CN106471532A

CN106471532A - Distribution of content platform for beverage distribution environment

Info

Publication number: CN106471532A
Application number: CN201480080112.0A
Authority: CN
Inventors: J·鲁宾逊; J·M·卡拉汉
Original assignee: Taboh Technology Co Ltd
Current assignee: Taboh Technology Co Ltd
Priority date: 2014-06-23
Filing date: 2014-09-23
Publication date: 2017-03-01
Also published as: WO2015199746A1; AU2014398594B2; EP3158522A1; AU2014398594A1; ZA201607971B; RU2016146579A; IL249657A0; CA2950894A1; BR112016030442A2; RU2016146579A3; JP2017520874A; MX2016016636A; CA2950894C; EP3158522A4; RU2674925C2

Abstract

It is configured to manage the system of the distribution of content in beverage distribution environment, described distribution of content is to one or more cooperation medium/carriers, wherein said system receives the data representing the environmental condition of one or more cooperation medium/carriers being suitable to display digit content, and wherein said medium/carrier may be located at beverage environment（For example, bar/restaurant, hotel or playground）In, and wherein system would indicate that the receiving data with regard to beverage purchasing environment condition is compared with selection standard, to identify the content of medium/carrier to be distributed to, so that selected content is distributed to one or more cooperation medium/carriers.

Description

Distribution of content platform for beverage distribution environment

Cross-Reference to Related Applications

The application is the U. S. application No.13/659,155 of entitled " distribution of content platform " that on October 24th, 2012 submits to The international pct application of part continuation application, U. S. application No.13/659,155 is the entitled " interior of August in 2008 submission on the 29th The U.S. Patent application No. 12/201,205 of appearance distribution platform "（It is United States Patent (USP) No. 8,363,618 now）Continuation Shen Its priority and please be required, its content is incorporated herein by reference in their entirety.

Background technology

The popularization of electronic communication makes the high-volume delivery of information be possibly realized.For example, such as Email, immediately The technology such as communication, web browser have been provided for a kind of medium that electronic information rapidly sends to a large amount of people by it. For example include personal computer, mobile phone, personal digital assistant, smart phone and TV set-top box（For example, wired machine top Box, satellite set top box etc.）Electronic equipment enable consumers to get rapidly information.Can be passed by modern communication technology The type of the information passed and content are different, including all contents from personal information to public advertising.

Current way is using electronic communication and to transmit example transmission digital content according to multiple contents.Such Example regulation transmits content according to one or more selected standards, including user behavior（That is, user's how history ground and first forward pass The digital content interaction sent）And geography（For example, location-based search service）.When determination digital content will be where, when Or to whom when delivering it is also possible to practical situation to digital content（For example, the type of content to be delivered）Utilized.Example As, content provider can select electronics physical culture content delivery during the specific racing season electronically to user, that is, in foot Football content is delivered during ball match season.In addition, with regard to can be described as most popular digital content distributed network（I.e. the Internet）, use Family can select them to want the type of the content of electronic delivery by browsing WWW, to identify and to ask selected electricity Sub- content.

Accordingly, there exist the system for data distribution.However, applicants have noted that needing such information distribution system System, it is using the new model delivering content during buying experience for the beverage in the user being conducive in beverage distribution environment Example.

Content of the invention

There is provided present invention to introduce some concepts in simplified form, these concepts will be in detailed description below In further describe.Present invention is not intended to determine key feature or the essential feature of theme required for protection, also not purport In the scope for limiting theme required for protection.

System and method described herein provides computer implemented interactive system and method, according to one or more Sustainable medium/the carrier of cooperation（For example, character display）One or more environmental condition premised on selected content pipe Reason and distribution example, it allows to manage electronically or otherwise the sustainable matchmaker with distribution of content to one or more cooperations Jie/carrier.In illustrative implementation, distribution of content environment includes operating to management and distribution of content to one or more associations Mediate/carrier（For example, character display）Content Management and distribution engine, and include at least one instruction instruction set Processed with the described Content Management of instruction and distribution engine and represent one or more medium/carriers（For example, character display）One The data of individual or multiple environmental condition, and select to be distributed to one or more cooperation medium/carriers based on ambient condition data（Example As character display）Content.In illustrative implementation, content is distributed to one in beverage distribution environment Or multiple cooperation display.

In illustrative operation, example content management and distribution engine can be by one or more medium/carriers（Example As character display）Identifier and one or more medium/carriers that cooperate（For example, character display）Associated.Illustrative In operation, example content management and distribution engine can process expression one or more cooperation medium/carrier（For example, numeral Display）One or more environmental conditions ambient condition data, to identify one or more environmental condition marks to be applied Accurate and to one or more of cooperation display application one or more of environmental condition standards.In illustrative operation In, exemplary Content Management and distribution engine can according to the environmental condition being identified, content provider's patronage project and/or Any one or more in applied environment condition standard, by selected distribution of content to one or more cooperation medium/carriers（Example As character display）.Exemplary operationally, exemplary Content Management and distribution engine can follow the tracks of cooperation medium/carrier （For example, character display）Content distribution, and generate have represent the data of content being distributed for showing/ The report of storage.

In the exemplary embodiment, medium/carrier can include assuming the medium of information to consumer.For example, In an illustrative embodiment, medium can include light emitting diode indicator, liquid crystal display or be used for electronically display information Other suitable technology.In the exemplary embodiment, medium can include the display for assuming information with non electronic version Region.Medium/carrier can for example be positioned at physical locations/on, such as refuse container, billboard, automatic vending machine, bench Or potential spectators any other position come-at-able.

In the exemplary embodiment, medium/carrier can also include one or more sensors or other mechanisms, to receive Collection is with regard to the data of medium/carrier region or neighbouring environmental condition.For example, in the exemplary embodiment, medium/load Body can include sensing system, and this sensing system is used for collecting including but not limited in special time or in special time period Interior positioned at particular intermediaries/carrier nearby or the people near particular intermediaries/carrier or vehicle quantity, and people/vehicle Position.In the exemplary embodiment, medium/carrier may be adapted to via the communication link being connected to Content Management and compartment system Transmission is with regard to the data of environmental condition.

In the exemplary embodiment, Content Management and distribution engine may be adapted to be polymerized received with regard to environmental condition Data.In Exemplary realisations, identifier can be associated by Content Management and compartment system with each medium/carrier. When receiving the data with regard to environmental condition from medium/carrier, Content Management and compartment system can store receive with regard to The data of identifier, described identifier corresponds to the medium/carrier related to this data.

In the exemplary embodiment, Content Management and compartment system can be further adapted for processing environment condition data, And the ambient condition data according to collected by corresponding to particular intermediaries/carrier is used for being distributed to particular intermediaries/carrier to identify Content.For example, in illustrative implementation, Content Management and compartment system can process received environmental condition number According to identify that regularly there are in special time period those medium/carriers that a large amount of personnel pass through.

In the exemplary embodiment, exemplary Content Management and compartment system may further include and be integrated in one Or multiple beverage dispensing device（Such as beer tap, soda machine/allotter, iced tea allotter, water dispenser or wine tap）, To allow for the data with regard to one of the environmental condition around one or more beverage dispensing devices to be sent to Content Management and to divide Distribution system.In exemplary/illustrative implementation, Content Management and compartment system can be further configured to process and be derived from One or more beverage dispensing apparatus and/or the ambient condition data of medium/carrier, and according to for particular medium/carrier And/or the ambient condition data that beverage dispensing device is collected is identifying the content for being assigned to particular medium/carrier.For example, In illustrative implementation, Content Management and compartment system can process received ambient condition data, be related to identifying Near one or more positioned at beverage distribution environment（For example, bar/dining room/hotel, public place of entertainment or family）In cooperation The specific location of medium/carrier buys the one or more business transactions selecting beverage one or more, and based on being supervised Depending on business transaction select for delivery to cooperation medium/carrier content.In Exemplary realisations, selected content Can including but not limited to be used for buying the reward voucher of extra beverage（For example, there are the reward voucher of time restriction, open reward voucher Or a combination thereof）, as obtain select reward plot point feedback plan a part bonus points（Such as beverage publicity materials, including Medicated cap, T-shirt or poster）And/or obtain the excitation giving product/service.

In illustrative implementation, Content Management and compartment system can manage specific digital content to medium/load The distribution of body, these medium/carriers have buys the related determination of one or more selected beverages in specific date and time The business activity of level.In an illustrative embodiment, content can electronically or non-electronicly be distributed to medium/carrier.This is interior Appearance can receive at medium/carrier and show.

The following description and drawings illustrate some illustrative aspect of this theme.However, these aspects only represent Can with several in the various modes using theme, and theme required for protection be intended to including all these aspects and its Equivalent.

