CN107451867A - A kind of method and apparatus of analog ad joint debugging interaction - Google Patents
A kind of method and apparatus of analog ad joint debugging interaction Download PDFInfo
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Abstract
A kind of method and apparatus of analog ad joint debugging interaction provided by the invention, including：Ad-request is sent to advertisement DSP, and receives the ad response that the advertisement DSP returns according to the ad-request；Then judge whether the ad response is normal, if it is not, the abnormal cause information of the ad response is then shown, if so, then showing the normal information of the ad response.Whether the ad response that automatic decision advertisement DSP is returned is normal, and when ad response is abnormal, shows abnormal cause information, therefore, do not have to lead to advertisement delivery system box drain in terms of advertisement DSP, you can the problem of its advertisement DSP is present is known, accordingly to be corrected.And then reduce the human cost in whole docking operation, and improve docking efficiency.
Description
Technical field
The present invention relates to Internet technical field, method more specifically to a kind of analog ad joint debugging interaction and
Device.
Background technology
Advertisement inside webpage, Internet video etc. is launched by advertisement delivery system.Advertisement delivery system connection is many
Advertisement DSP (Demand-Side Platform, party in request's platform).Potential user is when browsing webpage, if wide on webpage
Accuse content not yet determine that advertisement delivery system is just made an announcement to all advertisement DSP, including the IP of user, user use put down
The information such as platform.Advertisement DSP platform understands the demand whether user meet advertiser according to the bulletin, then decides whether to return
Response, the response of return includes bidding and ad content.Advertisement delivery system selects a suitable advertisement putting.But
Early stage in advertisement delivery system and advertisement DSP docking operations, it is necessary to both sides are after largely linking up work, could be successfully right
Connect, it is less efficient.Usual advertisement delivery system needs to dock many third-party advertisement DSP, and whole docking operation needs to expend
Huge human cost.
The content of the invention
In view of this, the method and apparatus that the present invention proposes a kind of analog ad joint debugging interaction, be intended to realize reduce manpower into
Originally and efficient purpose is put forward.
To achieve these goals, it is proposed that scheme it is as follows：
A kind of method of analog ad joint debugging interaction, including：
Ad-request is sent to advertisement DSP；
Receive the ad response that the advertisement DSP returns according to the ad-request；
Judge whether the ad response is normal, if it is not, the abnormal cause information of the ad response is then shown, if
It is then to show the normal information of the ad response.
Preferably, judge whether the ad response is normal, if it is not, then showing the abnormal reason letter of the ad response
Breath, if so, then showing the normal information of the ad response, is specifically included：
Judge whether the ad response can normally be identified；
If can not normally be identified, the information that the ad response can not be identified normally is shown；
If can normally be identified, judge that the ad response whether there is the advertisement normally participated in and bidded；
If in the absence of the advertisement bidded normally is participated in, show that the ad response does not include what normal participation was bidded
The information of advertisement；
If the advertisement normally participated in and bidded be present, judge that the ad response launches mould with the presence or absence of video ads
Plate, the video ads launch template and include the necessary information shown needed for advertisement；
If launching template in the absence of video ads, show that the ad response does not include the letter that video ads launch template
Breath；
If video ads be present launches template, existing advertisement putting template is verified；
If verification failure, the information of display verification failure；
If verify successfully, it is determined that the ad response is normal, shows the normal information of the ad response.
Preferably, before the transmission ad-request to advertisement DSP, in addition to：
Build the ad-request.
Preferably, the structure ad-request, is specifically included：
Receive the configuration data of user's input；
According to the configuration data, corresponding ad-request template is obtained；
The relevant parameter of the ad-request template is modified using the configuration data, obtaining the advertisement please
Ask.
Preferably, in the normal information of the display ad response, in addition to：
Show the video link for exposing and clicking on verification；
When user clicks on the video link, the advertisement that the ad response includes is shown；
When the advertisement commences play out, the exposure monitoring link that the ad response includes, the exposure monitoring are triggered
Link for monitoring whether the advertisement plays；
When being clicked in the advertisement playing process, the click monitoring link that the ad response includes is triggered, it is described
Monitoring link is clicked on to be used to monitor whether the advertisement is clicked.
