CN110751509A - Display method and device for application popup window and electronic equipment - Google Patents
Display method and device for application popup window and electronic equipment Download PDFInfo
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Abstract
The invention discloses a display method, a display device, electronic equipment and a computer-readable storage medium for application popup windows, wherein the method comprises the following steps: when an instruction of quitting the application is received, the priority and the displayed times of the operation activity content displayed through the popup window at the last time are inquired; when the preset display threshold is reached, according to a preset priority sequence, taking the lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time; and selecting the operation activity content displayed this time according to the priority of the operation activity content displayed this time, and displaying through a pop-up window. According to the method and the device, when the user wants to quit the APP, the displayed times of the operation activity content displayed last time reach a certain number, the user is ensured to fully know the operation activity content displayed last time, and then the new operation activity content is displayed through the popup window according to the priority order, so that the user can be attracted to continue using the APP.
Description
Technical Field
The invention relates to the field of computer information processing, in particular to a display method and device for application popup windows, electronic equipment and a computer readable medium.
Background
Currently, with the popularization of smart phones, users can meet diversified demands of individuals through various Applications (APPs) on the mobile phones. Generally, a user has a greater probability of repeatedly opening the same common APP every day, which also means that the user will have repeated exit behaviors for the same APP on the same day.
At present, many APPs pop up characters or pictures to retain a user when the user exits, and the retaining effect is not good because the popped-up characters or pictures simply retain the user and do not contain other contents which are attractive to the user.
Therefore, a new technical scheme for saving the user from the APP and increasing the time for the user to use the APP is needed.
Disclosure of Invention
The invention mainly aims to provide a display method, a display device, electronic equipment and a computer readable medium for application popup window, aiming at saving a user when the user wants to leave an APP and prolonging the time for the user to use the APP.
In order to achieve the above object, the present invention provides a display method for an application popup, comprising: when an instruction of quitting the application is received, inquiring the priority of the operation activity content displayed through a popup window last time and the displayed times of the operation activity content displayed last time; when the displayed times of the operation activity content displayed last time reach a preset display threshold value corresponding to the operation activity content displayed last time, taking the lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time according to a preset priority sequence; and selecting the operation activity content displayed this time from a plurality of preset operation activity contents with different priorities according to the priority of the operation activity content displayed this time, and displaying through a pop-up window.
To achieve the above object, the present invention provides a display device for applying a pop-up window, comprising: the priority inquiry module is used for inquiring the priority of the operation activity content displayed through the popup window last time and the displayed times of the operation activity content displayed last time when receiving an instruction of quitting the application; the priority selection module is used for taking the lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time according to a preset priority sequence when the displayed times of the operation activity content displayed last time reach a preset display threshold corresponding to the operation activity content displayed last time; and the pop-up window display module is used for selecting the operation activity content displayed this time from a plurality of preset operation activity contents with different priorities according to the priority of the operation activity content displayed this time and displaying the operation activity content through the pop-up window.
To achieve the above object, the present invention provides an electronic device comprising: a processor; and a memory storing computer executable instructions that, when executed, cause the processor to perform a method according to the foregoing.
To achieve the above object, the present invention provides a computer-readable storage medium storing one or more programs which, when executed by a processor, implement the aforementioned method.
According to the above technical solutions, it can be seen that the display method, device, electronic device and computer readable medium for applying pop-up windows of the present invention at least have the following advantages:
according to the technical scheme of the invention, when the user wants to quit the APP, rather than just popping up simple characters or pictures to save the user as in the prior art, the displayed times of the operation activity contents displayed last time reach a certain number of times, and after the user is ensured to fully know the operation activity contents displayed last time, new operation activity contents are displayed through the popup windows according to the priority order.
Drawings
In order to make the technical problems solved by the present invention, the technical means adopted and the technical effects obtained more clear, the following will describe in detail the embodiments of the present invention with reference to the accompanying drawings. It should be noted, however, that the drawings described below are only illustrations of exemplary embodiments of the invention, from which other embodiments can be derived by those skilled in the art without inventive step.
FIG. 1 is a flow diagram of a presentation method for application popup according to an embodiment of the present invention;
FIG. 2 is a flow diagram of a presentation method for application popup according to an embodiment of the present invention;
FIG. 3 is a flow diagram of a presentation method for application popup according to an embodiment of the present invention;
FIG. 4 is a flow diagram of a presentation method for application popup according to an embodiment of the present invention;
FIG. 5 is a block diagram of a display device for applying pop-up windows, according to one embodiment of the present invention;
FIG. 6 is a block diagram of a display device for applying pop-up windows, according to one embodiment of the present invention;
FIG. 7 is a block diagram of an electronic device according to one embodiment of the invention;
fig. 8 is a schematic diagram of a computer-readable storage medium according to an embodiment of the present invention.
