CN107332755A - The method and device that a kind of red packet is sent - Google Patents

The method and device that a kind of red packet is sent Download PDF

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Publication number
CN107332755A
CN107332755A CN201710323220.1A CN201710323220A CN107332755A CN 107332755 A CN107332755 A CN 107332755A CN 201710323220 A CN201710323220 A CN 201710323220A CN 107332755 A CN107332755 A CN 107332755A
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China
Prior art keywords
red packet
condition
terminal
information
topic
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Inventor
陈军
王海东
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Shenzhen Cubs Ma Technology Co Ltd
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Shenzhen Cubs Ma Technology Co Ltd
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Priority to CN201710323220.1A priority Critical patent/CN107332755A/en
Publication of CN107332755A publication Critical patent/CN107332755A/en
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    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04LTRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/21Monitoring or handling of messages
    • H04L51/224Monitoring or handling of messages providing notification on incoming messages, e.g. pushed notifications of received messages
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207Discounts or incentives, e.g. coupons or rebates
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04WWIRELESS COMMUNICATION NETWORKS
    • H04W4/00Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/12Messaging; Mailboxes; Announcements

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  • Engineering & Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Strategic Management (AREA)
  • Finance (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The embodiments of the invention provide a kind of method that red packet is sent, methods described includes:Topic information is sent to one or many first terminals;Receive the return information that described one or many first terminals are fed back;Determine whether the return information meets the condition for sending red packet;When the return information meets the condition for sending red packet, the red packet is sent to described reply message and meets the first terminal for sending red packet condition.The embodiment of the present invention, which is additionally provided, a kind of can send the device of red packet.Method and device provided in an embodiment of the present invention, it is possible to increase targeted customer is to the participation of topic and the validity of reply.

Description

The method and device that a kind of red packet is sent
Technical field
The present invention relates to internet arena, the method and device that more particularly to a kind of red packet is sent.
Background technology
With the development of development of Mobile Internet technology, increasing businessman can be marketed by mobile Internet, to mesh Mark user and send message.But increasing with topic message, what many times targeted customer can be selective neglects businessman's hair The message sent, causes the message that businessman pushes to be ignored by targeted customer.Still further aspect, businessman is also not only intended merely to target use Message is checked at family, and targeted customer is desirable to when more can participate in the marketing activity of businessman, it is desirable to obtain target The reply of user.But the mode that message is runed is sent at present, it is difficult to obtain the feedback of user.
The content of the invention
The embodiment of the present invention provides the method and device that a kind of red packet is sent, it is possible to increase participation of the targeted customer to topic Degree.
The embodiment of the present invention provides a kind of, it is characterised in that methods described includes:
Topic information is sent to one or many first terminals;
Receive the return information that described one or many first terminals are fed back to the topic information;
Determine whether the return information meets the condition for sending red packet;
When the return information meets the condition for sending red packet, the red packet is sent to the satisfaction that replies message and sent out The first terminal of gift of money at Chinese New Year condition.
The embodiment of the present invention also provides a kind of device for sending red packet, it is characterised in that described device includes:
Topic transmitting element, for topic information to be sent to one or many first terminals;
First receiving unit, receives the reply that described one or many first terminals are fed back to the topic information Information;
First determining unit, for determining whether the return information meets the condition of transmission red packet;
Red packet transmitting element, for when the return information meets the condition for sending red packet, the red packet to be sent to It is described to reply message the first terminal for meeting and sending red packet condition.
The embodiment of the present invention also provides a kind of device for sending red packet, it is characterised in that described device includes:
Processor;
Memory for storing processor-executable instruction;
Wherein described processor is configured as:
Topic information is sent to one or many first terminals;
Receive the return information that described one or many first terminals are fed back to the topic information;
Determine whether the return information meets the condition for sending red packet;
When the return information meets the condition for sending red packet, the red packet is sent to the satisfaction that replies message and sent out The first terminal of gift of money at Chinese New Year condition.
The method and device that a kind of red packet of the embodiment of the present invention is sent, with targeted customer can be improved as follows to topic The advantage of participation.
Brief description of the drawings
Technical scheme in order to illustrate the embodiments of the present invention more clearly, below by using required in embodiment Accompanying drawing, which is done, simply to be introduced, it should be apparent that, drawings in the following description are some embodiments of the present invention, general for this area For logical technical staff, on the premise of not paying creative work, other accompanying drawings can also be obtained according to these accompanying drawings.
