CN108810056A - Information-pushing method and device - Google Patents
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- CN108810056A CN108810056A CN201710310341.2A CN201710310341A CN108810056A CN 108810056 A CN108810056 A CN 108810056A CN 201710310341 A CN201710310341 A CN 201710310341A CN 108810056 A CN108810056 A CN 108810056A
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- 235000013399 edible fruits Nutrition 0.000 claims description 6
- 230000005540 biological transmission Effects 0.000 claims description 5
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L12/00—Data switching networks
- H04L12/02—Details
- H04L12/16—Arrangements for providing special services to substations
- H04L12/18—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/535—Tracking the activity of the user
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Abstract
The invention discloses a kind of information-pushing method and devices.Wherein, this method includes：Obtain sequential operation result corresponding with the information of each type in information aggregate to be pushed, wherein, sequential operation corresponding with the information of each type is the result is that the operating result determined according to the operation order and action type that are operated performed by the information to type；Sequential operation corresponding with the information of each type is compared as a result, to determine the target information for push；Push target information.The present invention is solved using the relatively low technical problem of the information push accuracy present in existing information push mode.
Description
Technical field
The present invention relates to computer realms, in particular to a kind of information-pushing method and device.
Background technology
Nowadays, with the development of information age, user needs the information content received also increasing therewith daily.For side
Just user browses, and many application platforms all can be actively that user pushes user information of interest.
Currently, common information push mode is the operation amount for obtaining user and executing operation to different types of information,
And linear superposition is carried out respectively to the operation amount of different types of information, then, determine that user is closed according to accumulation result
The information type of note pushes user information of interest to be embodied as the user.However, this only related to operation amount
Linear superposition mode, be only capable of obtain user executes within a certain period of time operate as a result, and being for following two situations
Indistinguishable：If some operation amounts are to be accumulated in result after recent operation, and some operation amounts are in early stage
It is accumulated in result after operation.
That is, according to the mode that the prior art provides, the operation amount determination obtained according only to linear superposition waits for
The information of push is that can not be accurate to obtain the information that user really pays close attention to, to lead to the information pushed by user
The relatively low problem of accuracy.
For above-mentioned problem, currently no effective solution has been proposed.
Invention content
An embodiment of the present invention provides a kind of information-pushing method and devices, at least to solve to push using existing information
Information present in mode pushes the relatively low technical problem of accuracy.
One side according to the ... of the embodiment of the present invention provides a kind of information-pushing method, including：It obtains and to be pushed
The corresponding sequential operation result of information of each type in information aggregate, wherein corresponding with the information of each type
Above-mentioned sequential operation is the result is that determine according to the operation order and action type that are operated performed by the information to the above-mentioned type
Operating result；Above-mentioned sequential operation corresponding with the information of each type is compared as a result, to determine the target for push
Information；Push above-mentioned target information.
Another aspect according to the ... of the embodiment of the present invention additionally provides a kind of information push-delivery apparatus, including：First obtains list
Member, for obtaining sequential operation result corresponding with the information of each type in information aggregate to be pushed, wherein with
The corresponding above-mentioned sequential operation of information of each type is the result is that suitable according to the operation operated performed by the information to the above-mentioned type
The operating result that sequence and action type are determined；Comparing unit, it is corresponding with the information of each type above-mentioned for comparing
Sequential operation is as a result, to determine the target information for push；Push unit, for pushing above-mentioned target information.
According to still another embodiment of the invention, a kind of storage medium is additionally provided.The storage medium is set as storage and uses
In the program code for executing realization information-pushing method.
In embodiments of the present invention, corresponding respectively with the information of each type in information aggregate to be pushed by obtaining
Sequential operation result, wherein above-mentioned sequential operation result is according to the operation order that is operated performed by information and operation class
Type and the operating result determined can be with the timings of binding operation, and no longer so that when comparing above-mentioned sequential operation result
It is limited to the operation amount finally counted, is got from information aggregate to be pushed and the recent performed behaviour of user to realize
The behavior of work closer to target information, achieve the effect that improve information push accuracy, and then overcome according only to operation amount
The not accurate enough problem of the identified target information for push.
Description of the drawings
Attached drawing described herein is used to provide further understanding of the present invention, and is constituted part of this application, this hair
Bright illustrative embodiments and their description are not constituted improper limitations of the present invention for explaining the present invention.In the accompanying drawings：
Fig. 1 is a kind of application environment schematic diagram of optional information-pushing method according to the ... of the embodiment of the present invention；
Fig. 2 is a kind of flow chart of optional information-pushing method according to the ... of the embodiment of the present invention；
Fig. 3 is a kind of schematic diagram of optional information-pushing method according to the ... of the embodiment of the present invention；
Fig. 4 is the schematic diagram of another optional information-pushing method according to the ... of the embodiment of the present invention；
Fig. 5 is a kind of schematic diagram of optional information push-delivery apparatus according to the ... of the embodiment of the present invention；
Fig. 6 is a kind of schematic diagram of optional Information Push Server according to the ... of the embodiment of the present invention.
Specific implementation mode
In order to enable those skilled in the art to better understand the solution of the present invention, below in conjunction in the embodiment of the present invention
Attached drawing, technical scheme in the embodiment of the invention is clearly and completely described, it is clear that described embodiment is only
The embodiment of a part of the invention, instead of all the embodiments.Based on the embodiments of the present invention, ordinary skill people
The every other embodiment that member is obtained without making creative work should all belong to the model that the present invention protects
It encloses.
It should be noted that term " first " in description and claims of this specification and above-mentioned attached drawing, "
Two " etc. be for distinguishing similar object, without being used to describe specific sequence or precedence.It should be appreciated that using in this way
Data can be interchanged in the appropriate case, so as to the embodiment of the present invention described herein can in addition to illustrating herein or
Sequence other than those of description is implemented.In addition, term " comprising " and " having " and their any deformation, it is intended that cover
It includes to be not necessarily limited to for example, containing the process of series of steps or unit, method, system, product or equipment to cover non-exclusive
Those of clearly list step or unit, but may include not listing clearly or for these processes, method, product
Or the other steps or unit that equipment is intrinsic.
