CN108153785A - The method and apparatus of generation displaying information - Google Patents
The method and apparatus of generation displaying information Download PDFInfo
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- CN108153785A CN108153785A CN201611108500.2A CN201611108500A CN108153785A CN 108153785 A CN108153785 A CN 108153785A CN 201611108500 A CN201611108500 A CN 201611108500A CN 108153785 A CN108153785 A CN 108153785A
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- China
- Prior art keywords
- search
- item
- information
- word
- preset need
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/957—Browsing optimisation, e.g. caching or content distillation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
Abstract
This application discloses a kind of method and apparatus for generating displaying information.One specific embodiment of this method includes：Obtain at least one search information；Acquired each search information is analyzed to extract corresponding search word sequence respectively；For each search word sequence, matched to determine the search information to match with each preset need item respectively with the requirement item word sequence of each preset need item；Based on the search information content generation displaying information to match with each preset need item.The embodiment can make full use of terminal data, accurately determining user demand information, so as to improve the validity for generating displaying information.
Description
Technical field
This application involves field of computer technology, and in particular to technical field of data processing more particularly to generation displaying letter
The method and apparatus of breath.
Background technology
User demand can represent user target to be achieved, the things wanted etc..Accurately holding user needs
It asks, is conducive to improve efficiency of service.For example, during search information is presented, the search intention of user is held, favorably
It is preferentially presented to the user in the most conceivable information of user, for another example in the service for life of region, clothes of intra domain user over the ground
Business demand is analyzed, and specific aim provides service for life, is conducive to be promoted service for life efficiency and transaction success rate in region.
Therefore, displaying information is generated according to user demand to be of great significance.
Current user demand is determined often through following two modes：1st, with the heat in hot spot region (such as hot spot city)
Point demand analyzes user demand quantity of each requirement item in whole (such as the whole nation) territorial scope；2nd, with larger service
The service pipelined data of person analyzes whole user demand.Wherein, for method 1 to put general face, method 2 utilizes actual service data
User can not be directed to and hold practical user demand.Therefore, it is necessary to make full use of user terminal data, user demand is accurately determined
Information, so as to improve the validity for generating displaying information.
Invention content
The purpose of the application is to propose a kind of method and apparatus of improved generation displaying information, to solve background above
The technical issues of technology segment is mentioned.
On the one hand, this application provides a kind of method for generating displaying information, this method includes：Obtain at least one search
Information；Acquired each search information is analyzed to extract corresponding search word sequence respectively；For each search word order
Row are matched to determine to search with what each preset need item matched respectively with the requirement item word sequence of each preset need item
Rope information；Based on the search information content generation displaying information to match with each preset need item.
In some embodiments, corresponding requirement item word order is prepared by the following respectively to each preset need item
Row：Obtain the benchmark word of preset need item；The benchmark word is extended to generate expansion word, wherein, the expansion word include with
At least one of in lower：The near synonym of the synonym of the benchmark word, the benchmark word；By to said reference word and each extension
Word carries out the requirement item word sequence that cutting word generates corresponding requirement item respectively.
In some embodiments, for each search word sequence, respectively with the requirement item word sequence of each preset need item
It is matched to determine that the search information to match with each preset need item includes：For each search word sequence, respectively with
The requirement item word sequence of each preset need item is matched；Institute at least one requirement item word sequence of preset need item
When thering is the word all to find occurrence in the search word sequence, the preset need item and the search corresponding to the search word sequence are determined
Information match.
In some embodiments, displaying information includes following at least one：Each matched search letter of preset need item institute
Cease quantity；The different matched search information content distribution proportions of preset need item institute.
In some embodiments, preset need item is divided into multiple classifications；And based on matching with each preset need item
Search information content generation displaying information include：Based on the total search information to match with preset need item each in each classification
Quantity calculates the demand distribution proportion between the demand and/or classification of each classification；According to the demand of each classification and/or
Demand distribution proportion between classification, generation displaying information.
In some embodiments, above-mentioned search information includes location information；And based on each preset need item phase
The search information content generation displaying information matched further includes：The affiliated area of above-mentioned search information is determined based on location information；Base
In the affiliated area of above-mentioned search information and the search information content to match with each preset need item generation displaying information,
In, the displaying information generated includes following at least one：The search Information Number to match in each region with selected requirement item
Amount, each interregional distribution proportion of search information content to match with selected requirement item, in selection area with each requirement item
The search information content to match, the distribution proportion of search information content to match in selection area with each requirement item.
In some embodiments, above-mentioned location information includes：The corresponding location information for initiating search of search information is searched
The permanent residence location information of the corresponding user for initiating search of rope information.
In some embodiments, displaying information includes following at least one form：Pie chart, block diagram, bar chart, list.
Second aspect, this application provides a kind of device for generating displaying information, which includes：Acquisition module, configuration
For obtaining at least one search information；Extraction module, be configured to analyze acquired each search information respectively with
Extract corresponding search word sequence；Matching module is configured to for each described search word sequence, respectively with each default need
The requirement item word sequence of item is asked to be matched to determine the search information to match with each preset need item；Generation module is matched
It puts for based on the search information content generation displaying information to match with each preset need item.
In some embodiments, corresponding requirement item word order is prepared by the following respectively to each preset need item
Row：Obtain the benchmark word of preset need item；Benchmark word is extended to generate expansion word, wherein, expansion word include it is following in
At least one of：The synonym of benchmark word, the near synonym of benchmark word；By carrying out cutting word point to benchmark word and each expansion word
The requirement item word sequence of preset need item Sheng Cheng not corresponded to.
