CN106600346A - Advertisement pushing method and system for intelligent terminal, and intelligent terminal - Google Patents
Advertisement pushing method and system for intelligent terminal, and intelligent terminal Download PDFInfo
- Publication number
- CN106600346A CN106600346A CN201710000856.2A CN201710000856A CN106600346A CN 106600346 A CN106600346 A CN 106600346A CN 201710000856 A CN201710000856 A CN 201710000856A CN 106600346 A CN106600346 A CN 106600346A
- Authority
- CN
- China
- Prior art keywords
- advertisement
- content
- intelligent terminal
- pushing message
- advertisement pushing
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0259—Targeted advertisements based on store location
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0272—Period of advertisement exposure
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0277—Online advertisement
Landscapes
- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Finance (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The invention relates to the technical field of mobile internet advertisements and discloses an advertisement pushing method and system for an intelligent terminal, and the intelligent terminal. The advertisement pushing method for the intelligent terminal comprises the steps of detecting whether an advertisement pushing message exists or not in a preset advertisement pushing message storage position when a screen of the intelligent terminal is unlocked; when the advertisement pushing message is detected, analyzing the advertisement pushing message to obtain an advertisement type and advertisement contents; and calling a corresponding advertisement plug-in to display the obtained advertisement contents according to the obtained advertisement type. According to the technical scheme, the advertisement pushing message starts to be detected and analyzed when the screen of the intelligent terminal is unlocked, and the advertisement plug-in is called to perform advertisement display conveniently and quickly, so that the exposure rate, convenience and pushing effect of advertisement pushing are improved.
Description
Technical field
The present invention relates to mobile Internet technical field of advertisement, more particularly to a kind of advertisement sending method of intelligent terminal,
System and intelligent terminal.
Background technology
With mobile Internet and the high speed development and maturation of intelligent terminal's technology, increasing advertisement manufacturer starts
Intelligent terminal carries out advertisement pushing.The advertisement pushing of existing intelligent terminal is typically being shown using default using start picture
Advertisement, or default advertisement is shown on the top or bottom using picture, all can only start in application corresponding with operation hour hands
Pushed with itself default advertisement, advertisement that can not be to Advertisement Server for intelligent terminal's customization is carried out efficiently
Push, cause exposure rate, convenience and the push effect on driving birds is not good of existing intelligent terminal's advertisement.
The content of the invention
In consideration of it, the present invention provides a kind of advertisement sending method of intelligent terminal, system and intelligent terminal, existing intelligence is solved
The technical problem of the exposure rate, convenience and push effect on driving birds is not good of energy terminal advertisement.
According to one embodiment of present invention, there is provided a kind of advertisement sending method of intelligent terminal, including：Work as intelligent terminal
During unlocking screen, in default advertisement pushing message repository location advertisement pushing message is detected whether；When detecting advertisement pushing
During message, parse advertisement pushing message to obtain adline and ad content；And according to obtain adline transfer it is right
The ad plug-in answered shows the ad content for obtaining.
Preferably, it is described according to the adline for obtaining transfer corresponding ad plug-in show the ad content that obtains it
Afterwards, also include：Whether detection user has touch action to the ad content for showing；And when detect user to show advertisement
When inside having touch action, the default web page interlinkage of the ad content correspondence is jumped to.
Preferably, it is described according to the adline for obtaining transfer corresponding ad plug-in show the ad content that obtains it
Afterwards, also include：Delete the advertisement pushing message of default advertisement pushing message repository location.
Preferably, it is described according to the adline for obtaining transfer corresponding ad plug-in show the ad content that obtains it
Afterwards, also include：The displaying time of detection ad content；And when the displaying time for detecting ad content default displaying is reached
Between when, control close show ad content.
Preferably, the advertisement sending method of the intelligent terminal, it is characterised in that also include：Receive Advertisement Server to push away
The advertisement pushing message sent；By the advertisement pushing message of the advertisement pushing message and the default advertisement pushing message repository location that receive
Compare, to judge that whether the advertisement pushing message for receiving be the advertisement pushing message that updates；And when judge receive it is wide
When accusing the advertisement pushing message that PUSH message is renewal, the advertisement pushing message of default advertisement pushing message repository location is replaced
For the advertisement pushing message for receiving.