Embodiment 1
In embodiments of the present invention, a kind of embodiment of above- mentioned information method for pushing is provided.As a kind of optional reality
Apply mode, the information-pushing method can be, but not limited to be applied to application environment as shown in Figure 1 in, server 106 obtain with
The corresponding sequential operation result of information of each type in information aggregate to be pushed, wherein above-mentioned sequential operation knot
The operation order and action type operated performed by information of the fruit for server 106 according to terminal 102 to each type determines
Operating result.Aforesaid operations result can be, but not limited to be transferred to server 106 by network 104.Server 106 passes through ratio
To the corresponding sequential operation of the information of each type as a result, to determine the target information for push, and then realizing will
Above-mentioned target information is pushed to matching terminal.
In the present embodiment, by obtain with when the information of each type in the information aggregate pushed is corresponding
Sequence operating result, wherein above-mentioned sequential operation result be according to the operation order and the action type that are operated performed by information and
The operating result determined, so that when comparing above-mentioned sequential operation result, it can be with the timing of binding operation, and be no longer confined to
The operation amount finally counted is got and user's performed operation in the recent period to realize from information aggregate to be pushed
Behavior closer to target information, achieve the effect that improve information push accuracy, and then overcome according only to operation amount institute really
The not accurate enough problem of the fixed target information for push.
Optionally, in the present embodiment, above-mentioned terminal can include but is not limited at least one of：Mobile phone, tablet electricity
Brain, laptop, desktop PC, DTV and other for executing operation, the hardware device of receivable pushed information.On
It states network and can include but is not limited at least one of：Wide area network, Metropolitan Area Network (MAN), LAN.A kind of above-mentioned only example, this reality
It applies example and does not do any restriction to this.
According to embodiments of the present invention, a kind of information-pushing method is provided, as shown in Fig. 2, this method includes：
S202, obtain sequential operation corresponding with the information of each type in information aggregate to be pushed as a result,
Wherein, sequential operation corresponding with the information of each type is the result is that according to the operation order operated performed by the information to type
And the operating result that action type is determined；
S204 compares sequential operation corresponding with the information of each type as a result, to determine the target for push
Information；
S206 pushes target information.
Optionally, in the present embodiment, above- mentioned information method for pushing can be, but not limited to using applying with different terminals
In information transmission system, practised to user terminal push and the behavior that user operates in the recent period by above- mentioned information method for pushing with realizing
It is used more close to notification information.Wherein, above-mentioned terminal applies can include but is not limited to：News application, video playing application,
Audio plays application, shopping application, game application, community space application, short message application etc..That is, in terminal applies
Information notifying system in, it is that user's push is more close to the users the letter liked in the recent period that can apply above- mentioned information method for pushing
Breath, to attract more users registration terminal application, participates in pushed information institute to reach the accuracy for improving information push
The activity of notice improves interactive rate.Above-mentioned is only a kind of example, and any restriction is not done to this in the present embodiment.
It should be noted that in the present embodiment, by obtaining the letter with each type in information aggregate to be pushed
Cease corresponding sequential operation result, wherein above-mentioned sequential operation result is according to suitable to the operation operated performed by information
Sequence and action type and the operating result determined so that when comparing above-mentioned sequential operation result, can with binding operation when
Sequence, and it is no longer confined to the operation amount finally counted, so that realization is got from information aggregate to be pushed and user
The behavior operated performed in the recent period closer to target information, achieve the effect that improve information push accuracy, and then overcome phase
According only to problem not accurate enough for the target information of push determined by operation amount in the technology of pass.
Optionally, in the present embodiment, include to the action type operated performed by above- mentioned information：Clicking operation shows
Operation, wherein above-mentioned to show operation and be used to indicate displaying above- mentioned information, above-mentioned clicking operation is used to indicate the information to being shown
Click is executed, shows the information to realize to amplify, or enter the corresponding link of the information and browsed.Above-mentioned is only that one kind is shown
, do not do any restriction to this in the present embodiment.
Optionally, in the present embodiment, sequential operation result corresponding with the information of a type can be, but not limited to be
The operating result determined according to the operation order and action type that are operated performed by the information to the type.That is,
When getting the operation to the information execution different operation type of the type, corresponding behaviour is determined in conjunction with the operation order of the operation
Make result.
In addition, in the present embodiment, above-mentioned sequential operation result can be, but not limited to be handled and/or opened up according to above-mentioned click
Existing quantity determines.For example, as an alternative embodiment, can be, but not limited to will click on quantity and show the ratio of quantity
Value, clicking rate, the parameter value as above-mentioned sequential operation result.Above-mentioned is only a kind of example, is not appointed to this in the present embodiment
What is limited.
Specifically, assuming to combine for aforesaid operations type, in the case where executing clicking operation, can be, but not limited to pair
Touching quantity in sequential operation result is weighted processing, and drop power processing is carried out to the quantity that shows in sequential operating result；
And in the case where execution shows operation, it can be, but not limited to be weighted processing to the quantity that shows in sequential operating result,
Drop power processing is carried out to the touching quantity in sequential operating result.In conjunction with above-mentioned different operation type execute operation order (
Can be referred to as temporal factors), sequential operating result is updated, so that the timing of sequential operation result binding operation, to
Allow sequential operation result to embody user in the recent period to the feedback of different types of information, and then reaches and improve information push
Accuracy.
Optionally, in the present embodiment, right respectively with the information of each type in information aggregate to be pushed in acquisition
Before the sequential operation result answered, including：Obtain the operation requests that terminal is sent, wherein carried in terminal in operation requests
The action type of performed predetermined operation；Operation requests are responded according to the sequential operation knot in action type fresh information set
Fruit.
That is, server can be, but not limited to after the operation requests for receiving terminal transmission, not only in response to behaviour
It asks to make corresponding feedback to terminal, while will also be inscribed in the request, according to right in action type fresh information set
The sequential operation answered is as a result, to ensure the accuracy of sequential operation result.
Specifically step S302-S308 shown in Fig. 3 is combined to illustrate, it is assumed that for the terminal using the first account, to the
Reference parameter C is arranged in the information of one type, and it is A to get history click volume, and the history amount of showing is B.Further, at current time
After getting operation requests, according to the sequential operation indicated by the operation requests, update sequential operation is as a result, store to information collection
It closes, for being updated again after getting new operation requests.For example, the action type in the sequential operation is designated as clicking behaviour
In the case of work, then history click volume A is weighted, is B drop power to the history amount of showing；In another example in the operation of the sequential operation
Type is designated as in the case of showing operation, then is weighted for B to the history amount of showing, to history click volume A drop power.It is receiving every time
To after operation requests, carry out judging update operation all in accordance with decision logic shown in Fig. 3, and so on.To obtain and the first account
Number in the recent period operating habit more close to sequential operation as a result, in order to therefrom obtain out with the first account hobby more close to
Target information for being pushed to the first account.
