CN110335076B - Advertisement delivery method, advertisement delivery device, server and storage medium - Google Patents
Advertisement delivery method, advertisement delivery device, server and storage medium Download PDFInfo
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- G06Q30/00—Commerce
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- G06Q30/0241—Advertisements
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Abstract
The invention discloses an advertisement delivery method, which comprises the following steps: displaying one or more pieces of advertisement information preset in the express cabinet; selecting targeted advertising information from the one or more advertising information; and sending the target advertisement information to a printer so as to control the printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to the package to be delivered. According to the invention, the printer is used for printing the express delivery bill containing the target advertisement, so that the problem that advertisement information can only be transmitted through on-line and cabinet-mounted media is solved, the advertisement content is delivered to a user along with the package, and the effect of more accurate advertisement delivery is realized.
Description
Technical Field
The invention relates to the technical field of express delivery, in particular to an advertisement delivery method.
Background
In the prior art, the common media delivery modes of the express cabinet mainly comprise two modes, namely an online advertisement and a cabinet-mounted advertisement. The two media delivery modes are single, and the online advertising media can be delivered to the user only when the user uses the online product or screen of the cabinet, and the online cabinet advertisement is limited to be seen only when the user goes to the cabinet.
Disclosure of Invention
In order to solve the above technical problems, the present invention provides an advertisement delivery method for delivering media content to a user along with a package, comprising the steps of:
displaying one or more pieces of advertisement information preset in the express cabinet;
selecting targeted advertising information from the one or more advertising information;
and sending the target advertisement information to a printer so as to control the printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to the package to be delivered.
Further, before the displaying of the one or more advertisement information preset in the express cabinet, the method includes:
receiving a waybill information input instruction;
the one or more pieces of advertisement information preset in the display express cabinet comprise:
and when the waybill information input instruction is acquired, displaying one or more pieces of advertisement information preset in the express cabinet.
Further, before selecting the target advertisement information from the one or more advertisement information, the method includes:
receiving the waybill information acquired based on the waybill information input instruction, wherein the waybill information comprises express delivery person identity information and the type of the items to be delivered;
acquiring the type of the items of the package to be delivered according to the waybill information;
the selecting targeted advertising information from the one or more advertising information includes:
corresponding targeted advertising information is selected from the one or more advertising information based on the item type.
Further, after the sending the target advertisement information to the printer, the method further includes:
acquiring size information of packages to be delivered;
and sending the size information to a printer to control the printer to provide printing paper according to the size information.
Further, the obtaining the size information of the package to be delivered includes:
and receiving an input grid selection instruction, and recording the size information of the selected grid as the size information of the package to be delivered.
Further, after the printer outputs the advertisement bill of the targeted advertisement information, it includes:
controlling a camera of the express cabinet to acquire the image information of the packages to be delivered;
judging whether the image information comprises target advertisement information or not;
if the image information does not comprise the target advertisement information, confirming that the target advertisement delivery is unsuccessful;
if the image information comprises target advertisement information, judging whether the delivery time of the package to be delivered is in preset advertisement display time or not;
if yes, confirming that the target advertisement delivery is successful, and storing the identity information of the courier and the target advertisement information corresponding to the current time;
if not, the target advertisement delivery is not successful.
Further, the determining whether the delivery time of the package to be delivered is at a preset advertisement display time includes:
acquiring preset advertisement display time from a server;
and receiving an input delivery confirmation instruction, recording the time of the delivery confirmation instruction, and judging whether the time of the delivery confirmation instruction is within the preset advertisement display time.
Further, the express cabinet includes:
the display module is used for displaying one or more pieces of advertisement information preset in the express cabinet;
a selection module for selecting targeted advertising information from the one or more advertising information;
the control module is used for sending the target advertisement information to the printer, controlling the printer to output an advertisement bill of the target advertisement information, and the advertisement bill is used for being pasted to the package to be delivered.
