CN106504036A - A kind of super advertisement push system of business - Google Patents
A kind of super advertisement push system of business Download PDFInfo
- Publication number
- CN106504036A CN106504036A CN201611147144.5A CN201611147144A CN106504036A CN 106504036 A CN106504036 A CN 106504036A CN 201611147144 A CN201611147144 A CN 201611147144A CN 106504036 A CN106504036 A CN 106504036A
- Authority
- CN
- China
- Prior art keywords
- user terminal
- advertising message
- super
- business
- pushing module
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Classifications
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0282—Rating or review of business operators or products
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0261—Targeted advertisements based on user location
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0268—Targeted advertisements at point-of-sale [POS]
Landscapes
- Business, Economics & Management (AREA)
- Strategic Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Development Economics (AREA)
- Finance (AREA)
- Economics (AREA)
- Game Theory and Decision Science (AREA)
- Entrepreneurship & Innovation (AREA)
- Marketing (AREA)
- Physics & Mathematics (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Information Transfer Between Computers (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention discloses a kind of super advertisement push system of business, including data server, user terminal；Data server includes matching module, pushing module；Matching module mates to customer location and product locations；Pushing module obtains advertising message, and pushing module sends the advertising message associated with goods number to user terminal；User terminal includes positioning unit, display unit, navigation elements；Positioning unit is positioned to user terminal and sends customer location to matching module；Navigation elements calling and obtaining user position and product locations generate navigation map after receiving access request.The present invention configures user terminal by the handcart for business in super, gather customer location and the advertising message of commodity nearby is pushed for user, user is helped to obtain merchandise news in shopping process in real time, it is easy to user to select, user terminal includes navigation elements simultaneously, make things convenient for customers and product locations are found in supermarket, provide a kind of intelligence easily shopping environment for customer.
Description
Technical field
The invention belongs to advertisement pushing technical field, the super advertisement push system of more particularly to a kind of business.
Background technology
Supermarket is supermarket, generally refers to commodity open-shelf and displays, customer's self-service, payment for goods lump-sum settlement, to manage
Shop based on fresh food, various household supplies articles for use.Supermarket be a kind of consumer's self-service, open type free sell goods zero
Sell enterprise.It is grown up after World War II, and at first in American-European rise, in American-European more than ten country, oneself has super city now
Field 200,000.Simultaneous a small amount of groceries are sold based on food in the supermarket at initial stage；Also be concurrently in charge of except above-mentioned points at present cosmetics, stationery,
Five metals, clothes etc., develop to integrated service at present, set up parking lot by up to seven or eight thousand kinds, coffee-house, club, cinema with
And the various service facilities such as bank, insurance, postal service, have developed rapidly, the supermarket sales volume of Japan has exceeded department store.
Advertisement is specifically needed for certain, by the media of certain forms, is disclosed and is widely believed to public's transmission
The publicity measures of breath.Advertisement have broad sense and narrow sense point, broad sense advertisement includes non-economy advertisement and economic advertisement.Non-economy advertisement
Refer to advertisement not for the purpose of profit, also known as effect advertisement, such as government administration department, social cause unit or even individual's is various
Bulletin, notice, statement etc., main purpose are to promote；Narrow sense advertisement only refers to economic advertisement, also known as commercial advertisement, refers to get a profit
For the purpose of advertisement, typically commodity producers, link up the important means of information between operator and consumer, or enterprise captures
Market, promote the sale of products, the important form of utility service, main purpose be expand economic benefit.
Content of the invention
It is an object of the invention to provide a kind of super advertisement push system of business, helps user to be obtained in shopping process in real time
Merchandise news, provides a kind of intelligence easily shopping environment for customer.
The present invention is achieved by the following technical solutions：
A kind of super advertisement push system of business, including data server, user terminal；
The data server includes matching module, pushing module；
The matching module mates to customer location and product locations；
The pushing module obtains advertising message, and pushing module sends the advertising message associated with goods number to user's end
End；
The user terminal includes positioning unit, display unit, navigation elements；
The positioning unit is positioned to user terminal and sends customer location to matching module；
The display unit receives the advertising message of pushing module transmission and shows；
The navigation elements receive calling and obtaining user position and product locations after access request, and the navigation elements are according to user
Position and product locations generate navigation map；
Further, be stored with the matching module multiple product locations and multiple goods numbers, each described commodity
Position is associated with a goods number.
Further, each described advertising message is associated with a goods number.
Further, the advertising message includes word, picture, commodity shelf position.