By embodiment provided by the present application, by obtaining and the information of each type in information aggregate to be pushed point
Not corresponding sequential operation result, wherein above-mentioned sequential operation result be according to the operation order that is operated performed by information and
Action type and the operating result determined so that when comparing above-mentioned sequential operation result, can with the timing of binding operation,
To realize got from information aggregate to be pushed with user's behavior operated performed in the recent period closer to target information,
Achieve the effect that improve information push accuracy.
It is corresponding respectively with the information of each type in information aggregate to be pushed obtaining as a kind of optional scheme
Sequential operation result before, including：
S1 obtains the operation requests that terminal is sent, wherein the predetermined operation performed by terminal is carried in operation requests
Action type；
S2, response operation requests are according to the sequential operation result in action type fresh information set.
It should be noted that in the present embodiment, when the information of each type is corresponding in above- mentioned information set
In sequence operating result, each sequential operation result can but be not limited to the operation requests sent according to the terminal got to hold
Row update operation.Wherein, the action type and the operation requests operated performed by terminal is carried in aforesaid operations request
Ask the moment (being used to indicate operation order).That is, after receiving aforesaid operations request, server can be according to institute
The action type and operation order for executing operation, update the corresponding sequential operation result of different types of information respectively.
Optionally, in the present embodiment, step S1, obtaining the operation requests that terminal is sent includes：
S12 obtains the operation requests that terminal uses the first account to send, wherein operation requests use first for asking
Account executes predetermined operation to the first information shown by terminal；
S2, response operation requests include according to the sequential operation result in action type fresh information set：
S22, response operation requests obtain the history of the information of the first kind corresponding with the first information from information aggregate
Sequential operation result；
S24 obtains the matched calculation formula of action type with predetermined operation；
S26 is updated the history sequential operation result of the information of the first kind according to calculation formula, after obtaining update
Sequential operation result.
It should be noted that in the present embodiment, a variety of different types are can include but is not limited in above- mentioned information set
Information and corresponding sequential operation result.Assuming that the operation requests that the first account is sent hold the first information for asking
Row predetermined operation, then server can be, but not limited to obtain the information of the first kind corresponding with the first information according to the first information
History sequential operation is as a result, be updated the sequential operation result of the information of same type to realize.
In addition, in the present embodiment, different calculation formula is corresponded to for different operation type configuration, in order to make to pass through
The updated sequential operation that above-mentioned calculation formula is calculated close to the newest operation of the first account as a result, can more practise
It is used.As optional embodiment, can be, but not limited to, 1) in clicking operation, to click volume plus 1, not locate the amount of showing
Reason；In the case where showing operational circumstances, 1 is added to the amount of showing, click volume is not handled；2) in clicking operation, to click volume plus
Power drops the amount of showing and weighs；In the case where showing operational circumstances, the amount of showing is weighted, click volume is dropped and is weighed.Above-mentioned is only two kinds optional
Example does not do this any restriction in the present embodiment.
By embodiment provided by the present application, execute update sequential operation respectively for the information of each type as a result, from
And realize and the sequential operation result of the information of same type is managed as a whole, to achieve the effect that improve update efficiency；Into one
Step, after acquisition and the first account are to the matched calculation formula of the action type of the predetermined operation performed by the first information, according to
The calculation formula executes update, makes the updated sequential operation being calculated as a result, more close to the first account to realize
Newest operating habit in order to which Accurate Prediction goes out the operation trend of the first account, and then is reached for the push of the first account more
The purpose of accurate information.
As a kind of optional scheme, the history sequential operation result of the information of the first kind is carried out according to calculation formula
Update includes：
S1, in the case where the action type of predetermined operation is designated as clicking operation, according to the first calculation formula pair first
The history sequential operation result of the information of type is updated；
S12, history touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'1=(A1+1)*C1/(C1+1)(1)
B'1=B1*C1/(C1+1)(2)
Wherein, A'1For updated touching quantity in updated sequential operation result, A1For history sequential operation result
In touching quantity；B'1Show quantity, B to be updated in updated sequential operation result1For history sequential operation result
In show quantity, C1For the first reference value.
It should be noted that in the present embodiment, above-mentioned first reference value can be, but not limited to be arranged according to different scenes
For different values, any restriction is not done to this in the present embodiment.
It specifically combines and is illustrated shown in the lower half portion Fig. 4, left arrow indicates to receive the request time of operation requests
Sequentially, it is assumed that the first reference value C1It is 180.With the second behavior example shown in the lower half portion Fig. 4, the action type of predetermined operation indicates
For clicking operation, the touching quantity A in history sequential operation result1It is 39.779；Show number in history sequential operation result
Measure B1It is 160.11, according to above-mentioned first calculation formula, i.e. formula (1)-(2) can obtain, updated sequential operation result
In updated touching quantity A'1=(A1+1)*C1/(C1+ 1)=(39.779+1) * (180/181)=40.55；It is updated
It is updated in sequential operation result to show quantity B'1=B1*C1/(C1+ 1)=160.11* (180/181)=159.23.
S2, in the case where the action type of predetermined operation is designated as showing operation, according to the second calculation formula pair first
The history sequential operation result of the information of type is updated.
S22, history touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'2=A2*C2/(C2+1) (3)
B'2=(B2+1)*C2/(C2+1) (4)
Wherein, A'2For updated touching quantity in updated sequential operation result, A2For history sequential operation result
In touching quantity；B′2Show quantity, B to be updated in updated sequential operation result2For history sequential operation result
In show quantity, C2For the second reference value.
It should be noted that in the present embodiment, above-mentioned second reference value can be, but not limited to be arranged according to different scenes
For different values, wherein above-mentioned second reference value can be identical as the first reference value, can also be different.It is right in the present embodiment
This does not do any restriction.