The invention also provides a server, comprising:
one or more processors;
storage means for storing one or more programs,
the one or more programs, when executed by the one or more processors, enable the one or more processors to implement the ad delivery method of any of the preceding claims.
The present invention also provides a computer readable storage medium having stored thereon a computer program which when executed by a processor implements the advertisement delivery method as set forth in any of the preceding claims.
According to the invention, the printer is used for printing the express delivery bill containing the target advertisement, a brand-new advertisement information delivery mode is provided, the problem that the advertisement information in the prior art can only be transmitted through the on-line and cabinet-mounted media is solved, the advertisement content is delivered to the user along with the package, and the advertisement delivery is more accurate.
Drawings
FIG. 1 is a flow chart of an advertisement delivery method according to a first embodiment of the present invention.
Fig. 2 is a flowchart of an advertisement delivery method in a second embodiment of the present invention.
Fig. 3 is a flowchart of an advertisement delivery method in a third embodiment of the present invention.
Fig. 4 is a flowchart of an advertisement delivery method in a fourth embodiment of the present invention.
Fig. 5 is a flowchart showing steps of S408 in an alternative embodiment of the fourth embodiment of the present invention.
Fig. 6 is a block diagram of an advertisement delivery express cabinet according to a fifth embodiment of the present invention.
Fig. 7 is a schematic diagram of the structure of an advertisement delivery server in a sixth embodiment of the present invention.
Detailed Description
The invention is described in further detail below with reference to the drawings and examples. It is to be understood that the specific embodiments described herein are merely illustrative of the invention and are not limiting thereof. It should be further noted that, for convenience of description, only some, but not all of the structures related to the present invention are shown in the drawings.
Before discussing exemplary embodiments in more detail, it should be mentioned that some exemplary embodiments are described as processes or methods depicted as flowcharts. Although a flowchart depicts steps as a sequential process, many of the steps may be implemented in parallel, concurrently, or with other steps. Furthermore, the order of the steps may be rearranged. The process may be terminated when its operations are completed, but may have additional steps not included in the figures. The processes may correspond to methods, functions, procedures, subroutines, and the like.
Furthermore, the terms "first," "second," and the like, may be used herein to describe various directions, acts, steps, or elements, etc., but these directions, acts, steps, or elements are not limited by these terms. These terms are only used to distinguish one direction, action, step or element from another direction, action, step or element. For example, the first speed difference may be referred to as a second speed difference, and similarly, the second speed difference may be referred to as the first speed difference, without departing from the scope of the present application. Both the first speed difference and the second speed difference are speed differences, but they are not the same speed difference. The terms "first," "second," and the like, are not to be construed as indicating or implying a relative importance or implicitly indicating the number of technical features indicated. Thus, a feature defining "a first" or "a second" may explicitly or implicitly include one or more such feature. In the description of the present invention, "plurality", "batch" means at least two, for example, two, three, etc., unless specifically defined otherwise.
Example 1
Fig. 1 is a flowchart of an advertisement delivery method according to an embodiment of the present invention, where the method specifically includes the following steps:
step S110, displaying one or more pieces of advertisement information preset in the express cabinet;
in the first embodiment, the express cabinet obtains one or more advertisement information from the server in advance. In the prior art, a display screen is arranged on the express cabinet and can be used for displaying advertisements; meanwhile, the courier uses the mobile terminal to log in the dispatch APP to interact with the courier cabinet, and the display screen of the mobile terminal can be used for displaying preset advertisements. When the express cabinet is in an idle state, preset advertisement information can be always displayed on the display screen. Optionally, the advertisement information is a commercial advertisement or public welfare advertisement.
Step S120, selecting target advertisement information from one or more advertisement information;
the target advertisement information refers to an advertisement to be printed meeting the requirements, which is selected from one or more preset advertisement information, and the target advertisement information can be one or more.
Optionally, the modes of selecting the target advertisement information by the express cabinet include, but are not limited to, the following modes:
the express cabinet receives a selection instruction input by an express driver and determines target advertisement information; or (b)
The method comprises the steps that a control module in the express cabinet obtains the waybill information of packages to be delivered, carries out logic analysis on the waybill information and one or more advertisement information, and determines target advertisement information.
