CN111724208A - Data sending method, device, equipment and system - Google Patents

Data sending method, device, equipment and system Download PDF

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CN111724208A
CN111724208A CN202010580426.4A CN202010580426A CN111724208A CN 111724208 A CN111724208 A CN 111724208A CN 202010580426 A CN202010580426 A CN 202010580426A CN 111724208 A CN111724208 A CN 111724208A
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data packet
data
packets
display
data packets
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CN111724208B (en
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张雄虎
丁玉成
姜昆鹏
佘一夫
何亮
杨运超
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Hunan MgtvCom Interactive Entertainment Media Co Ltd
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Hunan MgtvCom Interactive Entertainment Media Co Ltd
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0272—Period of advertisement exposure
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0277—Online advertisement

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Abstract

The invention provides a data sending method, a device, equipment and a system, wherein a first push data packet group is obtained and comprises a plurality of push data packets; acquiring preset display times and displayed times of each data packet in a first push data packet group; respectively calculating to obtain the current display probability of each data packet according to the preset display times and the displayed times of each data packet; selecting a preset number of data packets from the first data packet group according to the current transmission probability of each data packet, wherein the selected probability of each data packet is the current transmission probability of each data packet; sending a preset number of data packets to a receiving terminal; and obtaining a display result returned by the receiving terminal for displaying the data packets of the preset number, determining the displayed data packets according to the display result, and modifying the displayed times of the displayed data packets in the data packets of the preset number. Thereby improving the system utilization rate and reducing unnecessary energy consumption.

Description

Data sending method, device, equipment and system
Technical Field
The present invention relates to the field of data transmission technologies, and in particular, to a data transmission method, apparatus, device, and system.
Background
At present, for advertisement data delivery, an advertisement data delivery engine generally screens out target advertisement data from advertisement data with higher priority according to the priority of each advertisement data for delivery. That is, the advertisement delivery engine generally performs screening only according to the priority of each advertisement data, and the screening condition is too single. And meanwhile, the advertisement data are required to be delivered, but advertisement data with higher priority are screened out for delivery by only referring to the priority of each advertisement data during each advertisement delivery, so that the delivery of each advertisement data is unbalanced easily.
In order to make the advertisement delivery as balanced as possible, after each advertisement delivery, the worker needs to manually change the priority of some advertisement data by experience, so that the waiting time of the advertisement delivery engine is too long, the system utilization rate is low, and the energy consumption is wasted.
Disclosure of Invention
Embodiments of the present invention provide a data sending method, apparatus, device, and system, so as to implement balanced sending of each data packet without manual cooperation, thereby reducing the waiting time of the system, improving the system utilization rate, improving the energy utilization rate, and reducing unnecessary energy consumption. The specific technical scheme is as follows:
in a first aspect, a data transmission method includes:
obtaining a first push data packet group, the first push data packet group comprising a plurality of push data packets;
obtaining preset display times and displayed times of each data packet in a first push data packet group;
respectively calculating to obtain the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
selecting a preset number of data packets from the first data packet group according to the current transmission probability of each data packet, wherein the selected probability of each data packet is the current transmission probability of each data packet;
sending the data packets with the preset number to a receiving terminal;
and obtaining a display result returned by the receiving terminal for displaying the data packets of the preset number, determining the displayed data packets according to the display result, and modifying the displayed times of the displayed data packets in the data packets of the preset number.
With reference to the first aspect, in some optional embodiments, the priority numbers of the plurality of packets included in the first push packet group are all first priority numbers.
With reference to the previous embodiment, in some optional embodiments, the calculating, according to the preset number of display times and the number of displayed times of each data packet, a current display probability of each data packet includes:
according to equation 1: pi＝Yi÷Mi× 100%, respectively calculating the displayed rate of each data packet, wherein i is the number of the data packet, and M is the number of the data packetiNumber i of data packets for a preset number of presentations, YiNumber of shown times, P, for packet numbered iiThe demonstrated rate of the data packet with the data packet number i;
setting a digital grade for each data packet according to the displayed rate of each data packet, wherein the digital grade is a natural number, the size of the digital grade is inversely related to the displayed rate of the data packets with the digital grade, and the digital grade of at least one data packet is set to be a digital grade LjJ is a data grade number;
according to equation 2: pLj＝(Lj×B+NLj)÷(LALL×B+NALL) Respectively calculating the grade sending probability of the data packet corresponding to each digital grade, wherein P isLiThe grade sending probability of the data packet corresponding to the digital grade with the digital grade number Lj, B is a preset value, and N is a preset valueLjIs the number of times Lj level has not been shown, saidThe number of times of non-display of the Lj level is the difference between the preset number of times of display of all data packets corresponding to the digital level with the digital level number Lj and the number of times of display of all data packets corresponding to the digital level with the digital level number Lj, and the L level is the difference between the preset number of times of display of all data packets corresponding to the digital level with the digital level number LjALLIs the sum of each of the numerical grades, NALLThe number of all-level non-display times is the difference between the preset number of display times of each data packet of the first priority number and the number of display times of each data packet of the first priority number;
according to equation 3: p1Lj＝PLj÷SLjCalculating the current transmission probability of each data packet, wherein the P1LjThe current transmission probability of one data packet in all the data packets corresponding to the digital grade with the digital grade number Lj is SLjThe number of all data packets corresponding to the number level with the number level number Lj.