Fig. 1 is a kind of communication connection schematic diagram of red packet dispatching system of the embodiment of the present invention;
Fig. 2 is a kind of indicative flowchart of red packet sending method of the embodiment of the present invention;
Fig. 3 is a kind of schematic diagram of topic message display interface of the embodiment of the present invention;
Fig. 4 is a kind of operation chart of topic message display interface of the embodiment of the present invention;
Fig. 5 is the schematic diagram of another topic message display interface of the embodiment of the present invention;
Fig. 6 is the indicative flowchart of another red packet sending method of the embodiment of the present invention;
Fig. 7 is the indicative flowchart of another red packet sending method of the embodiment of the present invention;
Fig. 8 is the indicative flowchart of another red packet sending method of the embodiment of the present invention;
Fig. 9 is the indicative flowchart of another red packet sending method of the embodiment of the present invention;
Figure 10 is the indicative flowchart of another red packet sending method of the embodiment of the present invention;
Figure 11 is a kind of structural representation of red packet dispensing device of the embodiment of the present invention;
Figure 12 is the structural representation of another red packet dispensing device of the embodiment of the present invention;
Figure 13 is the structural representation of another red packet dispensing device of the embodiment of the present invention;
Figure 14 is the structural representation of another red packet dispensing device of the embodiment of the present invention;
Figure 15 is the structural representation of another red packet dispensing device of the embodiment of the present invention;
Figure 16 is the structural representation of another red packet dispensing device of the embodiment of the present invention;
Figure 17 is the structural representation of another red packet dispensing device of the embodiment of the present invention.
Embodiment
A kind of method and apparatus for sending red packet provided in an embodiment of the present invention, it is possible to increase ginseng of the targeted customer to topic With degree.
In order that those skilled in the art more fully understand the scheme of the embodiment of the present invention, below in conjunction with this hair Accompanying drawing in bright embodiment, the technical scheme in the embodiment of the present invention is explicitly described, it is clear that described embodiment It is the embodiment of a part of the invention, rather than whole embodiments.Based on the embodiment in the present invention, ordinary skill All other embodiment that personnel are obtained under the premise of creative work is not made, should all belong to the model that the present invention is protected Enclose.
The term " first " that occurs in specification of the embodiment of the present invention, claims and accompanying drawing, " second ", " the 3rd " etc. It is, for distinguishing different objects, and to be not intended to describe specific order.In addition, term " comprising " and " having " and they Any deformation, it is intended that covering non-exclusive is included.
Fig. 1 shows the network linking system 100 of the embodiment of the present invention.Include dress in the network linking system 100 110 are put, device 110 can be for the server either equipment such as computer, cloud system.Device 110 can pass through communication network It is communicatively coupled with an either many first terminals 120.Communication network herein can be for CDMA (CDMA), TDMA (time division multiple acess), OFDMA (OFDM), SCDMA (S-CDMA-Synchronous Code Division Multiple Access) or other networks;Can also be WiFi, bluetooth either wired broadband network etc..It is portable that first terminal 120 includes but is not limited to mobile phone, tablet personal computer, computer etc. Formula electronic equipment.Device 110 is optionally communicatively coupled with second terminal 130 by communication network, i.e. network linking System 100 can include second terminal 130, can not also include second terminal 130, and wherein second terminal 130 includes but do not limited In portable electric appts such as mobile phone, tablet personal computer, computers.
Fig. 2 shows a kind of indicative flowchart of red packet sending method of the embodiment of the present invention 1, the execution of methods described Main body can be device 110.As shown in Fig. 2 methods described includes:
S201, topic information is sent to one or many first terminals.
Device 110 obtain topic message, the topic message include but is not limited to text message, emoji, symbolic information, One or more kinds of combinations in the information such as picture, voice, video or animation.A kind of feasible mode is that device 110 directly connects By device 110 operator (for example, user, businessman etc.) by the input interface of device 110 (for example, keyboard, Mike, shooting The input interfaces such as head, touch screen) input topic message.Another feasible mode is that device 110 receives other-end, The topic message sended over such as second terminal 130.While the reception transmission of the second terminal 130 topic message of device 110 comes The red packet that second terminal is sended over can be received, wherein the red packet can be electronic cash, consumption voucher, coupons, discount Certificate etc..Here, many first terminals 120 refer to the first terminal 120 of two or more than two.
Here, first terminal 120 can actively send request to device 110, it is desirable to send topic message whole to first End 120.So that topic message is video as an example, first terminal 120 can send download request to device, and device 110 is then to corresponding Video be sent to first terminal 120.
Device 110 sends topic message to an either many first terminals 120 by communication network, and passes through the One terminal 120 includes the topic message on the display interface of first terminal 120.As shown in figure 3, device 110 is by topic Message is sent to first terminal 120, and is shown in by the display screen of first terminal 120 display interface of first terminal 120 On.Here, topic information optionally first shows that corresponding tag mark (such as icon, connection either other symbols) exists On the display interface of first terminal 120, the tag mark is used to point out the user of first terminal 120 to have received accordingly Inscribe message.It is a kind of than more typical interface as shown in figure 3, being exactly the display interface with cartographic information, the ground of first terminal 120 The tag mark of topic message is shown on figure interface.