In this embodiment, the selection instruction input by the courier is preferably received, and the target advertisement information is determined.
Step S130, sending target advertisement information to a printer;
the printer on the express delivery cabinet is generally used for printing express delivery bill, and in the embodiment, the printer not only can print the express delivery bill, but also is used for receiving and printing target advertisement information. The content, the fonts and the sizes of one or more advertisements displayed in the express cabinet are designed in advance, and can be adapted to the sizes of printing papers of various specifications of printers.
And step 140, controlling a printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to the package to be delivered.
After the printer outputs the advertisement bill, the courier is encouraged to paste the advertisement bill on the package to be delivered, so that the advertisement bill and the package to be delivered are delivered into the cabinet together, and the user is delivered.
According to the invention, the printer is used for printing the express delivery bill containing the target advertisement, so that the problem that advertisement information can only be transmitted through on-line and cabinet-mounted media is solved, the advertisement content is delivered to a user along with the package, and the advertisement delivery is more accurate.
Example two
Fig. 2 is a flowchart of an advertisement delivery method according to a second embodiment of the present invention, where, based on the foregoing embodiment, the embodiment preferably increases a triggering condition of an advertisement printing process, and the steps are as follows:
step S210, receiving a waybill information input instruction;
the waybill information input instruction in this embodiment refers to an input instruction of an express delivery person starting an express delivery process in an express delivery cabinet, specifically, when the express delivery person uses the express delivery cabinet to send a piece, the waybill information input instruction is generated by operating a button or a physical button on a touch screen of the express delivery cabinet, for example, the waybill information input instruction is generated by pressing a button of mailing express delivery displayed on the touch display screen.
Step S220, displaying one or more pieces of advertisement information preset in the express cabinet;
after receiving the waybill information input instruction, the express cabinet of the embodiment triggers the display process of the advertisement. And displaying advertisements on the display screen of the express cabinet or the display screen of the hand-held terminal of the express staff while displaying the waybill information input interface. After the advertisement display process of this embodiment is triggered, the courier cannot perform other operations, and only after the advertisement printing is finished, the courier can perform the next operation.
Step S230, selecting target advertisement information from one or more advertisement information;
step S240, sending the target advertisement information to a printer;
and S250, controlling a printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to the package to be delivered.
Optionally, the advertisement printing process may be triggered at any step before the courier completes the dispatch, and the triggering process may also be: after the express delivery person inputs the grid selection instruction, the express delivery cabinet flicks the corresponding grid door, and meanwhile, advertisements are displayed on the display screen of the express delivery cabinet or the display screen of the hand-held terminal of the express delivery person.
According to the embodiment, the triggering step of displaying the advertisement by the express cabinet is added, the express cabinet machine activates the advertisement delivery flow after acquiring the waybill information input instruction, and the delivery process can be continued after the advertisement delivery flow is finished, so that the situation that the express personnel forgets or is unwilling to print the advertisement information is prevented.
Example III
Fig. 3 is a flowchart of an advertisement delivery method according to a third embodiment of the present invention, where steps of how to select target advertisement information are preferably added on the basis of the above embodiments.
Meanwhile, the method and the device have the advantages that the step of selecting the printing specification of the advertisement bill is added on the basis of the method and the device, so that the advertisement bill can be adaptively stuck on packages with different sizes, and the user can conveniently and clearly see advertisement contents when taking express.
The method comprises the following specific steps:
step S301, receiving a waybill information input instruction;
step S302, when the waybill information input instruction is acquired, displaying one or more pieces of advertisement information preset in the express cabinet;
the advertisement information displayed by the express cabinet is provided by a media dispenser or an advertiser, and the advertisement information refers to the content which the media dispenser or the advertiser hopes to reach the user in a preset time, and can be public service advertisements or commercial advertisements.