In some embodiments, matching module includes：Matching unit is configured to for each search word sequence, difference
It is matched with the requirement item word sequence of each preset need item；Determination unit is configured at least one when preset need item
When all words in a requirement item word sequence all find occurrence in the search word sequence, determine that the preset need item is searched with this
Search information match corresponding to rope word sequence.
In some embodiments, displaying information includes following at least one：Each matched search letter of preset need item institute
Cease quantity；The different matched search information content distribution proportions of preset need item institute.
In some embodiments, preset need item is divided into multiple classifications；And generation module includes：Computing unit, configuration
For based on the demand that each classification is calculated with total search information content that preset need item each in each classification matches and/
Or the demand distribution proportion between classification；Generation unit, the need being configured between the demand and/or classification according to each classification
The amount of asking distribution proportion, generation displaying information.
In some embodiments, above-mentioned search information includes location information；And generation module further includes：Positioning unit,
It is configured to determine the affiliated area of above-mentioned search information based on location information；Generation unit is configured to based on above-mentioned search
The affiliated area of information and the search information content generation displaying information to match with each preset need item, wherein, it is generated
Displaying information include following at least one：The search information content that matches in each region with selected requirement item, each region
Between match with selected requirement item the distribution proportion of search information content, searched in selection area with what each requirement item matched
Rope information content, the distribution proportion of search information content to match in selection area with each requirement item.
In some embodiments, above-mentioned location information includes：The corresponding location information for initiating search of search information is searched
The permanent residence location information of the corresponding user for initiating search of rope information.
In some embodiments, show that the display form of information includes following at least one：Pie chart, block diagram, bar chart,
List.
The third aspect, present invention also provides a kind of computing device, including：One or more processors；Memory is used for
The one or more programs of storage；When said one or multiple programs are performed by said one or multiple processors so that above-mentioned
Processor realizes the method for generation displaying information that the application provides.
The method and apparatus of generation displaying information that the application provides, by obtaining at least one search information, to being obtained
Each search information taken is analyzed respectively to extract corresponding search word sequence, then for each search word sequence, difference
It is matched with the requirement item word sequence of each preset need item to determine the search information to match with each preset need item,
The search information content to match with each preset need item generation displaying information is then based on, due to believing according to the search of user
Breath determines user demand, makes full use of terminal data, accurately determining user demand information, and displaying information is generated so as to improve
Validity.
Description of the drawings
By reading the detailed description to non-limiting example made with reference to the following drawings, other spies of the application
Sign, objects and advantages will become more apparent upon：
Fig. 1 shows the exemplary system architecture that can apply the embodiment of the present application；
Fig. 2 is the flow chart according to one embodiment of the method for the generation displaying information of the application；
Fig. 3 is the schematic diagram according to an application scenarios of the method for the generation displaying information of the application；
Fig. 4 is the displaying information schematic diagram of the method generation of the generation displaying information of illustrated embodiment according to fig. 3；
Fig. 5 is the flow chart according to another embodiment of the method for the generation displaying information of the application；
Fig. 6 a, Fig. 6 b are the displaying information schematic diagrames generated according to the method for the generation displaying information of embodiment illustrated in fig. 5；
Fig. 7 is the structure diagram according to one embodiment of the device of the generation displaying information of the application；
Fig. 8 is adapted for the structure diagram of the computer system of the electronic equipment for realizing the embodiment of the present application.
Specific embodiment
The application is described in further detail with reference to the accompanying drawings and examples.It is understood that this place is retouched
The specific embodiment stated is used only for explaining related invention rather than the restriction to the invention.It also should be noted that in order to
Convenient for description, illustrated only in attached drawing and invent relevant part with related.
It should be noted that in the absence of conflict, the feature in embodiment and embodiment in the application can phase
Mutually combination.The application is described in detail below with reference to the accompanying drawings and in conjunction with the embodiments.
Fig. 1 shows the exemplary system architecture 100 that can apply the embodiment of the present application.
As shown in Figure 1, system architecture 100 can be including terminal device 101,102, network 103 and server 104.Network
103 between terminal device 101,102 and server 104 provide communication link medium.Network 103 can include various
Connection type, such as wired, wireless communication link or fiber optic cables etc..
Terminal device 101,102 can be interacted by network 103 with server 104, to receive or send message etc..Terminal
Various telecommunication customer end applications, such as the application of information displaying class, searching class application, map can be installed in equipment 101,102
Class application, the application of shopping class, the application of financing class, social platform application, mailbox client, instant messaging tools etc..
Terminal device 101,102 can be that the application of information displaying class, searching class application, map class application etc. is supported to be installed on
Various electronic equipments thereon, including but not limited to smart mobile phone, smartwatch, tablet computer, personal digital assistant, e-book
Reader, MP3 player (Moving Picture Experts Group Audio Layer III, dynamic image expert pressure
Contracting standard audio level 3), MP4 (Moving Picture Experts Group Audio Layer IV, dynamic image expert
Compression standard audio level 4) player, pocket computer on knee and desktop computer etc..
Server 104 can be to provide the server of various services.Such as server 104 can be to terminal device 101,
102 information shows that class application, searching class application, map class application etc. provide background server of support etc..Server can
The data received are stored, generated etc. with processing, and handling result is fed back into terminal device.