According to another embodiment of the invention, there is provided a kind of advertisement push system of intelligent terminal, including：Purposes of commercial detection
Module, for when intelligent terminal's unlocking screen, having detected whether that advertisement pushing disappears in default advertisement pushing message repository location
Breath；Advertisement parsing module, for when the commercial detection module detects advertisement pushing message, parsing the purposes of commercial detection mould
The advertisement pushing message of block detection is obtaining adline and ad content；And advertising display module, for according to described wide
The adline for accusing parsing module acquisition transfers the ad content that corresponding ad plug-in shows the advertisement parsing module acquisition.
Preferably, the advertisement push system of the intelligent terminal, also includes：Touch detection module, for detecting user couple
Whether the ad content of the advertising display modules exhibit has touch action；And webpage jump module, for when the touch
When detection module detects user and has touch action to the ad content of the advertising display modules exhibit, control jumps to described
The default web page interlinkage of ad content correspondence.
Preferably, the advertisement push system of the intelligent terminal, also including advertisement removing module, for deleting default advertisement
The advertisement pushing message of PUSH message storage location.
Preferably, the advertisement push system of the intelligent terminal, also includes：Show time detecting module, for detecting
State the displaying time of advertising display modules exhibit ad content；And advertisement closing control module, for when the displaying time
When detection module detects the displaying time of the advertising display modules exhibit ad content and reaches the default displaying time, control is closed
Close the ad content of the advertising display modules exhibit.
According to still another embodiment of the invention, there is provided a kind of intelligent terminal, the intelligent terminal includes above-mentioned intelligence
The advertisement push system of terminal.
The advertisement sending method of intelligent terminal, system and intelligent terminal that the present invention is provided, when intelligent terminal's unlocking screen
When detected whether advertisement pushing message in default advertisement pushing message repository location, when advertisement pushing message is detected parse
Advertisement pushing message transfers corresponding ad plug-in exhibition to obtain adline and ad content according to the adline for obtaining
Show the ad content of acquisition, start to detect and parse advertisement pushing message in intelligent terminal's unlocking screen, and transfer advertisement and insert
Part conveniently and efficiently carries out advertising display, improves exposure rate, convenience and the push effect of advertisement.
Description of the drawings
Technical scheme in order to be illustrated more clearly that the embodiment of the present invention, below will be to making needed for embodiment description
Accompanying drawing is briefly described.It should be evident that drawings in the following description are only some embodiments of the present invention, for
For those of ordinary skill in the art, on the premise of not paying creative work, can be obtaining other according to these accompanying drawings
Accompanying drawing.
Fig. 1 is the schematic flow sheet of the advertisement sending method of intelligent terminal in one embodiment of the invention.
Fig. 2 is the schematic flow sheet that advertisement pushing information is updated in one embodiment of the invention.
Fig. 3 is the schematic flow sheet of the advertisement sending method of intelligent terminal in another embodiment of the present invention.
Fig. 4 is the schematic flow sheet of the advertisement sending method of intelligent terminal in another embodiment of the invention.
Fig. 5 is the structural representation of the advertisement push system of intelligent terminal in one embodiment of the invention.
Fig. 6 is the structural representation of the advertisement push system of intelligent terminal in another embodiment of the present invention.
Fig. 7 is the structural representation of the advertisement push system of intelligent terminal in another embodiment of the invention.
Fig. 8 is the structural representation of intelligent terminal in further embodiment of the present invention.
Specific embodiment
Make further more detailed description to technical scheme with reference to the accompanying drawings and detailed description.Obviously, institute
The embodiment of description a part of embodiment only of the invention, rather than the embodiment of whole.Based on the enforcement in the present invention
Example, the every other embodiment that those of ordinary skill in the art are obtained on the premise of creative work is not made all should
Belong to the scope of protection of the invention.
In describing the invention, it is to be understood that term " first ", " second " etc. are not only used for describing purpose, and not
It is understood that to indicate or implying relative importance.In describing the invention, it should be noted that unless otherwise clearly regulation
And restriction, term " connected ", " connection " should be interpreted broadly, for example, it may be fixedly connected, or be detachably connected,
Or be integrally connected；Can be mechanically connected, or electrically connect；Can be joined directly together, it is also possible to by intermediary
It is indirectly connected to.For the ordinary skill in the art, above-mentioned term can be understood in the present invention with reference to concrete condition
Concrete meaning.Additionally, in describing the invention, unless otherwise stated, " multiple " are meant that two or more.
