CN108270745B

CN108270745B - Business customized information pushing method, terminal and master control Bluetooth device

Info

Publication number: CN108270745B
Application number: CN201611265982.2A
Authority: CN
Inventors: 邓毅赟
Original assignee: China Academy of Telecommunications Technology CATT
Current assignee: China Academy of Telecommunications Technology CATT
Priority date: 2016-12-30
Filing date: 2016-12-30
Publication date: 2020-08-07
Anticipated expiration: 2036-12-30
Also published as: CN108270745A

Abstract

The invention discloses a method and a terminal for pushing service customization information and master control Bluetooth equipment. In the method for pushing the service customization information, a master control Bluetooth device acquires a terminal Bluetooth address sent by a master control server and service customization information corresponding to a user identifier determined according to the terminal Bluetooth address, wherein the user identifier is used for identifying the service customization information customized by the terminal; the master control Bluetooth device sends service customization information corresponding to the user identification; a terminal acquires a user identifier sent by a message pushing server, wherein the user identifier is used for identifying service customization information customized by the terminal; and the terminal acquires service customization information through a broadcast channel according to the user identification, wherein the service customization information corresponds to the user identification and is sent by the master control Bluetooth device. The terminal can acquire the service customization information through the broadcast channel.

Description

Business customized information pushing method, terminal and master control Bluetooth device

Technical Field

The present invention relates to the field of communications technologies, and in particular, to a method and a terminal for pushing service customization information, and a master bluetooth device.

Background

The Beacon technology is a recent technology applying a bluetooth broadcast function, and is currently applied to application scenarios such as indoor positioning and message pushing.

At present, the procedure of implementing indoor positioning and message pushing by using Beacon technology mainly comprises the following steps: the terminal provided with the Beacon application program acquires the Beacon access point deployed indoors by starting the Beacon application program, the Beacon access point has a Bluetooth function, and the position information of the message push server providing the message push function indoors (such as the position information of the server performing advertisement push deployed by a merchant in a commercial venue) can be acquired by the transmitting power of the Beacon access point, so that the positioning of the indoor message push server is realized. The terminal provided with the Beacon application program can determine the positioned message pushing server through the acquired position information of the message pushing server, can send a service information customizing request to the message pushing server and receive the service customizing information sent by the positioned message pushing server.

The positioning of the indoor message push server is realized by applying the Beacon technology, which can be understood as being realized by a Beacon access point. However, the process of pushing the message between the terminal and the message pushing server is implemented by the terminal installed with the Beacon application program through a network such as ethernet, Wireless Fidelity (WiFi), etc., and cannot implement the pushing of the service customization information through the broadcast channel used by the bluetooth device such as the Beacon access point.

Disclosure of Invention

The embodiment of the invention provides a method and a terminal for pushing service customization information and a master control Bluetooth device, which are used for pushing the service customization information through a broadcast channel used by the Bluetooth device.

In a first aspect, a method for pushing service customization information is provided, including:

a terminal acquires a user identifier sent by a message pushing server, wherein the user identifier is used for identifying service customization information customized by the terminal; the terminal acquires service customization information through a broadcast channel according to the user identification, wherein the service customization information corresponds to the user identification and is sent by the master control Bluetooth device; the master control Bluetooth equipment is a control center of a Beacon access point which can be acquired by the terminal.

The embodiment of the invention can realize that the terminal obtains the service customization information through the broadcast channel by the method.

Optionally, the obtaining, by the terminal, service customization information through a broadcast channel according to the user identifier includes:

and if the terminal acquires first directional broadcast information through a broadcast channel, wherein the first directional broadcast information comprises service customization information sent by the master control Bluetooth device, acquiring the service customization information corresponding to the user identification from the first directional broadcast information.

Optionally, the terminal acquires the first directional broadcast information through one of the acquired Beacon access points.

the terminal acquires a Bluetooth address of a master control Bluetooth device; the terminal determines that the master control Bluetooth equipment corresponding to the Bluetooth address sends the user identification according to first non-directional broadcast information; the terminal sends second directional broadcast information through a broadcast channel, wherein the second directional broadcast information comprises a Bluetooth address of the terminal, a Bluetooth address of the message push server and a Bluetooth address of each Beacon access point in a Beacon access point list, the Beacon access point list comprises the Beacon access points which can be acquired by the terminal, and the Beacon access points in the Beacon access point list belong to the master control Bluetooth device; the terminal acquires second non-directional broadcast information sent by a first Beacon access point in a Beacon access point list, and acquires service customization information corresponding to the user identification from the second non-directional broadcast information; the second non-directional broadcast information comprises service customization information corresponding to the user identification and is passed through by the master control Bluetooth device, the Bluetooth address of the terminal is obtained from the master control server and sent to the first Beacon access point, and the first Beacon access point is selected by the master control Bluetooth device in the Beacon access point list.

Optionally, after the terminal obtains the service customization information through a broadcast channel according to the user identifier, the method further includes:

and the terminal sends third directional broadcast information through a broadcast channel, wherein the third directional broadcast information comprises response information representing that the service customization information is received, so as to feed back the acknowledgement information to the master control Bluetooth device, and the master control Bluetooth device can update the service customization information.

Optionally, the first non-directional broadcast information sent by the master control bluetooth device includes the user identifier and a user identifier serial number, where the user identifier serial number represents a sequence of the user identifier sending time. Before the terminal acquires the service customization information through a broadcast channel according to the user identifier, the method further includes: the terminal determines that a sequence number of a user identifier included in first non-directional broadcast information sent by the master control Bluetooth device is different from a sequence number of a user identifier corresponding to the acquired service customization information, so that the terminal is prevented from acquiring repeated service customization information, and signaling overhead in an information processing flow is saved.

In a second aspect, a method for pushing service customization information is provided, including:

the method comprises the steps that a master control Bluetooth device obtains a terminal Bluetooth address sent by a master control server and service customization information corresponding to a user identifier determined according to the terminal Bluetooth address, wherein the user identifier is used for identifying the service customization information customized by the terminal; the master control Bluetooth device sends service customization information corresponding to the user identification; the master control Bluetooth equipment is a control center of a Beacon access point which can be acquired by the terminal.

Optionally, the service customization information corresponding to the user identifier is actively sent to the master control bluetooth device by the master control server according to the Beacon access point information acquired by the terminal.

The master control bluetooth device sends the service customization information carrying the user identifier, and the service customization information comprises:

the main control Bluetooth device sends a Beacon access point of the Beacon access points which can be acquired by the terminal to carry service customization information corresponding to the user identification, and the Beacon access point sends first directional broadcast information to the terminal, and the first directional broadcast information comprises the service customization information corresponding to the user identification.

Optionally, the sending, by the master bluetooth device, service customization information carrying the user identifier includes:

the master control Bluetooth device sends first non-directional broadcast information, wherein the first non-directional broadcast information comprises the user identification;

the master control Bluetooth device acquires a Bluetooth address of the terminal, a Bluetooth address of the message push server and a Bluetooth address of each Beacon access point in a Beacon access point list, wherein the Bluetooth address of the terminal, the Bluetooth address of each Beacon access point in the Beacon access point list are included in second directional broadcast information sent by the terminal, the Beacon access points in the Beacon access point list are included in the Beacon access point list, and the Beacon access points in the Beacon access point list belong to the master control Bluetooth device; the main control bluetooth equipment is in select first Beacon access point in the Beacon access point list, and to first Beacon access point sends the business customization information that the subscriber identification corresponds, and by first Beacon access point sends to the terminal and carries the non-directional broadcast information of second of the business customization information that the subscriber identification corresponds, first Beacon access point does main control bluetooth equipment is in selected in the Beacon access point list, contain in the non-directional broadcast information of second the business customization information that the subscriber identification corresponds by main control bluetooth equipment passes through the bluetooth address at terminal the bluetooth address of message propelling movement server is located to obtain from main control server.

