CN107085798A - Information management platform for enterprise - Google Patents

Information management platform for enterprise Download PDF

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Publication number
CN107085798A
CN107085798A CN201710142642.9A CN201710142642A CN107085798A CN 107085798 A CN107085798 A CN 107085798A CN 201710142642 A CN201710142642 A CN 201710142642A CN 107085798 A CN107085798 A CN 107085798A
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CN
China
Prior art keywords
user
module
information
advertisement
password
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Granted
Application number
CN201710142642.9A
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Chinese (zh)
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CN107085798B (en
Inventor
袁小红
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Chongqing Super Grain Technology Co Ltd
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Chongqing Super Grain Technology Co Ltd
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Priority to CN201710142642.9A priority Critical patent/CN107085798B/en
Publication of CN107085798A publication Critical patent/CN107085798A/en
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Publication of CN107085798B publication Critical patent/CN107085798B/en
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0257User requested

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  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The present invention relates to information advancing technique field, it is particularly used for the information management platform of enterprise, including user terminal and server, user terminal passes through network connection with server, server includes login module, advertisement pushing module, display module, judge module, user management module, login module is used to input account name for user and password is logged in, user management module is used for the confirmation of user login information and stores the log-on message of user, judge module is used to be scanned the login password of user, advertisement pushing module is used for after it have received the information that judge module is sent.The present invention just can obtain the adline of user's concern according to the log-on message of user, save the process of garbled data, specific aim advertisement, the quantity for reducing advertisement facilitates user to search oneself advertisement interested.