In flow chart or here any process described otherwise above or method description are construed as, expression includes
It is one or more for realizing specific logical function or process the step of the module of code of executable instruction, fragment or portion
Point, and the scope of the preferred embodiment of the present invention includes other realization, wherein can not press shown or discussion suitable
Sequence, including according to involved function by it is basic simultaneously in the way of or in the opposite order, carry out perform function, this should be of the invention
Embodiment person of ordinary skill in the field understood.
Fig. 1 is the schematic flow sheet of the advertisement sending method of intelligent terminal in one embodiment of the invention.As illustrated, institute
The advertisement sending method of intelligent terminal is stated, including：
Step S101：When intelligent terminal's unlocking screen, detect whether that advertisement is pushed away in default advertisement pushing message repository location
Send message.
In the present embodiment, the intelligent electronic device that the intelligent terminal can have touch screen for any type, such as
Intelligent watch, smart mobile phone, panel computer, Intelligent bracelet, intelligent glasses and intelligent hair band etc..The intelligent terminal touch screen is led to
Screen is often closed in screen lock state to save electric power, and is kept screen to light in released state and is touched control in order to user
System.
When user is by numerical ciphers or unlocked by fingerprint touch screen, it is in the detection of default advertisement pushing message repository location
It is no to have advertisement pushing message.In the present embodiment, the advertisement pushing message is to obtain from Advertisement Server and update in advance.
Referring to Fig. 2, the renewal advertisement pushing message, including：
Step S201：Receive the advertisement pushing message that Advertisement Server is pushed.
Step S202：By the advertisement pushing message of the advertisement pushing message and the default advertisement pushing message repository location that receive
Compare, to judge that whether the advertisement pushing message for receiving be the advertisement pushing message that updates.
Step S203：When the advertisement pushing message for judging to receive is the advertisement pushing message for updating, default advertisement is pushed away
The advertisement pushing message for sending message repository location replaces with the advertisement pushing message of reception.
In the present embodiment, Advertisement Server can be according to advertisement pushing planned timing or sporadically to the intelligent terminal
Newest advertisement pushing message, the advertisement pushing message that the intelligent terminal for reception Advertisement Server is pushed are pushed, and will be received
Advertisement pushing message compare with the advertisement pushing message of default advertisement pushing message repository location, with judge receive it is wide
Accuse whether PUSH message is the advertisement pushing message for updating, when the advertisement pushing message for judging to receive is that the advertisement pushing for updating disappears
During breath, the advertisement pushing message of default advertisement pushing message repository location is replaced with into the advertisement pushing message of reception, work as judgement
When the advertisement pushing message and the advertisement pushing message of non-update of reception, and without replacing advertisement pushing message.By advertisement clothes
Business device is pushed and automatic detection updates advertisement pushing message, and the intelligent terminal can get convenient and swift and in real time newest
Advertisement pushing message improves the effect of advertisement pushing to carry out accurately advertisement pushing.
Step S102：When advertisement pushing message is detected, parse advertisement pushing message to obtain adline and advertisement
Content.
After intelligent terminal's unlocking screen, when advertisement pushing message is detected, parse advertisement pushing message to obtain
Take adline and ad content.The adline can be Interstitial Ad or horizontal-scroll-type advertisement.The ad content can
To be picture, word, Flash animations or video etc., Advertisement Server can be previously according to the wide of advertisement pushing strategy and consumer
Accuse preference and regularly update ad content, disturbed with lifting advertisement pushing effect and mitigating the advertising message to user.
Step S103：Adline according to obtaining transfers corresponding ad plug-in and shows the ad content for obtaining.
After adline and ad content is analyzed and acquired by, corresponding ad plug-in is transferred according to the adline for obtaining
Show the ad content for obtaining.Specifically, Interstitial Ad plug-in unit can be transferred according to the Interstitial Ad for obtaining and shows what is obtained
Interstitial Ad content, makes ad content that the default centre position of screen is illustrated in the way of intercutting, and is easy to user to check interior
Hold more rich ad content, farthest lift the exposure rate of advertisement and push effect；According to the horizontal-scroll-type advertisement for obtaining
Transfer horizontal-scroll-type ad plug-in and show the horizontal-scroll-type ad content for obtaining, make ad content that screen is illustrated in the way of banner
Default tip position, is easy to user to check the relatively simple ad content of content, on the premise of relatively low advertising message is disturbed most
Improve to big degree the exposure rate of advertisement and push effect.