Optionally, after the master bluetooth device sends the broadcast information of the service customization information corresponding to the user identifier, the method further includes: and if the master control Bluetooth device determines to receive response information which is included in third directional broadcast information sent by the terminal and used for representing that the service customization information is received, deleting the service customization information corresponding to the user identification so as to release the storage resource.

Optionally, after the master bluetooth device determines to receive response information included in third directional broadcast information sent by the terminal and used for representing that the service customization information has been received, the method further includes: the master control Bluetooth device sends the Beacon access point information acquired by the terminal to the master control server, so that the master control server can determine the master control Bluetooth device according to the Beacon access point information acquired by the terminal and actively send the service customization information.

In a third aspect, an embodiment of the present invention further provides a terminal. The terminal comprises an acquisition unit and a processing unit. An obtaining unit, configured to obtain a user identifier sent by a message push server, where the user identifier is used to identify service customization information customized by the terminal; the processing unit is used for controlling the acquisition unit to acquire the service customization information through a broadcast channel according to the user identification; the service customization information corresponds to the user identification and is sent by the master control Bluetooth device; the master control Bluetooth equipment is a control center of a Beacon access point which can be acquired by the terminal.

Optionally, the processing unit controls the obtaining unit to obtain the service customization information through a broadcast channel according to the user identifier in the following manner:

and if the acquisition unit acquires first directional broadcast information through a broadcast channel, wherein the first directional broadcast information comprises service customization information sent by the master control Bluetooth device, acquiring the service customization information corresponding to the user identifier from the first directional broadcast information.

Optionally, the obtaining unit obtains the first directional broadcast information through one of the obtained Beacon access points.

controlling the acquisition unit to acquire a Bluetooth address of a master control Bluetooth device; determining that the master control Bluetooth equipment corresponding to the Bluetooth address sends the user identification according to first non-directional broadcast information; the terminal also comprises a sending unit; the sending unit is used for sending second directional broadcast information through a broadcast channel, the second directional broadcast information comprises a Bluetooth address of the terminal, a Bluetooth address of the message pushing server and a Bluetooth address of each Beacon access point in a Beacon access point list, the Beacon access points can be obtained by the terminal in the Beacon access point list, and the Beacon access points in the Beacon access point list belong to the master control Bluetooth device; controlling the obtaining unit to obtain second non-directional broadcast information sent by a first Beacon access point in a Beacon access point list, and obtaining service customization information corresponding to the user identification from the second non-directional broadcast information; the second non-directional broadcast information comprises service customization information corresponding to the user identification and is passed through by the master control Bluetooth device, the Bluetooth address of the terminal is obtained from the master control server and sent to the first Beacon access point, and the first Beacon access point is selected by the master control Bluetooth device in the Beacon access point list.

Optionally, the sending unit is configured to control the obtaining unit to obtain the service customization information through a broadcast channel according to the user identifier, and then through the broadcast channel.

Optionally, the first non-directional broadcast information sent by the master control bluetooth device includes the user identifier and a user identifier serial number, where the user identifier serial number represents a sequence of the user identifier sending time. The processing unit is further configured to: and according to the user identification, before controlling the acquisition unit to acquire the service customization information through a broadcast channel, determining a serial number of the user identification included in the first non-directional broadcast information sent by the master control Bluetooth device, wherein the serial number is different from a serial number of the user identification corresponding to the acquired service customization information.

In a fourth aspect, an embodiment of the present invention provides another terminal. The terminal includes a processor, a memory, a receiver, and a transmitter.

A memory for storing program code executed by the processor. And the processor is used for calling the program codes stored in the memory to realize the business customization information pushing method related to the first aspect. The functions of the processor, the receiver and the transmitter correspond to the method steps in the method for pushing the service customization information related to the first aspect, and are not described herein again.

In a fifth aspect, an embodiment of the present invention provides a master bluetooth device, where the master bluetooth device is a control center of a Beacon access point that a terminal can acquire. The master control Bluetooth device comprises an acquisition unit and a sending unit. The system comprises an acquisition unit and a service customization unit, wherein the acquisition unit is used for acquiring a terminal Bluetooth address sent by a master control server and service customization information corresponding to a user identifier determined according to the terminal Bluetooth address, and the user identifier is used for identifying the service customization information customized by the terminal. The sending unit also comprises a sending non-directional broadcast packet which is provided with all user marks and serial numbers, and indicates that the users have service information which can be acquired.

Optionally, the service customization information corresponding to the user identifier is actively sent to the master control bluetooth device by the master control server according to the Beacon access point information acquired by the terminal. The sending unit sends the service customization information carrying the user identifier in the following way: and sending a Beacon access point in the Beacon access points which can be obtained by the terminal to carry service customization information corresponding to the user identification, and sending first directional broadcast information to the terminal by the Beacon access point, wherein the first directional broadcast information comprises the service customization information corresponding to the user identification, and the Beacon can also send second non-directional broadcast information and contains service information of a plurality of users.

Optionally, the sending unit is further configured to: and sending first non-directional broadcast information, wherein the first non-directional broadcast information comprises the user identification. The acquisition unit is still used for acquireing that the terminal sends include in the directional broadcast information of second the bluetooth address of terminal the bluetooth address of each Beacon access point in message push server's bluetooth address, the Beacon access point list, wherein, include in the Beacon access point list the Beacon access point that the terminal can acquire, Beacon access point in the Beacon access point list belong to master control bluetooth equipment. The sending unit sends the service customization information carrying the user identifier in the following way: select first Beacon access point in the Beacon access point list, and to first Beacon access point sends the business customization information that the subscriber identification corresponds, and by first Beacon access point sends to the terminal and carries the non-directional broadcast information of second of the business customization information that the subscriber identification corresponds, first Beacon access point does master control bluetooth equipment is in selected in the Beacon access point list, contain in the non-directional broadcast information of second the business customization information that the subscriber identification corresponds by master control bluetooth equipment passes through the bluetooth address of terminal the bluetooth address of message propelling movement server is acquireed from master control server.

Optionally, the obtaining unit is further configured to: after the sending unit sends the broadcast information of the service customization information corresponding to the user identifier, if it is determined that response information used for representing that the service customization information is received and included in third directional broadcast information sent by a terminal, the service customization information corresponding to the user identifier is deleted.

Optionally, the sending unit is further configured to: and if the obtaining unit determines that response information used for representing that the service customization information is received and included in the third directional broadcast information sent by the terminal is received, the obtaining unit sends Beacon access point information obtained by the terminal to the master control server.

In a sixth aspect, an embodiment of the present invention provides another master bluetooth device. The master bluetooth device includes a receiver and a transmitter. The functions of the receiver and the transmitter correspond to the steps of the method for pushing the service customization information related to the second aspect, and are not described herein again.

According to the method, the terminal and the master control Bluetooth device for pushing the service customization information, provided by the embodiment of the invention, the terminal can acquire the service customization information corresponding to the user identification through the broadcast channel.

