CN106210761A - A kind of mobile video consumption exchange method - Google Patents
A kind of mobile video consumption exchange method Download PDFInfo
- Publication number
- CN106210761A CN106210761A CN201610564844.8A CN201610564844A CN106210761A CN 106210761 A CN106210761 A CN 106210761A CN 201610564844 A CN201610564844 A CN 201610564844A CN 106210761 A CN106210761 A CN 106210761A
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- CN
- China
- Prior art keywords
- video
- commodity
- user
- exchange method
- content
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
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Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/231—Content storage operation, e.g. caching movies for short term storage, replicating data over plural servers, prioritizing data for deletion
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/01—Protocols
- H04L67/06—Protocols specially adapted for file transfer, e.g. file transfer protocol [FTP]
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/234—Processing of video elementary streams, e.g. splicing of video streams, manipulating MPEG-4 scene graphs
- H04N21/2343—Processing of video elementary streams, e.g. splicing of video streams, manipulating MPEG-4 scene graphs involving reformatting operations of video signals for distribution or compliance with end-user requests or end-user device requirements
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/23—Processing of content or additional data; Elementary server operations; Server middleware
- H04N21/235—Processing of additional data, e.g. scrambling of additional data or processing content descriptors
- H04N21/2353—Processing of additional data, e.g. scrambling of additional data or processing content descriptors specifically adapted to content descriptors, e.g. coding, compressing or processing of metadata
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/254—Management at additional data server, e.g. shopping server, rights management server
- H04N21/2542—Management at additional data server, e.g. shopping server, rights management server for selling goods, e.g. TV shopping
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
Landscapes
- Engineering & Computer Science (AREA)
- Signal Processing (AREA)
- Multimedia (AREA)
- Databases & Information Systems (AREA)
- Library & Information Science (AREA)
- Computer Networks & Wireless Communication (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The invention discloses a kind of mobile video consumption exchange method, comprise the following steps: video file is uploaded to S1 calculate backstage and labelling relates to the time that commodity occur in video content, and the merchandise news corresponding according to the time labelling editor in video content is also stored in computer background;S2 computer background generates video and commodity merging data describes;S3 user issues merging data when accessing video, renders formation user-accessible and the content interaction page of use.Beneficial effects of the present invention: the method disclosed in the present makes people while viewing video understands commodity, in that context it may be convenient to inquire the commodity involved by video and directly carry out consumption purchase;Applying in economic conversion aspect effect of the present invention is obvious.
Description
Technical field
The present invention relates to computer interaction technique field, it particularly relates to a kind of mobile video consumption exchange method.
Background technology
Nowadays, video has been increasingly becoming a people important channel at mobile phone terminal understanding commodity to be bought.But pass
The software design scheme of system can not make people's very first time carry out easily while by introductory video and performance commodity
Buy, be the most all need people after exiting video mobile phones played in full screen pattern, then by click on beyond video other
Region or jump to other pages in software just can complete buy or the behavior of " adding products in shopping cart ".
For the problem in correlation technique, effective solution is the most not yet proposed.
Summary of the invention
For the above-mentioned technical problem in correlation technique, the present invention proposes a kind of mobile video consumption exchange method, it is possible to
While making user watch video, conveniently directly buy commodity involved in video.
For realizing above-mentioned technical purpose, the technical scheme is that and be achieved in that:
A kind of mobile video consumption exchange method, comprises the following steps:
Video file is uploaded to S1 calculate backstage and labelling relates to the time that commodity occur in video content, according in video
Merchandise news that time labelling editor in appearance is corresponding is also stored in computer background;
S2 computer background generates video and commodity merging data describes;
S3 user issues merging data when accessing video, renders formation user-accessible and the content interaction page of use.
Further, in step s3, the content interaction page forming user-accessible and use includes:
S31 user watches video with screen mode toggle, when video content occurs corresponding goods, and will be real at the edge of video content
Time the corresponding label of commodity occurs;
S32 user clicks on label, and video playback is suspended and shows the merchandise news bullet layer comprising commodity brief introduction with buying button.
Further, in step S31, pack up label by the button clicking on label other.
Further, in step S31, user is while viewing video, by dubbing screen to resurrect video progress
Control strip, control strip comprises commodity prompting bubble, and user, by dragging progress monitoring bar or clicking directly on corresponding bubble, makes
Video content directly jumps to the broadcasting part of corresponding goods.