Detailed Description
Exemplary embodiments of the present invention will now be described more fully hereinafter with reference to the accompanying drawings, in which exemplary embodiments of the invention may be embodied in many specific forms, and should not be construed as limited to the embodiments set forth herein. Rather, these exemplary embodiments are provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art.
The structures, properties, effects or other characteristics described in a certain embodiment may be combined in any suitable manner in one or more other embodiments, while still complying with the technical idea of the invention.
In describing particular embodiments, specific details of structures, properties, effects, or other features are set forth in order to provide a thorough understanding of the embodiments by one skilled in the art. However, it is not excluded that a person skilled in the art may implement the invention in a specific case without the above-described structures, performances, effects or other features.
The flow chart in the drawings is only an exemplary flow demonstration, and does not represent that all the contents, operations and steps in the flow chart are necessarily included in the scheme of the invention, nor does it represent that the execution is necessarily performed in the order shown in the drawings. For example, some operations/steps in the flowcharts may be divided, some operations/steps may be combined or partially combined, and the like, and the execution order shown in the flowcharts may be changed according to actual situations without departing from the gist of the present invention.
The block diagrams in the figures generally represent functional entities and do not necessarily correspond to physically separate entities. I.e. these functional entities may be implemented in the form of software, or in one or more hardware modules or integrated circuits, or in different networks and/or processor means and/or microcontroller means.
The same reference numerals denote the same or similar elements, components, or parts throughout the drawings, and thus, a repetitive description thereof may be omitted hereinafter. It will be further understood that, although the terms first, second, third, etc. may be used herein to describe various elements, components, or sections, these elements, components, or sections should not be limited by these terms. That is, these phrases are used only to distinguish one from another. For example, a first device may also be referred to as a second device without departing from the spirit of the present invention. Furthermore, the term "and/or", "and/or" is intended to include all combinations of any one or more of the listed items.
As shown in fig. 1, the present invention provides a display method for application of pop-up windows, comprising:
step S110, when receiving an instruction to quit the application, querying a priority of the operation activity content displayed through the popup window last time and a number of times that the operation activity content displayed last time has been displayed.
In this embodiment, the user's instruction to exit the APP is usually issued by clicking a physical return key, and may also select an exit option in the APP menu options. In this embodiment, the type of the operation activity is not limited, and may be, for example, a game type activity or a shopping type activity, and the operation activity content refers to data such as characters, pictures, audio, and video that can be used to display the operation activity. In this embodiment, corresponding priorities are set in advance for different operation activities. In this embodiment, the query may be limited to a certain time, such as a day or a week, or may not be limited to a certain time. In this embodiment, generally, the more times the same operation activity content is displayed, the more the user can fully know the operation activity content.
Step S120, when the number of times of displaying the operation activity content displayed last time reaches a preset display threshold corresponding to the operation activity content displayed last time, taking a lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time according to a preset priority sequence.
And when the displayed times of the operation activity content displayed last time do not reach the preset display threshold value corresponding to the operation activity content displayed last time, taking the priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time.
In this embodiment, when the user fully knows the last displayed operation activity content, new operation activity content is pushed to the user in time. When the display times of the operation activity content with a certain priority reach a preset threshold, the operation activity content with the priority lower than the priority is displayed at this time so as to keep updating the operation activity content for the user and increase the interest of the user.
And when the priority of the operation activity content displayed last time is not inquired, taking the highest priority in the priority sequence as the priority of the operation activity content displayed this time.
In this embodiment, the priority of the operation activity content that is displayed last time is not checked, which means that the operation activity content is not displayed before, and this time, the operation activity content is displayed for the first time, so the operation activity content is directly displayed according to the highest priority.
And when the priority of the operation activity content displayed last time is the lowest priority in the priority sequence, taking the highest priority in the priority sequence as the priority of the operation activity content displayed this time.
In this embodiment, when it is found that the priority of the operation activity content displayed last time is the lowest level, it indicates that all the operation activity contents are displayed in the order of the highest priority, and at this time, the operation activity contents need to be displayed in the order of the highest priority again, so the operation activity content with the highest priority is selected for display.
Step S130, selecting the operation activity content displayed this time from a plurality of preset operation activity contents with different priorities according to the priority of the operation activity content displayed this time, and displaying the operation activity content through a pop-up window.
According to the technical scheme of the embodiment, when the user wants to quit the APP, rather than just popping up simple characters or pictures to save the user as in the prior art, the displayed times of the operation activity content displayed last time reach a certain number of times, after the user is ensured to fully know the operation activity content displayed last time, new operation activity content is displayed through the popup windows according to the priority sequence, and compared with the simple characters or pictures, the content of the operation activity is richer in connotation, the user can be attracted to continue to use the APP, and the duration of using the APP is prolonged.