In certain embodiments, transferred according to the adline for obtaining in the advertisement that corresponding ad plug-in displaying is obtained
After appearance, the advertisement pushing message of default advertisement pushing message repository location can also be deleted, to obtain from Advertisement Server
Newest advertisement pushing message, and save the memory space of intelligent terminal.
In the advertisement sending method of the intelligent terminal of the present embodiment, push away in default advertisement when intelligent terminal's unlocking screen
Send message repository location to detect whether advertisement pushing message, when advertisement pushing message is detected parse advertisement pushing message with
Adline and ad content are obtained, and corresponding ad plug-in is transferred according to the adline for obtaining and shown in the advertisement for obtaining
Hold, start to detect and parse advertisement pushing message in intelligent terminal's unlocking screen, and transfer ad plug-in conveniently and efficiently to enter
Row advertising display, improves exposure rate, convenience and the push effect of advertisement.
Fig. 3 is the schematic flow sheet of the advertisement sending method of intelligent terminal in another embodiment of the present invention.As illustrated,
The advertisement sending method of the intelligent terminal, including：
Step S301：When intelligent terminal's unlocking screen, detect whether that advertisement is pushed away in default advertisement pushing message repository location
Send message.
Step S302：When advertisement pushing message is detected, parse advertisement pushing message to obtain adline and advertisement
Content.
Step S303：Adline according to obtaining transfers corresponding ad plug-in and shows the ad content for obtaining.
Step S304：Whether detection user has touch action to the ad content for showing.
Step S305：When detect user to show ad content have touch action when, jump to the ad content
The default web page interlinkage of correspondence.
In the present embodiment, corresponding ad plug-in is transferred according to the adline for obtaining in above-described embodiment and shows acquisition
Ad content on the basis of, further whether detection user has touch action to the ad content for showing, when detecting user
When ad content to showing has touch action, the default web page interlinkage of the ad content correspondence is jumped to, make user fast
The detailed advertising content and purchase information of preset web link is seen in quick checking, is easy to user to understand ad content in detail and carry out net
Network is done shopping, and is improved the convenience of advertisement pushing and is pushed effect.
Fig. 4 is the schematic flow sheet of the advertisement sending method of intelligent terminal in another embodiment of the invention.As illustrated,
The advertisement sending method of the intelligent terminal, including：
Step S401：When intelligent terminal's unlocking screen, detect whether that advertisement is pushed away in default advertisement pushing message repository location
Send message.
Step S402：When advertisement pushing message is detected, parse advertisement pushing message to obtain adline and advertisement
Content.
Step S403：Adline according to obtaining transfers corresponding ad plug-in and shows the ad content for obtaining.
Step S404：The displaying time of detection ad content.
Step S405：When the displaying time for detecting ad content the default displaying time is reached, control closes what is shown
Ad content.
In the present embodiment, corresponding ad plug-in is transferred according to the adline for obtaining in above-described embodiment and shows acquisition
Ad content on the basis of, further the displaying time of detection ad content, reach when the displaying time for detecting ad content
The ad content for showing is closed to control during the default displaying time, ad content is made when such as three seconds default displaying time is reached
Control is automatically switched off, and exhibiting advertising content is reduced on the basis of certain advertising exposure is ensured the information of user is disturbed,
Improve the push effect of advertisement pushing and reduce advertisement pushing and the information of user is disturbed, improve the user of intelligent terminal
Experience.
Fig. 5 is the structural representation of the advertisement push system of intelligent terminal in one embodiment of the invention.As illustrated,
On the basis of said method embodiment, the advertisement push system 100 of the intelligent terminal of the present embodiment, including commercial detection module
10th, advertisement parsing module 20 and advertising display module 30.
In the present embodiment, the intelligent electronic device that the intelligent terminal can have touch screen for any type, such as
Intelligent watch, smart mobile phone, panel computer, Intelligent bracelet, intelligent glasses and intelligent hair band etc..The intelligent terminal touch screen is led to
Screen is often closed in screen lock state to save electric power, and is kept screen to light in released state and is touched control in order to user
System.