Further, the pushing module receives the goods number of matching module transmission and searches and goods number pass
The advertising message of connection, the pushing module send advertising message to the user terminal associated with the goods number.
Further, the user terminal is installed on the super handcart of business, and each described user terminal and a terminal are compiled
Number association.
The invention has the advantages that：
The present invention configures user terminal by the handcart for business in super, and collection customer location simultaneously pushes business nearby for user
The advertising message of product, helps user to obtain merchandise news in real time in shopping process, is easy to user to select, while in user terminal
Including navigation elements, make things convenient for customers and product locations are found in supermarket, provide a kind of intelligence easily shopping environment for customer.
Certainly, the arbitrary product for implementing the present invention is it is not absolutely required to while reaching all the above advantage.
Description of the drawings
In order to be illustrated more clearly that the technical scheme of the embodiment of the present invention, use required for describing to embodiment below
Accompanying drawing is briefly described, it should be apparent that, drawings in the following description are only some embodiments of the present invention, for ability
For the those of ordinary skill of domain, on the premise of not paying creative work, can be other attached to be obtained according to these accompanying drawings
Figure.
Fig. 1 is system schematic provided in an embodiment of the present invention.
Specific embodiment
Accompanying drawing in below in conjunction with the embodiment of the present invention, to the embodiment of the present invention in technical scheme carry out clear, complete
Site preparation is described, it is clear that described embodiment is only a part of embodiment of the invention, rather than whole embodiment.It is based on
Embodiment in the present invention, it is all other that those of ordinary skill in the art are obtained under the premise of creative work is not made
Embodiment, belongs to the scope of protection of the invention.
As shown in figure 1, the embodiment of the present invention provides a kind of business super advertisement push system, which includes data server, user
Terminal；
Data server includes matching module, pushing module；
Matching module mates to customer location and product locations, multiple product locations that are stored with matching module and many
Individual goods number, each product locations are associated with a goods number, preferably, shelf of the product locations for commodity storage
Position；
Pushing module obtains advertising message, and pushing module sends the advertising message associated with goods number to user terminal,
Each advertising message is associated with a goods number；
Specifically, pushing module obtains the advertising message that staff uploads, and advertising message includes word, picture, commodity
Shelf location；
Specifically, pushing module receives the goods number of matching module transmission and searches wide with what the goods number was associated
Announcement information, pushing module send advertising message to the user terminal associated with the goods number；
User terminal includes positioning unit, display unit, navigation elements, and preferably, user terminal is installed on the super hand push of business
Che Shang, each user terminal are associated with a terminal number；
Positioning unit is positioned to user terminal and sends customer location to matching module, and preferably, positioning unit is GPS
Positioner；
Display unit receives the advertising message of pushing module transmission and shows；
Navigation elements receive calling and obtaining user position and product locations after access request, and navigation elements are according to customer location and business
Grade puts generation navigation map；
A kind of super advertisement sending method of business, the method include：
S1, acquisition advertising message；
Specifically, pushing module obtains advertising message and the goods number that staff uploads, and advertisement is believed by pushing module
Breath is stored after being associated with goods number；
S2, obtain customer location and mate customer location and product locations；
Specifically, matching module is carried out to customer location and product locations after receiving the customer location that positioning unit sends
Match somebody with somebody, matching module searches the goods number that associates with the product locations that the match is successful, matching module is by the goods number and use
Send to pushing module after the terminal number association of family terminal；
Preferably, matching module generates customer location face according to customer location, and matching module searches whether that presence falls into use
The product locations of family surface of position, if existing, the match is successful for customer location and the product locations for falling into customer location face；
S3, transmission advertising message are to user terminal；
Pushing module obtains goods number and the terminal number that matching module sends, and pushing module is searched and closed with goods number
The advertising message of connection, pushing module send advertising message to the user terminal associated with the terminal number, and user terminal is received
Shown by display unit after advertising message；
S4, acquisition access request simultaneously generate navigation map according to customer location and commodity shelf position；
Specifically, user is after display unit clicks on advertising message, and display unit generates that access request simultaneously will access please
Transmission is asked to navigation elements, navigation elements extract commodity shelf position from positioning unit calling and obtaining user position and from advertising message
Put, navigation elements generate navigation map according to customer location and commodity shelf position and send to display unit.
Above content is only citing made for the present invention and explanation, and affiliated those skilled in the art are to being retouched
The specific embodiment that states is made various modifications or supplements or substituted using similar mode, without departing from invention or super
More scope defined in the claims, all should belong to protection scope of the present invention.