Further, in step s 32, commodity are added shopping cart realization purchase by clicking on purchase button by user.
Further, in step s 32, select to click on the X button of bullet layer thus close bullet layer to realize continuing of video
Continued broadcasting is put.
Beneficial effects of the present invention: the method disclosed in the present makes people understand while commodity at viewing video, can
To inquire the commodity involved by video easily and directly to carry out consumption purchase;Applying of the present invention is imitated at economic conversion aspect
Fruit is substantially.
Accompanying drawing explanation
In order to be illustrated more clearly that the embodiment of the present invention or technical scheme of the prior art, below will be to institute in embodiment
The accompanying drawing used is needed to be briefly described, it should be apparent that, the accompanying drawing in describing below is only some enforcements of the present invention
Example, for those of ordinary skill in the art, on the premise of not paying creative work, it is also possible to obtains according to these accompanying drawings
Obtain other accompanying drawing.
Fig. 1 is the schematic diagram of User Interface according to embodiments of the present invention;
Fig. 2 is the flow chart of mobile video consumption exchange method described according to embodiments of the present invention.
Detailed description of the invention
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Describe, it is clear that described embodiment is only a part of embodiment of the present invention rather than whole embodiments wholely.Based on
Embodiment in the present invention, the every other embodiment that those of ordinary skill in the art are obtained, broadly fall into present invention protection
Scope.
As shown in Figure 1-2, a kind of mobile video consumption exchange method described according to embodiments of the present invention, including following step
Rapid:
Video file is uploaded to S1 calculate backstage and labelling relates to the time that commodity occur in video content, according in video
Merchandise news that time labelling editor in appearance is corresponding is also stored in computer background;
S2 computer background generates video and commodity merging data describes;
S3 user issues merging data when accessing video, renders formation user-accessible and the content interaction page of use.
Further, in step s3, the content interaction page forming user-accessible and use includes:
S31 user watches video with screen mode toggle, when video content occurs corresponding goods, and will be real at the edge of video content
Time the corresponding label of commodity occurs;
S32 user clicks on label, and video playback is suspended and shows the merchandise news bullet layer comprising commodity brief introduction with buying button.
In one particular embodiment of the present invention, in step S31, for not affecting the viewing experience of user, can pass through
Label packed up by the button clicking on label other.
In one particular embodiment of the present invention, in step S31, user, while viewing video, can pass through
Dubbing screen to resurrect video progress monitoring bar, what control strip comprised uniqueness relates to commodity prompting bubble, and user can pass through
Drag progress monitoring bar or more directly click on corresponding bubble, making video content directly jump to broadcasting of corresponding goods easily
Putting part, user can be checked by label function noted earlier and buy immediately.
In one particular embodiment of the present invention, in step s 32, user buys button by commodity addition by clicking on
Shopping cart realizes buying.
In one particular embodiment of the present invention, in step s 32, select to click on the X button of bullet layer thus close
Bullet layer is play with the continuation realizing video.
In sum, by means of the technique scheme of the present invention, system disclosed in this invention makes people regard in viewing
While frequency understands commodity, in that context it may be convenient to inquire the commodity involved by video and directly carry out consumption purchase;According to system at present
Meter, applying in economic conversion aspect effect of the present invention is obvious, the end user that conventional pictures character type buyer's guide is brought
Buying conversion ratio and be averagely about 0.72%, the end user not providing the commodity video content of consumption interaction technique to be brought buys
Conversion ratio is averagely about 2.3%, and end user's conversion ratio that the commodity video content of the application present invention is brought averagely is about
14.7%。
The foregoing is only presently preferred embodiments of the present invention, not in order to limit the present invention, all essences in the present invention
Within god and principle, any modification, equivalent substitution and improvement etc. made, should be included within the scope of the present invention.
Claims (6)
1. a mobile video consumption exchange method, it is characterised in that comprise the following steps:
Video file is uploaded to S1 calculate backstage and labelling relates to the time that commodity occur in video content, according in video
Merchandise news that time labelling editor in appearance is corresponding is also stored in computer background;
S2 computer background generates video and commodity merging data describes;
S3 user issues merging data when accessing video, renders formation user-accessible and the content interaction page of use.