In a specific embodiment of this embodiment, as shown in fig. 2, when an Android user logging in an APP stays in a home page and "my" of a first-level page (a first-level page of the APP, which is usually referred to as a program main interface), and exits the APP through an Android physical return key, a pop-up window is activated. Firstly, the system inquires whether the user has a retrieval popup exposure record on the current day, and if not, the user starts displaying from the priority level 1 activity; if yes, starting to display from the Tth priority and the Nth exposure; tth priority, Nth exposure start show logic: when a user enters a priority T active exposure sequence for the first time, recording the current exposure frequency as N being 1; when the exposure time N is equal to the operation set priority T movable exposure threshold N, when the current day of the priority T activity of the secondary exposure position is the last time, and the user triggers the retrieval popup window next time, entering a priority T +1 movable exposure sequence, and so on, and realizing the display of the scene according to the sequence that the exposure time of the user is matched with the priority of the retrieval popup window; the user triggers the retraction popup window on the same day, the priority T is set as exposure N1, whether the activity condition of the priority T of continuous exposure is as follows is judged, and the current exposure time is set as N, then: int i ═ 1 white (i < ═ N) { i ═ i + 1; when i > N1, the exposure priority T +1 is active, entering the priority exposure time sequence of the priority T +1 activity. Referring to the pop-up window trigger times and presentation priority comparison table, assume that 3 pop-up windows are configured and a single active exposure time is set:
| movement of | A | B | C |
| Activity priority | 1 | 2 | 3 |
| Setting the number of exposures | 2 | 1 | 4 |
An example of user triggered recall popup window post exposure and priority is as follows:
| number of exposures | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 。。。 |
| Display activity | A | A | B | C | C | C | C | / | / | 。。。 |
| Current activity priority | 1 | 1 | 2 | 3 | 3 | 3 | 3 | / | / | 。。。 |
| Number of current active exposures | 1 | 2 | 1 | 1 | 2 | 3 | 4 | / | / |
As shown in fig. 3, the present invention provides a display method for application popup, including:
step S310, when receiving the instruction to quit the application, querying the priority of the operation activity content displayed through the popup window last time and the displayed times of the operation activity content displayed last time.
Step S320, when the number of times of displaying the operation activity content displayed last time reaches a preset display threshold corresponding to the operation activity content displayed last time, according to a preset priority order, taking a lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time.
Specifically, the priority of the plurality of operation activity contents is calculated according to the user access amount and the access generation value data of the plurality of operation activity contents.
In the present embodiment, a plurality of operation activity contents for saving the user may be set. Taking one day as a statistical interval, the active exposure priority order is ordered according to daily average UV (user access amount) value (for example, revenue) expression (daily average UV value is daily average active revenue/daily average exposure UV) of historical online from high to low, and the exposure times can be configured and stored according to the active popularization requirements (business side requirements, contract agreements and the like). In this embodiment, the operation activity content that can bring more value to the operator can be given higher priority, so that it can be seen by the user as soon as possible, and the user is attracted to continue using the APP.
Step S330, selecting the currently displayed operation activity content from a plurality of preset operation activity contents with different priorities according to the priority of the currently displayed operation activity content.
Step S340, when the operation activity content displayed at this time has a plurality of display forms, acquiring the behavior preference characteristics of the user, selecting the display form preferred by the user from the plurality of display forms according to the behavior preference characteristics of the user, and displaying through a pop-up window.
In this embodiment, usually, a plurality of display manners may be prepared in advance for a campaign of "shopping", for example, one of the display manners is characterized by highlighting a speaker of the campaign, a star, and the other display manner is characterized by highlighting a price advantage of the campaign, and if the preference characteristics of the user indicate that the user is a star-chasing family, the former display manner is selected, and if the preference characteristics of the user indicate that the user is keen in discount for shopping, the latter display manner is selected to attract the user to further understand the campaign content.
In this embodiment, the following two ways of obtaining the user behavior preference feature are provided:
(1) and analyzing the behavior preference characteristics of the user according to the operation records of the user on the plurality of historical display operation activity contents.
In this embodiment, which operation activity contents are clicked by the user or which operation activity contents are ignored are queried in the history, characteristics of interest of the user can be analyzed from the operation activity contents clicked by the user, and characteristics of no interest of the user can be analyzed from the operation activity contents ignored by the user.
(2) And analyzing elements matched with the operation activity content of the application in other applications, and analyzing the behavior preference characteristics of the user according to the operation records of the user on the elements.