When the advertisement content is commercial advertisement, in order to ensure the advertisement effect, it is required to ensure that the advertisement content is consistent with the user's demand. For example, if three advertisements are placed by an advertiser for a preset time, the contents are about clothing, education aids and electronic products, respectively, and consumers purchase electronic products, the courier should select and print the electronic product type advertisements. The scheme of the embodiment enables the advertisement selection to be more in line with the demands of consumers by judging the types of the articles in the package.
Step S303, receiving the waybill information acquired based on the waybill information input instruction, wherein the waybill information comprises express personnel identity information and the type of the items to be delivered;
the waybill information input instruction refers to an input instruction that an express delivery operator starts an express delivery process in an express delivery cabinet, and after the waybill information input instruction is received, an express delivery cabinet display screen displays a mobile phone number input box and/or a waybill code input box, so that the express delivery operator can conveniently input a mobile phone number or a waybill code corresponding to a package.
And step S304, acquiring the type of the items of the package to be delivered according to the waybill information.
In this embodiment, related waybill information stored in a server is obtained according to a mobile phone number or a waybill code corresponding to a received package input by an express delivery person, so as to obtain identity information of the express delivery person and the type of the article to which the package is to be delivered.
Step S305, selecting corresponding target advertisement information from the one or more advertisement information based on the item type.
Alternatively, this step may be performed in the following manner:
the courier checks the advertisement information and the type of the articles to be delivered, inputs an advertisement selection instruction and determines target advertisement information; or (b)
The express cabinet acquires the waybill information of the packages to be delivered from the server, analyzes the waybill information and one or more advertisement information currently displayed, and selects target advertisement information according to a preset analysis strategy.
Step S306, sending the target advertisement information to a printer;
step S307, acquiring size information of packages to be delivered;
the size information of the package to be delivered refers to the length, width and height information of the package, and the specification of the printing paper of the target advertisement information can be determined through the size information. Optionally, the package size information may be obtained by, but not limited to, the following methods:
after the target advertisement information is selected, the courier directly inputs the size information of packages to be delivered to the courier cabinet; or (b)
When delivering the package, the courier inputs a grid selection instruction to the courier cabinet according to the size of the package, the courier cabinet receives the input grid selection instruction, and the size information of the selected grid is recorded as the size information of the package to be delivered; or (b)
After the package is delivered into the express cabinet, electronic devices such as a built-in sensor of the express cabinet are used for directly measuring the package size information;
in this embodiment, the input interface selection instruction is preferably received, and the size information of the selected interface is recorded as the size information of the package to be delivered.
Step S308, the size information is sent to a printer to control the printer to provide printing paper according to the size information.
The printing paper in the express delivery cabinet printer is three inches or four inches, and the content, the fonts and the sizes of one or more advertisements displayed in the express delivery cabinet are designed in advance and can be adapted to the sizes of the printing paper with various specifications of the printer. After the express cabinet receives the package size information, the printer can be controlled to select printing paper with larger size according to the number and the size of the printing paper which is selected currently, so that the optimal advertising effect is achieved.
And step 309, controlling a printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to the package to be delivered.
The embodiment enables the advertisement delivery to be more targeted by selecting advertisement information content to enable the advertisement content to be associated with the package object type. Meanwhile, through the step of selecting the specification of the advertisement bill, the advertisement bill can be adaptively stuck on packages with different sizes, so that a user can conveniently see advertisement contents when taking express.
Example IV
Fig. 4 is a flowchart of an advertisement delivery method in this embodiment. The step of judging whether the target advertisement information exists on the package delivered into the express cabinet is added on the basis of the embodiment, so that the problem that the express personnel forget or afraid of trouble and do not paste an advertisement bill on the package is prevented.
Specifically, the steps are as follows:
step S401, displaying one or more pieces of advertisement information preset in an express cabinet;
step S402, selecting target advertisement information from the one or more advertisement information;
step S403, sending the target advertisement information to a printer;
step S404, controlling a printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to the package to be delivered;
step S405, controlling a camera of the express cabinet to acquire image information of the packages to be delivered;
step S406, judging whether the image information comprises target advertisement information;
the express delivery person scans the packages to be delivered aiming at the camera of the express delivery cabinet, and the camera acquires the image information of the packages to be delivered. The express cabinet compares and analyzes the image information with the target advertisement information through an image recognition technology so as to determine whether the image information contains the target advertisement information.
