CN111667289A - Shop shopping guide system - Google Patents
Shop shopping guide system Download PDFInfo
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- CN111667289A CN111667289A CN201910170571.2A CN201910170571A CN111667289A CN 111667289 A CN111667289 A CN 111667289A CN 201910170571 A CN201910170571 A CN 201910170571A CN 111667289 A CN111667289 A CN 111667289A
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- 230000000694 effects Effects 0.000 claims abstract description 14
- 238000007726 management method Methods 0.000 claims description 54
- 238000012550 audit Methods 0.000 claims description 3
- 238000012795 verification Methods 0.000 abstract description 8
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- 238000013461 design Methods 0.000 description 2
- 238000010586 diagram Methods 0.000 description 2
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
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Abstract
The invention discloses a store shopping guide system which comprises a user side, a merchant management module, a cloud application server and a group management terminal, wherein the user side, the merchant management module and the group management terminal are connected through the cloud application server; the group management terminal is used for managing information of the flag store and the store shop and pushing sales information. The system comprises a plurality of most popular offline marketing scheme issuing functions, an offline coupon online integrated issuing verification function, a group collaborative information searching function, a store big data workbench and a scanning verification and verification bill accounting component, and a merchant can simply and freely issue promotion activities or commodities held by a store on line so that a user cannot feel that the commodities are not issued at home.
Description
Technical Field
The invention belongs to the technical field of internet sales, and particularly relates to a store shopping guide system.
Background
In a rapidly changing retail environment, a group headquarters is far away from the front line, effective market information cannot be comprehensively and instantly acquired, the current situation that numerous functions cannot be coordinated is met, and a group needs a new operation mode.
The consumption experience of the user is continuously upgraded due to the constantly changing consumption scene, but the user still feels the promotion activities of high-quality commodities of off-line merchants and the like in the traditional information acquisition channel, the merchants cannot timely transmit the preferential information of the stores, and a large number of merchant groups continue to form an aggregated information publishing channel aiming at the user.
Disclosure of Invention
The present invention is directed to a store shopping guide system to solve the problems of the background art.
In order to achieve the purpose, the invention provides the following technical scheme: a shop shopping guide system comprises a user side, a merchant management module, a cloud application server and a group management terminal, wherein the user side, the merchant management module and the group management terminal are connected through the cloud application server;
the group management terminal is used for managing information of the flag-off stores and the stores and shops of the stores and pushing sales information, and filing and arranging basic information of merchants of all the stores, and further comprises an information issuing module used for issuing the sales information to the merchant terminal in time through a network.
Preferably, the sales data acquisition module is used for counting sales data, current data, settlement data, member number, stock-out, notice singular number, exposure and hot search.
Preferably, the merchant management module comprises a supplier management module, a store management module, an announcement management module, an audit management module and a financial management module.
Preferably, the group management terminal populates the sales message through a group shopping APP, a WeChat public number and a small program.
The invention has the technical effects and advantages that:
the system comprises a plurality of most popular offline marketing scheme issuing functions, an offline coupon online integrated issuing verification function, a group collaborative information searching function, a store big data workbench and a scanning verification and verification bill accounting component, and a merchant can simply and freely issue promotion activities or commodities held by a store on line so that a user cannot feel that the commodities are not issued at home.
Drawings
FIG. 1 is a schematic diagram of the system of the present invention;
fig. 2 is a schematic structural diagram of a merchant management module according to the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
As shown in fig. 1-2, a store shopping guide system includes a user terminal, a merchant management module, a cloud application server and a group management terminal, the user terminal, the merchant management module and the group management terminal are connected through the cloud application server, the merchant management module is connected with a sales data acquisition module, the sales data acquisition module is used for collecting merchant sales data and automatically uploading the merchant sales data to a cloud database through the cloud application server, the cloud database is used for performing statistical storage on the collected sales activity data, and the cloud database is connected with the group management terminal;
the group management terminal is used for managing information of the flag-off stores and the stores and shops of the stores and pushing sales information, and filing and arranging basic information of merchants of all the stores, and further comprises an information issuing module used for issuing the sales information to the merchant terminal in time through a network. The group management terminal performs online and offline integration aiming at the issue of subject shopping festivals and announcements, the group issues information in a management background in a key mode, and a merchant can timely touch the information in a merchant management module APP, so that the problem of a traditional person-to-person and point-to-point communication mode is solved.
