CN110780941A - Application pendant display method and device and electronic equipment - Google Patents
Application pendant display method and device and electronic equipment Download PDFInfo
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- CN110780941A CN110780941A CN201910930075.2A CN201910930075A CN110780941A CN 110780941 A CN110780941 A CN 110780941A CN 201910930075 A CN201910930075 A CN 201910930075A CN 110780941 A CN110780941 A CN 110780941A
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/46—Multiprogramming arrangements
- G06F9/48—Program initiating; Program switching, e.g. by interrupt
- G06F9/4806—Task transfer initiation or dispatching
- G06F9/4812—Task transfer initiation or dispatching by interrupt, e.g. masked
- G06F9/4831—Task transfer initiation or dispatching by interrupt, e.g. masked with variable priority
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F9/00—Arrangements for program control, e.g. control units
- G06F9/06—Arrangements for program control, e.g. control units using stored programs, i.e. using an internal store of processing equipment to receive or retain programs
- G06F9/44—Arrangements for executing specific programs
- G06F9/445—Program loading or initiating
- G06F9/44521—Dynamic linking or loading; Link editing at or after load time, e.g. Java class loading
Abstract
The invention discloses an application pendant display method, an application pendant display device, electronic equipment and a computer readable storage medium, wherein the method comprises the following steps: when the application is in cold start, inquiring the priority of popularization content displayed by the pendant when the application is in the last cold start; according to a preset priority sequence, taking the priority of the promotion content displayed during the last cold start as the priority of the promotion content displayed during the current cold start; according to the priority of the promotion content displayed during the cold start, the promotion content displayed during the cold start is selected from preset promotion contents with different priorities, and the promotion content is displayed through the pendant. According to the technical scheme of the invention, when the APP is in cold start, different promotion contents are loaded in the pendant according to the preset priority sequence, so that when a user opens the APP in a cold start mode, the APP can present different promotion contents to the user through the pendant.
Description
Technical Field
The invention relates to the field of computer information processing, in particular to an application pendant display method and device, electronic equipment and a computer readable medium.
Background
At present, smart phones are increasingly popularized, and APP on the mobile phones are various and various. For the APPs commonly used by the user, the user may be turned on many times each day, or may be turned off many times. Under Android and IOS systems, APP opening is divided into cold start and hot start:
APP cold start definition: 1) andriod: when the APP is started, the background does not have the process of the application at this time, and the system needs to create a new process again and allocate the new process to the APP, which is cold starting; 2) IOS: after the APP process is killed, all processes are started from the beginning when the APP is restarted.
APP hot start definition: 1) andriod: when the APP is started, the background already has the process of the APP (for example, when the APP is exited through a back key and a home key, although the application is exited from the screen display observation, the process of the APP still remains in the background and can be viewed through a task list), so that when the process is already in progress, opening the APP again starts the APP through the existing process, which is called hot start. 2) IOS: when the home key is pressed back to the desktop, the APP can still exist for a period of time, and then the APP can be immediately restored to the original state by clicking the APP, and the starting is called hot starting.
What is that the pendant? As shown in fig. 1, a schematic diagram of "advertisement form floating on the side of the page" is used to illustrate: the icon of the word "AD" in the figure is a pendant, which can be used for showing advertisements.
Generally, a certain advertisement is fixedly displayed on the pendant, a user is attracted to click the advertisement, and the time of using the APP by the user is prolonged.
Disclosure of Invention
The invention mainly aims to provide an application pendant display method, an application pendant display device, electronic equipment and a computer readable medium, aiming at enhancing the attraction of pendant popularization content to a user and prolonging the time of using an APP by the user.
In order to achieve the purpose, the invention provides an application pendant display method, which comprises the following steps: when the application is in cold start, inquiring the priority of promotion content displayed by the pendant when the application is in the last cold start; according to a preset priority sequence, taking the lower priority of the promotion content displayed at the last cold start as the priority of the promotion content displayed at the current cold start; and selecting the promotion content displayed during the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed during the cold start, and displaying the promotion content through a pendant.
In order to achieve the above object, the present invention provides an application hanger exhibition device, comprising: the priority query module is used for querying the priority of the promotion content displayed by the pendant when the application is cold started last time; the priority selection module is used for taking the lower priority of the promotion content displayed in the last cold start as the priority of the promotion content displayed in the current cold start according to a preset priority sequence; and the pendant display module is used for selecting the promotion content displayed during the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed during the cold start and displaying the promotion content through the pendant.