A kind of device of analog ad joint debugging interaction, including：
Transmitting element, for sending ad-request to advertisement DSP；
Receiving unit, the ad response returned for receiving the advertisement DSP according to the ad-request；
Judging unit, for judging whether the ad response is normal, if it is not, then showing that the ad response is abnormal
Cause information, if so, then showing the normal information of the ad response.
Preferably, the judging unit, is specifically included：
First judgment sub-unit, for judging whether the ad response can normally be identified, if it is not, it is aobvious then to perform first
Show subelement, if so, then performing the second judgment sub-unit；
The first display subelement, the information that can not be normally identified for showing the ad response；
Second judgment sub-unit, the advertisement bidded normally is participated in for judging that the ad response whether there is,
If it is not, the second display subelement is then performed, if so, then performing the 3rd judgment sub-unit；
The second display subelement, for showing the ad response not comprising the letter for normally participating in the advertisement bidded
Breath；
3rd judgment sub-unit, it is described for judging that the ad response launches template with the presence or absence of video ads
Video ads launch template and include the necessary information shown needed for advertisement, if it is not, the 3rd display subelement is then performed, if so, then
Perform verification subelement；
The 3rd display subelement, for showing that the ad response does not include the information that video ads launch template；
The verification subelement, for being verified to existing advertisement putting template, if verification failure, performs the 4th
Subelement is shown, if verifying successfully, performs the 5th display subelement；
The 4th display subelement, for showing the information of verification failure；
The 5th display subelement, for showing the normal information of the ad response.
Preferably, described device also includes：
Construction unit is asked, for before the transmission ad-request to advertisement DSP, building the ad-request.
Preferably, the request construction unit, is specifically included：
Receiving subelement, for receiving the configuration data of user's input；
Subelement is obtained, for according to the configuration data, obtaining corresponding ad-request template；
Subelement is changed, for being modified using the configuration data to the relevant parameter of the ad-request template,
Obtain the ad-request.
Preferably, described device also includes：
Display unit is linked, in the normal information of the display ad response, showing for exposure and point
Hit the video link of verification；
Advertisement presentation unit, for when user clicks on the video link, showing the advertisement that the ad response includes；
First link monitoring unit, for when the advertisement commences play out, triggering the exposure that the ad response includes
Monitoring link, the exposure monitoring link are used to monitor whether the advertisement plays；
Second link monitoring unit, during for being clicked in the advertisement playing process, triggers the ad response bag
The click monitoring link contained, the click monitoring link are used to monitor whether the advertisement is clicked.
Compared with prior art, technical scheme has advantages below：
A kind of method and apparatus for analog ad joint debugging interaction that above-mentioned technical proposal provides, including：Sent to advertisement DSP
Ad-request, and receive the ad response that the advertisement DSP returns according to the ad-request；Then the ad response is judged
It is whether normal, if it is not, the abnormal cause information of the ad response is then shown, if so, then showing that the ad response is normal
Information.Whether the ad response that automatic decision advertisement DSP is returned is normal, and when ad response is abnormal, display is abnormal
The reason for information, therefore, in terms of advertisement DSP do not have to lead to advertisement delivery system box drain, you can know and ask existing for its advertisement DSP
Topic, accordingly to be corrected.And then reduce the human cost in whole docking operation, and improve docking efficiency.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing
There is the required accompanying drawing used in technology description to be briefly described, it should be apparent that, drawings in the following description are only this
Some embodiments of invention, for those of ordinary skill in the art, on the premise of not paying creative work, can be with
Other accompanying drawings are obtained according to these accompanying drawings.
Fig. 1 is a kind of flow chart of the method for analog ad joint debugging interaction provided in an embodiment of the present invention；
Fig. 2 is a kind of flow chart of the method for calibration of ad response provided in an embodiment of the present invention；
Fig. 3 is the flow chart of the method for another analog ad joint debugging interaction provided in an embodiment of the present invention；
Fig. 4 is a kind of flow chart of method for building ad-request provided in an embodiment of the present invention；
Fig. 5 is the flow chart of the method for another analog ad joint debugging provided in an embodiment of the present invention interaction；
Fig. 6 is a kind of schematic diagram of the device of analog ad joint debugging interaction provided in an embodiment of the present invention；
Fig. 7 is the schematic diagram of the device of another analog ad joint debugging interaction provided in an embodiment of the present invention；
Fig. 8 is the schematic diagram of the device of another analog ad joint debugging provided in an embodiment of the present invention interaction.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation describes, it is clear that described embodiment is only part of the embodiment of the present invention, rather than whole embodiments.It is based on
Embodiment in the present invention, those of ordinary skill in the art are obtained every other under the premise of creative work is not made
Embodiment, belong to the scope of protection of the invention.
