CN107423995A - Method, client and system based on the triggering advertisement of shared vehicle - Google Patents

Method, client and system based on the triggering advertisement of shared vehicle Download PDF

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Publication number
CN107423995A
CN107423995A CN201710121184.0A CN201710121184A CN107423995A CN 107423995 A CN107423995 A CN 107423995A CN 201710121184 A CN201710121184 A CN 201710121184A CN 107423995 A CN107423995 A CN 107423995A
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CN
China
Prior art keywords
advertisement
information
circuit
pushed away
scanning
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Pending
Application number
CN201710121184.0A
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Chinese (zh)
Inventor
马宇尘
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Shanghai Liangming Technology Development Co Ltd
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Shanghai Liangming Technology Development Co Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Shanghai Liangming Technology Development Co Ltd filed Critical Shanghai Liangming Technology Development Co Ltd
Priority to CN201710121184.0A priority Critical patent/CN107423995A/en
Publication of CN107423995A publication Critical patent/CN107423995A/en
Pending legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0253During e-commerce, i.e. online transactions
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0645Rental transactions; Leasing transactions
    • G06Q50/40
    • GPHYSICS
    • G07CHECKING-DEVICES
    • G07FCOIN-FREED OR LIKE APPARATUS
    • G07F17/00Coin-freed apparatus for hiring articles; Coin-freed facilities or services
    • G07F17/0042Coin-freed apparatus for hiring articles; Coin-freed facilities or services for hiring of objects
    • G07F17/0057Coin-freed apparatus for hiring articles; Coin-freed facilities or services for hiring of objects for the hiring or rent of vehicles, e.g. cars, bicycles or wheelchairs

Abstract

The invention provides method, client and the system based on the triggering advertisement of shared vehicle, it is related to shared technical field of transportation means.Shared vehicle is included with car client:Information acquisition circuit, to gather the operation information of the shared vehicle PUK of user terminal scanning;Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information;Advertisement output circuit, advertisement triggers circuit is connected, to obtain advertisement information to be pushed away, and foregoing advertisement to be pushed away is played by the scanning interface of foregoing user terminal.Using the present invention, colourful information can be provided to the user using shared vehicle by scanning interface for the unblock for sharing vehicle.

Description

Method, client and system based on the triggering advertisement of shared vehicle
Technical field
The present invention relates to shared technical field of transportation means.
Background technology
At present, as pollution of the motor vehicles to environment is increasing, serious traffic congestion phenomenon and vehicle exhaust are dirty Dye environmental problem annoyings many big cities, and people are intended to can have a good air quality, possesses the body of health, very The all positive Advocating Citizen ' in more cities uses bicycle not only to reduce pollution as the vehicles, can also take exercises.For Facilitate citizen, Cycle Hire station is set up in city, citizen lease bicycle at Cycle Hire station, given back after having used Cycle Hire station.
Currently, also occur giving back as follows to the shared bicycle of specified knee, conventional occupation mode.Need to make Used time, user find vehicle nearby by APP or wechat public number storing map, send license plate number, obtain password unblock altogether Enjoy bicycle;Or user finds vehicle nearby using APP, and electronic lock is opened by barcode scanning.When giving back, by paying on the net And lock nearby, without giving back to specified knee, but shared bicycle needs to rest in the region that Parking permitted.
Current shared vehicle, it is typically only capable to use car demand according to user, provide a user vehicle uses car information, than The positional information of such as available vehicle.User, can not be according to the need of user during using public transport Or it is expected to provide more rich colorful information, it is difficult to further improve Consumer's Experience.
The content of the invention
It is an object of the invention to:Overcome the deficiencies in the prior art, there is provided the method based on the triggering advertisement of shared vehicle, Client and system., can be by scanning interface for the unblock for sharing vehicle, to the use using shared vehicle using the present invention Family provides colourful information.
To realize above-mentioned target, the invention provides following technical scheme:
A kind of method based on the triggering advertisement of shared vehicle, including step:Gather the shared vehicle unblock of user terminal scanning The operation information of code;Advertisement is triggered according to the operation information, obtains advertisement information to be pushed away;Pass through sweeping for foregoing user terminal Retouch interface and play foregoing advertisement to be pushed away.
Further, during advertisement plays, the scanning area at scanning interface or the scanning area at adjustment scanning interface are hidden Transparency so that former scanning area position can play advertisement.
Further, according to the advertisement duration of foregoing advertisement to be pushed away, the display time at adjustment scanning interface, when advertisement duration When longer, extend the display time at scanning interface.
Further, the user terminal connection successful message of wifi is gathered, by user terminal downloads and/or updates to wait to push away and broadcasts Advertising message;According to the triggering message of advertisement, foregoing download and/or the advertisement information to be pushed away updated are obtained.
Further, storage needs to be pushed away advertisement information in the shared Vehicular system server, and after advertisement is triggered, this is System server pushes to advertisement information to be pushed away at the scanning interface of foregoing user terminal.