Mobile video the most according to claim 1 consumption exchange method, it is characterised in that in step s3, form user
The content interaction page that may have access to and use includes:
S31 user watches video with screen mode toggle, when video content occurs corresponding goods, and will be real at the edge of video content
Time the corresponding label of commodity occurs;
S32 user clicks on label, and video playback is suspended and shows the merchandise news bullet layer comprising commodity brief introduction with buying button.
Mobile video the most according to claim 2 consumption exchange method, it is characterised in that in step S31, by clicking on
Label packed up by the button on label side.
Mobile video the most according to claim 2 consumption exchange method, it is characterised in that in step S31, user is seeing
While seeing video, by dubbing screen to resurrect video progress monitoring bar, control strip comprises commodity prompting bubble, Yong Hutong
Cross dragging progress monitoring bar or click directly on corresponding bubble, making video content directly jump to the broadcasting part of corresponding goods.
Mobile video the most according to claim 2 consumption exchange method, it is characterised in that in step s 32, user passes through
Click on purchase button and commodity are added shopping cart realization purchase.
Mobile video the most according to claim 2 consumption exchange method, it is characterised in that in step s 32, selects to click on
The X button of bullet layer thus close bullet layer and play with the continuation realizing video.
Priority Applications (1)
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CN201610564844.8A CN106210761A (en) | 2016-07-18 | 2016-07-18 | A kind of mobile video consumption exchange method |
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CN201610564844.8A CN106210761A (en) | 2016-07-18 | 2016-07-18 | A kind of mobile video consumption exchange method |
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CN106210761A true CN106210761A (en) | 2016-12-07 |
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CN201610564844.8A Pending CN106210761A (en) | 2016-07-18 | 2016-07-18 | A kind of mobile video consumption exchange method |
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Cited By (4)
Publication number | Priority date | Publication date | Assignee | Title |
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CN112312192A (en) * | 2020-11-02 | 2021-02-02 | 珠海格力电器股份有限公司 | Bullet screen message notification method and terminal equipment |
CN113301441A (en) * | 2021-05-21 | 2021-08-24 | 北京字跳网络技术有限公司 | Application program interaction method and device and electronic equipment |
CN113807912A (en) * | 2021-07-30 | 2021-12-17 | 北京房江湖科技有限公司 | Method and computer program product for dynamically matching user and broker connections |
WO2024007712A1 (en) * | 2022-07-08 | 2024-01-11 | 聚好看科技股份有限公司 | Display method and display device |
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CN103297840A (en) * | 2012-03-01 | 2013-09-11 | 阿里巴巴集团控股有限公司 | Additional information display method and system based on video moving focus |
CN103905846A (en) * | 2012-12-25 | 2014-07-02 | 中国电信股份有限公司 | Content pushing method based on IPTV and server |
CN104065979A (en) * | 2013-03-22 | 2014-09-24 | 北京中传数广技术有限公司 | Method for dynamically displaying information related with video content and system thereof |
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Patent Citations (4)
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US20120117584A1 (en) * | 2010-11-01 | 2012-05-10 | Gordon Donald F | Method and System for Presenting Additional Content at a Media System |
CN103297840A (en) * | 2012-03-01 | 2013-09-11 | 阿里巴巴集团控股有限公司 | Additional information display method and system based on video moving focus |
CN103905846A (en) * | 2012-12-25 | 2014-07-02 | 中国电信股份有限公司 | Content pushing method based on IPTV and server |
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Cited By (6)
Publication number | Priority date | Publication date | Assignee | Title |
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CN112312192A (en) * | 2020-11-02 | 2021-02-02 | 珠海格力电器股份有限公司 | Bullet screen message notification method and terminal equipment |
CN112312192B (en) * | 2020-11-02 | 2022-11-18 | 珠海格力电器股份有限公司 | Bullet screen message notification method and terminal equipment |
CN113301441A (en) * | 2021-05-21 | 2021-08-24 | 北京字跳网络技术有限公司 | Application program interaction method and device and electronic equipment |
CN113301441B (en) * | 2021-05-21 | 2023-02-03 | 北京字跳网络技术有限公司 | Application program interaction method and device and electronic equipment |
CN113807912A (en) * | 2021-07-30 | 2021-12-17 | 北京房江湖科技有限公司 | Method and computer program product for dynamically matching user and broker connections |
WO2024007712A1 (en) * | 2022-07-08 | 2024-01-11 | 聚好看科技股份有限公司 | Display method and display device |
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Application publication date: 20161207 |
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