When user is by numerical ciphers or unlocked by fingerprint touch screen, the commercial detection module 10 is in default advertisement pushing
Message repository location has detected whether advertisement pushing message.In the present embodiment, the advertisement pushing message is in advance from advertisement
Server obtain and update.
Advertisement Server according to advertisement pushing planned timing or sporadically can push newest wide to the intelligent terminal
PUSH message, the advertisement pushing message that the intelligent terminal for reception Advertisement Server is pushed are accused, and the advertisement pushing of reception is disappeared
Breath compare with the advertisement pushing message of default advertisement pushing message repository location, with judge receive advertisement pushing message be
The no advertisement pushing message to update, when the advertisement pushing message for judging to receive is the advertisement pushing message for updating, will be default
The advertisement pushing message of advertisement pushing message repository location replaces with the advertisement pushing message of reception, when the advertisement for judging to receive is pushed away
When sending the advertisement pushing message of message and non-update, and without replacing advertisement pushing message.By Advertisement Server push and certainly
Dynamic detection updates advertisement pushing message, and the intelligent terminal can convenient and swift and in real time get newest advertisement pushing message
To carry out accurately advertisement pushing, the effect of advertisement pushing is improved.
After intelligent terminal's unlocking screen, when the commercial detection module 10 detects advertisement pushing message, institute
State advertisement parsing module 20 and parse the advertisement pushing message of the detection of the commercial detection module 10 to obtain adline and advertisement
Content.The adline can be Interstitial Ad or horizontal-scroll-type advertisement.The ad content can be picture, word,
Flash animations or video etc., Advertisement Server can be regularly updated previously according to the Matrix of advertisement pushing strategy and consumer
Ad content, is disturbed with lifting advertisement pushing effect and mitigating the advertising message to user.
After the advertisement parsing module 20 is analyzed and acquired by adline and ad content, the advertising display module 30
The adline obtained according to the advertisement parsing module 20 transfers corresponding ad plug-in and shows the ad content for obtaining.Specifically
, the Interstitial Ad that the advertising display module 30 can be obtained according to the advertisement parsing module 20 is transferred Interstitial Ad and is inserted
Part shows the Interstitial Ad content for obtaining, and makes ad content that the default centre position of screen is illustrated in the way of intercutting, just
The more rich ad content of content is checked in user, the exposure rate of advertisement is farthest lifted and is pushed effect；The advertisement
The horizontal-scroll-type advertisement that display module 30 can be obtained according to the advertisement parsing module 20 transfers horizontal-scroll-type ad plug-in and shows acquisition
Horizontal-scroll-type ad content, make ad content that the default tip position of screen is illustrated in the way of banner, be easy to user to check
The relatively simple ad content of content, farthest improves the exposure rate of advertisement on the premise of relatively low advertising message is disturbed
With push effect.
In certain embodiments, the commercial paper for being obtained according to the advertisement parsing module 20 in the advertising display module 30
Type is transferred corresponding ad plug-in and is shown after the ad content for obtaining, and can also delete the advertisement by advertisement removing module
The advertisement pushing message of the default advertisement pushing message repository location of the detection of detection module 10, to obtain most from Advertisement Server
New advertisement pushing message, and save the memory space of intelligent terminal.
In the advertisement push system 100 of the intelligent terminal of the present embodiment, the advertisement when intelligent terminal's unlocking screen
Detection module 10 has detected whether advertisement pushing message in default advertisement pushing message repository location, when the commercial detection module
The 10 advertisement parsing modules 20 when detecting advertisement pushing message parse advertisement pushing message to obtain adline and advertisement
Content, the advertising display module 30 transfers corresponding ad plug-in according to the adline that the advertisement parsing module 20 is obtained
Show the ad content for obtaining, start to detect and parse advertisement pushing message in intelligent terminal's unlocking screen, and transfer advertisement
Plug-in unit conveniently and efficiently carries out advertising display, improves exposure rate, convenience and the push effect of advertisement.
Fig. 6 is the structural representation of the advertisement push system of intelligent terminal in another embodiment of the present invention.As illustrated,
The advertisement push system 100 of the intelligent terminal, including commercial detection module 10, advertisement parsing module 20, advertising display module
30th, touch detection module 40 and webpage jump module 50.