It should be noted that the method for generation displaying information that the embodiment of the present application is provided is generally by server 104
It performs, but is not excluded for the possibility that can be performed by terminal device 101,102.Correspondingly, the life that the embodiment of the present application is provided
Device into displaying information is generally set in server 104, but is not excluded for the possibility that can be set in terminal device 101,102.
It should be understood that the number of the terminal device, network and server in Fig. 1 is only schematical.According to realization need
Will, can have any number of terminal device, network and server.
It please refers to Fig.2, it illustrates the flows 200 of one embodiment of the method for generation displaying information.The present embodiment master
To be applied to come for example, the electronic equipment for example can be Fig. 1 in the electronic equipment for having certain operational capability in this way
The server 104 shown.The method that the generation shows information, includes the following steps：
Step 201, at least one search information is obtained.
In the present embodiment, electronic equipment can be searched from least one user is locally or remotely obtained by terminal
The search information of rope.Wherein, search information here can be that user is applied by the searching class run in terminal, shopping class is answered
The information scanned for, map class application etc., for example, can include it is one or more in search term, search time etc.,
Here search term can include the search key selected by inputting the modes such as character, clickable hyperlinks.As user's search " pushes away
Wedding photo set meal of the price at 5000 yuan or so near recommending ", search information can be that " price near recommending is at 5000 yuan
The wedding photo set meal of left and right, 20151001 ", wherein 20151001 represent October 01 2015 date.
Specifically, electronic equipment for example can be that searching class application, the application of shopping class, map class to be run in terminal should
With etc. provide support background server, when user by input character select search key scan for when, electronics is set
It is standby remotely to be acquired or be obtained in terminal searching daily record by terminal by wired connection mode or radio connection
Search information, when user by clickable hyperlinks when modes select search key to scan for, electronic equipment can be from
It is local to obtain in the hyperlink vocabulary being locally stored.In some implementations, electronic equipment can also show info class for generation
It, can also be by wired connection mode or radio connection remotely from for end using providing the background server supported
The searching class application that is run on end, the application of shopping class, map class application etc. provide the background server supported and obtain above search
Rope information.Above-mentioned radio connection include but not limited to 3G/4G connections, WiFi connections, bluetooth connection, WiMAX connections,
Zigbee connections, UWB (ultra wideband) connections and other currently known or exploitation in the future radio connections.
In practice, electronic equipment can be filtered acquired search information, be more than pre- by filtering out number of characters
If threshold value (search terms more than such as 16 characters) or comprising the predetermined search word (such as fontanel) unrelated with user demand
Information is searched for, to reduce data processing amount.
In the present embodiment, electronic equipment can also be according to the preset period (such as one day) or from default application or from pre-
If information is searched in the acquisitions such as website, the application does not limit this.
Step 202, each search information is analyzed to extract corresponding search word sequence respectively.
In the present embodiment, electronic equipment can further analyze acquired each search information, to extract
It is each to search for the corresponding search word sequence of information.The search word sequence can be from search term, search time etc. extraction
At least one word gone out.
As an example, electronic equipment can pass through various cutting words or segmenting method to search term included in search information
It is handled, using obtained at least one word as the search word sequence searched for corresponding to information.Here, electronic equipment can lead to
It crosses semantic analysis or full cutting method etc. and cutting word processing is carried out to search term, to obtain the word sequence that single word forms, that is, search
Rope word sequence.By taking full cutting as an example, electronic equipment can be syncopated as in search term matching with language dictionary using full cutting method
All possible word, then optimal cutting result is determined with statistical language model.Inputting information with user, " I especially wants to learn
For swimming ", language dictionary matching can be carried out first, finds matched all words --- I, especially, do not think, think, learn, trip
Swimming；These words can represent that then word-based grid does route searching, then is based in the form of word grid (word lattices)
Statistical language model (such as N-Gram models) find optimal path.If result shows the language of " I especially thinks learning swim "
Model score highest, then " I especially thinks learning swim " is the single word included in " I especially thinks learning swim ".It is described herein
N-Gram models be a kind of common language model, for Chinese, can be referred to as Chinese language model (CLM,
Chinese Language Model).In practice, electronic equipment can be using the word being syncopated as in above-mentioned example as search word order
Row, can also tentatively screen the word after cutting, remove " I ", some everyday words unrelated with user demand such as " " or
Remaining word is as search word sequence after function word.Wherein, the everyday words unrelated with user demand or function word for example can be
The frequency of occurrences is more than the word of certain threshold value in whole documents.Preliminary screening is carried out to the word after cutting can reduce data processing
Amount.
Step 203, for each search word sequence, the requirement item word sequence with each preset need item is matched respectively
To determine the search information to match with each preset need item.
In the present embodiment, electronic equipment can be further directed to each search word sequence, by itself and each preset need
The requirement item word sequence of item is matched respectively, to determine the matched requirement item word sequence of search word sequence institute, wherein, when one
When search word sequence and a requirement item word sequence match, electronic equipment can determine the corresponding search letter of the search term sequence
Breath preset need item corresponding with the requirement item word sequence matches.