Drawings

Fig. 1 is a network topology diagram of an application of a service customization information pushing method according to an embodiment of the present invention;

fig. 2 is a configuration flow chart of a service customization information pushing method provided in an embodiment of the present invention;

FIG. 3 is a diagram of a broadcast packet format in the Bluetooth 5.0 protocol;

fig. 4 is a flowchart of a method for pushing service customization information according to an embodiment of the present invention;

fig. 5 is a flowchart of another method for pushing service customization information according to an embodiment of the present invention;

fig. 6 is a flowchart of another method for pushing service customization information according to an embodiment of the present invention;

fig. 7 is a schematic structural diagram of a terminal according to an embodiment of the present invention;

fig. 8 is a schematic structural diagram of another terminal according to an embodiment of the present invention;

fig. 9 is a schematic structural diagram of a master bluetooth device according to an embodiment of the present invention;

fig. 10 is a schematic structural diagram of another master bluetooth device according to an embodiment of the present invention.

Detailed Description

The technical solutions in the embodiments of the present invention will be described in detail below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only some embodiments, and not all embodiments, of the present invention.

The method for pushing the service customization information provided by the embodiment of the invention is applied to the network topology shown in fig. 1. The network topology shown in fig. 1 mainly includes a message push server, a master control bluetooth device, a Beacon access point master control, and a terminal. The terminal sends a service customization request to the message pushing server, and the message pushing server responds to the service customization request, distributes service customization information (such as dining sequence numbers of catering departments) and sends the service customization information to the terminal through the Bluetooth device. The message push server is connected with the master control server through the mesh router, the message push server sends the Bluetooth address of the terminal which customizes the service customization information and the service customization information, or the Bluetooth address of the terminal and the updated service customization information to the master control server, and the master control server sends the Bluetooth address of the terminal and the service customization information to the master control Bluetooth device. The master control Bluetooth device is a control center of the Beacon access point and can perform data interaction with the Beacon access point belonging to the master control Bluetooth device, so that the master control Bluetooth device can send service customization information to the terminal through the Beacon access point. For example, in fig. 1, a master control bluetooth device a is a control center of a Beacon access point that can be acquired by a terminal a, and a master control bluetooth device B is a control center of a Beacon access point that can be acquired by a terminal B. The master control bluetooth device may be an existing Beacon access point in the network topology. And a star-shaped network structure is formed between the master control Bluetooth device and the Beacon access point which can be controlled by the master control Bluetooth device.

In the network architecture shown in fig. 1, in the embodiment of the present invention, broadcast information may be interacted between a terminal and a master bluetooth device, between the terminal and a Beacon access point, and between the terminal and the bluetooth device through a broadcast channel. Service information interaction can be carried out between the master control Bluetooth device and the Beacon access point, between the master control Bluetooth device and the master control server, and between the master control server and the message pushing server through a special channel. The terminal sends or receives the broadcast information through the at least one open and fixed frequency point, in other words, the frequency point information in the broadcast channel is open and fixed, so that all terminals can quickly receive or send the fixed content information from the master control Bluetooth or beacon access point as long as the terminals work on the frequency points. The broadcast information is transmitted or received over the broadcast channel for a period of time, such as one minute, during which the content of the broadcast information is constant. The next minute, the content of the broadcast information needs to be reorganized and then this reorganized broadcast information content is transmitted in the next minute. The simultaneous acquisition information can be acquired by a plurality of terminals through a broadcast channel. The special channel comprises an unvisited fixed frequency point, the fixed frequency point is not conflicted with a frequency point in the broadcast channel, and bidirectional interaction of service information can be carried out between the master control Bluetooth device and the Beacon access point, between the master control Bluetooth device and the master control server and between the master control server and the message push server through the special channel. In other words, the frequency point information in the dedicated channel is not disclosed and absolutely does not conflict with the broadcast channel, so that timely variable service information can be sent through the dedicated channel, and bidirectional service information interaction can be carried out. Only two nodes communicating over a dedicated channel can be made to acquire information over the dedicated channel.

The exclusive channel and the broadcast channel can work simultaneously and do not interfere with each other in the embodiment of the invention.

It is to be understood that the network topology shown in fig. 1 is merely illustrative and not intended to be limiting. For example, in fig. 1, the master bluetooth device, the message push server, and the master server are connected through a mesh router, but in an actual implementation process, the master bluetooth device, the message push server, and the master server may also be connected through networks such as ethernet and WIFI. For another example, in fig. 1, the terminal is connected to the master bluetooth device through the Beacon access point, but in an actual implementation process, the terminal may directly perform data interaction with the master bluetooth device.

The network topology shown in fig. 1 is applied to push service customization information, and each network element device needs to satisfy the following basic configuration:

the terminal is required to be provided with a Beacon application program capable of acquiring Beacon access point information, the terminal starts the Beacon application program to scan and acquire the Beacon access point arranged indoors, and further to acquire a Bluetooth address of a message push server providing a message push function (such as the Bluetooth address of the message push server providing a dining sequence number arranged by catering departments in a store), the terminal sends a service customization request (a request for acquiring the dining sequence number) to the message push server, and after the message push server acquires the service customization request, the message push server responds to the service customization request to generate service customization information (the dining sequence number) and sends the service customization information to the terminal through Bluetooth equipment.

The message pushing server in the embodiment of the invention can distribute a user identifier for the terminal sending the service customizing request, and uniquely identifies the service customizing information customized by the terminal through the user identifier. The terminal and the message server perform data interaction, and the terminal can acquire the Bluetooth address of the message push server and the user identification for identifying the service customization information. The method comprises the steps that a message pushing server and a terminal can acquire a Bluetooth address of the terminal in an interaction process, can determine user identification and service customization information (or updated service customization information), and send the information to a master control server, the master control server sends the Bluetooth address of the terminal, the user identification and the service customization information (or the updated service customization information) to master control Bluetooth equipment, and the master control Bluetooth equipment sends the user Bluetooth address needing to receive broadcast to one or more Beacon access points based on existing positioning information. If the service message of the user is very short, the service message can also be directly sent to the corresponding main control equipment (the message interaction between the main control Bluetooth and the main control server is reduced, and the service information receiving of the user is accelerated). When receiving the service customization information (or updated service customization information) and the user identifier sent by the master control server, the master control bluetooth device sends non-directional broadcast information containing the user identifier corresponding to the service customization information on a broadcast channel according to the broadcast cycle of the master control bluetooth device, when a terminal finds that the user identifier of the terminal is in the first non-directional broadcast packet by reading the first non-directional broadcast packet, if the terminal needs to get the service customization information, the terminal sends a second directional broadcast packet to Beacon to indicate that the customization information needs to be received, the Beacon sends the service request to the master control bluetooth, the master control bluetooth selects one Beacon according to a Beacon list and a policy of the master control bluetooth device, and sends the identifier of the user and the corresponding customization information, and the selected Beacon access point receives the user identifier and the service customization information sent by the master control bluetooth device and then sends the service request to the master control bluetooth according to the broadcast cycle of the Beacon access point, and sending the non-directional broadcast information containing the user identification and the service customization message on a broadcast channel. The terminal can receive the service customization message corresponding to the user identification on the non-directional broadcast channel of beacon.

Fig. 2 shows an interaction flowchart of each network element device in the embodiment of the present invention for completing the basic configuration.