With reference to the first aspect, in some optional embodiments, the first push packet group includes packets with a plurality of priority numbers.
With reference to the previous embodiment, in some optional embodiments, the selecting a preset number of data packets from the first data packet group according to the current transmission probability of each data packet includes:
and selecting data packets from the data packets corresponding to at least two priorities in the first push data packet group in sequence according to the priority order to obtain a preset number of data packets.
With reference to the first aspect, in some optional embodiments, the selecting a preset number of data packets from the first data packet group according to the current transmission probability of each data packet includes:
setting a current numerical range matched with the current sending probability of each data packet, wherein the current numerical range of each data packet is not overlapped;
acquiring a current random number, wherein the value range of the current random number is a set of the current value ranges of the data packets;
and determining the data packet of which the current numerical value range comprises the current random number as one of the data packets in the preset number of data packets until the number of the determined data packets is equal to the preset number.
Optionally, in some optional embodiments, the method further comprises:
obtaining a third pushed data packet group, wherein data packets in the third pushed data packet group comprise data packets in the first pushed data packet group;
respectively calculating the demonstrated rate of each data packet in the third push data packet group according to the formula 1;
determining data packets in the third push data packet group, wherein the demonstrated rate of the data packets does not meet the demonstrated rate requirement;
adjusting the priority number of the data packet that does not meet the shown rate requirement.
In a second aspect, a data transmission apparatus, the apparatus comprising: the device comprises a pushed data packet group obtaining unit, a data packet display information obtaining unit, a data packet display probability calculating unit, a data packet selecting unit, a data packet sending unit, a data packet display result obtaining unit and a data packet display information modifying unit;
the push data packet group obtaining unit is configured to obtain a first push data packet group, where the first push data packet group includes a plurality of push data packets;
the data packet display information obtaining unit is used for obtaining preset display times and displayed times of each data packet in a first push data packet group;
the data packet display probability calculation unit is used for respectively calculating the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
the data packet selecting unit is configured to select a preset number of data packets from the first data packet group according to a current transmission probability of each data packet, where the selected probability of each data packet is the current transmission probability of each data packet;
the data packet sending unit is used for sending the data packets with the preset number to a receiving terminal;
the data packet display result obtaining unit is used for obtaining the display result which is returned by the receiving terminal and used for displaying the data packets with the preset number, and triggering the data packet display information modifying unit;
and the data packet display information modification unit is used for determining the displayed data packets according to the display result and modifying the displayed times of the displayed data packets in the preset number of data packets.
In a third aspect, a data transmission device comprises at least one processor, at least one memory connected with the processor, and a bus, wherein the processor and the memory complete communication with each other through the bus;
the processor is configured to call program instructions in the memory to perform any of the data transmission methods described above.
In a fourth aspect, a data transmission system, the system comprising at least the data transmission apparatus;
the data transmission apparatus includes: the device comprises a pushed data packet group obtaining unit, a data packet display information obtaining unit, a data packet display probability calculating unit, a data packet selecting unit, a data packet sending unit, a data packet display result obtaining unit and a data packet display information modifying unit;
the push data packet group obtaining unit is configured to obtain a first push data packet group, where the first push data packet group includes a plurality of push data packets;
the data packet display information obtaining unit is used for obtaining preset display times and displayed times of each data packet in a first push data packet group;
the data packet display probability calculation unit is used for respectively calculating the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
the data packet selecting unit is configured to select a preset number of data packets from the first data packet group according to a current transmission probability of each data packet, where the selected probability of each data packet is the current transmission probability of each data packet;
the data packet sending unit is used for sending the data packets with the preset number to a receiving terminal;
the data packet display result obtaining unit is used for obtaining the display result which is returned by the receiving terminal and used for displaying the data packets with the preset number, and triggering the data packet display information modifying unit;
and the data packet display information modification unit is used for determining the displayed data packets according to the display result and modifying the displayed times of the displayed data packets in the preset number of data packets.
The data sending method, the device, the equipment and the system provided by the embodiment of the invention can evenly send each data packet without manual cooperation, thereby reducing the waiting time of the system, improving the utilization rate of energy and reducing unnecessary energy consumption. Of course, it is not necessary for any product or method of practicing the invention to achieve all of the above-described advantages at the same time.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
Fig. 1 is a flowchart of a data transmission method according to an embodiment of the present invention;
fig. 2 is a flowchart of another data transmission method according to an embodiment of the present invention;
fig. 3 is a flowchart of another data transmission method according to an embodiment of the present invention;
fig. 4 is a flowchart of another data transmission method according to an embodiment of the present invention;
fig. 5 is a flowchart of another data transmission method according to an embodiment of the present invention;
fig. 6 is a schematic structural diagram of a data transmitting apparatus according to an embodiment of the present invention;
fig. 7 is a schematic structural diagram of a data sending device according to an embodiment of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
The research of the inventor of the scheme discovers that the mainstream brand advertisement data of the internet generally adopts an online putting mode, and in the online putting process, the advertisement data is finally put to an advertisement terminal through request analysis, advertisement screening and advertisement distribution. The method is characterized in that when one flow comes and a plurality of advertisement data are matched to be delivered, an advertisement delivery engine is required to screen and distribute the advertisement data required to be sent according to a decision. The scheme mainly relates to an online advertisement putting and distributing method used when a plurality of matched advertisements exist after an advertisement putting engine is screened. The data sending method, the data sending device, the data sending equipment and the data sending system can be applied to an advertisement putting engine.