The core concept of the present invention is the docking work(of the unit simulation advertisement delivery system interacted by analog ad joint debugging
Can, such advertisement DSP side staff can utilize the device of analog ad joint debugging interaction, to its advertisement DSP docking work(
Can be verified, be linked up without the staff with advertisement delivery system side, efficiency is higher, and save manpower into
This.
The embodiments of the invention provide a kind of method of analog ad joint debugging interaction, referring to Fig. 1, showing this method
Schematic flow sheet, this method can include：
Step S11：Ad-request is sent to advertisement DSP；
Ad-request includes the information such as platform, adline and IP.Advertisement DSP can be returned accordingly according to the ad-request
Ad response.Platform can be but not limited to PC, Android and iPhone；Adline can be but not limited to paster, temporarily
Stop, general floating layer；Paster is the advertisement of having time timing in video, such as when opening one video of video website, in positive
One section of advertisement would generally be played before beginning, this advertisement is exactly bumper advertisements, and this advertisement can be in upper right corner display distance advertisement
The time of end；Advertisement when pause is video pause；General floating layer is that the advertisement on video is floated in video playback.IP is used
The IP address at family.
Step S12：Receive the ad response that the advertisement DSP returns according to the ad-request；
Advertisement DSP can launch different advertisements to different platforms, adline and user area.For example, advertisement DSP
For platform be PC, adline is paster, user area is X counties in the case of, advertisement A can be launched；Advertisement DSP is for platform
The situation that Android, adline are pause, user area is Y counties, can launch advertisement B.Therefore, advertisement DSP receives advertisement
After request, corresponding ad response can be built according to the ad-request received, and return to the dress of analog ad joint debugging interaction
Put.
Step S13 judges whether the ad response is normal, if it is not, then showing the abnormal reason letter of the ad response
Breath, if so, then showing the normal information of the ad response.
The information of display can be the combination of text information or image information or text information and image information
Deng.Specifically, the display normal information of ad response can show the text information of " interface is normal ".Analog ad joint debugging is handed over
Mutual device shows the abnormal cause information of the ad response, therefore, advertisement DSP when judging abnormal in ad response
The staff of side can understand the problem of advertisement DSP is present according to the information of display, accordingly to be corrected, without
Linked up with the staff of advertisement delivery system side.And then reduce the human cost in whole docking operation, and improve
Docking efficiency.
Example in real time of the invention provides a kind of method of calibration of ad response, i.e. step S13 detailed process, should referring to Fig. 2
Method includes：
Step S21：Judge whether ad response can normally be identified, if it is not, step S22 is then performed, if so, then performing step
Rapid S23；
When both sides' interface is incompatible, the device of analog ad joint debugging interaction will be unable to what normal identification advertisement DSP was returned
After the encoded processing of data that ad response, i.e. ad response include, it is impossible to normally identified.Therefore, for judge advertisement ring
The data included in answering whether there is problem, first determine whether the ad response can normally be identified.
Step S22：Show the information that the ad response can not be identified normally；
When can not normally identify the ad response that advertisement DSP is returned, corresponding information is shown.The information of display can be
Combination of text information or image information or text information and image information etc..For example, it can show that " interface is not simultaneous
The text information of appearance, None- identified ", or display can not be by the unique corresponding image informations of normal identification with ad response.
Step S23：Judge that the ad response whether there is the advertisement normally participated in and bidded, if it is not, then performing step
S24, if so, then performing step S25；
Normally participate in the advertisement bidded and include the necessary fields such as bid.Therefore, judge ad response with the presence or absence of normal
The advertisement bidded of participation, that is, judge in ad response with the presence or absence of necessary fields such as bids.
Step S24：Show that the ad response does not include the information for normally participating in the advertisement bidded；
Not comprising when normally participating in the advertisement bidded in advertisement DSP, corresponding information is shown.Lack in ad response
Which field related to normally participating in the advertisement bidded, display is lacked to the information of these fields.The information of display can be with
It is combination of text information or image information or text information and image information etc..