Further, after advertisement broadcasting terminates, trigger shared vehicle unblock and open.
Further, the advertisement is corresponding with favor information, and after advertisement information play terminates, user obtains corresponding excellent Favour;It is described preferential including paying all or part of this of the user and using the rate for sharing vehicle;And/or pay the user The rate of vehicle are shared in all or part of other use.
Further, at scanning interface, advertisement output time options is provided with, different advertisement output times is corresponding different Preferential dynamics.
Further, included by sharing the step of scan operation interface of vehicle plays advertisement,
The location information of both collection user terminal and shared vehicle, the distance for obtaining user terminal and shared vehicle are believed Breath;
Judge afore-mentioned distance whether in the range of default distance threshold;
When in the range of default distance threshold, advertisement is played by the shared vehicle scan interface of the user terminal.
Present invention also offers a kind of shared vehicle car client, including:
Information acquisition circuit, to gather the operation information of the shared vehicle PUK of user terminal scanning;
Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information;
Advertisement output circuit, advertisement triggers circuit is connected, to obtain advertisement information to be pushed away, and it is whole by foregoing user The scanning interface at end plays foregoing advertisement to be pushed away.
Further, in addition to play area sets circuit, and it connects advertisement output circuit, to during advertisement plays, Hide the transparency of the scanning area at scanning interface or the scanning area at adjustment scanning interface so that former scanning area institute is in place Advertisement can be played by putting.
Further, in addition to reproduction time adjustment circuit, it connects advertisement output circuit, to according to it is foregoing wait to push away broadcast it is wide The advertisement duration of announcement, the display time at adjustment scanning interface;The reproduction time adjustment circuit can when advertisement duration is longer, Extend the display time at scanning interface.
Further, in addition to information download more novel circuit, its to user terminal connection wifi it is successful in the case of, lead to Cross user terminal downloads and/or update advertisement information to be pushed away, and stored;
The advertisement output circuit is downloaded more novel circuit with advertisement triggers circuit and information and is connected, being capable of touching according to advertisement Message is sent out, the advertisement information to be pushed away that foregoing download and/or renewal are obtained in the storage information of more novel circuit is downloaded from information.
Further, in addition to vehicle unlock trigger circuit, it connects advertisement output circuit, terminates to be played according to advertisement Message, trigger shared vehicle unblock and open.
Present invention also offers a kind of system of shared vehicle, including:
Shared vehicle, is connected with system server, and it includes the vehicle body structure for user's riding, the shared vehicle On be provided with PUK;
With car client, it is connected with system server, it includes,
Information acquisition circuit, to gather the operation information of the shared vehicle PUK of user terminal scanning;
Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information;
Advertisement output circuit, advertisement triggers circuit is connected, to obtain advertisement information to be pushed away, and it is whole by foregoing user The scan operation interface at end plays foregoing advertisement to be pushed away;
System server, it includes,
Advertisement database to be pushed away, the advertisement database purchase to be pushed away need to be pushed away advertisement information;
Information transmission circuit, connect advertisement database to be pushed away, to it is foregoing with car client push wait to push away broadcast it is wide Accuse.
Further, play area is also included with car client and circuit is set, it connects advertisement output circuit, in advertisement During broadcasting, the transparency of the scanning area at scanning interface or the scanning area at adjustment scanning interface is hidden so that original scanning Region position can play advertisement.
Further, reproduction time adjustment circuit is also included with car client, it connects advertisement output circuit, to before State the advertisement duration of advertisement to be pushed away, the display time at adjustment scanning interface;The reproduction time adjustment circuit can be in advertisement When duration is longer, extend the display time at scanning interface.
Further, information is also included with car client and downloads more novel circuit, it is in user terminal connection wifi successes In the case of, by user terminal downloads and/or advertisement information to be pushed away is updated, and stored;
The advertisement output circuit is downloaded more novel circuit with advertisement triggers circuit and information and is connected, being capable of touching according to advertisement Message is sent out, the advertisement information to be pushed away that foregoing download and/or renewal are obtained in the storage information of more novel circuit is downloaded from information.
Further, system server and/or vehicle unlock trigger circuit is also included with car client, it connects advertisement output Circuit, to play the message terminated according to advertisement, trigger shared vehicle unblock and open.
The present invention compared with prior art, as an example, has the following advantages that and accumulated due to using above technical scheme Pole effect:Using the present invention, advertisement letter to be pushed away can be played by scanning boundary's user oriented after user triggers barcode scanning operation Breath.It can enjoy corresponding preferential preferably, user is checked after advertisement, for example deduction and exemption user is when time taking using shared vehicle With.
Brief description of the drawings
Fig. 1 is the method flow diagram provided in an embodiment of the present invention that advertisement is triggered based on shared vehicle.
Fig. 2 is the function structure chart with car client of shared vehicle provided in an embodiment of the present invention.
Fig. 3-7 is the function exemplary plot provided in an embodiment of the present invention that advertisement is exported by using car client.