As shown in fig. 1, the present invention provides a data transmission method, including:
s100, obtaining a first push data packet group, wherein the first push data packet group comprises a plurality of push data packets;
the pushed data is data which is sent to the user side equipment by the network side equipment and used for informing the user of certain information, such as weather, traffic condition, news, advertisement and the like.
It should be understood that the first pushed packet group may be a set of a plurality of packets to be pushed, and each packet in the first pushed packet group may be a same type of packet or a different type of packet, which is not limited in the present invention. For example, each of the data packets in the first push data packet group may include at least one of video data, audio data, text data, and picture data.
Optionally, each data packet in the first push data packet group may be advertisement data, or may be other data, such as news data, recommended video data, and the like, which is not limited in this embodiment of the invention.
S110, obtaining preset display times and displayed times of each data packet in a first push data packet group;
it should be understood that the preset display times of each data packet may be set when the data packet is first requested to be sent, for example, the preset display times may be carried in the sending request of the data packet, and of course, the preset display times may also be set for each data packet by an operator through an external device, such as a mouse and a keyboard, which is not limited in this disclosure.
Optionally, the preset display times of each data packet may be fixed after being set once, or may be modified as needed, which is not limited in the present invention.
Optionally, the displayed times are times of successfully displaying each data packet in the terminal, and the display progress of each data packet can be monitored by counting the displayed times, so that the sending sequence of each data packet can be adjusted in time, and the displayed times of each data packet are balanced.
S120, respectively calculating to obtain the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
it should be understood that, in order to ensure that the presentation times of each data packet are relatively uniform, the selection may be performed according to the current presentation probability of each data packet each time a preset number of data packets are selected. The current presentation probability of each data packet may represent the probability that each data packet is selected and sent to the receiving terminal in the current process, and the greater the current presentation probability of a certain data packet is, the greater the probability that the data packet is selected and sent to the receiving terminal is, but the greater the probability is, the data packet is not necessarily selected and sent, which is not limited by the present invention.
The equalization referred to herein may be understood as that, in the case that the preset number of times of presentation of each data packet is different or equal, the number of times of presentation of each data packet should be kept smaller within a preset time. For example, the number difference threshold is kept within the range of the number difference threshold, and the number difference threshold may be 5 displayed numbers or other displayed numbers, which is not limited in the present invention.
Alternatively, the equalization described herein may also be understood as that, in the case where the preset number of presentation times of each packet is different greatly, the presented rate of each packet should be kept small within a preset time. For example, remaining within a range of a ratio spread threshold, which may be 1% or other ratio. That is, the number of times that each data packet has been displayed should match the preset number of times that each data packet has been displayed, which is not limited in the present invention.
Optionally, please refer to the embodiment in fig. 2 for a method of calculating the current display probability of each data packet, which will not be described in this embodiment.
S130, selecting a preset number of data packets from the first data packet group according to the current transmission probability of each data packet, where the probability of each data packet being selected is the current transmission probability of each data packet;
optionally, the display capability of each receiving terminal on the related data of the data packet is limited, a preset number of data packets may be sent to the receiving terminal within a preset time generally, and the preset number may be fixed after being initially set or may be changed at any time, which is not limited in the present invention. For example, for video data packets, the presentation time of a single data packet is long, so the preset number may be small, for example, 2, 3, 4, 5, 6, 7, 8, 9, 10, etc., or tens or hundreds, which is not limited by the invention. For some picture data packets, one data packet may correspond to one picture, the display time of a single data packet is short, and the preset number may be tens or hundreds or thousands, which is not limited in the present invention.
S140, sending the data packets with the preset number to a receiving terminal;
optionally, a preset number of data packets may be sent to one receiving terminal, or may be sent to multiple receiving terminals, which is not limited in the present invention.
S150, obtaining a display result which is returned by the receiving terminal and used for displaying the data packets with the preset number;
it should be understood that, after obtaining the preset number of data packets, the receiving terminal may display the data in each data packet according to the sequence of obtaining each data packet, or according to a sequence specified in advance, which is not limited by the present invention. Of course, each preset number of data packets may also be randomly displayed until each preset number of data packets is displayed at least once in the process, and a specific display time may set a threshold, which is not limited in the present invention.
Optionally, the display result may be generated and returned after each preset number of data packets are displayed at least once, or the display result generated for each displayed data packet after each data packet in the preset number of data packets is displayed in the current process to reach a set threshold value may be generated for each displayed data packet, which is not limited in this embodiment of the invention.
It should be understood that the presentation result at least includes the number of times each data packet presented this time is presented in the process. For example, packet 1 is presented 5 times and packet 2 is presented 5 times. The number of times each data packet is displayed may be the same or different, which is not limited in the present invention.
S160, determining the displayed data packets according to the display result, and modifying the displayed times of the displayed data packets in the preset number of data packets.
It should be understood that when the presentation result includes the number of this time presentation of a certain data, the presented number of the data packet may be modified after the presentation result is obtained. For example, if the number of times of this presentation of the data packet 1 included in the presentation result is 5 times, the number of times of the presentation of the data packet may be increased by 5, which is not limited by the present invention.
Optionally, after the display result is obtained each time, the displayed times of the displayed data packets in the preset number of data packets are modified, and the displayed times of each data packet can be counted in time, so that the current display probability of each data packet calculated next time is more suitable for the actual situation, and the calculation result is more reliable.