Brief description

Fig. 1 is the block diagram of the exemplary computing environments of the illustrative implementation according to system and method described herein;

Fig. 2 is the frame of the exemplary networked computing environment of the illustrative implementation according to system and method described herein Figure;

Fig. 3 is the frame of the cooperation of the example components illustrating the illustrative implementation according to system and method described herein Figure;

Fig. 4 is to illustrate according to the example content management of system and method described herein and the illustrative realization side of compartment system The block diagram that the illustrative block diagram of case represents;

Fig. 5 is the block diagram of one or more co-acting parts of the exemplary media/carrier according to system and method as herein described;

Fig. 6 is to illustrate to operate the exemplary of the part for exemplary beverage distribution environments according to system and method described herein The block diagram that the illustrative block diagram of the illustrative implementation of Content Management and compartment system represents;

Fig. 7 be according to system and method described herein execution with manage and/or distribution of content illustrative process flow chart;

Fig. 8 is to be executed according to system and method described herein to identify the illustrative place for the selected content managing/being distributed The flow chart of reason;

Fig. 9 be according to system and method described herein execution identifying as a beverage distribution environment part for managing/ The flow chart of the illustrative process of selected content of distribution;With

Figure 10 be according to system and method described herein execution being distributed as a beverage distribution environment part for managing/ The flow chart of the illustrative process of selected content of distribution.

Specific embodiment

With reference now to Description of Drawings theme required for protection, wherein identical reference is used for referring to identical all the time Element.In the following description, for purposes of explanation, many details are elaborated to provide to master required for protection The thorough understanding of topic.It will be apparent, however, that can implement required for protection in the case of there is no these details Theme.In other examples, show in block form known structure and equipment, in order to describe master required for protection Topic.

As used in this application, word " exemplary " is used herein to mean that as example, example or explanation.This Literary composition is described as any aspect of " exemplary " or design is not necessarily to be construed as than other side or designs preferably or favourable.More true Say with cutting, use " exemplary " such word to be intended to illustrate in a concrete fashion concept.

In addition, term "or" is intended to indicate that the "or" of inclusive rather than the "or" of exclusiveness.That is, unless otherwise Specify or understand from context and draw, otherwise " X is using A or B " is intended to indicate that any natural inclusive arrangement.That is, If X uses A；X uses B；Or X uses A and B, then " X is using A or B " meets any afore-mentioned.Additionally, it is unless another It is described or explicitly indicates that singulative from the context, otherwise article " " used in the application and claims Generally should be interpreted to mean " one or more " with " one ".

Additionally, term " system ", " assembly ", " module ", " interface ", " model " etc. are generally intended to mean computer correlation in fact Body, it is hardware, the combining of hardware and software, software or executory software.For example, assembly can be but not limited to processing Process, processor, object, executable file, execution thread, program and/or the computer running on device.As explanation, in control On device processed, the application running and controller can be assemblies.One or more assemblies may reside within process and/or execution line In journey, and assembly may be located on a computer and/or is distributed between two or more computers.

Although can be for being that the calculating with user mutual formula assembly applies process one or more calculating application special Subject matter described herein described in the context of illustrative diagram levied/operate, but this theme is not limited to these specific realities Apply example.More precisely, the user mutual formula assembly that technique described herein can apply to any suitable type executes management Method, system, platform and/or device.

Illustrative computing environment：

Fig. 1 depicts the exemplary computer system 100 that can be used for the various aspects realizing system and method described herein.As Shown in Fig. 1, computing system 100 is able to carry out various calculating applications 180.Calculate application 180 can for example include calculating application, meter Calculate applet, calculation procedure and run to execute at least one function, operation and/or process in computing system 100 Instruction set.Exemplary computer system 100 is mainly controlled by computer-readable instruction, and this computer-readable instruction can be soft The form of part.Computer-readable instruction could be included for computing system 100 for storing and accessing computer-readable instruction The instruction of itself.Such software can be in CPU（CPU）In 110, execution is so that computing system 100 is run.Permitted How in known computer server, work station and personal computer, CPU 110 is by the microelectronic chip of referred to as microprocessor CPU realizes.Coprocessor 115 is the optional processors different from host CPU 110, and it executes additional function or aiding CPU 110. CPU 110 can be connected to coprocessor 115 by interconnecting 112.A kind of coprocessor of common type is floating-point coprocessor, Also referred to as numeral or math co-processor, its be designed to execute than universal cpu 110 faster with more preferable numerical computations.

It is in operation, CPU 110 obtains, decodes and execute instruction, and the master data transfer path system via computer Bus 105 is from other resources or to other resource transfer information.This system bus connects the assembly in computing system 100, and And define the medium carrying out data exchange.The storage arrangement being coupled to system bus 105 includes random access memory（RAM） 125 and read only memory（ROM）130.Such memorizer includes allowing the circuit of storage and retrieval information.ROM 130 generally wraps Data containing the storage that can not be modified.The data being stored in RAM 125 can be read by CPU 110 or other hardware devices Or change.Access to RAM 125 and/or ROM 130 can be controlled by storage control 120.Storage control 120 can carry For address translation feature, virtual address is converted to physical address in execute instruction by it.

Additionally, computing system 100 can comprise peripheral controls 135, peripheral controls 135 are responsible for being derived from The instruction of CPU 110 is sent to ancillary equipment, such as printer 140, keyboard 145, mouse 150 data memory driver 155. The display 165 being controlled by display controller 163 is used for the visual output that display is produced by computing system 100.This vision Output can include text, figure, animated graphics, Voice ＆ Video.Display controller 163 includes generation and is sent to display Electronic unit needed for 165 video signal.Additionally, computing system 100 can comprise network adapter 170, it can be used for Computing system 100 is connected to external communication network 160.

Computing system 100 is applicable to realize system as herein described, for example, include Content Management/distribution as herein described System, operator's computing system, content provider's computing system and/or medium/carrier.

Illustrative computer network environment：

Computing system 100 as above can be deployed as a part for computer network.In general, computing environment is upper State description and be applied to deployment server computer in a network environment and client computer.Fig. 2 shows Illustrative Networked computing environment, wherein server, via communication network 160 and client device communications, wherein can adopt described herein Apparatus and method.As shown in Fig. 2 server 205 can be via communication network 160（It can be wired or wireless LAN （LAN）, wide area network（WAN）, Intranet, extranet, peer-to-peer network, Virtual Private Network, the Internet or other communication networks）With many Individual client computing environment interconnection.Client computing environment can include such as tablet personal computer 210, mobile phone 215, Phone 220, personal computer 100, personal digital assistant 225, intelligent watch 230, smart mobile phone 235 and other wearable meters Calculation equipment 240（For example, Google's glasses（Google GLASS）, motion tracking person（FitBit）Deng）.In conjunction with system as herein described System and method, client computing environment can also include medium/carrier 217, and it can include being suitable to collect ambient Property data Electronic equipment, described data is for example, setting in the period through the number of medium/carrier or from beverage dispensing apparatus purchase The beverage bought/distribute, and this ambient condition data is sent to server system 205.In the exemplary embodiment, medium/load Body 217 may be adapted to（Electronically or otherwise）The content that display receives from server system 205.In conjunction with this paper institute The system and method stated, for example, can adopt server 205, to provide Content Management as described herein and distribution service.

In using the Internet as the network environment of communication network 160, for example, server 205 can be special calculating Environment server, it is operable to process and to/from client computing environment 100,210,215,217,220,225,230,235 Transmit data with 240, above-mentioned transmission can be realized by one kind of multiple known protocols, for example, HTTP （HTTP）, file transfer protocol (FTP)（FTP）, Simple Object Access Protocol（SOAP）Or WAP（WAP）.In addition, network Computing environment 200 can utilize various data security protocols, such as security socket layer（SSL）Or perfection privacy（PGP）.Each Client computing environment 100,210,215,217,220,225,230,235 and 240 can be equipped with operating system 180, and it can be transported Behavior support one or more calculating application program, such as web browser（Not shown）Or other graphic user interfaces（Do not show Go out）Or mobile desktop environment（Not shown）To obtain the access to server computing en 205.

In run duration, user（Not shown）Can interact with the calculating application operating in client computing environment To obtain required data and/or to calculate application.This data and/or calculating application can be stored in server computing en 205 On, and by the client computing environment 100,210,215,217,220,225,230,235 in exemplary communication network 160 It is sent to collaboration user with 240.Participating user can ask to access and deposit in whole or in part in server computing en 205 Particular data and application.These data can be in client computing environment 100,210,215,217,220,225,230,235 And 240 and the transmission and the server computing en storing between for process.Server computing en 205 can be used for counting with trustship According to the calculating application of generation, certification, encryption and communication of application, process and small routine, and can be with other server meters Calculate environment（Not shown）, third party's service supplier（Not shown）, network attached storage（NAS）And storage area network（SAN） Cooperation is to realize application/data transactions.

It should be appreciated that medium/carrier 217 can including but not limited to be used for electronically or otherwise（For example, flexible And/or non-flexible liquid crystal display, flexible and non-flexible light-emitting diode display, for receive presented by environmental protection/recyclable material interior The carrier holding）The various parts of display sustainability content.It is also understood that sustainable content can including but not limited to can show Show the digital content on cooperation medium/carrier, it is exemplarily by sustainable power supply（For example, solar energy, the turbine energy or its His sustainable energy）And/or be presented on environmental protection and/or recyclable（For example, organic coating）Medium/base material on content.