Fig. 8 is the function structure chart of the system of shared vehicle provided in an embodiment of the present invention;
Fig. 9 is the information transfer exemplary plot of system in previous embodiment.
Description of reference numerals:
With car client 100, information acquisition circuit 110, advertisement triggers circuit 120, advertisement output circuit 130;
User terminal 200, user interface 210, scan trigger control 211, scanning area 212, scan line 213, PUK 214, control 216, advertisement duration regulation control 217 are closed in advertisement 215, advertisement;
System 300;Shared vehicle 310;With car client 320, information acquisition circuit 321, advertisement triggers circuit 322, extensively Accuse output circuit 323;System server 330, advertisement database 331 to be pushed away, information transmission circuit 332.
Embodiment
Below in conjunction with the drawings and specific embodiments to method, the client provided by the invention that advertisement is triggered based on shared vehicle End and system are described in further detail.It should be noted that technical characteristic or technical characteristic described in following embodiments Combination be not construed as isolated, they can be mutually combined so as to reach superior technique effect.In following realities In the accompanying drawing for applying example, the identical label that each accompanying drawing occurs represents identical feature or part, can be applied to different embodiments In.Therefore, once being defined in a certain Xiang Yi accompanying drawing, then it need not further be begged in subsequent accompanying drawing By.
It should be noted that structure depicted in this specification institute accompanying drawing, ratio, size etc., only coordinating explanation Content disclosed in book, so that those skilled in the art understands and reads, it is not limited to invent enforceable restriction bar Part, the modification of any structure, the change of proportionate relationship or the adjustment of size, do not influenceing the effect of invention can be generated and institute's energy Under the purpose reached, it all should fall in the range of the disclosed technology contents of invention can be covered.The side of being preferable to carry out of the present invention The scope of formula includes other realization, wherein described or discussion order can not be pressed, including is pressed according to involved function Basic mode simultaneously or in the opposite order, carrys out perform function, this should be by the skill of embodiments of the invention art Art personnel are understood.
It may be not discussed in detail for technology, method and apparatus known to person of ordinary skill in the relevant, but suitable In the case of, the technology, method and apparatus should be considered as authorizing part for specification.Institute that is shown here and discussing Have in example, any occurrence should be construed as merely exemplary, not as limitation.Therefore, exemplary embodiment Other examples can have different values.
Embodiment
Shown in Fig. 1, for the flow chart of the method provided in an embodiment of the present invention that advertisement is triggered based on shared vehicle.Based on altogether The method for enjoying vehicle triggering advertisement, comprises the following steps:
S100, the operation information of the shared vehicle PUK of collection user terminal scanning.
Described shared vehicle, refer to be the vehicle that shares of the public, it is referred to as utility car, its general quilt It is considered a kind of emerging Urban Traffic service.The shared vehicle generally promoted at present in each city, predominantly share voluntarily Car, it provides easily Green Travel to resident and traveller.It is shared vehicle, including but not limited to automobile, bicycle, electronic Car, motorcycle.In the present embodiment, the class vehicles are preferably rided, can be bicycle, electric car or motorcycle.
The PUK of the shared vehicle is provided with the shared vehicle.When needing to use car, user can pass through carrying User terminal is opened and uses car client, specifically, being provided with Scan Architecture on user terminal, starts scanning knot by user terminal Structure scans PUK.
The PUK can include Quick Response Code, bar code and graphical passwords, accordingly, the scanning on the user terminal Structure can include two-dimensional code decoder, bar code decoding device and graphical passwords decoder.
The user terminal, can be the various conventional movements such as mobile phone, notebook computer, palm PC, tablet personal computer Terminal, and various Intelligent wearable electronic equipments, such as intelligent glasses, intelligent watch etc..In the present embodiment, it is preferred that Using mobile phone.
The operation of the shared vehicle PUK of user terminal scanning, in the present embodiment, unrestricted as an example, Ke Yishi User triggers the barcode scanning unlock control in the shared vehicle client on user terminal;Can also be that user triggers use After the scanning control in other clients with shared vehicle client associate in the terminal of family, to sharing vehicle PUK The operation being scanned.Now, scanning interface is presented in user terminal.
Can be payment client terminal, i.e. in the present embodiment with other clients of shared vehicle client associate When communication terminal etc..
S200, advertisement is triggered according to the operation information, obtains advertisement information to be pushed away.
After the operation information for obtaining the shared vehicle PUK of user terminal scanning, advertisement can be both triggered, obtains and waits to push away Advertisement information.
The advertisement, the advertisement that including but not limited to businessman launches in the present embodiment is unrestricted as an example, its The various notices publicized widely can be included.
The method for obtaining advertisement information to be pushed away, specifically can be as follows:It is stored with the shared Vehicular system server Advertisement information to be pushed away, after advertisement is triggered, advertisement information to be pushed away directly is pushed to foregoing user's end by the system server The scanning interface at end.