To achieve the above object, the present invention provides an electronic device comprising: a processor; and a memory storing computer executable instructions that, when executed, cause the processor to perform a method according to the foregoing.
To achieve the above object, the present invention provides a computer-readable storage medium storing one or more programs which, when executed by a processor, implement the aforementioned method.
According to the technical scheme, the application pendant display method, the application pendant display device, the electronic equipment and the computer readable medium have the advantages that:
according to the technical scheme of the invention, when the APP is in cold start, different promotion contents are loaded in the pendant according to the preset priority sequence, so that when a user opens the APP in a cold start mode, the APP can present different promotion contents to the user through the pendant, and the promotion contents are rich and changeable, so that the attraction to the user is high, and the APP using time of the user can be delayed.
Drawings
In order to make the technical problems solved by the present invention, the technical means adopted and the technical effects obtained more clear, the following will describe in detail the embodiments of the present invention with reference to the accompanying drawings. It should be noted, however, that the drawings described below are only illustrations of exemplary embodiments of the invention, from which other embodiments can be derived by those skilled in the art without inventive step.
FIG. 1 is a schematic view of a pendant according to the prior art;
FIG. 2 is a flow diagram of an application pendant display method according to one embodiment of the present invention;
FIG. 3 is a flow diagram of an application pendant display method according to one embodiment of the present invention;
FIG. 4 is a flow diagram of an application pendant display method according to one embodiment of the present invention;
FIG. 5 is a flow diagram of an application pendant display method according to one embodiment of the present invention;
FIG. 6 is a block diagram of an application pendant display apparatus according to one embodiment of the present invention;
FIG. 7 is a block diagram of an application pendant display apparatus according to one embodiment of the present invention;
FIG. 8 is a block diagram of an electronic device according to one embodiment of the invention;
fig. 9 is a schematic diagram of a computer-readable storage medium according to an embodiment of the present invention.
Detailed Description
Exemplary embodiments of the present invention will now be described more fully hereinafter with reference to the accompanying drawings, in which exemplary embodiments of the invention may be embodied in many specific forms, and should not be construed as limited to the embodiments set forth herein. Rather, these exemplary embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art.
The structures, properties, effects or other characteristics described in a certain embodiment may be combined in any suitable manner in one or more other embodiments, while still complying with the technical idea of the invention.
In describing particular embodiments, specific details of structures, properties, effects, or other features are set forth in order to provide a thorough understanding of the embodiments by one skilled in the art. However, it is not excluded that a person skilled in the art may implement the invention in a specific case without the above-described structures, performances, effects or other features.
The flow chart in the drawings is only an exemplary flow demonstration, and does not represent that all the contents, operations and steps in the flow chart are necessarily included in the scheme of the invention, nor does it represent that the execution is necessarily performed in the order shown in the drawings. For example, some operations/steps in the flowcharts may be divided, some operations/steps may be combined or partially combined, and the like, and the execution order shown in the flowcharts may be changed according to actual situations without departing from the gist of the present invention.
The block diagrams in the figures generally represent functional entities and do not necessarily correspond to physically separate entities. I.e. these functional entities may be implemented in the form of software, or in one or more hardware modules or integrated circuits, or in different networks and/or processor means and/or microcontroller means.
The same reference numerals denote the same or similar elements, components, or parts throughout the drawings, and thus, a repetitive description thereof may be omitted hereinafter. It will be further understood that, although the terms first, second, third, etc. may be used herein to describe various elements, components, or sections, these elements, components, or sections should not be limited by these terms. That is, these phrases are used only to distinguish one from another. For example, a first device may also be referred to as a second device without departing from the spirit of the present invention. Furthermore, the term "and/or", "and/or" is intended to include all combinations of any one or more of the listed items.
As shown in fig. 2, the present invention provides an application hanger display method, including:
and S210, when the application is in cold start, inquiring the priority of the promotion content displayed by the pendant when the application is in the last cold start.