Step S407, if the image information does not comprise the target advertisement information, confirming that the target advertisement delivery is unsuccessful;
if the image information does not include the targeted advertising information, the courier is indicated to not print the targeted advertising information or paste the printed advertising bill on the package. At the moment, the express cabinet sends information to the server to confirm that the target advertisement delivery is unsuccessful.
Step S408, if the image information comprises target advertisement information, judging whether the delivery time of the package to be delivered is in preset advertisement display time;
because the advertisements are time-efficient, the media impression personnel or advertisers have preset the presentation time of each advertisement before uploading the advertisements to the server. And when the advertisement information is pasted on the package and delivered into the express cabinet in the display time, the successful delivery is indicated.
In the step, the camera of the express cabinet records the current time of acquiring the target advertisement information, determines the current time as the delivery time of the target advertisement information, and judges whether the delivery time is within the preset advertisement information display time.
Step S409, if yes, confirming that the target advertisement delivery is successful, and storing the identity information of the courier and the target advertisement information corresponding to the current time;
in the process of dispatching the cabinet, the express cabinet can acquire the waybill information of the packages to be delivered, and obtain the identity information of the express personnel and the types of the articles of the packages to be delivered from the waybill information.
And after confirming that the target advertisement delivery is successful, the express cabinet uploads the information of the successful target advertisement delivery and the identity information of the corresponding express personnel to the server at the same time. The media delivery personnel and the advertiser can settle the advertisement fee to the express company by inquiring the target advertisement delivery condition of the database, and meanwhile, the rewards are set for the express personnel who succeed in delivering the advertisement.
Step S410, if not, confirming that the target advertisement delivery is unsuccessful.
If the delivery time of the package to be delivered is out of the preset advertisement display time, the express cabinet updates and displays new preset advertisement information through the server.
As shown in fig. 5, in an alternative embodiment, step S408 includes the steps of:
s418, acquiring preset advertisement display time from a server;
s428, receiving an input delivery confirmation instruction, recording the time of the delivery confirmation instruction, and judging whether the time of the delivery confirmation instruction is within the preset advertisement display time.
After the delivery is completed, the courier sends a delivery confirmation instruction to the cabinet machine through the mobile terminal, and the delivery flow of the package to be delivered is ended. In an alternative embodiment, therefore, it is preferable to use the time when the delivery confirmation instruction is received as the presentation time of the targeted advertisement information, so that the time judgment is more accurate.
According to the method and the device, whether the package delivered into the express cabinet has target advertisement information or not is judged, so that the fact that an express person forgets or afraid of trouble and does not paste an advertisement bill on the package is prevented, the fact that the package to be delivered can have advertisement content is guaranteed, and the propaganda effect is achieved.
Example five
As shown in fig. 6, this embodiment provides an advertisement delivery express cabinet, which includes the following modules:
the display module 510 is configured to display one or more advertisement information preset in the express cabinet.
A selection module 520 for selecting targeted advertising information from the one or more advertising information. And is further configured to select corresponding targeted advertising information from the one or more advertising information based on the item type.
The control module 530 is configured to send the target advertisement information to a printer, and control the printer to output an advertisement bill of the target advertisement information, where the advertisement bill is used to be pasted to the package to be delivered. And the printer is also used for sending the size information to the printer so as to control the printer to provide printing paper according to the size information. And controlling a camera of the express cabinet to acquire the image information of the packages to be delivered.