It is described to push away advertisement information, including advertisement to be pushed away is in itself, and/or the URL (Uniform of advertisement to be pushed away Resource Locator URLs) information.
Or advertisement information to be pushed away is obtained by the following method:The user terminal connection successful message of wifi is gathered, is led to Cross user terminal downloads and/or update advertisement information to be pushed away;According to the triggering message of advertisement, foregoing download and/or more is obtained New advertisement information to be pushed away pushes to scanning interface.The method is in the case where there is wifi, and user terminal can pass through Wifi network download and/or update advertisement information to be pushed away, will download and/or update advertisement information to be pushed away be stored in user end In end.Then, after advertisement is triggered, you can advertisement the to be pushed away letter of foregoing download and/or renewal is directly obtained from user terminal Breath pushes to scanning interface, and user carries out advertisement without using the mobile data flow of payment.
S300, foregoing advertisement to be pushed away is played by the scanning interface of foregoing user terminal.
After obtaining advertising message, advertisement is played by scanning interface.
In the present embodiment, during advertisement plays, scanning area or the adjustment scanning interface at scanning interface can be hidden Scanning area transparency so that former scanning area position can play advertisement.It is unrestricted as an example, such as will 90% is adjusted in the transparency of scanning area, is played in this way, the display of scanning area does not interfere with advertisement substantially at scanning interface.
In view of advertisement playing effect, preferably to play advertisement by scanning interface, in the present embodiment, moreover it is possible to according to preceding The advertisement duration of advertisement to be pushed away is stated, the display time at adjustment scanning interface, when advertisement duration is longer, extends scanning interface Show the time.
After step S300, following steps can also be carried out:After advertisement broadcasting terminates, trigger shared vehicle unblock and open.
After advertisement broadcasting terminates, the scan operation of PUK has also been completed, and can then trigger corresponding shared vehicle Unblock is opened.
The unblock principle of shared vehicle is as follows.So that as exemplified by user terminal, user is by carrying with using mobile phone Two-dimentional PUK on the shared automobile body of mobile phone scanning, the PUK are corresponding with the Unique ID letter of the shared vehicle Cease, the ID identification informations can be obtained after barcode scanning.
Mobile phone submits a unlocking request message to the system server of shared vehicle, can be included in the message:With The user profile of family terminal, request content, vehicle ID identification informations.
The system server of shared vehicle receives the unlocking request message of user, and the system server can be according to described Unlocking request message, when collecting advertisement and playing the message terminated, you can with to shared car corresponding to the ID identification informations Send unlocking instruction information.
After lockset on the shared vehicle receives the unlocking instruction information of aforementioned system server transmission, you can with basis The unlocking instruction information performs corresponding unblock operation.
Preferably, the advertisement is corresponding with favor information, and after advertisement information play terminates, user obtains corresponding excellent Favour.
It is described preferential including paying all or part of this of the user and using the rate for sharing vehicle;And/or pay The rate of vehicle are shared in all or part of other use of the user.
Preferably, at scanning interface, advertisement output time options is provided with, different advertisement output times is corresponding different Preferential dynamics.User can select different advertisement output times, to obtain different preferential dynamics.
The scanning interface can also further set adline options.The adline options is to basis The preference information of user or the autonomous selection information of user, to adline corresponding to user's broadcasting., can be with the present embodiment By gather the sex of user, the age, recorded with car in traveling regional information and/or the adline that independently selects of user believe Breath, obtain the adline of user preference, the preference information as user.
Described advertisement, which plays, to be terminated, including advertisement intactly finish playing after terminate, also played including user in advertisement During positive closing advertisement.In the case of collecting user's closing advertisement, one of following manner can be taken to be handled.
Mode one, the temporal information that advertisement plays is obtained, obtain played time and the ratio of complete reproduction time, will compare Value is multiplied by foregoing completely preferential amount corresponding to broadcasting, obtains the preferential amount of user.It is unrestricted as an example, for example user checks Complete advertisement, there is provided it is preferential be 0.5 yuan.User closes advertisement after 60% advertisement has been checked, then based on use Family this time ad view behavior, provide a user it is preferential be 0.3 yuan.
Mode two, cancels that this is preferential, and even user closes advertisement broadcasting during advertisement broadcast, then cancels pair User's is this time preferential.
Another embodiment of the present embodiment, by share vehicle scan operation interface play advertisement the step of specifically wrap Include:
The location information of both collection user terminal and shared vehicle, the distance for obtaining user terminal and shared vehicle are believed Breath;
Judge afore-mentioned distance whether in the range of default distance threshold;
When in the range of default distance threshold, advertisement is played by the shared vehicle scan interface of the user terminal.
It is another embodiment of the present invention referring to Fig. 2, there is provided a kind of shared vehicle uses car client 100.
It is used to aid in user to use shared vehicle, including information acquisition circuit 110, advertisement triggering electricity with car client 100 Road 120 and advertisement output circuit 130.
Information acquisition circuit 110, to gather the operation information of the shared vehicle PUK of user terminal scanning.