Content Management and distribution：

Fig. 3 shows the illustrative implementation of example content management and distributional environment 300.As shown in figure 3, example content Management and distributional environment 300 include medium/carrier 320 and 325 to 330.Medium/carrier 320,325 and 330 is suitable to present from interior Hold the information that server computing en 360 forwards.In the exemplary embodiment, medium/carrier 320,325 and 330 can include Such as LCD display, light-emitting diode display or be suitable for assuming any other equipment of information content or the display on surface sets Standby.In an illustrative embodiment, medium/carrier 320,325 and 330 is included for being received by non-electronic modes and display information The medium of content or region.

Medium/carrier 320,325 and 330 is suitable to receive respectively and present and via communication network 335 or can be derived from service The distribution of content 305,310 and 315 that other approach of device computing environment 360 receive.For example, in an illustrative embodiment, medium/ Carrier 320,325 and 330 can receive content and electronically display content via network 335.In exemplary embodiment In, content can be distributed to medium/carrier 320,325 and by the other media/carrier 320,325 and 330 beyond network 335 330, for example manually, non-electronic modes show.For example, content can include or be included in being attached to particular intermediaries/load On poster on body.

Distribution of content 305,310 and 315 can be shown, check, pass from medium/carrier 320,325 and 330 respectively Defeated, search, replicate, retrieval, annotation, navigation and/or print any information.In illustrative implementation or embodiment, point Cloth content 305,310 and 315 can be such as ad data, safety information data, ambient condition data, advertisement data etc..

Each medium/carrier 320,325 and 330 is further adapted for collecting the information of its place or surrounding.For example, medium/ Carrier 320,325 and 330 can include the various sensor devices for collecting the information with regard to environment about.Exemplary In embodiment, medium/carrier 320,325 and 330 can include infrared detector system, and it is used for detection for example when specific Between or the cycle in by the quantity of the entities such as the people of particular intermediaries/carrier, animal, machine and/or vehicle.Medium/carrier 320, 325 and 330 also include being suitable to sense the other environment close to particular intermediaries/carrier and weather condition（Such as time, position, temperature Degree, wind, brightness, precipitation etc.）Sensor.In another exemplary embodiment, medium/carrier 320,325 and 330 can be received , with regard to the information of transaction, for example can carry out near specific support is commercially available for collection.Medium/carrier 320,325 and 330 can It is suitable for collecting any kind of information with regard to environment about.Such information is herein described generally as environment bar Number of packages evidence.It should be appreciated that term " environmental condition " is not intended to be restricted, and can including but not limited to cooperation one One or more environmental conditions that individual or multiple medium/carriers are experienced, the including but not limited to position of medium/carrier, medium/ The size of carrier, the medium/carrier present position being for example determined by the traffic monitor-object counter cooperating or its Neighbouring traffic（For example, the number of walking, the number driving process, the size of the vehicle of process）, the sky around medium/carrier Gas etc..

Each of medium/carrier 320,325 and 330 may be adapted to collect and/or storage environment condition data, is showing In example property implementation, ambient condition data can be stored with respect to the time that data is collected.Medium/carrier 320,325 May be adapted to by communication network 335 with 330 or forward the data to server 360 via other means, wherein data is deposited Store up as ambient condition data 349.Medium/carrier 320,325 and 330 may be adapted to forward data in real time when collecting data. Alternatively or additionally scheme, the environment number that medium/carrier 320,325 and 330 can be collected with regulation/predetermined interval transmission According to thus being received by Content Management and distribution engine interlocking.For example, it is possible to data was transmitted with the interval of 15,30,45,60 minutes.

In an illustrative embodiment, data can be transmitted by medium/carrier by network 335.Communication network 335 can wrap Include any communication technology being suitable to transmit electronic data, for example, include WAN, LAN, the Internet, wired and wireless technology.

Content Management and distribution engine 350 execute on server computing en 360, and are suitable to according to content and distribution Example is managing digital content and to control this digital content to the distribution of medium/carrier 320,325 and 330.Content delivery refers to South 347 include by Content Management and distribution engine 350 using identify the rule of the content being suitable for particular intermediaries/carrier with/ Or standard.For example, in Exemplary realisations, content delivery guide 347 can specify have near medium/carrier specific In the time period of the people of quantity, certain content 342 or certain types of digital content should be present on medium/carrier.? In Exemplary realisations, content delivery guide 347 can be specified in other times section it should meet the matchmaker of specified conditions The content 342 of the open notice of reflection is presented on Jie/carrier.

When application content delivers guide 347 to identify data to be distributed, Content Management and distribution engine 350 can be joined Examine the ambient condition data 349 constantly collected and be polymerized from medium/carrier 320,325 and 330.Content Management and distribution engine 350 can be with further reference to the tracking of medium/carrier/supervision data 340 to identify the content will being distributed in special time.Medium/ The tracking of carrier/supervision data 340 reflects with regard to the data collected by single medium/carrier.In illustrative implementation, The content that the tracking of medium/carrier/supervision data can for example previously deliver for each medium/carrier recognition, when interior Hold when being delivered, content be shown how long, particular intermediaries/carrier is unavailable or is planned as unavailable and disabled Reason etc..In Exemplary realisations, Content Management and distribution engine 350 are to every in medium/carrier 320,325 and 330 One distribute unique identifier so that the tracking/supervision data 340 of such as ambient condition data 349 and medium/carrier so Data can store with respect to the identifier of suitable medium/carrier and can easily retrieve for specific support.

Content Management and distribution engine 350 are further adapted for generating the report related to all aspects of system operation.For example, may be used To generate the related report of use and the associated data reporting 345 with content, i.e. what content is distributed, content when It is distributed and is distributed to which medium/carrier.The report 345 of the operation with regard to particular intermediaries/carrier can be generated, i.e. connect Receive what content, when receive content, when display content, content show how long, in special time period which type of Environmental data is applied to medium/carrier.Report can automatically generate but it is also possible to ring in time interval that determine and plan Ying Yu is derived from system operator and may carry out the request of Digital content providers of system request and be selectively generating.

Fig. 4 provides the view of the illustrative implementation of example content management and distributional environment 400.Content Management and Distribution platform 420 can access digital content 417, the tracking/supervision data 410 of medium/carrier and data reporting 415.Showing In example property implementation, Content Management and distribution applications 437 can be the software executing on Content Management and distribution platform 420 Application, and can be using/execution distribution guide 439（For example, environmental condition standard）With it is determined that being distributed in special time Content to medium/carrier.Ambient condition data individually can store at Content Management and distribution platform 420.

In illustrative implementation, Content Management and distribution platform 420 can be operatively coupled（Electronically or with other Mode, such as via hand monitor）To medium/carrier 425, and it is electronically coupled to content provider via communication network 435 Computing environment 440 and medium/carrier operation person's computing environment 460.In illustrative implementation, communication network 435 can wrap Include wiredly and/or wirelessly Intranet, extranet, LAN, wide area network and the Internet.

Medium/carrier 425 by programming instruction or can be otherwise suitable for collecting ambient condition data and being passed Deliver to Content Management/distribution platform 420, and receive and show the distribution of content receiving from Content Management/distribution platform 420 450.Illustrative run in, medium/carrier environment 425 can according to Content Management and distribution example by Content Management/point Cloth platform 420 is associated（For example, when associating medium/carrier, distribution example can rely on multiple environmental condition criterions, including But it is not limited to the size of given medium/carrier, position of given medium/carrier etc.）.

Participating user 430 can be interacted with medium/carrier 425 with ability actively and passively.Participating user 430 can example As include in the people passing through near medium/carrier 425 but it is also possible to for example include by near vehicle.In example implementation side In case, medium/carrier 425 can have the sensor of the ambient condition data near identification.Ambient condition data can be such as Including the information with regard to participating user 430 grade collected by sensor.For example, in Exemplary realisations, medium/carrier 425 include infrared sensor with the participating user 430 near detecting, and when user nearby when time and speed.Saying In bright property embodiment, exemplary media/carrier 425 can be one or more to detect equipped with one or more sensors Physical environmental condition, it can include but is not limited to number through particular intermediaries/carrier 425, the generation of business transaction, be derived from The generation of at least one body posture of at least one people, the expression of spoken language, the movement of at least one people and described at least The interaction of at least one data element in one display system, the figure of at least one people described, at least one people described The quantity of hair, the presence of the facial hair of at least one people described, the height of at least one people described, at least one people described The colour of skin, the presence in the cosmetic at least one people and/or at least one people watch at exemplary media/carrier 425 Time span.