In an alternative embodiment, the advertisement delivery courier cabinet further comprises:
the receiving judging module 540 is configured to receive a waybill information input instruction; and the system is also used for receiving an input grid selection instruction and recording the size information of the selected grid as the size information of the package to be delivered. Judging whether the image information comprises target advertisement information or not; and receiving an input delivery confirmation instruction, recording the time of the delivery confirmation instruction, and judging whether the time of the delivery confirmation instruction is within the preset advertisement display time. And if the image information comprises the target advertisement information, judging whether the display time of the package to be delivered is in the preset advertisement display time.
An acquisition module 550, configured to receive waybill information acquired based on an input instruction, where the waybill information includes courier identity information and an item type of a package to be delivered; and acquiring the size information of the packages to be delivered. And acquiring preset advertisement display time from the server.
A confirmation module 560 that confirms that the targeted advertisement delivery was unsuccessful if the image information does not include the targeted advertisement information; if the image information comprises target advertisement information and the display time of the package to be delivered is in the preset advertisement display time, the target advertisement delivery is confirmed to be successful, and if not, the target advertisement delivery is confirmed to be unsuccessful.
A saving module 570, configured to save the courier identity information and the target advertisement information corresponding to the current time.
The advertisement delivery express cabinet provided by the fifth embodiment of the invention can execute the advertisement delivery method provided by any embodiment of the invention, and has the corresponding functional modules and beneficial effects of the execution method.
Example six
Fig. 7 is a schematic structural diagram of an advertisement delivery server according to a sixth embodiment of the present invention, as shown in fig. 7, the server includes a processor 60, a memory 61, an input device 62 and an output device 63; the number of processors 60 in the server may be one or more, one processor 60 being taken as an example in fig. 7; the processor 60, memory 61, input means 62 and output means 63 in the device/terminal/server may be connected by a bus or other means, in fig. 7 by way of example.
The memory 61 is used as a computer readable storage medium for storing software programs, computer executable programs and modules, such as program instructions/modules (e.g., the display module 510, the selection module 520, the control module 530, etc. in the advertisement delivery express cabinet) corresponding to the theme updating method in the embodiment of the present invention. The processor 60 executes various functional applications of the device/terminal/server and data processing, i.e., implements the above-described advertisement delivery use method, by running software programs, instructions, and modules stored in the memory 61.
The memory 61 may mainly include a storage program area and a storage data area, wherein the storage program area may store an operating system, at least one application program required for functions; the storage data area may store data created according to the use of the terminal, etc. In addition, the memory 61 may include high-speed random access memory, and may also include non-volatile memory, such as at least one magnetic disk storage device, flash memory device, or other non-volatile solid-state storage device. In some examples, memory 61 may further include memory remotely located relative to processor 60, which may be connected to the device/terminal/server via a network. Examples of such networks include, but are not limited to, the internet, intranets, local area networks, mobile communication networks, and combinations thereof.
The input means 62 may be used to receive entered numeric or character information and to generate key signal inputs related to user settings of the device/terminal/server and function control. The output 63 may comprise a display device such as a display screen.
According to the embodiment, the printer is used for printing the express delivery bill containing the target advertisement, the problem that advertisement information can only be transmitted through the online and cabinet-mounted media is solved, the advertisement content is delivered to the user along with the package, and the advertisement delivery is more accurate.
Example seven
The seventh embodiment of the present invention further provides a computer readable storage medium having stored thereon a computer program, which when executed by a processor, implements an advertisement delivery method as provided in any embodiment of the present invention, the method may include:
displaying one or more pieces of advertisement information preset in the express cabinet;
selecting targeted advertising information from the one or more advertising information;
sending the target advertisement information to a printer;
and controlling a printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to the package to be delivered.
The computer-readable storage media of embodiments of the present invention may take the form of any combination of one or more computer-readable media. The computer readable medium may be a computer readable signal medium or a computer readable storage medium. The computer readable storage medium can be, for example, but not limited to, an electronic, magnetic, optical, electromagnetic, infrared, or semiconductor system, apparatus, or device, or a combination of any of the foregoing. More specific examples (a non-exhaustive list) of the computer-readable storage medium would include the following: an electrical connection having one or more wires, a portable computer diskette, a hard disk, a Random Access Memory (RAM), a read-only memory (ROM), an erasable programmable read-only memory (EPROM or flash memory), an optical fiber, a portable compact disc read-only memory (CD-ROM), an optical storage device, a magnetic storage device, or any suitable combination of the foregoing. In this document, a computer readable storage medium may be any tangible medium that can contain, or store a program for use by or in connection with an instruction execution system, apparatus, or device.