Wherein, preset need item can be pre-stored requirement item in electronic equipment.The requirement item can be artificial pre-
If or electronic equipment clusters according to the user demand keyword root of history according to similarity or the degree of correlation.Often
A requirement item can be represented by a demand, it is possible to have multiple demands.For example, for stationery, one
A requirement item can be pen, which can have that there are one demands " pen ", it is possible to have multiple demands " pencil ",
" signature pen ", " water-color paintbrush " etc..To each demand of a requirement item, can respectively by aforementioned method distinguish cutting word with
Respectively obtaining the requirement item word sequence of corresponding requirement item, that is, a requirement item can correspond to one or more requirement item word sequences,
Details are not described herein.
In practice, electronic equipment can pass through the similarity based method meter of such as jaccard similarities, cosine similarity etc
The similarity of search word sequence and requirement item word sequence is calculated, and similarity is more than to the search word sequence of default similarity threshold
It is determined as matching with requirement item word sequence.By taking jaccard similarities as an example, search word order can be calculated by following algorithm
Row and requirement item word sequence：Search for the jaccard similarities=search word sequence and requirement item of word sequence and requirement item word sequence
The sum of shared word quantity/search word sequence of word sequence and the word quantity in requirement item word sequence.
In practice, electronic equipment can also be by each word searched in word sequence and the word progress in requirement item word sequence
Match, if all words in requirement item word sequence is matched in searching for word sequence, it is determined that search word sequence and requirement item word
Sequence matches.
In some optional realization methods of the present embodiment, requirement item is further divided into multiple classifications, and classification can also divide
Grade, is such as divided into three-level, big classification, small classification, requirement item.As an example, by taking business demand item as an example, requirement item can be specific
Ground user demand, such as " wedding photo ", the requirement item can be with other requirement items such as " description/art shines " and " children's photographies "
Etc. belonging to small classification " photography and vedio recording ", the small classification " photography and vedio recording " and can with other small classifications such as " wedding celebration ", " photography is taken the photograph
Picture " and " ceremony celebration " etc. belong to big classification " wedding celebration photography ".At this point, to each classification, electronic equipment can be determined with being somebody's turn to do
The search information and the requirement item of the category that any requirement item under classification matches match.
In some optional realization methods of the present embodiment, electronic equipment can to each preset need item respectively by with
Lower method obtains corresponding requirement item word sequence：Obtain the benchmark word of preset need item；The benchmark word is extended to generate
Expansion word, wherein, expansion word can include at least one of the following：The synonym of said reference word, said reference word it is near
Adopted word；By carrying out cutting word and respectively one of the corresponding preset need item of generation respectively to said reference word and each expansion word
Requirement item word sequence.For example, the benchmark word of preset need item can be " property is kept a public place clean ", and electronic equipment can pass through semanteme
The methods of analysis, is extended the benchmark word, obtains the synonym and near synonym of the benchmark word, so as to generate expansion word " property
Keep a public place clean ", " property cleaning ", " keep a public place clean portion ", " property Cleaner " etc..At this point, electronic equipment can distinguish each expansion word
Cutting word generation requirement item word sequence is carried out, for example, " property cleaning " corresponding requirement item word sequence " property cleaning ", " property is protected
Corresponding requirement item word sequence of clean member " " property Cleaner " etc..In some implementations, electronic equipment can by with aforementioned side
The similar method of method calculates the similarity of search word sequence and the requirement item word sequence of each expansion word generation, and big in similarity
Determine that search for information accordingly matches with preset need item when predetermined threshold value.In other realizations, if in search term
All words in the requirement item word sequence of any one above-mentioned expansion word cutting word generation are matched in sequence, it is determined that corresponding search
Information matches with corresponding preset need item.Details are not described herein.
In practice, electronic equipment can also carry out the search information that each preset need item matches by arbitrary form
Record, for example, electronic equipment can after the completion of matching pair search information content to match with each preset need item to unite
The expression of one form, such as：<Information content is searched in preset need item, city, commercial circle>.At this point, obtain a search letter per more
Breath, after matching corresponding preset need item, the corresponding search information content of preset need item can be increased by 1 by electronic equipment.
Step 204, based on the search information content generation displaying information to match with each preset need item.
In the present embodiment, electronic equipment then can pair with the search information bar number that each preset need item matches into
Row statistics, and based on the search information content to match with each preset need item the generation displaying information counted.
Wherein, the displaying information generated can be the search information content to match with each preset need item (such as pen
1000, books 2000 etc.) or multiple preset need items between the matched search Information Number of different preset need items institutes
The distribution proportion of amount (such as pen 33%, books 67% etc.).In practice, the displaying information of electronic equipment generation can include but unlimited
In following at least one display form：Pie chart, block diagram, bar chart, list etc..The displaying information can pass through the letter of terminal
The application of breath displaying class, map class application, the application of shopping class, search engine search result etc. show user.
In some optional realization methods of the present embodiment, preset need item is further divided into multiple classifications, then electronics is set
The standby demand that each classification can be first calculated based on the always search information content to match with preset need item each in each classification
Then demand distribution proportion between amount and/or classification is distributed according to the demand between the demand and/or classification of each classification
Ratio generation displaying information.Here, demand can be intended to indicate that a magnitude for having the user of demand how many to requirement item,
It can be total search information bar number for matching with preset need item each in each classification or with total search information
A directly proportional number of item number.When classification has multiple classifications, electronic equipment can also be according to different stage to each classification
Demand and/or classification between demand distribution proportion generation displaying information.