It specifically combines and is illustrated shown in the lower half portion Fig. 4, left arrow indicates to receive the request time of operation requests
Sequentially, it is assumed that the second reference value C1Also it is 180.By taking fourth line shown in the lower half portion Fig. 4 as an example, the action type of predetermined operation refers to
It is shown as showing operation, the touching quantity A in history sequential operation result2It is 40.773；Showing in history sequential operation result
Quantity B2It is 159.116, according to above-mentioned second calculation formula, i.e. formula (3)-(4) can obtain, updated sequential operation
As a result updated touching quantity A' in2=A2*C2/(C2+ 1)=40.773* (180/181)=40.548；Updated sequential
It is updated in operating result to show quantity B'2=(B2+1)*C2/(C2+ 1)=(159.116+1) * (180/181)=
160.23。
It should be noted that as shown in Figure 4 top half show it is calculated using existing way as a result, namely
It says, in the operation order difference of performed predetermined operation, the obtained final result of existing way is consistent, and is not differentiated between
Influence of the timing to operating result, so as to cause the information liked in the recent period with the first account can not be got.And such as Fig. 4 lower half
The calculation formula provided in the present embodiment is partially illustrated, response operation requests are different according to correspondence according to different operation type
Calculation formula calculates, and will get the sequential operation for embodying time sequential routine property as a result, to realize the sequential operation knot got
Fruit more close to the newest operating habit of the first account, in order to which Accurate Prediction goes out the operation trend of the first account, and then reaches
The purpose of more accurate information is pushed for the first account.
Optionally, in the present embodiment, according to calculation formula to the history sequential operation result of the information of the first kind into
Row update, obtaining updated sequential operation result includes：According to the updated click in updated sequential operation result
Quantity and the updated ratio for showing quantity determine the updated clicking rate with the information matches of the first kind.
It specifically combines and is illustrated shown in Fig. 4, can be, but not limited to utilize the update in updated sequential operation result
Touching quantity afterwards and the updated ratio for showing quantity, clicking rate (Click Through Rate, abbreviation CTR), to make
For updated sequential operation result.To realize directly according to the clicking rate that is calculated judge in information combination with the first account
Number hobby more close to information type and information indicate that the first account is grasped in the recent period for example, in the case where clicking rate is higher
The higher information of working frequency, to realize the information for being accurately obtained the first account hobby.
By embodiment provided by the present application, response operation requests are according to different operation type according to the different calculating of correspondence
Formula calculates, and will get the sequential operation for embodying time sequential routine property as a result, to realize the sequential operation result got more
Stick on nearly newest operating habit of first account, in order to which Accurate Prediction goes out the operation trend of the first account, and then is reached for
One account pushes the purpose of more accurate information.
As a kind of optional scheme, sequential operation corresponding with the information of each type is compared as a result, with determination
Target information for push includes：
S1, a pair sequential operation result corresponding with the information of each type are ranked up；
S2 obtains the type with the matched information of the first account according to the result of sequence；
S3 obtains the target information for being pushed to the first account from type.
Specifically illustrated in conjunction with following example, it is assumed that sequential operation result by taking clicking rate indicates as an example, it is further assumed that
The corresponding clicking rate of information for getting each type in information aggregate is respectively a, b, c, d, e, wherein d>a>e>b>C,
It then indicates with the type of the matched information of the first account to be clicking rate to be the corresponding types of d, further, it is possible to but be not limited to from point
The target information obtained for being pushed to the first account is hit in the information that rate is the corresponding types of d.
For example, it is assumed that by taking news application as an example, the information aggregate in the server of news application includes following several types：
Sport, amusement, video, fashion, military affairs.Corresponding clicking rate is respectively a, b, c, d, e, wherein d>a>e>b>C, then table
Show that the type with the matched information of the first account be clicking rate is the corresponding types of d：Fashion further can then be believed from fashion class
Target information is obtained in breath is pushed to the first account.
Wherein, it should be noted that in the present embodiment, the process for obtaining target information can be, but not limited to：1) from this
Type obtains target information at random；2) it is multiple subclasses by the Type division in above- mentioned information set, according to the letter of above-mentioned offer
Breath push mode obtain with the matched subclass information of the first account, obtain target information from subclass information.
By embodiment provided by the present application, according to pair sequential operation result corresponding with the information of each type into
Go sorting after sorting as a result, obtaining the type with the matched information of the first account；It is accurately obtained and the first account to realize
Number matched target information achievees the purpose that improve information push accuracy, and then realizes the participation for improving account to application
With the effect of attention rate.
It should be noted that for each method embodiment above-mentioned, for simple description, therefore it is all expressed as a series of
Combination of actions, but those skilled in the art should understand that, the present invention is not limited by the described action sequence because
According to the present invention, certain steps can be performed in other orders or simultaneously.Secondly, those skilled in the art should also know
It knows, embodiment described in this description belongs to preferred embodiment, and involved action and module are not necessarily of the invention
It is necessary.
Through the above description of the embodiments, those skilled in the art can be understood that according to above-mentioned implementation
The method of example can add the mode of required general hardware platform to realize by software, naturally it is also possible to by hardware, but it is very much
In the case of the former be more preferably embodiment.Based on this understanding, technical scheme of the present invention is substantially in other words to existing
The part that technology contributes can be expressed in the form of software products, which is stored in a storage
In medium (such as ROM/RAM, magnetic disc, CD), including some instructions are used so that a station terminal equipment (can be mobile phone, calculate
Machine, server or network equipment etc.) execute method described in each embodiment of the present invention.
Embodiment 2
According to embodiments of the present invention, a kind of information push-delivery apparatus for implementing above- mentioned information push, such as Fig. 5 are additionally provided
Shown, which includes：
1) first acquisition unit 502, for obtain and information aggregate to be pushed in each type information it is right respectively
The sequential operation result answered, wherein sequential operation corresponding with the information of each type is the result is that according to the information institute to type
Execute the operating result that the operation order operated and action type are determined；
2) comparing unit 504, for comparing sequential operation corresponding with the information of each type as a result, being used to determine
In the target information of push；
3) push unit 506, for pushing target information.
Optionally, in the present embodiment, above- mentioned information pusher can be, but not limited to using applying with different terminals
In information transmission system, practised to user terminal push and the behavior that user operates in the recent period by above- mentioned information pusher with realizing
It is used more close to notification information.Wherein, above-mentioned terminal applies can include but is not limited to：News application, video playing application,
Audio plays application, shopping application, game application, community space application, short message application etc..That is, in terminal applies
Information notifying system in, it is that user's push is more close to the users the letter liked in the recent period that can apply above- mentioned information pusher
Breath, to attract more users registration terminal application, participates in pushed information institute to reach the accuracy for improving information push
The activity of notice improves interactive rate.Above-mentioned is only a kind of example, and any restriction is not done to this in the present embodiment.