In the present embodiment, the types of other applications are not limited, and for example, APP of shopping type, game type, and video type is applicable. In this embodiment, the type of the element is not limited, for example, the element may be a pop-up advertisement of a shopping APP, and the element may be an in-game push content of a game APP, and by analyzing whether a user clicks the pop-up advertisement of the shopping APP, the in-game push content of the game APP, and other behaviors, it may be analyzed which features of the content are more interested by the user.
As shown in fig. 4, the present invention provides a display method for application of pop-up windows, comprising:
step S410, when receiving an instruction to quit the application, querying the priority of the operation activity content displayed through the popup window last time and the displayed times of the operation activity content displayed last time.
Step S420, when the number of times of displaying the operation activity content displayed last time reaches a preset display threshold corresponding to the operation activity content displayed last time, according to a preset priority order, taking a lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time.
Step S430, according to the priority of the displayed operation activity content, selecting the displayed operation activity content from a plurality of preset operation activity contents with different priorities, searching for an element with the personal characteristics of a user, adding the element into the displayed operation activity content, and displaying through a pop-up window.
In this embodiment, the elements of the personal characteristics of the user are not limited, and may be, for example, a face photograph of the user himself or a friend of family, or an object personally favorite by the user. In this embodiment, the form of adding the element to the operation activity content is not limited, for example, for the operation activity content of shopping category, the displayed part includes a model wearing new clothes, and the face of the model can be changed to the face of the user himself. Through the embodiment, the association between the operation activity content and the user individual is increased.
Step S440, searching for a historical display operation activity content that is the same as the operation activity content displayed this time, and when the user does not trigger the historical display operation activity content that is the same as the operation activity content displayed this time for the last time, changing a display attribute of an element included in the operation activity content displayed this time.
In this embodiment, the types of the elements and the presentation attributes are not limited, for example, for a shopping operation activity content, the elements may be recommended products in the operation activity content, and the presentation attributes represent different styles of the recommended products. In this embodiment, if the same operation activity content is not clicked by the user at the previous time, it indicates that the user is not interested in the characteristics of the operation activity content display, and at this time, the display attribute of the element in the operation activity content is changed to attract the attention of the user again.
According to the technical scheme of the embodiment, when the current user leaves the APP through the return key in the APP, the user recovery process is added, the well-known prompt words of the public in the past are not displayed any more, the current user leaving intention is interfered through the activity exposure in the form of the pop-up window, the user is retained through the activity, and the APP use time is prolonged.
Those skilled in the art will appreciate that all or part of the steps for implementing the above-described embodiments are implemented as programs executed by data processing apparatuses (including computers), i.e., computer programs. When the computer program is executed, the method provided by the invention can be realized. Furthermore, the computer program may be stored in a computer readable storage medium, which may be a readable storage medium such as a magnetic disk, an optical disk, a ROM, a RAM, or a storage array composed of a plurality of storage media, such as a magnetic disk or a magnetic tape storage array. The storage medium is not limited to centralized storage, but may be distributed storage, such as cloud storage based on cloud computing.
Embodiments of the apparatus of the present invention are described below, which may be used to perform method embodiments of the present invention. The details described in the device embodiments of the invention should be regarded as complementary to the above-described method embodiments; reference is made to the above-described method embodiments for details not disclosed in the apparatus embodiments of the invention.
As shown in fig. 5, the present invention provides a display device for applying a pop-up window, comprising:
the priority query module 510, upon receiving an instruction to exit the application, queries the priority of the operation activity content that was last displayed through the pop-up window and the number of times the operation activity content was last displayed.
In this embodiment, the user's instruction to exit the APP is usually issued by clicking a physical return key, and may also select an exit option in the APP menu options. In this embodiment, the type of the operation activity is not limited, and may be, for example, a game type activity or a shopping type activity, and the operation activity content refers to data such as characters, pictures, audio, and video that can be used to display the operation activity. In this embodiment, corresponding priorities are set in advance for different operation activities. In this embodiment, the query may be limited to a certain time, such as a day or a week, or may not be limited to a certain time. In this embodiment, generally, the more times the same operation activity content is displayed, the more the user can fully know the operation activity content.
The priority selection module 520 takes the lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time according to the preset priority sequence.
And when the displayed times of the operation activity content displayed last time do not reach the preset display threshold value corresponding to the operation activity content displayed last time, taking the priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time.
In this embodiment, when the user fully knows the last displayed operation activity content, new operation activity content is pushed to the user in time. When the display times of the operation activity content with a certain priority reach a preset threshold, the operation activity content with the priority lower than the priority is displayed at this time so as to keep updating the operation activity content for the user and increase the interest of the user.
And when the priority of the operation activity content displayed last time is not inquired, taking the highest priority in the priority sequence as the priority of the operation activity content displayed this time.
In this embodiment, the priority of the operation activity content that is displayed last time is not checked, which means that the operation activity content is not displayed before, and this time, the operation activity content is displayed for the first time, so the operation activity content is directly displayed according to the highest priority.