The merchant management module app has several popular sales promotion activities, the product adopts a modular design mode, and more sales promotion drainage modes can be conveniently and continuously added in the future, wherein the sales promotion drainage modes comprise coupon, new product shelving, time-limited discount, code-breaking clearing, free trial and counterattack sales promotion. The coupon management system has the advantages that a whole set of solutions from distribution to verification is particularly made for coupons, the problems that the conventional coupons are disordered in management, cannot be verified and do not have popularization channels are solved, the APP records the browsing amount, the receiving amount, the sharing amount and the verification amount of the coupons, and the market reaction brought by the coupons is visually displayed for managers.
The sales data acquisition module is used for counting sales data, current data, settlement data, member number, stock discharge, notice singular number, exposure and hot search degree.
The merchant management module comprises a supplier management module, a shop management module, an announcement management module, an audit management module and a financial management module.
And the group management terminal popularizes the sales information through a group shopping APP, a WeChat public number and a small program.
The merchant manager can synchronize the operation condition in the store in real time through the data acquired by the sales data acquisition module, so that the merchant can visually know the operation condition of the store conveniently.
The user side is developed by H5, and can be conveniently embedded into various online scenes (app, public numbers, short messages and websites), the user can timely obtain various promotion activities occurring in offline shopping malls without downloading the client side by one website jump, coupon probates and the like can be further taken by one key, and finally, the user is stimulated to return to offline and is led to the shopping malls for consumption. For the user, when the coupon is used, the coupon can be verified and sold simply like a coupon two-dimensional code which is taken by a salesman on a display line, and the method is convenient and fast.
Best-used merchant marketing and energy-attaching tool
The merchant management module app provides the retail merchant with the following: the method has the advantages that the method is simple and easy to use in overall operation, commodity, activity and discount information of stores can be conveniently managed only by three steps of mobile phones, a real-time popularization and release effect report is provided, and the effect of current activities of merchants is just like fingers.
Most intimate market offer acquisition channel
The user shopping guide H5 site aggregates the latest information of all merchants of the off-line department stores, so that the user can accurately locate any department store or merchant to subscribe the latest discount promotion information and can directly take the coupons and other benefits on line to go off-line for consumption. The shopping guide site is deployed in multiple platforms (group shopping APP, public numbers, small programs and the like), a user can enter the shopping guide site at different entrances, the data center analyzes the shopping map of the user according to the offline shopping habit and the online preview behavior of the user, and pushes preferential information and commodity information accurately according to the preference of the user, so that the user feels the most appropriate shopping guide service, and consumption is stimulated.
Group member wealth digging tool
The group management background member pool collects historical consumption data and basic information of the business super-group members, and a set of huge resource pool is formed by filing and classifying each member data by using a latest slicing algorithm. When the merchants use the intelligent shopping guide APP, the group member pool can pay out the most valuable member resources according to the attributes and basic requirements of the merchants, and the merchants can adopt different enhancement promotion strategies as required to promote own activities or preferential information to be more valuable.
The aggregated hand-held data center can know the business condition of shops at any time and any place
The Enterprise Resource Planning (ERP) data system of the group is opened, and the operation condition of shops can be accurately collected in real time. The flexible and perfect authority configuration system can enable the merchant to configure the operation data report form aiming at various roles: a brand store classification report, a store manager store operation report, a store performance report and the like. The detailed report forms can be displayed in the merchant APP data center through ingenious design, and merchants can know the business conditions of the merchants at any time and any place.
A digital collaboration platform for realizing the high-efficiency intercommunication of information between retail stores and merchants
The background of the group management terminal and the APP of the merchant management module coordinate the OA function to be intercommunicated, the group can issue and push the cooperative management announcement, can monitor the reaching condition of the cooperative management announcement at the background, and can timely inform untouched merchants to read. The merchant can look up the current pushed activity or theme announcement of the group in the cooperation module and can browse the group official documents in the current period. The cooperation module also integrates a shopping guide etiquette knowledge base, and shopping guide store personnel can learn the most advanced shopping guide knowledge on line, so that the shopping guide literacy is improved.
Finally, it should be noted that: although the present invention has been described in detail with reference to the foregoing embodiments, it will be apparent to those skilled in the art that modifications may be made to the embodiments or portions thereof without departing from the spirit and scope of the invention.