It should be noted that in the present embodiment, by obtaining the letter with each type in information aggregate to be pushed
Cease corresponding sequential operation result, wherein above-mentioned sequential operation result is according to suitable to the operation operated performed by information
Sequence and action type and the operating result determined so that when comparing above-mentioned sequential operation result, can with binding operation when
Sequence, and it is no longer confined to the operation amount finally counted, so that realization is got from information aggregate to be pushed and user
The behavior operated performed in the recent period closer to target information, achieve the effect that improve information push accuracy, and then overcome phase
According only to problem not accurate enough for the target information of push determined by operation amount in the technology of pass.
Optionally, in the present embodiment, include to the action type operated performed by above- mentioned information：Clicking operation shows
Operation, wherein above-mentioned to show operation and be used to indicate displaying above- mentioned information, above-mentioned clicking operation is used to indicate the information to being shown
Click is executed, shows the information to realize to amplify, or enter the corresponding link of the information and browsed.Above-mentioned is only that one kind is shown
, do not do any restriction to this in the present embodiment.
Optionally, in the present embodiment, sequential operation result corresponding with the information of a type can be, but not limited to be
The operating result determined according to the operation order and action type that are operated performed by the information to the type.That is,
When getting the operation to the information execution different operation type of the type, corresponding behaviour is determined in conjunction with the operation order of the operation
Make result.
In addition, in the present embodiment, above-mentioned sequential operation result can be, but not limited to be handled and/or opened up according to above-mentioned click
Existing quantity determines.For example, as an alternative embodiment, can be, but not limited to will click on quantity and show the ratio of quantity
Value, clicking rate, the parameter value as above-mentioned sequential operation result.Above-mentioned is only a kind of example, is not appointed to this in the present embodiment
What is limited.
Specifically, assuming to combine for aforesaid operations type, in the case where executing clicking operation, can be, but not limited to pair
Touching quantity in sequential operation result is weighted processing, and drop power processing is carried out to the quantity that shows in sequential operating result；
And in the case where execution shows operation, it can be, but not limited to be weighted processing to the quantity that shows in sequential operating result,
Drop power processing is carried out to the touching quantity in sequential operating result.In conjunction with above-mentioned different operation type execute operation order (
Can be referred to as temporal factors), sequential operating result is updated, so that the timing of sequential operation result binding operation, to
Allow sequential operation result to embody user in the recent period to the feedback of different types of information, and then reaches and improve information push
Accuracy.
Optionally, in the present embodiment, right respectively with the information of each type in information aggregate to be pushed in acquisition
Before the sequential operation result answered, including：Obtain the operation requests that terminal is sent, wherein carried in terminal in operation requests
The action type of performed predetermined operation；Operation requests are responded according to the sequential operation knot in action type fresh information set
Fruit.
That is, server can be, but not limited to after the operation requests for receiving terminal transmission, not only in response to behaviour
It asks to make corresponding feedback to terminal, while will also be inscribed in the request, according to right in action type fresh information set
The sequential operation answered is as a result, to ensure the accuracy of sequential operation result.
It specifically combines and is illustrated shown in Fig. 3, it is assumed that for the terminal using the first account, the information of the first kind is set
Reference parameter C is set, it is A to get history click volume, and the history amount of showing is B.Further, operation requests are got at current time
Afterwards, the sequential operation indicated by the operation requests, update sequential operation is as a result, store to information aggregate, for obtaining
It is updated again after to new operation requests.For example, in the case where the action type of the sequential operation is designated as clicking operation, then
History click volume A is weighted, is B drop power to the history amount of showing；In another example the action type in the sequential operation is designated as showing
In the case of operation, then the history amount of showing is weighted for B, to history click volume A drop power.After receiving operation requests every time,
It carries out judging update operation all in accordance with decision logic shown in Fig. 3, and so on.To obtain and the recent operating habit of the first account
More close to sequential operation as a result, in order to therefrom obtain out with the first account hobby more close to for being pushed to first
The target information of account.
By embodiment provided by the present application, by obtaining and the information of each type in information aggregate to be pushed point
Not corresponding sequential operation result, wherein above-mentioned sequential operation result be according to the operation order that is operated performed by information and
Action type and the operating result determined so that when comparing above-mentioned sequential operation result, can with the timing of binding operation,
To realize got from information aggregate to be pushed with user's behavior operated performed in the recent period closer to target information,
Achieve the effect that improve information push accuracy.
As a kind of optional scheme, including：
1) second acquisition unit, for corresponding respectively with the information of each type in information aggregate to be pushed in acquisition
Sequential operation result before, obtain terminal send operation requests, wherein carried performed by terminal in operation requests
The action type of predetermined operation；
2) updating unit, for responding operation requests according to the sequential operation result in action type fresh information set.
It should be noted that in the present embodiment, when the information of each type is corresponding in above- mentioned information set
In sequence operating result, each sequential operation result can but be not limited to the operation requests sent according to the terminal got to hold
Row update operation.Wherein, the action type and the operation requests operated performed by terminal is carried in aforesaid operations request
Ask the moment (being used to indicate operation order).That is, after receiving aforesaid operations request, server can be according to institute
The action type and operation order for executing operation, update the corresponding sequential operation result of different types of information respectively.
Optionally, in the present embodiment,
1) second acquisition unit includes：
(1) first acquisition module, the operation requests for using the first account to send for obtaining terminal, wherein operation requests
For asking to execute predetermined operation to the first information shown by terminal using the first account；
2) updating unit includes：
(1) second acquisition module obtains corresponding with the first information first for responding operation requests from information aggregate
The history sequential operation result of the information of type；(2) third acquisition module is matched for obtaining with the action type of predetermined operation
Calculation formula；(3) update module, for being carried out to the history sequential operation result of the information of the first kind according to calculation formula
Update, obtains updated sequential operation result.
It should be noted that in the present embodiment, a variety of different types are can include but is not limited in above- mentioned information set
Information and corresponding sequential operation result.Assuming that the operation requests that the first account is sent hold the first information for asking
Row predetermined operation, then server can be, but not limited to obtain the information of the first kind corresponding with the first information according to the first information
History sequential operation is as a result, be updated the sequential operation result of the information of same type to realize.
In addition, in the present embodiment, different calculation formula is corresponded to for different operation type configuration, in order to make to pass through
The updated sequential operation that above-mentioned calculation formula is calculated close to the newest operation of the first account as a result, can more practise
It is used.As optional embodiment, can be, but not limited to, 1) in clicking operation, to click volume plus 1, not locate the amount of showing
Reason；In the case where showing operational circumstances, 1 is added to the amount of showing, click volume is not handled；2) in clicking operation, to click volume plus
Power drops the amount of showing and weighs；In the case where showing operational circumstances, the amount of showing is weighted, click volume is dropped and is weighed.Above-mentioned is only two kinds optional
Example does not do this any restriction in the present embodiment.
