CN107230094B - Page information processing method and device - Google Patents
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- CN107230094B CN107230094B CN201610174150.3A CN201610174150A CN107230094B CN 107230094 B CN107230094 B CN 107230094B CN 201610174150 A CN201610174150 A CN 201610174150A CN 107230094 B CN107230094 B CN 107230094B
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0257—User requested
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/958—Organisation or management of web site content, e.g. publishing, maintaining pages or automatic linking
- G06F16/972—Access to data in other repository systems, e.g. legacy data or dynamic Web page generation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0253—During e-commerce, i.e. online transactions
Abstract
The embodiment of the application discloses a page information processing method and a page information processing device, wherein the method comprises the following steps: the method comprises the steps that a server receives a multi-page delivery request sent by a client; determining a plurality of pages to be launched and access condition information corresponding to each page; packaging each page by using the same first website; and generating information to be released according to the first website, and storing the association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of the visitor user is compared with the access condition of each page, and the page which is successfully matched is returned. Through this application embodiment, compromise the exposure rate and the conversion rate of page to, put in efficiency and first user's the autonomy of putting and also obtained improving.
Description
Technical Field
The present application relates to the field of page information processing technologies, and in particular, to a page information processing method and apparatus.
Background
For merchants who are resident on e-commerce transaction platforms, how to increase the exposure rate of their merchandise objects and how to increase the conversion rate of pages (i.e., tasks that the merchants want visitors to perform on web pages, such as registration, order placement, payment, etc.) are always the focus of their attention.
In order to increase the exposure rate of the commodity objects, the prior art provides various channels for merchants to publish information of the commodity objects. For example, by participating in an event held by a platform, the commodity object information or store information thereof appears on a page that is more easily accessible to the buyer user, such as an event page or platform top page, which may be generally referred to as "in-station promotion". Alternatively, the promotion page may be customized, and then the page link is released to some websites with large visits, such as video websites, search websites, portal websites, etc., so that the user browsing these websites can also view the relevant information about the merchant commodity object, which is generally called "station-to-station promotion", etc.
However, in practical applications, different buyer users usually have different purchase demands, and therefore, if the information of the commodity object is pushed or promoted indiscriminately, the page conversion rate cannot be guaranteed, the resources of the merchant user are wasted, and the user experience of the consumer may be affected because the pushed information does not meet the demands of the consumer user.
In order to improve the page conversion rate, in the prior art, a worker in the platform may assist a merchant to set a delivery condition for a page, for example, a delivery is performed for a specific crowd, region, and the like. However, the directional delivery mode not only has low realization efficiency and poor autonomy of merchants, but also limits the improvement of page exposure rate and wastes network resources.
In short, how to consider the exposure rate and the conversion rate of the page and improve the utilization efficiency of the network resources becomes a technical problem to be solved by the technical personnel in the field.
Disclosure of Invention
The application provides a page information processing method and device, which take account of the exposure rate and the conversion rate of a page, and improve the delivery efficiency and the delivery autonomy of a first user.
The application provides the following scheme:
a page information processing method includes:
the method comprises the steps that a server receives a multi-page delivery request sent by a client;
determining a plurality of pages to be launched and access condition information corresponding to each page;
packaging each page by using the same first website;
and generating information to be released according to the first website, and storing the association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of the visitor user is compared with the access condition of each page, and the page which is successfully matched is returned.
A page information processing method includes:
a first user client receives a multi-page delivery request;
determining a plurality of pages to be launched and access condition information corresponding to each page, and submitting the pages to a server so that the server can package each page by using the same first website, generating information to be launched according to the first website, and storing the association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of a visitor user is compared with the access condition of each page, and the page which is successfully matched is returned.
A page information processing method includes:
the server prestores association relations among the first website, a plurality of second websites and page access conditions;
when a request for accessing a first website is received, determining information of a current visitor user;
matching the information of the current visitor user with the page access conditions corresponding to the second websites;
and returning the page content corresponding to the successfully matched second website.
A page information processing device applied to a server comprises:
the request receiving unit is used for receiving a multi-page delivery request sent by a client;
the system comprises a determining unit, a display unit and a display unit, wherein the determining unit is used for determining a plurality of pages to be launched and access condition information corresponding to each page;
the packaging unit is used for packaging each page by using the same first website;
and the release information generating unit is used for generating information to be released according to the first website, and storing the association relation between the first website and the second websites and the access conditions of the pages, so that when the first website is accessed, the information of the visitor user is compared with the access conditions of the pages, and the successfully matched pages are returned.