The computer readable signal medium may include a propagated data signal with computer readable program code embodied therein, either in baseband or as part of a carrier wave. Such a propagated data signal may take any of a variety of forms, including, but not limited to, electro-magnetic, optical, or any suitable combination of the foregoing. A computer readable signal medium may also be any computer readable medium that is not a computer readable storage medium and that can communicate, propagate, or transport a program for use by or in connection with an instruction execution system, apparatus, or device.
Program code embodied on a storage medium may be transmitted using any appropriate medium, including but not limited to wireless, wireline, optical fiber cable, RF, etc., or any suitable combination of the foregoing.
Computer program code for carrying out operations of the present invention may be written in any combination of one or more programming languages, including an object oriented programming language such as Java, smalltalk, C ++ and conventional procedural programming languages, such as the "C" programming language or similar programming languages. The program code may execute entirely on the user's computer, partly on the user's computer, as a stand-alone software package, partly on the user's computer and partly on a remote computer or entirely on the remote computer or terminal. In the case of a remote computer, the remote computer may be connected to the user's computer through any kind of network, including a Local Area Network (LAN) or a Wide Area Network (WAN), or may be connected to an external computer (for example, through the Internet using an Internet service provider).
According to the embodiment, the printer is used for printing the express delivery bill containing the target advertisement, the problem that advertisement information can only be transmitted through the online and cabinet-mounted media is solved, the advertisement content is delivered to the user along with the package, and the advertisement delivery is more accurate.
Note that the above is only a preferred embodiment of the present invention and the technical principle applied. It will be understood by those skilled in the art that the present invention is not limited to the particular embodiments described herein, but is capable of various obvious changes, rearrangements and substitutions as will now become apparent to those skilled in the art without departing from the scope of the invention. Therefore, while the invention has been described in connection with the above embodiments, the invention is not limited to the embodiments, but may be embodied in many other equivalent forms without departing from the spirit or scope of the invention, which is set forth in the following claims.
Claims (10)
1. An advertisement delivery method, comprising:
displaying one or more pieces of advertisement information preset in the express cabinet;
selecting targeted advertising information from the one or more advertising information;
sending the target advertisement information to a printer;
controlling a printer to output an advertisement bill of the target advertisement information, wherein the advertisement bill is used for being pasted to packages to be delivered;
controlling a camera of the express cabinet to acquire the image information of the packages to be delivered;
and judging whether the image information comprises target advertisement information or not.
2. The method of claim 1, wherein before displaying the one or more pieces of advertisement information preset in the express cabinet, the method comprises:
receiving a waybill information input instruction;
the one or more pieces of advertisement information preset in the display express cabinet comprise:
and when the waybill information input instruction is acquired, displaying one or more pieces of advertisement information preset in the express cabinet.
3. The ad delivery method of claim 2, wherein prior to selecting targeted advertising information from the one or more advertising information, comprising:
receiving the waybill information acquired based on the waybill information input instruction, wherein the waybill information comprises express delivery person identity information and the type of the items to be delivered;
acquiring the type of the items of the package to be delivered according to the waybill information;
the selecting targeted advertising information from the one or more advertising information includes:
corresponding targeted advertising information is selected from the one or more advertising information based on the item type.
4. The ad delivery method of claim 1, further comprising, after the sending the targeted advertising information to the printer:
acquiring size information of packages to be delivered;
and sending the size information to a printer to control the printer to provide printing paper according to the size information.
5. The ad delivery method of claim 4, wherein the obtaining size information for the package to be delivered comprises:
and receiving an input grid selection instruction, and recording the size information of the selected grid as the size information of the package to be delivered.
