KR20160095362A - Program for pushing purchase notice and platform server implementing the same - Google Patents

Abstract

Provided is a program for a purchase push alarm, and a platform server forming the same. The program for a purchase push alarm, stored in the platform server to be formed in the platform server, includes: a step of extracting a purchased item, a purchase date, a purchase amount, and a payment amount from a receipt code about a product, purchased by a purchaser, by recognizing the code from a mobile terminal as well as storing an expiration period of the product in the platform server if the expiration period exists; a step of calculating a purchase cycle for the product of the purchaser and a general average purchase cycle, reflecting all purchasers purchasing the product, based on the purchase date of the product; and a step of pushing a purchase alarm of the product from the platform server to the mobile terminal on a due date, arriving in the shortest time from the purchase date of the product, and on at least one predetermined date before the due date in the expiration period, the purchase cycle of the purchaser, and the general average purchase cycle. Therefore, the present invention is capable of achieving significantly efficient marketing by performing very precise targeted-advertising.

Description

[0001] The present invention relates to a purchase notification push program and a platform server implementing the same,

The present invention relates to a purchase notification pushing program and a platform server for implementing the same, and more particularly, to a purchase notification pushing program for informing a buyer of an optimal purchase time of an item purchased at an offline distribution point or an online shopping mall, Server.

Purchasers purchase various items through offline retail stores such as large discount stores or marts, or online shopping malls such as open markets and social commerce. Among these items, there are items with expiration dates such as foodstuffs and medicines. Purchasers should check the expiration date indicated on such items from time to time and purchase them. Accordingly, when purchasing a large amount of groceries, medical products, etc., the purchaser has a lot of troubles in checking the items stored in various places in the house. In addition, the purchaser is also inconvenienced in establishing the purchase plan of the article whose expiration date is completed.

Meanwhile, as discount stores and marts have increased in recent years, discount stores and mart stores are carrying out various marketing and promotional activities in order to secure more customers. In particular, it is competitive to provide a predetermined coupon to a customer, issue a credit card, a membership card, and attract a customer with a high royalty.

The marketing or publicity mentioned above may be advertised to the purchasers purchasing from the store or the site, the products irrelevant to the purchase items of the buyer, or the benefits of the items sold to the unspecified customers through the flyers or online sites . However, offline retailers and online shopping malls are not able to properly advertise purchase items and benefits at the time of purchasing the items only to purchasers purchased from their own stores and sites, that is, intrinsic customers. Even if guidance is given to genuine customers for purchases, advertisements are not available at the time of purchase appropriate for the customer.

SUMMARY OF THE INVENTION The present invention has been made in view of the above problems, and it is an object of the present invention to provide an information processing method and a system for providing information on an optimal purchase time of a purchaser of an item purchased at an offline retail store or an online shopping mall, And a platform server for implementing the program.

The objects of the present invention are not limited to the above-mentioned objects, and other objects not mentioned can be clearly understood by those skilled in the art from the following description.

According to an aspect of the present invention, a purchase notification push program stored in a platform server to be implemented in a purchase notification push platform server recognizes a receipt code associated with an item purchased by a buyer from a mobile terminal, Extracting an item, a purchase date, a purchase quantity, and a purchase amount, extracting the expiration date and storing the expiration date in the platform server when the expiration date of the item exists, Calculating a general average purchasing period that reflects the purchasing cycle of the item and the purchaser who purchased the item based on the purchase period of the item and the purchase period of the item, The buyer purchases the item at the shortest period from the purchase date of the item, In order to execute the step of: pushing a notification of purchasing the items on at least one day from the deadline for arrival and a due date before the predetermined date is the platform the server to the mobile terminal of the purchaser comprises the above-described step.

In another embodiment, the platform server obtains offline promotional information from at least one off-line retail store in at least one off-line retail store with respect to items purchased by the purchaser, Wherein the platform server generates a purchase order list of the items ordered sequentially from the offline distribution points to which the maximum benefit of the promotional information is provided, And a step of presenting the list.