A page information processing device applied to a first user client comprises:
the request receiving unit is used for receiving a multi-page delivery request;
the information determining unit is used for determining a plurality of pages to be launched and access condition information corresponding to each page, and submitting the pages to the server so that the server can package each page by using the same first website, generate information to be launched according to the first website, and store the association relation between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of a visitor user is compared with the access condition of each page, and the page which is successfully matched is returned.
A page information processing apparatus for a server, comprising:
the association relation storage unit is used for storing the association relation among the first website, the plurality of second websites and the page access condition in advance;
the user information determining unit is used for determining the information of the current visitor user when receiving a request for accessing the first website;
the matching unit is used for matching the information of the current visitor user with the page access conditions corresponding to the second websites;
and the page content returning unit is used for returning the page content corresponding to the successfully matched second website.
According to the specific embodiments provided herein, the present application discloses the following technical effects:
through the embodiment of the application, the function of displaying a plurality of pages by a first website sub-group is realized. Therefore, the pages do not need to be distinguished according to crowds when the pages are released, the exposure rate of the pages can be improved, and the pages can be shunted according to the crowds when the pages are specifically displayed, so that the conversion rate of the pages can be ensured, namely, the exposure rate and the conversion rate of the pages are considered, and the release efficiency, the utilization efficiency of network resources and the release autonomy of the first user are also improved.
Of course, it is not necessary for any product to achieve all of the above-described advantages at the same time for the practice of the present application.
Drawings
In order to more clearly illustrate the embodiments of the present application or the technical solutions in the prior art, the drawings needed to be used in the embodiments will be briefly described below, and it is obvious that the drawings in the following description are only some embodiments of the present application, and it is obvious for those skilled in the art to obtain other drawings without creative efforts.
FIG. 1 is a flow chart of a first method provided by an embodiment of the present application;
FIG. 2 is a schematic diagram of a configuration interface provided by an embodiment of the present application;
FIG. 3 is a schematic diagram of a page package provided by an embodiment of the present application;
FIG. 4 is a flow chart of a second method provided by embodiments of the present application;
FIG. 5 is a flow chart of a third method provided by embodiments of the present application;
FIG. 6 is a schematic diagram of a first apparatus provided by an embodiment of the present application;
FIG. 7 is a schematic diagram of a second apparatus provided by an embodiment of the present application;
fig. 8 is a schematic diagram of a third apparatus provided in an embodiment of the present application.
Detailed Description
The technical solutions in the embodiments of the present application will be clearly and completely described below with reference to the drawings in the embodiments of the present application, and it is obvious that the described embodiments are only a part of the embodiments of the present application, and not all of the embodiments. All other embodiments that can be derived from the embodiments given herein by a person of ordinary skill in the art are intended to be within the scope of the present disclosure.
In the embodiment of the application, in order to improve the page exposure rate and ensure the page conversion rate, a configuration tool may be provided for a first user (for example, a merchant user, a seller user, and the like in an e-commerce sales platform), and through the configuration tool, the first user may formulate different policies for different visitor users, that is, different pages may be formulated for different groups of visitor users, and correspondingly, the server may generate respective second websites for pages configured with different crowd information, and in addition, the server may also encapsulate the pages by using the same first website. Therefore, when the page is released, the uniform first website can be used for releasing, and when the first website is accessed, the server determines the specific page to be displayed according to the specific information of the visitor user. That is, a function of displaying a plurality of pages by a first web address sub-group is realized. Therefore, the pages do not need to be distinguished according to crowds and the like when the pages are released, the exposure rate of the pages can be improved, the pages are distinguished according to the crowds when the pages are specifically displayed, the conversion rate of the pages can be ensured, namely, the exposure rate and the conversion rate of the pages are considered, and the releasing efficiency and the utilization efficiency of network resources are also improved. Specific implementations are described in detail below.