In the present embodiment, obtained according to the advertisement parsing module 20 in advertising display module 30 described in above-described embodiment
Adline transfer corresponding ad plug-in and show that the touch detection module 40 enters one on the basis of the ad content for obtaining
Whether step detection user has touch action to the ad content that the advertising display module 30 shows, when the touch detection module
40 detect user when having touch action to the ad content that the advertising display module 30 shows, the webpage jump module 50
The default web page interlinkage of the ad content correspondence is control jumps to, makes user quickly to view the detailed of preset web link
Ad content and purchase information, are easy to user to understand ad content in detail and carry out shopping at network, improve advertisement pushing just
Victory and push effect.
Fig. 7 is the structural representation of the advertisement push system of intelligent terminal in another embodiment of the invention.As illustrated,
The advertisement push system 100 of the intelligent terminal, including commercial detection module 10, advertisement parsing module 20, advertising display module
30th, time detecting module 60 and advertisement closing control module 70 are shown.
In the present embodiment, obtained according to the advertisement parsing module 20 in advertising display module 30 described in above-described embodiment
Adline transfer corresponding ad plug-in and show on the basis of the ad content for obtaining, the displaying time detecting module 60
The displaying time of the ad content of the advertising display module 30 is further detected, when the displaying time detecting module 60 is detected
When reaching the default displaying time to displaying time of the ad content of the advertising display module 30, the advertisement closing control mould
The ad content that the advertising display module 30 shows is closed in the control of block 70, makes ad content reach the default displaying time such as
Control when three seconds is automatically switched off, and information of the exhibiting advertising content to user is reduced on the basis of certain advertising exposure is ensured
Interference, improves the push effect of advertisement pushing and reduces advertisement pushing and the information of user is disturbed, and improves intelligent terminal
Consumer's Experience.
Fig. 8 is the structural representation of intelligent terminal in further embodiment of the present invention.As illustrated, the intelligent terminal
200 advertisement push systems 100 for including the intelligent terminal described in above-described embodiment, open in 200 unlocking screen of intelligent terminal
Begin to detect and parse advertisement pushing message, and transfer ad plug-in conveniently and efficiently to carry out advertising display, improve intelligent terminal
The exposure rate of 200 advertisements, convenience and push effect.
It should be appreciated that each several part of the present invention can be realized with hardware, software, firmware or combinations thereof.Above-mentioned
In embodiment, the software that multiple steps or method can in memory and by suitable instruction execution system be performed with storage
Or firmware is realizing.For example, if realized with hardware, and in another embodiment, can be with well known in the art
Any one of row technology or their combination are realizing：With for realizing the logic gates of logic function to data signal
Discrete logic, the special IC with suitable combinational logic gate circuit, programmable gate array（PGA）, scene
Programmable gate array（FPGA）Deng.
In the description of this specification, reference term " one embodiment ", " some embodiments ", " example ", " specifically show
The description such as example " or " some examples " means to combine specific features, structure, material or feature that the embodiment or example are described
In being contained at least one embodiment of the present invention or example.In this manual, the schematic representation of above-mentioned term is differed
Surely identical embodiment or example are referred to.And, the specific features of description, structure, material or feature can be any
Combine in an appropriate manner in one or more embodiments or example.
Although an embodiment of the present invention has been shown and described, it will be understood by those skilled in the art that：Not
These embodiments can be carried out with various changes, modification, replacement and modification in the case of the principle and objective that depart from the present invention, this
The scope of invention is limited by claim and its equivalent.
Claims (10)
1. a kind of advertisement sending method of intelligent terminal, it is characterised in that include：
When intelligent terminal's unlocking screen, in default advertisement pushing message repository location advertisement pushing message is detected whether；
When advertisement pushing message is detected, parse advertisement pushing message to obtain adline and ad content；And
Adline according to obtaining transfers corresponding ad plug-in and shows the ad content for obtaining.
2. the advertisement sending method of intelligent terminal according to claim 1, it is characterised in that described wide according to what is obtained
Accuse type to transfer after the ad content that corresponding ad plug-in shows acquisition, also include：
Whether detection user has touch action to the ad content for showing；And
When detecting user and having touch action to the ad content for showing, the default webpage of ad content correspondence is jumped to
Link.
3. the advertisement sending method of intelligent terminal according to claim 1, it is characterised in that described wide according to what is obtained
Accuse type to transfer after the ad content that corresponding ad plug-in shows acquisition, also include：
Delete the advertisement pushing message of default advertisement pushing message repository location.
