system.
In order to achieve the technical purpose and achieve the technical effect, the invention is realized by the following technical scheme:
an intelligent elevator advertisement management system comprises an elevator server, an elevator display module, a face scanning module, an effective timing module, a people counting module, a pricing analysis module, a merchant payment module and an advertisement input module, wherein the elevator display module, the face scanning module, the effective timing module, the people counting module, the pricing analysis module, the merchant payment module and the advertisement input module are connected with the elevator server;
the elevator server is used for receiving and processing the data information of each module in the system;
the elevator display module is used for receiving the advertisement display information from the elevator server and performing screen projection display;
the face scanning module is used for sensing a person who watches advertisement display information in the elevator in a front view mode and sending a sensing result to the elevator server in real time;
the effective timing module is used for counting the effective watching time of all the persons who effectively watch the advertisement display information in the elevator and forming total watching time information to be fed back to the elevator server;
the elevator display module is used for displaying the number of people in the elevator, and the number counting module is used for sensing whether people exist in the elevator or not;
the pricing analysis module is used for multiplying the total viewing time information corresponding to each advertisement by a preset unit price to obtain corresponding advertisement promotion price data and feeding the corresponding advertisement promotion price data back to the merchant payment module;
the merchant payment module is used for receiving the advertisement promotion price data from the pricing analysis module and carrying out online payment;
and the advertisement input module is used for providing advertisement display information on line by a merchant and transmitting the advertisement display information to the elevator server in real time.
Furthermore, the elevator server is in communication connection with all modules in the system through a local area network.
Further, the merchant payment module carries out online payment through a third party payment terminal.
Further, the elevator display module displays data through a liquid crystal display.
The invention has the beneficial effects that:
the elevator advertisement putting system automatically matched with passengers plays the advertisements according to the interest of passengers, and has the advantages of accurate putting and good advertisement effect; the elevator advertisement delivery system automatically matched with passengers determines the range of advertisement contents according to different crowds by matching with a face recognition system.
Drawings
The accompanying drawings, which are included to provide a further understanding of the invention and are incorporated in and constitute a part of this application, illustrate embodiment(s) of the invention and together with the description serve to explain the invention without limiting the invention. In the drawings:
FIG. 1 is a block diagram of the system architecture of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
As shown in fig. 1, the intelligent elevator advertisement management system comprises an elevator server, an elevator display module, a face scanning module, an effective timing module, a people counting module, a pricing analysis module, a merchant payment module and an advertisement input module, wherein the elevator display module, the face scanning module, the effective timing module, the people counting module, the pricing analysis module, the merchant payment module and the advertisement input module are connected with the elevator server;
the elevator server is used for receiving and processing the data information of each module in the system;
the elevator display module is used for receiving the advertisement display information from the elevator server and performing screen projection display;
the face scanning module is used for sensing a person who watches advertisement display information in the elevator in a front view mode and sending a sensing result to the elevator server in real time;
the effective timing module is used for counting the effective watching time of all the persons who effectively watch the advertisement display information in the elevator and forming total watching time information to be fed back to the elevator server;
the elevator display module is used for displaying the number of people in the elevator, and the number counting module is used for sensing whether people exist in the elevator or not;
the pricing analysis module is used for multiplying the total viewing time information corresponding to each advertisement by a preset unit price to obtain corresponding advertisement promotion price data and feeding the corresponding advertisement promotion price data back to the merchant payment module;
the merchant payment module is used for receiving the advertisement promotion price data from the pricing analysis module and carrying out online payment;
and the advertisement input module is used for providing advertisement display information on line by a merchant and transmitting the advertisement display information to the elevator server in real time.
The elevator server is in communication connection with all modules in the system through a local area network, the merchant payment module carries out online payment through a third party payment terminal, and the elevator display module carries out data display through a liquid crystal display.
The elevator advertisement putting system automatically matched with passengers plays the advertisements according to the interest of passengers, and has the advantages of accurate putting and good advertisement effect; the elevator advertisement delivery system automatically matched with passengers determines the range of advertisement contents according to different crowds by matching with a face recognition system.
In the description herein, references to the description of "one embodiment," "an example," "a specific example" or the like are intended to mean that a particular feature, structure, material, or characteristic described in connection with the embodiment or example is included in at least one embodiment or example of the invention. In this specification, the schematic representations of the terms used above do not necessarily refer to the same embodiment or example. Furthermore, the particular features, structures, materials, or characteristics described may be combined in any suitable manner in any one or more embodiments or examples.
The foregoing shows and describes the general principles, essential features, and advantages of the invention. It will be understood by those skilled in the art that the present invention is not limited to the embodiments described above, which are described in the specification and illustrated only to illustrate the principle of the present invention, but that various changes and modifications may be made therein without departing from the spirit and scope of the present invention, which fall within the scope of the invention as claimed.