Example one
In the first embodiment, a description is first given to an implementation process of the configuration page. Referring to fig. 1, a page information processing method according to an embodiment of the present application is provided from the perspective of a server, and the method may include the following steps:
s101: the method comprises the steps that a server receives a multi-page delivery request sent by a client;
in specific implementation, a specific operation option can be provided for a first user through a first user client of the sales platform, and the first user can initiate a multi-page delivery request through the operation option, and then can enter a corresponding configuration interface. For example, the first user may make a plurality of H5(HTML version 5) pages in advance according to own requirements, and after the page is made, the page making tool may generally automatically generate the second website of the page, that is, the website that can actually access the specific content of the page. The manufactured page can be stored in a designated path, and then multi-page delivery can be performed through the operation options provided by the embodiment of the application.
When the page is made, the first user can select part of commodity objects according to actual information popularization requirements, the crowd positioning facing the page and the like, and the commodity objects are added into the page. That is, assume that a first user makes three pages, where the first page is primarily intended for younger users between 15 and 20 years of age, the second page is primarily intended for younger users between 20 and 30 years of age, and the third page is a default page that can cover users of various ages. Information about commodity objects suitable for youth users, such as A, B, C, may be added to the first page, information about commodity objects suitable for youth users, such as D, E, F, may be added to the first page, information about commodity objects suitable for each age group may be added to the third page, and so on. However, with respect to the set of commodity objects included in the store page of the first user, the commodity objects included in the three pages are all only a subset of the set. Of course, the shop page may be directly used as the page to be released, and so on.
In the specific implementation, each page prepared in advance may be a page inside the sales platform or a page outside the sales platform. For example, for a skyhook, when multi-page delivery is performed, the page to be delivered may be a page inside a skyhook station or a page outside the skyhook station, so that page delivery is more flexible.
S102: determining a plurality of pages to be launched and access condition information corresponding to each page;
after receiving the multi-page delivery request, a configuration interface can be provided, and through the interface, the access condition of each page can be configured. The access condition may be configured according to information of the crowd, for example, may include an age, a hierarchy, a customer category, a region, and the like of the crowd. As shown in fig. 2, in which a schematic diagram of a configuration interface for a specific implementation is shown, an "activity" refers to a collection of multiple pages configured with access condition information, and before configuring access conditions of each page, an activity name, a title, a release time, a profile, and the like may be configured first. For example, in FIG. 2, the campaign name is: "new winter version of brand square in last 12 months of 2015", the title may be "certain brand-active winter day", and the release time may be: the brief introduction of "2015-12-1 to 2015-12-31" can include "the new autumn and winter is newly made this time, personalized customization is performed according to the temperature difference of the south and north users, and different preferential policies are performed for old customers, new customers and shallow customers", and the like.
After the information of the activity is configured, a specific page can be added to the activity by using a specific operation option provided in the configuration interface, and the access condition of each page is configured. In a specific implementation, there may be a plurality of specific implementation manners, for example, in an implementation manner, as shown in fig. 2, a "+" in a lower left corner of the interface is a first operation option for adding a page, after the first operation option is operated, the first user option may specifically need to be added to a page in an activity, for example, the first selected page is a first page 1: 10000, a first area (for example, the left side in fig. 2) preset in the interface may show a thumbnail of the page to provide a reference for the first user when setting the access condition. In each second operation option in the second area (e.g., the right side in fig. 2) of the interface, an access condition in each dimension may be set. The specific access condition may be determined by the page-oriented demographic, for example, the user age is set as: and (5) for 15-20 years, setting the buyer level as: tianmao T3, Tianmao T4, set buyer guest to: divest, newsfeed, etc. In addition, access conditions in other dimensions may also be added, such as base attributes, preference habits, online consumption, geographic location, social relationships, user wealth, vertical industry, and so forth. The geographic position can be set through a receiving address, a place of birth, longitude and latitude information and the like. After completing the configuration of one page, saving may be performed by a button such as "save", and then a new page may be added by clicking on the left side "+" or the like, for example, as shown in fig. 2, a second page 2 is added: 10002, after which the access conditions can be set. Specifically, the age of the user may be set to 20 to 30 years, and the buyer level may be set to: tianmao T3, Tianmao T4, set buyer guest to: old guest, etc. It should be noted that, the buyer level, etc. may be defined by a specific sales platform, and in practical applications, there may be other dimensions or names, and the above description is only an exemplary introduction and should not be construed as a limitation to the scope of the embodiments of the present application.
It should be noted that, in practical applications, particularly when a page is displayed, a situation may occur in which the visitor user information cannot be identified, for example, a new user may be present, a history record about the user does not exist in the system, and the like. For this purpose, the first user may be prompted to provide a default page, which may cover all types of people, and may be provided when it is not possible to determine to which group the current visitor user specifically belongs.