And when the priority of the operation activity content displayed last time is the lowest priority in the priority sequence, taking the highest priority in the priority sequence as the priority of the operation activity content displayed this time.
In this embodiment, when it is found that the priority of the operation activity content displayed last time is the lowest level, it indicates that all the operation activity contents are displayed in the order of the highest priority, and at this time, the operation activity contents need to be displayed in the order of the highest priority again, so the operation activity content with the highest priority is selected for display.
The pop-up window display module 530 selects the currently displayed operation activity content from a plurality of preset operation activity contents with different priorities according to the priority of the currently displayed operation activity content, and displays the operation activity content through the pop-up window.
According to the technical scheme of the embodiment, when the user wants to quit the APP, rather than just popping up simple characters or pictures to save the user as in the prior art, the displayed times of the operation activity content displayed last time reach a certain number of times, after the user is ensured to fully know the operation activity content displayed last time, new operation activity content is displayed through the popup windows according to the priority sequence, and compared with the simple characters or pictures, the content of the operation activity is richer in connotation, the user can be attracted to continue to use the APP, and the duration of using the APP is prolonged.
In a specific embodiment of this embodiment, as shown in fig. 2, when an Android user logging in an APP stays in a home page and "my" of a first-level page (a first-level page of the APP, which is usually referred to as a program main interface), and exits the APP through an Android physical return key, a pop-up window is activated. Firstly, the system inquires whether the user has a retrieval popup exposure record on the current day, and if not, the user starts displaying from the priority level 1 activity; if yes, starting to display from the Tth priority and the Nth exposure; tth priority, Nth exposure start show logic: when a user enters a priority T active exposure sequence for the first time, recording the current exposure frequency as N being 1; when the exposure time N is equal to the operation set priority T movable exposure threshold N, when the current day of the priority T activity of the secondary exposure position is the last time, and the user triggers the retrieval popup window next time, entering a priority T +1 movable exposure sequence, and so on, and realizing the display of the scene according to the sequence that the exposure time of the user is matched with the priority of the retrieval popup window; the user triggers the retraction popup window on the same day, the priority T is set as exposure N1, whether the activity condition of the priority T of continuous exposure is as follows is judged, and the current exposure time is set as N, then: int i ═ 1 white (i < ═ N) { i ═ i + 1; when i > N1, the exposure priority T +1 is active, entering the priority exposure time sequence of the priority T +1 activity. Referring to the pop-up window trigger times and presentation priority comparison table, assume that 3 pop-up windows are configured and a single active exposure time is set:
| movement of | A | B | C |
| Activity priority | 1 | 2 | 3 |
| Setting the number of exposures | 2 | 1 | 4 |
An example of user triggered recall popup window post exposure and priority is as follows:
| number of exposures | 1 | 2 | 3 | 4 | 5 | 6 | 7 | 8 | 9 | 。。。 |
| Display activity | A | A | B | C | C | C | C | / | / | 。。。 |
| Current activity priority | 1 | 1 | 2 | 3 | 3 | 3 | 3 | / | / | 。。。 |
| Number of current active exposures | 1 | 2 | 1 | 1 | 2 | 3 | 4 | / | / |
As shown in fig. 6, the present invention provides a display device for applying a pop-up window, comprising:
the priority query module 610, upon receiving an instruction to quit the application, queries the priority of the operation activity content that was displayed through the pop-up window last time and the number of times the operation activity content that was displayed last time has been displayed.
The priority selection module 620 sets, as the priority of the operation campaign content being displayed this time, a lower priority of the operation campaign content being displayed last time according to the preset priority order when the number of times of displaying the operation campaign content being displayed last time reaches the preset display threshold corresponding to the operation campaign content being displayed last time.
Specifically, a priority calculating module 630 may be further provided, for calculating the priority of the plurality of operation activity contents according to the user access amount and the access generation value data of the plurality of operation activity contents.
In the present embodiment, a plurality of operation activity contents for saving the user may be set. Taking one day as a statistical interval, the active exposure priority order is ordered according to daily average UV (user access amount) value (for example, revenue) expression (daily average UV value is daily average active revenue/daily average exposure UV) of historical online from high to low, and the exposure times can be configured and stored according to the active popularization requirements (business side requirements, contract agreements and the like). . In this embodiment, the operation activity content that can bring more value to the operator can be given higher priority, so that it can be seen by the user as soon as possible, and the user is attracted to continue using the APP.
The pop-up window display module 640 selects the currently displayed operation activity content from a plurality of preset operation activity contents with different priorities according to the priority of the currently displayed operation activity content.