In this embodiment, since the APP reloads the promotion content after the cold start, it is selected to determine whether the promotion content needs to be changed when the APP is cold started. In this embodiment, the type of the promotion content is not limited, and the promotion content may be promotion content of games and shopping, for example, and specifically includes data such as characters, pictures, audio, and video that can be used for displaying the promotion content. In this embodiment, corresponding priorities are set in advance for different promotion contents. In this embodiment, the query may be limited to a certain time, such as a day or a week, or may not be limited to a certain time.
And step S220, according to a preset priority sequence, taking the lower priority of the promotion content displayed in the last cold start as the priority of the promotion content displayed in the current cold start.
In this embodiment, according to the order of the priorities, when the promotion content with a certain priority has been shown in the last cold start, the promotion content with a priority lower than the priority is shown in the current cold start, so as to keep updating the promotion content for the user and increase the interest of the user.
And when the priority of the promotion content displayed in the last cold start is not inquired, taking the highest priority in the priority sequence as the priority of the promotion content displayed in the current cold start.
In this embodiment, the priority of the promotion content displayed in the last cold start is not checked, which indicates that no cold start has been performed before and no promotion content is displayed, and the promotion content is displayed directly according to the highest priority since the cold start is performed for the first time.
And when the priority of the promotion content displayed during the last cold start is the lowest priority in the priority sequence, taking the highest priority in the priority sequence as the priority of the promotion content displayed during the current cold start.
In this embodiment, when it is found that the priority of the promotion content displayed at the last cold start is the lowest level, it is described that all promotion contents are displayed in the order of the highest priority, and at this time, the promotion contents need to be displayed in the order of the highest priority again, so that the promotion content with the highest priority is selected for display.
And step S230, selecting the promotion content displayed in the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed in the cold start, and displaying the promotion content through the pendant.
According to the technical scheme of this embodiment, when APP cold start, according to predetermined priority order, load different popularization content in the pendant, so when the user opened APP through the mode of cold start, APP can all present different popularization content to the user through the pendant, because popularization content is abundant changeable, and is higher to user's appeal, is favorable to postponing the time that the user used APP.
A specific embodiment of this embodiment is shown in fig. 3, when a user opens an APP and enters an application home page, it is determined whether the APP start mode of the user is a cold start at this time; if the APP is in cold start, the system inquires the record of the opening times of the APP in the current day of the user and records the record as T. When the user opens the APP for the first cold start on the current day, and T is 0, displaying the activity of priority T +1 (namely priority 1) in the pendant sequence; when the user opens the APP in the second cold start on the day, if the system queries the APP cold start record table, if T is 1, the activity of priority T +1 (priority 2) in the first page pendant sequence is displayed, and so on; when a user opens an APP in a cold start mode for the Nth time, a system inquires that T is equal to N, and the display priority T +1 is equal to N +1, when no priority N +1 activity exists in a home page pendant sequence, zero-returning processing is carried out on the assignment of T in a user cold start APP call record table, the display priority T +1 activity is the priority 1 activity, and therefore the carousel display scene matched with the priority of the home page pendant is called according to the cold start of the user APP; if the number of times that the APP is opened by the cold start of the user on the same day is a, b activities are sequentially configured on the first page pendant sequence of the user, and the display priority of the user on the next trigger pendant is c, then the mathematical expression: c is a mod b (the remainder of dividing a by b), where a, b, and c are natural numbers, and b is not equal to 0. Referring to the APP cold start times and the presentation priority comparison table, assuming that 3 pendants are configured, the exposure order is as follows:
| number of cold starts | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 。。。 |
| Activity priority | 1 | 2 | 3 | 1 | 2 | 3 | 1 | 2 | 3 | 。。。 |
As shown in fig. 4, the present invention provides an application hanger display method, including:
and step S410, when the application is in cold start, inquiring the priority of the promotion content displayed by the pendant when the application is in the last cold start.
And step S420, according to a preset priority sequence, taking the lower priority of the promotion content displayed in the last cold start as the priority of the promotion content displayed in the current cold start.
Specifically, the priorities of the plurality of promotion contents are calculated according to the user access amount and the access generation value data of the plurality of promotion contents.
In the present embodiment, a plurality of promotion contents for saving the user may be set. With one day as a statistical interval, the active exposure priority order is ordered from high to low according to the daily average UV (user access volume) value (which may be revenue) performance (daily average UV value — daily average active revenue/daily average exposure UV) of the historical online. In this embodiment, the promotion content that can bring more value to the operator can be given higher priority, so that the promotion content can be seen by the user as soon as possible, and the user is attracted to continue using the APP.