The specific display content, access conditions, which page is used as a default page, and the like of each page can be set by the first user, so that the participation degree of the first user is high, and flexible setting can be performed according to actual requirements.
S103: packaging each page by using the same first website;
after the access conditions of each page are set, the set information can be saved by clicking a 'save' button at the lower left of fig. 2, and the like, and accordingly, the server can encapsulate each page by using the same first website, that is, a uniform first website can be generated, and the first website is directed to each page added in the configuration. It should be noted that, although each specific page may be an in-site page or an out-site page, the first website is an in-site website, for example, if the function provided by the tianmao trading platform, the domain name of the first website is usually the domain name of the tianmao home site, and so on. When the first website is accessed, a corresponding access request is sent to a corresponding server, and the server provides support in specific aspects of user identification, offloading processing and the like.
S104: and generating information to be released according to the first website, and storing the association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of the visitor user is compared with the access condition of each page, and the page which is successfully matched is returned.
After the first website is generated, the information to be released can be generated according to the first website. The information to be delivered may have various specific implementation forms, for example, a link may be directly generated, and the access to the first website may be initiated by clicking or automatically playing the link. Or, a graphic code (e.g., a two-dimensional code, etc.) carrying the first website is generated, and the first website may be identified by scanning the graphic code and initiating access to the first website. Alternatively, an audio carrying the first website may be generated, the first website may be identified by decoding the audio, and access to the first website may be initiated, and so on. After the server generates the information to be delivered, the information to be delivered can be returned to the first user client, and the first user client selects a specific delivery channel (for example, a certain video website) to deliver. Of course, for the server, in addition to generating the information to be delivered, the association relationship between the first website and the second website and the access condition of each page may also be stored, for example, when the information is specifically implemented, the information storage form may be as shown in table 1 below:
TABLE 1
Thus, when the first website is specifically accessed, the server can firstly determine the crowd to which the visitor user belongs, then determine the specific page access condition according to the crowd, and return the page to the visitor user client. As shown in fig. 3, which is a schematic diagram of a process in which a first website is accessed in the embodiment of the present application, that is, a URL of the first website does not point to a specific page, but points to a series of pages, each page is configured with different crowd information, when the URL is accessed, a server first performs user identification on a visitor user, and after determining a crowd to which the URL belongs, the server can provide the corresponding page to the visitor user.
Therefore, the function of displaying a plurality of pages by a first website in groups is realized. Therefore, the pages do not need to be distinguished according to crowds when the pages are released, the exposure rate of the pages can be improved, and the pages can be shunted according to the crowds when the pages are specifically displayed, so that the conversion rate of the pages can be ensured, namely, the exposure rate and the conversion rate of the pages are considered, and the release efficiency and the release autonomy of the first user are also improved.
Example two
The second embodiment corresponds to the first embodiment, and is introduced from the perspective of the first user client. Referring to fig. 4, a second embodiment provides a page information processing method, which may specifically include the following steps:
s401: a first user client receives a multi-page delivery request;
s402: determining a plurality of pages to be launched and access condition information corresponding to each page, and submitting the pages to a server so that the server can package each page by using the same first website, generating information to be launched according to the first website, and storing the association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of a visitor user is compared with the access condition of each page, and the page which is successfully matched is returned.
In specific implementation, in order to determine a plurality of pages to be launched and access condition information corresponding to each page, a first operation option for adding a page may be provided in a user interface, when an operation instruction for adding a specified page is received through the operation option, a thumbnail of the specified page is provided in a preset first area, a second operation option for configuring an access condition is provided in a preset second area, and then the access condition information configured for the specified page may be received through the second operation option.
For details of other implementations in the second embodiment, reference may be made to the description in the first embodiment, and details are not described here.
EXAMPLE III
In the third embodiment, the processing procedure of the server when the first website is accessed after the page is released is mainly described. Referring to fig. 5, the third embodiment provides a page information processing method from the perspective of a server, and the method may include the following steps:
s501: the server prestores association relations among the first website, a plurality of second websites and page access conditions;
the specific stored information may be as described in the first embodiment, and is not described herein again.