In some alternative embodiments, as shown in fig. 2, the priority numbers of the plurality of packets included in the first push packet group are all the first priority numbers.
Steps S110, S130, S140, S150, and S160 in fig. 2 are already described in the embodiment of fig. 1, and this embodiment is not repeated.
It is to be understood that the first push packet group referred to herein may be a packet group that has undergone initial screening based on priority numbers. For example, there are many packets to be transmitted, including 10 packets with priority number "999", 15 packets with priority number "998", and 5 packets with priority number "997". However, the device implementing the method finally selects and sends the preset number of data packets to the receiving terminal 5 each time, so after the initial screening is performed according to the priority number, only 10 data packets with the priority number of "999" can be obtained as the first push data packet, and the rest of data packets can not be obtained, that is, the first priority number can be the maximum priority number of "999".
As shown in fig. 2, in some alternative embodiments, step S120 of the embodiment of fig. 1 includes:
s121, according to formula 1: pi＝Yi÷Mi× 100%, respectively calculating the displayed rate of each data packet, wherein i is the number of the data packet, and M is the number of the data packetiNumber the data packet asi preset number of presentations of data packets, YiNumber of shown times, P, for packet numbered iiThe demonstrated rate of the data packet with the data packet number i;
optionally, when the number of the data packets included in the first push data packet group is greater than the number of the data packets in the preset number, the second screening still needs to be performed, that is, the first push data packet group is screened, and the data packets in the preset number are screened from the first push data packet group. Therefore, the data packets of the first pushed data packet group are respectively calculated according to formula 1. For example, the demonstrated rate for packet 1 is: p1＝Y1÷M1× 100%, the invention is not limited in this regard.
S122, according to the displayed rate of each data packet, respectively setting a digital grade for each data packet, wherein the digital grade is a natural number, the size of the digital grade is inversely related to the displayed rate of the data packet with the digital grade, and the digital grade of at least one data packet is set to be a digital grade LjJ is a data grade number;
it should be understood that the numerical grade can be set for each data packet according to the demonstrated rate of each data packet, so as to facilitate the calculation of the subsequent step.
Alternatively, the manner of dividing the digital hierarchy may be various, for example, the demonstrated rate of packet 1 is 2%, the demonstrated rate of packet 2 is 8%, the demonstrated rate of packet 3 is 10%, the demonstrated rate of packet 4 is 11%, the demonstrated rate of packet 5 is 19%, and the demonstrated rate of packet 6 is 46%. A rounding method may be employed to divide the number levels for each packet, with the higher the demonstrated rate, the lower the corresponding number level.
For example, a packet with an exhibition rate of 0% to 4% may be set to a numerical rating of 9, a packet with an exhibition rate of 5% to 14% may be set to a numerical rating of 8, a packet with an exhibition rate of 15% to 24% may be set to a numerical rating of 7 · · · · ·, and finally a packet with an exhibition rate of 95% to 100% may be set to a numerical rating of 0. By this method, the number class of the data packet 1 is 9, the number classes of the data packets 2, 3 and 4 are 8, the number class of the data packet 5 is 7, and the number class of the data packet 6 is 4, which is not limited by the present invention.
Alternatively, the data packets with the demonstrated rate of 0% to 9% may be set to the numerical level of 9, the data packets with the demonstrated rate of 10% to 19% may be set to the numerical level of 8, the data packets with the demonstrated rate of 20% to 29% may be set to the numerical level of 7. By this method, the number ranks of the data packets 1 and 2 are all 9, the number ranks of the data packets 3, 4 and 5 are all 8, and the number rank of the data packet 6 is 6, which is not limited by the present invention.
S123, according to the formula 2: pLj＝(Lj×B+NLj)÷(LALL×B+NALL) Respectively calculating the grade sending probability of the data packet corresponding to each digital grade, wherein P isLiThe grade sending probability of the data packet corresponding to the digital grade with the digital grade number Lj, B is a preset value, and N is a preset valueLjIs the number of times of non-display of the Lj level, the number of times of non-display of the Lj level is the difference between the preset number of times of display of all data packets corresponding to the digital level with the digital level number Lj and the number of times of display of all data packets corresponding to the digital level with the digital level number Lj, and the L level isALLIs the sum of each of the numerical grades, NALLThe number of all-level non-display times is the difference between the preset number of display times of each data packet of the first priority number and the number of display times of each data packet of the first priority number;
it should be understood that one numerical rank may correspond to a plurality of packets, that is, there may be a case where the numerical ranks of a plurality of packets are the same data rank, so the rank transmission probability of each numerical rank may be calculated first according to equation 2, and the rank transmission probability of each numerical rank is positively correlated with the number of packets set as the numerical rank and with the size of the numerical rank number.
S124, according to formula 3: p1Lj＝PLj÷SLjCalculating the current transmission probability of each data packet, wherein the P1LjThe current transmission probability of one data packet in all the data packets corresponding to the digital grade with the digital grade number Lj is SLjThe number of all data packets corresponding to the number level with the number level number Lj.
It should be understood that after the rank transmission probabilities of the respective number ranks are calculated in step S123, the current transmission probabilities of the respective packets at the number ranks should be equal. That is, the current transmission probability of each data packet can be calculated according to formula 3, which is not limited in the present invention.
The current sending probability of each data packet is obtained through calculation, a preset number of data packets can be selected from the first push data packet group according to the current sending probability of each data packet, the actual situation is better met, and the selected preset number of data packets are more balanced.