In the embodiment of the invention, the broadcast can be carried out based on the Bluetooth 5.0 protocol in the process of sending or receiving the broadcast information on the broadcast channel. Fig. 3 is a schematic diagram showing the format of a broadcast packet during a broadcast process based on the bluetooth 5.0 protocol. The broadcast data content (AD data) and the broadcast data type (AD type) are defined in the broadcast data Structure (AD Structure) in the broadcast or Scan Response data (Advertising or Scan Response data) shown in fig. 3. In the embodiment of the invention, the broadcast data type can be defined to represent the user data, and the service message customized by the user can be sent in the broadcast data content part of the data type. The terminal can acquire the service data by acquiring the broadcast data packet. The length of the broadcast data packet in the process of broadcasting based on the Bluetooth 5.0 protocol can be up to 255 bytes, so that the service information of a plurality of terminals can be transmitted at one time by privately defining the message format. Assuming that the user identifier is represented by 2 bytes (a user satisfying 65535), and 18 bytes are used as the service information length of the user, in the sending down period of one broadcast, the Beacon access point can still broadcast the service information of at least 10 terminals on the premise of keeping the broadcast Beacon information.

In the following embodiments of the present invention, during the process of sending broadcast information on a broadcast channel, the master bluetooth device and the Beacon access point broadcast based on the bluetooth 5.0 protocol, so as to increase the amount of broadcast information.

The following describes a process of pushing service customization information by applying the network topology diagram in combination with practical application.

Fig. 4 is a flowchart of a method for pushing service customization information according to an embodiment of the present invention. Referring to fig. 4, the method includes:

s101: the terminal acquires a user identifier sent by the message pushing server, wherein the user identifier is used for identifying the service customization information customized by the terminal.

S102: the master control Bluetooth device acquires a terminal Bluetooth address sent by a master control server and service customization information corresponding to a user identifier determined according to the terminal Bluetooth address. The user identification is used for identifying the service customization information customized by the terminal.

S103: and the terminal acquires the service customization information corresponding to the user identification through a broadcast channel according to the user identification. The master control Bluetooth equipment is a control center of a Beacon access point which can be acquired by the terminal.

In the embodiment of the invention, the master control Bluetooth device can send service information to the Beacon access point which can be acquired by the terminal, the service information comprises the user identification and/or the service information corresponding to the user identification, the Beacon access point sends broadcast information to the terminal, and the terminal polls the broadcast information which can be acquired by the Beacon access point through a broadcast channel and can acquire the service information sent by the master control Bluetooth device.

In the embodiment of the present invention, an implementation flowchart of a terminal obtaining service customization information corresponding to a user identifier is shown in fig. 5, and includes:

s201: the terminal acquires the Bluetooth address of the master control Bluetooth device.

In the embodiment of the invention, the Beacon access point belonging to the master control Bluetooth equipment broadcasts the broadcast information carrying the Bluetooth address of the master control Bluetooth equipment according to the broadcast period of the Beacon access point. After the terminal starts the Beacon application program, the Beacon access point in the area where the terminal is located can be obtained, the broadcast information sent to the terminal by the Beacon access point can be received, and the Bluetooth address of the master control Bluetooth device can be obtained through the broadcast information. Fig. 5 schematically illustrates example Beacon access points acquired by the terminal as Beacon1 and Beacon 2.

S202: and the terminal determines that the master control Bluetooth equipment corresponding to the Bluetooth address sends the user identification according to the first non-directional broadcast information.

In the embodiment of the invention, the main control Bluetooth device can send the directional broadcast information carrying the user identification and the service customization information corresponding to the service identification to the terminal through the broadcast channel. If the terminal acquires the broadcast information containing the service information content, which is sent by the master control Bluetooth device in the form of the directional broadcast information, the service customization information corresponding to the service identifier can be acquired through the directional broadcast information. Certainly, the master control bluetooth device may send the non-directional broadcast information carrying the user identifier and the service customization information corresponding to the service identifier through the broadcast channel. If the terminal acquires the broadcast information containing the service information content, which is sent by the master control Bluetooth device in the form of the non-directional broadcast information, the service customization information corresponding to the service identifier can be acquired through the non-directional broadcast information.

In the embodiment of the present invention, the broadcast information sent by the master control bluetooth device in the broadcast channel may be directional broadcast information including service customization information corresponding to the user identifier. For convenience of description, the directional broadcast information containing the service customization information corresponding to the user identifier is referred to as first directional broadcast information. If the terminal determines that the first directional broadcast information sent by the master control Bluetooth device includes the service customization information customized by the terminal by obtaining the service information sent by the master control Bluetooth device, the service customization information can be directly obtained through the first directional broadcast information.

In the embodiment of the invention, the master control Bluetooth device can also send non-directional broadcast information through a broadcast channel, wherein the non-directional broadcast information comprises the user identification. If the Beacon access point acquires the non-directional broadcast information, the Beacon access point can send the non-directional broadcast information containing the user identification again in the form of the non-directional broadcast information. The terminal acquires the non-directional broadcast information containing the user identification, and determines that the non-directional broadcast information sent to the terminal by the main control Bluetooth device comprises the user identification corresponding to the service customization information customized by the terminal, so that the service customization information corresponding to the user identification required to be acquired by the terminal at the main control Bluetooth device can be determined.

In the embodiment of the invention, if the terminal does not find the user identifier of the terminal in the current broadcast period, the terminal can try to acquire the non-directional broadcast information sent by the main control Bluetooth device in a plurality of broadcast periods, and if the user identifier of the terminal is not acquired, the process of acquiring the service customization information can be finished.

For convenience of description, the non-directional broadcast information containing the user identifier is referred to as first non-directional broadcast information.

In the embodiment of the invention, the terminal executes the following steps under the condition that the master control Bluetooth device corresponding to the Bluetooth address sends the user identification according to the first non-directional broadcast information.

S203: the terminal transmits the directional broadcast information through a broadcast channel.

For convenience of description, the directional broadcast information sent by the terminal through the broadcast channel is referred to as second directional broadcast information in the embodiment of the present invention.

In the embodiment of the invention, the second directional broadcast information comprises a Bluetooth address of the terminal, a Bluetooth address of the message push server and a Bluetooth address of each Beacon access point in a Beacon access point list, wherein the Beacon access point list comprises the Beacon access points which can be acquired by the terminal, and the Beacon access points in the Beacon access point list belong to the master control Bluetooth device.

In the embodiment of the invention, after the terminal determines that the service information sent by the master control Bluetooth device contains the user identifier, the terminal determines that the master control Bluetooth device has service customization information corresponding to the terminal identifier which needs to be acquired by the terminal, several Beacon nodes of the master control Bluetooth device belonging to the Bluetooth address can be acquired through a started Beacon application program, and the Beacon access point list containing the acquired Beacon access points and the acquired Bluetooth address of each Beacon node are sent to the master control server.

In the embodiment of the present invention, the terminal further needs to send the bluetooth address of the terminal and the bluetooth address of the message push server to the master control server, so that the master control bluetooth device obtains the service customization information corresponding to the user identifier from the master control server through the bluetooth address of the terminal and the bluetooth address of the message push server.

S204: the main control Bluetooth device acquires second directional broadcast information sent by the terminal, selects a first Beacon access point from the Beacon access point list, sends service customization information corresponding to the user identification to the terminal, and sends second non-directional broadcast information carrying the service customization information corresponding to the user identification to the terminal through the first Beacon access point.

In the embodiment of the invention, the master control Bluetooth device can directly acquire the second directional broadcast information through the broadcast channel. And the service information contained in the second directional broadcast information can also be acquired through a dedicated channel between the Beacon access point and the Beacon access point.

In the embodiment of the present invention, the master control bluetooth device may obtain a bluetooth address of the terminal and a bluetooth address of the message push server in the second directional broadcast information, and may send a service customization information obtaining request to the master control server, where the service customization information request includes the bluetooth address of the terminal and the bluetooth address of the message push server, and the master control bluetooth device obtains service customization information corresponding to the user identifier from the master control server, and carries the service customization information corresponding to the user identifier in the second non-directional broadcast information for broadcasting.