S502: when a request for accessing a first website is received, determining information of a current visitor user;
specifically, when the first website link is clicked or automatically played, the server may receive a request for accessing the first website, or when the graphic code carrying the first website is scanned, the server may also receive a request for accessing the first website, and when the audio carrying the first website is decoded, the server may also receive a request for accessing the first website, and so on. It should be noted that the first user may launch a page through multiple channels, for example, a video website, a search engine, an instant messaging tool, and the like, so that the visitor user usually triggers access to the first website when accessing a client of a third-party network product, for example, a certain video website client, a certain search engine client, or a certain instant messaging tool client, and the like, and at this time, the third-party client may forward information of the accessed first website to the server and carry user information of the visitor user. Certainly, in practical application, the third-party network product and the sales platform may be opened or have a cooperative relationship, at this time, the information of the visitor user may be shared, and if the third-party network product and the sales platform are not opened, the information of the visitor user may also be acquired through other ways. The specific information acquisition method can be realized in the prior art, and is not described in detail here. In addition, if the crowd characteristic information to which the visitor user belongs cannot be acquired, a default page can be provided, so that the page content can cover a plurality of crowds.
S503: matching the information of the current visitor user with the access conditions corresponding to the second websites;
s504: and returning the page content corresponding to the successfully matched second website.
After the information of the visitor user is obtained, the information may be matched with the page access conditions corresponding to the respective second websites, and specifically, the characteristics of the crowd to which the visitor user belongs may be determined, for example, for the cause relationship recorded in table 1, if it is determined that the current visitor user is between 15 and 20 years old, the information may be determined to be matched with the URL1 and the page content corresponding to the URL1 may be returned, if it is determined that the current visitor user is between 20 and 30 years old, the information may be determined to be matched with the URL2 and the page content corresponding to the URL2 may be returned, and if the age of the current visitor user cannot be determined, the page content corresponding to the URL3 may be returned.
For details of other implementations in the third embodiment, reference may be made to the description in the first embodiment, and details are not described here.
Corresponding to the first embodiment, an embodiment of the present application further provides a page information processing apparatus, applied to a server, and referring to fig. 6, the apparatus may include:
a request receiving unit 601, configured to receive a multi-page delivery request sent by a client;
a determining unit 602, configured to determine multiple pages to be launched and access condition information corresponding to each page;
a packaging unit 603, configured to package each page by using the same first website;
and a release information generating unit 604, configured to generate information to be released according to the first website, and store an association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, information of the visitor user is compared with the access condition of each page, and a page that is successfully matched is returned.
The release information generating unit is specifically configured to:
and generating a link according to the first website so as to initiate access to the first website by clicking or automatically playing the link.
Or, the delivery information generating unit is specifically configured to:
and generating a graphic code carrying the first website so as to identify the first website by scanning the graphic code and initiate access to the first website.
Or, the delivery information generating unit is specifically configured to:
and generating audio carrying the first website so as to identify the first website by decoding the audio and initiate access to the first website.
The page is used for displaying commodity object information.
The delivery condition information is determined by the webpage-oriented crowd characteristic information.
Corresponding to the second embodiment, an embodiment of the present application further provides a page information processing apparatus, applied to a first user client, and referring to fig. 7, the apparatus may include:
a request receiving unit 701, configured to receive a multi-page delivery request;
an information determining unit 702, configured to determine multiple pages to be launched and access condition information corresponding to each page, and submit the multiple pages and the access condition information to a server, so that the server packages each page by using the same first website, generates information to be launched according to the first website, and stores an association relationship between the first website and a second website and an access condition of each page, so that when the first website is accessed, information of a visitor user is compared with the access condition of each page, and a page that is successfully matched is returned.
In a specific implementation, the information determining unit may include:
the first operation option providing subunit is used for providing a first operation option for adding the page;
a second operation option providing subunit, configured to, when an operation instruction to add a specified page is received through the operation option, provide a thumbnail of the specified page in a preset first area, and provide a second operation option for configuring an access condition in a preset second area;
and the access condition receiving subunit is used for receiving the access condition information configured for the specified page through the second operation option.
Corresponding to the embodiment, the embodiment of the present application further provides a page information processing apparatus, applied to a server, and referring to fig. 8, the apparatus may include:
an association relationship storage unit 801, configured to pre-store association relationships between a first website and a plurality of second websites and page access conditions;
a user information determining unit 802, configured to determine information of a current visitor user when receiving a request for accessing a first website;
a matching unit 803, configured to match the information of the current visitor user with the page access condition corresponding to each second website;
and a page content returning unit 804, configured to return the page content corresponding to the successfully matched second website.