In another embodiment, the receipt code is recognized as the mobile terminal, and the purchased item, the purchase date, the purchase amount, and the purchase amount are extracted, and when the expiration date of the item exists, the expiration date is extracted After the storing step, the online purchase information related to the online item purchased in the online shopping mall is acquired, and the item, the purchase date, the purchase quantity, and the purchase amount of the online item are extracted, and when the expiration date of the online item exists , And extracting and storing the expiration date limit.

In addition, the step of calculating the purchase period and the general average purchase cycle and the step of the platform server pushing the purchase notification of the item to the buyer may include the step of purchasing the item including the online item, Can be performed.

In addition, the platform server obtains, from the offline distribution point, offline promotion information that proceeds from the at least one off-line retail store with respect to items purchased by the purchaser, and acquires online promotion information from at least one online shopping mall From the online shopping mall server to generate a list of purchase orders of the items ordered sequentially from the off-line distribution points and the online shopping malls where the maximum benefits of the offline and the online promotion information are provided, And the step of presenting the list may present the list of the purchased products to the mobile terminal in which the offline and online shopping malls are sorted.

According to another embodiment, the step of calculating the purchasing period and the general average purchasing period may be performed by the platform server.

According to another embodiment of the present invention, when there is no expiration date of the item, the expiration date and the expiration date of the purchaser's purchase period and the general average purchasing cycle, which arrive at the shortest period from the purchase date of the item purchased by the buyer, The platform server may push the purchase notification of the item to the buyer's mobile terminal at least one day from a previous predetermined date.

According to another aspect of the present invention, a purchase notification push application stored in association with a mobile terminal recognizes a receipt code associated with an item purchased by a purchaser from the mobile terminal, And extracting the expiration date and storing the expiration date and storing the expiration date in the platform server when the expiration date of the item is present, and if the expiration date of the item exists, The buyer's purchase period and the general average purchase cycle, at least one day from the deadline arriving at the shortest period from the purchase date of the item purchased by the buyer and a predetermined date before the deadline, Executing the step of pushing the purchase notification of the item to the terminal Wherein the purchase period is calculated by the platform server based on a purchase date of the purchased item, and the general average purchase cycle is calculated by the platform server based on an average purchase of all the purchasers purchasing the item And calculates the period.

The details of other embodiments are included in the detailed description and drawings.

According to the present invention, the buyer can receive only the items customized to him by guiding the optimum purchase time of the buyer of the item purchased at the off-line retail store or the online shopping mall, and the advertisement of the offline store, etc., As a result, highly efficient marketing can be achieved.

FIG. 1 is a configuration diagram of a system for pushing a purchase notification including a purchase notification push server according to an embodiment of the present invention.
2 is a flowchart of a purchase notification push method performed in the system for purchase notification push.
FIG. 3 is a flowchart showing a list of purchasers performed in the purchase notification push method.
Figure 4 is a schematic diagram of a receipt issued at an off-line retail store to implement a system for purchase notification push.
5 is a payment screen provided by an online shopping mall to implement a system for purchasing notification push.
6 is a database related to a purchase item stored in the receipt information storage unit and the online purchase information storage unit.
7 is an illustration of a purchase notification push presented to a mobile terminal via a system for purchase notification push.
Figure 8 is an illustration of a list of purchasers presented to a mobile terminal via a system for purchase notification push.

Hereinafter, preferred embodiments of the present invention will be described in detail with reference to the accompanying drawings and the following description. However, the present invention is not limited to the embodiments described herein but may be embodied in other forms. Rather, the embodiments disclosed herein are being provided so that this disclosure will be thorough and complete, and will fully convey the concept of the invention to those skilled in the art. Like reference numerals designate like elements throughout the specification. It is to be understood that the terminology used herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. In the present specification, the singular form includes plural forms unless otherwise specified in the specification. &Quot; comprises "and / or" comprising ", as used herein, unless the recited element, step, operation, and / Or additions.