As an application scenarios, as shown in figure 3, the generation displaying information approach of the present embodiment for example can be applied to for
Map class application comprising marketing strategy tool provides the background server 302 supported, which can run on use
The user terminal 301,303 that family is held.Such as searching class application, shopping class can also have been run in terminal 301,303 and has applied it
The other application of class, the application do not limit this.
In the application scenarios shown in Fig. 3, by step 3001, user passes through the map class application that is run in terminal 301
The demand temperature of commerce services item (preset need item) is inquired, is inquired at this point, terminal 301 can be sent to background server 302
Request；Then, by step 3002, background server 302 can obtain at least one from multiple terminals, such as terminal 301,302
Search for information；Then, by step 3003, background server 302 can analyze acquired search information to be obtained respectively
To corresponding search word sequence；Then, by step 3004, background server 302 can be directed to each search word sequence, pass through
It is matched respectively with each commerce services item word sequence (requirement item word sequence), determines what is matched with each commerce services item
Search for information bar number；Then, by step 3005, background server 302 can will for example match with each commerce services item
Search information bar number by distribution proportion generation displaying information, displaying information form such as can be pie chart；Then, pass through
Step 3006, the displaying information generated can be sent to terminal 301 by background server 302, at this point, terminal 301 can incite somebody to action
The displaying information shows user.
As an example, Fig. 4 shows displaying information the signal generated under the application scenarios of Fig. 3.Wherein, Fig. 4 shows
Each preset need item is divided into medical treatment ＆ health, business service, buy up wholesale, amusement and recreation, educational training, beautiful in the pie chart gone out
People, food and drink cuisines and other multiple big classifications.
What deserves to be explained is an application scenarios shown in Fig. 4 are the application example that the application generates displaying information, and
Restriction is not formed to it, for example, in the application scenarios of Fig. 4, step 3001 can also be adjusted to step 3004 or 3005.
That is, background server 302 can obtain the search information bar number to match with each preset need item so that user passes through end in real time
Generation shows information or the information of generation displaying in real time for being sent to terminal when user passes through terminal inquiry during the inquiry of end, this
Application does not limit this.
In the present embodiment, since the search information according to user determines user demand, terminal data is made full use of, it can be with
Accurately determining user demand information, so as to improve the validity for generating displaying information.
Fig. 5 is please referred to, it illustrates the flow 500 of another embodiment of the method for generation displaying information, flow 500 is wrapped
Include following steps：
Step 501, at least one search information is obtained.
In the present embodiment, electronic equipment can be searched from least one user is locally or remotely obtained by terminal
The search information of rope.Wherein, search information here can be that user is applied by the searching class run in terminal, shopping class is answered
The information scanned for, map class application etc., for example, can include it is one or more in search term, search time etc.,
Here search term can include the search key selected by inputting the modes such as character, clickable hyperlinks.
Search information in the present embodiment can include location information.The location information for example can be that search information corresponds to
Initiation search location information (residing geographical location when e.g., user scans for), the positioning mould of terminal can be passed through
Block (such as global position system GPS) obtains.The location information can also be that the corresponding user's for initiating search of search information is normal
Guard station (such as family, company) location information.In practice, some terminal applies may be forbidden obtaining location information by user setting,
In the present embodiment, electronic equipment can judge whether that acquired search information carries position letter when obtaining and searching for information
Breath if so, obtaining search information, otherwise, gives up search information.In some implementations, electronic equipment can also pass through search term
Search information is filtered, there is the search term of longer (as more than 16 characters) by filtering out or comprising specific term
The search information of the predetermined search word unrelated with user demand etc., to reduce data processing amount.
Step 502, acquired each search information is analyzed to extract corresponding search word sequence respectively.
In the present embodiment, in the present embodiment, electronic equipment can further carry out acquired each search information
Analysis, to extract the corresponding search word sequence of each search information.The search word sequence can be from search term, search
At least one word that rope time etc. extracts.For example, electronic equipment can pass through search term included in search information
Various cutting words or segmenting method are handled, using obtained at least one word as the search word sequence searched for corresponding to information.
Here, electronic equipment can carry out cutting word processing by semantic analysis or full cutting method etc. to search term, single to obtain
The word sequence of word composition.Electronic equipment can be using the word being syncopated as in above-mentioned example as search word sequence, can also be to cutting
Word afterwards is tentatively screened, and remaining word is as search term after removing some everyday words unrelated with user demand or function word
Sequence.
Step 503, for each search word sequence, the requirement item word sequence with each preset need item is matched respectively
To determine the search information to match with each preset need item.
In the present embodiment, electronic equipment can be further directed to each search word sequence, by itself and each preset need
The requirement item word sequence of item is matched respectively, to determine the matched requirement item word sequence of search word sequence institute, when a search
When word sequence and a requirement item word sequence match, electronic equipment can determine the search term sequence it is corresponding search information with
The corresponding preset need item of the requirement item word sequence matches.Wherein, preset need item can be prestored in electronic equipment
The requirement item that is clustered according to similarity or the degree of correlation of artificial preset or according to history user demand keyword root.Often
A requirement item can be represented by a demand, it is possible to have multiple demands.One demand can be requirement item
Benchmark word, multiple demand can be the expansion word being extended by the benchmark word to requirement item.
Step 504, the affiliated area of above-mentioned search information is determined based on location information included in search information.