Advertisement triggers circuit 120, link information Acquisition Circuit 110, to trigger advertisement according to the operation information.
Advertisement output circuit 130, connection advertisement triggers circuit 120, to obtain advertisement information to be pushed away, and by foregoing The scanning interface of user terminal plays foregoing advertisement to be pushed away.
In the present embodiment, the subscription client 100 can also include play area and set circuit, reproduction time adjustment electricity Road, information download more novel circuit and vehicle unlock trigger circuit.
The play area sets circuit to connect advertisement output circuit 130, during advertisement plays, to hide scanning circle The transparency of the scanning area in face or the scanning area at adjustment scanning interface so that former scanning area position can play Advertisement.
The reproduction time adjustment circuit also connects advertisement output circuit 130, to according to the wide of foregoing advertisement to be pushed away Accuse duration, the display time at adjustment scanning interface.Specifically, the reproduction time adjustment circuit can be longer in advertisement duration When, extend the display time for scanning interface.
Described information downloads more novel circuit, in the case of user terminal connection wifi is successful, to pass through user terminal Download and/or update advertisement information to be pushed away, and stored.The advertisement output circuit 130 and advertisement triggers circuit 120 and Information downloads the connection of more novel circuit, can download in the storage information of more novel circuit and obtain from information according to the triggering message of advertisement Take the advertisement information to be pushed away of foregoing download and/or renewal.
The vehicle unlock trigger circuit connection advertisement output circuit 130, to play the message terminated according to advertisement, is touched The shared vehicle unblock of hair is opened.
Preferably, it is described to include preferential process circuit with car client 100.
Preferential process circuit is connected with advertisement output circuit, in the case of being corresponding with favor information in advertisement, wide It is corresponding preferential to accuse information broadcasting end rear line offer.Specifically, the preferential process circuit can include following structure:
Preferential judgement sub-circuit, to judge whether advertisement to be pushed away is corresponding with favor information;
Preferential acquisition sub-circuit, preferential judgement sub-circuit is connected, in the case where being corresponding with favor information, in advertisement After playing end, corresponding favor information is obtained;
Shared vehicle rate processing sub-circuit, connects preferential acquisition sub-circuit, the preferential of acquisition is supplied into user, The preferential rate including paying all or part of shared vehicle of this use of the user;And/or pay user whole Or the rate of vehicle are shared in other time partial use.
It is wide with the output of car client by this implementation with reference to Fig. 3-7 descriptions as for example and not limitation of typical way Accuse the content of information.
Shown in Figure 3, when user needs to use car, user can be opened by the user terminal 200 of carrying and be used first Car client, the user interface 210 exported with car client to user shown in Fig. 3.It is provided with and sweeps in user interface 210 Code trigger control 211 " key unblock ".
The user terminal, can be the various conventional movements such as mobile phone, notebook computer, palm PC, tablet personal computer Terminal, and various Intelligent wearable electronic equipments, such as intelligent glasses, intelligent watch etc..In the present embodiment, it is preferred that Using mobile phone.
The PUK of the shared vehicle is provided with the shared vehicle.The PUK can include Quick Response Code, bar shaped Code and graphical passwords, accordingly, the Scan Architecture on the user terminal can include two-dimensional code decoder, bar code decoding device With graphical passwords decoder.
User's trigger control 211 " key unblock ", shared vehicle client enters scanning interface, while advertisement is touched Power Generation Road also triggers advertisement according to the operation information.Then, advertisement output circuit obtains according to the triggering message of advertisement and waits to push away Advertisement information, and foregoing advertisement to be pushed away is played by the scanning interface of foregoing user terminal.
User terminal 200 is directed at the PUK of foregoing shared vehicle by user so that PUK is presented in scanning area. With reference to shown in Fig. 4, scanning area 212 is shown in interface is scanned, scan line 213 and PUK 214 are shown in scanning area. Meanwhile scan and advertisement 215, advertisement closing control 216 and advertisement duration regulation control 217 are also show in interface.Advertisement in Fig. 4 215 be the region output display on the periphery of scanning area 212 at scanning interface.Now, the output of advertisement does not interfere with user and looked into See barcode scanning process.
When advertisement plays, user can close control 216 to close advertisement by advertisement, can also pass through advertisement duration Control 217 is adjusted to adjust the reproduction time of advertisement.
The above-mentioned advertisement way of output during advertisement plays, can also be hidden as for example and not limitation of typical way Scan the transparency of the scanning area at interface or the scanning area at adjustment scanning interface so that former scanning area position energy Enough play advertisement.Specifically, by carrying out play area circuit can be set to realize.Shown in Figure 5, the advertisement 215 exists Scanning area 212 exports.
Certainly, advertisement 215 can be not limited to the position of scanning area 212, than scanning area when scanning interface broadcasting The bigger region in domain 212 is shown in playing, shown in Figure 6.In this mode, advertisement can be closed control 216 and be arranged on extensively The upper right Angle Position of 215 play area is accused, so that user operates.