Hereinafter, with reference to FIG. 1, a system for purchasing notification pushing including a server for purchase notification push according to an embodiment of the present invention will be described in detail. FIG. 1 is a configuration diagram of a system for pushing a purchase notification including a purchase notification push server according to an embodiment of the present invention.

The system for push notification for purchase notification pushes the purchase notification of the item to the mobile terminal 300 in accordance with at least one of the deadline such as the expiration date and the predetermined date before the buyer for the item purchased at the offline or online shopping mall And may include a platform server 100 for purchase notification pushing according to an embodiment of the present invention, a distribution company server 200 and a mobile terminal 300 including online shopping mall servers and distribution point servers.

The platform server 100 for push notification for purchase notification obtains the receipt information from the receipt code 405 printed on the receipt of the offline distribution point shown in FIG. 4 by the mobile terminal 300, A receipt information storage unit 110 for storing a purchase date, a purchase quantity, a purchase amount, and the like for each purchased item from the extracted receipt code information, a code / online purchase information extracting unit 105 for extracting purchase information transmitted from the server, An online purchase information storage unit 115 for storing a purchase date, a purchase quantity, a purchase amount, and the like of each buyer purchased from an online shopping mall from the purchase information, an online purchase information storage unit 115 for storing the purchase item, A push message generation unit 125 for generating a purchase notification push message, and a purchase notification push message to the mobile terminal 300 of the purchaser who purchased the item The push message transmission unit 130 may include a push message transmission unit 130.

The platform server 100 further includes a buyer / general average purchase cycle generation unit 120 for calculating a purchasing cycle of the purchaser using the mobile terminal 300 and an average purchase cycle of all the purchasers purchasing the item, A promotion information DB 135 for receiving and storing the promotion information of the item from the distribution point servers and the online shopping mall servers, a voucher list generation unit 140 for generating a voucher list of the item based on the promotion information, And a list transmission unit 145 for transmitting the list to the mobile terminal 300 of the purchaser who purchased the item.

Specifically, the code / online purchase information extracting unit 105 acquires the encrypted receipt information of the receipt code 405 printed on the receipt of the off-line retail store shown in FIG. 4 from the mobile terminal 300, The purchasing date, the purchase amount, and the purchase quantity for each item purchased by the purchaser are extracted, and when the expiration date exists in the purchased item, the expiration date of the item is extracted. Here, the receipt code 405 may be a Quick Response (QR) code or a barcode. However, if the receipt information is encrypted, any form of code may be employed.

The code / online purchase information extracting unit 105 extracts the online purchase information of the specific online shopping mall server based on the payment list of the buyer shown in FIG. 5 when the buyer purchases necessary items at the specific online shopping mall 220, and extracts the purchase date, purchase amount, and purchase quantity for each item purchased by the purchaser, and extracts the expiration date of the item if the expiration date exists in the purchased item do.

As shown in FIG. 6, the receipt information storage unit 110 stores relevant data of the items purchased from the off-line distribution point (XX-mart) for each shopper, and specifically, from the encrypted receipt information of the receipt code 405, The distribution period of the item is stored when there is an expiration date out of purchased items together with the purchase date and the purchase amount of each item purchased at the offline store. In addition, the receipt information storage unit 110 stores the purchase cycle of the purchaser, which is calculated based on the buyer's purchase date of the item from the buyer / general average purchase cycle generation unit 120, And receives the general average purchase cycle calculated through the cycle, and stores it in correspondence with the item. In addition, the receipt information storage unit 110 may transmit the generated information related to the purchase date, the purchase amount, the purchase quantity, and the expiration date of the item to the distribution point servers.