As shown in Figure 4 and Figure 5, when first terminal 120 detects that user opens the operation of topic message, then topic letter is started Breath.It is click topic when user opens the operation of topic message in the topic information shown in Fig. 4 and Fig. 5 by taking text message as an example The tag mark of message.When detecting the tag mark of user's click topic message, then the text of topic message is shown.It is optional , in topic message, the feedback message that other users have responded to can also be included, such as shown in Fig. 5, " bought in This " " the Big Lobster of this user feedback!!!" this feedback message.
Here, device 110 is sent to the topic message of one or many first terminal 120, and first terminal 120 can be with It is directly to be shown in the form of Fig. 5 on the display interface of first terminal 120, rather than first with the tag mark of topic message Form is shown on the display interface of first terminal 120.
S202, receives described one or many first terminals are directed to the return information that the topic information is fed back.
The user of first terminal 120 can be replied after topic message has been checked for the topic message.Tool Body, in the display interface of topic message, message editing region can be included, as shown in Figure 5 " asking input content " this Individual message box is message editing region.User can input text message, emoji, symbolic information, figure in message editing region One or more kinds of combinations in the information such as piece, voice, video or animation.User can be connect by the input of first terminal 120 Mouthful (for example, the input interface such as keyboard, Mike, camera, touch screen) inputs return information.The user of first terminal 120 exists Edit after return information, device 110 is sent to by communication network.Device 110 then receives first eventually by communication network What end 120 was sended over replies message.
Device 110 is received and replied message, and can include but is not limited to reply message the content information of itself, such as text envelope One or more kinds of combinations in the information such as breath, emoji, symbolic information, picture, voice, video or animation.Device 110 is received Reply message, can also be including reply message the corresponding time, reply message correspondence first terminal 120 geographical position and The information such as the identity information of user of the first terminal 120 (such as wechat account, sex, information the age).
S203, determines whether the return information meets the condition for sending red packet.
Device 110 obtains the condition of transmission red packet set in advance.A kind of feasible mode is, the bar for sending red packet Part can be the condition inputted by the input interface of device 110 directly on device 110, for example, pass through the touch-control of device 110 The screen either input unit such as keyboard, input pin sends the condition of red packet to replying message.Another feasible mode is, institute The condition for stating transmission red packet is to be sent to by second terminal 130 by communication network on device 110, such as second terminal 130 User sends the condition of red packet by the input interface input pin of second terminal to replying message, and is subsequently sent to device 110.
Whether device 110 analyzes the condition that the setting replied message with the acquisition sends red packet consistent, for example, return Whether whether the geographical position of the first terminal 120 either replied message in the time range of setting is in setting for multiple message The condition such as in geographical position range.
S204, when the return information meets the condition for sending red packet, the return information is sent to by the red packet Meet the first terminal for sending red packet condition.
Device 110 replies message the condition for the transmission red packet for meeting setting by analysis, then can send out corresponding red packet Corresponding first terminal 120 is replied message described in being sent to.Here, device 110 can be directly by device 110 receive it is red Bag, which is sent to, replies message corresponding first terminal 120;Can also to be device 110 send to second terminal 130 asks, request the Two terminals 130 reply message the corresponding transmission of first terminal 120 red packet to described;Can also be that device 110 receives second terminal 130 red packets sended over, the red packet for then sending over second terminal 130, which is then forwarded to, replies message corresponding first eventually End 120.
Can be that whole red packet is sent to first terminal 120 or red packet is divided into some when sending red packet Part, a portion is sent to first terminal 120.For example, 10 yuan during whole red packet, red packet being divided into 10, then can be 10 parts of 10 equal portions or 10 random numbers (total sum is 10) are divided into, a copy of it is then sent to the One terminal 120.
By the scheme of the embodiment of the present invention, the corresponding user of first terminal 120 can be encouraged to participate in by red packet During message back, the participation that user session inscribes message is improved.
S203 shown in Fig. 6 determines whether the return information meets a kind of specific embodiment party for the condition for sending red packet Formula.Other detailed contents are referring to the embodiment of the present invention 1.
S601, obtains the probability for sending red packet.
Device 110 can be obtained set in advance sends the probability of red packet, such as 50% probability for replying message. The probability of the setting can directly be set by device 110 or set and then sent by second terminal 130 To device 110.
S602, it is random to determine what is received replies message whether send red packet according to the probability for sending red packet.
Device 110 is according to the probability of setting, to calculate whether the message currently replied sends red packet.For example, red when sending When the probability of bag is 50%, then the inside is replied message at two, randomly choose a transmission, be defined as meeting the bar for sending red packet Part.
Shown in Fig. 7 is that S203 determines whether the return information meets another specific implementation for the condition for sending red packet Mode.Other detailed contents are referring to the embodiment of the present invention 1
S701, extracts the keyword included in the return information.
Keyword here, is also referred to as keyword, in embodiments of the present invention keyword and key in some places Word is equivalents, should be described all in the protection domain of the embodiment of the present invention.Device 110 receives first terminal 120 for words The return information of message is inscribed, then word segmentation processing is carried out for return information, particularly by the Chinese character sequence inside return information Row are cut into single word one by one.Then single word it will extract one by one.