Description

Information management platform for enterprise
Technical field
The present invention relates to information advancing technique field, and in particular to the information management platform for enterprise.
Background technology
Advertisement is the information for introducing commodity being frequently seen during we live, and substantial amounts of advertisement is full of in each of our lives In individual corner, passively receive various advertising messages.Advertisement shortens the distance of people, allows the things being from afar It is close at hand, advertisement promotes the development of economic globalization, so, each enterprise spends substantial amounts of financial resources to make various advertisements, The popularity of oneself product is improved, but nowadays substantial amounts of advertisement is full of in the life of people, most of advertisement does not have Cause the extensive concern of people, therefore this part advertisement is very little to the publicity effect of enterprise.
Existing advertisement pushing is, by webpage certification, or to filter out from network big data the hobby of user, root mostly Advertisement pushing is carried out according to the hobby of user, the hobby for obtaining user is counted by big data, is pushed with targetedly to user wide Accuse.But the advertisement information pushed is determined according to popular hobby, advertising message amount is big, and user is difficult to find oneself Need.
The content of the invention
The invention is intended to provide a kind of information management platform for enterprise, there is no specific aim to solve existing advertisement pushing And containing much information causes user to be difficult the problem of finding the advertisement of oneself needs.
The information management platform for enterprise in this programme, including user terminal and server, user terminal and service Device is by network connection, and server includes login module, advertisement pushing module, display module, judge module, adline storage Module, user management module;
The login module is used to input account name for user and password is logged in, so that user is on the interface of display module Check various information;
Generation is divided into the password of user segment and advertisement section, and User logs in letter when the user management module is used for user's registration The confirmation of breath and the log-on message for storing user, just allow to log in after user inputs correct account name and password;
It is stored with the adline memory module and the information of adline is represented by unit numbers, and is carried in user's registration Show that the corresponding numeral of user's selection adline is filled into password advertisement section;
The judge module is used to be scanned the login password of user, and to the character on advertisement section in login password and generation The ad code of table advertisement contents type is matched, if matching, and the ad code is just sent to advertisement pushing module In;
The advertisement pushing module is used for after it have received the information that judge module is sent, the ad content that the information is indicated It is pushed to user terminal.
The principle of this programme is:In user's registration, the setting of password is divided into user segment and advertisement section, and user segment is according to certainly Oneself hobby is configured, and advertisement section is according to oneself selection interested corresponding adline numeral;In User logs in, step on The log-on message of user is sent to user management module and stored by record module, and the secret account of User logs in is tested Card;After in User logs in, the character code on the advertisement section of judge module interception password, and the character code and adline are stored Adline code in module is matched, and after matching, judge module send information to advertisement pushing module, by advertisement Advertising message is sent on user terminal by pushing module.
The beneficial effect of this programme is:1. according to the log-on message of user with regard to the adline of user's concern, section can be obtained The process of garbled data is saved, specific aim advertisement, the information content of advertisement is less, allows user that oneself is more easily seen interested Ad content;2. when needing to update ad content interested, the numeral of the advertisement section in change password, dynamically Password is not easy quickly to be cracked by people, improves the security of password.
Further, the network is cloud network.
Cloud network can facilitate the renewal of advertising message, reduce the use of various hardware devices, save cost.
Further, the judge module also includes being used to recognize that represent ad code in login password blocks sub-block.
The information on advertisement section in sub-block interception password is blocked, user commercial paper interested is obtained from the information Type, and when user logs in every time, obtain user's adline interested pointedly to user's advertisement, to reduce The information content of advertisement, allows user to be quickly found out oneself advertisement interested, improves the commodity probability of transaction realized by advertisement.
Further, the judge module also includes being used to block what the information that sub-block obtains was contrasted with ad code Compare sub-block.
Information in user cipher on advertisement section is matched with adline code, user is conveniently found interested Content, is pushed again after being screened to advertisement, reduces the information content of advertisement, improves advertising message and user's content of interest Matching degree.
Further, the judge module also includes the transmission sub-block for being used to send the comparing result for comparing sub-block.
The rear of matching sends information to advertisement pushing module, allows each user to match on corresponding adline, keeps away Exempt from the push of bulk information.
Further, the advertisement pushing module also includes being used to contrast the information received and the equivalence of advertising content information Comparing unit.
The fixation character code section allowed in user cipher matches ad content, when comparing unit of equal value detects matching, to User pushes corresponding ad content, it is ensured that the specific aim of ad content.
Brief description of the drawings
Fig. 1 is the theory diagram of the embodiment of the present invention;
Fig. 2 is the flow chart of Fig. 1 theory diagrams.
Embodiment
Below by embodiment, the present invention is further detailed explanation.
Information management platform for enterprise as shown in Figure 1, user terminal is connected by network with server, server On login module input account name and password for user, user can be allowed to check various information from the display module in server, Production is divided into the password of user segment and advertisement section when user management module is used for user's registration, and to the account of each user input Name and password are verified and preserved, and be stored with adline memory module and the information of adline is represented by unit numbers, And point out the corresponding numeral of user's selection adline to be filled into after password advertisement section, User logs in by judging in user's registration Sub-block of blocking in module comes out the message truncation in password on fixed bit, then will be blocked by the comparison sub-block in judge module Information out is matched with the adline code in adline memory module, and the match is successful, just in judge module Transmission sub-block to advertisement pushing module send information, advertisement pushing module according to the information received to user terminal push respectively Individual user advertising message interested.
As shown in Fig. 2 to before user terminal advertisement, user first will be by the good account name of user's endpoint registration and close Code, after user logs on server by login module, user management module has verified that to account name and password to be passed through, user The lower user cipher of management module storage, then the advertisement type information in password is intercepted by judge module, intercepted from judge module If advertisement type information is just pushed with the adline code matches in advertisement pushing module, advertisement pushing module to user terminal Advertising message, user can view the advertising message of various push by display module.
In the present embodiment, the information of adline is included in last several fields of password, for example, can be included in password In last position, two or three bit fields, the number of types with specific reference to advertisement is determined;The setting of adline can be according to advertisement Content carry out, for example wanted advertisement can be represented with " 0 ", new product advertisement can be represented with " 1 ", can represented with " 2 " Brand advertising etc.;Adline can also be configured according to the purposes of advertisement, for example, can use " 00 " to represent trade and investment promotion advertisement, can Sale advertising is represented with " 01 ", hiring-out advertisement etc. can be represented with " 02 ";Sending sub-block can wirelessly send out information after matching Advertisement pushing module is given, for example sending sub-block can be completed using existing NRF905 chips;User management module includes The module of storage information, for example, can be completed using HY5DU2561622 chips;Judge module can use existing monolithic movement Piece is realized, for example, the C8051 series monolithics of Xinhua dragon can be used to realize.
Garbled data is saved with regard to that can obtain the adline of user's concern according to the log-on message of user in the present embodiment Process, specific aim advertisement, the information content of advertisement is less, allows user that oneself ad content interested is more easily seen.
User can carry out change of secret code by user management module in this example, need to update ad content interested When, the numeral for the advertisement section changed in password, dynamic password is not easy to be cracked by people, it is ensured that the security of password, The positive role of advertisement pushing is improved again.
To user push its ad content interested, it is to avoid popular ad content is pushed, it is ensured that ad content Specific aim, reduce ad content information content.
Above-described is only that the known general knowledge such as concrete structure and characteristic is not made herein in embodiments of the invention, scheme Excessive description., without departing from the structure of the invention, can be with it should be pointed out that for those skilled in the art Several modifications and improvements are made, these should also be considered as protection scope of the present invention, these are implemented all without the influence present invention Effect and practical applicability.The scope of protection required by this application should be based on the content of the claims, in specification Embodiment etc. records the content that can be used for explaining claim.