As shown in FIG. 6, the online purchase information storage unit 115 stores related data of items purchased from a specific online shopping mall (YY online shopping mall) for each shopper, When the expiration date of the purchased item exists in addition to the purchase date and the purchase amount of each purchased item from the purchase information of the online shopping mall, the expiration date of the item is stored. The online purchase information storage unit 115 stores the purchase cycle of the buyer calculated based on the buyer's purchase date of the item from the buyer / general average purchase cycle generation unit 120 and the average of all the purchasers purchasing the corresponding form The general average purchase cycle calculated through the purchase cycle is received and stored in correspondence with the item. In addition, the online purchase information storage unit 115 may transmit the generated information related to the purchase date, the purchase amount, the purchase amount, and the expiration date of the item to the online shopping mall servers.

As described briefly above, the buyer / general average purchase cycle generation unit 120 generates the average purchase cycle information based on the purchase date of the buyer related to the item received from the code / online purchase information extraction unit 105 and the purchase date of all buyers of the item And calculates a general average purchasing period for the purchasing cycle of the specific purchaser for each item and the purchasing cycle of all the purchasers and transmits the calculated average purchasing cycle to the receipt information storage unit 110 and the online purchasing information storage unit 115. In addition, The purchasing cycle of the item and the general average purchasing cycle are transmitted to the receiving units 215 and 230 of the retailer server and the online shopping mall server to grasp the purchase pattern of the specific item and utilize it as marketing information.

In the case of an item for which the expiration date exists in the items purchased by the purchaser, the push message generating unit 125 may be configured such that the expiration date of the item, the purchasing period of the purchaser, And transmits the generated message to the mobile terminal 300 of the purchaser who purchased the item through the push message transmission unit 130. The mobile terminal 300 transmits the message to the mobile terminal 300, Lt; / RTI > If there is no expiration date of the purchased item of the purchaser, the push message generating unit 125 generates a push message based on the buyer's purchasing cycle for the item and the deadline that comes to the shortest period from the buyer's item purchase date in the normal average purchasing cycle, A message for purchase notification of the item is generated and transmitted at least one day from the previous predetermined date.

In addition, the promotion information DB 135 receives and stores promotional information of items currently being executed from the distribution point servers and the online shopping mall servers. In this embodiment, the promotion information is transmitted from the distribution point and the online shopping mall servers. However, the present invention is not limited to this embodiment, and the promotion information transmitted through the mail and the like to the retail store and the online shopping mall may be directly transmitted to the promotion information DB 135 It can also be entered and saved.

When a wish list of a purchase destination is desired in a push message for a purchase notification of a specific item, the vendor list generating unit 140 generates an offline and online promotion of an on-going retail store and an online shopping mall related to a specific item, A discount, a reward, an event, and the like to be performed by a credit institution (for example, credit card company) are generated in the form of a purchase order list 515 illustrated in FIG. The purchaser's location list 515 corresponds to the offline promotional information provided by the offline retailer located at a predetermined distance from the residence of the purchaser, including the retailer previously purchased by the purchaser, with the specific item or the like, The offline shopping center or the online shopping mall in which the maximum benefit is provided to the buyer among the online promotion information. The list of purchase sources 515 generated in this way is transmitted to the mobile terminal 300 by the list transmission unit 145.

On the other hand, each of the distribution point servers among the distribution company servers 200 is a server installed in a large discount store, a mart, a chain supermarket, etc., and data such as a purchase item, a purchase date, and a purchase amount are encrypted in the receipt of the offline distribution point shown in FIG. A receipt code generation unit 205 for generating a receipt code 405 and offline promotional information such as a discount, a reward and an event currently proceeded by each of the retail stores and affiliated credit institutions (for example, credit card companies) to the promotion information DB 135 And a reception unit 215 for receiving the information generated by the purchaser / general average purchase cycle generation unit 120. The promotion information transmission unit 210 includes a receipt information storage unit 110, an online purchase information storage unit 115, can do. Here, the receipt code 405 may be a Quick Response (QR) code or a barcode. However, if the receipt information is encrypted, any form of code may be employed.