Claims (6)
1. the super advertisement push system of a kind of business, it is characterised in that including data server, user terminal；
The data server includes matching module, pushing module；
The matching module mates to customer location and product locations；
The pushing module obtains advertising message, and pushing module sends the advertising message associated with goods number to user terminal；
The user terminal includes positioning unit, display unit, navigation elements；
The positioning unit is positioned to user terminal and sends customer location to matching module；
The display unit receives the advertising message of pushing module transmission and shows；
The navigation elements receive calling and obtaining user position and product locations after access request, and the navigation elements are according to customer location
Navigation map is generated with product locations.
2. the super advertisement push system of a kind of business according to claim 1, it is characterised in that：It is stored with the matching module
Multiple product locations and multiple goods numbers, each described product locations are associated with a goods number.
3. the super advertisement push system of a kind of business according to claim 1, it is characterised in that：Each described advertising message and one
Individual goods number association.
4. the super advertisement push system of a kind of business according to claim 1, it is characterised in that：The advertising message includes text
Word, picture, commodity shelf position.
5. the super advertisement push system of a kind of business according to claim 1, it is characterised in that：The pushing module receives coupling
The goods number of module transmission simultaneously searches the advertising message associated with the goods number, and the pushing module sends advertising message
To the user terminal associated with the goods number.
6. the super advertisement push system of a kind of business according to claim 1, it is characterised in that：The user terminal is installed on business
On super handcart, each described user terminal is associated with a terminal number.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611147144.5A CN106504036A (en) | 2016-12-13 | 2016-12-13 | A kind of super advertisement push system of business |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201611147144.5A CN106504036A (en) | 2016-12-13 | 2016-12-13 | A kind of super advertisement push system of business |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN106504036A true CN106504036A (en) | 2017-03-15 |
Family
ID=58330895
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN201611147144.5A Pending CN106504036A (en) | 2016-12-13 | 2016-12-13 | A kind of super advertisement push system of business |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN106504036A (en) |
Cited By (10)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN107948322A (en) * | 2017-12-29 | 2018-04-20 | 新开普电子股份有限公司 | A kind of information-pushing method based on POS terminal |
| CN108764953A (en) * | 2018-03-23 | 2018-11-06 | 北京海斯美健康科技有限公司 | A kind of advertising platform control system and its control method based on Medical bedside cabinet |
| CN109150950A (en) * | 2018-05-28 | 2019-01-04 | 马鞍山马文化传媒有限公司 | A kind of advertisement sending method surpassed based on quotient |
| CN109559143A (en) * | 2017-09-26 | 2019-04-02 | 东芝泰格有限公司 | Information provider unit and information providing method |
| CN109658121A (en) * | 2017-10-11 | 2019-04-19 | 东芝泰格有限公司 | Information processing unit, pendulum goods management system and control method |
| CN109993581A (en) * | 2019-03-29 | 2019-07-09 | 广东邮电职业技术学院 | Advertisement delivery method, device, server and system |
| CN111292120A (en) * | 2020-01-16 | 2020-06-16 | 深圳市大昆仑数码科技有限公司 | Intelligent business and business excess system |
| CN112150229A (en) * | 2019-06-28 | 2020-12-29 | 浙江汉朔电子科技有限公司 | System and method for displaying and positioning commodity information of physical store |
| CN112669125A (en) * | 2021-01-19 | 2021-04-16 | 蒂姆维澳(上海)网络技术有限公司 | Intelligent business super-guiding method, terminal and system based on AR technology |
| CN112991133A (en) * | 2019-12-12 | 2021-06-18 | 丰田自动车株式会社 | Control device, system, non-transitory storage medium, and control method |
Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN202854888U (en) * | 2012-07-17 | 2013-04-03 | 石家庄信息工程职业学院 | Supermarket navigation shopping system |
| CN103473679A (en) * | 2012-06-06 | 2013-12-25 | 中兴通讯股份有限公司 | Shopping guide method, shopping guide system and mobile terminal |
| CN104408633A (en) * | 2014-11-25 | 2015-03-11 | 上海斐讯数据通信技术有限公司 | Intelligent terminal shopping guide system and intelligent terminal |