4. the advertisement sending method of intelligent terminal according to claim 1, it is characterised in that described wide according to what is obtained
Accuse type to transfer after the ad content that corresponding ad plug-in shows acquisition, also include：
The displaying time of detection ad content；And
When the displaying time for detecting ad content the default displaying time is reached, the ad content for showing is closed in control.
5. the advertisement sending method of intelligent terminal according to claim 1, it is characterised in that also include：
Receive the advertisement pushing message that Advertisement Server is pushed；
The advertisement pushing message of reception is compared with the advertisement pushing message of default advertisement pushing message repository location, to sentence
Whether the advertisement pushing message that disconnecting is received is the advertisement pushing message for updating；And
When the advertisement pushing message for judging to receive is the advertisement pushing message for updating, by default advertisement pushing message repository location
Advertisement pushing message replace with the advertisement pushing message of reception.
6. a kind of advertisement push system of intelligent terminal, it is characterised in that include：
Commercial detection module, for when intelligent terminal's unlocking screen, detecting whether in default advertisement pushing message repository location
There is advertisement pushing message；
Advertisement parsing module, for when the commercial detection module detects advertisement pushing message, parsing the purposes of commercial detection
The advertisement pushing message of module detection is obtaining adline and ad content；And
Advertising display module, the adline for being obtained according to the advertisement parsing module is transferred corresponding ad plug-in and is shown
The ad content that the advertisement parsing module is obtained.
7. the advertisement push system of intelligent terminal according to claim 6, it is characterised in that also include：
Touch detection module, for detecting whether user has touch action to the ad content of the advertising display modules exhibit；
And
Webpage jump module, for detecting advertisement of the user to the advertising display modules exhibit when the touch detection module
When inside having touch action, the default web page interlinkage of the ad content correspondence is control jumps to.
8. the advertisement push system of intelligent terminal according to claim 6, it is characterised in that also include：
Advertisement removing module, for deleting the advertisement pushing message of default advertisement pushing message repository location.
9. the advertisement push system of intelligent terminal according to claim 6, it is characterised in that also include：
Show time detecting module, for detecting the displaying time of the advertising display modules exhibit ad content；And
Advertisement closing control module, for detecting the advertising display modules exhibit advertisement when the displaying time detecting module
When the displaying time of content reaches the default displaying time, the ad content of the advertising display modules exhibit is closed in control.
10. a kind of intelligent terminal, it is characterised in that the intelligent terminal includes the intelligence as described in any one of claim 6 to 9
The advertisement push system of terminal.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710000856.2A CN106600346A (en) | 2017-01-03 | 2017-01-03 | Advertisement pushing method and system for intelligent terminal, and intelligent terminal |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201710000856.2A CN106600346A (en) | 2017-01-03 | 2017-01-03 | Advertisement pushing method and system for intelligent terminal, and intelligent terminal |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106600346A true CN106600346A (en) | 2017-04-26 |
Family
ID=58582379
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201710000856.2A Pending CN106600346A (en) | 2017-01-03 | 2017-01-03 | Advertisement pushing method and system for intelligent terminal, and intelligent terminal |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN106600346A (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107194733A (en) * | 2017-05-25 | 2017-09-22 | 苏州人师北清网络技术有限公司 | A kind of advertisement processing method, system and terminal |
| CN109034907A (en) * | 2018-08-06 | 2018-12-18 | 北京三快在线科技有限公司 | Ad data put-on method and device, electronic equipment, storage medium |
| CN109272361A (en) * | 2018-09-28 | 2019-01-25 | 安徽禹缤体育科技有限公司 | A kind of shuttlecock place advertisement push system based on sign |
Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101119223A (en) * | 2007-09-28 | 2008-02-06 | 腾讯科技（深圳）有限公司 | Method, system and related device for implementing on-line advertisement launching |