Each of the online shopping mall servers of the distribution company server 200 includes the functions of the promotion information transmitting unit 225 and the receiving unit 230 which are substantially the same as those of the distribution point servers except for the online purchase information generating unit 220. [ The online purchase information generation unit 220 collects the purchase items, the purchase amount, and the purchase amount of the buyer provided in the settlement screen of the online shopping mall shown in FIG. 5, ).

The mobile terminal 300 may be a portable terminal such as a smart phone or a tablet PC operated by a purchaser who purchases necessary items at an offline distribution point. The mobile terminal 300 includes a code recognition unit 305 such as a built-in camera or the like capable of recognizing the receipt code 405 shown in FIG. 4, and the receipt code 405 recognized by the code recognition unit 305, And transmits the encrypted information to the code / online purchase information extraction unit 105.

Hereinafter, with reference to FIGS. 1 to 7, a program for purchase notification implemented in the platform server 100 according to embodiments of the present invention and an application for purchase notification pushing executed in the mobile terminal 300 of the purchaser The purchase notification push method to be performed will be described.

FIG. 2 is a flowchart of a purchase notification push method performed in a system for purchase notification push, and FIG. 3 is a flowchart illustrating a purchase source list performed in a purchase notification push method. FIG. 4 is a schematic diagram of a receipt issued at an offline retail store to implement a system for purchasing notification push, and FIG. 5 is a payment screen provided at an online shopping mall to implement a system for purchase notification push. 6 is a database related to a purchase item stored in the receipt information storage unit and the online purchase information storage unit. FIG. 7 is an exemplary view of a purchase notification push presented to a mobile terminal through a purchase notification push system, and FIG. 8 is an exemplary view of a purchase place list presented to a mobile terminal via a purchase notification push system.

Referring to FIGS. 1 and 2, a purchaser purchases a plurality of items purchased from a specific offline retailer, makes a payment, and receives a receipt from the retailer. In this case, as shown in FIG. 4, the receipt is generated by the receipt code generation unit 205 of the purchased retail store server, together with the payment information, the receipt encrypted with the information of the purchased item, the date of purchase, The code 405 is printed. The purchaser recognizes the receipt code 405 through the code recognition unit 305 of the mobile terminal 300 having the purchase notification push application according to the embodiment of the present invention and the mobile terminal 300 transmits the receipt code Online purchase information extracting unit 105 (step S210). In step S210, when the purchaser purchases necessary items in the online shopping mall by the mobile terminal 300 or the like, the code / online purchase information extracting unit 105 extracts, based on the payment list of the buyer shown in FIG. 5, The purchase information generated by the online purchase information generating unit 220 of the online shopping mall server can be acquired. Such purchase information includes the date of purchase of each item purchased by the purchaser, the amount of purchase, the quantity of the purchased item, and the expiration date of the item when the expiration date is present in the purchased item.

Next, the code / online purchase information extracting unit 105 extracts, from the encrypted information of the receipt code 405 transmitted from the mobile terminal 300, purchase date, purchase amount, If the expiration date exists in the purchased item, the expiration date of the item is extracted, and the extracted expiration date is stored in the receipt information storage unit 110 to store the extracted information corresponding to the purchased item .

6, the receipt information storage unit 110 stores the purchasing period of the buyer calculated based on the buyer's purchase date of the item from the buyer / general average purchase cycle generation unit 120, The general average purchase cycle calculated through the average purchase cycle of all the purchasers can be received and stored corresponding to the item. At the same time, the receipt information storage unit 110 can transmit the generated information related to the purchase date, the purchase amount, and the expiration date of the item to the reception unit 215 of the distribution point server.

In addition, in step S220, the code / online purchase information extracting unit 105 extracts the online purchase information of the specific online shopping mall server based on the payment list of the buyer shown in FIG. 5 when the buyer purchases the necessary items in the specific online shopping mall The purchase date, the purchase amount, and the purchase quantity for each item purchased by the purchaser are extracted from the purchase information generated by the information generation unit 220, and if there is a shelf life of the item, Extracts the expiration date, and transmits it to the online purchase information storage unit 115 for storage.