S702, determines whether the keyword meets the condition for sending red packet.
Device 110 obtains the condition of the transmission red packet set for keyword, and the condition can be directly by device 110 set or are set by second terminal 130, are then sent to device 110 by communication network.The bar Part can just send red packet comprising specific keyword, or just send red packet not comprising specific keyword, or It is just to send red packet etc. comprising certain amount of keyword.
The condition of transmission red packet of the device 110 by the keyword extracted with being set for keyword is compared, and comes true It is fixed whether to meet the condition for sending red packet.
By the scheme of the embodiment of the present invention, the transmission of red packet can be targetedly set for specific reply content Condition, only when content meets condition, just sends red packet, can improve the accuracy of red packet transmission.For example, in topic In marketing process, the content only replied, which exceedes the folio either good content of evaluation comparison, can just receive red packet.Pass through The conditions such as keyword are limited, and make reply content more efficient, to receive good feedback to topic publisher.
Shown in Fig. 8 is that S203 determines whether the return information meets another specific implementation for the condition for sending red packet Mode.Other detailed contents are referring to the embodiment of the present invention 1
S801, calculates the return information and the degree of association of actualite message.
Here, the degree of association refers to the information included in topic information and uniformity of the return information in the case where imposing a condition. Device 110 selects one or more dimension, come the degree always for contrasting topic message Yu replying message, such as all comprising specific Keyword either topic message selection geographic range and reply message correspondingly first terminal geographic range it is consistent or It is close.
Specifically, the significance level for the dimension that can be selected with setting device 110, such as the significance level ratio of geographic range Higher, accounting is of a relatively high;The significance level of identity information is than relatively low, and accounting is then relatively low.
S802, according to the degree of association, judges whether the degree of association meets the condition for sending red packet.
Device 110 obtains the condition of the transmission red packet set according to the degree of association.The condition can be directly by device 110 set or are set by second terminal 130, are then sent to device 110 by communication network.For example, closing When connection degree exceedes certain threshold value, (the selected scope of such as topic message is with the first terminal that replies message for transmission red packet Red packet is just sent during 120 corresponding position consistency).
By the scheme of the embodiment of the present invention, the transmission bar of red packet can be targetedly set for the specific degree of association Part, only when the degree of association meets condition, just sends red packet, can improve the accuracy of red packet transmission.
Shown in Fig. 9 is that S203 determines whether the return information meets another specific implementation for the condition for sending red packet Mode.Other detailed contents are referring to the embodiment of the present invention 1.
S901, obtains the positional information for replying message correspondingly first terminal.
In use, first terminal 120 includes but is not limited to first terminal 120, and the GPS included by inside is (complete Ball alignment system) the current position of first terminal 120 is obtained, or communication connection is set up by first terminal 120 Communication base station determines first to determine the position of first terminal 120, or the WiFi currently connected by first terminal 120 The position of terminal 120.Device 110 includes the corresponding positional information of first terminal in reception is replied message.
S902, the condition of the transmission red packet is set according to the positional information.
Device 110 obtains the condition of the transmission red packet set according to positional information.The condition can be directly by dress Put 110 to set or set by second terminal 130, device 110 is then sent to by communication network.Herein Place, can be that direct limit replies message corresponding terminal and can obtain the scope of red packet, such as be only limitted to position in " Shenzhen " First terminal 120 reply message be meet send red packet condition.
Shown in Figure 10 is a kind of specific embodiment party for the condition that S902 sets the transmission red packet according to the position Formula.
S1001, obtains the geographic range set to the topic information.
Device 110 selects the geographic range of setting when topic message is sent.Such as, selection Shenzhen is either selected Select a coordinate range of map.The topic message is only sent to the first terminal 120 in the geographic range of the setting.
S1002, replies message correspondence first terminal to the setting geographic range according to being determined the positional information Distance.
Device 110 determines that the position for replying message correspondence first terminal 120, can to the distance of selected geographic range To be the first terminal to the minimum edge distance of selected geographic range or to the central point distance of geographic range.
S1003, the condition for sending red packet is determined according to the distance.
Device 110 determines that the condition for sending red packet can be specifically according to the distance, according to the distance come really Fixed whether to send red packet, such as the first terminal 120 that distance is less than given threshold scope just sends red packet;Either according to distance To determine the number for sending red packet, such as distance sends number larger red when the first scope (when closer) Bag, distance sends medium red packet of number etc. when the second scope;Either determined to send red packet according to distance again Probability.
By the scheme of the embodiment of the present invention, the transmission of red packet can be targetedly set for specific position range Red packet, can more accurately be sent to the user in particular range by condition, improve the accuracy of red packet.
Figure 10 shows a kind of structural flow chart of red packet dispensing device of the embodiment of the present invention 2.As shown in Fig. 2 institute Stating device 1100 includes:
Topic transmitting element 1101, for topic information to be sent to one or many first terminals.