The pop-up window display module 640 acquires behavior preference characteristics of the user when the operation activity content displayed at this time has multiple display forms, selects a display form preferred by the user from the multiple display forms according to the behavior preference characteristics of the user, and displays the selected display form through the pop-up window.
In this embodiment, usually, a plurality of display manners may be prepared in advance for a campaign of "shopping", for example, one of the display manners is characterized by highlighting a speaker of the campaign, a star, and the other display manner is characterized by highlighting a price advantage of the campaign, and if the preference characteristics of the user indicate that the user is a star-chasing family, the former display manner is selected, and if the preference characteristics of the user indicate that the user is keen in discount for shopping, the latter display manner is selected to attract the user to further understand the campaign content.
In this embodiment, the following two ways of obtaining the user behavior preference feature are provided:
(1) and analyzing the behavior preference characteristics of the user according to the operation records of the user on the plurality of historical display operation activity contents.
In this embodiment, which operation activity contents are clicked by the user or which operation activity contents are ignored are queried in the history, characteristics of interest of the user can be analyzed from the operation activity contents clicked by the user, and characteristics of no interest of the user can be analyzed from the operation activity contents ignored by the user.
(2) And analyzing elements matched with the operation activity content of the application in other applications, and analyzing the behavior preference characteristics of the user according to the operation records of the user on the elements.
In the present embodiment, the types of other applications are not limited, and for example, APP of shopping type, game type, and video type is applicable. In this embodiment, the type of the element is not limited, for example, the element may be a pop-up advertisement of a shopping APP, and the element may be an in-game push content of a game APP, and by analyzing whether a user clicks the pop-up advertisement of the shopping APP, the in-game push content of the game APP, and other behaviors, it may be analyzed which features of the content are more interested by the user.
As shown in fig. 5, the present invention provides a display device for applying a pop-up window, comprising:
the priority query module 510, upon receiving an instruction to exit the application, queries the priority of the operation activity content that was last displayed through the pop-up window and the number of times the operation activity content was last displayed.
The priority selection module 520 determines, according to a preset priority order, a lower priority of the operation campaign content displayed last time as the priority of the operation campaign content displayed this time when the displayed number of times of the operation campaign content displayed last time reaches a preset display threshold corresponding to the operation campaign content displayed last time.
The pop-up window display module 530 selects the operation activity content displayed this time from a plurality of preset operation activity contents with different priorities according to the priority of the operation activity content displayed this time, searches for an element with the personal characteristics of the user, adds the element to the operation activity content displayed this time, and displays the operation activity content through the pop-up window.
In this embodiment, the elements of the personal characteristics of the user are not limited, and may be, for example, a face photograph of the user himself or a friend of family, or an object personally favorite by the user. In this embodiment, the form of adding the element to the operation activity content is not limited, for example, for the operation activity content of shopping category, the displayed part includes a model wearing new clothes, and the face of the model can be changed to the face of the user himself. Through the embodiment, the association between the operation activity content and the user individual is increased.
The pop-up window displaying module 530 searches for a historical displayed operation activity content that is the same as the operation activity content displayed this time, and changes a display attribute of an element included in the operation activity content displayed this time when the user does not trigger the historical displayed operation activity content that is the same as the operation activity content displayed this time last time.
In this embodiment, the types of the elements and the presentation attributes are not limited, for example, for a shopping operation activity content, the elements may be recommended products in the operation activity content, and the presentation attributes represent different styles of the recommended products. In this embodiment, if the same operation activity content is not clicked by the user at the previous time, it indicates that the user is not interested in the characteristics of the operation activity content display, and at this time, the display attribute of the element in the operation activity content is changed to attract the attention of the user again.
According to the technical scheme of the embodiment, when the current user leaves the APP through the return key in the APP, the user recovery process is added, the well-known prompt words of the public in the past are not displayed any more, the current user leaving intention is interfered through the activity exposure in the form of the pop-up window, the user is retained through the activity, and the APP use time is prolonged.
Those skilled in the art will appreciate that the modules in the above-described embodiments of the apparatus may be distributed as described in the apparatus, and may be correspondingly modified and distributed in one or more apparatuses other than the above-described embodiments. The modules of the above embodiments may be combined into one module, or further split into multiple sub-modules.
In the following, embodiments of the electronic device of the present invention are described, which may be regarded as an implementation in physical form for the above-described embodiments of the method and apparatus of the present invention. Details described in the embodiments of the electronic device of the invention should be considered supplementary to the embodiments of the method or apparatus described above; for details which are not disclosed in embodiments of the electronic device of the invention, reference may be made to the above-described embodiments of the method or the apparatus.
Fig. 7 is a block diagram of an exemplary embodiment of an electronic device according to the present invention. The electronic device shown in fig. 7 is only an example, and should not bring any limitation to the functions and the scope of use of the embodiments of the present invention.