The online purchase information storage unit 115 stores the purchase period of the buyer calculated based on the purchase date of the item purchased at the online shopping mall from the buyer / general average purchase cycle generation unit 120, The average purchase cycle is calculated based on the average purchase cycle of all purchasers purchased in the shop, and stored in accordance with the item. In addition, the online purchase information storage unit 115 may transmit the generated information related to the purchase date, the purchase amount, and the expiration date of the item to the receiving unit 230 of the online shopping mall servers. In this manner, the receipt information storage unit 110 and the online purchase information storage unit 115 transmit various data related to the items purchased by the retail store server and the online shopping mall server in which the corresponding items are sold, And marketing information.

Next, the push message generating unit 125 determines whether there is a shelf life of the item purchased by the purchaser (S230).

As a result of the determination, if the expiration date of the purchased item is present, the push message generator 125 determines that the expiration date of the specific item shown in FIG. 6, the purchase period of the purchaser, And the generated message is transmitted to the mobile terminal 300 of the buyer who purchased the item through the push message transmission unit 130 (S240).

If there is no expiration date of a purchased item of the purchaser, at least one of the purchasing period of the purchaser for the item and the deadline arriving at the shortest period from the purchase date of the item of the purchaser during the normal average purchasing cycle and a predetermined date before the deadline The mobile terminal 300 generates a message for the purchase notification of the item and pushes it to the mobile terminal 300 (S250).

6 and 7 illustrate steps S240 and S250. The receipt information storage unit 110 and the online purchase information storage unit 115 may be integrated into one module in hardware, Stored as one table, and the push message is transmitted in the shortest-coming deadline.

AAA items such as food that can easily be erased among the purchasers purchased by the buyer stored in the receipt information storage unit 110 have a deadline (December 25, 2014) for the deadline of the purchase cycle (December 30, 2014) It is calculated and stored as arriving before the purchase cycle (January 4, 2015). 7, the push message generating unit 125 notifies the expiration date of the AAA item so that the buyer can confirm whether or not the AAA item is in the state on December 25, 2014, which is the deadline of the expiration date limit , And recalls the purchase period of AAA items.

For example, in the case of an FFF item such as a medicinal product which is not easily deformed among purchased items of the purchaser stored in the online purchase information storage unit 115, the expiration date of the FFF item is not only considerably long, Even though the buyer's normal average purchasing cycle is long term, the buyer is an item that is frequently purchased because of special circumstances. In this case, the push message generating unit 125 pushes the purchase notification on December 25, 2014, which is the deadline of the earliest purchasing cycle so as to meet the situation of the specific purchaser.

Alternatively, if there is no expiration date, such as a CCC item or an EEE item, or if only a purchasing period exists such as a GGG item, the push message generator 125 generates the push date message The purchase notification of the item is pushed to the mobile terminal 300 of the purchaser.

Then, when the buyer receives the push message 505 for recalling the purchase notification of the specific item (AAA item, FFF item) as shown in FIG. 6, the buyer selects the purchase place list through the mobile terminal 300 When the user selects the key 510, the purchaser list 515 of each item can be provided in turn, and a detailed process related thereto will be described with reference to FIG.

First, the promotion information DB 135 acquires on-line promotion information of the push item currently proceeding from the promotion information transmission unit 225 of the online shopping mall servers with respect to the item to be pushed forward by purchasing in the past through the online shopping mall (S310 ). The online promotion information may be promotional information such as a discount, a reward, an event, etc., which are currently being performed by the online shopping malls and the affiliate credit institution (e.g., card company).

Next, the promotion information DB 135 acquires the offline promotion information of the push item currently proceeding from the promotion information transmission unit 210 of the offline distribution point servers with respect to the item to be pushed next by purchasing in the past through the offline distribution point ( S320).