Participating user 430 can be interacted with medium/carrier 425 on one's own initiative.For example, medium/carrier can provide permission ginseng With user 430 by with regard to themselves or environment information input to medium/carrier 425 interface.User 430 can answer aobvious Show the problem on medium/carrier 425 or input information.Medium/carrier 425 can receive all types from user 430 Input.For example, medium/carrier 425 can accept phonetic entry, keyboard (i.e. text) input, electric magnetic card input, identification Input, payment input, biometric scan or any other approach for transmitting information from user 430.Collect from user Information is sent to Content Management/distribution platform as ambient condition data, and wherein, it can be by Content Management and distribution applications 437 are used for determining that what content should be distributed to medium/carrier.Therefore, participating user 430 can by meet one or The environmental condition of one or more selections of the environmental condition standard of multiple selections contribute to carry out defeated to medium/carrier Enter to trigger to medium/carrier 425 distribution of content.

The ambient condition data collected at medium/carrier 425 is permissible（Electronically or alternate manner）In being sent to Hold management/distribution platform 420.Ambient condition data can be transmitted in real time or with the interval determining.Represent ring in response to receiving The data of border condition, the Content Management/distribution platform 420 of execution Content Management/distribution applications 437 is according to one or more distributions Guide 439（For example, environmental condition standard）Processing environment condition data and the data representing medium/carrier environment 425（For example, The tracking of medium/carrier/supervision data 410）, it is distributed to interior selected by medium/carrier 425 as distribution of content 450 using mark Hold 417.Content Management/distribution platform 420 can be used for selecting specific distribution guide 439 according to following various selection standards, For example include the position of medium/carrier, the weather condition close to medium/carrier, the size of display at medium/carrier and The running status of medium/carrier.

In illustrative operation, Content Management/distribution platform 420 can store expression and be distributed to medium/carrier environment 425 Content and/or the content not being distributed medium/carrier tracking/monitoring data, and process medium/carrier tracking/prison Control data is to generate the data reporting 415 representing the content 417 being distributed and/or the not selected content 417 for distribution.? In illustrative operation, Content Management/distribution platform 420 can be communicated with content provider's computing environment 440 and be generated with transmitting Data reporting.Additionally, in illustrative operation, depending on the ambient condition data receiving（For example, in the selected time period Interior nobody is through given medium/carrier, the time in one day, weather etc.）, Content Management/distribution platform 420 can run It is to communicate with medium/carrier environment 425, with according to the one or more selected power supply being executed by medium/carrier environment 425 Manage example to ask medium/carrier 425 power-off.

Content provider's computing environment 440 is also communicably coupled to Content Management and distribution platform via communication network 435 420.Content provider 445 can be for the reason many, use environment 440 to access Content Management and distribution platform 420. For example, in Exemplary realisations, content provider 445 can execute following operation using supplier's computing environment 440： Input new content, change content and/or change or select the standard for assuming specific content item.In supplier's computing environment At 440, the information of input is sent to Content Management and compartment system and is received at Content Management and compartment system.

Medium/operator's computing environment 460 can be communicably coupled to Content Management via communication network 435 and distribution is flat Platform 420 and medium/carrier 425.At medium/operator's computing environment 460, medium/carrier operation person 465 can be with environment 460 interactions are to control this system.For example, medium/carrier operation person 465 can input instruction and be distributed what content and carry out point The preference of the situation of cloth, rule and/or standard.Medium/carrier operation person 465 can input determination and which will be distributed guide using Or rule preference, rule and/or selection standard.Medium/carrier operation person 465 can also input content.Operator's 465 is defeated Enter and received by Content Management/distribution platform 420, and distribution one or more of guide and content 417 can be reflected in In.Medium/carrier operation person 465 can access system 460 to generate report 415.

Therefore, the environmental condition standard of one or more selections can be set to content and carries by medium/carrier operation person 465 The preference of the transmission to selected content for the donor 445.In illustrative operation, can be by such content provider 445 preference electricity It is sent to medium/carrier operation the person 465 using content provider's computing environment 440, content provider's computing environment 440 subly Communicated using communication network 435 with medium/carrier operation person's computing environment 465.Such environmental condition standard can be by Medium/carrier operation person 465 is sent to Content Management/distribution platform 420, for processing and being applied to content 417.Illustrative In operation, such environmental condition standard can be stored as the distribution guide 439 being processed by Content Management/distribution applications 427.

Fig. 5 shows the exemplary media/carrier environment that can be for example used in combination with the medium/carrier of Fig. 3 and Fig. 4 500.As shown in figure 5, in illustrative implementation, exemplary media/carrier environment 500 includes medium/carrier 505, its bag Include one or more cooperating components, including but not limited to communication component 510, display module 520（For showing electronics and non-electronic Content）, ambient condition data polymerizer 530 data memorizer 540.

In illustrative implementation, environmental condition polymerizer 530 can be included for collecting with regard to one or more rings One or more electronics of the data of border condition/nonelectronic mechanism/means/sensor.For example, environmental condition polymerizer 530 Any other equipment that infrared sensor, temperature sensor, clock can be included or be suitable to capture environmental data interested.Ring Border condition polymerizer 530 may be adapted to detect, sense and record for example through the number of given physical location, by giving physics The vehicle fleet size of position and/or the weather close to given physical location.In the exemplary embodiment, environmental condition polymerizer 530 may be adapted to capture the business activity near particular intermediaries/carrier.For example, polymerizer 530 may be adapted to（Via hardware and/ Or software）Record is near the business transaction giving physical location and/or purchase.Can receive from other collaboration datas one or more Collection assembly（For example neighbouring automatic vending machine, cashier's machine or be suitable to record the other equipment of transaction）Receive with regard to business transaction Data.Polymerizer 530 can be further adapted for the assembly monitoring and recording with medium/carrier environment 500（Including medium/carrier 505th, communication component 510, display module 520, data storage 540 and environmental condition polymerizer 530）Running status related Environmental condition.For example, polymerizer 530 may be adapted to record whether any assembly can not run or run with the performance reducing.

Data storage 540 may be adapted to store with medium/carrier environment 500 run related data, for example include by The data that ambient condition data polymerizer 530 is collected.Generally, it is collected and stored in data storage 540 by polymerizer 530 Data was stored with respect to the time that it is collected.Data storage 540 also includes being shown by medium/carrier or with its other party The digital content of formula transmission.

Display module 520 may be adapted to show that determined and managed by Content Management and distribution applications is sent to medium/load The content of body.Display module 520 can be suitable for any equipment and/or the medium of display content, and can include electronics With one of non-electronic display portion or two.In Exemplary realisations, display module can for example include LED and show Device, LCD display, computer monitor or any other equipment being suitable to display related content.In the exemplary embodiment, Display module 520 can be made up of flexible material, such as Flexible light-emitting diodes（LED）And liquid crystal display（LCD）.In example In property embodiment, display module 520 can include the surface region being suitable to the information receiving non-electronic print form, described letter Breath for example in poster or be suitable to display information other article on.

Communication component 510 may be adapted to transmit information in medium/between carrier environment 500 and Content Management and distribution applications. Communication component 510 can include any equipment and/or the network being suitable for transmitting related data, and described related data for example includes Ambient condition data and distribution of content data.For example, communication component 510 can include any wirelessly or non-wirelessly communication network, and And any correlation technique can be used, for example include LAN, WAN and technique of internet.

In illustrated embodiment, medium/carrier environment 500 includes the catcher of one or more sustainable energies. For example, medium/carrier environment 500 can include solar energy collector system.Alternatively or additionally scheme, medium/carrier rings Border 500 may include wind energy collecting device system.In illustrated embodiment, sustainable energy is provided for running medium/carrier The electric power of the part of environment.

Part or all of exemplary medium/carrier environment 500 can be in various physical locations with flexible and/or firm Property form physically arrange, described physical location include but is not limited to refuse container, billboard, vehicle, building, automatic selling Cargo aircraft, bench, bus stop, airport and floating ad board.Additionally, environment can include being made up of environmental protection and recyclable material Carrier.For example, this carrier can include organic coating.

In illustrative operation, exemplary media/carrier environment 500 can with Content Management and distribution platform operationally Cooperation is to receive the content for display and interaction.In illustrative operation, according to selected Content Management and distribution example, Exemplary media/carrier environment 500 to be polymerized respectively operably by the one or more assemblies of exemplary media/carrier environment Plant ambient condition data, be sent to Content Management and the distribution platform of cooperation, for selecting content for the Content Management of cooperation Manage with distribution platform and/or be distributed to medium/carrier environment.

Fig. 6 provides the view of the illustrative implementation of the management of exemplary beverage allocation contents and distributional environment 600.Interior Hold management and distribution platform 620 can access digital content 635（For example, sponsor content）, tracking/the monitoring of medium/carrier Data 630 and data reporting 625.In Exemplary realisations, Content Management and distribution applications 640 can be in Content Management With in distribution platform 620 execution software application, and can using/execution distribution guide 645（For example, environmental condition standard） With it is determined that being distributed to medium/carrier in special time.Ambient condition data can be at Content Management and distribution platform 620 Individually store.