In the present embodiment, electronic equipment be also based on search information included in location information determine respectively it is above-mentioned
Search for the affiliated area of information.Wherein, electronic equipment can be previously stored with multiple geographic areas, which can pass through
Latitude and longitude coordinates range, zone name etc. are divided and are stored.When preset need item is commerce services project, the geography
Region also commercial circle is divided and is stored.Electronic equipment can be according to included in search information belonging to latitude and longitude coordinates warp
Latitude coordinate range determines the affiliated area of above-mentioned search information, can also be by true with the distance at area-name corresponding region center
Determine the affiliated area (such as affiliated commercial circle) of user.
For example, such as user's search " wedding photo set meal of the price at 5000 yuan or so near recommending ", search letter
Breath can be " wedding photo set meal of the price at 5000 yuan or so near recommending, 116.32,39.98 ", wherein 116.32,
39.98 be respectively the longitude coordinate and latitude coordinate in residing geographical location when user scans for.At this point, electronic equipment can root
Determine that affiliated city and commercial circle information include according to the location information：City：Beijing；Commercial circle：Zhong Guan-cun commercial circle, People's University
Commercial circle, Suzhou street commercial circle.
Step 505, affiliated area based on above-mentioned search information and the search information to match with each preset need item
Quantity generation displaying information.
In the present embodiment, electronic equipment can be based on above-mentioned search information affiliated area and with each preset need
Item match search term quantity generation displaying information, wherein, the displaying information generated can include but is not limited to down toward
A kind of few information：It is the search information content that matches in each region with selected requirement item, each interregional with selected requirement item phase
The distribution proportion of matched search information content, is selecting the search information content to match in selection area with each requirement item
Determine distribution proportion of search information content to match in region with each requirement item etc..In practice, the exhibition of electronic equipment generation
Show that the display form of information can include but is not limited to following at least one：Pie chart, block diagram, bar chart, list etc..Such as figure
Shown in 6a, the search to match between each region (commercial circle) represented in the form of pie chart with selected requirement item (wedding photo) is given
The distribution proportion displaying schematic diagram of information content.
In some optional realization methods of the present embodiment, preset need item is further divided into multiple classifications, electronic equipment
Displaying information can also be generated according to classification, such as the displaying information generated can include：In each region with selected classification
Requirement item match search term quantity, each interregional distribution of search term quantity to match with selected classification requirement item
Ratio, the search term quantity to match in selection area with requirement item of all categories, in selection area with need of all categories
Seek the distribution proportion of search term quantity that item matches.Optionally, classification is further divided into multiple ranks, and above-mentioned classification can be with
It is the other classification of selected class.As shown in Figure 6 b, it gives and (is taken the photograph with selected classification between each region (commercial circle) represented in the form of pie chart
Shadow images) requirement item (such as can include wedding photo, description/art take, two-way is photographed etc. preset need item) picture
The distribution proportion displaying schematic diagram for the search information content matched.
In the present embodiment, the step 502 in above-mentioned realization flow and step 503 respectively with the step in previous embodiment
202 and step 203 it is essentially identical, details are not described herein.
From figure 5 it can be seen that unlike embodiment corresponding from Fig. 2, the side of generation displaying information in the present embodiment
The search information that the flow 500 of method obtains in step 501 increases location information and increases based on institute in search information
Comprising location information determine above-mentioned search information affiliated area step 504, by based on search information affiliated area
And the step 505 of search term quantity generation displaying information to match with each preset need item replaces step 204, according to region
Generation displaying information has region specific aim to the analysis of user demand, and the demand to different zones is held more accurate and real
With.
With further reference to Fig. 7, as the realization to method shown in above-mentioned each figure, this application provides a kind of generation displaying letters
One embodiment of the device of breath, the device embodiment is corresponding with embodiment of the method shown in Fig. 2, which can specifically answer
For in electronic equipment.
As shown in fig. 7, the device 700 of the generation displaying information of the present embodiment includes：Acquisition module 701, extraction module
702nd, matching module 703 and generation module 704.Wherein, acquisition module 701 may be configured to obtain at least one search letter
Breath；Extraction module 702 may be configured to carry out the corresponding search word order of analysis extraction respectively to acquired each search information
Row；Matching module 703 may be configured to for each described search word sequence, respectively with the requirement item of each preset need item
Word sequence is matched to determine the search information to match with each preset need item；Generation module 704 may be configured to
Based on the search information content generation displaying information to match with each preset need item.
In some optional realization methods of the present embodiment, device 700 can to each preset need item respectively by with
Lower method obtains corresponding requirement item word sequence：Obtain the benchmark word of preset need item；Benchmark word is extended and is expanded with generating
Word is opened up, wherein, expansion word includes at least one of the following：The synonym of benchmark word, the near synonym of benchmark word；By to benchmark
Word and each expansion word carry out the requirement item word sequence that cutting word generates corresponding preset need item respectively.
In some optional realization methods of the present embodiment, matching module 703 can include：Matching unit (not shown),
It is configured to for each search word sequence, the requirement item word sequence generated respectively with the expansion word cutting word of each preset need item
It is matched；Determination unit (not shown) is configured to when all at least one requirement item word sequence of preset need item
When word all finds occurrence in the search word sequence, determine that the preset need item is believed with the search corresponding to the search word sequence
Manner of breathing matches.
In some optional realization methods of the present embodiment, displaying information can include but is not limited to following at least one：
The matched search information content of each preset need item institute；The different matched search information content distribution proportions of preset need item institute
Etc..