Topic transmitting element 1101 first obtains topic message, the topic message include but is not limited to text message, One or more kinds of combinations in the information such as emoji, symbolic information, picture, voice, video or animation.A kind of feasible mode It is the input interface (example that the operator (for example, user, businessman etc.) of the direct receiving device 1100 of device 1100 passes through device 1100 Such as, the input interface such as keyboard, Mike, camera, touch screen) input topic message.Another feasible mode is, topic Transmitting element 1101 first first receives other-end, the topic message that such as second terminal 130 is sended over.Topic transmitting element 1101 The red packet that second terminal is sended over, wherein institute can be received by first receiving while the transmission of second terminal 130 topic message comes It can be electronic cash, consumption voucher, coupons, coupons etc. to state red packet.
Here, first terminal 120 can actively send request to device 1100, it is desirable to send topic message whole to first End 120.So that topic message is video as an example, first terminal 120 can send download request, topic transmitting element 1101 to device Then first terminal 120 is sent to corresponding video.
Topic transmitting element 1101 sends topic message to an either many first terminals 120 by communication network, And included the topic message on the display interface of first terminal by first terminal.As shown in figure 3, topic transmitting element Topic message is sent to first terminal 120 by 1101, and is shown in first terminal 120 by the display screen of first terminal 120 Display interface on.Here, topic information optionally first show corresponding tag mark (such as icon, connect either Other symbols) on the display interface of first terminal 120, the tag mark is used to point out the user of first terminal 120 to receive Corresponding topic message is arrived.It is a kind of than more typical interface as shown in figure 3, be exactly the display interface with cartographic information, the The tag mark of topic message is shown on the map interface of one terminal 120.
As shown in Figure 4 and Figure 5, when first terminal 120 detects that user opens the operation of topic message, then topic letter is started Breath.It is click topic when user opens the operation of topic message in the topic information shown in Fig. 4 and Fig. 5 by taking text message as an example The tag mark of message.When detecting the tag mark of user's click topic message, then the text of topic message is shown.It is optional , in topic message, the feedback message that other users have responded to can also be included, such as shown in Fig. 5, " bought in This " " the Big Lobster of this user feedback!!!" this feedback message.
Here, topic transmitting element 1101 is sent to the topic message of one or many first terminal 120, and first eventually End 120 can be directly to be shown in the form of Fig. 5 on the display interface of first terminal 120, rather than first with topic message The form of tag mark is shown on the display interface of first terminal 120.
First receiving unit 1102, for receiving the return information that described one or many first terminals are fed back.
The user of first terminal 120 can be replied after topic message has been checked for the topic message.Tool Body, in the display interface of topic message, message editing region can be included, as shown in Figure 5 " asking input content " this Individual message box is message editing region.User can input text message, emoji, symbolic information, figure in message editing region One or more kinds of combinations in the information such as piece, voice, video or animation.User can be connect by the input of first terminal 120 Mouthful (for example, the input interface such as keyboard, Mike, camera, touch screen) inputs return information.The user of first terminal 120 exists Edit after return information, the first receiving unit 1102 is sent to by communication network.First receiving unit 1102 then passes through What communication network reception first terminal 120 was sended over replies message.
First receiving unit 1102 is received and replied message, and can include but is not limited to reply message the content information of itself, One or more kinds of combinations in the such as information such as text message, emoji, symbolic information, picture, voice, video or animation.The One receiving unit 1102 is received and replied message, and can also be including replying message the corresponding time, replying message corresponding first The information such as the identity information of user of the corresponding geographical position of terminal 120 and the first terminal 120 (such as wechat account Number, sex, the information such as age).
First determining unit 1103, for determining whether the return information meets the condition of transmission red packet.
First determining unit 1103 obtains the condition of transmission red packet set in advance.A kind of feasible mode is, the hair The condition of a gift of money at Chinese New Year can be the condition inputted by the input interface of device 1100 directly on device 1100, for example, pass through The touch screen of the device 1100 either input unit such as keyboard, input pin sends the condition of red packet to replying message.Another Feasible mode is that the condition for sending red packet is to be sent to by second terminal 130 by communication network on device 1100, example User such as second terminal 130 sends the condition of red packet by the input interface input pin of second terminal to replying message, then It is sent to device 1100.
First determining unit 1103 determine the setting replied message with the acquisition send red packet condition whether one Cause, for example, reply message whether the geographical position of the first terminal 120 either replied message in the time range of setting is The no condition such as in the geographical position range of setting.
Red packet transmitting element 1104, for when the return information meets the condition for sending red packet, the red packet to be sent out It is sent to the first terminal for replying message and meeting and sending red packet condition.
Red packet transmitting element 1104 reply message by analysis meet setting transmission red packet condition, then can will accordingly Red packet be sent to and described reply message corresponding first terminal 120.Here, red packet transmitting element 1104 can directly will The red packet that red packet transmitting element 1104 is received, which is sent to, replies message corresponding first terminal 120;Can also be that red packet is sent Unit 1104 sends to second terminal 130 and asked, and request second terminal 130 replies message corresponding first terminal 120 to described Send red packet;Can also be that red packet transmitting element 1104 receives the red packet that second terminal 130 is sended over, then by second terminal 130 red packets sended over, which are then forwarded to, replies message corresponding first terminal 120.