And step S430, selecting the promotion content displayed in the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed in the cold start.
Step S440, when the popularization content displayed during the cold start has various display forms, behavior preference characteristics of the user are obtained, the display form preferred by the user is selected from the various display forms according to the behavior preference characteristics of the user, and the display is performed through the pendant.
In this embodiment, a plurality of display manners may be prepared for a general promotion, for example, for a "shopping" event, one of the display manners is characterized by highlighting the speaker of the event, namely a star, and the other display manner is characterized by highlighting the price advantage of the event, if the preference characteristics of the user indicate that the user is a star-chasing family, the former display manner is selected, and if the preference characteristics of the user indicate that the user is keen in discount for shopping, the latter display manner is selected to attract the user to further understand the content of the event.
In this embodiment, the following two ways of obtaining the user behavior preference feature are provided:
(1) and analyzing the behavior preference characteristics of the user according to the operation records of the user on the promotion contents displayed in the plurality of histories.
In this embodiment, which promotion contents are clicked by the user or which promotion contents are ignored are queried in the history, characteristics of interest of the user can be analyzed from the promotion contents clicked by the user, and characteristics of no interest of the user can be analyzed from the promotion contents ignored by the user.
(2) And analyzing elements matched with the popularization content of the application in other applications, and analyzing the behavior preference characteristics of the user according to the operation records of the user on the elements.
In the present embodiment, the types of other applications are not limited, and for example, APP of shopping type, game type, and video type is applicable. In this embodiment, the type of the element is not limited, for example, the element may be a pop-up advertisement of a shopping APP, and the element may be an in-game push content of a game APP, and by analyzing whether a user clicks the pop-up advertisement of the shopping APP, the in-game push content of the game APP, and other behaviors, it may be analyzed which features of the content are more interested by the user.
As shown in fig. 5, the present invention provides an application hanger displaying method, including:
and step S510, when the application is in cold start, inquiring the priority of the promotion content displayed by the pendant when the application is in the last cold start.
And step S520, taking the lower priority of the promotion content displayed in the last cold start as the priority of the promotion content displayed in the current cold start according to a preset priority sequence.
Step S530, according to the priority of the promotion content displayed during the cold start, the promotion content displayed during the cold start is selected from preset promotion contents with different priorities, elements with the personal characteristics of the user are searched, and the elements are added into the promotion content displayed during the cold start.
In this embodiment, the elements of the personal characteristics of the user are not limited, and may be, for example, a face photograph of the user himself or a friend of family, or an object personally favorite by the user. In this embodiment, there is no limitation on the form of adding the element to the promotion content, for example, for a shopping promotion content in which the displayed part includes a model wearing new clothes, and at this time, the face of the model can be changed to the face of the user himself. Through the embodiment, the association between the promotion content and the user person is increased.
Step S540, searching for a historical display promotion content that is the same as the promotion content displayed during the cold start, and when the user does not trigger the historical display promotion content that is the same as the promotion content displayed during the cold start for the last time, changing a display attribute of an element included in the promotion content displayed during the cold start, and displaying the changed display attribute through a pendant.
In this embodiment, the types of the elements and the presentation attributes are not limited, for example, for shopping-like broad content, the elements may be recommended products in the promotion content, and the presentation attributes represent different styles of the recommended products. In this embodiment, if the user does not click the same promotion content at the previous time, it indicates that the user is not interested in the characteristics of the promotion content display, and at this time, the display attributes of the elements in the promotion content are changed to attract the attention of the user again.
According to the technical scheme of the embodiment, when the APP is started in a cold mode, a new process can be created, resources are reloaded, the popularization content exposure resources can be replaced synchronously at the node, and the matching between the APP behaviors which are reopened based on a user and the exposure popularization contents is achieved.
Those skilled in the art will appreciate that all or part of the steps for implementing the above-described embodiments are implemented as programs executed by data processing apparatuses (including computers), i.e., computer programs. When the computer program is executed, the method provided by the invention can be realized. Furthermore, the computer program may be stored in a computer readable storage medium, which may be a readable storage medium such as a magnetic disk, an optical disk, a ROM, a RAM, or a storage array composed of a plurality of storage media, such as a magnetic disk or a magnetic tape storage array. The storage medium is not limited to centralized storage, but may be distributed storage, such as cloud storage based on cloud computing.