In some optional realization methods of the present embodiment, preset need item is divided into multiple classifications, at this point, generation module
703 include：Computing unit (not shown) is configured to based on the total search letter to match with preset need item each in each classification
Cease the demand distribution proportion between the demand and/or classification of each classification of quantity calculating；Generation unit (not shown), configuration are used
Demand distribution proportion between the demand and/or classification according to each classification, generation displaying information.
In some optional realization methods of the present embodiment, search information can include location information.At this point, generation module
703 further include：Positioning unit (not shown) is configured to determine the affiliated area of above-mentioned search information based on location information；It is raw
Into unit (not shown), it is configured to the affiliated area based on above-mentioned search information and is searched with what each preset need item matched
Rope information content generation displaying information.Wherein, the displaying information generated includes but not limited to following at least one：Each region
The search information content that the interior search information content to match with selected requirement item, each interregional and selected requirement item match
Distribution proportion, the search information content to match in selection area with each requirement item, in selection area with each requirement item phase
Distribution proportion of matched search information content etc..In some implementations, above-mentioned location information can include：Search for information pair
The location information for the initiation search answered or the permanent residence location information of the corresponding user for initiating search of search information.
In some optional realization methods of the present embodiment, show that the display form of information includes following at least one：Cake
Figure, block diagram, bar chart, list etc..
What deserves to be explained is in all modules described in the device 700 of generation displaying information and the method with reference to the description of figure 2
Each step it is corresponding.The operation above with respect to method description and feature are equally applicable to the dress of generation displaying information as a result,
700 and module wherein included or unit are put, details are not described herein.
It will be understood by those skilled in the art that the device 700 of above-mentioned generation displaying information further includes some other known knots
Structure, such as processor, memory etc., in order to unnecessarily obscure embodiment of the disclosure, these well known structures are in the figure 7 not
It shows.Below with reference to Fig. 8, it illustrates suitable for being used for realizing the computer system 800 of the electronic equipment of the embodiment of the present application
Structure diagram.
As shown in figure 8, computer system 800 includes central processing unit (CPU) 801, it can be read-only according to being stored in
Program in memory (ROM) 802 or be loaded into program in random access storage device (RAM) 803 from storage section 808 and
Perform various appropriate actions and processing.In RAM 803, also it is stored with system 800 and operates required various programs and data.
CPU 801, ROM 802 and RAM803 are connected with each other by bus 804.Input/output (I/O) interface 805 is also connected to always
Line 804.
I/O interfaces 805 are connected to lower component：Importation 806 including keyboard, mouse etc.；It is penetrated including such as cathode
The output par, c 807 of spool (CRT), liquid crystal display (LCD) etc. and loud speaker etc.；Storage section 808 including hard disk etc.；
And the communications portion 809 of the network interface card including LAN card, modem etc..Communications portion 809 via such as because
The network of spy's net performs communication process.Driver 810 is also according to needing to be connected to I/O interfaces 805.Detachable media 811, such as
Disk, CD, magneto-optic disk, semiconductor memory etc. are mounted on driver 810, as needed in order to be read from thereon
Computer program be mounted into storage section 808 as needed.
Particularly, according to an embodiment of the present application, it may be implemented as computer above with reference to the process of flow chart description
Software program.For example, embodiments herein includes a kind of computer program product, it is machine readable including being tangibly embodied in
Computer program on medium, the computer program are included for the program code of the method shown in execution flow chart.In this way
Embodiment in, which can be downloaded and installed from network by communications portion 809 and/or from detachable
Medium 811 is mounted.
Involved module or unit can be realized by way of software in the embodiment of the present application, can also be by hard
The mode of part is realized.Described module can also be set in the processor, for example, can be described as：A kind of processor packet
Include acquisition module, extraction module, matching module and generation module.Wherein the title of these modules is not formed under certain conditions
To the restriction of the module in itself, for example, acquisition module is also described as " being configured to obtain at least one search information
Module ".
As on the other hand, present invention also provides a kind of computer readable storage medium, the computer-readable storage mediums
Matter can be computer readable storage medium included in device in above-described embodiment；Can also be individualism, without
The computer readable storage medium being incorporated in terminal.There are one the storages of above computer readable storage medium storing program for executing or more than one journey
Sequence, when the program is performed by one or more than one processor so that above equipment：Obtain at least one search letter
Breath；Analysis is carried out respectively to acquired each search information and extracts corresponding search word sequence；For each search word sequence, divide
It is not matched to determine to believe with the search that each preset need item matches with the requirement item word sequence of each preset need item
Breath；Based on the search information content generation displaying information to match with each preset need item.
As on the other hand, present invention also provides a kind of computing device, including：One or more processors；Memory,
For storing one or more programs (memory can for example include above-mentioned computer readable storage medium)；Wherein, when
When said one or multiple programs are performed by said one or multiple processors so that above-mentioned processor realizes what the application provided
The method of generation displaying information.
The preferred embodiment and the explanation to institute's application technology principle that above description is only the application.People in the art
Member should be appreciated that invention scope involved in the application, however it is not limited to the technology that the specific combination of above-mentioned technical characteristic forms
Scheme, while should also cover in the case where not departing from foregoing invention design, it is carried out by above-mentioned technical characteristic or its equivalent feature
The other technical solutions for arbitrarily combining and being formed.Such as features described above has similar work(with (but not limited to) disclosed herein
The technical solution that the technical characteristic of energy is replaced mutually and formed.