Can be that whole red packet is sent to first terminal 120 or red packet is divided into some when sending red packet Part, a portion is sent to first terminal 120.For example, 10 yuan during whole red packet, red packet being divided into 10, then can be 10 parts of 10 equal portions or 10 random numbers (total sum is 10) are divided into, a copy of it is then sent to the One terminal 120.
By the scheme of the embodiment of the present invention, the corresponding user of first terminal 120 can be encouraged to participate in by red packet Come during message back, improve the participation that user session inscribes message.
Shown in Figure 12 is a kind of embodiment of the first determining unit of the embodiment of the present invention 1200.Such as Figure 12 institutes Show, the first determining unit 1200 includes the determining unit 1202 of probability acquiring unit 1201 and second.Other detailed constructions are joined See embodiment 2.
Probability acquiring unit 1201, the probability for obtaining the transmission red packet.
Probability acquiring unit 1201 can obtain it is set in advance send the probability of red packet for replying message, for example 50% probability.The probability of the setting can directly be set by probability acquiring unit 1201 or by the The setting of two terminals 130 is subsequently sent to probability acquiring unit 1201.
Second determining unit 1202, for according to the probability for sending red packet, whether the random return information for determining to receive to be sent out Gift of money at Chinese New Year condition
Second determining unit 1202 is according to the probability of setting, to calculate whether the message currently replied sends red packet.For example, When the probability for sending red packet is 50%, then the inside is replied message at two, randomly choose a transmission, be defined as satisfaction and send The condition of red packet.
Shown in Figure 13 is a kind of embodiment of the first determining unit 1300.As shown in figure 13, first list is determined Member 1300 includes the determining unit 1302 of probability acquiring unit 1301 and the 3rd.Other detailed constructions are referring to embodiment 2.
Extraction unit 1301, for extracting the keyword included in the return information.
Keyword here, is also referred to as keyword, in embodiments of the present invention keyword and key in some places Word is equivalents, should be described all in the protection domain of the embodiment of the present invention.Extraction unit 1301 receives the pin of first terminal 120 To the return information of topic message, word segmentation processing then is carried out for return information, particularly by the Chinese inside return information Word sequence is cut into single word one by one.Then individually secondary one by one it will extract.
3rd determining unit 1302, for determining whether the keyword is to meet the condition for sending red packet.
3rd determining unit 1302 obtains the condition of the transmission red packet set for keyword, and the condition can be direct Set or set by second terminal 130 by device, device is then sent to by communication network.It is described Condition can just send red packet comprising specific keyword, or just send red packet not comprising specific keyword, or Person is just to send red packet etc. comprising certain amount of keyword.
The condition of transmission red packet of second determining unit 130 by the keyword extracted with being set for keyword is compared It is right, to determine whether to meet the condition for sending red packet.
Shown in Figure 14 is a kind of embodiment of the first determining unit 1400.As shown in figure 14, first list is determined Member 1400 includes the determining unit 1402 of probability acquiring unit 1401 and the 4th.
Computing unit 1401, the degree of association for calculating the return information and actualite.
Here, the degree of association refers to the information included in topic information and the uniformity of return information under given conditions. Device 110 selects one or more dimension, come the degree always for contrasting topic message Yu replying message, such as all comprising specific Keyword either topic message selection geographic range and reply message correspondingly first terminal geographic range it is consistent or It is close.
Specifically, the significance level for the dimension that can be selected with setting device 110, such as the significance level ratio of geographic range Higher, accounting is of a relatively high;The significance level of identity information is than relatively low, and accounting is then relatively low.
4th determining unit 1402, red packet is sent for according to the degree of association, determining whether the degree of association meets Condition.
4th determining unit 1402 obtains the condition of the transmission red packet set according to the degree of association.The condition can be direct Set or set by second terminal 130 by device, device is then sent to by communication network.For example, The degree of association exceed certain threshold value when, just send red packet (the selected scope of such as topic message with reply message first end Red packet is just sent when holding 120 corresponding position consistency).
Shown in Figure 15 is a kind of embodiment of device 1500.As shown in figure 15, device 1500 includes topic Transmitting element 1501, the first receiving unit 1502, the first determining unit 1503, red packet transmitting element 1504, position acquisition unit 1505 and setup unit 1506.
Topic transmitting element 1501, for topic information to be sent to one or many first terminals.
First receiving unit 1502, for receiving the return information that described one or many first terminals are fed back.
First determining unit 1503, for determining whether the return information meets the condition of transmission red packet.
Red packet transmitting element 1504, for when the return information meets the condition for sending red packet, the red packet to be sent out It is sent to the first terminal for replying message and meeting and sending red packet condition.