In illustrative implementation, Content Management and distribution platform 620 can be operatively coupled（Electronically or with it His mode, for example, manually monitors）To medium/carrier 650 and 665, and it is electronically coupled to beverage distribution monitoring device 610, it is operably connected to one or more beverage distribution mechanisms（Such as medicated beer dragon, soda faucet or wine tap） 605a, 605b, 605c, 605d and/or 605e, and via communication network 615.In illustrated embodiment, communication network 615 can include wired and/or wireless Intranet, mobile network, extranet, LAN, wide area network or the Internet.

Medium/carrier 650 or 665 can be configured to pass one or more environment bars via programming instruction or alternate manner Part monitoring device 652（For example, photographing unit, density of stream of people enumerator, infrared sensor or GPS）Collection ambient condition data simultaneously will It is sent to Content Management/distribution platform 620, and receives and show the distribution that receives from Content Management/distribution platform 620 Content 650a（For example, comprise the triggering content of the unlawful business activities of one or more participating users 655）.In illustrative fortune In row, medium/carrier environment 650 or 665 can be according to Content Management and distribution example by Content Management/distribution platform 420 phase Association（For example, when associating medium/carrier, distribution example can rely on multiple environmental condition criterions, including but not limited to given The size of medium/carrier, position of given medium/carrier etc.）.

Participating user 655 can be interacted with medium/carrier 650 or 665 with actively and passively ability.Participating user 655 can Pass through or have on their body the people of medium/carrier 655 near medium/carrier 650 for example to include, but Can for example include the quantity of the beverage that in the distance near medium/carrier 650 selects is counted.In exemplary enforcement In mode, medium/carrier 650 or 665 can have the sensor of the ambient condition data near identification.For example, environmental condition Data can include the data collected by environmental condition monitoring device 652, and these data can be with regard to participating user 655, position Distributed according to exemplary beverage in the type of beverage close to medium/carrier 650 or 665 and/or by the beverage dispensing apparatus selecting On the quantity/frequency/opportunity of beverage selected by data distribution collected by monitoring device 610, beverage distribution monitoring device 610 is operationally It is connected to one or more beverage distribution mechanisms（Such as beer tap, soda faucet or wine tap）605a、605b、 605c, 605d and/or 605e.For example, in Exemplary realisations, medium/carrier 650 can be included for detecting neighbouring The infrared ray of type of beverage, camera and/or GPS that participating user 655 and/or participating user 655 are being bought or bought Sensor.In addition, in illustrative implementation, medium/carrier 665 can include GPS sensor, matchmaker may be had to identify The position of the participating user 655 of Jie/carrier 665, for collaboration applications（Not shown）Put down using being sent to Content Management/distribution Platform 620, for selecting and delivering the content specific to the participating user 655 having medium/carrier 665, to allow participating user Have and the relevant one or more commercial interests of beverage 660 needed for purchase（Such as discount, present or award）.

Participating user 655 can be interacted with medium/carrier 650 or 665 on one's own initiative.For example, medium/carrier can provide fair Permitted participating user 650 or 665 by with regard to themselves or with regard to environment information input to medium/carrier 650 or 665 boundary Face.User 655 can answer the problem being shown on medium/carrier 650 or 665, participate in intelligence question-and-answer game or with other side Formula input information.Medium/carrier 650 or 665 may further include and receives the hard of all types of inputs being derived from user 655 Part and software.For example, medium/carrier 650 or 665 can accept phonetic entry, gesture input, keyboard (i.e. text) input, electricity Magnetic card input, identification input, pay input, biometric scan or for from user 655 send information any other Approach.The information collected from user is sent to Content Management/distribution platform 620 as ambient condition data, and wherein, it is permissible It is used for determining that what content should be distributed to medium/carrier 650 or 665 by Content Management and distribution applications 640.Therefore, because This, participating user 655 can be by the ring of the one or more selections to the environmental condition standard meeting one or more selections Border condition contributes to carry out the input to medium/carrier 650 or 665 to trigger into medium/carrier 650 or 665 distribution Hold.

The ambient condition data collected at medium/carrier 650 or 655 and/or beverage distribution monitoring device 610 is permissible （Electronically or other modes）It is sent to Content Management/distribution platform 620.Can transmit in real time or with the interval determining Ambient condition data.In response to receive represent environmental condition data, execution Content Management/distribution applications 640 Content Management/ The data that distribution platform 620 is exemplarily used for processing environment condition data and represents medium/carrier 650 or 665（For example, matchmaker The tracking of Jie/carrier/supervision data 630）, to identify the digital content 635 being distributed to medium/carrier distribution of content 650a.Interior Hold management/distribution platform 620 can be used for selecting specific distribution guide 645 according to various selection standards, for example include but not It is limited at position, the weather condition close to medium/carrier 650 or the medium/carrier 650 or 665 of medium/carrier 660 or 655 The size of display, the running status of medium/carrier 650 or 665 and/or divide with the beverage close to medium/carrier 650 or 665 Join the business activity of correlation.

In illustrative operation, Content Management/distribution platform 620 can store expression and be distributed to medium/carrier environment 650 Or 665 content and/or the content not being distributed medium/carrier tracking/monitoring data, and medium/carrier can be processed Tracking/monitoring data with generate represent the content 635 being distributed and/or not selected for distribution content 635 report Data 625.Illustrative run in, Content Management/distribution platform 620 can communicate with content provider's computing environment 670 with Transmit generated data reporting.Additionally, in illustrative operation, depending on the ambient condition data receiving（For example, in choosing In the fixed time period, nobody is through given medium/carrier, the time in one day, weather etc.）, Content Management/distribution platform 620 can operate to and communicate with medium/carrier environment 650 or 665, with according to by medium/carrier environment 650 or 665 execution One or more selected power management examples are asking medium/carrier 650 or 665 power-off.

As shown in fig. 6, exemplary beverage allocation contents management and distributional environment 600 can also include for Content Management The content provider's computing environment 670 electronically cooperating with distribution platform 620.Content provider's computing environment 670 can be via Data is operationally sent to Content Management and distribution platform 620 by communication network 615.Content provider 675 can be for perhaps Many the reason and access Content Management and distribution platform 620 using computing environment 670.For example, in Exemplary realisations, Content provider 675 can execute one or more functions using content provider's computing environment 670, such as inputs newly interior Hold, change content and/or change or select the standard for assuming specific content item.At content provider's computing environment 670 The information of input is sent to Content Management and distribution platform 620 and is received at Content Management and distribution platform 620, so that Exemplary media/carrier 650 or 665 selects use with during distribution of content 650a.

In illustrative operation, participating user 655 can participate in beverage distribution environment 600 can be from one or more to buy The required beverage 660 of beverage dispensing apparatus 605a to 650e distribution.Exemplarily, when beverage 660 is just from one or more beverages During distributor 605a to 650e distribution, it is communicably coupled to the exemplary of one or more beverage dispensing apparatus 605a to 650e Beverage distribution monitoring device 610 can would indicate that beverage distribution by communication network 615（For example, beverage distribution environmental condition number According to）660 data is supplied to Content Management and distribution platform 620 to be processed.In response to receiving beverage distribution environmental condition Data, Content Management and distribution platform 620 can operatively select digital content 635, for being sent to beverage dispensing apparatus Neighbouring beverage needed for distribution（For example, 605a to 650e）One or more medium/carriers 650 or 665, i.e. have The beverage 660 bought with user 655 has the selected distribution of content of dependency or environmental background.In illustrative operation, selected Select and may include various data with distribution of content 650, including but not limited to one or more reward vouchers, one or more award, one Individual or multiple excitation, one or more convertible present and/or include representing that user can be interacted with medium/carrier to win Including but not limited to one or more reward vouchers, one or more award, one or more excitation, one or more convertible give The data of the intelligence question-and-answer game of product.

In illustrative operation, participating user 655 can run application on medium/carrier 665（Not shown）, it passes through Communication network 615 and Content Management and distribution platform 620 collaboration communication, to provide the particular beverage representing user to buy situation Data（For example, the type of the beverage that user likes, style, brand and price and other demographic informations）, it can be by Content Management and distribution platform 620 are used for selecting the content 635 specific to user, and this content 635 will be based on subscriber data（Example As, the beverage of particular type, style, brand and/or price or beverage Related product（Such as meals or publicity materials）Preferential Certificate）Related to specific user.

Fig. 7 is the flow chart of the exemplary process being executed by illustrative contents management and the distribution platform of Fig. 3 and Fig. 4.? Identifier is associated by frame 700, Content Management and distribution applications with one or more cooperation medium/carriers.Therefore, each matchmaker The identifier that Jie/carrier is used with Content Management and compartment system is associated, to store the number related to particular intermediaries/carrier According to, and identify the data for being distributed to medium/carrier.

In frame 710, ambient condition data is processed, to can be used for identifying content to be distributed.As described above, Ambient Property data is collected at medium/carrier.Ambient Property data can for example be included by one or more medium/carriers Number, by the weather near the vehicle number of one or more medium/carriers, one or more medium/carrier and described again The purchase carrying out near one or more medium/carriers.Ambient Property data is sent to Content Management/compartment system, wherein Carry out storage environment content-data with respect to the identifier corresponding with the particular intermediaries/carrier deriving data.