By embodiment provided by the present application, execute update sequential operation respectively for the information of each type as a result, from
And realize and the sequential operation result of the information of same type is managed as a whole, to achieve the effect that improve update efficiency；Into one
Step, after acquisition and the first account are to the matched calculation formula of the action type of the predetermined operation performed by the first information, according to
The calculation formula executes update, makes the updated sequential operation being calculated as a result, more close to the first account to realize
Newest operating habit in order to which Accurate Prediction goes out the operation trend of the first account, and then is reached for the push of the first account more
The purpose of accurate information.
As a kind of optional scheme, update module includes：
1) the first update submodule, in the case where the action type of predetermined operation is designated as clicking operation, according to
First calculation formula is updated the history sequential operation result of the information of the first kind；
Wherein, the first update submodule is realized according to the first calculation formula by following steps to the information of the first kind
History sequential operation result is updated：
History touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'1=(A1+1)*C1/(C1+1) (5)
B'1=B1*C1/(C1+1) (6)
Wherein, A'1For updated touching quantity in updated sequential operation result, A1For history sequential operation result
In touching quantity；B′1Show quantity, B to be updated in updated sequential operation result1For history sequential operation result
In show quantity, C1For the first reference value.
It should be noted that in the present embodiment, above-mentioned first reference value can be, but not limited to be arranged according to different scenes
For different values, any restriction is not done to this in the present embodiment.
It specifically combines and is illustrated shown in the lower half portion Fig. 4, left arrow indicates to receive the request time of operation requests
Sequentially, it is assumed that the first reference value C1It is 180.With the second behavior example shown in the lower half portion Fig. 4, the action type of predetermined operation indicates
For clicking operation, the touching quantity A in history sequential operation result1It is 39.779；Show number in history sequential operation result
Measure B1It is 160.11, according to above-mentioned first calculation formula, i.e. formula (1)-(2) can obtain, updated sequential operation result
In updated touching quantity A'1=(A1+1)*C1/(C1+ 1)=(39.779+1) * (180/181)=40.55；It is updated
It is updated in sequential operation result to show quantity B'1=B1*C1/(C1+ 1)=160.11* (180/181)=159.23.
2) the second update submodule, in the case where the action type of predetermined operation is designated as showing operation, according to
Second calculation formula is updated the history sequential operation result of the information of the first kind.
Wherein, the second update submodule is realized according to the second calculation formula by following steps to the information of the first kind
History sequential operation result is updated：
History touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'2=A2*C2/(C2+1) (7)
B'2=(B2+1)*C2/(C2+1) (8)
Wherein, A'2For updated touching quantity in updated sequential operation result, A2For history sequential operation result
In touching quantity；B′2Show quantity, B to be updated in updated sequential operation result2For history sequential operation result
In show quantity, C2For the second reference value.
It should be noted that in the present embodiment, above-mentioned second reference value can be, but not limited to be arranged according to different scenes
For different values, wherein above-mentioned second reference value can be identical as the first reference value, can also be different.It is right in the present embodiment
This does not do any restriction.
It specifically combines and is illustrated shown in the lower half portion Fig. 4, left arrow indicates to receive the request time of operation requests
Sequentially, it is assumed that the second reference value C1Also it is 180.By taking fourth line shown in the lower half portion Fig. 4 as an example, the action type of predetermined operation refers to
It is shown as showing operation, the touching quantity A in history sequential operation result2It is 40.773；Showing in history sequential operation result
Quantity B2It is 159.116, according to above-mentioned second calculation formula, i.e. formula (3)-(4) can obtain, updated sequential operation
As a result updated touching quantity A' in2=A2*C2/(C2+ 1)=40.773* (180/181)=40.548；Updated sequential
It is updated in operating result to show quantity B'2=(B2+1)*C2/(C2+ 1)=(159.116+1) * (180/181)=
160.23。
It should be noted that as shown in Figure 4 top half show it is calculated using existing way as a result, namely
It says, in the operation order difference of performed predetermined operation, the obtained final result of existing way is consistent, and is not differentiated between
Influence of the timing to operating result, so as to cause the information liked in the recent period with the first account can not be got.And such as Fig. 4 lower half
The calculation formula provided in the present embodiment is partially illustrated, response operation requests are different according to correspondence according to different operation type
Calculation formula calculates, and will get the sequential operation for embodying time sequential routine property as a result, to realize the sequential operation knot got
Fruit more close to the newest operating habit of the first account, in order to which Accurate Prediction goes out the operation trend of the first account, and then reaches
The purpose of more accurate information is pushed for the first account.
Optionally, in the present embodiment, update module includes：Determination sub-module, for according to updated sequential operation
As a result the updated touching quantity in and the updated ratio for showing quantity are determined with the information matches of the first kind more
Clicking rate after new.
It specifically combines and is illustrated shown in Fig. 4, can be, but not limited to utilize the update in updated sequential operation result
Touching quantity afterwards and the updated ratio for showing quantity, clicking rate (Click Through Rate, abbreviation CTR), to make
For updated sequential operation result.To realize directly according to the clicking rate that is calculated judge in information combination with the first account
Number hobby more close to information type and information indicate that the first account is grasped in the recent period for example, in the case where clicking rate is higher
The higher information of working frequency, to realize the information for being accurately obtained the first account hobby.
By embodiment provided by the present application, response operation requests are according to different operation type according to the different calculating of correspondence
Formula calculates, and will get the sequential operation for embodying time sequential routine property as a result, to realize the sequential operation result got more
Stick on nearly newest operating habit of first account, in order to which Accurate Prediction goes out the operation trend of the first account, and then is reached for
One account pushes the purpose of more accurate information.
As a kind of optional scheme, comparing unit includes：
1) sorting module is ranked up for a pair sequential operation result corresponding with the information of each type；
2) the 4th acquisition module, for obtaining the type with the matched information of the first account according to the result of sequence；
3) the 5th acquisition module, for obtaining the target information for being pushed to the first account from type.