In some alternative embodiments, the first group of push packets includes packets having a plurality of priority numbers, as shown in fig. 3.
Steps S110, S120, S140, S150, and S160 in fig. 3 are already described in the embodiment of fig. 1, and this embodiment is not repeated.
It should be understood that with reference to the embodiment of fig. 2, if the priority number is "999" (the largest priority number) there are 2 packets, rather than 15. If the number of packets with priority number "998" (the maximum priority number) is 2, instead of 10. Then, after obtaining the data packet with the priority number of "999", since the number of the data packets is not greater than or equal to the preset number of data packets, 2 data packets with the priority number of "998" and 5 data packets with the priority number of "997" can be obtained, that is, the first push data packet group includes data packets with three priority numbers.
In some alternative embodiments, as shown in fig. 3, the selecting a preset number of data packets from the first data packet group according to the current transmission probability of each data packet includes:
and selecting data packets from the data packets corresponding to at least two priorities in the first push data packet group in sequence according to the priority order to obtain a preset number of data packets.
Referring to the above example, according to the priority order, the greater the priority number, the higher the priority of the data packet is, after obtaining 2 data packets with the priority number of "999" and 2 data packets with the priority number of "998", one data packet is selected from 5 data packets with the priority number of "997", so as to obtain a preset number of data packets, that is, 5 data packets, and the present invention does not limit the order.
As shown in fig. 4, in some alternative embodiments, step 130 of the embodiment of fig. 1 includes:
s131, setting a current numerical range matched with the current sending probability of each data packet, wherein the current numerical range of each data packet is not overlapped;
steps S100, S110, S120, S140, S150, and S160 in fig. 4 are already described in the embodiment of fig. 1, and this embodiment is not repeated.
Optionally, according to the scheme, the data packet may be selected by obtaining the random number, so that a current value range matched with the current sending probability of each data packet may be set for each data packet, and when the obtained random number is within the current value range, the data packet may be obtained. For example, if the current transmission probability of the data packet 1 is 10% and the current transmission probability of the data packet 2 is 20%, the current data range of the data packet may be set to 0 to 0.1 (excluding 0.1), and the current data range of the data packet 2 may be set to 0.1 to 0.3 (excluding 0.3), which is not limited in the present invention.
S132, acquiring a current random number, wherein the value range of the current random number is a set of the current numerical value ranges of the data packets;
s133, determining the data packet whose current value range includes the current random number as one of the data packets in the preset number of data packets until the number of the determined data packets is equal to the preset number.
As shown in fig. 5, in some alternative embodiments, the method further comprises:
s60, obtaining a third pushed data packet group, wherein the data packets in the third pushed data packet group comprise the data packets in the first pushed data packet group;
steps S110, S120, S130, S140, S150, and S160 in fig. 5 are already described in the embodiment of fig. 1, and this embodiment is not repeated.
It should be understood that, in the embodiment of fig. 2, it has been described that the first push packet group referred to herein may be a packet group that has undergone an initial filtering according to a priority number, and then the third push packet group referred to herein may be understood as a sample data packet group of the initial filtering, that is, a first push packet group is filtered from the third push packet group, which is not limited by the present invention.
S70, respectively calculating the demonstrated rate of each data packet in the third push data packet group according to the formula 1;
s80, determining the data packets with the demonstrated rate not meeting the demonstrated rate requirement in the third push data packet group;
and S90, adjusting the priority number of the data packet which does not meet the displayed rate requirement.
It should be understood that before the step S100 of the embodiment of fig. 1 is performed, that is, the first pushed packet group is obtained by screening, whether the demonstrated rate of each packet in the third pushed packet group reaches the requirement or not may be determined according to the demonstrated rate of each packet in the third pushed packet group. If not, the priority of the data packet which does not reach the requirement can be improved, namely, the priority number of the data packet is adjusted to be a larger priority number. Therefore, the probability that the data packets which do not meet the requirement are finally screened to be the data packets with the preset number is improved, and the invention does not limit the probability.
Optionally, the demonstrated rate requirement may be a corresponding requirement established in advance for each data packet, for example, the demonstrated rate of each data packet must reach the preset demonstrated rate within a preset time or the demonstrated rate of each data packet must increase by a preset demonstrated rate increment within the preset time, which is not limited in the present invention.
As shown in fig. 6, the data transmission apparatus provided by the present invention includes: a pushed data packet group obtaining unit 600, a data packet display information obtaining unit 610, a data packet display probability calculating unit 620, a data packet selecting unit 630, a data packet sending unit 640, a data packet display result obtaining unit 650 and a data packet display information modifying unit 660;
the push data packet group obtaining unit is configured to obtain a first push data packet group, where the first push data packet group includes a plurality of push data packets;
the data packet display information obtaining unit is used for obtaining preset display times and displayed times of each data packet in a first push data packet group;
the data packet display probability calculation unit is used for respectively calculating the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
the data packet selecting unit is configured to select a preset number of data packets from the first data packet group according to a current transmission probability of each data packet, where the selected probability of each data packet is the current transmission probability of each data packet;
the data packet sending unit is used for sending the data packets with the preset number to a receiving terminal;
the data packet display result obtaining unit is used for obtaining the display result which is returned by the receiving terminal and used for displaying the data packets with the preset number, and triggering the data packet display information modifying unit;
and the data packet display information modification unit is used for determining the displayed data packets according to the display result and modifying the displayed times of the displayed data packets in the preset number of data packets.