In addition to polymerization ambient Property data, Content Management/compartment system is it is determined that be applied to ambient Property data Environmental condition selection standard set so that identification content to be distributed.Can be according to any amount of factor using different Environmental condition selection standard.For example, environmental condition selection standard can based on the time in such as one day or 1 year, one or The position of multiple medium/carriers, the size of one or more medium/carrier, the weather near one or more medium/carrier, And the running status of one or more medium/carrier is being selected.These inputs can be used for identification and are used subsequently to inquire about The set of the selection standard of ambient condition data.

In frame 720, one or more environmental condition standards are applied to be used for being distributed to one or more medium/carriers to identify Selected content.Related content distribution guide or condition standard can be applied to such as environment bar by Content Management and distribution applications Number of packages evidence, to determine which content should be sent to which medium/carrier.For example, distribution of content/transmission guide can refer to Be positioned specific region and nearby have in particular time range the individual medium/carrier of quantification to receive specific The set of content.Content conditions selection standard can specify for example have nearby or neighbouring traffic specific threshold（That is, exist The people nearby passing through and/or the quantity of vehicle）One or more medium/carriers be time for receiving particular advertisement or bulletin Choosing.Content conditions selection standard can specify for example there is ad-hoc location, experience particular weather condition and/or have nearby is sent out Medium/the carrier of raw business transaction is the candidate for receiving particular advertisement.

In frame 730, Content Management and compartment system manage/are distributed to being identified of one or more cooperation medium/carrier Selected content distribution.This system can manage/be distributed by for example specifying herein below：Content to be distributed, to divide Medium/the carrier of cloth content, content are by the time being distributed, the distribution mode of content and/or the personnel being responsible for/being distributed. Content Management and compartment system can electronically transmit selected number in the data that system is specified and time by communication network According to.Selected data can be via electronic installation（For example, LCD display）It is shown at medium/carrier.In exemplary realization In scheme, Content Management and compartment system can will be managed dividing of content by manual transmission by for example identifying certain content Cloth.This content can be shown on the surface of medium/carrier with non electronic version.

In frame 740, follow the tracks of and/or monitor the information related to the content being distributed to medium/carrier and unselected interior Hold.In Exemplary realisations, the matchmaker that content that tracked relevant information can for example include being distributed, content are distributed Persistent period that time that Jie/carrier, content are distributed, content are shown etc..Follow the tracks of and monitor that data is stored for after a while Retrieval.

In frame 750, generate the one or more reports for showing/storing.Can be from Content Management and distribution platform institute Any and all data genaration report collected.For example, it is possible to from tracking and monitor data genaration report.Can be any quantity Purpose and with regard to any amount of project generate report.For example, it is possible to generate the be distributed certain content of explanation and not by The report of the content that selection is distributed.The report of the operation of explanation particular intermediaries/carrier can be generated.Can be at a predetermined interval Or to generate report in response to the request of content provider and/or the operator of system.Data reporting can be stored for slightly After retrieve.

Fig. 8 depicts can be by the example process of the illustrative contents management of Fig. 3 and Fig. 4 and distribution platform execution.As Shown in figure, at frame 800, define one or more environmental condition standards with by selected content and one or more selected environment bars Part is associated.In illustrative implementation, such environmental condition standard can include but is not limited to the position of medium/carrier Put, the running status of weather, the size of medium/carrier and medium/carrier near medium/carrier.Based on environmental condition standard, Selected content can be identified to be distributed to one or more cooperation medium/carriers.In illustrative implementation, for vapour The advertisement of car（That is, the content of example Sexual behavior mode）Associated can have enough sizes with display automobile type advertisements to be distributed to And it is located near gas station（For example, environmental condition standard）Cooperation medium.

In frame 810, collect ambient Property data as mentioned above at medium/carrier.Ambient Property data can for example be wrapped Include number by one or more medium/carriers, by the vehicle number of one or more medium/carriers, one or more matchmaker Weather near Jie/carrier and the business transaction near one or more medium/carrier（For example, buy soda water）.Environment Content-data is sent to Content Management/compartment system, and it is deposited with respect to the particular intermediaries/carrier deriving data wherein Storage.

At frame 820, environmental condition standard is applied to collected ambient condition data, will be interior selected by which with identification Hold the one or more cooperation medium/carriers being distributed to experience one or more environmental conditions.Content Management and distribution should With then applying the distribution of content guide/criteria/rule of correlation to determine which content should be sent to which medium/carrier. For example, distribution of content/transmission criterion can be specified positioned at specific region and be had nearby really in particular time range Medium/the carrier of the individuality of fixed number amount will receive the set of certain content.

In frame 830, by the distribution of content being identified to cooperation medium/carrier.Selected data can pass through communication network Network carries out electronics transmission.In another implementation, described content can be via other means（For example, manually）Passed Send.

In frame 840, Content Management and distribution platform follow the tracks of the information related to the content being distributed to medium/carrier and not It is selected for the content being distributed.In Exemplary realisations, relevant information to be followed the tracks of can for example include being distributed Persistent period that time that medium/carrier that content, content are distributed, content are distributed, content are shown etc..Follow the tracks of and monitor Data is stored for retrieving after a while.

In frame 850, Content Management and distribution platform generate one or more reports.Can store and/or show report.Report Announcement can reflect the information relevant with the content being distributed but it is also possible to reflect the letter of the content with regard to not selected distribution Breath.

Fig. 9 be by Fig. 3, Fig. 4 and Fig. 6 illustrative contents management and distribution platform as Fig. 6 exemplary beverage distribute The flow chart of the exemplary process of part execution of environment 600.In frame 900, Content Management and distribution applications by identifier with Property beverage distribution environment as an example（For example, the 600 of Fig. 6）One or more cooperation medium/carriers of a part are associated.Cause This, each medium/carrier is associated with identifier, and this identifier is used for storage and specific matchmaker by Content Management and compartment system The related data of Jie/carrier and identify the data for being distributed to medium/carrier.

In frame 910, ambient condition data is processed, to can be used for identifying content to be distributed.As described above, Ambient Property data is collected at medium/carrier.Ambient Property data can include following in any one, including but not limited to For example by the certain types of beverage of distribution near the number of one or more medium/carriers, one or more medium/carrier Quantity and the purchase in the particular beverage carrying out near one or more medium/carriers and/or medium/carrier near The quantity of various types of beverages.Ambient Property data is sent to Content Management/compartment system, wherein with respect to derive number According to the corresponding identifier of particular intermediaries/carrier carry out storage environment content-data.

In addition to polymerization ambient Property data, Content Management/compartment system is it is determined that be applied to ambient Property data Environmental condition selection standard set so that identification content to be distributed.Can be according to any amount of factor using different Environmental condition selection standard.For example, environmental condition selection standard can based on the time in such as one day or 1 year, one or The position of multiple medium/carriers, the size of one or more medium/carrier, the weather near one or more medium/carrier, One or more events near the running status of one or more medium/carriers, medium/carrier（For example, competitive sports, play Acute performance, concert, mobile film or game item）Type, the progress of event near medium/carrier（For example, start, Centre, end, interval or halftime）, the score of event or attending and other event features of event.These inputs Can be used for identifying the set being used subsequently to the selection standard inquiring about ambient condition data.

In frame 920, one or more environmental condition standards are applied to be used for being distributed to one or more medium/carriers to identify Selected content.Related content distribution guide or condition standard can be applied to such as environment bar by Content Management and distribution applications Number of packages evidence, to determine which content should be sent to which medium/carrier.For example, distribution of content/delivery criterion can refer to Be positioned specific region and there is in particular time range the individual medium/carrier of nigh quantification will be based on drinking Material distribution, purchase or beverage inquiry etc. receive certain content set.Content conditions selection standard can be specified for example to be had attached Near or or one or more medium/carriers of the neighbouring specific threshold of the flow of the people holding particular beverage be specific for receiving Advertisement or the candidate of bulletin.Content conditions selection standard can specify for example have ad-hoc location, experience particular weather condition and/ Or there is the business transaction nearby occurring（For example, beverage is bought）Medium/carrier be candidate for receiving particular advertisement.

In frame 930, Content Management and compartment system manage/are distributed to being identified of one or more cooperation medium/carrier Selected content distribution.This system can be by for example specifying content to be distributed, wanting the medium/carrier of distribution of content, interior Hold the time being distributed, the distribution mode of content and/or the personnel that are responsible for/are distributed etc. are managing/to be distributed.Content Management In the data that system is specified and time, selected data can electronically be transmitted by communication network with compartment system.Selected number According to can for example electronically be shown at medium/carrier via LCD display.In Exemplary realisations, Content Management and Compartment system can will be managed the distribution of content by manual transmission by for example identifying certain content.Content can be with non-electronic Form is shown on the surface of medium/carrier.