Specifically illustrated in conjunction with following example, it is assumed that sequential operation result by taking clicking rate indicates as an example, it is further assumed that
The corresponding clicking rate of information for getting each type in information aggregate is respectively a, b, c, d, e, wherein d>a>e>b>C,
It then indicates with the type of the matched information of the first account to be clicking rate to be the corresponding types of d, further, it is possible to but be not limited to from point
The target information obtained for being pushed to the first account is hit in the information that rate is the corresponding types of d.
For example, it is assumed that by taking news application as an example, the information aggregate in the server of news application includes following several types：
Sport, amusement, video, fashion, military affairs.Corresponding clicking rate is respectively a, b, c, d, e, wherein d>a>e>b>C, then table
Show that the type with the matched information of the first account be clicking rate is the corresponding types of d：Fashion further can then be believed from fashion class
Target information is obtained in breath is pushed to the first account.
Wherein, it should be noted that in the present embodiment, the process for obtaining target information can be, but not limited to：1) from this
Type obtains target information at random；2) it is multiple subclasses by the Type division in above- mentioned information set, according to the letter of above-mentioned offer
Breath push mode obtain with the matched subclass information of the first account, obtain target information from subclass information.
By embodiment provided by the present application, according to pair sequential operation result corresponding with the information of each type into
Go sorting after sorting as a result, obtaining the type with the matched information of the first account；It is accurately obtained and the first account to realize
Number matched target information achievees the purpose that improve information push accuracy, and then realizes the participation for improving account to application
With the effect of attention rate.
Embodiment 3
According to embodiments of the present invention, a kind of Information Push Service for implementing above- mentioned information method for pushing is additionally provided
Device, as shown in fig. 6, the server includes：
1) communication interface 602 are set as obtaining corresponding respectively with the information of each type in information aggregate to be pushed
Sequential operation result, wherein sequential operation corresponding with the information of each type according to the information to type the result is that held
The operating result that the operation order and action type of row operation are determined；
2) processor 604 are connect with communication interface 602, when being set as comparing corresponding with the information of each type
Sequence operating result, to determine the target information for push；
Above-mentioned communication interface 602 is also configured to push target information；
3) memory 606 are connect with communication interface and processor 604, and the information for being set as storing each type is right respectively
The sequential operation result answered.
Optionally, the specific example in the present embodiment can refer to showing described in above-described embodiment 1 and embodiment 2
Example, details are not described herein for the present embodiment.
Embodiment 4
The embodiments of the present invention also provide a kind of storage mediums.Optionally, in the present embodiment, above-mentioned storage medium can
With at least one of multiple network equipments in network network equipment.
Optionally, in the present embodiment, storage medium is arranged to store the program code for executing following steps：
S1, obtain sequential operation corresponding with the information of each type in information aggregate to be pushed as a result, its
In, sequential operation corresponding with the information of each type the result is that according to the operation order operated performed by the information to type and
The operating result that action type is determined；
S2 compares sequential operation corresponding with the information of each type as a result, to determine that the target for push is believed
Breath；
S3 pushes target information.
Optionally, in the present embodiment, above-mentioned storage medium can include but is not limited to：USB flash disk, read-only memory (ROM,
Read-Only Memory), random access memory (RAM, Random Access Memory), mobile hard disk, magnetic disc or
The various media that can store program code such as CD.
Optionally, the specific example in the present embodiment can refer to showing described in above-described embodiment 1 and embodiment 2
Example, details are not described herein for the present embodiment.
The embodiments of the present invention are for illustration only, can not represent the quality of embodiment.
If the integrated unit in above-described embodiment is realized in the form of SFU software functional unit and as independent product
Sale in use, can be stored in the storage medium that above computer can be read.Based on this understanding, skill of the invention
Substantially all or part of the part that contributes to existing technology or the technical solution can be with soft in other words for art scheme
The form of part product embodies, which is stored in a storage medium, including some instructions are used so that one
Platform or multiple stage computers equipment (can be personal computer, server or network equipment etc.) execute each embodiment institute of the present invention
State all or part of step of method.
In the above embodiment of the present invention, all emphasizes particularly on different fields to the description of each embodiment, do not have in some embodiment
The part of detailed description may refer to the associated description of other embodiment.
In several embodiments provided herein, it should be understood that disclosed client, it can be by others side
Formula is realized.Wherein, the apparatus embodiments described above are merely exemplary, for example, the unit division, only one
Kind of division of logic function, formula that in actual implementation, there may be another division manner, such as multiple units or component can combine or
It is desirably integrated into another system, or some features can be ignored or not executed.Another point, it is shown or discussed it is mutual it
Between coupling, direct-coupling or communication connection can be INDIRECT COUPLING or communication link by some interfaces, unit or module
It connects, can be electrical or other forms.
The unit illustrated as separating component may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, you can be located at a place, or may be distributed over multiple
In network element.Some or all of unit therein can be selected according to the actual needs to realize the mesh of this embodiment scheme
's.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, it can also
It is that each unit physically exists alone, it can also be during two or more units be integrated in one unit.Above-mentioned integrated list
The form that hardware had both may be used in member is realized, can also be realized in the form of SFU software functional unit.
The above is only a preferred embodiment of the present invention, it is noted that for the ordinary skill people of the art
For member, various improvements and modifications may be made without departing from the principle of the present invention, these improvements and modifications are also answered
It is considered as protection scope of the present invention.
Claims (15)
1. a kind of information-pushing method, which is characterized in that including：
Obtain sequential operation result corresponding with the information of each type in information aggregate to be pushed, wherein with it is every
The corresponding sequential operation of information of a type is the result is that according to the operation order operated performed by the information to the type
And the operating result that action type is determined；
The sequential operation corresponding with the information of each type is compared as a result, to determine the target information for push；
Push the target information.
2. according to the method described in claim 1, it is characterized in that, it is described acquisition with it is each in information aggregate to be pushed
Before the corresponding sequential operation result of information of type, including：
Obtain the operation requests that terminal is sent, wherein the predetermined behaviour performed by the terminal is carried in the operation requests
The action type of work；
The operation requests are responded according to the sequential operation result in action type update described information set.
3. according to the method described in claim 2, it is characterized in that,
It is described obtain terminal send operation requests include：The terminal is obtained to ask using the operation that the first account is sent
It asks, wherein the operation requests are used to ask to execute institute to the first information shown by the terminal using first account
State predetermined operation；
The response operation requests update the sequential operation result in described information set according to the action type
Including：Respond the information that the operation requests obtain from described information set the first kind corresponding with the first information
History sequential operation result；Obtain the matched calculation formula of the action type with the predetermined operation；According to the calculating
Formula is updated the history sequential operation result of the information of the first kind, obtains updated sequential operation knot
Fruit.