Optionally, in some optional embodiments, the data packet presentation probability calculating unit includes: the system comprises a first displayed rate calculating unit, a first digital grade setting unit, a first grade sending probability calculating unit and a first current sending probability calculating unit;
the first demonstrated rate calculation unit is configured to: pi＝Yi÷Mi× 100%, respectively calculating the displayed rate of each data packet, wherein i is the number of the data packet, and M is the number of the data packetiNumber i of data packets for a preset number of presentations, YiNumber of shown times, P, for packet numbered iiThe demonstrated rate of the data packet with the data packet number i;
the first digital grade setting unit is used for setting a digital grade for each data packet according to the displayed rate of each data packet, the digital grade is a natural number, the size of the digital grade is inversely related to the displayed rate of the data packet with the digital grade, and the digital grade of at least one data packet is set as a digital grade LjJ is a data grade number;
the first rank transmission probability calculating unit is configured to: pLj＝(Lj×B+NLj)÷(LALL×B+NALL) Respectively calculating the level sending probability of a data packet corresponding to each digital level, wherein PLi is the level sending probability of a data packet corresponding to a digital level with a digital level number of Lj, B is a preset value, NLj is the number of times of showing of Lj levels, the number of times of showing of Lj levels is the difference between the preset number of times of showing of all data packets corresponding to the digital level with the digital level number of Lj and the number of times of showing of all data packets corresponding to the digital level with the digital level number of Lj, LALL is the sum of all digital levels, NALL is the number of times of not showing of all levels, and the number of times of not showing of all levels is the difference between the preset number of times of showing of all data packets with the first priority number and the number of showing of times of all data packets with the first priority number;
the first current transmission probability calculating unit is configured to: p1Lj＝PLj÷SLjCalculate to obtain eachCurrent transmission probability of the data packet, wherein the P1LjThe current transmission probability of one data packet in all the data packets corresponding to the digital grade with the digital grade number Lj is SLjThe number of all data packets corresponding to the number level with the number level number Lj.
Optionally, in some optional embodiments, the packet selecting unit includes: a first packet selection unit;
the first data packet selecting unit is configured to select data packets from data packets corresponding to at least two priorities in the first push data packet group in sequence according to a priority order to obtain a preset number of data packets.
Optionally, in some optional embodiments, the packet selecting unit includes: the device comprises a first current value range setting unit, a first current random number obtaining unit and a first data packet determining unit;
the first current value range setting unit is used for setting a current value range matched with the current sending probability of each data packet, and the current value ranges of the data packets are not overlapped;
the first current random number obtaining unit is configured to obtain a current random number, where a value range of the current random number is a set of current value ranges of the data packets;
the first packet determining unit is configured to determine a packet of which a current value range includes the current random number as one of the preset number of packets until the determined number of packets is equal to the preset number.
Optionally, in some optional embodiments, the method further comprises: a third pushed data packet group obtaining unit, a second demonstrated rate calculating unit, a second data packet determining unit and a priority number adjusting unit;
the third pushed data packet group obtaining unit is configured to obtain a third pushed data packet group, where a data packet in the third pushed data packet group includes a data packet in the first pushed data packet group;
the second demonstrated rate calculating unit is configured to calculate, according to the formula 1, the demonstrated rate of each data packet in the third push data packet group;
the second packet determining unit is configured to determine a packet in the third push packet group, where the demonstrated rate of the packet does not meet the demonstrated rate requirement;
the priority number adjusting unit is used for adjusting the priority number of the data packet which does not meet the requirement of the displayed rate.
Optionally, the data sending system provided by the present invention at least includes the data sending apparatus;
the data transmission apparatus includes: the device comprises a pushed data packet group obtaining unit, a data packet display information obtaining unit, a data packet display probability calculating unit, a data packet selecting unit, a data packet sending unit, a data packet display result obtaining unit and a data packet display information modifying unit;
the push data packet group obtaining unit is configured to obtain a first push data packet group, where the first push data packet group includes a plurality of push data packets;
the data packet display information obtaining unit is used for obtaining preset display times and displayed times of each data packet in a first push data packet group;
the data packet display probability calculation unit is used for respectively calculating the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
the data packet selecting unit is configured to select a preset number of data packets from the first data packet group according to a current transmission probability of each data packet, where the selected probability of each data packet is the current transmission probability of each data packet;
the data packet sending unit is used for sending the data packets with the preset number to a receiving terminal;
the data packet display result obtaining unit is used for obtaining the display result which is returned by the receiving terminal and used for displaying the data packets with the preset number, and triggering the data packet display information modifying unit;
and the data packet display information modification unit is used for determining the displayed data packets according to the display result and modifying the displayed times of the displayed data packets in the preset number of data packets.
The data sending device comprises a processor and a memory, wherein the pushed data packet group obtaining unit 600, the data packet display information obtaining unit 610, the data packet display probability calculating unit 620, the data packet selecting unit 630, the data packet sending unit 640, the data packet display result obtaining unit 650, the data packet display information modifying unit 660 and the like are stored in the memory as program units, and the processor executes the program units stored in the memory to realize corresponding functions.
The processor comprises a kernel, and the kernel calls the corresponding program unit from the memory. The kernel can be set to be one or more than one, and each data packet is transmitted in a balanced manner by adjusting kernel parameters without manual cooperation, so that the waiting time of the system is reduced, the system utilization rate is improved, the energy utilization rate is improved, and unnecessary energy consumption is reduced.