As shown in fig. 7, the electronic apparatus 200 of the exemplary embodiment is represented in the form of a general-purpose data processing apparatus. The components of the electronic device 200 may include, but are not limited to: at least one processing unit 210, at least one memory unit 220, a bus 230 connecting different system components (including the memory unit 220 and the processing unit 210), a display unit 240, and the like.
The storage unit 220 stores a computer readable program, which may be a code of a source program or a read-only program. The program may be executed by the processing unit 210 such that the processing unit 210 performs the steps of various embodiments of the present invention. For example, the processing unit 210 may perform the steps as shown in fig. 1.
The memory unit 220 may include readable media in the form of volatile memory units, such as a random access memory unit (RAM)2201 and/or a cache memory unit 2202, and may further include a read only memory unit (ROM) 2203. The storage unit 220 may also include a program/utility 2204 having a set (at least one) of program modules 2205, such program modules 2205 including, but not limited to: an operating system, one or more application programs, other program modules, and program data, each of which, or some combination thereof, may comprise an implementation of a network environment.
The electronic device 200 may also communicate with one or more external devices 300 (e.g., keyboard, display, network device, bluetooth device, etc.), enable a user to interact with the electronic device 200 via the external devices 300, and/or enable the electronic device 200 to communicate with one or more other data processing devices (e.g., router, modem, etc.). Such communication may occur via input/output (I/O) interfaces 250, and may also occur via network adapter 260 with one or more networks (e.g., a Local Area Network (LAN), a Wide Area Network (WAN) and/or a public network such as the Internet). The network adapter 260 may communicate with other modules of the electronic device 200 via the bus 230. It should be appreciated that although not shown in the figures, other hardware and/or software modules may be used in the electronic device 200, including but not limited to: microcode, device drivers, redundant processing units, external disk drive arrays, RAID systems, tape drives, and data backup storage systems, among others.
FIG. 8 is a schematic diagram of one computer-readable medium embodiment of the present invention. As shown in fig. 8, the computer program may be stored on one or more computer readable media. The computer readable medium may be a readable signal medium or a readable storage medium. A readable storage medium may be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or any combination of the foregoing. More specific examples (a non-exhaustive list) of the readable storage medium include: an electrical connection having one or more wires, a portable disk, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. The computer program, when executed by one or more data processing devices, enables the computer-readable medium to implement the above-described method of the invention, namely: for a user who makes a financial service request, analyzing the feasibility degree of the financial service successfully provided by a plurality of financial service sources according to the user attribute; and selecting at least one financial service source to provide the financial service for the user according to the analysis result.
Through the above description of the embodiments, those skilled in the art will readily understand that the exemplary embodiments of the present invention described herein may be implemented by software, or by software in combination with necessary hardware. Therefore, the technical solution according to the embodiment of the present invention can be embodied in the form of a software product, which can be stored in a computer-readable storage medium (which can be a CD-ROM, a usb disk, a removable hard disk, etc.) or on a network, and includes several instructions to make a data processing device (which can be a personal computer, a server, or a network device, etc.) execute the above-mentioned method according to the present invention.
The computer readable storage medium may include a propagated data signal with readable program code embodied therein, for example, in baseband or as part of a carrier wave. Such a propagated data signal may take many forms, including, but not limited to, electro-magnetic, optical, or any suitable combination thereof. A readable storage medium may also be any readable medium that is not a readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device. Program code embodied on a readable storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Program code for carrying out operations for aspects of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, C + + or the like and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computing device, partly on the user's device, as a stand-alone software package, partly on the user's computing device and partly on a remote computing device, or entirely on the remote computing device or server. In the case of a remote computing device, the remote computing device may be connected to the user computing device through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computing device (e.g., through the internet using an internet service provider).
In summary, the present invention can be implemented as a method, an apparatus, an electronic device, or a computer-readable medium executing a computer program. Some or all of the functions of the present invention may be implemented in practice using a general purpose data processing device such as a microprocessor or a Digital Signal Processor (DSP).
While the foregoing embodiments have described the objects, aspects and advantages of the present invention in further detail, it should be understood that the present invention is not inherently related to any particular computer, virtual machine or electronic device, and various general-purpose machines may be used to implement the present invention. The invention is not to be considered as limited to the specific embodiments thereof, but is to be understood as being modified in all respects, all changes and equivalents that come within the spirit and scope of the invention.
Claims (10)
1. A display method for application popup window is characterized by comprising the following steps:
when an instruction of quitting the application is received, inquiring the priority of the operation activity content displayed through a popup window last time and the displayed times of the operation activity content displayed last time;
when the displayed times of the operation activity content displayed last time reach a preset display threshold value corresponding to the operation activity content displayed last time, taking the lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time according to a preset priority sequence;
and selecting the operation activity content displayed this time from a plurality of preset operation activity contents with different priorities according to the priority of the operation activity content displayed this time, and displaying through a pop-up window.