Claims (17)
- A kind of 1. method for generating displaying information, which is characterized in that the method includes：Obtain at least one search information；Acquired each search information is analyzed to extract corresponding search word sequence respectively；For each search word sequence, matched respectively with the requirement item word sequence of each preset need item with determine with it is each The search information that preset need item matches；Based on the search information content generation displaying information to match with each preset need item.
- 2. according to the method described in claim 1, it is characterized in that, each preset need item is prepared by the following respectively Corresponding requirement item word sequence：Obtain the benchmark word of preset need item；The benchmark word is extended to generate expansion word, wherein, the expansion word includes at least one of the following：It is described The near synonym of the synonym of benchmark word, the benchmark word；The need for generating corresponding preset need item respectively by carrying out cutting word to the benchmark word and each expansion word Seek a word sequence.
- 3. according to the method described in claim 2, it is characterized in that, described for each described search word sequence, respectively with respectively The requirement item word sequence of a preset need item is matched to determine that the search information to match with each preset need item includes：For each described search word sequence, the requirement item word sequence with each preset need item is matched respectively；When all words at least one requirement item word sequence of preset need item all find occurrence in the search word sequence When, determine the preset need item and the search information match corresponding to the search word sequence.
- 4. according to the method described in claim 1, it is characterized in that, the displaying information includes following at least one：The matched search information content of each preset need item institute；The different matched search information content distribution proportions of preset need item institute.
- 5. according to the method described in claim 1, it is characterized in that, the preset need item is divided into multiple classifications；AndIt is described to be included based on the search information content to match with each preset need item generation displaying information：Based on the total search information content to match with preset need item each in each classification, the demand of each classification is calculated And/or the demand distribution proportion between classification；According to the demand distribution proportion between the demand and/or classification of each classification, the displaying information is generated.
- 6. according to the method described in claim 1, it is characterized in that, described search information includes location information；AndIt is described to be further included based on the search information content to match with each preset need item generation displaying information：The affiliated area of described search information is determined based on the location information；Affiliated area based on described search information and the search information content to match with each preset need item are generated and are shown Information, wherein, the displaying information generated includes following at least one：The search to match in each region with selected requirement item Information content, each interregional distribution proportion of search information content to match with selected requirement item, in selection area with it is each Search information content that requirement item matches, the distribution ratio of search information content to match in selection area with each requirement item Example.
- 7. according to the method described in claim 6, it is characterized in that, the location information includes：Described search information is corresponding Initiate the location information of search or the permanent residence location information of the corresponding user for initiating search of described search information.
- 8. according to the method any in claim 4-7, which is characterized in that the display form of the displaying information include with Lower at least one：Pie chart, block diagram, bar chart, list.
- 9. a kind of device for generating displaying information, which is characterized in that described device includes：Acquisition module is configured to obtain at least one search information；Extraction module is configured to that acquired each search information is analyzed to extract corresponding search word sequence respectively；Matching module is configured to for each search word sequence, respectively with the requirement item word sequence of each preset need item into Search information of the row matching to determine and each preset need item matches；Generation module is configured to based on the search information content generation displaying information to match with each preset need item.
- 10. device according to claim 9, which is characterized in that obtained by the following method respectively to each preset need item Obtain corresponding requirement item word sequence：Obtain the benchmark word of preset need item；The benchmark word is extended to generate expansion word, wherein, the expansion word includes at least one of the following：It is described The near synonym of the synonym of benchmark word, the benchmark word；The need for generating corresponding preset need item respectively by carrying out cutting word to the benchmark word and each expansion word Seek a word sequence.
- 11. device according to claim 10, which is characterized in that the matching module includes：Matching unit is configured to for each described search word sequence, respectively with the requirement item word order of each preset need item Row are matched；Determination unit is configured to when all words at least one requirement item word sequence of preset need item are in the search word order When occurrence is all found in row, the preset need item and the search information match corresponding to the search word sequence are determined.
- 12. device according to claim 9, which is characterized in that the displaying information includes following at least one：The matched search information content of each preset need item institute；The different matched search information content distribution proportions of preset need item institute.
- 13. device according to claim 9, which is characterized in that the preset need item is divided into multiple classifications；AndThe generation module includes：Computing unit is configured to, based on the total search information content to match with preset need item each in each classification, calculate Demand distribution proportion between the demand and/or classification of each classification；Generation unit, the demand distribution proportion being configured between the demand and/or classification according to each classification, generation displaying Information.
- 14. device according to claim 9, which is characterized in that described search information includes location information；AndThe generation module further includes：Positioning unit is configured to determine the affiliated area of described search information based on the location information；Generation unit is configured to the affiliated area based on described search information and the search to match with each preset need item Information content generation displaying information, wherein, the displaying information generated includes following at least one：It is needed in each region with selected Ask search information content, each interregional distribution proportion of search information content to match with selected requirement item that item matches, The search information content to match in selection area with each requirement item, the search to match in selection area with each requirement item The distribution proportion of information content.
- 15. device according to claim 14, which is characterized in that the location information includes：Described search information corresponds to Initiation search location information or described search information it is corresponding initiate search user permanent residence location information.
- 16. according to the device any in claim 12-15, which is characterized in that the display form packet of the displaying information Include following at least one：Pie chart, block diagram, bar chart, list.
- 17. a kind of computing device, including：One or more processors；Memory, for storing one or more programs；When one or more of programs are performed by one or more of processors so that the processor realizes such as right It is required that any method in 1 to 8.
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