An embodiment of the present invention provides a storage medium having a program stored thereon, the program implementing the data transmission method when executed by a processor.
The embodiment of the invention provides a processor, which is used for running a program, wherein the data transmission method is executed when the program runs.
As shown in fig. 7, an embodiment of the present invention provides an apparatus 70, where the apparatus 70 includes at least one processor 701, and at least one memory 702 and a bus 703 connected to the processor 701; the processor 701 and the memory 702 complete mutual communication through a bus 703; the processor 701 is configured to call the program instructions in the memory 702 to execute the data transmission method described above. The device herein may be a server, a PC, a PAD, a mobile phone, etc.
The present application also provides a computer program product adapted to perform a program when executed on a data processing device, the program being initialized with the steps comprised in the data transmission method described above.
The present application is described with reference to flowchart illustrations and/or block diagrams of methods, apparatus (systems), and computer program products according to embodiments of the application. It will be understood that each flow and/or block of the flow diagrams and/or block diagrams, and combinations of flows and/or blocks in the flow diagrams and/or block diagrams, can be implemented by computer program instructions. These computer program instructions may be provided to a processor of a general purpose computer, special purpose computer, embedded processor, or other programmable data processing apparatus to produce a machine, such that the instructions, which execute via the processor of the computer or other programmable data processing apparatus, create means for implementing the functions specified in the flowchart flow or flows and/or block diagram block or blocks.
In a typical configuration, a device includes one or more processors (CPUs), memory, and a bus. The device may also include input/output interfaces, network interfaces, and the like.
The memory may include volatile memory in a computer readable medium, Random Access Memory (RAM) and/or nonvolatile memory such as Read Only Memory (ROM) or flash memory (flash RAM), and the memory includes at least one memory chip. The memory is an example of a computer-readable medium.
Computer-readable media, including both non-transitory and non-transitory, removable and non-removable media, may implement information storage by any method or technology. The information may be computer readable instructions, data structures, modules of a program, or other data. Examples of computer storage media include, but are not limited to, phase change memory (PRAM), Static Random Access Memory (SRAM), Dynamic Random Access Memory (DRAM), other types of Random Access Memory (RAM), Read Only Memory (ROM), Electrically Erasable Programmable Read Only Memory (EEPROM), flash memory or other memory technology, compact disc read only memory (CD-ROM), Digital Versatile Discs (DVD) or other optical storage, magnetic cassettes, magnetic tape magnetic disk storage or other magnetic storage devices, or any other non-transmission medium that can be used to store information that can be accessed by a computing device. As defined herein, computer readable media does not include transitory computer readable media (transmyedia) such as modulated data signals and carrier waves.
As will be appreciated by one skilled in the art, embodiments of the present application may be provided as a method, system, or computer program product. Accordingly, the present application may take the form of an entirely hardware embodiment, an entirely software embodiment or an embodiment combining software and hardware aspects. Furthermore, the present application may take the form of a computer program product embodied on one or more computer-usable storage media (including, but not limited to, disk storage, CD-ROM, optical storage, and the like) having computer-usable program code embodied therein.
It is noted that, herein, relational terms such as first and second, and the like may be used solely to distinguish one entity or action from another entity or action without necessarily requiring or implying any actual such relationship or order between such entities or actions. It should also be noted that the terms "comprises," "comprising," or any other variation thereof, are intended to cover a non-exclusive inclusion, such that a process, method, article, or apparatus that comprises a list of elements does not include only those elements but may include other elements not expressly listed or inherent to such process, method, article, or apparatus. Without further limitation, an element defined by the phrase "comprising an … …" does not exclude the presence of other identical elements in the process, method, article, or apparatus that comprises the element.
All the embodiments in the present specification are described in a related manner, and the same and similar parts among the embodiments may be referred to each other, and each embodiment focuses on the differences from the other embodiments. In particular, for the system embodiment, since it is substantially similar to the method embodiment, the description is simple, and for the relevant points, reference may be made to the partial description of the method embodiment.
The above are merely examples of the present application and are not intended to limit the present application. Various modifications and changes may occur to those skilled in the art. Any modification, equivalent replacement, improvement, etc. made within the spirit and principle of the present application should be included in the scope of the claims of the present application.

Claims (10)

1. A data transmission method, comprising:
obtaining a first push data packet group, the first push data packet group comprising a plurality of push data packets;
obtaining preset display times and displayed times of each data packet in a first push data packet group;
respectively calculating to obtain the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
selecting a preset number of data packets from the first data packet group according to the current transmission probability of each data packet, wherein the selected probability of each data packet is the current transmission probability of each data packet;
sending the data packets with the preset number to a receiving terminal;
and obtaining a display result returned by the receiving terminal for displaying the data packets of the preset number, determining the displayed data packets according to the display result, and modifying the displayed times of the displayed data packets in the data packets of the preset number.
2. The method of claim 1, wherein the priority numbers of the plurality of packets included in the first group of push packets are all first priority numbers.