Next, when the buyer wants a list of the buyers in the push message for purchase notification of the purchased specific items, the buyer list generating unit 140 generates a list of the purchase items, The list of the purchasers 515 corresponding to the specific items and the purchasers is generated. The list 515 of the purchasers may be presented through the list transmitter 145 as shown in FIG. The Vendor List 515 corresponds to the offline promotional information provided by the buyer's offline retailer, which is located at a predetermined distance from the residence of the buyer, in addition to the retailer previously purchased by the buyer, The offline shopping center or the online shopping mall in which the maximum benefit is provided to the buyer among the online promotion information.

For example, in the purchase place list 515 shown in FIG. 8, unlike the XX stores previously purchased among the offline distribution points adjacent to the buyer's residence at a predetermined distance in relation to the purchase place of the AAA item that pushed the purchase notice, Discounts and events, the Voucher List generation unit 140 first presents the ZZ-Mart, which is an offline distribution point that is not frequently visited. Accordingly, the buyer can acquire information advantageous to purchase even though he or she can not grasp the various promotional information, and the offline retailer can carry out the marketing strategy more targeted to the buyer who needs the actual item.

On the other hand, if the purchaser does not select the Vendor List selection key 510 shown in FIG. 6 or does not purchase the corresponding item through the transmission date of the push message 505, the push message generator 125 generates a push message For a transmitted item, a push message may be generated and transmitted again at least one day after the next deadline and a predetermined date before the deadline. For example, if a push message is transmitted to the mobile terminal 300 on December 25, 2014 and / or before the expiration date of the AAA item, but the buyer does not select the purchase place list 515 and sends the AAA item The push message transmission unit 130 generates the push message of the AAA item on December 30, 2014, which is the deadline of the purchase cycle, which is the next deadline of the AAA item, if the push message is recorded in the receipt information storage unit 110 You can push a message similar to 6.

According to this embodiment, it is possible to guide the purchaser of an item purchased at an offline retail store or an online shopping mall to an optimum purchase time, so that a buyer can receive only items customized to him or her, and an advertisement such as an offline store can be sophisticated Very efficient marketing can be achieved by performing targeted advertising.

The components of the purchase notification push platform server 100 shown in FIG. 1 or the steps of the purchase notification push method shown in FIG. 2 and FIG. 3 may be implemented by a computer readable recording medium in the form of a program for realizing the function Lt; / RTI > Here, the computer-readable recording medium refers to a recording medium that can be read by a computer by accumulating information such as data and programs by electric, magnetic, optical, mechanical, or chemical action. Examples of such a recording medium that can be detached from a computer include a portable storage device, a flexible disk, a magneto-optical disk, a CD-ROM, a CD-R / W, a DVD, a DAT and a memory card. Further, SSD (Solid State Disk), hard disk, ROM and the like are used as the recording medium fixed to the mobile device and the computer.

In addition, the present invention is not necessarily limited to these embodiments, as long as all the constituent elements constituting the embodiment of the present invention are described as being combined into one operation. That is, within the scope of the present invention, all of the components may be selectively coupled to one or more of them. In addition, although all of the components may be implemented as one independent hardware, some or all of the components may be selectively combined to provide a program module that performs some or all of the functions in one or a plurality of hardware As shown in FIG.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is clearly understood that the same is by way of illustration and example only and is not to be taken by way of limitation, I will understand. Therefore, the scope of the present invention should not be limited to the above-described embodiments, but should be determined by all changes or modifications derived from the scope of the appended claims and the appended claims.