6. The advertisement delivery method of claim 3, wherein after the printer outputs the advertisement ticket of the targeted advertisement information, comprising:
controlling a camera of the express cabinet to acquire the image information of the packages to be delivered;
judging whether the image information comprises target advertisement information or not;
if the image information does not comprise the target advertisement information, confirming that the target advertisement delivery is unsuccessful;
if the image information comprises target advertisement information, judging whether the delivery time of the package to be delivered is in preset advertisement display time or not;
if yes, confirming that the target advertisement delivery is successful, and storing the identity information of the courier and the target advertisement information corresponding to the current time;
if not, the target advertisement delivery is not successful.
7. The ad delivery method of claim 6, wherein the determining whether the delivery time of the package to be delivered is at a preset ad presentation time comprises:
acquiring preset advertisement display time from a server;
and receiving an input delivery confirmation instruction, recording the time of the delivery confirmation instruction, and judging whether the time of the delivery confirmation instruction is within the preset advertisement display time.
8. An advertisement delivery express delivery cabinet, characterized in that, the express delivery cabinet includes:
the display module is used for displaying one or more pieces of advertisement information preset in the express cabinet;
a selection module for selecting targeted advertising information from the one or more advertising information;
the control module is used for sending the target advertisement information to the printer, controlling the printer to output an advertisement bill of the target advertisement information, and enabling the advertisement bill to be adhered to the package to be delivered;
the control module is also used for controlling a camera of the express cabinet to acquire the image information of the packages to be delivered;
and the receiving judgment module is used for receiving and judging whether the image information comprises target advertisement information.
9. A server, comprising:
one or more processors;
storage means for storing one or more programs,
the one or more programs, when executed by the one or more processors, enable the one or more processors to implement the ad delivery method of any of claims 1-7.
10. A computer readable storage medium having stored thereon a computer program, which when executed by a processor implements the advertisement delivery method of any of claims 1-7.
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| CN201910590532.8A CN110335076B (en) | 2019-07-02 | 2019-07-02 | Advertisement delivery method, advertisement delivery device, server and storage medium |
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| CN201910590532.8A CN110335076B (en) | 2019-07-02 | 2019-07-02 | Advertisement delivery method, advertisement delivery device, server and storage medium |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN104794822A (en) * | 2014-11-05 | 2015-07-22 | 杭州快柜网络科技有限公司 | Intelligent express sending, storing and taking terminal and sending, storing and taking method thereof |
| CN104835261A (en) * | 2015-01-27 | 2015-08-12 | 中国矿业大学 | Self-powered smart express delivery cabinet with advertising, moisture-proof and constant temperature functions |
| CN205644811U (en) * | 2016-05-26 | 2016-10-12 | 王云柯 | Multi -functional storing and taking cabinet |
| CN106952065B (en) * | 2017-02-28 | 2023-04-18 | 广州大学 | Method and device for controlling express cabinet to access express |
| CN107392652A (en) * | 2017-06-30 | 2017-11-24 | 广州市中崎商业机器股份有限公司 | The system and method for specific aim ad distribution is carried out based on the cash register paper back side |
| CN107578295A (en) * | 2017-09-29 | 2018-01-12 | 北京京东尚科信息技术有限公司 | Logistics face list generation method, device and storage medium |
| CN107578298A (en) * | 2017-10-11 | 2018-01-12 | 火火的（深圳）科技有限公司 | A kind of manufacturing system and method for the interface list with advertisement |
| CN108280696A (en) * | 2018-04-16 | 2018-07-13 | 杨军辉 | A kind of intelligent accurate advertisement jettison system and its method based on quick despatch |
| CN108596675B (en) * | 2018-04-28 | 2020-12-11 | 北京金豆包儿科技发展中心（有限合伙） | Advertisement pushing method and device |
| CN109360021B (en) * | 2018-10-11 | 2020-12-11 | 广东聚宝屋传媒有限公司 | Express package-based advertisement delivery management method and device |
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