In view of advertisement playing effect, preferably to play advertisement by scanning interface, when playing advertisement, according to advertisement Advertisement duration, the display time at adjustment scanning interface, when advertisement duration is longer, extend the display time at scanning interface.As It is for example and not limitation, for example, the time of scanning PUK just completed at 5 seconds, and the time spot is 10 seconds, then at this point it is possible to adjust The display time at whole scanning interface is 10 seconds so that the advertisement can completely play at scanning interface.
After advertisement broadcasting terminates, you can the foregoing shared vehicle unblock of triggering is opened.The advertisement is corresponding with favor information When, after advertisement information play terminates, user obtains corresponding preferential.It is shown in Figure 7, after advertisement broadcasting terminates, carry out The unblock of shared vehicle, and provided a user reward voucher.
The reward voucher, it can be used for the rate for paying all or part of shared vehicle of this use of the user;Also may be used To pay the rate that vehicle is shared in all or part of other use of the user.In the present embodiment, such as by described preferential Pay the rate of the whole shared vehicle of this use of the user.
Certainly, described advertisement is played and terminated, including advertisement intactly finish playing after terminate, also including user in advertisement Positive closing advertisement in playing process.If in the case of collecting user's closing advertisement, one of following manner can be taken to enter Row processing is preferential.
Mode one, the temporal information that advertisement plays is obtained, obtain played time and the ratio of complete reproduction time, will compare Value is multiplied by foregoing completely preferential amount corresponding to broadcasting, obtains the preferential amount of user.It is unrestricted as an example, for example user checks Complete advertisement, there is provided it is preferential be 0.5 yuan.User closes advertisement after 60% advertisement has been checked, then based on use Family this time ad view behavior, provide a user it is preferential be 0.3 yuan.
Mode two, cancels that this is preferential, and even user closes advertisement broadcasting during advertisement broadcast, then cancels pair User's is this time preferential.
Preferably, advertisement duration regulation control 217 can adjust advertisement output time, and during different advertisement output Between correspond to different preferential dynamics.
It is another embodiment of the present invention referring to Fig. 8, there is provided a kind of system 300 of shared vehicle.
Shown system 300 includes shared vehicle 310, with car client 320 and system server 330.
Shared vehicle 310, is connected with system server 330, and it includes the vehicle body structure for user's riding, described common Enjoy and PUK is provided with vehicle.
With car client 320, it is connected with system server 330, it includes following structure:
Information acquisition circuit 321, to gather the operation information of the shared vehicle PUK of user terminal scanning.
Advertisement triggers circuit 322, link information Acquisition Circuit, to trigger advertisement according to the operation information.
Advertisement output circuit 323, advertisement triggers circuit is connected, to obtain advertisement information to be pushed away, and passes through foregoing use The scan operation interface of family terminal plays foregoing advertisement to be pushed away.
System server 330, it includes following structure:
Advertisement database 331 to be pushed away, the advertisement database purchase to be pushed away need to be pushed away advertisement information.
Information transmission circuit 332, connect advertisement database to be pushed away, to it is foregoing wait to push away with car client push broadcast Advertisement.
The advertisement, the advertisement that including but not limited to businessman launches in the present embodiment is unrestricted as an example, its The various notices publicized widely can be included.
It is described to push away advertisement information, including advertisement to be pushed away is in itself, and/or the URL information of advertisement to be pushed away.
Preferably, in the present embodiment, information is also included with car client and downloads more novel circuit, it in user terminal connecting Connect wifi it is successful in the case of, by user terminal downloads and/or update advertisement information to be pushed away, and stored;It is described wide Output circuit is accused to be connected with advertisement triggers circuit and information download more novel circuit, can be according to the triggering message of advertisement, from information Download the advertisement information to be pushed away that foregoing download and/or renewal are obtained in the storage information of more novel circuit.
I.e. in the case where there is wifi, advertisement to be pushed away can be downloaded and/or updated to user terminal by wifi network to be believed Breath, it will download and/or update advertisement information storage to be pushed away in the user terminal.Then, after advertisement is triggered, you can directly from The advertisement information to be pushed away that user terminal obtains foregoing download and/or renewal pushes to scanning interface, and user is without using payment Mobile data flow carry out advertisement.
In the present embodiment, it can also include play area with car client and circuit, reproduction time adjustment circuit are set.
The play area sets circuit to connect advertisement output circuit 323, during advertisement plays, to hide scanning circle The transparency of the scanning area in face or the scanning area at adjustment scanning interface so that former scanning area position can play Advertisement.
The reproduction time adjustment circuit also connects advertisement output circuit 323, to according to the wide of foregoing advertisement to be pushed away Accuse duration, the display time at adjustment scanning interface.Specifically, the reproduction time adjustment circuit can be longer in advertisement duration When, extend the display time for scanning interface.