100: Purchase notification push platform server 105: code / online purchase information extracting unit
110: receipt information storage unit 115: online purchase information storage unit
120: Buyer / General Average Purchase Period Generator
125: Push message generator 130: Push message transmitter
135: Promotion information DB 140:
145: List transmitter

Claims (9)

1. A purchase notification push program stored in a platform server to be implemented in a platform server for purchase notification push,
A purchase date, a purchase amount, and a purchase amount, and when the expiration date of the item exists, extracts the expiration date, Storing in a platform server;
Calculating a purchasing period of the item by the purchaser based on the purchase date of the purchased item and a general average purchase cycle reflecting the purchaser who purchased the item; And
A deadline to arrive at the shortest period from the date of purchase of the item purchased by the purchaser and a predetermined date before the deadline, when the expiration date of the item exists, And the platform server pushes the purchase notification of the item to the buyer's mobile terminal at least one day after the buyer's mobile terminal receives the purchase notice. The method according to claim 1,
The platform server obtains offline promotion information from at least one off-line retail store in at least one off-line retail store with respect to the item purchased by the purchaser, and obtains the promotion information from at least one offline store, A step of presenting the list of the purchasers to the mobile terminal by the platform server after the step of generating a purchase order list of the items sequentially sorted from the offline distribution points to which the maximum benefit is provided, The program further comprising: 3. The method of claim 2,
And extracting the purchased item, the purchase date, the purchased quantity, and the purchased amount, and extracting and storing the expiration date when the expiration date of the item exists, A purchase date, a purchase amount, and a purchase amount of the online item by acquiring the online purchase information related to the online item purchased from the shopping mall and extracting the expiration date of the online item Further comprising the step of storing the purchase notification pushing program stored in the platform server. The method of claim 3,
The step of calculating the purchase period and the general average purchase cycle and the step of the platform server pushing the purchase notification of the item to the buyer may be performed on the item including the online item together with the item purchased from the off- A program for buying notification notifications stored on a platform server. The method of claim 3,
Wherein the platform server obtains offline promotion information from the at-line retail store in connection with the item purchased by the purchaser, and acquires online promotion information from the at least one online shopping mall, A list of purchase orders of the items sequentially obtained from an off-line distribution point and an online shopping mall obtained from a server and to which a maximum benefit of the offline and the online promotion information is provided is generated, and the platform server provides the list of purchase destinations to the mobile terminal Wherein the offline and online shopping malls are presented to the mobile terminal with the ordered list of the purchased products. The method according to claim 1,
Wherein the step of calculating the purchase cycle and the general average purchase cycle is performed by the platform server. The method according to claim 1,
At least one of a deadline arriving at the shortest period from the date of purchase of the item purchased by the purchaser and a predetermined date before the deadline out of the purchasing period of the purchaser and the general average purchasing cycle, The platform server further pushing a purchase notification of the item to the buyer's mobile terminal on one day. A platform server for purchase notification push that implements a program for purchase notification push,
The purchase date, the purchase amount, and the purchase amount corresponding to the item purchased for each purchaser, and if the expiration date of the item exists A receipt information storage unit for storing the expiration date;
A purchaser / general average purchase cycle generation unit for calculating a purchase cycle of the item by the purchaser based on the purchase date of the purchased item and a general average purchase cycle that reflects all the purchasers who purchased the item;
A deadline to arrive at the shortest period from the purchase date of the item purchased by the purchaser and a predetermined date before the deadline, in the case where the expiration date of the item exists, the expiration date, the purchase period of the purchaser, A push message generating unit for generating a purchase notification of the item to be transmitted to the buyer's mobile terminal at least one day from the buyer's mobile terminal; And
And a push message transmitter for pushing a purchase notification of the item to the mobile terminal. In combination with the mobile terminal,
A purchase date, a purchase amount, and a purchase amount by recognizing the receipt code related to the item purchased by the purchaser from the mobile terminal and extracting the expiration date when the expiration date of the item exists To be stored in a platform server; And
A deadline to arrive at the shortest period from the date of purchase of the item purchased by the purchaser and a predetermined date before the deadline, when the expiration date of the item exists, And pushing a purchase notification of the item from the platform server to the buyer ' s mobile terminal at least one day from the platform server,
Wherein the purchasing period is calculated by the platform server based on a purchased date of the purchased item, and the general average purchasing period is calculated by the platform server as an average purchasing period of all purchasers purchasing the item An application for pushing a purchase notification stored in a mobile terminal.

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