Embodiments of the apparatus of the present invention are described below, which may be used to perform method embodiments of the present invention. The details described in the device embodiments of the invention should be regarded as complementary to the above-described method embodiments; reference is made to the above-described method embodiments for details not disclosed in the apparatus embodiments of the invention.
As shown in fig. 6, the present invention provides an application hanger exhibition apparatus, including:
the priority query module 610 queries, when the application is cold-started, the priority of the promotion content displayed by the pendant when the application is cold-started last time.
In this embodiment, since the APP reloads the promotion content after the cold start, it is selected to determine whether the promotion content needs to be changed when the APP is cold started. In this embodiment, the type of the promotion content is not limited, and the promotion content may be promotion content of games and shopping, for example, and specifically includes data such as characters, pictures, audio, and video that can be used for displaying the promotion content. In this embodiment, corresponding priorities are set in advance for different promotion contents. In this embodiment, the query may be limited to a certain time, such as a day or a week, or may not be limited to a certain time.
The priority selection module 620 sets, as the priority of the promotion content displayed during the cold start, a lower priority of the promotion content displayed during the cold start according to a preset priority sequence.
In this embodiment, according to the order of the priorities, when the promotion content with a certain priority has been shown in the last cold start, the promotion content with a priority lower than the priority is shown in the current cold start, so as to keep updating the promotion content for the user and increase the interest of the user.
And when the priority of the promotion content displayed in the last cold start is not inquired, taking the highest priority in the priority sequence as the priority of the promotion content displayed in the current cold start.
In this embodiment, the priority of the promotion content displayed in the last cold start is not checked, which indicates that no cold start has been performed before and no promotion content is displayed, and the promotion content is displayed directly according to the highest priority since the cold start is performed for the first time.
And when the priority of the promotion content displayed during the last cold start is the lowest priority in the priority sequence, taking the highest priority in the priority sequence as the priority of the promotion content displayed during the current cold start.
In this embodiment, when it is found that the priority of the promotion content displayed at the last cold start is the lowest level, it is described that all promotion contents are displayed in the order of the highest priority, and at this time, the promotion contents need to be displayed in the order of the highest priority again, so that the promotion content with the highest priority is selected for display.
The pendant display module 630 selects the promotion content displayed during the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed during the cold start, and displays the promotion content through the pendant.
According to the technical scheme of this embodiment, when APP cold start, according to predetermined priority order, load different popularization content in the pendant, so when the user opened APP through the mode of cold start, APP can all present different popularization content to the user through the pendant, because popularization content is abundant changeable, and is higher to user's appeal, is favorable to postponing the time that the user used APP.
A specific embodiment of this embodiment is shown in fig. 3, when a user opens an APP and enters an application home page, it is determined whether the APP start mode of the user is a cold start at this time; if the APP is in cold start, the system inquires the record of the opening times of the APP in the current day of the user and records the record as T. When the user opens the APP for the first cold start on the current day, and T is 0, displaying the activity of priority T +1 (namely priority 1) in the pendant sequence; when the user opens the APP in the second cold start on the day, if the system queries the APP cold start record table, if T is 1, the activity of priority T +1 (priority 2) in the first page pendant sequence is displayed, and so on; when a user opens an APP in a cold start mode for the Nth time, a system inquires that T is equal to N, and the display priority T +1 is equal to N +1, when no priority N +1 activity exists in a home page pendant sequence, zero-returning processing is carried out on the assignment of T in a user cold start APP call record table, the display priority T +1 activity is the priority 1 activity, and therefore the carousel display scene matched with the priority of the home page pendant is called according to the cold start of the user APP; if the number of times that the APP is opened by the cold start of the user on the same day is a, b activities are sequentially configured on the first page pendant sequence of the user, and the display priority of the user on the next trigger pendant is c, then the mathematical expression: c is a mod b (the remainder of dividing a by b), where a, b, and c are natural numbers, and b is not equal to 0. Referring to the APP cold start times and the presentation priority comparison table, assuming that 3 pendants are configured, the exposure order is as follows:
| number of cold starts | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 。。。 |
| Activity priority | 1 | 2 | 3 | 1 | 2 | 3 | 1 | 2 | 3 | 。。。 |
As shown in fig. 7, the present invention provides an application hanger exhibition apparatus, including:
the priority query module 710 queries, when the application is cold-started, the priority of the promotion content displayed by the pendant when the application is cold-started last time.