In the embodiment of the invention, the master control Bluetooth device selects one Beacon access point from the Beacon access point list according to the load condition or the signal intensity of each Beacon access point in the Beacon access point list included in the obtained second directional broadcast information, sends the service customization information corresponding to the user identifier to the selected Beacon access point, and sends the second non-directional broadcast information carrying the service customization information corresponding to the user identifier by the selected Beacon access point.

In the embodiment of the invention, for convenience of description, the Beacon access point used for sending the second non-directional broadcast information selected by the master control server in the Beacon access point list is called as a first Beacon access point. For example, the example of Beacon2 is schematically illustrated in FIG. 5.

In the embodiment of the invention, the master control Bluetooth device can send the service information containing the user identifier to the Beacon access point through a proprietary channel, and the Beacon access point sends the broadcast information containing the service information content containing the user identifier to the terminal in the form of broadcast information through the broadcast channel, and the terminal acquires the broadcast information containing the service information content containing the user identifier sent by the Beacon access point in the form of broadcast information and can acquire the service customization information corresponding to the user identifier.

S205: the first Beacon access point will send a second non-directional broadcast message (AUX _ ADV _ IND) to the terminal, which may include 255 bytes of message content, so that the non-directional broadcast packet includes broadcast information of a plurality of bluetooth users.

The terminal can acquire the second non-directional broadcast information by traversing the acquired broadcast information sent by several Beacon node access points in a broadcast channel within a certain time range, and further acquire service customization information corresponding to the user identification.

In the embodiment of the invention, the terminal sends the second directional broadcast information to the master control Bluetooth device, and the second directional broadcast information can be sent through a direct link between the terminal and the master control Bluetooth device, or can be sent to the master control Bluetooth device through a Beacon access point in a Beacon access point list acquired by the terminal.

The terminal can select a second Beacon access point with the strongest signal from the Beacon access point list, and sends the second directional broadcast information to the second Beacon access point, and the second Beacon access point sends service information containing second directional broadcast information content to the master control Bluetooth device through a special channel. For example, in fig. 5, the terminal selects Beacon1 and sends the second directional broadcast information to Beacon 1. The data packet header in the second directional broadcast information may include the bluetooth address of the terminal and the Beacon1, and the broadcast data content of the data packet in the second directional broadcast information may include the bluetooth address of the message push server, the user identifier, and the list of Beacon access points.

The terminal can select a second Beacon access point with the strongest signal from the Beacon access point list, the terminal sends second directional broadcast information to the Beacon1, after receiving the second directional broadcast information, the Beacon1 does not make any connection, and needs to initiate a Scan Request to the terminal to indicate that the second directional broadcast information is received. The Beacon1 sends a user service customization information acquisition request to the master bluetooth device after receiving the second directional broadcast information, and the master bluetooth device sends the service customization information acquisition request to the master server and acquires the service customization information from the master server.

In the embodiment of the invention, if the terminal selects Beacon1 to send the second directional broadcast information, the main control bluetooth device may select Beacon1 to send the second non-directional broadcast information to the terminal, or select Beacon2 to send the second non-directional broadcast information to the terminal.

After the terminal acquires the service customization information corresponding to the user identifier, the terminal of the embodiment of the invention can also send response information representing that the service customization information is received, so that the master control Bluetooth device determines that the service customization information is received, and deletes the service customization information corresponding to the user identifier, thereby saving storage resources. The embodiment of sending the response message indicating that the service customization information has been received by the terminal may include the following steps based on the above embodiment:

s206: and the terminal sends third directional broadcast information through a broadcast channel, wherein the third directional broadcast information (ADV _ DIRECT _ IND) comprises response information representing that the service customization information is received.

In the embodiment of the invention, the terminal can send the third directional broadcast information to one Beacon access point in the Beacon access point list, and the Beacon access point in the Beacon access point list sends the service information containing the third directional broadcast information content to the master control Bluetooth device.

In the embodiment of the invention, the terminal can also directly send the third directional broadcast information to the master control Bluetooth device through the broadcast channel.

S207: and the master control Bluetooth device acquires the response information which represents that the service customization information is received and is included in the third directional broadcast information, and deletes the service customization information corresponding to the user identification so as to save storage resources.

In this embodiment of the present invention, after the master bluetooth device determines that the third directional broadcast information sent by the terminal is received, the method may further include the following steps:

s208: the main control Bluetooth device sends the Beacon access point information obtained by the terminal to the main control server, so that the main control server can determine the position information of the terminal according to the Beacon access point information obtained by the terminal, and when the service customization information needs to be sent actively, the main control Bluetooth device to which the Beacon access point belongs is determined, and the service customization information is pushed accurately.

In the embodiment of the invention, when the master control server can determine the master control bluetooth device to which the Beacon access point information acquired by the terminal belongs and the master control server needs to actively send the service customization information corresponding to the user identifier (for example, the service customization information with higher priority such as emergency service customization information), the master control server can actively send the service customization information corresponding to the user identifier to the master control bluetooth device, and the master control bluetooth device sends the broadcast information containing the service customization information.

In the embodiment of the present invention, another implementation flowchart for a terminal to obtain service customization information corresponding to a user identifier is shown in fig. 6, and includes:

s301: the master control server determines that the service customization information needs to be actively sent.

In the embodiment of the invention, the message pushing server can send the service customization information which needs to be actively sent by the main control server to the main control server.

S302: and the master control server sends service customization information corresponding to the user identification to the master control Bluetooth equipment to which the Beacon access point information acquired by the terminal belongs.

S303: and the master control Bluetooth device sends service customization information carrying the user identification to a terminal.

In the embodiment of the invention, the main control Bluetooth device can directly send the first directional broadcast information to the terminal through the broadcast channel, and the first directional broadcast information is summarized and comprises the service customization information corresponding to the user identification. In the embodiment of the invention, the master control Bluetooth device can also select one Beacon access point from the Beacon access points which can be acquired by the terminal, send the service customization information corresponding to the user identification to the selected Beacon access point, and send the first directional broadcast information through the selected Beacon access point, so that the terminal can acquire the service customization information through a broadcast channel. Fig. 6 schematically illustrates that the master bluetooth device selects one of the Beacon access points that can be acquired by the terminal to send the first directional broadcast information to the terminal. And the Beacon access point receiving the first directional broadcast information sends the first directional broadcast information to the terminal.

S304: and the terminal acquires first directional broadcast information and acquires service customization information corresponding to the user identification from the first directional broadcast information.

Optionally, the method may further include the following steps:

s305: and the terminal sends third directional broadcast information through a broadcast channel, wherein the third directional broadcast information (ADV _ DIRECT _ IND) comprises response information representing that the service customization information is received.

In the embodiment of the invention, the third directional broadcast information can be sent through one Beacon access point in the Beacon access point list, and the Beacon access point in the Beacon access point list sends the service information containing the third directional broadcast information content to the main control Bluetooth equipment.

S306: and the master control Bluetooth device acquires response information which is included in the third directional broadcast information and used for representing that the service customization information is received, and deletes the service customization information corresponding to the user identification so as to save storage resources.

In this embodiment of the present invention, after the master bluetooth device determines to receive response information included in third directional broadcast information sent by the terminal and used for representing that the service customization information has been received, the method may further include the following steps:

s307: the main control Bluetooth device sends the Beacon access point information obtained by the terminal to the main control server, so that the main control server can determine the position information of the terminal according to the Beacon access point information obtained by the terminal, when the service customization information needs to be sent actively, the main control Bluetooth device to which the Beacon access point can be obtained by the terminal can be determined according to the Beacon access point information obtained by the terminal history, and accurate pushing of the service customization information is achieved.