3. The method according to claim 2, wherein the calculating the current display probability of each data packet according to the preset display times and the displayed times of each data packet comprises:
according to equation 1: pi＝Yi÷Mi× 100%, respectively calculating the displayed rate of each data packet, wherein i is the number of the data packet, and M is the number of the data packetiNumber i of data packets for a preset number of presentations, YiNumber of shown times, P, for packet numbered iiThe demonstrated rate of the data packet with the data packet number i;
setting a digital grade for each data packet according to the displayed rate of each data packet, wherein the digital grade is a natural number, the size of the digital grade is inversely related to the displayed rate of the data packets with the digital grade, and the digital grade of at least one data packet is set to be a digital grade LjJ is a data grade number;
according to equation 2: pLj＝(Lj×B+NLj)÷(LALL×B+NALL) Respectively calculating the grade sending probability of the data packet corresponding to each digital grade, wherein P isLiThe grade sending probability of the data packet corresponding to the digital grade with the digital grade number Lj, B is a preset value, and N is a preset valueLjIs the number of times of non-display of the Lj level, the number of times of non-display of the Lj level is the difference between the preset number of times of display of all data packets corresponding to the digital level with the digital level number Lj and the number of times of display of all data packets corresponding to the digital level with the digital level number Lj, and the L level isALLIs the sum of each of the numerical grades, NALLThe number of all-level non-display times is the difference between the preset number of display times of each data packet of the first priority number and the number of display times of each data packet of the first priority number;
according to equation 3: p1Lj＝PLj÷SLjCalculating the current transmission probability of each data packet, wherein the P1LjThe current transmission probability of one data packet in all the data packets corresponding to the digital grade with the digital grade number Lj is SLjThe number of all data packets corresponding to the number level with the number level number Lj.
4. The method of claim 1, wherein the first group of push packets comprises a plurality of priority numbered packets.
5. The method of claim 4, wherein selecting a predetermined number of packets from the first group of packets according to the current transmission probability of each of the packets comprises:
and selecting data packets from the data packets corresponding to at least two priorities in the first push data packet group in sequence according to the priority order to obtain a preset number of data packets.
6. The method of claim 1, wherein selecting a predetermined number of packets from the first group of packets according to the current transmission probability of each packet comprises:
setting a current numerical range matched with the current sending probability of each data packet, wherein the current numerical range of each data packet is not overlapped;
acquiring a current random number, wherein the value range of the current random number is a set of the current value ranges of the data packets;
and determining the data packet of which the current numerical value range comprises the current random number as one of the data packets in the preset number of data packets until the number of the determined data packets is equal to the preset number.
7. The method according to claim 2 or 4, characterized in that the method further comprises:
obtaining a third pushed data packet group, wherein data packets in the third pushed data packet group comprise data packets in the first pushed data packet group;
respectively calculating the demonstrated rate of each data packet in the third push data packet group according to the formula 1;
determining data packets in the third push data packet group, wherein the demonstrated rate of the data packets does not meet the demonstrated rate requirement;
adjusting the priority number of the data packet that does not meet the shown rate requirement.
8. A data transmission apparatus, characterized in that the apparatus comprises: the device comprises a pushed data packet group obtaining unit, a data packet display information obtaining unit, a data packet display probability calculating unit, a data packet selecting unit, a data packet sending unit, a data packet display result obtaining unit and a data packet display information modifying unit;
the push data packet group obtaining unit is configured to obtain a first push data packet group, where the first push data packet group includes a plurality of push data packets;
the data packet display information obtaining unit is used for obtaining preset display times and displayed times of each data packet in a first push data packet group;
the data packet display probability calculation unit is used for respectively calculating the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
the data packet selecting unit is configured to select a preset number of data packets from the first data packet group according to a current transmission probability of each data packet, where the selected probability of each data packet is the current transmission probability of each data packet;
the data packet sending unit is used for sending the data packets with the preset number to a receiving terminal;
the data packet display result obtaining unit is used for obtaining the display result which is returned by the receiving terminal and used for displaying the data packets with the preset number, and triggering the data packet display information modifying unit;
and the data packet display information modification unit is used for determining the displayed data packets according to the display result and modifying the displayed times of the displayed data packets in the preset number of data packets.
9. The data transmission equipment is characterized by comprising at least one processor, at least one memory and a bus, wherein the memory and the processor are connected with the processor, and the processor and the memory are communicated with each other through the bus;
the processor is configured to call program instructions in the memory to perform the data transmission method of any one of claims 1 to 7.
10. A data transmission system characterized in that said system comprises at least said data transmission means;
the data transmission apparatus includes: the device comprises a pushed data packet group obtaining unit, a data packet display information obtaining unit, a data packet display probability calculating unit, a data packet selecting unit, a data packet sending unit, a data packet display result obtaining unit and a data packet display information modifying unit;
the push data packet group obtaining unit is configured to obtain a first push data packet group, where the first push data packet group includes a plurality of push data packets;
the data packet display information obtaining unit is used for obtaining preset display times and displayed times of each data packet in a first push data packet group;
the data packet display probability calculation unit is used for respectively calculating the current display probability of each data packet according to the preset display times and the displayed times of each data packet;
the data packet selecting unit is configured to select a preset number of data packets from the first data packet group according to a current transmission probability of each data packet, where the selected probability of each data packet is the current transmission probability of each data packet;
the data packet sending unit is used for sending the data packets with the preset number to a receiving terminal;
the data packet display result obtaining unit is used for obtaining the display result which is returned by the receiving terminal and used for displaying the data packets with the preset number, and triggering the data packet display information modifying unit;
and the data packet display information modification unit is used for determining the displayed data packets according to the display result and modifying the displayed times of the displayed data packets in the preset number of data packets.
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