Through the embodiment of the application, the function of displaying a plurality of pages by a first website sub-group is realized. Therefore, the pages do not need to be distinguished according to crowds when the pages are released, the exposure rate of the pages can be improved, and the pages can be shunted according to the crowds when the pages are specifically displayed, so that the conversion rate of the pages can be ensured, namely, the exposure rate and the conversion rate of the pages are considered, and the release efficiency and the release autonomy of the first user are also improved.
From the above description of the embodiments, it is clear to those skilled in the art that the present application can be implemented by software plus necessary general hardware platform. Based on such understanding, the technical solutions of the present application may be essentially or partially implemented in the form of a software product, which may be stored in a storage medium, such as a ROM/RAM, a magnetic disk, an optical disk, etc., and includes several instructions for enabling a computer device (which may be a personal computer, a server, or a network device, etc.) to execute the method according to the embodiments or some parts of the embodiments of the present application.
The embodiments in the present specification are described in a progressive manner, and the same and similar parts among the embodiments are referred to each other, and each embodiment focuses on the differences from the other embodiments. In particular, the system or system embodiments are substantially similar to the method embodiments and therefore are described in a relatively simple manner, and reference may be made to some of the descriptions of the method embodiments for related points. The above-described system and system embodiments are only illustrative, wherein the units described as separate parts may or may not be physically separate, and the parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the modules may be selected according to actual needs to achieve the purpose of the solution of the present embodiment. One of ordinary skill in the art can understand and implement it without inventive effort.
The page information processing method and device provided by the present application are introduced in detail, and a specific example is applied in the text to explain the principle and the implementation of the present application, and the description of the above embodiment is only used to help understand the method and the core idea of the present application; meanwhile, for a person skilled in the art, according to the idea of the present application, the specific embodiments and the application range may be changed. In view of the above, the description should not be taken as limiting the application.
Claims (18)
1. A page information processing method is characterized by comprising the following steps:
the method comprises the steps that a server receives a multi-page delivery request sent by a client;
determining a plurality of pages to be launched and access condition information corresponding to each page;
packaging each page by using the same first website;
generating information to be released according to the first website, and storing the association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of the visitor user is compared with the access condition of each page, and the page which is successfully matched is returned;
wherein the access condition is configured according to information of a crowd.
2. The method according to claim 1, wherein the generating information to be delivered according to the first website comprises:
and generating a link according to the first website so as to initiate access to the first website by clicking or automatically playing the link.
3. The method according to claim 1, wherein the generating information to be delivered according to the first website comprises:
and generating a graphic code carrying the first website so as to identify the first website by scanning the graphic code and initiate access to the first website.
4. The method according to claim 1, wherein the generating information to be delivered according to the first website comprises:
and generating audio carrying the first website so as to identify the first website by decoding the audio and initiate access to the first website.
5. The method of claim 1, wherein the page is used to display merchandise object information.
6. The method of claim 1, wherein the delivery condition information is determined by page-oriented demographic information.
7. A page information processing method is characterized by comprising the following steps:
a first user client receives a multi-page delivery request;
determining a plurality of pages to be launched and access condition information corresponding to each page, and submitting the pages to a server so that the server can package each page by using the same first website, generating information to be launched according to the first website, and storing the association relationship between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of a visitor user is compared with the access condition of each page, and the page which is successfully matched is returned;
wherein the access condition is configured according to information of a crowd.
8. The method according to claim 7, wherein the determining the plurality of pages to be delivered and the access condition information corresponding to each page comprises:
providing a first operation option for adding a page;
when an operation instruction of adding a specified page is received through the operation options, providing a thumbnail of the specified page in a preset first area, and providing a second operation option for configuring an access condition in a preset second area;
and receiving access condition information configured for the specified page through the second operation option.
9. A page information processing method is characterized by comprising the following steps:
the method comprises the steps that a server pre-stores incidence relations among a first website, a plurality of second websites and page access conditions, wherein the access conditions are configured according to information of crowds;
when a request for accessing a first website is received, determining information of a current visitor user;
matching the information of the current visitor user with the page access conditions corresponding to the second websites;
and returning the page content corresponding to the successfully matched second website.