Claims (4)

1. The utility model provides an intelligent elevator advertisement management system which characterized in that: the system comprises an elevator server, an elevator display module, a face scanning module, an effective timing module, a people counting module, a pricing analysis module, a merchant payment module and an advertisement input module, wherein the elevator display module, the face scanning module, the effective timing module, the people counting module, the pricing analysis module, the merchant payment module and the advertisement input module are connected with the elevator server;
the elevator server is used for receiving and processing the data information of each module in the system;
the elevator display module is used for receiving the advertisement display information from the elevator server and performing screen projection display;
the face scanning module is used for sensing a person who watches advertisement display information in the elevator in a front view mode and sending a sensing result to the elevator server in real time;
the effective timing module is used for counting the effective watching time of all the persons who effectively watch the advertisement display information in the elevator and forming total watching time information to be fed back to the elevator server;
the elevator display module is used for displaying the number of people in the elevator, and the number counting module is used for sensing whether people exist in the elevator or not;
the pricing analysis module is used for multiplying the total viewing time information corresponding to each advertisement by a preset unit price to obtain corresponding advertisement promotion price data and feeding the corresponding advertisement promotion price data back to the merchant payment module;
the merchant payment module is used for receiving the advertisement promotion price data from the pricing analysis module and carrying out online payment;
and the advertisement input module is used for providing advertisement display information on line by a merchant and transmitting the advertisement display information to the elevator server in real time.
2. The intelligent elevator advertisement management system according to claim 1, wherein: and the elevator server is in communication connection with each module in the system through a local area network.
3. The intelligent elevator advertisement management system according to claim 1, wherein: and the merchant payment module carries out online payment through a third party payment terminal.
4. The intelligent elevator advertisement management system according to claim 1, wherein: and the elevator display module displays data through a liquid crystal display.
CN202011206296.4A 2020-11-02 2020-11-02 Intelligent elevator advertisement management system Withdrawn CN112163914A (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CN202011206296.4A CN112163914A (en) 2020-11-02 2020-11-02 Intelligent elevator advertisement management system

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CN202011206296.4A CN112163914A (en) 2020-11-02 2020-11-02 Intelligent elevator advertisement management system

Publications (1)

Publication Number Publication Date
CN112163914A true CN112163914A (en) 2021-01-01

Family

ID=73865484

Family Applications (1)

Application Number Title Priority Date Filing Date
CN202011206296.4A Withdrawn CN112163914A (en) 2020-11-02 2020-11-02 Intelligent elevator advertisement management system

Country Status (1)

Country Link
CN (1) CN112163914A (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113034181A (en) * 2021-03-23 2021-06-25 浙江新再灵科技股份有限公司 Advertisement putting method and advertisement putting system for elevator

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN113034181A (en) * 2021-03-23 2021-06-25 浙江新再灵科技股份有限公司 Advertisement putting method and advertisement putting system for elevator

Similar Documents

Publication Publication Date Title
US11636510B2 (en) Systems, methods and programmed products for dynamically tracking delivery and performance of digital advertisements in electronic digital displays
US20080046921A1 (en) Advertisement Management Device, Advertisement Distribution Device, Advertisement Display Device, Advertisement Distribution Method, And Advertisement Display Method
WO2006050654A1 (en) Advertisement information collection and realtime analysis system and method thereof
CN111340600A (en) Intelligent marketing management system and method based on VR/AR mobile mall
JP7194211B2 (en) Online advertising methods using advertising websites
CN115392999A (en) Method and device for utilizing modern network
Almeida et al. The effects of marketing communication on the tourist's hotel reservation process
CN102163311A (en) Advertisement displaying and spreading method applied in internet
CN112163914A (en) Intelligent elevator advertisement management system
CN107799037A (en) A kind of advertisement machine with intelligent interaction function
US20100095318A1 (en) System and Method for Monitoring Audience Response
CN113313517A (en) Short video advertisement putting method and system based on big data
US20050278219A1 (en) Methods and systems for marketing indoor advertising
CN111861563B (en) Advertisement request processing method for digital marketing
CN111861564A (en) Digital advertisement transaction system
CN111915267A (en) Business method and business system for winning profit from media
CN109978631A (en) A collective advertising distribution platform
WO2018223280A1 (en) Apparatus and method for adjusting advertisement exposure rate based on real-time bidding
JP7057606B1 (en) Advertising rating system, advertising rating method and program
US20070027748A1 (en) Advertisement method using mobile telephone electronic mail
Mangal et al. Impact of website quality on customer purchase intention: in CASE of the air ticket online RETAIL sector in MONGOLIA
CN117910765A (en) Intelligent management system for intelligent exhibition
CN105117931A (en) Goal-driven virtual reality ecosystem
TWM625820U (en) Advertisement delivery system
CN104915862A (en) Button business card

Legal Events

Date Code Title Description
PB01 Publication
PB01 Publication
WW01 Invention patent application withdrawn after publication
WW01 Invention patent application withdrawn after publication

Application publication date: 20210101