Step S25：Judge that the ad response launches template with the presence or absence of video ads, the video ads launch template
Comprising the necessary information needed for displaying advertisement, if it is not, step S26 is then performed, if so, then performing step S27；
Video ads launch template, i.e. VAST (Video Ad Serving Template), describe ad response
XML structure, the necessary information needed for displaying advertisement is contained, for example, exposure monitoring link, click monitoring link, advertisement DSP emblems
Mark information etc..Exposure monitoring link is used to monitor whether advertisement plays, and when advertisement commences play out, can trigger the link.If
Exposure monitoring link is correct, then advertisement DSP can record respective advertisement exposure once when the link triggers every time.Click on monitoring
Link for monitoring whether advertisement is clicked, when being clicked during advertisement was broadcast, the link can be triggered.For example, viewing
The game advertisement played during video, when clicking on the game advertisement, the page can jump to corresponding register interface, and trigger click
Monitoring link.If it is correct to click on monitoring link, advertisement DSP can record respective advertisement by point when the link triggers every time
Hit once.DSP logo information is to represent advertisement DSP icon.
Step S26：Show that the ad response does not include the information that video ads launch template；
When not including video ads dispensing template in advertisement DSP, corresponding information is shown.The information of display can be word
Combination of information or image information or text information and image information etc.
Step S27：Template is launched to existing video ads to verify, if verification failure, performs step S28, if
Verify successfully, then perform step S29；
If video ads be present launches template, template is launched to the video ads and verified, that is, judges video ads
Launch whether template links comprising exposure monitoring, clicks on monitoring link, advertisement DSP logo information.If video ads launch template
Lack exposure monitoring link, click on monitoring link, the one or more of advertisement DSP logo information, it is determined that verification failure, if regarding
Frequency advertisement putting template includes exposure monitoring link, clicks on monitoring link and advertisement DSP logo information, it is determined that verifies successfully.
Step S28：The information of display verification failure；
During verification failure, corresponding information is shown.That is video ads launch which field is template lack, and lack this with regard to display
The information of a little fields.For example, lacking click monitoring link, then display lacks the information for clicking on monitoring link.The information of display can
To be combination of text information or image information or text information and image information etc..
Step S29：Show the normal information of the ad response.
If verifying successfully, illustrate that both sides' interface has been adjusted logical, then shows the normal information of ad response.The information of display can
To be combination of text information or image information or text information and image information etc.." connect specifically, can show
It is mouthful normal " text information.
The method that the embodiment of the present invention provides another analog ad joint debugging interaction, referring to Fig. 3, this method is to advertisement
Before DSP sends ad-request, it can also include：
Step S10：Build ad-request.
Before docking test is carried out to advertisement DSP, the structure of ad-request is completed.Docking test is being carried out to advertisement DSP
When, the ad-request built in advance is sent to advertisement DSP.
The information such as the different adlines of advertisement DSP concerns may be different.Some advertisement DSP are in the advertisement received
When the information such as the adline that request bag contains are not its concerns, ad response will not be made.Therefore, in order to improve analog ad
The versatility of the method for joint debugging interaction.
A kind of method for building ad-request is present embodiments provided, shown in Figure 4, this method includes:
Step S31：Receive the configuration data of user's input；
User by front-end WEB interface, can input the configuration data of advertisement DSP concern, and configuration data includes but unlimited
In platform, adline and IP.User, which inputs platform, can be but not limited to PC, Android and iPhone；Adline can be with
It is but not limited to paster, pause, general floating layer；IP is the IP address of user.
Step S32：According to the configuration data, corresponding ad-request template is obtained；
Different configuration datas corresponds to different ad-request templates, pre-sets advertisement corresponding to different configuration datas
It please seek template.For example, be an ad-request template corresponding to the combination of PC and paster, and the combination pair of Android and pause
It should be another ad-request template.After the configuration data of user's input is received, obtain corresponding with the configuration data wide
Announcement please seek template.
Step S33：The relevant parameter of the ad-request template is modified using the configuration data, obtained described
Ad-request.
To be ad-request after the relevant parameter modification in ad-request template.It is an ad-request template below
Program is illustrated：
After adline in above-mentioned ad-request template, platform, IP information is replaced, as ad-request.Pass through
The setting of ad-request template, the ad-request structure time is saved, can quickly realize the structure of ad-request.