Preferably, the system server of the system and/or vehicle unlock trigger circuit is also included with car client.Vehicle solution Triggers circuit connection advertisement output circuit is locked, to play the message terminated according to advertisement, shared vehicle unblock is triggered and opens.
When vehicle unlock trigger circuit is arranged in system server, the unblock principle for sharing vehicle is as follows.
Exemplified by using use mobile phone as user terminal, user is scanned on shared automobile body by the mobile phone carried with Two-dimentional PUK, the PUK are corresponding with the Unique ID information of the shared vehicle, the ID can be obtained after barcode scanning Identification information.
Mobile phone submits a unlocking request message to the system server of shared vehicle, can be included in the message:With The user profile of family terminal, request content, vehicle ID identification informations.
The system server of shared vehicle receives the unlocking request message of user, and the system server can be according to described Unlocking request message, when collecting advertisement and playing the message terminated, you can with to shared car corresponding to the ID identification informations Send unlocking instruction information.
After lockset on the shared vehicle receives the unlocking instruction information of aforementioned system server transmission, you can with basis The unlocking instruction information performs corresponding unblock operation.
When vehicle unlock trigger circuit is set in in-use automotive client, directly can be entered with car client with shared vehicle Operation is opened in row radio communication, the unblock for performing shared vehicle.It is unrestricted as an example, such as with car client and shared car After being connected by Bluetooth communication, operation is opened in the unblock for performing shared vehicle.And shared vehicle can be received by a gsm wireless Module is sent out, the various vehicle-related informations including vehicle launch information are sent to shared Vehicular system server.
Preferably, in the present embodiment, the system server can also include preferential process circuit.
Preferential process circuit is connected with advertisement output circuit, in the case of being corresponding with favor information in advertisement, wide It is corresponding preferential to accuse information broadcasting end rear line offer.Specifically, the preferential process circuit can include following structure:
Preferential judgement sub-circuit, to judge whether advertisement to be pushed away is corresponding with favor information;
Preferential acquisition sub-circuit, preferential judgement sub-circuit is connected, in the case where being corresponding with favor information, in advertisement After playing end, corresponding favor information is obtained;
Shared vehicle rate processing sub-circuit, connects preferential acquisition sub-circuit, the preferential of acquisition is supplied into user, The preferential rate including paying all or part of shared vehicle of this use of the user;And/or pay user whole Or the rate of vehicle are shared in other time partial use.
Described advertisement, which plays, to be terminated, including advertisement intactly finish playing after terminate, also played including user in advertisement During positive closing advertisement.If in the case of collecting user's closing advertisement, one of following manner can be taken to be located Manage preferential.
Mode one, the temporal information that advertisement plays is obtained, obtain played time and the ratio of complete reproduction time, will compare Value is multiplied by foregoing completely preferential amount corresponding to broadcasting, obtains the preferential amount of user.It is unrestricted as an example, for example user checks Complete advertisement, there is provided it is preferential be 0.5 yuan.User closes advertisement after 60% advertisement has been checked, then based on use Family this time ad view behavior, provide a user it is preferential be 0.3 yuan.
Mode two, cancels that this is preferential, and even user closes advertisement broadcasting during advertisement broadcast, then cancels pair User's is this time preferential.
Foregoing description is only the description to present pre-ferred embodiments, not to any restriction of the scope of the invention, this hair The scope of bright preferred embodiment includes other realization, wherein can not by it is described go out or the order that discusses perform work( Energy.Any change, the modification that the those of ordinary skill in field of the present invention does according to the disclosure above content, belong to claims Protection domain.

Claims (19)

  1. A kind of 1. method based on the triggering advertisement of shared vehicle, it is characterised in that including step:
    Gather the operation information of the shared vehicle PUK of user terminal scanning;
    Advertisement is triggered according to the operation information, obtains advertisement information to be pushed away;
    Foregoing advertisement to be pushed away is played by the scanning interface of foregoing user terminal.
  2. 2. according to the method for claim 1, it is characterised in that:During advertisement plays, the scanning area at scanning interface is hidden Or the transparency of the scanning area at adjustment scanning interface so that former scanning area position can play advertisement.
  3. 3. according to the method for claim 1, it is characterised in that:According to the advertisement duration of foregoing advertisement to be pushed away, adjustment is swept The display time at interface is retouched, when advertisement duration is longer, extends the display time at scanning interface.
  4. 4. according to the method for claim 1, it is characterised in that:The user terminal connection successful message of wifi is gathered, is passed through User terminal downloads and/or update advertisement information to be pushed away;According to the triggering message of advertisement, foregoing download and/or renewal are obtained Advertisement information to be pushed away.
  5. 5. according to the method for claim 1, it is characterised in that:Storage, which needs to be pushed away, in the shared Vehicular system server broadcasts Advertising message, after advertisement is triggered, the system server pushes to advertisement information to be pushed away scanning circle of foregoing user terminal Face.
  6. 6. according to the method for claim 1, it is characterised in that:After advertisement broadcasting terminates, trigger shared vehicle unblock and open.