2. The method according to claim 1, wherein when the number of times of the last shown operation activity content has been shown does not reach a preset showing threshold corresponding to the last shown operation activity content, the method further comprises:
and taking the priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time.
3. The method according to any one of claims 1-2, wherein the taking a lower priority of the operation activity content shown last time as the priority of the operation activity content shown this time according to a preset priority order further comprises:
and when the priority of the operation activity content displayed last time is not inquired, taking the highest priority in the priority sequence as the priority of the operation activity content displayed this time.
4. The method according to any one of claims 1 to 3, wherein the step of taking a lower priority of the operation activity content shown last time as the priority of the operation activity content shown this time according to a preset priority order further comprises:
and when the priority of the operation activity content displayed last time is the lowest priority in the priority sequence, taking the highest priority in the priority sequence as the priority of the operation activity content displayed this time.
5. The method according to any one of claims 1-4, further comprising:
and calculating the priority of the plurality of operation activity contents according to the user access amount and the access generation value data of the plurality of operation activity contents.
6. The method according to any one of claims 1 to 5, wherein the selecting the currently-displayed operation activity content from a plurality of preset operation activity contents with different priorities further comprises:
and when the operation activity content displayed at this time has multiple display forms, acquiring behavior preference characteristics of the user, and selecting the display form preferred by the user from the multiple display forms according to the behavior preference characteristics of the user.
7. The method according to any one of claims 1-6, wherein the obtaining behavior preference characteristics of the user comprises:
and analyzing the behavior preference characteristics of the user according to the operation records of the user on the plurality of historical display operation activity contents.
8. A display device for use with a pop-up window, comprising:
the priority inquiry module is used for inquiring the priority of the operation activity content displayed through the popup window last time and the displayed times of the operation activity content displayed last time when receiving an instruction of quitting the application;
the priority selection module is used for taking the lower priority of the operation activity content displayed last time as the priority of the operation activity content displayed this time according to a preset priority sequence when the displayed times of the operation activity content displayed last time reach a preset display threshold corresponding to the operation activity content displayed last time;
and the pop-up window display module is used for selecting the operation activity content displayed this time from a plurality of preset operation activity contents with different priorities according to the priority of the operation activity content displayed this time and displaying the operation activity content through the pop-up window.
9. An electronic device, comprising:
a processor; and
a memory storing computer-executable instructions that, when executed, cause the processor to perform the method of any of claims 1-7.
10. A computer readable storage medium, wherein the computer readable storage medium stores one or more programs which, when executed by a processor, implement the method of any of claims 1-7.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910930197.1A CN110751509A (en) | 2019-09-29 | 2019-09-29 | Display method and device for application popup window and electronic equipment |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201910930197.1A CN110751509A (en) | 2019-09-29 | 2019-09-29 | Display method and device for application popup window and electronic equipment |
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| Publication Number | Publication Date |
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| CN110751509A true CN110751509A (en) | 2020-02-04 |
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| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201910930197.1A Withdrawn CN110751509A (en) | 2019-09-29 | 2019-09-29 | Display method and device for application popup window and electronic equipment |
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| CN (1) | CN110751509A (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111385353A (en) * | 2020-02-28 | 2020-07-07 | 上海连尚网络科技有限公司 | Method and equipment for providing application presentation information |
| CN111680243A (en) * | 2020-04-16 | 2020-09-18 | 上海淇玥信息技术有限公司 | Page display method and device, electronic equipment and computer readable storage medium |
| CN112346574A (en) * | 2020-09-25 | 2021-02-09 | 北京淇瑀信息科技有限公司 | Path guiding method and device based on android APP browsing and electronic equipment |
-
2019
- 2019-09-29 CN CN201910930197.1A patent/CN110751509A/en not_active Withdrawn
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN111385353A (en) * | 2020-02-28 | 2020-07-07 | 上海连尚网络科技有限公司 | Method and equipment for providing application presentation information |
| CN111385353B (en) * | 2020-02-28 | 2023-03-24 | 上海连尚网络科技有限公司 | Method and equipment for providing application presentation information |
| CN111680243A (en) * | 2020-04-16 | 2020-09-18 | 上海淇玥信息技术有限公司 | Page display method and device, electronic equipment and computer readable storage medium |
| CN111680243B (en) * | 2020-04-16 | 2023-09-22 | 上海淇玥信息技术有限公司 | Page display method and device, electronic equipment and computer readable storage medium |
| CN112346574A (en) * | 2020-09-25 | 2021-02-09 | 北京淇瑀信息科技有限公司 | Path guiding method and device based on android APP browsing and electronic equipment |
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