In the embodiment of the present invention, the first non-directional broadcast information sent by the master control bluetooth device may include the user identifier and a user identifier serial number, where the user identifier serial number represents a sequence of the user identifier sending time. Before the terminal acquires the service customization information corresponding to the user identifier, whether the serial number of the user identifier included in the first non-directional broadcast information sent by the master control Bluetooth device is the same as the serial number of the user identifier corresponding to the acquired service customization information can be determined. If the service customization information is the same as the service customization information, the service customization information is received, the master control Bluetooth device does not need to obtain the service customization information, if the service customization information is not the same as the service customization information, the service customization information is not received, and the process of obtaining the service customization information corresponding to the user identification can be executed.

The broadcast information containing the serial number of the user identifier is sent, so that the method is suitable for the situation that the terminal moves from the coverage area of the Beacon access point controlled by one master control Bluetooth device to the coverage area of the Beacon access point controlled by another master control Bluetooth device, and the same service customization information is prevented from being repeatedly received by the terminal under the situation that two different master control Bluetooth devices do not update the service customization information in time.

Based on the same inventive concept, the embodiment of the invention also provides a terminal. Fig. 7 illustrates a schematic structural diagram of the terminal 100 according to the embodiment of the present invention, and referring to fig. 7, the terminal 100 includes an obtaining unit 101 and a processing unit 102. An obtaining unit 101, configured to obtain a user identifier sent by a message push server, where the user identifier is used to identify service customization information customized by the terminal; a processing unit 102, configured to control the obtaining unit 101 to obtain service customization information through a broadcast channel according to the user identifier; the service customization information corresponds to the user identification and is sent by the master control Bluetooth device; the master control Bluetooth equipment is a control center of a Beacon access point which can be acquired by the terminal.

Optionally, the processing unit 102 controls the obtaining unit 101 to obtain the service customization information through a broadcast channel according to the user identifier in the following manner:

if the obtaining unit 101 obtains first directional broadcast information through a broadcast channel, where the first directional broadcast information includes service customization information sent by the master control bluetooth device, then obtain service customization information corresponding to the user identifier from the first directional broadcast information.

Optionally, the obtaining unit 101 obtains the first directional broadcast information through one of the Beacon access points that can be obtained.

controlling the obtaining unit 101 to obtain the bluetooth address of the master control bluetooth device; determining that the master control Bluetooth equipment corresponding to the Bluetooth address sends the user identification according to first non-directional broadcast information; the terminal further comprises a sending unit 103; the sending unit 103 is configured to send second directional broadcast information through a broadcast channel, where the second directional broadcast information includes a bluetooth address of the terminal, a bluetooth address of the message push server, and a bluetooth address of each Beacon access point in a Beacon access point list, where the Beacon access point list includes Beacon access points that the terminal can acquire, and the Beacon access points in the Beacon access point list belong to the master bluetooth device; controlling the obtaining unit 101 to obtain second non-directional broadcast information sent by a first Beacon access point in a Beacon access point list, and obtaining service customization information corresponding to the user identifier from the second non-directional broadcast information; the second non-directional broadcast information comprises service customization information corresponding to the user identification and is passed through by the master control Bluetooth device, the Bluetooth address of the terminal is obtained from the master control server and sent to the first Beacon access point, and the first Beacon access point is selected by the master control Bluetooth device in the Beacon access point list.

Optionally, the sending unit 103 is configured to, after the processing unit 102 controls the obtaining unit 101 to obtain the service customization information through a broadcast channel according to the user identifier, send third directional broadcast information through the broadcast channel, where the third directional broadcast information includes response information indicating that the service customization information has been received.

Optionally, the first non-directional broadcast information sent by the master control bluetooth device includes the user identifier and a user identifier serial number, where the user identifier serial number represents a sequence of the user identifier sending time. The processing unit 102 is further configured to: according to the user identifier, before controlling the obtaining unit 101 to obtain the service customization information through the broadcast channel, it is determined that a sequence number of the user identifier included in the first non-directional broadcast information sent by the master control bluetooth device is different from a sequence number of the user identifier corresponding to the obtained service customization information. .

When the hardware form is adopted, the receiving unit 101 in the terminal provided by the embodiment of the present invention may be a receiver, the processing unit 102 may be a processor, and the sending unit 103 may be a transmitter. Fig. 8 is a schematic structural diagram of another terminal according to an embodiment of the present invention. Referring to fig. 8, terminal 1000 can include a processor 1001, a memory 1002, a receiver 1003, and a transmitter 1004.

A memory 1002 for storing program codes executed by the processor 1001. The processor 1001 is used for calling the program codes stored in the memory 1002 to realize the following functions:

the method comprises the steps of obtaining a user identification sent by a message pushing server through a receiver 1003, wherein the user identification is used for identifying service customization information customized by a terminal, and controlling the receiver 1003 to obtain the service customization information corresponding to the user identification through a broadcast channel according to the user identification, wherein the master control Bluetooth device is a control center of a Beacon access point which can be obtained by the terminal.

The processor 1001 controls the receiver 1003 to obtain service customization information through a broadcast channel according to the user identifier in the following manner:

if the receiver 1003 acquires first directional broadcast information through a broadcast channel, where the first directional broadcast information includes service customization information sent by the master control bluetooth device, the service customization information corresponding to the user identifier is acquired from the first directional broadcast information.

Optionally, the receiver 1003 acquires the first directional broadcast information through one of the Beacon access points that can be acquired.

Optionally, the processor 1001 controls the receiver 1003 to obtain the service customization information through a broadcast channel according to the user identifier in the following manner:

controlling the receiver 1003 to acquire a bluetooth address of a master bluetooth device; determining that the master control Bluetooth equipment corresponding to the Bluetooth address sends the user identification according to first non-directional broadcast information; the terminal further comprises a transmitter 1004; the transmitter 1004 is configured to send second directional broadcast information through a broadcast channel, where the second directional broadcast information includes a bluetooth address of the terminal, a bluetooth address of the message push server, and a bluetooth address of each Beacon access point in a Beacon access point list, where the Beacon access point list includes Beacon access points that the terminal can acquire, and the Beacon access points in the Beacon access point list belong to the master bluetooth device; controlling the receiver 1003 to acquire second non-directional broadcast information sent by a first Beacon access point in a Beacon access point list, and acquiring service customization information corresponding to the user identifier from the second non-directional broadcast information; the second non-directional broadcast information comprises service customization information corresponding to the user identification and is passed through by the master control Bluetooth device, the Bluetooth address of the terminal is obtained from the master control server and sent to the first Beacon access point, and the first Beacon access point is selected by the master control Bluetooth device in the Beacon access point list.

Optionally, the transmitter 1004 is configured to, after the processor 1001 controls the receiver 1003 to obtain the service customization information through a broadcast channel according to the user identifier, send third directional broadcast information through the broadcast channel, where the third directional broadcast information includes response information indicating that the service customization information has been received.

Optionally, the first non-directional broadcast information sent by the master control bluetooth device includes the user identifier and a user identifier serial number, where the user identifier serial number represents a sequence of the user identifier sending time. The processor 1001 is further configured to: according to the user identifier, before controlling the receiver 1003 to obtain the service customization information through the broadcast channel, determining that a sequence number of the user identifier included in the first non-directional broadcast information sent by the master control bluetooth device is different from a sequence number of the user identifier corresponding to the obtained service customization information.