The priority selection module 720 takes the lower priority of the promotion content displayed in the last cold start as the priority of the promotion content displayed in the current cold start according to a preset priority sequence.
Specifically, a priority meter module 730 may be further provided, and may calculate the priorities of the plurality of popularization contents according to the user access amount and the access generated value data of the plurality of popularization contents.
In the present embodiment, a plurality of promotion contents for saving the user may be set. With one day as a statistical interval, the active exposure priority order is ordered from high to low according to the daily average UV (user access volume) value (which may be revenue) performance (daily average UV value — daily average active revenue/daily average exposure UV) of the historical online. In this embodiment, the promotion content that can bring more value to the operator can be given higher priority, so that the promotion content can be seen by the user as soon as possible, and the user is attracted to continue using the APP.
The pendant displaying module 730 selects the promotion content displayed during the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed during the cold start.
The pendant display module 730 obtains behavior preference characteristics of the user when the promotion content displayed during the cold start has various display forms, selects a display form preferred by the user from the various display forms according to the behavior preference characteristics of the user, and displays the promotion content through the pendant.
In this embodiment, a plurality of display manners may be prepared for a general promotion, for example, for a "shopping" event, one of the display manners is characterized by highlighting the speaker of the event, namely a star, and the other display manner is characterized by highlighting the price advantage of the event, if the preference characteristics of the user indicate that the user is a star-chasing family, the former display manner is selected, and if the preference characteristics of the user indicate that the user is keen in discount for shopping, the latter display manner is selected to attract the user to further understand the content of the event.
In this embodiment, the following two ways of obtaining the user behavior preference feature are provided:
(1) and analyzing the behavior preference characteristics of the user according to the operation records of the user on the promotion contents displayed in the plurality of histories.
In this embodiment, which promotion contents are clicked by the user or which promotion contents are ignored are queried in the history, characteristics of interest of the user can be analyzed from the promotion contents clicked by the user, and characteristics of no interest of the user can be analyzed from the promotion contents ignored by the user.
(2) And analyzing elements matched with the popularization content of the application in other applications, and analyzing the behavior preference characteristics of the user according to the operation records of the user on the elements.
In the present embodiment, the types of other applications are not limited, and for example, APP of shopping type, game type, and video type is applicable. In this embodiment, the type of the element is not limited, for example, the element may be a pop-up advertisement of a shopping APP, and the element may be an in-game push content of a game APP, and by analyzing whether a user clicks the pop-up advertisement of the shopping APP, the in-game push content of the game APP, and other behaviors, it may be analyzed which features of the content are more interested by the user.
As shown in fig. 6, the present invention provides an application hanger exhibition apparatus, including:
the priority query module 610 queries, when the application is cold-started, the priority of the promotion content displayed by the pendant when the application is cold-started last time.
The priority selection module 620 sets, as the priority of the promotion content displayed during the cold start, a lower priority of the promotion content displayed during the cold start according to a preset priority sequence.
The pendant display module 630 selects the promotion content displayed during the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed during the cold start, searches for an element with the personal characteristics of the user, and adds the element to the promotion content displayed during the cold start.
In this embodiment, the elements of the personal characteristics of the user are not limited, and may be, for example, a face photograph of the user himself or a friend of family, or an object personally favorite by the user. In this embodiment, there is no limitation on the form of adding the element to the promotion content, for example, for a shopping promotion content in which the displayed part includes a model wearing new clothes, and at this time, the face of the model can be changed to the face of the user himself. Through the embodiment, the association between the promotion content and the user person is increased.
The pendant display module 630 searches for a history display promotion content that is the same as the promotion content displayed during the cold start, changes a display attribute of an element included in the promotion content displayed during the cold start when the user does not trigger the history display promotion content that is the same as the promotion content displayed during the cold start for the last time, and displays the history display promotion content through a pendant.
In this embodiment, the types of the elements and the presentation attributes are not limited, for example, for shopping-like broad content, the elements may be recommended products in the promotion content, and the presentation attributes represent different styles of the recommended products. In this embodiment, if the user does not click the same promotion content at the previous time, it indicates that the user is not interested in the characteristics of the promotion content display, and at this time, the display attributes of the elements in the promotion content are changed to attract the attention of the user again.