The method that the embodiment of the present invention provides another analog ad joint debugging interaction, referring to Fig. 5, this method is adjusted in interface
Also include the verification process of exposure and click data after logical, specific this method can include：
Step S41：Ad-request is sent to advertisement DSP；
Step S42：Receive the ad response that the advertisement DSP returns according to the ad-request；
Step S43：Judge whether the ad response is normal, if it is not, then showing the abnormal reason of the ad response
Information, if so, then showing the normal information of the ad response and the video link for exposing and clicking on verification.
Step S44：When user clicks on the video link, the advertisement that the ad response includes is shown；
For advertising display in video clip, user may be viewed by whether advertisement meets expection.
Step S45：When the advertisement commences play out, the exposure monitoring link that the ad response includes is triggered.
Advertisement every time play can trigger exposure monitoring link, if exposure monitoring link have no problem in itself, advertisement DSP
Record advertisement exposure once, still, if exposing monitoring link inherently mistake, advertisement DSP will be unable to record advertisement exposure
Light number.
Step S46：When being clicked in the advertisement playing process, the click monitoring chain that the ad response includes is triggered
Connect.
Click monitoring link can be triggered when advertisement is clicked, if clicking on monitoring link has no problem, advertisement DSP will
Record advertisement is clicked once, still, if exposure monitoring link inherently mistake, advertisement DSP will be unable to record advertisement
Exposure frequency.
Staff is according to the number of its actual play advertisement and the number of click advertisement, and the exposure of advertisement DSP records
Light number and number is clicked, come the exposure monitoring link for determining to include in ad response and clicks on whether monitoring link deposits in itself
In problem.
For foregoing each method embodiment, in order to be briefly described, therefore it is all expressed as to a series of combination of actions, but
It is that those skilled in the art should know, the present invention is not limited by described sequence of movement, because according to the present invention, certain
A little steps can use other orders or carry out simultaneously.
The embodiment of the present invention provides a kind of device of analog ad joint debugging interaction, and referring to Fig. 6, the device includes：Send single
Member 11, receiving unit 12 and judging unit 13.
Transmitting element 11, for sending ad-request to advertisement DSP；
Receiving unit 12, the ad response returned for receiving the advertisement DSP according to the ad-request；
Judging unit 13, for judging whether the ad response is normal, if it is not, then showing that the ad response is abnormal
The reason for information, if so, then showing the normal information of the ad response.
Preferably, judging unit 13, can specifically include：First judgment sub-unit, the first display subelement, second judge
Subelement, the second display subelement, the 3rd judgment sub-unit, the 3rd display subelement, verification subelement, the 4th display subelement
With the 5th display subelement.
First judgment sub-unit, for judging whether the ad response can normally be identified, if it is not, it is aobvious then to perform first
Show subelement, if so, then performing the second judgment sub-unit；
First display subelement, the information that can not be normally identified for showing the ad response；
Second judgment sub-unit, the advertisement bidded normally is participated in for judging that the ad response whether there is, if it is not,
The second display subelement is then performed, if so, then performing the 3rd judgment sub-unit；
Second display subelement, for showing the ad response not comprising the information for normally participating in the advertisement bidded；
3rd judgment sub-unit, for judging that the ad response launches template, the video with the presence or absence of video ads
Advertisement putting template includes the necessary information needed for displaying advertisement, if it is not, the 3rd display subelement is then performed, if so, then performing
Verify subelement；
3rd display subelement, for showing that the ad response does not include the information that video ads launch template；
Subelement is verified, for being verified to existing advertisement putting template, if verification failure, performs the 4th display
Subelement, if verifying successfully, perform the 5th display subelement；
4th display subelement, for showing the information of verification failure；
5th display subelement, for showing the normal information of the ad response.
The embodiment of the present invention provides the device of another analog ad joint debugging interaction, and referring to Fig. 7, the device includes：Request
Construction unit 10, transmitting element 11, receiving unit 12 and judging unit 13.
Construction unit 10 is asked, for before the transmission ad-request to advertisement DSP, building the ad-request.
Transmitting element 11, for sending ad-request to advertisement DSP；
Receiving unit 12, the ad response returned for receiving the advertisement DSP according to the ad-request；
Judging unit 13, for judging whether the ad response is normal, if it is not, then showing that the ad response is abnormal
The reason for information, if so, then showing the normal information of the ad response.