Claims (4)
1. The shop shopping guide system comprises a user side, a merchant management module, a cloud application server and a group management terminal, wherein the user side, the merchant management module and the group management terminal are connected through the cloud application server, and the shop shopping guide system is characterized in that:
the system comprises a merchant management module, a cloud application server and a cloud database, wherein the merchant management module is connected with a sales data acquisition module, the sales data acquisition module is used for collecting merchant sales data and automatically uploading the merchant sales data to the cloud database through the cloud application server, the cloud database is used for counting and storing the collected sales activity data, and the cloud database is connected with a group management terminal;
the group management terminal is used for managing information of the flag-off stores and the stores and shops of the stores and pushing sales information, and filing and arranging basic information of merchants of all the stores, and further comprises an information issuing module used for issuing the sales information to the merchant terminal in time through a network.
2. The store shopping guide system according to claim 1, wherein: the sales data acquisition module is used for counting sales data, current data, settlement data, member number, stock discharge, notice singular number, exposure and hot search degree.
3. The store shopping guide system according to claim 1, wherein: the merchant management module comprises a supplier management module, a shop management module, an announcement management module, an audit management module and a financial management module.
4. The store shopping guide system according to claim 1, wherein: and the group management terminal popularizes the sales information through a group shopping APP, a WeChat public number and a small program.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910170571.2A CN111667289A (en) | 2019-03-07 | 2019-03-07 | Shop shopping guide system |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910170571.2A CN111667289A (en) | 2019-03-07 | 2019-03-07 | Shop shopping guide system |
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| Publication Number | Publication Date |
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| CN111667289A true CN111667289A (en) | 2020-09-15 |
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| CN201910170571.2A Pending CN111667289A (en) | 2019-03-07 | 2019-03-07 | Shop shopping guide system |
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Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN1381807A (en) * | 2001-04-19 | 2002-11-27 | 株式会社世界 | Selling support system, selling support method |
| CN101303758A (en) * | 2008-04-10 | 2008-11-12 | 丘华群 | System and method for processing network supermarket linked transaction information |
| CN107292668A (en) * | 2017-06-23 | 2017-10-24 | 济南卡巢网络科技有限公司 | Based on App towards businessman and the electronics member system and management method of consumer |
| CN107451844A (en) * | 2016-05-31 | 2017-12-08 | 知而行（上海）营销咨询有限公司 | A kind of target marketing system of O2O |
| CN107578180A (en) * | 2017-09-15 | 2018-01-12 | 佛山市弗格企业管理咨询有限公司 | Intellectualized analysis platform and its system based on ETL |
| CN109214866A (en) * | 2018-08-31 | 2019-01-15 | 深圳春沐源控股有限公司 | The preferential promotion management method and device of commodity, computer equipment, storage medium |
| CN109325832A (en) * | 2018-09-18 | 2019-02-12 | 湖北融科正能信息技术有限公司 | A kind of intelligence cloud commercial management platform |
-
2019
- 2019-03-07 CN CN201910170571.2A patent/CN111667289A/en active Pending
Patent Citations (7)
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|---|---|---|---|---|
| CN1381807A (en) * | 2001-04-19 | 2002-11-27 | 株式会社世界 | Selling support system, selling support method |
| CN101303758A (en) * | 2008-04-10 | 2008-11-12 | 丘华群 | System and method for processing network supermarket linked transaction information |
| CN107451844A (en) * | 2016-05-31 | 2017-12-08 | 知而行（上海）营销咨询有限公司 | A kind of target marketing system of O2O |
| CN107292668A (en) * | 2017-06-23 | 2017-10-24 | 济南卡巢网络科技有限公司 | Based on App towards businessman and the electronics member system and management method of consumer |
| CN107578180A (en) * | 2017-09-15 | 2018-01-12 | 佛山市弗格企业管理咨询有限公司 | Intellectualized analysis platform and its system based on ETL |
| CN109214866A (en) * | 2018-08-31 | 2019-01-15 | 深圳春沐源控股有限公司 | The preferential promotion management method and device of commodity, computer equipment, storage medium |
| CN109325832A (en) * | 2018-09-18 | 2019-02-12 | 湖北融科正能信息技术有限公司 | A kind of intelligence cloud commercial management platform |
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Application publication date: 20200915 |
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