Based on the same inventive concept, an embodiment of the present invention further provides a master bluetooth device, and fig. 9 is a schematic structural diagram of the master bluetooth device 200 according to the embodiment of the present invention, where the master bluetooth device 200 is a control center of a Beacon access point that a terminal can acquire. Referring to fig. 9, the master bluetooth device 200 includes an acquisition unit 201 and a transmission unit 202. The obtaining unit 201 is configured to obtain a terminal bluetooth address sent by a master control server, and service customization information corresponding to a user identifier determined according to the terminal bluetooth address, where the user identifier is used to identify the service customization information customized by the terminal. A sending unit 202, configured to send the service customization information carrying the user identifier.

And the service customization information corresponding to the user identification is actively sent to the master control Bluetooth device by the master control server according to the Beacon access point information acquired by the terminal. The sending unit 202 sends the service customization information carrying the user identifier in the following manner: and sending service customization information corresponding to the user identification to one of the Beacon access points which can be obtained by the terminal, and sending first directional broadcast information to the terminal by the Beacon access point, wherein the first directional broadcast information comprises the service customization information corresponding to the user identification.

Wherein the sending unit is further configured to:

and sending first non-directional broadcast information, wherein the first non-directional broadcast information comprises the user identification. The acquisition unit 201 is still used for acquiring the bluetooth address of the terminal included in the second directional broadcast information sent by the terminal, the bluetooth address of each Beacon access point in the bluetooth address of the message push server and the Beacon access point list, wherein, include in the Beacon access point list the Beacon access point that the terminal can acquire, Beacon access point in the Beacon access point list belong to the master control bluetooth device. The sending unit 202 sends the service customization information carrying the user identifier in the following manner: select first Beacon access point in the Beacon access point list, and to first Beacon access point sends the business customization information that the subscriber identification corresponds, and by first Beacon access point sends to the terminal and carries the non-directional broadcast information of second of the business customization information that the subscriber identification corresponds, first Beacon access point does master control bluetooth equipment is in selected in the Beacon access point list, contain in the non-directional broadcast information of second the business customization information that the subscriber identification corresponds by master control bluetooth equipment passes through the bluetooth address of terminal the bluetooth address of message propelling movement server is acquireed from master control server.

Wherein the obtaining unit 201 is further configured to: after the sending unit 202 sends the service customization information corresponding to the user identifier, if it is determined that response information used for representing that the service customization information has been received is received, which is included in third directional broadcast information sent by the terminal, the service customization information corresponding to the user identifier is deleted.

Wherein the sending unit 202 is further configured to: if the obtaining unit 201 determines that response information used for representing that the service customization information has been received is included in the third directional broadcast information sent by the terminal, the Beacon access point information obtained by the terminal is sent to the master control server.

When the hardware format is adopted, the acquiring unit 201 of the master bluetooth device provided by the embodiment of the present invention may be a receiver, and the sending unit 202 may be a transmitter. Fig. 10 shows a schematic structural diagram of another master bluetooth device according to an embodiment of the present invention. Referring to fig. 10, a master bluetooth device 2000 includes a receiver 2001 and a transmitter 2002.

The receiver 2001 has the same function as the acquiring unit 201, and is configured to obtain the user identifier, the service customization information, the service information, and/or the broadcast information. The transmitter 2002 has the same function as the transmitting unit 202, and implements a function of transmitting the user identification, the service subscription information, the service information, and/or the broadcast information. For specific functions of the receiver 2001 and the transmitter 2002 in the master bluetooth device 2000, reference may be made to the description of the master bluetooth device 200 in the above embodiments, and further description is omitted here.

It is understood that the drawings of the embodiments of the present invention only show simplified designs of the terminal and the master bluetooth device. In practical applications, the terminal and the master bluetooth device are not limited to the above structures, for example, the terminal may further include a display device, an input/output interface, and the like, and all terminals that can implement the embodiments of the present invention are within the protection scope of the embodiments of the present invention. The master bluetooth device may further include any number of transmitters, receivers, processors, controllers, memories, etc., and all master bluetooth devices that can implement the embodiments of the present invention are within the scope of the embodiments of the present invention.

It can be further understood that the terminal and the master bluetooth device according to the embodiments of the present invention may be configured to implement corresponding functions of the terminal and the master bluetooth device according to the foregoing method embodiments of the present invention, so that reference may be made to the description of the related method embodiments where the description of the embodiments of the present invention is not exhaustive, and further details of the embodiments of the present invention are not described herein.

It should be noted that the Processor according to the above embodiments of the present invention may be a Central Processing Unit (CPU), a general purpose Processor, a Digital Signal Processor (DSP), an Application-Specific Integrated Circuit (ASIC), a Field Programmable Gate Array (FPGA) or other Programmable logic devices, transistor logic devices, hardware components, or any combination thereof. Which may implement or perform the various illustrative logical blocks, modules, and circuits described in connection with the disclosure. The processor may also be a combination of computing functions, e.g., comprising one or more microprocessors, DSPs, and microprocessors, among others. The receiver and the transmitter related to the above embodiments of the present invention may be a communication interface, a channel, or the like.

It will be apparent to those skilled in the art that various changes and modifications may be made in the present invention without departing from the spirit and scope of the invention. Thus, if such modifications and variations of the present invention fall within the scope of the claims of the present invention and their equivalents, the present invention is also intended to include such modifications and variations.

Claims

1. A method for pushing service customization information is characterized by comprising the following steps:

a terminal acquires a user identifier sent by a message pushing server, wherein the user identifier is used for identifying service customization information customized by the terminal;

the terminal acquires service customization information through a broadcast channel according to the user identification, wherein the service customization information corresponds to the user identification and is sent by the master control Bluetooth device;

the master control Bluetooth device is a control center of a Beacon access point which can be acquired by the terminal;

the terminal obtains service customization information through a broadcast channel according to the user identification, and the method comprises the following steps:

the terminal acquires a Bluetooth address of a master control Bluetooth device;

the terminal determines that the master control Bluetooth equipment corresponding to the Bluetooth address sends the user identification according to first non-directional broadcast information;

the terminal sends second directional broadcast information through a broadcast channel, wherein the second directional broadcast information comprises a Bluetooth address of the terminal, a Bluetooth address of the message push server and a Bluetooth address of each Beacon access point in a Beacon access point list, the Beacon access point list comprises the Beacon access points which can be acquired by the terminal, and the Beacon access points in the Beacon access point list belong to the master control Bluetooth device;

the terminal acquires second non-directional broadcast information sent by a first Beacon access point in a Beacon access point list, and acquires service customization information corresponding to the user identification from the second non-directional broadcast information;

the second non-directional broadcast information comprises service customization information corresponding to the user identification and is passed through by the master control Bluetooth device, the Bluetooth address of the terminal is obtained from the master control server and sent to the first Beacon access point, and the first Beacon access point is selected by the master control Bluetooth device in the Beacon access point list.

2. The method of claim 1, wherein the terminal obtains the service subscription information through a broadcast channel according to the user identifier, comprising:

if the terminal acquires first directional broadcast information through a broadcast channel, wherein the first directional broadcast information comprises service customization information sent by the master control Bluetooth device, then the terminal acquires the first directional broadcast information through the broadcast channel

And acquiring service customization information corresponding to the user identification from the first directional broadcast information.

3. The method of claim 2, wherein the terminal acquires the first directional broadcast information through one of the acquired Beacon access points.

4. The method according to any of claims 1 to 3, wherein after the terminal obtains the service customization information through a broadcast channel according to the user identifier, the method further comprises:

and the terminal sends third directional broadcast information through a broadcast channel, wherein the third directional broadcast information comprises response information which represents that the service customization information is received.