According to the technical scheme of the embodiment, when the APP is started in a cold mode, a new process can be created, resources are reloaded, the popularization content exposure resources can be replaced synchronously at the node, and the matching between the APP behaviors which are reopened based on a user and the exposure popularization contents is achieved.
Those skilled in the art will appreciate that the modules in the above-described embodiments of the apparatus may be distributed as described in the apparatus, and may be correspondingly modified and distributed in one or more apparatuses other than the above-described embodiments. The modules of the above embodiments may be combined into one module, or further split into multiple sub-modules.
In the following, embodiments of the electronic device of the present invention are described, which may be regarded as an implementation in physical form for the above-described embodiments of the method and apparatus of the present invention. Details described in the embodiments of the electronic device of the invention should be considered supplementary to the embodiments of the method or apparatus described above; for details which are not disclosed in embodiments of the electronic device of the invention, reference may be made to the above-described embodiments of the method or the apparatus.
Fig. 8 is a block diagram of an exemplary embodiment of an electronic device according to the present invention. The electronic device shown in fig. 8 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present invention.
As shown in fig. 8, the electronic apparatus 200 of the exemplary embodiment is represented in the form of a general-purpose data processing apparatus. The components of the electronic device 200 may include, but are not limited to: at least one processing unit 210, at least one memory unit 220, a bus 230 connecting different system components (including the memory unit 220 and the processing unit 210), a display unit 240, and the like.
The storage unit 220 stores a computer readable program, which may be a code of a source program or a read-only program. The program may be executed by the processing unit 210 such that the processing unit 210 performs the steps of various embodiments of the present invention. For example, the processing unit 210 may perform the steps as shown in fig. 1.
The memory unit 220 may include readable media in the form of volatile memory units, such as a random access memory unit (RAM)2201 and/or a cache memory unit 2202, and may further include a read only memory unit (ROM) 2203. The storage unit 220 may also include a program/utility 2204 having a set (at least one) of program modules 2205, such program modules 2205 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.
The electronic device 200 may also communicate with one or more external devices 300 (e.g., keyboard, display, network device, bluetooth device, etc.), enable a user to interact with the electronic device 200 via the external devices 300, and/or enable the electronic device 200 to communicate with one or more other data processing devices (e.g., router, modem, etc.). Such communication may occur via input/output (I/O) interfaces 250, and may also occur via network adapter 260 with one or more networks (e.g., a Local Area Network (LAN), a Wide Area Network (WAN) and/or a public network such as the Internet). The network adapter 260 may communicate with other modules of the electronic device 200 via the bus 230. It should be appreciated that although not shown in the figures, other hardware and/or software modules may be used in the electronic device 200, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, and data backup storage systems, among others.
FIG. 9 is a schematic diagram of one computer-readable medium embodiment of the present invention. As shown in fig. 9, the computer program may be stored on one or more computer readable media. The computer readable medium may be a readable signal medium or a readable storage medium. A readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection having one or more wires, a portable disk, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. The computer program, when executed by one or more data processing devices, enables the computer-readable medium to implement the above-described method of the invention, namely: for a user who makes a financial service request, analyzing the feasibility degree of the financial service successfully provided by a plurality of financial service sources according to the user attribute; and selecting at least one financial service source to provide the financial service for the user according to the analysis result.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments of the present invention described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiment of the present invention can be embodied in the form of a software product, which can be stored in a computer-readable storage medium (which can be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to make a data processing device (which can be a personal computer, a server, or a network device, etc.) execute the above-mentioned method according to the present invention.
The computer readable storage medium may include a propagated data signal with readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A readable storage medium may also be any readable medium that is not a readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device and partly on a remote computing device, or entirely on the remote computing device or server. In the case of a remote computing device, the remote computing device may be connected to the user computing device through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computing device (e.g., through the internet using an internet service provider).
In summary, the present invention can be implemented as a method, an apparatus, an electronic device, or a computer-readable medium executing a computer program. Some or all of the functions of the present invention may be implemented in practice using a general purpose data processing device such as a microprocessor or a Digital Signal Processor (DSP).