4. according to the method described in claim 3, it is characterized in that, it is described according to the calculation formula to the first kind
The history sequential operation result of information be updated including：
In the case where the action type of the predetermined operation is designated as clicking operation, according to the first calculation formula to described
The history sequential operation result of the information of the first kind is updated；
In the case where the action type of the predetermined operation is designated as showing operation, according to the second calculation formula to described
The history sequential operation result of the information of the first kind is updated.
5. according to the method described in claim 4, it is characterized in that, it is described according to the first calculation formula to the first kind
The history sequential operation result of information be updated including：
History touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'1=(A1+1)*C1/(C1+1)
B'1=B1*C1/(C1+1)
Wherein, the A'1For updated touching quantity in the updated sequential operation result, the A1For the history
Touching quantity in sequential operation result；The B'1Show quantity to be updated in the updated sequential operation result,
The B1For the quantity that shows in the history sequential operation result, the C1For the first reference value.
6. according to the method described in claim 4, it is characterized in that, it is described according to the second calculation formula to the first kind
The history sequential operation result of information be updated including：
History touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'2=A2*C2/(C2+1)
B'2=(B2+1)*C2/(C2+1)
Wherein, the A'2For updated touching quantity in the updated sequential operation result, the A2For the history
Touching quantity in sequential operation result；The B'2Show quantity to be updated in the updated sequential operation result,
The B2For the quantity that shows in the history sequential operation result, the C2For the second reference value.
7. method according to claim 5 or 6, which is characterized in that it is described according to the calculation formula to the first kind
The history sequential operation result of the information of type is updated, and is obtained updated sequential operation result and is included：
According in the updated sequential operation result the updated touching quantity and described updated show number
The ratio of amount determines the updated clicking rate with the information matches of the first kind.
8. according to the method described in claim 3, it is characterized in that, described compare institute corresponding with the information of each type
Sequential operation is stated as a result, including with the determining target information for push：
Pair sequential operation result corresponding with the information of each type is ranked up；
The type with the matched information of the first account is obtained according to the result of sequence；
The target information for being pushed to first account is obtained from the type.
9. a kind of information push-delivery apparatus, which is characterized in that including：
First acquisition unit, for obtaining sequential behaviour corresponding with the information of each type in information aggregate to be pushed
Make result, wherein the sequential operation corresponding with the information of each type according to the information to the type the result is that held
The operating result that the operation order and action type of row operation are determined；
Comparing unit, for comparing the sequential operation corresponding with the information of each type as a result, to determine for pushing away
The target information sent；
Push unit, for pushing the target information.
10. device according to claim 9, which is characterized in that including：
Second acquisition unit, for corresponding with the information of each type in information aggregate to be pushed in the acquisition
Before sequential operation result, the operation requests that terminal is sent are obtained, wherein carried in the operation requests in the terminal institute
The action type of the predetermined operation of execution；
Updating unit, for responding the operation requests according to the sequential in action type update described information set
Operating result.
11. device according to claim 10, which is characterized in that
The second acquisition unit includes：First acquisition module uses the described of the first account transmission for obtaining the terminal
Operation requests, wherein the operation requests are for asking using first account to the first information shown by the terminal
Execute the predetermined operation；
The updating unit includes：Second acquisition module, obtain for responding the operation requests from described information set with
The history sequential operation result of the information of the corresponding first kind of the first information；Third acquisition module, for acquisition and institute
State the matched calculation formula of the action type of predetermined operation；Update module, for according to the calculation formula to described the
The history sequential operation result of the information of one type is updated, and obtains updated sequential operation result.
12. according to the devices described in claim 11, which is characterized in that the update module includes：
First update submodule, in the case where the action type of the predetermined operation is designated as clicking operation, root
The history sequential operation result of the information of the first kind is updated according to the first calculation formula；
Second update submodule, in the case where the action type of the predetermined operation is designated as showing operation, root
The history sequential operation result of the information of the first kind is updated according to the second calculation formula.
13. device according to claim 12, which is characterized in that the first update submodule is realized by following steps
The history sequential operation result of the information of the first kind is updated according to the first calculation formula：
History touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'1=(A1+1)*C1/(C1+1)
B'1=B1*C1/(C1+1)
Wherein, the A'1For updated touching quantity in the updated sequential operation result, the A1For the history
Touching quantity in sequential operation result；The B'1Show quantity to be updated in the updated sequential operation result,
The B1For the quantity that shows in the history sequential operation result, the C1For the first reference value.
14. device according to claim 12, which is characterized in that the second update submodule is realized by following steps
The history sequential operation result of the information of the first kind is updated according to the second calculation formula：
History touching quantity and history to the information of the first kind show quantity and are updated according to following formula：
A'2=A2*C2/(C2+1)
B'2=(B2+1)*C2/(C2+1)
Wherein, the A'2For updated touching quantity in the updated sequential operation result, the A2For the history
Touching quantity in sequential operation result；The B'2Show quantity to be updated in the updated sequential operation result,
The B2For the quantity that shows in the history sequential operation result, the C2For the second reference value.
15. a kind of storage medium, which is characterized in that the storage medium includes the program of storage, wherein when described program is run
Execute the method described in 1 to 8 any one of the claims.
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| CN201710310341.2A CN108810056B (en) | 2017-05-04 | 2017-05-04 | Information pushing method and device |
| PCT/CN2018/085600 WO2018202127A1 (en) | 2017-05-04 | 2018-05-04 | Information pushing method and device, storage medium, and electronic device |
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| CN201710310341.2A CN108810056B (en) | 2017-05-04 | 2017-05-04 | Information pushing method and device |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN110430283A (en) * | 2019-08-20 | 2019-11-08 | 杭州市电力设计院有限公司余杭分公司 | A kind of service push method and relevant device of Transmission Expansion Planning in Electric |
| CN111683143A (en) * | 2020-06-08 | 2020-09-18 | 北京奇艺世纪科技有限公司 | Message pushing method and device, electronic equipment and computer readable storage medium |
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| CN113472856A (en) * | 2021-06-08 | 2021-10-01 | 北京城市网邻信息技术有限公司 | Message pushing processing method and device, electronic equipment and storage medium |
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| WO2018202127A1 (en) | 2018-11-08 |
| CN108810056B (en) | 2021-05-14 |
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