10. A page information processing apparatus, applied to a server, includes:
the request receiving unit is used for receiving a multi-page delivery request sent by a client;
the system comprises a determining unit, a display unit and a display unit, wherein the determining unit is used for determining a plurality of pages to be launched and access condition information corresponding to each page;
the packaging unit is used for packaging each page by using the same first website;
and the release information generating unit is used for generating information to be released according to the first website, and storing the association relation between the first website and the second websites and the access conditions of the pages, so that when the first website is accessed, the information of the visitor user is compared with the access conditions of the pages, and the successfully matched pages are returned.
11. The apparatus according to claim 10, wherein the placement information generating unit is specifically configured to:
and generating a link according to the first website so as to initiate access to the first website by clicking or automatically playing the link.
12. The apparatus according to claim 10, wherein the placement information generating unit is specifically configured to:
and generating a graphic code carrying the first website so as to identify the first website by scanning the graphic code and initiate access to the first website.
13. The apparatus according to claim 10, wherein the placement information generating unit is specifically configured to:
and generating audio carrying the first website so as to identify the first website by decoding the audio and initiate access to the first website.
14. The apparatus of claim 10, wherein the page is used to display merchandise object information.
15. The apparatus of claim 10, wherein the delivery condition information is determined by page-oriented demographic information.
16. A page information processing device applied to a first user client comprises:
the request receiving unit is used for receiving a multi-page delivery request;
the information determining unit is used for determining a plurality of pages to be launched and access condition information corresponding to each page, and submitting the pages to the server so that the server can package each page by using the same first website, generate information to be launched according to the first website, and store the association relation between the first website and the second website and the access condition of each page, so that when the first website is accessed, the information of a visitor user is compared with the access condition of each page, and the page which is successfully matched is returned.
17. The apparatus of claim 16, wherein the information determining unit comprises:
the first operation option providing subunit is used for providing a first operation option for adding the page;
a second operation option providing subunit, configured to, when an operation instruction to add a specified page is received through the operation option, provide a thumbnail of the specified page in a preset first area, and provide a second operation option for configuring an access condition in a preset second area;
and the access condition receiving subunit is used for receiving the access condition information configured for the specified page through the second operation option.
18. A page information processing apparatus, applied to a server, includes:
the association relation storage unit is used for storing the association relation among the first website, the plurality of second websites and the page access condition in advance;
the user information determining unit is used for determining the information of the current visitor user when receiving a request for accessing the first website;
the matching unit is used for matching the information of the current visitor user with the page access conditions corresponding to the second websites;
and the page content returning unit is used for returning the page content corresponding to the successfully matched second website.
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| CN201610174150.3A CN107230094B (en) | 2016-03-24 | 2016-03-24 | Page information processing method and device |
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| CN201610174150.3A CN107230094B (en) | 2016-03-24 | 2016-03-24 | Page information processing method and device |
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| CN111274516B (en) * | 2018-12-04 | 2024-04-05 | 阿里巴巴新加坡控股有限公司 | Page display method, page configuration method and device |
| CN113157702A (en) * | 2021-04-27 | 2021-07-23 | 拉扎斯网络科技（上海）有限公司 | Data processing method and device |
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| CN101895721A (en) * | 2010-07-16 | 2010-11-24 | 四川长虹电器股份有限公司 | Differentiated advertising method in digital television system |
| US9208509B1 (en) * | 2012-07-13 | 2015-12-08 | Amdocs Software Systems Limited | System, method, and computer program for personalizing content for a user based on a size of a working vocabulary of the user |
| CN103914484A (en) * | 2013-01-07 | 2014-07-09 | 阿里巴巴集团控股有限公司 | Method and device for generating page contents |
| CN103295150A (en) * | 2013-05-20 | 2013-09-11 | 厦门告之告信息技术有限公司 | Advertising release system and advertising release method capable of accurately quantizing and counting release effects |
| CN104318194B (en) * | 2014-09-28 | 2017-04-05 | 美的集团武汉制冷设备有限公司 | Based on the method for the page of the access household electrical appliances of Quick Response Code, server and mobile terminal |
| CN104700289A (en) * | 2015-03-17 | 2015-06-10 | 中国联合网络通信集团有限公司 | Advertising method and device |
| CN105120004A (en) * | 2015-09-11 | 2015-12-02 | 北京金山安全软件有限公司 | Information pushing method and device |
| CN105376592B (en) * | 2015-12-21 | 2019-02-12 | 优酷网络技术（北京）有限公司 | A kind of ad material carousel method based on frequency control |
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