5. The method of claim 1, wherein the first non-directional broadcast information sent by the master bluetooth device includes the user identifier and a user identifier sequence number, and the user identifier sequence number represents a sequence of the user identifier sending time;

before the terminal acquires the service customization information through a broadcast channel according to the user identifier, the method further includes:

the terminal determines that a sequence number of a user identifier included in first non-directional broadcast information sent by the master control Bluetooth device is different from a sequence number of a user identifier corresponding to the acquired service customization information.

6. A method for pushing service customization information is characterized by comprising the following steps:

the method comprises the steps that a master control Bluetooth device obtains a terminal Bluetooth address sent by a master control server and service customization information corresponding to a user identifier determined according to the terminal Bluetooth address, wherein the user identifier is used for identifying the service customization information customized by the terminal;

the master control Bluetooth device sends service customization information corresponding to the user identification;

the main control Bluetooth device acquires a Bluetooth address of the terminal, a Bluetooth address of an information push server and a Bluetooth address of each Beacon access point in a Beacon access point list, wherein the Bluetooth address of the terminal, the Bluetooth address of the information push server and the Bluetooth address of each Beacon access point in the Beacon access point list are included in second directional broadcast information sent by the terminal, the Beacon access points in the Beacon access point list are included in the Beacon access point list, and the Beacon access points in the Beacon access point list belong to the main;

the main control bluetooth equipment is in select first Beacon access point in the Beacon access point list, and to first Beacon access point sends the business customization information that the subscriber identification corresponds, and by first Beacon access point sends to the terminal and carries the non-directional broadcast information of second of the business customization information that the subscriber identification corresponds, first Beacon access point does main control bluetooth equipment is in selected in the Beacon access point list, contain in the non-directional broadcast information of second the business customization information that the subscriber identification corresponds by main control bluetooth equipment passes through the bluetooth address at terminal the bluetooth address of message propelling movement server is located to obtain from main control server.

7. The method of claim 6, wherein the service customization information corresponding to the user identifier is actively sent to the master control Bluetooth device by the master control server according to Beacon access point information acquired by a terminal;

8. The method of claim 6 or 7, wherein after the master bluetooth device sends the service customization information corresponding to the user identifier, the method further comprises:

and if the master control Bluetooth device determines to receive response information which is included in third directional broadcast information sent by the terminal and used for representing that the service customization information is received, deleting the service customization information corresponding to the user identification.

9. The method of claim 8, wherein after the master bluetooth device determines to receive the response information included in the third directional broadcast information transmitted by the terminal and used for indicating that the service customization information has been received, the method further comprises:

and the master control Bluetooth device sends the Beacon access point information acquired by the terminal to the master control server.

10. A terminal, comprising:

an obtaining unit, configured to obtain a user identifier sent by a message push server, where the user identifier is used to identify service customization information customized by the terminal;

the processing unit is used for controlling the acquisition unit to acquire the service customization information through a broadcast channel according to the user identification;

the service customization information corresponds to the user identification and is sent by the master control Bluetooth device;

the processing unit controls the obtaining unit to obtain the service customization information through a broadcast channel according to the user identification in the following way:

controlling the acquisition unit to acquire a Bluetooth address of a master control Bluetooth device;

determining that the master control Bluetooth equipment corresponding to the Bluetooth address sends the user identification according to first non-directional broadcast information;

the terminal also comprises a sending unit;

the sending unit is used for sending second directional broadcast information through a broadcast channel, the second directional broadcast information comprises a Bluetooth address of the terminal, a Bluetooth address of the message pushing server and a Bluetooth address of each Beacon access point in a Beacon access point list, the Beacon access points can be obtained by the terminal in the Beacon access point list, and the Beacon access points in the Beacon access point list belong to the master control Bluetooth device;

controlling the obtaining unit to obtain second non-directional broadcast information sent by a first Beacon access point in a Beacon access point list, and obtaining service customization information corresponding to the user identification from the second non-directional broadcast information;

11. The terminal of claim 10,

12. The terminal of claim 11, wherein the obtaining unit obtains the first directional broadcast information through one of the obtained Beacon access points.

13. The terminal according to any of claims 10 to 12, characterized in that the terminal comprises a transmitting unit;

and the sending unit is configured to send third directional broadcast information through a broadcast channel after the processing unit controls the obtaining unit to obtain the service customization information through the broadcast channel according to the user identifier, where the third directional broadcast information includes response information indicating that the service customization information has been received.

14. The terminal of claim 10, wherein the first non-directional broadcast information sent by the master bluetooth device includes the user identifier and a user identifier sequence number, and the user identifier sequence number represents a sequence of the user identifier sending time;

the processing unit is further configured to:

and according to the user identification, before controlling the acquisition unit to acquire the service customization information through a broadcast channel, determining a serial number of the user identification included in the first non-directional broadcast information sent by the master control Bluetooth device, wherein the serial number is different from a serial number of the user identification corresponding to the acquired service customization information.

15. The utility model provides a master control bluetooth equipment, its characterized in that, master control bluetooth equipment is the control center of the Beacon access point that the terminal can acquire, master control bluetooth equipment includes:

the system comprises an acquisition unit, a master control server and a service customization unit, wherein the acquisition unit is used for acquiring a terminal Bluetooth address sent by the master control server and service customization information corresponding to a user identifier determined according to the terminal Bluetooth address, and the user identifier is used for identifying the service customization information customized by the terminal;

a sending unit, configured to send service customization information carrying the user identifier;

the sending unit is further configured to:

sending first non-directional broadcast information, wherein the first non-directional broadcast information comprises the user identification;

the acquiring unit is further configured to acquire a bluetooth address of the terminal, a bluetooth address of the message push server, and a bluetooth address of each Beacon access point in a Beacon access point list, which are included in second directional broadcast information sent by the terminal, wherein the Beacon access point list includes Beacon access points that the terminal can acquire, and the Beacon access points in the Beacon access point list belong to the master control bluetooth device;

the sending unit sends the service customization information carrying the user identifier in the following way:

select first Beacon access point in the Beacon access point list, and to first Beacon access point sends the business customization information that the subscriber identification corresponds, and by first Beacon access point sends to the terminal and carries the non-directional broadcast information of second of the business customization information that the subscriber identification corresponds, first Beacon access point does master control bluetooth equipment is in selected in the Beacon access point list, contain in the non-directional broadcast information of second the business customization information that the subscriber identification corresponds by master control bluetooth equipment passes through the bluetooth address of terminal the bluetooth address of message propelling movement server is acquireed from master control server.

16. The master bluetooth device of claim 15, wherein the service customization information corresponding to the user identifier is actively sent to the master bluetooth device by the master server according to the Beacon access point information obtained by the terminal;

and sending service customization information corresponding to the user identification to one of the Beacon access points which can be obtained by the terminal, and sending first directional broadcast information to the terminal by the Beacon access point, wherein the first directional broadcast information comprises the service customization information corresponding to the user identification.

17. The master bluetooth device of claim 15 or 16, wherein the obtaining unit is further configured to:

after the sending unit sends the service customization information corresponding to the user identifier, if it is determined that response information used for representing that the service customization information is received, which is included in third directional broadcast information sent by a terminal, the service customization information corresponding to the user identifier is deleted.

18. The master bluetooth device of claim 17, wherein the sending unit is further configured to:

and if the receiving unit determines that response information used for representing that the service customization information is received and included in the third directional broadcast information sent by the terminal is received, the Beacon access point information acquired by the terminal is sent to the master control server.