Claims (6)

1. the information management platform for enterprise, it is characterised in that:Including user terminal and server, user terminal and server By network connection, server includes login module, advertisement pushing module, display module, adline memory module, judges mould Block, user management module;
The login module is used to input account name for user and password is logged in, so that user is on the interface of display module Check various information;
The user management module is used for the confirmation of user login information and stores the log-on message of user, correct in user's input Account name and password after just allow log in;
It is stored with the adline memory module and the information of adline is represented by unit numbers, and is carried in user's registration Show that adline is corresponding is digitally generated password for user's selection;
The judge module is used to be scanned the login password of user, and to the character in login password last two and The ad code for representing advertisement contents type is matched, if matching, and the ad code is just sent to advertisement pushing mould In block;
The advertisement pushing module is used for after it have received the information that judge module is sent, the ad content that the information is indicated It is pushed to user terminal.
2. the information management platform according to claim 1 for enterprise, it is characterised in that:The network is high in the clouds net Network.
3. the information management platform according to claim 1 for enterprise, it is characterised in that:The judge module also includes Represent ad code in login password for recognizing blocks sub-block.
4. the information management platform according to claim 3 for enterprise, it is characterised in that:The judge module also includes For the comparison sub-block that the information that sub-block obtains is contrasted with ad code will to be blocked.
5. the information management platform according to claim 4 for enterprise, it is characterised in that:The judge module also includes For the transmission sub-block for sending the comparing result for comparing sub-block.
6. the information management platform according to claim 1 for enterprise, it is characterised in that:The advertisement pushing module is also Including the comparing unit of equal value for contrasting the information received and advertising content information.
CN201710142642.9A 2017-03-10 2017-03-10 Information management platform for enterprises Expired - Fee Related CN107085798B (en)

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Application Number Priority Date Filing Date Title
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Application Number Priority Date Filing Date Title
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CN107085798B CN107085798B (en) 2020-08-25

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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN111695913A (en) * 2019-02-28 2020-09-22 上海赛邮云计算有限公司 Communication push management system based on enterprise official website

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CN101136873A (en) * 2006-08-31 2008-03-05 腾讯科技(深圳)有限公司 Method and system for transmitting advertisement to users on instant communication platform
CN101364297A (en) * 2008-09-12 2009-02-11 上海圣佛兰纺织科技有限公司 Gift card system and implementing method thereof
CN102054244A (en) * 2009-11-10 2011-05-11 中兴通讯股份有限公司 System and method for implementing advertisement management in digital copyright management
CN102799997A (en) * 2012-06-29 2012-11-28 吴东辉 Internet advertisement publishing method and system
CN103258288A (en) * 2013-06-05 2013-08-21 珠海市横琴因行思智能科技有限公司 Advertisement pushing method and system
CN104318454A (en) * 2014-10-17 2015-01-28 邓海 Intelligent media system
US20160225027A1 (en) * 2005-09-14 2016-08-04 Millennial Media, Inc. User characteristic influenced search results

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US20160225027A1 (en) * 2005-09-14 2016-08-04 Millennial Media, Inc. User characteristic influenced search results
CN101136873A (en) * 2006-08-31 2008-03-05 腾讯科技(深圳)有限公司 Method and system for transmitting advertisement to users on instant communication platform
CN101364297A (en) * 2008-09-12 2009-02-11 上海圣佛兰纺织科技有限公司 Gift card system and implementing method thereof
CN102054244A (en) * 2009-11-10 2011-05-11 中兴通讯股份有限公司 System and method for implementing advertisement management in digital copyright management
CN102799997A (en) * 2012-06-29 2012-11-28 吴东辉 Internet advertisement publishing method and system
CN103258288A (en) * 2013-06-05 2013-08-21 珠海市横琴因行思智能科技有限公司 Advertisement pushing method and system
CN104318454A (en) * 2014-10-17 2015-01-28 邓海 Intelligent media system

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* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN111695913A (en) * 2019-02-28 2020-09-22 上海赛邮云计算有限公司 Communication push management system based on enterprise official website

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