  7. 7. according to the method for claim 1, it is characterised in that:The advertisement is corresponding with favor information, is broadcast in advertising message After putting end, user obtains corresponding preferential;It is described preferential including paying all or part of this of the user and using shared car Rate;And/or pay the rate that vehicle is shared in all or part of other use of the user.
  8. 8. according to the method for claim 7, it is characterised in that:At scanning interface, advertisement output time options is provided with, Different advertisement output times corresponds to different preferential dynamics.
  9. 9. according to the method for claim 1, it is characterised in that:Advertisement is played by the scan operation interface for sharing vehicle Step includes,
    The location information of both collection user terminal and shared vehicle, obtain the range information of user terminal and shared vehicle;
    Judge afore-mentioned distance whether in the range of default distance threshold;
    When in the range of default distance threshold, advertisement is played by the shared vehicle scan interface of the user terminal.
  10. 10. a kind of shared vehicle uses car client, it is characterised in that including:
    Information acquisition circuit, to gather the operation information of the shared vehicle PUK of user terminal scanning;
    Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information;
    Advertisement output circuit, advertisement triggers circuit is connected, to obtain advertisement information to be pushed away, and passes through foregoing user terminal Scan interface and play foregoing advertisement to be pushed away.
  11. 11. client according to claim 10, it is characterised in that:Also include play area and circuit is set, it connects wide Output circuit is accused, during advertisement plays, to hide the scanning area of the scanning area at scanning interface or adjustment scanning interface The transparency in domain so that former scanning area position can play advertisement.
  12. 12. client according to claim 10, it is characterised in that:Also include reproduction time adjustment circuit, it connects wide Output circuit is accused, to the advertisement duration according to foregoing advertisement to be pushed away, the display time at adjustment scanning interface;During the broadcasting Between adjustment circuit can when advertisement duration is longer, extend scanning interface the display time.
  13. 13. client according to claim 10, it is characterised in that:Also include information download more novel circuit, its to In the case of user terminal connection wifi is successful, by user terminal downloads and/or advertisement information to be pushed away is updated, and deposited Storage;
    The advertisement output circuit is downloaded more novel circuit with advertisement triggers circuit and information and is connected, and can be disappeared according to the triggering of advertisement Breath, the advertisement information to be pushed away that foregoing download and/or renewal are obtained in the storage information of more novel circuit is downloaded from information.
  14. 14. client according to claim 10, it is characterised in that:Also include vehicle unlock trigger circuit, it connects wide Output circuit is accused, to play the message terminated according to advertisement, shared vehicle unblock is triggered and opens.
  15. A kind of 15. system of shared vehicle, it is characterised in that including:
    Shared vehicle, is connected with system server, and it includes the vehicle body structure for user's riding, is set on the shared vehicle It is equipped with PUK;
    With car client, it is connected with system server, it includes,
    Information acquisition circuit, to gather the operation information of the shared vehicle PUK of user terminal scanning;
    Advertisement triggers circuit, link information Acquisition Circuit, to trigger advertisement according to the operation information;
    Advertisement output circuit, advertisement triggers circuit is connected, to obtain advertisement information to be pushed away, and passes through foregoing user terminal Scan operation interface plays foregoing advertisement to be pushed away;
    System server, it includes,
    Advertisement database to be pushed away, the advertisement database purchase to be pushed away need to be pushed away advertisement information;
    Information transmission circuit, connect advertisement database to be pushed away, to foregoing with car client push advertisement to be pushed away.
  16. 16. system according to claim 15, it is characterised in that:Also include play area with car client and circuit be set, It connects advertisement output circuit, during advertisement plays, to hide the scanning area at scanning interface or adjustment scanning interface Scanning area transparency so that former scanning area position can play advertisement.
  17. 17. system according to claim 15, it is characterised in that:Also include reproduction time adjustment circuit with car client, It connects advertisement output circuit, to the advertisement duration according to foregoing advertisement to be pushed away, the display time at adjustment scanning interface;Institute Stating reproduction time adjustment circuit when advertisement duration is longer, can extend the display time at scanning interface.
  18. 18. system according to claim 15, it is characterised in that:Also include information with car client and download more novel circuit, Its to user terminal connection wifi it is successful in the case of, by user terminal downloads and/or update advertisement information to be pushed away, And stored;
    The advertisement output circuit is downloaded more novel circuit with advertisement triggers circuit and information and is connected, and can be disappeared according to the triggering of advertisement Breath, the advertisement information to be pushed away that foregoing download and/or renewal are obtained in the storage information of more novel circuit is downloaded from information.
  19. 19. system according to claim 15, it is characterised in that:System server and/or also include car with car client Unlock trigger circuit, it connects advertisement output circuit, to play the message terminated according to advertisement, triggers shared vehicle unblock Open.
CN201710121184.0A 2017-03-02 2017-03-02 Method, client and system based on the triggering advertisement of shared vehicle Pending CN107423995A (en)

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