In frame 940, follow the tracks of and/or monitor the information related to the content being distributed to medium/carrier and unselected interior Hold.In Exemplary realisations, the matchmaker that content that tracked relevant information can for example include being distributed, content are distributed Persistent period or excitation that time that Jie/carrier, content are distributed, content are shown（For example, reward voucher, award or present） Exchange.Follow the tracks of and monitor that data is stored for retrieving after a while.

In frame 950, generate the one or more reports that can be shown/store.Can be from Content Management and distribution platform institute Any and all data genaration report collected.For example, it is possible to from tracking and monitor data genaration report.Can be any quantity Purpose and with regard to any amount of project generate report.For example, it is possible to generate the be distributed certain content of explanation and not by The report of the content that selection is distributed.The report of the operation of explanation particular intermediaries/carrier can be generated.Can be at a predetermined interval Or to generate report in response to the request of content provider and/or the operator of system.Data reporting can be stored for slightly After retrieve.

Figure 10 depicts can be illustrative as Fig. 6 by the illustrative contents management of Fig. 3, Fig. 4 and Fig. 6 and distribution platform The exemplary process of the part execution of beverage distribution environment.As illustrated, in frame 1000, defining one or more environment Condition standard to be associated selected content with one or more selected environmental conditions.In illustrative implementation, such Environmental condition standard can include but is not limited to the position of medium/carrier, the weather near medium/carrier, the chi of medium/carrier Business activity near very little, medium/carrier（For example, beverage is concluded the business, is inquired or cash）And/or the running status of medium/base material. Based on environmental condition standard, selected content can be identified to be distributed to one or more cooperation medium/carriers.Illustrative In embodiment, for selected beverage and associated material（That is, the content of example Sexual behavior mode）Advertisement can be closed Connection has enough sizes to show the cooperation medium/carrier of type of beverage advertisement to be distributed to, and is located at beverage distribution environment （Bar/dining room, hotel or space for activities）（For example, environmental condition standard）.

In frame 1010, collect ambient Property data as mentioned above at medium/carrier.Ambient Property data can for example be wrapped Include number by one or more medium/carriers, the quantity of beverage near one or more medium/carrier and type, one Weather near individual or multiple medium/carrier, the distribution of beverage and the business being carried out near one or more medium/carriers Industry is concluded the business（For example, buy beverage）.Ambient Property data is sent to Content Management/compartment system, and it is with respect to leading wherein Particular intermediaries/the carrier going out data carrys out storage environment content-data.

In frame 1020, environmental condition standard is applied to collected ambient condition data, will be interior selected by which with identification Hold the one or more cooperation medium/carriers being distributed to experience one or more environmental conditions.Content Management and distribution should With then applying the distribution of content guide/criteria/rule of correlation to determine which content should be sent to which medium/carrier. For example, distribution of content/transmission criterion can be specified positioned at specific region and be had special near purchase in particular time range Medium/the carrier determining the quantification individuality of beverage will receive the set of certain content.

In frame 1030, by the distribution of content being identified to cooperation medium/carrier.Selected data can pass through communication network Network carries out electronics transmission.In another implementation, described content can be via alternate manner（For example, manually）Passed Send.

In frame 1040, Content Management and distribution platform follow the tracks of the information related to the content being distributed to medium/carrier and The not selected content for distribution.In Exemplary realisations, relevant information to be followed the tracks of can for example include being distributed Content, persistent period of being shown of time of being distributed of medium/carrier of being distributed of content, content or content.Follow the tracks of and supervise It is stored for retrieving after a while depending on data.

In frame 1050, Content Management and distribution platform generate one or more reports.Can store and/or show report. Report can reflect the information relevant with the content being distributed but it is also possible to reflect the letter of the content with regard to not selected distribution Breath.

Therefore, the system and method for management and distributed digital content are had been disclosed for herein.In exemplary realization side In case, it is based in part on environmental condition at the equipment of digital content to be shown to select content for distribution.Disclosed herein Embodiment and embodiment being for illustration only property purpose.Not specifically disclosed other embodiment may fall into expected realization side In case.For example, any suitable equipment can be used for collecting environmental data and display content.Furthermore, it is possible to collection any types Ambient condition data and use it for determining content to be transmitted.In addition it is possible to use any kind of selection standard/refer to South/rule is identifying the content for being distributed to particular intermediaries/carrier.

The adaptability of approach described herein and disclosed system can by being stored in one or more computers Read to realize on medium or by the computer executable instructions of the signal transmission of any suitable type.Methods described can be at least Partly realize in a manual manner.The step of method can be by the combination of software or software and hardware and with any of the above described side Formula is realizing.Computer executable instructions can be on single or multiple microprocessors the same process of execution or single or Multiple processes of execution on multi-microprocessor.Methods described can repeat any number of times as needed, and methods described Step can be carried out in any suitable order.

Theme described herein can be in the computer executable instructions being executed by one or more assemblies（Such as program mould Block）General environment in operate.Generally, program module includes the example executing particular task or realizing particular abstract data type Journey, program, object, data structure etc..Generally, the function of program module can be combined as needed or be distributed.Although on The description in face is usually directed to the computer executable instructions of the computer program running on computers, but user interface, side Method and system can also combine to realize with other program modules.Generally, program module includes executing particular task and/or realization The routine of particular abstract data type, program, assembly, data structure etc..

Additionally, theme described herein can be realized with most of any suitable computer system configurations, including single Processor or multiprocessor computer system, microcomputer, mainframe computer, personal computer, stand-alone computer, hand-held Computing device, wearable computing devices, based on microprocessor or programmable consumption electronic product etc., and wherein task by The distributed computing environment of the remote processing devices execution being connected by communication network.In a distributed computing environment, program mould Block may be located in local and remote memory storage device.Method described herein and system can be able to be held having computer Row instructs and is manufactured to transmit（For example on network）The signal of such information（For example, electronic signal）Computer-readable Realize on medium.

Although above this theme is described using the specific language for architectural feature and/or method action, should Understand, the theme defined in claims is not necessarily limited to above-mentioned specific features or action.More precisely, it is above-mentioned concrete Feature and action are disclosed as realizing the exemplary forms of some claim.

It is, of course, not possible to description fall into each of assembly in theme required for protection or method can thinkable group Close, and many further combinations and permutations of this theme are also possible.Although some implementations may be only disclosed One of special characteristic, but this feature can with for any given or application-specific it may be desirable to realizing and favourable One or more of the other feature of the other embodiment of theme is combined.

Moreover, it will be appreciated that various aspects as described herein can be realized on portable computing device, and its He can realize on Distributed Computing Platform aspect.Equally, various aspects as described herein can be implemented as one group of clothes Business.

It should be appreciated that system and method described herein is easy to carry out various change and realize alternative constructions.The application is simultaneously It is not intended to for system and method described herein to be limited to specific configuration as herein described.On the contrary, system and method described herein It is intended to cover all modifications in the scope and spirit falling into system and method described herein, alternative structure and equivalent Thing.

It shall also be noted that system and method described herein can be in various electronic environments（Including not wireless and wireless meter Calculation machine environment）, realize in partial computing environments and real world environments.Various techniques described herein can be with hardware or software Or a combination of both is realizing.Preferably, described technology is realized in the computing environment keeping programmable calculator, described compiles Journey computer includes the readable storage medium of computer network, processor, server, processor（Including volatibility and non-volatile Property memorizer and/or memory element）, at least one input equipment and at least one output device.Cooperate with various instruction set Computing hardware logic is applied to data to execute above-mentioned functions and to generate output information.Output information be applied to one or Multiple outut devices.By example calculation hardware using program can preferably be realized with various programming languages, including high Rank program mode or Object-Oriented Programming Language are to communicate with computer system.Illustratively, if it is desired, device described herein Can be realized by assembler language or machine language with method.Under any circumstance, language can be compiling or interpretative code.Often Individual such computer program is stored preferably in the storage medium that can be read or equipment by universal or special programmable calculator （For example, ROM or disk）On, above-mentioned for the configuration when storing medium or equipment is readable by a computer and operation computer execution Process.This device can also be considered to be embodied as being configured with the computer readable storage medium of computer program, wherein so joins The storage medium put is so that computer is operated in specific and predefined mode.

Although the illustrative embodiments of described herein system and method are described in detail above, this area skill Art personnel will readily appreciate that, substantially in the case of the novel teachings without departing from system and method described herein and advantage, Many other modifications can be carried out.Therefore, these and all such modifications are intended to be included in system described herein and side In the range of method.

The example including claimed subject described above.Certainly, in order to describe the purpose of claimed subject, Each that can not possibly describe assembly or method can thinkable combine, but those skilled in the art will realize that institute Many further combinations and permutations of claimed theme are in the cards.Therefore, theme required for protection is intended to Including all such changes, modifications and variations in the spirit and scope falling into claims.Additionally, just explanation For term " inclusion " used in book or claims, this term is intended to use in the way of " inclusive ", and this is similar to In the mode of term "comprising", because "comprising" is used as transition word in detail in the claims.