Position acquisition unit 1505, the positional information for obtaining the one or many first terminal.
In use, first terminal 120 includes but is not limited to first terminal 120, and the GPS included by inside is (complete Ball alignment system) the current position of first terminal 120 is obtained, or communication connection is set up by first terminal 120 Communication base station determines first to determine the position of first terminal 120, or the WiFi currently connected by first terminal 120 The position of terminal 120.Position acquisition unit 1505 includes the corresponding positional information of first terminal in reception is replied message.
First setup unit 1506, the condition for setting the transmission red packet according to the positional information.
First setup unit 1506 obtains the condition of the transmission red packet set according to positional information.The condition can be straight Connected device to set or set by second terminal 130, device is then sent to by communication network. Herein, it can be that direct limit replies message corresponding terminal and can obtain the scope of red packet, such as be only limitted to position in Shenzhen First terminal 120 reply message be meet send red packet condition.
Shown in Figure 16 is a kind of embodiment of device 1600.As shown in figure 15, device 1500 includes topic Transmitting element 1601, the first receiving unit 1602, the first determining unit 1603, red packet transmitting element 1604, topic area is obtained Unit 1605, position acquisition unit 1606, the second setup unit 1607.
Topic transmitting element 1601, for topic information to be sent to one or many first terminals.
First receiving unit 1602, for receiving the return information that described one or many first terminals are fed back.
First determining unit 1603, for determining whether the return information meets the condition of transmission red packet.
Red packet transmitting element 1604, for when the return information meets the condition for sending red packet, the red packet to be sent out It is sent to the first terminal for replying message and meeting and sending red packet condition.
Topic area acquiring unit 1605, for obtaining the geographic range set to the topic information.
Topic area acquiring unit 1605 selects the geographic range of setting when topic message is sent.Such as, select Shenzhen either selects a coordinate range of map.The topic message is only sent in the geographic range of the setting One terminal 120.
Distance determining unit 1606, for determining one according to the positional information or many first terminals are set described in Determine the distance of geographic range.
Distance determining unit 1606 determines the position for replying message correspondence first terminal 120 to selected geographic range Distance, the minimum edge distance to selected geographic range that can be the first terminal or the central point to geographic range away from From.
Second setup unit 1607, the condition of the transmission red packet is set according to the distance.
Second setup unit 1607 determines that the condition for sending red packet can be specifically according to the distance, according to described Distance come determine whether send red packet, such as distance be less than given threshold scope first terminal 120 just send red packet;Either The number of transmission red packet is determined according to distance, such as distance (when closer), sends number when the first scope Larger red packet, distance sends medium red packet of number etc. when the second scope;Hair is either determined according to distance again The probability of a gift of money at Chinese New Year.
Shown in Figure 17 is a kind of structural representation of device 1700.As shown in figure 17, the device of the embodiment of the present invention 1700 include processor 1701, memory 1702, wherein the executable instruction that is stored with the memory 1702.Device 1700 Optionally include but is not limited to following component, power supply 1702, multimedia groupware 1704, audio-frequency assembly 1705, communication component 1708th, sensory package 1707 and input/output interface 1706.
Wherein described processor 1701 is configured as:
Topic information is sent to one or many first terminals;
Receive the return information that described one or many first terminals are fed back;
Determine whether the return information meets the condition for sending red packet;
When the return information meets the condition for sending red packet, the red packet is sent to the satisfaction that replies message and sent out The first terminal of gift of money at Chinese New Year condition.
Described above, above example is only to the technical scheme for illustrating the embodiment of the present invention, rather than its limitations;Although The present invention is described in detail with reference to the foregoing embodiments, it will be understood by those within the art that:It still may be used To be modified to the technical scheme described in foregoing individual embodiments, or which part technical characteristic is equally replaced Change;And these modifications or replacement, the essence of appropriate technical solution is departed from each embodiment technical scheme of the invention Scope.

Claims (13)

1. a kind of method that red packet is sent, it is characterised in that methods described includes:
Topic information is sent to one or many first terminals;
Receive the return information that described one or many first terminals are fed back to the topic information;
Determine whether the return information meets the condition for sending red packet;
When the return information meets the condition for sending red packet, the red packet is sent to the satisfaction that replies message and sends red The first terminal of bag condition.
2. the method as described in claim 1, it is characterised in that whether the determination return information, which meets, sends red packet Condition includes:
Obtain the probability for sending red packet;
According to the probability for sending red packet, whether the random return information for determining to receive sends red packet condition.
3. the method as described in claim 1, it is characterised in that whether the determination return information, which meets, sends red packet Condition includes:
Extract the keyword included in the return information;
Whether determine the keyword is to meet the condition for sending red packet.
4. the method as described in claim 1, it is characterised in that whether the determination return information, which meets, sends red packet Condition includes:
Calculate the degree of association of the return information and actualite;
According to the degree of association, determine whether the degree of association meets the condition for sending red packet.