| CN105160537A (en) * | 2015-09-07 | 2015-12-16 | 广东欧珀移动通信有限公司 | Indoor environment positioning method and user terminal |
-
2016
- 2016-12-13 CN CN201611147144.5A patent/CN106504036A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103473679A (en) * | 2012-06-06 | 2013-12-25 | 中兴通讯股份有限公司 | Shopping guide method, shopping guide system and mobile terminal |
| CN202854888U (en) * | 2012-07-17 | 2013-04-03 | 石家庄信息工程职业学院 | Supermarket navigation shopping system |
| CN104408633A (en) * | 2014-11-25 | 2015-03-11 | 上海斐讯数据通信技术有限公司 | Intelligent terminal shopping guide system and intelligent terminal |
| CN105160537A (en) * | 2015-09-07 | 2015-12-16 | 广东欧珀移动通信有限公司 | Indoor environment positioning method and user terminal |
Cited By (11)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN109559143A (en) * | 2017-09-26 | 2019-04-02 | 东芝泰格有限公司 | Information provider unit and information providing method |
| CN109658121A (en) * | 2017-10-11 | 2019-04-19 | 东芝泰格有限公司 | Information processing unit, pendulum goods management system and control method |
| CN107948322A (en) * | 2017-12-29 | 2018-04-20 | 新开普电子股份有限公司 | A kind of information-pushing method based on POS terminal |
| CN108764953A (en) * | 2018-03-23 | 2018-11-06 | 北京海斯美健康科技有限公司 | A kind of advertising platform control system and its control method based on Medical bedside cabinet |
| CN109150950A (en) * | 2018-05-28 | 2019-01-04 | 马鞍山马文化传媒有限公司 | A kind of advertisement sending method surpassed based on quotient |
| CN109993581A (en) * | 2019-03-29 | 2019-07-09 | 广东邮电职业技术学院 | Advertisement delivery method, device, server and system |
| CN112150229A (en) * | 2019-06-28 | 2020-12-29 | 浙江汉朔电子科技有限公司 | System and method for displaying and positioning commodity information of physical store |
| CN112150229B (en) * | 2019-06-28 | 2024-05-07 | 汉朔科技股份有限公司 | Commodity information display and positioning system and method for physical store |
| CN112991133A (en) * | 2019-12-12 | 2021-06-18 | 丰田自动车株式会社 | Control device, system, non-transitory storage medium, and control method |
| CN111292120A (en) * | 2020-01-16 | 2020-06-16 | 深圳市大昆仑数码科技有限公司 | Intelligent business and business excess system |
| CN112669125A (en) * | 2021-01-19 | 2021-04-16 | 蒂姆维澳(上海)网络技术有限公司 | Intelligent business super-guiding method, terminal and system based on AR technology |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN106504036A (en) | A kind of super advertisement push system of business | |
| CN106600325A (en) | Advertisement delivering method based on the commodity positions | |
| CN107221098A (en) | Aid in purchase method, device and intelligent shopping trolley | |
| WO2011163546A4 (en) | System for purchasing commercial goods and services at a location remote therefrom | |
| Das et al. | Growth of e-commerce in India | |
| CN108600323B (en) | Multi-center data sharing system and using method thereof | |
| CN105117844A (en) | Multi-store operation management method based on WeChat social attribute | |
| CN103246982A (en) | Method and system for commodity release | |
| Kaur et al. | E-commerce in India–challenges and prospects | |
| CN109150950A (en) | A kind of advertisement sending method surpassed based on quotient | |
| KR20160095362A (en) | Program for pushing purchase notice and platform server implementing the same | |
| CN110046960A (en) | AI intelligent label | |
| CN109615420A (en) | A kind of mall system based on vending machine | |
| Dewi et al. | POST-PANDEMIC MSME BUSINESS STRATEGY: DIGITAL MARKETING INNOVATION AND TRANSFORMATION | |
| CN111667648A (en) | RFID technology-based large supermarket unmanned cash registering system and method | |
| CN108510370A (en) | The method and device done shopping using wechat public's account | |
| CN108280727A (en) | A kind of differential pin unified platform system | |
| Zumstein et al. | Online retailer survey 2022: success factors and omnichannel services in digital commerce | |
| Seidel et al. | E-commerce in France and Germany a comparative analysis | |
| KR20200065927A (en) | System and method for finding, comparing and payment goods in mart | |
| CN108960888A (en) | A kind of super advertisement delivery system of quotient based on user location | |
| Lee | Development of the anymarket system for regional retail store [J] | |
| Kavita | Case Study: Effectiveness of CRM strategies in global era (with special reference to retail markets of India) | |
| Zumstein et al. | Online Retailer Survey 2022 | |
| Kondo | Characteristics of the Japanese type of omnichannel retailing |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| SE01 | Entry into force of request for substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| RJ01 | Rejection of invention patent application after publication | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20170315 |