System and method described herein preferably can be limited by following exemplary claim.

Claims

1. it is used for the Content Management in beverage distribution environment and compartment system, including：

At least one computation processor;With

The calculating memorizer being communicatively coupled with least one computation processor described, described calculating memorizer is stored with makes institute State Content Management and the computer executable instructions of compartment system execution operation, including：

At least one display system factor is based on by described Content Management and compartment system and selects to be shown in for identification described One group selection standard of the information at least one display system, described display system factor includes（i）Described at least one show Show the position of system,（ii）The physical size of at least one display system described,（iii）The thing of at least one display system described Reason orientation, and（iv）At least one in the middle of the running status of at least one display system described；

Received by described Content Management and compartment system and represent by operationally cooperating with least one display system described The data of at least one environmental condition that individual or multiple environmental condition sensing device furthers are collected, described environmental condition includes dividing with beverage It is furnished with least one physical environmental condition of pass, at least one display system described is operably connected to communication network, described Communication network provides at least one data, services including one of voice service, TV service and broadband connection service, Yi Ji At least one of occur following physical environmental condition to work as in the preset distance of at least one display system described：

Number, the generation of business transaction, the generation of at least one body posture from least one people, the table of spoken language Reach, the interacting of the movement of at least one people and at least one data element at least one display system described, described at least The figure of one people, the quantity of the hair of at least one people described, the presence of the facial hair of at least one people described, described extremely The height of a few people, the colour of skin of at least one people described, the presence of cosmetic at least one people described, described at least one The time span of at least one display system, the quantity of allocated beverage and allocated beverage described in personal viewing Type;

A selected group selection standard is applied by described Content Management and compartment system and represents at least one environment bar described The data of part, inquires about resident content-data on the data storage, to select content to be distributed;With

Selected content is sent at least one display system.

2. the system as claimed in claim 1, wherein selected content include content of text, graphical content, video content and At least one in audio content.

3. system as claimed in claim 2, at least one display system wherein said includes existing display unit.

4. system as claimed in claim 2, at least one display system wherein said include mobile phone, smart phone, from Help server, catalogue display unit, emergence message display unit, electronic bill-board, BBS, TV, interactive sequence Unit, tablet computing device, personal computer, wearable computer, smart mobile phone, intelligent watch and the handss with locomotive function At least one in the middle of table equipment.

5. system as claimed in claim 4, at least one environmental condition sensing device further wherein said is integrated at least one association Make in assembly, described cooperating components includes at least one display system described and at least one beverage dispensing apparatus.

6. system as claimed in claim 5, wherein said digital communications network includes cordless communication network.

7. system as claimed in claim 5, the content of wherein said selection covers can be by least one display system described On the other guide of display, described other guide includes at least one television content and bulletin content.

8. system as claimed in claim 7, wherein, selects selected content based at least one environmental condition described, Described environmental condition includes and the selected connectivity based on the data, services subscribed to, the described data service based on subscription Include user-interface application.

9. system as claimed in claim 8, wherein, based on include with described in the interactivity of user-interface application at least one Environmental condition is selecting selected content.

10. the system as claimed in claim 1, the computer that wherein said calculating memorizer includes being stored thereon can perform and refers to Order, described computer executable instructions make described Content Management and compartment system execution is further operates, it include for Track is distributed to the content of at least one display system described and represents that for storage at least one of the data of followed the tracks of content refers to Order.

11. systems as claimed in claim 10, the computer that wherein said calculating memorizer includes being stored thereon can perform Instruction, described computer executable instructions make described Content Management and compartment system execution is further operates, it include for At least one instruction from the data genaration data reporting representing followed the tracks of content.

12. the system as claimed in claim 1, at least one display system wherein said is configured to according to by described content pipe At least one of reason and compartment system offer instructs and to receive content and to show received content.

13. systems as claimed in claim 5, also include：

At least one integrated computation processor, it operates to and cooperates and run with least one environmental condition sensing device further described Represented described at least one environmental condition sensing device senses described at least with processing for executing at least one computations The data of one environmental condition.

14. systems as claimed in claim 13, at least one environmental condition sensing device further wherein said includes photographing unit, at least One motion sensor, at least one people counter, communication network router, credit card terminal, weather station, thermostat, stream Gauge, ammeter, audio microphone, game machine controller, remote control, smart phone, tablet computing device, keyboard, sensing equipment With at least one in the middle of touch display panel.

15. the system as claimed in claim 1, at least one display system wherein said includes the display surface for display content Plate.

16. systems as claimed in claim 15, at least one display system wherein said includes light emitting diode indicator, liquid At least one in crystal display and display floater, described display floater has first including LED display panel Divide and have the Part II of liquid-crystal display section.

17. systems as claimed in claim 16, at least one display system wherein said is configured to from described Content Management It is received electronically by content with compartment system.

18. the system as claimed in claim 1, at least one display system wherein said includes being display configured to the aobvious of content Show device, computation processor and communication component, described computation processor operates to and is configured to sensing at least one environment described Described at least one environmental condition sensing device further cooperation of condition, described communication component is configured to and described Content Management and dividing Distribution system communicates.

19. systems as claimed in claim 18, at least one display system wherein said also includes data storage.

20. the system as claimed in claim 1, wherein, at least one display system described is configured to receive the defeated of operator Enter, described input includes voice, text, biometric data, payment data, gesture data, consensus data, beverage recognition At least one in data.

21. the system as claimed in claim 1, also include：

Operate at least one data storage of data storage, described data includes content for distribution, be used for being distributed in At least one in the guide holding, the tracking data of content identifying previous distribution, data reporting.

The 22. computer implemented methods being used for management and/or distribution of content, including：

At computing system, it is based at least one display system factor and is selected aobvious for identifying by Content Management and compartment system Show a group selection standard of the information at least one display system described, described display system factor includes（i）Described extremely A few display system,（ii）The physical size of at least one display system described,（iii）At least one display system described Physical orientation, and（iv）At least one in the middle of the running status of at least one display system described;

At described computing system, received by described Content Management and compartment system represent by with least one display system described The data of at least one environmental condition that at least one the environmental condition sensing device further operationally cooperating is collected, described environment bar Part includes at least one physical environmental condition relevant with beverage distribution, and at least one display system described is operably connected to Communication network, described communication network provides at least one number including one of voice service, TV service and broadband connection service According to service, and occur in the middle of following physical environmental condition at least in the preset distance from least one display system described One：

Number, the generation of business transaction, the generation of one or more body postures from least one people, the table of spoken language Reach, the interacting of the movement of at least one people and at least one data element at least one display system described, described at least The figure of one people, the quantity of the hair of at least one people described, the presence of the facial hair of at least one people described, described extremely The height of a few people, the colour of skin of at least one people described, the presence of cosmetic at least one people described, described at least one The time span of at least one display system, the quantity of allocated beverage and allocated beverage described in personal viewing Type;

At described computing system, a selected group selection standard is applied by described Content Management and compartment system and represents institute State the data of at least one environmental condition, inquire about resident content-data on the data storage, to select content to be distributed; With

At computing system, selected content is sent at least one display system described.

23. methods as claimed in claim 22, also include：

Identifier is associated with least one cooperation display system described.

24. methods as claimed in claim 22, wherein receive represent at least one cooperation display system described described at least The data of one environmental condition includes receiving the data representing at least one beverage of distribution.

25. methods as claimed in claim 22, also include：

Receive selection standard from the content provider of cooperation.

26. methods as claimed in claim 22, also include：

Follow the tracks of the content being distributed at least one cooperation display system described and store the data representing followed the tracks of content.

27. methods as claimed in claim 26, also include：

From the data genaration data reporting representing followed the tracks of content.

28. methods as claimed in claim 22, wherein receive and represent that the data of environmental condition includes receiving according to planning chart Represent the data of environmental condition.

The 29. non-transitory computer readable storage medium including computer-readable instruction, described computer-readable instruction by Described computing system is made to execute operation during computing system execution, including：

At computing system, it is based at least one display system factor and is selected aobvious for identifying by Content Management and compartment system Show a group selection standard of the information at one or more display systems, described display system factor includes（i）Described at least The position of one display system,（ii）The physical size of at least one display system described,（iii）At least one display system described The physical orientation of system, and（iv）At least one in the middle of the running status of at least one display system described;

At described computing system, received by described Content Management and compartment system represent by with least one display system described The data of at least one environmental condition that at least one the environmental condition sensing device further operationally cooperating is collected, described environment bar Part includes at least one physical environmental condition relevant with beverage distribution, and at least one display system described is operably connected to Communication network, described communication network provides at least one number including one of voice service, TV service and broadband connection service According to service, and occur in the middle of following physical environmental condition in the preset distance from least one or more display system described At least one：

At described computing system, a selected group selection standard is applied by described Content Management and compartment system and represents institute State the data of at least one environmental condition, inquiry resides in the content-data on described data storage, to be distributed to select Content;With