5. the method as described in claim 1, it is characterised in that methods described also includes:
The positional information of correspondence first terminal is replied message described in obtaining;
The condition of the transmission red packet is set according to the positional information.
6. method as claimed in claim 5, it is characterised in that described that the transmission red packet is set according to the positional information Condition include:
Obtain the geographic range set to the topic information;
Determine to reply message correspondence first terminal to the distance of the setting geographic range according to the positional information;
The condition of the transmission red packet is set according to the distance.
7. the device that a kind of red packet is sent, it is characterised in that methods described includes:
Topic transmitting element, for topic information to be sent to one or many first terminals;
First receiving unit, for receiving the reply that described one or many first terminals are fed back to the topic information Information;
First determining unit, for determining whether the return information meets the condition of transmission red packet;
Red packet transmitting element, for when the return information meets the condition for sending red packet, the red packet being sent to described Reply message the first terminal for meeting and sending red packet condition.
8. device as claimed in claim 7, it is characterised in that first determining unit includes:
Probability acquiring unit, the probability for obtaining the transmission red packet;
Second determining unit, for according to the probability for sending red packet, whether the random return information for determining to receive to send red packet bar Part.
9. device as claimed in claim 7, it is characterised in that first determining unit includes:
Extraction unit, for extracting the keyword included in the return information;
3rd determining unit, for determining whether the keyword is to meet the condition for sending red packet.
10. device as claimed in claim 7, it is characterised in that first determining unit includes:
Computing unit, the degree of association for calculating the return information and actualite;
4th determining unit, for according to the degree of association, determining whether the degree of association meets the condition for sending red packet.
11. device as claimed in claim 7, it is characterised in that described device also includes:
Position acquisition unit, for obtaining the positional information for replying message correspondence first terminal;
First setup unit, the condition for setting the transmission red packet according to the positional information.
12. device as claimed in claim 11, it is characterised in that the setup unit includes:
Topic area acquiring unit, for obtaining the geographic range set to the topic information;
Distance determining unit, for determining to reply message correspondence first terminal to the geographical model of the setting according to the positional information The distance enclosed;
Second setup unit, the condition for setting the transmission red packet according to the distance.
13. a kind of device for sending red packet, it is characterised in that described device includes:
Processor;
Memory for storing processor-executable instruction;
Wherein described processor is configured as:
Topic information is sent to one or many first terminals;
Receive the return information that described one or many first terminals are fed back to the topic information;
Determine whether the return information meets the condition for sending red packet;
When the return information meets the condition for sending red packet, the red packet is sent to the satisfaction that replies message and sends red The first terminal of bag condition.
CN201710323220.1A 2017-05-09 2017-05-09 The method and device that a kind of red packet is sent Pending CN107332755A (en)

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Cited By (6)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108337298A (en) * 2018-01-17 2018-07-27 维沃移动通信有限公司 A kind of resource transfers method and relevant device
CN108846658A (en) * 2018-06-07 2018-11-20 广东小天才科技有限公司 Method and device for collecting electronic red packet and smart watch
CN109949023A (en) * 2019-03-20 2019-06-28 上海掌门科技有限公司 One population resource allocation methods and equipment
WO2019214394A1 (en) * 2018-05-09 2019-11-14 腾讯科技(深圳)有限公司 Information processing method, server, mobile terminal and storage medium
CN111415142A (en) * 2020-03-20 2020-07-14 Oppo广东移动通信有限公司 Virtual resource allocation method, user terminal and storage medium
CN112435073A (en) * 2020-12-04 2021-03-02 深圳市友邻科技服务有限公司 Red packet sending method and red packet sending system

Cited By (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN108337298A (en) * 2018-01-17 2018-07-27 维沃移动通信有限公司 A kind of resource transfers method and relevant device
WO2019214394A1 (en) * 2018-05-09 2019-11-14 腾讯科技(深圳)有限公司 Information processing method, server, mobile terminal and storage medium
US11488157B2 (en) 2018-05-09 2022-11-01 Tencent Technology (Shenzhen) Company Limited Complex system for information processing
CN108846658A (en) * 2018-06-07 2018-11-20 广东小天才科技有限公司 Method and device for collecting electronic red packet and smart watch
CN109949023A (en) * 2019-03-20 2019-06-28 上海掌门科技有限公司 One population resource allocation methods and equipment
CN111415142A (en) * 2020-03-20 2020-07-14 Oppo广东移动通信有限公司 Virtual resource allocation method, user terminal and storage medium
CN111415142B (en) * 2020-03-20 2024-03-01 Oppo广东移动通信有限公司 Virtual resource allocation method, user terminal and storage medium
CN112435073A (en) * 2020-12-04 2021-03-02 深圳市友邻科技服务有限公司 Red packet sending method and red packet sending system
CN112435073B (en) * 2020-12-04 2023-10-24 深圳市友邻科技服务有限公司 Red packet sending method and red packet sending system

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Application publication date: 20171107