While the foregoing embodiments have described the objects, aspects and advantages of the present invention in further detail, it should be understood that the present invention is not inherently related to any particular computer, virtual machine or electronic device, and various general-purpose machines may be used to implement the present invention. The invention is not to be considered as limited to the specific embodiments thereof, but is to be understood as being modified in all respects, all changes and equivalents that come within the spirit and scope of the invention.
Claims (10)
1. An application pendant display method is characterized by comprising the following steps:
when the application is in cold start, inquiring the priority of promotion content displayed by the pendant when the application is in the last cold start;
according to a preset priority sequence, taking the lower priority of the promotion content displayed at the last cold start as the priority of the promotion content displayed at the current cold start;
and selecting the promotion content displayed during the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed during the cold start, and displaying the promotion content through a pendant.
2. The method according to claim 1, wherein the step of taking a lower priority of the promotion content displayed at the last cold start as the priority of the promotion content displayed at the current cold start according to a preset priority order further comprises:
and when the priority of the promotion content displayed during the last cold start is not inquired, taking the highest priority in the priority sequence as the priority of the promotion content displayed during the current cold start.
3. The method according to any one of claims 1-2, wherein the step of taking a lower priority of the promotion content displayed at the last cold start as the priority of the promotion content displayed at the current cold start according to a preset priority order further comprises:
and when the priority of the promotion content displayed in the last cold start is the lowest priority in the priority sequence, taking the highest priority in the priority sequence as the priority of the promotion content displayed in the current cold start.
4. The method according to any one of claims 1-3, further comprising:
and calculating the priorities of the plurality of promotion contents according to the user access amount and the access generated value data of the plurality of promotion contents.
5. The method according to any one of claims 1 to 4, wherein the selecting the promotion content displayed at the present cold start from preset promotion contents with different priorities further comprises:
and when the promotion content displayed during the cold start has a plurality of display forms, acquiring behavior preference characteristics of a user, and selecting the display form preferred by the user from the plurality of display forms according to the behavior preference characteristics of the user.
6. The method according to any one of claims 1-5, wherein the obtaining behavior preference characteristics of the user comprises:
and analyzing the behavior preference characteristics of the user according to the operation records of the user on the promotion contents displayed in the plurality of histories.
7. The method according to any one of claims 1-6, wherein the obtaining behavior preference characteristics of the user comprises:
and analyzing elements matched with the popularization content of the application in other applications, and analyzing the behavior preference characteristics of the user according to the operation records of the user on the elements.
8. An application pendant display device, comprising:
the priority query module is used for querying the priority of the promotion content displayed by the pendant when the application is cold started last time;
the priority selection module is used for taking the lower priority of the promotion content displayed in the last cold start as the priority of the promotion content displayed in the current cold start according to a preset priority sequence;
and the pendant display module is used for selecting the promotion content displayed during the cold start from preset promotion contents with different priorities according to the priority of the promotion content displayed during the cold start and displaying the promotion content through the pendant.
9. An electronic device, comprising:
a processor; and
a memory storing computer-executable instructions that, when executed, cause the processor to perform the method of any of claims 1-7.
10. A computer readable storage medium, wherein the computer readable storage medium stores one or more programs which, when executed by a processor, implement the method of any of claims 1-7.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910930075.2A CN110780941A (en) | 2019-09-29 | 2019-09-29 | Application pendant display method and device and electronic equipment |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910930075.2A CN110780941A (en) | 2019-09-29 | 2019-09-29 | Application pendant display method and device and electronic equipment |
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| Publication Number | Publication Date |
|---|---|
| CN110780941A true CN110780941A (en) | 2020-02-11 |
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| Application Number | Title | Priority Date | Filing Date |
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| CN201910930075.2A Withdrawn CN110780941A (en) | 2019-09-29 | 2019-09-29 | Application pendant display method and device and electronic equipment |
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| CN (1) | CN110780941A (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN115022699A (en) * | 2022-04-29 | 2022-09-06 | 北京达佳互联信息技术有限公司 | Business pendant display method and device, electronic equipment and storage medium |
-
2019
- 2019-09-29 CN CN201910930075.2A patent/CN110780941A/en not_active Withdrawn
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN115022699A (en) * | 2022-04-29 | 2022-09-06 | 北京达佳互联信息技术有限公司 | Business pendant display method and device, electronic equipment and storage medium |
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