Preferably, construction unit 10 is asked, can be included：Receiving subelement, obtain subelement and modification subelement.
Receiving subelement, for receiving the configuration data of user's input；
Subelement is obtained, for according to the configuration data, obtaining corresponding ad-request template；
Subelement is changed, for being modified using the configuration data to the relevant parameter of the ad-request template,
Obtain the ad-request.
The embodiment of the present invention provides the device of another analog ad joint debugging interaction, and referring to Fig. 8, the device includes：Send
Unit 11, receiving unit 12, judging unit 13, link display unit 14, advertisement presentation unit 15, first link monitoring unit 16
With the second link monitoring unit 17.
Transmitting element 11, for sending ad-request to advertisement DSP；
Receiving unit 12, the ad response returned for receiving the advertisement DSP according to the ad-request；
Judging unit 13, for judging whether the ad response is normal, if it is not, then showing that the ad response is abnormal
The reason for information, if so, then showing the normal information of the ad response
Link display unit 14, in the normal information of the display ad response, showing for exposing and
Click on the video link of verification；
Advertisement presentation unit 15, for when user clicks on the video link, showing that the ad response includes wide
Accuse；
First link monitoring unit 16, for when the advertisement commences play out, triggering the exposure that the ad response includes
Light detection links, and the exposure monitoring link is used to monitor whether the advertisement plays；
Second link monitoring unit 17, during for being clicked in the advertisement playing process, triggers the ad response
Comprising click monitor link, it is described click on monitoring link be used for monitor whether the advertisement is clicked.
Each embodiment is described by the way of progressive in this specification, what each embodiment stressed be and other
The difference of embodiment, between each embodiment identical similar portion mutually referring to.
In several embodiments provided by the present invention, it should be understood that disclosed method, apparatus and equipment, can be with
Realize by another way.For example, device embodiment described above is only schematical；The division of the unit,
Only a kind of division of logic function, can there is other dividing mode when actually realizing；Multiple units or component can combine
Or another system is desirably integrated into, or some features can be ignored, or do not perform.Another, shown or discussed phase
Coupling or direct-coupling or communication connection between mutually can be by some communication interfaces, the INDIRECT COUPLING of device or unit or
Communication connection, can be electrical or other forms.
For device embodiment, because it essentially corresponds to embodiment of the method, so related part is real referring to method
Apply the part explanation of example.The unit illustrated as separating component can be or may not be physically separate
, it can be as the part that unit is shown or may not be physical location, you can with positioned at a place, or also may be used
To be distributed on multiple NEs.Some or all of unit therein can be selected to realize this reality according to the actual needs
Apply the purpose of a scheme.In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit,
Can also be that unit is individually physically present, can also two or more units it is integrated in a unit.
If the function is realized in the form of SFU software functional unit and is used as independent production marketing or in use, can be with
It is stored in a computer read/write memory medium.Based on such understanding, technical scheme is substantially in other words
The part to be contributed to prior art or the part of the technical scheme can be embodied in the form of software product, the meter
Calculation machine software product is stored in a storage medium, including some instructions are causing a computer equipment (can be
People's computer, server, or network equipment etc.) perform all or part of step of each embodiment methods described of the present embodiment
Suddenly.And foregoing storage medium includes：USB flash disk, mobile hard disk, read-only storage (ROM, Read-Only Memory), deposit at random
Access to memory (RAM, Random Access Memory), magnetic disc or CD etc. are various can be with the medium of store program codes.
To the described above of disclosed embodiment of this invention, professional and technical personnel in the field is realized or use this
Invention.A variety of modifications to these embodiments will be apparent for those skilled in the art, institute herein
The General Principle of definition can be realized in other embodiments without departing from the spirit or scope of the present invention.Therefore,
The present invention is not intended to be limited to the embodiments shown herein, and is to fit to special with principles disclosed herein and novelty
The consistent most wide scope of point.
Claims (10)
- A kind of 1. method of analog ad joint debugging interaction, it is characterised in that including：Ad-request is sent to advertisement DSP；Receive the ad response that the advertisement DSP returns according to the ad-request；Judge whether the ad response is normal, if it is not, the abnormal cause information of the ad response is then shown, if so, then Show the normal information of the ad response.