| US20080307454A1 (en) * | 2007-06-11 | 2008-12-11 | Gulrukh Ahanger | Systems and methods for inserting ads during playback of video media |
| CN101330665A (en) * | 2008-07-21 | 2008-12-24 | 深圳华为通信技术有限公司 | Method for receiving advertisement business by mobile equipment, mobile equipment and system |
| CN103338402A (en) * | 2013-06-04 | 2013-10-02 | 青岛海信宽带多媒体技术有限公司 | A digital television reception device, a control method for digital television advertisement playing and a system |
| CN104346739A (en) * | 2013-07-30 | 2015-02-11 | 承玉琴 | Advertising method and device |
| CN105898398A (en) * | 2015-12-15 | 2016-08-24 | 乐视网信息技术（北京）股份有限公司 | Advertisement play method and device, advertising method and device and advertisement system |
| CN106101856A (en) * | 2016-06-24 | 2016-11-09 | 腾讯科技（北京）有限公司 | The playing method and device of media file |
-
2017
- 2017-01-03 CN CN201710000856.2A patent/CN106600346A/en active Pending
Patent Citations (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US20080307454A1 (en) * | 2007-06-11 | 2008-12-11 | Gulrukh Ahanger | Systems and methods for inserting ads during playback of video media |
| CN101119223A (en) * | 2007-09-28 | 2008-02-06 | 腾讯科技（深圳）有限公司 | Method, system and related device for implementing on-line advertisement launching |
| CN101330665A (en) * | 2008-07-21 | 2008-12-24 | 深圳华为通信技术有限公司 | Method for receiving advertisement business by mobile equipment, mobile equipment and system |
| CN103338402A (en) * | 2013-06-04 | 2013-10-02 | 青岛海信宽带多媒体技术有限公司 | A digital television reception device, a control method for digital television advertisement playing and a system |
| CN104346739A (en) * | 2013-07-30 | 2015-02-11 | 承玉琴 | Advertising method and device |
| CN105898398A (en) * | 2015-12-15 | 2016-08-24 | 乐视网信息技术（北京）股份有限公司 | Advertisement play method and device, advertising method and device and advertisement system |
| CN106101856A (en) * | 2016-06-24 | 2016-11-09 | 腾讯科技（北京）有限公司 | The playing method and device of media file |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107194733A (en) * | 2017-05-25 | 2017-09-22 | 苏州人师北清网络技术有限公司 | A kind of advertisement processing method, system and terminal |
| CN109034907A (en) * | 2018-08-06 | 2018-12-18 | 北京三快在线科技有限公司 | Ad data put-on method and device, electronic equipment, storage medium |
| CN109272361A (en) * | 2018-09-28 | 2019-01-25 | 安徽禹缤体育科技有限公司 | A kind of shuttlecock place advertisement push system based on sign |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| TWI497311B (en) | Inter-device communication transmission system and method thereof | |
| CN103023941B (en) | The update method of end application based on Web page and more new system | |
| CN103760966B (en) | Picture buffering implementation method | |
| CN106528193B (en) | A kind of application update method and terminal | |
| CN103873934B (en) | A kind of real-time reminding method and system for chasing after play | |
| CN106446174A (en) | Method for page loading in application | |
| CN103455582A (en) | Display method of navigation page of browser and mobile terminal | |
| CN104125206B (en) | The hardware environment adaptation method of a kind of client, device, server and system | |
| CN107483521A (en) | A kind of information displaying method, apparatus and system | |
| CN106600346A (en) | Advertisement pushing method and system for intelligent terminal, and intelligent terminal | |
| EP2455899A1 (en) | Apparatus and method for synchronizing data in connected devices | |
| CN102833350A (en) | Processing method and processing device of WebApp updating | |
| CN104021218A (en) | Information display method and device | |
| CN103176825A (en) | Processing method and processing device for service updating data of application program | |
| CN103095840A (en) | Advertisement loading method used for mobile terminal | |
| CN105094868A (en) | Software upgrading method, server and terminal | |
| CN103024067A (en) | Method and server for pushing information to intelligent terminals | |
| CN104751092B (en) | Method and device for processing graphic code | |
| CN103838851A (en) | Rendering method and device of three-dimensional scene model file | |
| CN107515903A (en) | A kind of method and apparatus for loading displaying scene webpage | |
| CN102368849A (en) | System and method for carrying out state updating on intelligent mobile phone address list through network | |
| CN101184275A (en) | Service implementing method and system and mobile terminal of mobile terminal rolling screen amusement | |
| CN108572837A (en) | Method for upgrading software, device, readable storage medium storing program for executing and computer equipment | |
| CN106331076A (en) | Advertisement push method and apparatus | |
| CN108874373B (en) | Method and device for inserting information into webpage, display terminal and storage medium |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| PB01 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20170426 |