- 2. according to the method for claim 1, it is characterised in that judge whether the ad response is normal, if it is not, then showing The abnormal cause information of ad response, if so, then showing the normal information of the ad response, is specifically included：Judge whether the ad response can normally be identified；If can not normally be identified, the information that the ad response can not be identified normally is shown；If can normally be identified, judge that the ad response whether there is the advertisement normally participated in and bidded；If in the absence of the advertisement bidded normally is participated in, show that the ad response does not include the advertisement normally participated in and bidded Information；If the advertisement normally participated in and bidded be present, judge that the ad response launches template, institute with the presence or absence of video ads State video ads and launch necessary information of the template needed for comprising displaying advertisement；If launching template in the absence of video ads, show that the ad response does not include the information that video ads launch template；If video ads be present launches template, existing advertisement putting template is verified；If verification failure, the information of display verification failure；If verify successfully, it is determined that the ad response is normal, shows the normal information of the ad response.
- 3. according to the method for claim 1, it is characterised in that before the transmission ad-request to advertisement DSP, also wrap Include：Build the ad-request.
- 4. according to the method for claim 3, it is characterised in that the structure ad-request, specifically include：Receive the configuration data of user's input；According to the configuration data, corresponding ad-request template is obtained；The relevant parameter of the ad-request template is modified using the configuration data, obtains the ad-request.
- 5. according to the method described in Claims 1 to 4 any one, it is characterised in that in the display ad response just During normal information, in addition to：Show the video link for exposing and clicking on verification；When user clicks on the video link, the advertisement that the ad response includes is shown；When the advertisement commences play out, the exposure monitoring link that the ad response includes, the exposure monitoring link are triggered For monitoring whether the advertisement plays；When being clicked in the advertisement playing process, the click monitoring link that the ad response includes, the click are triggered Monitoring link is used to monitor whether the advertisement is clicked.
- A kind of 6. device of analog ad joint debugging interaction, it is characterised in that including：Transmitting element, for sending ad-request to advertisement DSP；Receiving unit, the ad response returned for receiving the advertisement DSP according to the ad-request；Judging unit, for judging whether the ad response is normal, if it is not, then showing the abnormal reason of the ad response Information, if so, then showing the normal information of the ad response.
- 7. device according to claim 6, it is characterised in that the judging unit, specifically include：First judgment sub-unit, for judging whether the ad response can normally be identified, if it is not, then performing the first display Unit, if so, then performing the second judgment sub-unit；The first display subelement, the information that can not be normally identified for showing the ad response；Second judgment sub-unit, the advertisement bidded normally is participated in for judging that the ad response whether there is, if it is not, The second display subelement is then performed, if so, then performing the 3rd judgment sub-unit；The second display subelement, for showing the ad response not comprising the information for normally participating in the advertisement bidded；3rd judgment sub-unit, for judging that the ad response launches template, the video with the presence or absence of video ads Advertisement putting template includes the necessary information needed for displaying advertisement, if it is not, the 3rd display subelement is then performed, if so, then performing Verify subelement；The 3rd display subelement, for showing that the ad response does not include the information that video ads launch template；The verification subelement, for being verified to existing advertisement putting template, if verification failure, perform the 4th display Subelement, if verifying successfully, perform the 5th display subelement；The 4th display subelement, for showing the information of verification failure；The 5th display subelement, for showing the normal information of the ad response.
- 8. device according to claim 6, it is characterised in that described device also includes：Construction unit is asked, for before the transmission ad-request to advertisement DSP, building the ad-request.
- 9. according to the method for claim 8, it is characterised in that the request construction unit, specifically include：Receiving subelement, for receiving the configuration data of user's input；Subelement is obtained, for according to the configuration data, obtaining corresponding ad-request template；Subelement is changed, for being modified using the configuration data to the relevant parameter of the ad-request template, is obtained The ad-request.
- 10. according to the device described in claim 6~9 any one, it is characterised in that described device also includes：Display unit is linked, in the normal information of the display ad response, showing for exposing and clicking on school The video link tested；Advertisement presentation unit, for when user clicks on the video link, showing the advertisement that the ad response includes；First link monitoring unit, the exposure monitoring included for when the advertisement commences play out, triggering the ad response Link, the exposure monitoring link are used to monitor whether the advertisement plays；Second link monitoring unit, during for being clicked in the advertisement playing process, triggers what the ad response included Monitoring link is clicked on, the click monitoring link is used to monitor whether the advertisement is clicked.
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